HOME ABOUT ALDIPRESS YOU ARE A PUBLISHER YOU ARE A RETAILER PRODUCT RANGE FREQUENTLY ASKED QUESTIONS CONTACT Search for: TEST THE COVER OF YOUR MAGAZINE! The first impression counts! Nearly half of the purchasing decisions in single-copy magazine sales are made in front of the shelf. The consumer brain determines within milliseconds whether the magazine is worth it. To gain more insights into the critical success factors of this fascinating choice process, Aldipress facilitates cover research based on eye-tracking and EEGs. The following cover insights have emerged from previous cover testing rounds: • How do you communicate package prices of magazines in a striking way? • Which magazine photography style appeals to the target group? • How do you highlight a text on the cover of a magazine in an attractive way? WATCH THE TEST EXPLAINER VIDEO! REGISTER FOR TEST ROUNDS The cover research is carried out in test rounds. You supply a maximum of two covers, after which you receive the test results of the cover research two weeks later. Contact your account manager for the dates of the next test rounds and sign up! DO YOU WANT TO KNOW MORE? More information or sparring about your research question regarding the cover of your magazine? Please contact your Account Manager. © Aldipress 2021 - All rights reserved

HOME OVER ALDIPRESS U BENT UITGEVER U BENT RETAILER ASSORTIMENT VEELGESTELDE VRAGEN CONTACT Search for: UITGEVERS TRADEMARKETING/PROMOTIE ACCOUNTMANAGEMENT VEELGESTELDE VRAGEN ONZE SCHAPVISIE © Aldipress 2021 - Alle rechten voorbehouden

HOME ABOUT ALDIPRESS YOU ARE A PUBLISHER YOU ARE A RETAILER PRODUCT RANGE FREQUENTLY ASKED QUESTIONS CONTACT Search for: BUSINESS INTELLIGENCE Aldipress' Business Intelligence department consists of a team of seven analysts who are engaged in the following three main activities: 1 Managing, monitoring and improving the core processes of Aldipress: assortment management, circulation determination & order generation and replenishment. (Read more about this on the ' Assortment management ' page.) 2 Analyzing and reporting sales developments for publishers, retailers and Aldipress itself. Evaluating promotions is also part of this. 3 Monitoring the data quality (of edition data and scan data) and providing standard reports via SAP Business Information (SAP BI). WANT TO KNOW MORE ABOUT BUSINESS INTELLIGENCE? Please contact Aldipress. We are happy to tell you more. Phone number: 030 – 666 0611 Mail: info@aldipress.nl ALSO READ: © Aldipress 2021 - All rights reserved