MUH-TAY-ZIK / HOF-FER, San Francisco Advertising Agency CLIENT AUDI CAMPAIGN AUDI OF AMERICA SOCIAL MEDIA WIFI JACK Audi and BMW have a decades long rivalry. And now that the Audi A4 beats the BMW 328i in every category, we wanted to share the news with every auto journalist at the New York International Auto Show. Employing a team of technicians, we created 10 of the most powerful free networks at the show. One name at a time, we laid out how the Audi A4 beats the BMW 328i. While BMW wasn’t a fan of the idea, the internet was. The story was shared more than 7000 times on Mashable, was featured on Adweek, Adage and SlashGear, and was named Creativity’s ‘pick of the day’. On social, Audi was the most talked about luxury brand at the show, with over 50% share of voice. AUDI GENERAL CONTACT NEW BUSINESS CAREERS Twitter Instagram Facebook LinkedIn 220 SANSOME ST. 15TH FLOOR SAN FRANCISCO, CA 94104 415.255.6363 © 2020 MTZHF

MUH-TAY-ZIK / HOF-FER, San Francisco Advertising Agency WORK Show All Film Digital Branding Media AAA Albertsons Safeway Amazon Annie's Organics Audi Bed Bath & Beyond Blue Shield Clover Sonoma Constellation Brands Desk.com DO.com Doordash Ekso Bionics Emerging Brands f'real GIG Car Share Golden State Warriors Google HP Hulu iMeet Intel John's Vault KeyMe Lyft Made In A Free World method Munchery National Center for Missing and Exploited Children Netflix New Amsterdam OXO Penn Mutual Pennzoil PGI Previously Owned By A Gay Man Purplebricks Riot Games Slavery Footprint SoFi Sonos Staples The Washington Nationals Tiny Prints Workday YLighting Zoosk GENERAL CONTACT NEW BUSINESS CAREERS Twitter Instagram Facebook LinkedIn 220 SANSOME ST. 15TH FLOOR SAN FRANCISCO, CA 94104 415.255.6363 © 2020 MTZHF

MUH-TAY-ZIK / HOF-FER, San Francisco Advertising Agency CLIENT AUDI CAMPAIGN NEW SANTA THE NICE LIST JUST GOT A BIT NAUGHTIER. The holidays are a time where we pause, reflect, and take stock of the year. We set new goals of who we want to be and what we want to do. For a brand like Audi, which prides itself on progress and transformation, the holidays are also a time to make a statement. And nothing makes a statement like completely reinventing a 1748-year-old icon from the boots up. In our short film directed by Craig Gillespie (I,Tonya, Lars and the Real Girl), Santa re-evaluates his life over the past two millennia. Inspired by the new RS 5 Sportback, Santa undergoes a year-long reinvention. He changes his wardrobe, his hair, his jolly bowl full of jelly. And while the hard work is its own reward, Mrs. Claus and the elves have a little surprise in store for him, too. Watch the full video: BRANDING DIGITAL FILM MEDIA AUDI GENERAL CONTACT NEW BUSINESS CAREERS Twitter Instagram Facebook LinkedIn 220 SANSOME ST. 15TH FLOOR SAN FRANCISCO, CA 94104 415.255.6363 © 2020 MTZHF

MUH-TAY-ZIK / HOF-FER, San Francisco Advertising Agency CLIENT NETFLIX CAMPAIGN #STUDYORNETFLIX FINALS GUINEA PIG #StudyOrNetflix? Let our guinea pig decide. DIGITAL NETFLIX GENERAL CONTACT NEW BUSINESS CAREERS Twitter Instagram Facebook LinkedIn 220 SANSOME ST. 15TH FLOOR SAN FRANCISCO, CA 94104 415.255.6363 © 2020 MTZHF