MENU Don’t be a stranger. Let’s talk. GENERAL INFORMATION 615-385-1100 / info@gsandf.com 209 10th Ave S / Ste 222 / Nashville, TN 37203 NEW BUSINESS Jeff Lipscomb jefflipscomb@gsandf.com PRESS Sav McBride smcbride@gsandf.com PHOTO & VIDEO VENDORS production@gsandf.com PRINT VENDORS print@gsandf.com FEATURED How—and Why—We Strive to Always Be Bold Some agencies develop brand guidelines and hand them off to their clients. Others check the boxes of all the marketing best practices they know. CONTINUE READING ARTICLES COVID-19 Recovery Planning for Your Brand 10 Ways We Bring Out the Best in Each Other Rethinking Account Management—With a Dose of Creativity SEE OUR WORK View Case Studies Work With Us Join Our Newsletter LOCATION 209 10th Ave S, Ste 222 Nashville, TN 37203 615-385-1100 NEW BUSINESS Jeff Lipscomb jefflipscomb@gsandf.com

MENU We always fight for the audience. We take an audience-first approach to determining the path to your most dramatic business potential. KEYS TO SUCCESS Knowing Your Audience We believe the best way to reach your consumers is to not just understand who they are and what they do—but also why they do what they do. Once we understand their why, we’re able to connect with your audience in authentic ways with work that can’t be ignored. Brand Authenticity The intersection between what your audience wants and what your brand can truly deliver is what we call your brand authenticity. This is what allows us to develop an insight-driven strategy that takes your audience on a consistent, relevant and integrated brand journey. INTEGRATION A Model for Success At GS&F, every client and every project has a defined team of cross-functional leaders whose roles are critical to our success. What we refer to as the leads model enhances communication, eliminates blind spots, and drives radical ownership across our teams—all while putting our client at the center of everything we do. An Unbiased Approach As a full-service, fully integrated agency, you’ll always get our completely unbiased recommendation for how to best reach your audience. PAID Broadcast (TV/Radio) Streaming Audio & Video Digital Display Paid Search Print Out-of-Home Grassroots Activations Sponsorships OWNED Website Strategy & Content Social Strategy & Content Influencer Marketing Blog Strategy & Content Email Marketing Mobile Apps SEO EARNED Public Relations Strategy Media Relations & Training Event Planning & Execution Community Relations Cause Marketing Reputation Management Crisis Training & Mapping Work With Us Join Our Newsletter LOCATION 209 10th Ave S, Ste 222 Nashville, TN 37203 615-385-1100 NEW BUSINESS Jeff Lipscomb jefflipscomb@gsandf.com