Home Current Page: About Distribution Our Products Ingredients Sustainability Contact Us About Us Real Food Made by Real People. Natural Choice Distribution Company Inc. is an all-natural, pre-packaged / ready-to-eat food manufacturer and direct-store-delivery (DSD) distribution business serving the entire Northern California region, from as far north as Sacramento and Santa Rosa to as far south as Santa Cruz. On a daily basis, we prepare fresh salads, sandwiches, wraps, burritos, and dips that feature nutritious, wholesome ingredients with absolutely no preservatives. Within hours of production, our fleet of modern refrigerated trucks distributes these products, as well as those of our vendors, to retail stores and food-service accounts throughout Northern California. Our mission is to offer the finest quality foods at a competitive price to our customers throughout the Bay Area. To achieve this, we adhere to one of the most rigorous production and delivery schedules in the food industry. To ensure that our customers get the freshest product possible, we use a just-in-time supply chain model, careful product rotation, and proper ordering and date-coding processes. All of this is made possible by the thorough training and extensive experience of our dedicated staff, some of whom have been with us for over 25 years! We are proud to continue to be trusted by natural food retailers, hospitals, and schools throughout the Bay Area for more than 30 years. Our Story Like all family businesses, we began as a dream. Our operations eventually expanded from the dining room table to a small warehouse in Oakland, which has since evolved into a state-of-the-art distribution center with on-site manufacturing facilities and administrative offices. Natural Choice Distribution was founded in 1986 by Bay Area native Steve Cutter, who saw the increasing momentum of the natural foods movement and an opportunity to provide a needed service to help grow the industry. Steve’s leadership and vision led the company to diversify from solely focusing on distribution to the manufacture of our own brands and products – now well-established staples for natural food retailers. For almost 35 years, Natural Choice has been a reliable and respected partner to natural food brands and retailers, and we look forward to continuing to serve the Bay Area and Northern California for many years to come! The first year of the business. A business meeting with Steve (far right), his brother Bill, and Steve’s daughter, Jennifer. Natural Choice Distribution Contact (510) 653-8212 Contact Us Location Distribution Center 1364 14th Street Oakland, CA 94607 Follow Instagram Facebook Privacy Policy ∙ Terms and Conditions By using this website, you agree to our use of cookies. We use cookies to provide you with a great experience and to help our website run effectively.