We just cookied your ass. And you know what? It felt gooood. Read our cookies policy to see why. I accept. Careers Contact B2B content performance Our B2B content performance team is changing your game. Moving you from the era of ‘publish it and they will come’ to the era of ‘show me the money’. With a clever combination of analytics, automation and promotional platforms, we help you identify the content, channels and campaigns that deliver. And the ones that don’t. Know your audience, plan your attack, automate nurture flows, action leads while they’re hot, and get your awesome content in front of the right people. And then watch your metrics blossom. Performance focus The team is committed to creating a strategic framework for marketing performance – and build the actual infrastructure to deploy and measure it. You may find that you’re already doing some of the elements (we hope so). We’ll happily work with your team and your chosen martech platforms to fill any gaps and make sure your content and your demand generation practice is firing on all cylinders. B2B content performance strategy You won't achieve your performance targets if you don't know what they are. It's that simple. It's time to get your performance journey planned. B2B marketing automation Data in bad shape? Assets not fully optimised? Automation tools still in first gear? It's time to realise the automation goals that got you so excited in the first place. B2B marketing analytics Don't ignore your data. It's your customers and prospects talking (directly) to you. It's time to work from a model and infrastructure that turns you into a better B2B marketer. B2B content promotion You've made some big content bets. Now its time to make sure they turn into big, measurable returns in MQLs, SQLs, opportunities and revenue. Let's make it happen. The Velocity Spin CycleTM The deceptively simple diagram below represents our framework for data-driven performance marketing which we (proudly) call the Velocity Spin Cycle™. If you’re listening to the data – the digital voice of your customer – this four-stage process delivers audiences that become more engaged with each cycle. Fancy a spin? the Velocity Spin Cycle™ Clients we’ve worked with This isn’t our first rodeo. Over the years we’ve worked with lots of fantastic B2B marketing teams in companies great and small, to slam dunk their targets using the Spin Cycle™. Here’s a few: Want to join the list of clients spicing up their demand generation? Let’s make your content and marketing work harder. B2B marketing is all about performance. Get in touch. * I hereby opt in to Velocity’s marketing crap. (Read our privacy policy to see what that means.) Submit Form not displaying? Please check JavaScript is enabled, an Adblocker is not installed/active, or you may have to refresh the page. Our blog What’s in a (Domain) Name? Roger Warner | March 23rd, 2007 It’s usually best to think these things through – in this instance by writing a url string down on paper before getting hitched to it. God knows, the penny MUST have dropped when the name… Read more Team members Neil Stoneman Content Performance Director Neil does strategy across all disciplines and kind of runs the show. Agustin Rejon Head of Marketing Technology Agu is a Marketo certified Marketing Automation Expert who’s also great at strategy and implementation. Catherine Noble Senior Marketing Operations Manager Duarte Martins Data Analyst London Velocity Partners Ltd The Poppy Factory 20 Petersham Road, Richmond SURREY TW10 6UR +44 (0)208 940 4099 london@velocitypartners.com New York Velocity Partners US Inc 666 3rd Ave New York, NY 10017 +1 347 7081720 newyork@velocitypartners.com Twitter Follow @velocitytweets Follow LinkedIn Twitter Instagram Facebook © 2008-2021 Velocity Partners Ltd. All rights reserved Our privacy policy Cookies policy Terms and conditions