RESOURCES Dig into our e-books, webinars, white papers, infographics and more. We built all of these resources to help B2B marketers like you deal with some of your most critical marketing communications challenges. 22 IDEAS FOR YOUR NEXT HYBRID EVENT Download our hybrid event ideas to jumpstart your B2B event planning. READ MORE MARKETING TO COMPLEX INDUSTRIES: THE ULTIMATE GUIDE Your complete resource for navigating intricate buying cycles, connecting with multiple decision-makers, creating on-target content and more. READ MORE A MARKETER’S SURVIVAL GUIDE TO INDUSTRY 4.0 A single resource capturing everything you need to know about how Industry 4.0 and marketing communications meet. READ MORE WEBINAR: HOW TO CAPITALIZE ON YOUR MOST IMPORTANT ASSET B2B brands are worth a fortune. But too many companies treat their brand like an afterthought instead of one of their most valuable assets. Join our executive creative directors as they discuss how to maximize the value of your brand. READ MORE THE B2B MARKETERS ULTIMATE GUIDE TO SOCIAL MEDIA A handy, go-to guide that has everything a B2B marketer needs to know to make the most of their B2B social media presence. READ MORE MARKETING TO AUTOMATION AND CONTROLS ENGINEERS: YOUR ESSENTIAL GUIDE Learn how to reach automation OEMs & design engineers with effective marketing strategies and tactics. Download our guide on marketing to automation & controls engineers, and get started today! READ MORE HOW TO CONDUCT YOUR OWN B2B RESEARCH Download this simple guide to learn easy techniques for conducting your own B2B research. READ MORE MARKETING TO ENGINEERS: REACHING THE NEW IOT BUYER Thanks to the IoT, you can’t just market to engineers anymore. Download Godfrey’s comprehensive study to get the latest tips & trends for marketing in the engineering community! READ MORE STAY IN TOUCH Join a few hundred other B2B marketers. Sign up to get the latest in industry thought leadership, trends and insights. NEED AN AGENCY? LET'S TALK BUSINESS WORK WITH US JOIN OUR TEAM ABOUT INDUSTRIES SERVICES WORK INSIGHTS CONTACT Copyright © 2021 Godfrey All Rights Reserved | Privacy Policy

INDUSTRIES MATERIAL HANDLING & LOGISTICS B2B MARKETING FOR MATERIAL HANDLING There’s track and trace. There’s the interplay of technology and process. Mass customization. And you have technology considerations, with older facilities retrofitted into something state-of-the-art. We understand the constant pressure to improve performance, protect workers, reduce costs and automate routine tasks. And we can help. SELLING TO A BUYING GROUP Consensus decision-making drives this industry—from operations and IT to supply chain and independent consultants looking at system integration. And C-level executives often approve or veto the recommendation. As a marketer, you need to understand all these audiences. It’s the only way you’ll deliver the right message to the right person. RELATED EXPERIENCE NEED AN AGENCY? LET'S TALK BUSINESS WORK WITH US JOIN OUR TEAM ABOUT INDUSTRIES SERVICES WORK INSIGHTS CONTACT Copyright © 2021 Godfrey All Rights Reserved | Privacy Policy