Broadcasters Publishers Advertisers Resources Company Contact Newsroom Europe Benelux DACH Italy Nordics All Press Releases Opinion Pieces 29 October 2021 Addressable TV Advertising: e nuove opportunità per gli advertiser internazionali per raggiungere l’audience europea Da smartclip Europe il white paper sulle ultime tendenze dell’Addressable TV advertising e i vantaggi per ogni tipo di inserzionista 26 October 2021 “Addressable TV Advertising: New Opportunities for International Advertisers to Reach European Audiences” smartclip Europe publishes white paper exploring the latest trends in Addressable TV advertising and the advantages it brings to every type of advertiser. 26 October 2021 Addressable-TV-Werbung: Neue Chancen für international agierende Werbetreibende, um europäische Zielgruppen zu erreichen smartclip Europe veröffentlicht neues Whitepaper über die aktuellen Trends der Addressable-TV-Werbung und die Vorteile, die sie für Werbetreibende bereithält. 21 October 2021 Amobee and smartclip Announce TechAlliance, Europe’s First Broadcaster-Centric, Cross-Screen Advertising Platform Landmark Collaboration Will Unify Inventory, Data Privacy, and Addressable TV Identity Strategies for Brands and Broadcasters 21 October 2021 Amobee e smartclip presentano TechAlliance, la prima piattaforma pubblicitaria cross-screen broadcaster-centric in Europa L'importante collaborazione unirà inventory, privacy dei dati e strategie di Identity Addressable TV per brand e broadcaster SHOW MORE Stories Company updates and announcements 16 July 2021 smartclip Italy hosts “Identity Breakfast” to discuss solutions for a cookieless future 1 October 2020 smartclip Nordics Extends Rakuten Advertising Partnership Leadership quotes 8 June 2021 “To truly offer CTV across Europe at scale, the decision lies in the hands of the broadcasters. Major TV houses and independent AVOD services need to collaborate across markets and language barriers, but with local specifics in mind.” Stephen Byrne, Managing Director Nordics & Executive Director New Partnerships Europe at Smartclip EXCHANGEWIRE Link 13 April 2021 “HbbTV, Addressable TV, and TV viewing data are offering a major opportunity for European broadcasters. The key to success in a pursuit against US tech players is cooperation.” Sebastian Busse, Director Addressable TV at smartclip DVB Link 1 March 2021 “Outstream-Formate innerhalb seriöser Online-Medien sind eine gute Alternative zu Instream-Formaten. Outstream-Formate wirken deutlich aktivierender als ein reiner Image-Spot in einem Werbeblock. Die Werbebotschaft eines Spots kann innerhalb textbasierter Umfelder gut auf den Inhalt der Seite ausgesteuert werden.” Fabian Burgey, Director Market Development DACH & Europe at smartclip ADZINE Link SHOW MORE Our media library Logo Package DOWNLOAD Portrait CEOs DOWNLOAD Press inquiries Members of the media are invited to contact us by email at newsroom@smartclip.tv Broadcasters Publishers Advertisers Ad Gallery Resource Hub smartx Platform blog About us Newsroom Careers Privacy Portal Stay up to date Receive all the latest industry insights straight to your inbox SUBSCRIBE © 2021smartclip All rights reserved. Privacy Policy Disclaimer Terms & Conditions This site uses third-party website tracking technologies to provide and continually improve our services, and to display advertisements according to users' interests. I agree and may revoke or change my consent at any time with effect for the future. DENY ACCEPT MORE Imprint | Privacy Policy