Privacy Policy Got it! MENU IDEAS CHANGE THE WORLD Creating bold, business-savvy ideas to help others become their very best. Building a brand through public relations Proving the ROI of social commerce Driving national awareness ready to evolve yourchoose one to the next level? JACKSONVILLE OFFICE: 904.354.2600 SARASOTA OFFICE: 941.365.2710 TalkToAHuman@onideas.com contact insights news Handcrafted in sunny Florida by people from all over the world. Privacy Policy © On Ideas 2021. All Rights Reserved.

MENU It's You Time – National Awareness Campaign 9Round Kickbox Fitness Put the message everywhere We leveraged a combination of traditional and digital advertising, marketing, landing pages and social influencers to introduce 9Round to millions of people in North America. Channels included: Banner ads on popular websites Organic content and paid advertising in their Instagram and Facebook feeds Pre-roll video ads on websites and social media Headers for email and landing page Promoted content on social Promoted content on social Conversion-optimized landing page 9Round is all about taking action and getting started. Once our audience was motivated to act, we gave them a clear and easy pathway to find their local 9Round and take advantage of a free high-powered, 30-minute workout. Bring in the influencers To build social momentum and maximize 9Round’s exposure on social, we tapped fitness influencers who believed in the 9Round philosophy and saw its results. Together, we shared the story of empowerment that is the 9Round workout. Results The campaign ran for 12 weeks, with each element launched in a strategic and sequential order. We continually optimized the campaign to maximize its performance based on real-time feedback from our target audience. The results were as compelling and powerful as a 9Round workout. 4,261 incremental new members in 4 months 598% ROI 27% Conversion rate for display ads Brand refresh Photo shoot Landing page Website modifications Influencer marketing Analytics implementation ready to evolve your to the next level? JACKSONVILLE OFFICE: 904.354.2600 SARASOTA OFFICE: 941.365.2710 TalkToAHuman@onideas.com Handcrafted in sunny Florida by people from all over the world.

MENU The work INSIGHTS, STRATEGY, AND CREATIVE—ALL EXPERTLY CRAFTED Building a brand through public relations Branding for a brighter future Re-positioning for growth Proving the ROI of social commerce Awareness-building worthy of the mission Rebranding—As pure as it gets Driving national awareness ready to evolve yourchoose one to the next level? JACKSONVILLE OFFICE: 904.354.2600 SARASOTA OFFICE: 941.365.2710 TalkToAHuman@onideas.com contact insights news Handcrafted in sunny Florida by people from all over the world. Privacy Policy © On Ideas 2021. All Rights Reserved.