Global Ipsos Search Search Sort by Date Relevance We found 270 results matching with your query. Refine by CONSUMER & SHOPPER Social Listening 101: How to understand consumers Understanding consumer preferences and behaviors is the backbone of all good go-to-market, brand, and innovation strategies. It’s the foundation for attracting and retaining customers, and delivering experiences and products that exceed expectations – especially important now that empowered consumers have more choices, greater knowledge, and higher demands. But today’s pace of change and the explosion of digital channels have made it difficult for marketing and insights pros to keep up. 22 November 2021 CUSTOMER EXPERIENCE Five online shopping barriers UX can solve Optimising the eCommerce Experience 22 November 2021 CUSTOMER EXPERIENCE Got30: An Ipsos vodcast Got30 is a vodcast answering some of the questions we get asked by clients about Customer Experience and Channel Performance. We publish new videos every other week. 22 November 2021 CONSUMER & SHOPPER Customer Perspective: An Ipsos podcast Customer Perspective is a podcast exploring all things Customer Experience and Channel Performance. We publish new episodes every week/couple of weeks. 10 November 2021 CONSUMER & SHOPPER Channel Performance Management Three focus areas for driving growth. 4 November 2021 SOCIETY Public Opinion on the COVID-19 pandemic In an uncertain world, data matters. Ipsos experts share the latest research and analysis related to the coronavirus pandemic. 1 November 2021 CONSUMER & SHOPPER Empathy Awakened: The power of an empathetic organisation Discover why empathy is essential for your business - not the purely emotional kind but the one that includes purposeful action and delivery. 28 October 2021 MEDIA & BRAND COMMUNICATION We empower brands to be more human The Ipsos' Brand Health Tracking service line supports client decision making by capturing the dynamic context of people’s brand relationships and choices and offering true understanding of how to influence those relationships to power your brand journey. Our starting point is people, and we help brands to put this human insight front and centre. 25 October 2021 CONSUMER & SHOPPER Navigating the fragmented world of emerging channels and shoppable touchpoints This paper explores some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands. 21 October 2021 CONSUMER & SHOPPER Omnichannel Strategy in the age of Digital Transformation The pandemic has opened the flood gates to omnichannel living with a rapid acceleration of eCommerce and many consumers trying online shopping for the first time. As consumer behavior and the shopper landscape has become hugely disrupted, discover the latest insights and opinions from Ipsos. 20 October 2021 1 10 27 Citizens Consumers & Brands Customers & Employees Doctors & Patients Capabilities About us Contact Press Investors Careers Newsletter © 2016 - 2021 Ipsos All Rights Reserved Legal Mentions Privacy & Data Protection Cookie policy Our Alert System Ipsos uses cookies and other tracers in order to optimize the performance, the functionality of the site and to measure the audience. For more information on the processing of personal data and your rights, please read our cookie policy. Accept All Customise Settings