ABOUT BRANDS DEVELOPMENT INVESTORS RESPONSIBILITY MEDIA CAREERS COVID-19 INVESTORS HOME // INVESTORS // WHY INVEST Why Invest PPHE Hotel Group is an international hospitality real estate group with a £1.7 billion portfolio of primarily freehold and long leasehold assets in Europe in leading cities, urban markets and resort destinations. We are committed to sustained growth by investing in our owned estate and by developing strategic relationships with carefully chosen partners. Growth We have a clear strategy to drive growth and long-term value through our property portfolio and our operations. In our property portfolio, we take a disciplined, yield-focused approach to capital deployment and look to optimise the value of our existing portfolio and, where appropriate, extract value to fund longer-term sustainable growth. In our hospitality operations, we are consistently working to deliver a refreshed guest experience across our portfolio and leverage our scale and inter-regional synergies to drive growth and maintain high operating margins. As well as repositioning and renovating existing properties, our pipeline includes two new hotels in London, which are expected to add approximately a further 800 rooms to the portfolio by the end of 2024. In addition, the Company continuously identifies and assesses opportunities to extend our property portfolio and our operations across prime locations in attractive destinations, which we believe will offer attractive returns to shareholders. Shareholder value At PPHE Hotel Group, we create shareholder value through developing, owning and operating hospitality real estate. We currently own or co-own the majority of our portfolio and have a proven track record in generating attractive operating returns and asset value appreciation. We typically acquire properties which we believe have significant upside potential. We embark on a journey of (re) developing, redesigning and continuously improving the operation, creating significant value along every part of the value chain. This diligent process is managed by our experienced senior management team, consisting of specialists in every relevant discipline. Through refinancing our properties we are able to release capital for new investments, enabling further growth of our Group. Measuring our success We disclose the European Public Real Estate Association (EPRA) performance measurements to aid investors in analysing the Group’s real estate business as we continue our track record in creating long-term value for our shareholders. Our success is also measured by key financial performance indicators alongside several operational indicators, including the contribution from our partnership with the Radisson Hotel Group and revenue growth achieved through the expansion of our hotel portfolio. We have an excellent track record in hotel construction, development, design, branding and operations. We understand how to build and run profitable hotels, and our business partners benefit from this experience. Our flexible, entrepreneurial philosophy encourages confidence in our product and service-led culture. Our KPI's and targets: Property EPRA NRV EPRA EPS Net investment yield Net return on shareholder capital Operations EBITDA and EBITDA margin RevPAR Employee engagement Guest Rating Score (GRSTM) This website uses cookies for a range of purposes. To find out more about the cookies used on this website, please visit our Cookie Policy. Please click Accept to consent to our use of all non-essential cookies described in our Cookie Policy. Social media art’otel® Park Plaza® Arena Hotels & Apartments® Arena Campsites® Follow us Keep in touch Contact us General enquiries Brands Membership Sign up for our email alerts: Sign Up © 2021 PPHE Hotel Group All rights reserved Site Map Accessibility Privacy Policy Terms of Use Cookie Policy Modern slavery statement Imprint RSS