Jesse Smith Packaging design to broaden the product range of a historic butchers company Packaging Design Interior Design "Established in 1829, Jesse Smith steps up it's retail game with a unified approach to packaging." What's the Story? Client Jesse Smith Area - Services Graphic Design, Packaging Design Jesse Smith butchers, established in 1829, is a family owned and run business located in the heart of the Cotswolds. With five locations across the region, the business has evolved from a traditional butchery to becoming a real 'foodie' destination with their farm shop and café concept. Faber were asked to develop a range of packaging solutions, across a variety of product lines. Working within the parameters of each packaging type was key; with the ultimate goal of creating a unified brand identity that would communicate their core values - flavour, discovery, provenance, excitement, authority and service. The end result balances tradition and modernity. A block pattern references the rolling hills of the Cotswolds and is used in a variety of formats. Labelling has a traditional structure and includes a stamp in a contemporary character font, 'Traditional & Handmade'. The packaging design provides Jesse Smith with a blueprint for the future development of new product lines and, ultimately, the continued growth of their food-led business. ‍ For new project enquiries please email: ‍enquiries@faber.design ‍General Enquiries +44 (0)800 612 46 56 info@faber.design © 2020 . Faber Design & Architecture . All Right Reserved Sitemap Privacy Policy We use cookies (and other similar technologies) to improve your experience on our site. By Clicking on "Accept", you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. Cookie Settings Opt Out Accept