Login Reserved Area Contact us + 39-0267493170 Who we are Our activities Publications and Webinars Work with us Contact us Renew the customer experience starting from the Voice of the Customer By Competence Center Experience Management This month's Strategic Report highlights the importance of Voice of the Customer programs to renew and improve the Customer Experience : continuous and structured listening to the customer is the key to an effective CX Management strategy and allows you to evolve the experience in a manner consistent with customer expectations, resulting in important operational and economic benefits for the company. In the current market context, companies tend to neglect the operational component of the VoC which is negatively impacted by organizational and methodological limitations . A change of approach is needed where the VoC programs are declined in a continuous process ; investing in skills and technology, accompanied by a change at a cultural level, it is possible to create structured and effective VoC programs at a strategic and operational level . Strategic Management Partners proposes a modular and scalable VoC model for managing a listening program capable of maximizing results in a short time and with sustainable investments, even in as-a-service mode. The model continuously implements the process of collecting feedback, processing insights and implementing actions to improve the customer experience, leading companies to obtain tangible business results thanks to the optimization of CX . You need to login to download the full report. If you do not have an account, you can register by filling out the appropriate form . Read the full report QUICK LINKS Who we are Our activities Publications and Webinars Work with us Contact us CONTACTS Phone: + 39-0267493170 Fax: + 39-0267493178 Email: strategicmp@strategicmp.it Cookie Policy Privacy Policy HEADQUARTERS Strategic Management Partners 20121 Milan, Piazza Duomo, 17 00187 Rome, Via Quintino Sella, 15 80121 Naples, Piazza dei Martiri, 30 37133 Verona Lungadige Galtarossa, 21 VAT number: IT13025020150 ISO 9001: 2015 Certified Company - Quality Policy LATEST NEWS Strategic Management Partners is "Champion of growth 2022" Diversity & Inclusion: restart accelerators Pharma sector: digitization, vaccines and effects of the pandemic @ 2019 Strategic Management Partners srl