Home About Us Brands Markets Investor Relations Careers CSR Divisions You are here HOME / ABOUT US / OUR FUTURE Our Future PZ Cussons has come a long way from our brave beginnings in 1879, but our pioneering spirit remains constant. Talented, motivated people, and a unique CAN DO approach underpins a robust strategy which we are confident will ensure our continued success tomorrow. Looking to the future, we’ll continue to develop innovative leading brands in markets and geographies selected for their growth potential. The secret? Our four strategic pillars: Selected Geographies We operate in specific geographies through our own infrastructure or in partnership, tailoring our channel approach for each category. Selected Categories We operate where our brands have a strategic advantage, in categories that offer profitable growth opportunities. We win through understanding local consumer needs, being first to market and being unconstrained by big company bureaucracy. Continuous and faster innovation will ensure our brands occupy leading positions in these categories. Flexible Supply Chain We operate an ever-evolving supply chain designed to service our categories. We deliver innovative products from various sources to our customers quickly and efficiently. Can Do people We work with people who share our values. CAN DO is our unifying strength, the thread that binds our diverse businesses around the world together. We are responsible, demanding and have a sense of fun! SHARE THIS ON... Share on Facebook Share on Twitter Share on Pintrest Share on Google Plus Contacts Downloads Media Centre News Site Map Subscriptions © PZ Cussons 2014 Search form Search