MODELS DEALERS BUILD VIRTUAL BOAT SHOW ABOUT OWNERS RESOURCES CONTACT BLOG PREOWNED BOWRIDER CROSSOVER BOWRIDER SUPER SPORT CROSSOVER ALL SPORT CROSSOVER SUN SPORT PERFORMANCE CRUISER The Formula Difference We invite you to join the ever-growing family of boaters who experience a REASSURING DIFFERENCE WITH FORMULA. That difference is the result of finetuned design, authentic craftsmanship and a companywide insistence on excellence. It means you’ll enjoy more priceless moments with family and friends each time you boat. The Porter family wouldn’t settle for less and neither should you! PLAY VIDEO Formula Boats History A progressive, family-owned company located in Decatur, Indiana, Thunderbird Products produces the world-renowned lines of Formula Boats. With a long-established philosophy of uncompromising quality in every detail, Formula is recognized as the world’s premier powerboat manufacturer. READ MORE WANT MORE CUSTOMIZATION? Learn about the FormulaFlex™ Program LEARN MORE FIND A DEALER REQUEST A CATALOG CONTACT US MODELS Bowrider Crossover Bowrider Super Sport Crossover All Sport Crossover Sun Sport Performance Cruiser FORMULA Home Dealer Locator Boat Shows Press Releases Formula Blog CONNECT Corporate Office 260-724-9111 Customer Service Owners, Newer (0-10yrs): 260-724-1412 Owners, Older (10+yrs): 260-724-1413 Dealers & Marinas: 260-724-1414 Facebook Twitter YouTube Instagram BUILD IT Experience the thrill of building your personalized Formula. Pick the paint, powertrain, accessories and more with our new boat builder. Then, get out on the water with great family and friends! BUILD IT! © 2021 Porter, Inc. All Rights Reserved. Contact us at 1-800-736-7685 2200 West Monroe Street Decatur, IN 46733 FormulaFlex Program (fx-landing) Virtual Boat Show Photo Gallery Virtual Tours About Boat Care Boat Shows Brochures Build Contact Dealer Locator E-news Sign Up Featured Videos Formula Blog Formula Difference Formula Service History Home Mission NMMA Boating Safety Tips Owner Registration Owner’s Mailings Owner’s Stories Press Releases Privacy Policy Request a Catalog Sitemap Terms and Conditions Web Accessibility Policy Accept Privacy Policy