Jump to navigation en nl fr de es Home › About Poppies › Our strategy Our strategy Being passionate about delighting you or your customers with delicious cookies, pastries and desserts is one thing. But it takes a clear strategy to achieve the goals we set out to realise. That’s why we developed a strong, four-pronged business approach that helps us fulfil our hopes and desires as a leading gourmet company. OPERATIONAL EFFICIENCY At Poppies, we strive to be the best at what we do. That means that, next to delivering top-quality products and offering excellent customer service, we want to be cost leader. Since we do not make concessions on the quality of the raw materials we use, we strive to optimise our supply chain. We continuously invest in top-notch machinery, in order to reach maximum production efficiency. QUALITY We strive to offer optimal service by assuring perfect quality in everything we do. From having higher grade BRC and IFS quality certificates, over continuous monitoring of product quality on the production line, to working with certified logistical partners who deliver our products to our customers on time. DIVERSIFICATION Product diversification allows us to minimise business risk and maximise appeal to potential customers. We strive to have a wide product portfolio that can attract any potential customer, i.e. frozen and ambient products, both with long and short shelf life. By making our products available in different packaging formats, we manage to diversify our sales channels, and sell to retail, food service and industrial partners alike. INTERNATIONALISATION Our international sales team manages to sell our products in over 57 countries worldwide, both to mature markets and emerging, fast-growing market places. Our factories are located in 5 different countries, and it’s exactly this international footprint that helps us create business alliances, and spot market trends up to the minute, so we can respond to them at exactly the right time. ABOUT POPPIES PRODUCTS BRANDS QUALITY CONTACT Kasteelstraat 29 8980 Zonnebeke België +32 57 46 02 00 LinkedIn © 2017 POPPIES DISCLAIMER PRIVACY

Jump to navigation en nl fr de es Home › Products Products BISCUITS, PASTRIES AND DESSERTS. CRAFTILY MADE, LOVINGLY BAKED. Crafted from the finest ingredients, all our high-quality delicacies come with the iconic Poppies home-baked taste and freshness. Browse our five delicious product categories to discover your favourite indulgence. Discover our catalogues here: CHOOSE A PRODUCT CATEGORY Biscuits Cakes & Pastries Frozen desserts Bakery products French macarons Gluten free Ask our team for more information CONTACT US Download our Food Service Catalogue FOOD SERVICE CATALOGUE ABOUT POPPIES PRODUCTS BRANDS QUALITY CONTACT Kasteelstraat 29 8980 Zonnebeke België +32 57 46 02 00 LinkedIn © 2017 POPPIES DISCLAIMER PRIVACY