Resolve, Regarding Responsible Management of Point-of-sale Marketing Materials for Tobacco Products Further amend the bill by striking out all of section 1 and inserting in its place the following: , Sec. 1. Responsible management of point-of-sale marketing materials for tobacco products. Resolved: That the Department of Health and Human Services, Bureau of Health shall develop an education and recognition program to encourage tobacco retailers to manage responsibly point-of-sale marketing materials for tobacco products. The bureau shall consult with the Office of the Attorney General to ensure that the program is consistent with state and federal law and to determine whether the program may be included in the No Buts" program. The bureau shall develop educational materials regarding point-of-sale marketing that can be disseminated through the Healthy Maine Partnerships to local tobacco retailers. The education and recognition program must be developed in consultation with interested parties, including, but not limited to, representatives of convenience stores, large and small retailers and other interested parties. The education and recognition program must be voluntary and may not be punitive or interfere with a retailer's legal right to advertise tobacco products. By February 1, 2006, the bureau shall report to the Joint Standing Committee on Health and Human Services on its plans to implement the education and recognition program. Page l-LR1909(2) COMMITTEE AMENDMENT
Maine Legislature, Session 122, LD 0553
Committee Amendment CA_A_H343 (House)
Committee: Health and Human Services on its plans to implement the education and recognition program

COMMITTEE 
AMENDMENT "A" to H. P. 408, L.D. 
Act To Regulate the Display of Tobacco Products" 
553, Bill, "An 
Amend the bill by striking out the title and substituting 
the following: 
'Resolve, 
Regarding 
Responsible 
Management 
of 
Point-of-sale 
Marketing Materials for Tobacco Products' 
Further amend the bill by striking out all of section 1 and 
inserting in its place the following: 
, Sec. 1. 
Responsible management of point-of-sale marketing 
materials for tobacco products. Resolved: 
That the Department of 
Health and Human Services, 
Bureau of Health shall develop an 
education and recognition program to encourage tobacco retailers 
to 
manage 
responsibly 
point-of-sale 
marketing 
materials 
for 
tobacco products. 
The bureau shall consult with the Office of 
the Attorney General to ensure that the program is consistent 
with state and federal law and to determine whether the program 
may be included in the 
"No 
Buts" program. 
The bureau shall 
develop educational materials regarding point-of-sale marketing 
that can be disseminated through the Healthy Maine Partnerships 
to 
local 
tobacco 
retailers. 
The 
education 
and 
recognition 
program 
must 
be 
developed 
in 
consultation 
with 
interested 
parties, 
including, 
but 
not 
limited 
to, 
representatives 
of 
convenience 
stores, 
large 
and 
small 
retailers 
and 
other 
interested parties. 
The education and recognition program must 
be 
voluntary 
and 
may 
not 
be 
punitive 
or 
interfere 
with 
a 
retailer's 
legal 
right 
to 
advertise 
tobacco 
products. 
By 
February 1, 2006, the bureau shall report to the Joint Standing 
Committee on Health and Human Services on its plans to implement 
the education and recognition program. ' 
Page l-LR1909(2) 
COMMITTEE AMENDMENT 
COMMITTEE AMENDMENT .. If .. to H.P. 408, L.D. 553 
SUMMARY 
This amendment replaces the bill and makes it a resolve. 
The 
amendment 
directs 
the 
Department 
of 
Health 
and 
Human 
Services, 
Bureau 
of 
Health 
to 
develop 
an 
education 
and 
recognition program to encourage 
tobacco retailers to manage 
responsibly 
point-of-sale 
marketing 
materials 
for 
tobacco 
products. 
The amendment requires a report by February 1, 2006 to 
the Joint Standing Committee on Health and Human Services on 
plans to implement the education and recognition program. 
FISCAL NOTE REQUIRED 
. (See attached) 
COMMITTEE AMENDMENT 
Fiscal Detail and Notes 
Approved: 04115/05 ~ac:.. 
LD553 
LR 1909(02) 
An Act To Regulate the Display of Tobacco Products 
Fiscal Note for Bill as Amended by Committee Amendment '/1' 
Committee: Health and Human Services 
Fiscal Note Required: Yes 
Fiscal Note 
Minor cost increase - General Fund 
Minor cost increase - Fund for a Healthy Maine 
Any additional costs to the Department of Health and Human Services in implementing this bill can be absorbed by 
the department utilizing existing budgetary resources. 
LR1909(2) - Fiscal Note - Page 1 of 1