MARKETING TOOLS PRINT SPECIFICATIONS 01. Review Our Print Guidelines 02. Choose a Product Template 03. Select a Pre-Built Ad (optional) 04. Upload Files 01. PRINT GUIDELINES Art submission: applies to Direct Mail Wrap, Postcards, Inserts, and Coupon Books (FSI). File requirements PDF (preferred) Adobe Illustrator Adobe InDesign Adobe Photoshop QuarkXpress (version 8 or newer) Fonts Supply all fonts used to create the ad For black text, avoid using registration black (100% C, 100% M, 100% Y, 100% K) Images Supply all images used to create the ad Important Message Artwork supplied in RGB mode will be converted to a CMYK color space without notice. Artwork supplied using spot colors will be converted to a CMYK color space without notice. Color conversions may result in undesired color variation. To minimize the risk of undesired color conversions, supply artwork in CMYK mode. Acceptable image file formats EPS PSD JPG TIFF Acceptable image color modes EPS CMYK Spot color (Pantone); excludes Coupon Book FSI Grayscale 300 dpi Black & white line art images in 1-bit TIFF format (600 - 1200 dpi) 280% (or less) total ink density (See Art Submission Guide) Black version changes It is recommended that files are supplied in layers for black version changes Common 4-color base (master) Black versions Art Submission Guide Pre-Printed Material Submission Guide Coupon Design Specifications Coupon Book (FSI) Coupon size Width: 3” - 6” Height: 2.0625” - 2.5” Bar code GS1 RSS Data Bar 100% black only Coupon needs Price Expiration date 02. PRODUCT TEMPLATES Coupon Book (FSI) Direct Mail Wrap Inserts Dynamic Postcards Clipper Magazine Solo Direct Mail Having problems finding a file? Refer to the this legend 03. PRE-BUILT AD DESIGNS (OPTIONALl) Easy to customize to your needs: images text price points colors Easy to customize to your needs: Automotive Consumer Packaged Goods Consumer Services Entertainment Financial Government & Education Grocery Drug Dollar Healthcare Restaurants Retail Telecommunications 04. FILE UPLOAD Valassis Central File Upload Click below to upload files or to log into your Mass Transit account. Go to Upload Valassis MassTransit Optional Download To take full advantage of all the MassTransit features and to upload graphic files larger than 2GB, please download and install the MassTransit plug-in before going to upload. Powered by MassTransit secure file transfer PC: 1st Time User Mac: 1st Time User Why Mass Transit over other file transfer options? FAQ FTP File Transfer Note: FTP client software or compatible web browser required. Valassis recommends using FileZilla FTP client software. FTP information Site: upload.valassis.com Username: valassisftp Password: Valftp*13 OUR TECHNOLOGY Valassis Consumer Graph™ Valassis Intent Engine™ MARKETING SOLUTIONS Online Advertising Print Marketing Data Solutions ANALYTICS & MEASUREMENT Foot Traffic Impact Sales Impact Study RESOURCES Content Hub Newsroom Case Studies MARKETING TOOLS Advertising Kit Production Specs Ad Design Templates Upload Artwork Online Billing Address Database ABOUT Leadership Locations Partners & Integrations LEGAL Our Ads Opt Out Privacy California Privacy Rights Notice Terms of Use Do Not Sell My Personal Information © Copyright 2021 Valassis Communications, Inc. All Rights Reserved  The content on this site is intended for United States and Canadian residents. If you are a European Union resident please visit www.valassis.eu. Our site uses cookies to improve your browsing experience. By continuing to use the site, you agree to our use of cookies. To learn more please see our .