Aviva Aviva Select an Aviva website in your country Home About us Investor Relations Media Research and discussion Corporate responsibility Careers 513.00p $16.26 Updated at 18:56 on 08 Oct 2014 BST More share price information About us This is Aviva Our strategic framework Aviva worldwide Our brand Sponsorship Heritage Contact us Home > About us > This is Aviva This is Aviva At Aviva, our purpose is to free people from fear of uncertainty, allowing them to get on with their lives. A key priority is to make sure we remain financially strong, so that we can pay claims and deliver on the promises we have made to our customers, shareholders and business partners. We have a respected global brand, strong customer service, leading life and general insurance businesses, comprehensive distribution channels and an increasing presence in direct and online channels. To build on our success and further improve our customer experience we are investing in three key focus areas: digital, predictive analytics and automation. By strengthening our capability in these areas we can deepen our customer relationships, and better identify and meet more of their financial needs. In this film, our customers and employees talk about how we make a difference to our 31 million customers around the world. Download full transcript PDF (199.3 KB) "This is Aviva" is our online corporate overview, explaining who we are and what we do. Download a printable version (PDF 2.2 MB) Site information Aviva UK Aviva Investors Aviva for Advisers Contact us Feedback Moderation guidelines Site map Site index (A-Z) Site help Glossary Accessibility Legal Legal Privacy policy Cookie policy Connect with us Twitter LinkedIn YouTube Slideshare Flickr Subscribe to our RSS feed Subscribe to our news © 2014 Aviva plc