SUPPORT CENTER RESOURCE LIBRARY DEVELOPERS RESOURCES LOG IN LET’S TALK Why Us Products Solutions Partners Privacy PRIVATE IDENTITY SHARING Securely Share Customer Identity Private Identity Sharing enables privacy-safe relationships for brands, manufacturers, publishers, portfolios of brands, and MarTech companies. Augment with additional digital touchpoints & enriched insights. TALK WITH AN EXPERT The Benefits of Private Identity Sharing Our Private Identity Cloud provides a modern way for partners to work together to share data, provide transparency, enable measurement, and improve both parties’ financial performance. Improve ROAS Target high-intent, lower-cost audiences, and share with selected partners. Add additional media touchpoints, transform single channel identities into omnichannel identities, and activate across your media ecosystem Generate New Revenue Monetize data by making it available in a secured environment to approved partners. Improve the return of your partners’ marketing funds by adding channel amplification to outbound marketing programs. Gain Additional Insights & Measure Spend Gain additional person-level insights by overlaying partner data in a controlled environment. Insights can range from measuring marketing investments to a deeper understanding of customer segments. Continuous ID Syncing Seamlessly add new customers through API or Batch, and have FullContact continuously manage changing profiles. Best-in-Class Data Governance Empower privacy-safe relationships for brands, manufacturers, publishers, portfolios of brands, and MarTech companies. What is FullContact’s Approach to Private Identity Sharing? A flexible, encrypted, and secure private environment, Private Identity Cloud ingests and obfuscates PII. The privacy-first design incorporates encryption at all points of interaction and overlays top-tier security. Unify and Amplify Insights Encrypted in transfer, all PII is mapped to a PersonID meaningful only to your group. This cannot be reverse-engineered back to the PII and is then associated with a profile containing thousands of attributes. Securely Share What You Want Control who & how to share your customer & prospect information. No one can access the PII, not FullContact nor any external party. Bring the best customers from partners together for maximum revenue. Discover the Persistent PersonID READ OUR BLOG Make Your Relationships Secure With third-party data under increased regulatory pressure, forward-thinking marketers will focus on first and second-party data sharing. Ensure your partnerships can protect your policies & customers' privacy. Between Brands and Manufacturers Securely enhance customer profiles between parties. Provide controlled access to create audiences, amplification, and activation through your media platforms to facilitate person-level measurement. Between Publisher and Brands Create a common identity within your own publisher brands for better monetization of your assets. Enable advertisers to use their first-party data cleanly, without sharing PII. Between Brands Create a private ecosystem between brands that want to work together to share high-intent based audiences in the market for specific products and services. Lower CAC and monetize your own data. Between Portfolio Brands Create an insights and audience-selection platform amongst shared brands. Leverage media amplification and existing media activation partners. READY TO LEARN MORE? Talk to an expert. From Our Blog Innovation Week 2021 November 29, 2021 FullContact Welcomes Our Newest Board Member, Foundry partner Brad Feld November 16, 2021 Menu Home Products Solutions Why Us Privacy Use Cases FAQ MAIDs Identity Resolution Information Support In the News Security Careers Our Team Resources Own Your Data Contact Us Brand About Us FullContact is a privacy-safe Identity Resolution company building trust between people and brands. We deliver the capabilities needed to create tailored customer experiences by unifying data and applying insights in the moments that matter. TW LN YT © 2021 FullContact Privacy Policy and Terms Do Not Sell My Personal Information