CLICK HERE FOR OTHER LANGUAGES Molson Coors Beverage Company Privacy Policy Last Modified and Effective Date: September 1, 2021 Introduction Molson Coors Beverage Company, its subsidiaries, operating companies, and affiliates, and affiliated brands, agents, and corporate affiliates acting on our behalf (collectively, “Molson Coors”, “we”, “us”, and “our”) values and respects the privacy of every individual. We are providing this Privacy Policy to help you understand how we collect, use, transfer, disclose, and store your personal information. We encourage you to read the entire Privacy Policy to familiarize yourself with our practices. You can jump to particular topics by going to the headings below: ACCESS TO ALCOHOL PRODUCTS AND SITES RESTRICTED TO INDIVIDUALS OF LEGAL DRINKING AGE WHEN DOES THIS PRIVACY POLICY APPLY? COLLECTION AND USE OF PERSONAL INFORMATION TRACKING TECHNOLOGIES SHARING YOUR PERSONAL INFORMATION/DISCLOSURE TO THIRD PARTIES SECURITY AND STORAGE OF PERSONAL INFORMATION THIRD-PARTY APPLICATIONS/WEBSITES PRIVACY INQUIRIES CHANGES TO THIS PRIVACY POLICY INFORMATION FOR UK AND EU RESIDENTS INFORMATION FOR CALIFORNIA RESIDENTS INFORMATION FOR JAPAN RESIDENTS INFORMATION FOR UKRAINIAN RESIDENTS ACCESS TO ALCOHOL PRODUCTS AND SITES RESTRICTED TO INDIVIDUALS OF LEGAL DRINKING AGE MOLSON COORS ALCOHOL PRODUCT SITES AND ADVERTISING ARE INTENDED ONLY FOR PERSONS OF LEGAL DRINKING AGE BASED ON THE JURISDICTION WHERE SUCH CONTENT IS BEING ACCESSED OR VIEWED. YOU WILL BE REQUIRED TO VERIFY YOUR DATE OF BIRTH PRIOR TO ENTERING OR INTERACTING WITH A SITE. AGE VERIFICATION PROMPTS MAY ALSO BE LOCATED WITHIN THE SITES. WE DO NOT KNOWINGLY COLLECT PERSONAL INFORMATION FROM THOSE UNDER THE LEGAL DRINKING FOR THOSE SITES OR PRODUCTS. IF YOU ARE UNDER THE LEGAL DRINKING AGE IN YOUR JURISDICTION AND HAVE ENTERED OUR SITE BY PROVIDING A FALSE DATE OF BIRTH, YOU MUST IMMEDIATELY LEAVE THE SITE. IF YOU BELIEVE SOMEONE UNDER THE LEGAL DRINKING AGE HAS PROVIDED US WITH PERSONAL INFORMATION BY OBTAINING ACCESS IN VIOLATION OF THIS PRIVACY POLICY, PLEASE CONTACT US IMMEDIATELY SO THAT WE MAY REMOVE THIS PERSONAL INFORMATION. WHEN DOES THIS PRIVACY POLICY APPLY? This Privacy Policy describes our practices in connection with the personal information collected about individuals interacting with us and our products and services, including our websites, social media pages and promotional sites that we control or which link to this Privacy Policy(each a “Site,” collectively the “Sites”). This Privacy Policy does not apply to personal information we obtain in our capacity as an employer. Please see our internal employee privacy policy or separate fair processing notice, which can be found when you apply for a job. This Privacy Policy does not apply to third party sites including social media sites or Linked Sites. COLLECTION AND USE OF PERSONAL INFORMATION Molson Coors collects personal information relating to you in a variety of ways depending on how you interact with us. Types of Personal Information We Collect: The following represents a non-exhaustive list of common activities with examples of the type of personal information that we collect and how we use that information: Context Type of Personal Information (Examples) Primary Purpose for Collection & Use Contact customer service, make inquiries, or otherwise communicate with us Contact information (e.g., name, address, email address, and phone number). Some of our Sites utilize live or automated conversation systems, or “chat bots,” that allow us to interact with customer, help customers buy goods and services, and answer a wide variety of questions. When you communicate with our chat bots, we collect the content that you send to us in order to reply. For more information about our use of chat bots, please go to Terms & Conditions. We have a legitimate interest in receiving, and responding to your inquiries and acting upon your feedback or issues. Promotional communications Contact information (e.g., name, address, email address, and phone number); We share personal information about new products, events, and promotions with individuals as permitted by law. We also have a legitimate interest in sharing information about our products or services, and we may share information when you engage in a transaction or with your consent depending on the situation. Order merchandise Contact information (e.g., name, address, email address and phone number); Billing and shipping information (e.g., billing information such as credit card information, which is collected directly by our payment processor and shipping addresses and contact information). We use your information to perform our contract to fulfill your order and process your transactions/payments. Register for an account Contact information (e.g., name, address, email address, and phone number); Username and passwords used to access Sites. Verification or tokens through social media platforms. We have a legitimate interest in administering your account and providing account related functionalities. Accounts can be used for easy checkout and to save your preferences and transaction history. Interact with us on social media Social media information (e.g., profile name , profile image, and other images that you make available such as user-generated content). We have a legitimate interest providing customers with a means for interacting with us on social media. Enter a promotion, sweepstakes, contest, or other special offer Contact information (e.g., name, address, email address, t age, and phone number); Government identification numbers (which may include, if you are resident in the US, Social Security Number (in limited circumstances, for example if you win a sweepstakes or receive compensation that must be reported on government tax forms)). We have a legitimate interest in operating the sweepstakes, contests, and special offers, including notifying you if you are selected. In some contexts we are also required by law or regulation to collect personal information about those that enter into our sweepstakes, and use that personal information in order to comply with those laws and regulations. Complete a survey or voluntarily provide personal information about yourself Demographic information including date of birth, gender, interests, state, zip/postal code Preferences, shopping habits, and other lifestyle information, including product wish lists, order history, marketing preferences, and cell phone carrier. We have a legitimate interest in understanding our users and providing tailored services. We have a legitimate interest in understanding how you interact with our website to better improve it, and to understand your preferences and interests in order to select offerings that you might find most useful. Interact with our Site, emails, and/or online advertisements Search queries, Application usage data; Server log file location, internet service provider, unique identifiers, user agents, or IP address; Personal information collected through cookies, tags, pixels, clear pixels, beacons, and other similar technologies; Referring and exiting websites/URLs (including click through URL and pixel tags); Browser and device information (including platform and version); We have a legitimate interest in ensuring that our Site and services function correctly and without errors. Where we collect personal information through the deployment of cookies and other similar technologies on our Site in order to better understanding our users and providing tailored services, we will rely on your consent to do so or you may opt-out of such use depending on your jurisdiction. We will rely on your consent where we use personal information to understand how you interact with our website to better improve it, and to understand your preferences and interests in order to select offerings that you might find most useful. We have a legitimate interest in monitoring our networks and the visitors to our Sites. We also have a legitimate interest in detecting and preventing fraud. Although the above chart describes examples of personal information we collect and our primary purpose in collecting such personal information, in many situations we have more than one legitimate purpose. For example, if you complete an online order, we collect your payment (directly through our payment processor) and shipping information to perform our contract with you (e.g., to process and fulfill your order), but we also collect your personal information because we have a legitimate interest in maintaining your personal information after your transaction is complete so that we can quickly and easily respond to any questions about your order. As a result, our collection and processing of your personal information is based in different contexts upon: (i) your consent (e.g., for marketing you have opted-in to receive, where required), (ii) the performance of our contract with you (e.g., to provide you with products and services you have requested); (iii) compliance with legal obligations (e.g., where we are required to disclose information to a court or tax authority); and/or (iv) our legitimate interests in conducting our business. To the extent that any information is considered “personal information” by local law, we treat this information as such and ensure that our handling of this personal information complies with all applicable data privacy and protection laws. To the extent permitted by applicable law, any information you provide to us directly may be combined with other information that you provide to us through other channels, that is publicly available, or that we may otherwise obtain, including from third parties. How We May Collect Personal Information: Molson Coors collects personal information from various sources, including, for example the following: From You (e.g., name, address, email, phone number, date of birth, and your preferred means of communication when you voluntarily provide it); Our Sites and Applications (e.g., when you purchase a product online ); Offline (e.g., customer service inquiries, tours, sweepstakes); Online tracking technologies, including cross-device tracking (e.g., service file logs, IP address, cookies, tags, pixels, clear pixels, gifs, bugs, beacons, and other similar technologies, some of which may enable Molson Coors or our service providers to identify you and collect personal information about you across devices and Sites); Mobile usage (i.e., personal information learned from our mobile application, such as your device’s latitude and longitude or your device’s location capabilities (e.g., GPS, Wi-Fi, Bluetooth signal, beacons, LED light chips or other similar technologies)) and 3rd party mobile pay applications or services; Through your browser or device (e.g., certain personal information, including your device type, operating system name and version, IP address, Media Access Control (“MAC”) address, language, Internet browser type and version, and service provider); Through website analytics and advertising features (e.g., Adobe Analytics, Google Analytics, Google Analytics Demographics, Interest Reporting, Adobe Flash technologies including but not limited to Adobe Flash Local Stored Objects, Quantcast, in each case as described in more detail in the “Tracking Technologies” section below); and Other Sources (e.g., public databases, third party partners, social media platforms, from people with whom you are connected on social media platforms, and public forums). TRACKING TECHNOLOGIES Cookies and Tracking Technologies. Molson Coors utilizes “cookies”, “tags”, “pixels”, “clear gifs” and other similar tracking technologies on our Sites. A cookie is a text file that is placed on your computer or other mobile device when you access the Sites or the Internet. These technologies allow us to collect information about your interaction with our Sites and advertisements. Examples of such information may include, but are not limited to: demographic information, browser type, IP address, pages viewed, activity conducted, and timing of your visit. Different types of cookies may be used for different purposes on our Sites. These are known as: required/strictly necessary cookies, functional cookies, and advertising cookies. Some cookies may be provided by an external third party to provide additional functionality to our Sites, and these are included below. You may at any time change your preferences for certain tracking mechanisms. However, disabling such cookies may prevent you from using certain features or taking full advantage of all our offerings on our Sites. Required/Strictly Necessary Cookies These cookies are necessary to enable the basic features of our Sites to function, such as providing secure log-in or remembering how far you are through an order. If you do not agree to the Required Cookies, then you will not be able to use the Sites. Functional Cookies These cookies allow us to analyze your use of our Sites to evaluate and improve our performance. They may also be used to provide a better customer experience on our Sites. For example, remembering your log-in details, saving what is in your shopping cart, or providing us information about how our Sites are used. Advertising cookies These cookies are used to show you ads that are more relevant to you. Advertising cookies may be used to share data with advertisers so that the ads you see are more relevant to you, allow you to share certain pages with social networks, or allow you to post comments on our Sites. Molson Coors, our trusted service vendors/providers, and permitted third parties may also advertise our products on third-party websites. Third-party websites may also use cookies or other tracking devices. We do not have control over the tracking technologies utilized by third-party websites. As such, you should carefully review the privacy policies of those third-party sites to understand their tracking activities, if any. Cookies on Your Browser. Subject to applicable privacy laws, we will place cookies and other personal information when you visit our Sites. We currently participate in third-party ad networks and use third-party cookies as discussed above to track your visits across websites. Additionally, you may at any time change certain tracking mechanisms through your browser settings. However, disabling such features may prevent you from using certain features or taking full advantage of all our offerings on our Sites. Please refer to your browser Help instructions to learn more about cookies and other tracking devices and how to manage their use. If you use another computer or change browsers, you will need to repeat the process of refusing or deleting cookies. For more information about cookies including how to set your internet browser to reject cookies, please go to www.allaboutcookies.org. Ad Tracking. Certain devices may allow you to Limit Ad Tracking. Please refer to the settings on your computer or device for information on how to disable Ad Tracking. You can also opt-out of Ad Tracking as described below in Choices and Opt In/Out. Do Not Track Requests. While some browsers have a “do not track” feature, we do not currently recognize browser based “do not track” requests. SHARING YOUR PERSONAL INFORMATION/DISCLOSURE TO THIRD-PARTIES At times, Molson Coors may make certain personal information available to third parties and within our family of companies/brands. In addition to the specific situations described elsewhere in this Privacy Policy, we disclose personal information in the following situations as permitted by applicable law. Affiliates. We share personal information with our corporate affiliates (e.g., parent company, sister companies, subsidiaries, joint ventures, or other companies and brands under common control). Marketing Partners. We share personal information with vendors/providers that help us to evaluate and improve our marketing and promotional efforts, content, products and services, to better understand customer interests and preferences, to provide you relevant information, and to conduct joint marketing programs. Service Vendors/Providers. We share personal information with service vendors/providers that help us with certain business activities, including but not limited to fulfilling and shipping your order, assisting us in Site operations, administer promotions, providing customer service, and delivering email communications. Corporate Change. We may share personal information in connection with a corporate change including a merger, acquisition, or sale of assets, including during the planning and negotiation stages. Third-party Partners. We may offer contests, sweepstakes, or other promotions with third party partners. If you decide to enter a contest, sweepstakes, or promotion that is sponsored by a third party, the personal information that you provide will be shared with us and them. Some jurisdictions require the sharing of personal information related to prizes and awards. Their use of your personal information is not governed by this Privacy Policy. We also share personal information with other third-party partners with whom we may enter into a relationship (e.g., sports alliances). Depending on the purposes for this sharing, Molson Coors may provide you with the option of whether this personal information may be shared prior to sharing with such a partner. The subsequent use of the personal information by the third-party partner will be governed by their own privacy practices and policies. Public. Some of our Sites permit you to engage with or post on our social media pages and blogs, and other similar platforms. When you post on social networking platforms or other public platforms, the personal information that you share is visible to other users and can be read, collected, or used by other users. For example, if you list your name, age, and address on a social media site, this personal information is public. Please be aware that the privacy policy of the social networking site will apply to any content you post on or provide to that Site. Certain Other Disclosures with Your Consent. We may ask if you would like us to share your personal information with other third parties who are not described elsewhere in this Privacy Policy with your prior formal consent to do so. Certain Other Disclosures Without Your Consent. We may disclose personal information as required by law, such as in conjunction with a government inquiry or to comply with a subpoena, warrant, court order, or similar legal process. We may also share your personal information when we believe in good faith that disclosure is necessary to protect our rights, to defend against a legal claim, to protect your safety or the safety of us or others, to investigate, prevent, or take action regarding possible illegal activities, suspected fraud, or a violation of our policies. CHOICES AND OPT IN/OUT Emails. We may use your email address to send emails, newsletters, surveys, offers, and other promotional materials to you, as well as targeted offers from third parties – at all times in accordance with your preferences. You can stop receiving promotional emails by following the unsubscribe instructions included in emails you receive from us or by contacting us using the details below. Mobile Marketing (SMS and MMS) Updates. We may send you text messages relating to our brands, promotions, and other legitimate purposes – at all times in accordance with your preferences. If you consent to join a mobile marketing list or participate in any text message program with us, there are typically message and data costs associated with receiving SMS (text) or MMS (multimedia) messages. These will vary based on your wireless carrier and plan. Check with your mobile carrier to determine what charges may apply. If you would like to stop receiving messages from us on your mobile device, reply to the message with “STOP” (or other message as instructed). You may also contact your mobile carrier for additional information on receiving or stopping mobile messages. Location Services. If you have previously enabled location sharing on your computer or mobile device, you may be able to opt out from further sharing by changing the settings on your computer or mobile device or by uninstalling the Application. We will not use any precise location data without your prior consent, which may be obtained directly by us or through our service providers or media partners. Push Notifications. If you wish to disable push notifications on your mobile device, refer to Settings on your mobile device. Third Party Analytics. Google Analytics: For more information on how to opt out of our use of Google Analytics and our use of its Advertising Features visit https://tools.google.com/dlpage/gaoptout and https://adssettings.google.com/. Interest Based Advertising Opt-Out: Users can opt out of targeted advertising via the Digital Advertising Alliance’s (“DAA”) opt-out page and the Networking Advertising Initiatives’ (“NAI”) opt-out page at http://www.aboutads.info/choices/ and http://www.networkadvertising.org/choices/, respectively. In Canada, you can opt out here: https://youradchoices.ca/en/tools (English) and here: https://youradchoices.ca/fr/en-savoir-plus/ (French). In Europe, please see: https://www.youronlinechoices.com/uk/opt-out-help. SECURITY AND STORAGE OF INFORMATION Please be aware that, despite our reasonable efforts to protect your personal information, no security measures are perfect or impenetrable. If you have reason to believe that your personal information is not secure, please contact us immediately in accordance with the contact information below. In the event that we are required by law to inform you of a breach to your personal information, we may notify you electronically, in writing, or by telephone, if permitted to do so by law. We will store your personal information for as long as is reasonably necessary for the purposes for which it was collected, as explained in this Privacy Policy. In some circumstances, we may store your personal information for longer periods of time, for instance, where we are required to do so in accordance with legal, regulatory, tax, or accounting requirements. THIRD-PARTY APPLICATIONS/WEBSITES Social Networks/Online Communities On certain Sites, we may enable you to access online communities for sharing information such as messages, photos, and videos. We may also enable you to post content from some Sites to your profile on other social networks. We cannot control any policies or terms of such third-party social networks. For example, sharing such information with a social media site may require us to implement cookies and/or APIs in order to facilitate the communication between our Sites and the social media site. That information, shared through cookies and/or APIs, then becomes subject to that third party site’s privacy policy. As a result, we cannot be responsible for any use of your information or content by a third-party social network, which you use at your own risk. Linked Sites Our Sites may contain links to third-party websites or applications not controlled by Molson Coors or covered by this Privacy Policy. If you submit information to any of those websites or applications, your information is governed by their privacy policies. We encourage you to carefully read the privacy policy of any website or application that you visit. We have no control or authority over third-party sites and are not responsible for any information that you may submit on that site. Widgets and Interactive Applications Our Sites may include interactive programs that provide specific services from another company, such as “liking” or sharing content, often referred to as widgets. You may have the opportunity to submit information, such as your email or phone number for collection through a widget. A widget may also use cookies and/or collect usage data. Information collected by a widget is governed by the privacy policy of the company that created it. PRIVACY INQUIRIES If you have any questions or comments regarding this Privacy Policy, or if you would like to exercise applicable privacy rights, please contact us using the information below. Any requested deletions or changes may not be effective immediately. We will aim to address your request as soon as practicable. Molson Coors Beverage Company 3939 W Highland Ave Milwaukee, WI 53218 USA Email: dataprotection@molsoncoors.com Call: 1-414-931-2721 Please note that email communications are not always secure; so please do not include any sensitive information, including credit card information, in your emails to us. For further information on how we ensure compliance with applicable EU data privacy and protection legislation, please see the “Information for UK and EU Residents” section below. CHANGES TO THIS PRIVACY POLICY We may update this Privacy Policy from time to time by posting additions or modifications to this page. To help you stay current of any changes, we take the following two steps: (i) we note the date the Privacy Policy was last updated above; (ii) when we make a material change to the Privacy Policy, we post conspicuous announcement of such changes on the homepage of the Site next to the link to this Privacy Policy or we send an email to all users for whom Molson Coors (or the appropriate business unit) has personal information. In certain situations, we may send you an email advising you of the new Privacy Policy. INFORMATION FOR UK AND EU RESIDENTS Legal Basis for Processing. As described above, our processing (i.e., collection and use) of your personal information is based on one of a number of legal conditions. Generally, these include: Your consent (for example, to receive marketing communications from us); The performance of our contract with you (e.g., to process your payment or shipping information in order to fulfil your order); Compliance with a legal obligation (e.g., where we are required to disclose personal information to a court or a tax authority); and Our legitimate interests, provided these do not override your fundamental rights and freedoms (e.g., where we carry out research and analysis to improve our Site, products and services). Rights of UK and EU Residents. Subject to applicable law (including certain exceptions and qualifications), as a resident of the United Kingdom or the EU, you may have certain rights with respect to your personal information. These rights may include some of the following: To obtain a copy of your personal information together with information about how and on what basis that personal information is processed; To rectify inaccurate personal information (including the right to have incomplete personal information completed); To erase your personal information (in limited circumstances, such as where it is no longer necessary in relation to the purposes for which it was collected or processed); To restrict processing of your personal information where: The accuracy of the personal information is contested; The processing is unlawful but you object to the erasure of the personal information; or We no longer require the personal information, but it is still required for the establishment, exercise or defense of a legal claim; To challenge processing which we have justified based on a legitimate interest (as opposed to your consent, or to perform a contract with you); To prevent us from sending you direct marketing; To withdraw your consent to our processing of your personal information (where that processing is based on your consent); To object to decisions which are based solely on automated processing or profiling; and and To obtain, or see a copy of the appropriate safeguards under which your personal information is transferred to a third country or international organization. In addition to the above, you have the right to lodge a complaint with your local supervisory authority, depending on where you have your habitual residence or place of work, or where an alleged infringement of applicable data protection law occurs (for example, the Information Commissioner’s Office in the United Kingdom, contactable at www.ico.org.uk). For the EEA, a list of data protection authorities is available at https://edpb.europa.eu/about-edpb/about-edpb/members_en. Each Molson Coors data controller can be contacted through our shared mailbox at dataprotection@molsoncoors.com. If you have a contractual relationship with us, the Molson Coors group company identified in that contract (whether issued by us or a third party) will be data controller of your information.] Exercising Your Rights. If you would like to exercise any of the rights described above, please submit a request using the contact details in the “Privacy Inquiries” section above. Please note we will request proof of your identity, and verify such identity in order to protect your personal information and ensure compliance with all applicable regulations and policies. In some cases, we may limit or deny requests where permitted or required by law. For example, except where disclosure is required by law, we may decide not to grant access or make revisions where the burden or expense of providing access would be disproportionate to the risks to the individual’s privacy in any given case, or when the rights of others would be violated by granting the access. Additionally, we may deny a request if we are unable to adequately verify your identity. We reserve the right to charge a fee where permitted by law, including for example, if your request is manifestly excessive or unfounded. We will respond to your requests within the applicable timeframes and consistent with applicable regulations. International Transfers for UK and EU Residents You should be aware that Molson Coors is headquartered in the United States with corporate offices abroad. Your personal information may be transferred to and stored in the United States for processing. Additionally, any personal information that you provide to or that is collected by or on behalf of Molson Coors may be transferred or accessed by entities around the world consistent with the practices described within this Privacy Policy. The privacy laws in these countries may be less stringent than the laws in your country of residence. In relation to both internal transfers and the use of affiliates, service providers or suppliers, for personal information that is transferred outside of the UK and the European Economic Area ("EEA"), we rely on adequate measures such as the EU Commission-approved Standard Contractual Clauses, which give personal data the same protection it has in the UK and the EEA. You may have a right to request additional details about the mechanisms under which your data is transferred outside of the UK and the EEA. If you would like more information concerning our attempts to apply the privacy principles applicable in one jurisdiction to data when it goes to another jurisdiction you can contact us using the contact information above. INFORMATION FOR CALIFORNIA RESIDENTS Your Privacy Rights Under the California Shine the Light Law. Under California’s “Shine the Light” law (Cal. Civ. Code § 1798.83), California residents who provide us certain personal information are entitled to request and obtain from us, free of charge, information about the personal information (if any) we have shared with third parties for their own direct marketing use. Such requests may be made once per calendar year for information about any relevant third-party sharing in the prior calendar year. To submit a “Shine the Light” request, contact us at dataprotection@molsoncoors.com, and include in your request a current California address and your attestation that you are a California resident. Rights of California Residents Subject to applicable law (including certain exceptions and qualifications), as a resident of California, you may have certain rights with respect to your information. These rights may include the following: Right of deletion. To request deletion of their personal information that we have collected about them and to have such personal information deleted (without charge), subject to certain exceptions. Right to know. With respect to the personal information we have collected about them in the prior 12 months, to require that we disclose the following to them (up to twice per year and subject to certain exemptions): categories of personal information collected; categories of sources of personal information; categories of personal information about them we have disclosed for a business purpose or sold; categories of third parties to whom we have sold or disclosed for a business purpose their personal information; the business or commercial purposes for collecting or selling personal information; and a copy of the specific pieces of personal information we have collected about them. Do-not-sell (opt-out). To opt-out of our sale of their personal information. We do not sell personal information about California consumers. Right to non-discrimination The right not to be subject to discriminatory treatment for exercising their rights under the CCPA. Exercising Your Rights If you would like to exercise any of the rights described above, please submit a request using the contact details in the “Privacy Inquiries” section above. Please note that depending on your request, we may request proof of your identity and verify such identity, in order to protect your personal information and ensure compliance with all applicable regulations and policies. We may conduct the verification process by email or phone and may ask you to provide personal information such as your name, contact information, and any additional relevant information based on your relationship with us. Certain individuals may designate an authorized agent to submit a request on their behalf. If you are submitting a request on behalf of another person, please contact us using the email address listed above in the “Privacy Inquiries” section. Please note, you must provide proof that you have been authorized by the individual to act on his or her behalf. In certain circumstances, we may also require the individual to verify their own identity directly with us. We may deny a request from an authorized agent that does not submit proof that they have been authorized to submit such request. Notice of Financial Incentive We may offer our customers certain perks, such as rewards programs, exclusive offers, sweepstakes, contest, or other similar promotional campaigns (collectively, the “Programs”). When you sign up for one of these Programs, we typically ask you to provide your name and contact information (such as email address, home or physical address, etc.) to contact you regarding your participation in the program. Because our Programs involve the collection of personal information, they might be interpreted as a “financial incentive” program under California law. The value of your personal information to us is related to the value of the free or discounted products or services, or other benefits that you obtain or that are provided as part of the applicable Program. This value is based on the expense related to offering those products, services, and benefits to Program participants. You may withdraw from participating in a Program at any time by contacting us using the designated method set forth in the applicable Program rules. Visit the terms and conditions page of each Program to view full details, including how to join. CLICK HERE FOR CALIFORNIA PRIVACY DISCLOSURE INFORMATION FOR JAPAN RESIDENTS Types of Personal Information We Collect: The table on Page 2 under “Collection and use of personal information” represents common activities with examples of the types of personal information that we collect and how we use that information. If we intend to use your personal information for any other purpose, we shall notify you separately. Rights of Japan Residents: Subject to applicable law (including certain exceptions and qualifications), as a resident of Japan, you may have certain rights with respect to your information. These rights may include the following: Suspension of use and deletion To request suspension of use or deletion of your personal information that we have collected about you. Disclosure To require that we disclose your personal information that we have collected about you. Correction To correct your personal information that we have collected about you. Exercising Your Rights If you would like to exercise any of the rights described above, please submit a request using the contact details in the “Privacy Inquiries” section above. Please note that depending on your request, we may request proof of your identity and verify such identity, in order to protect your personal information and ensure compliance with all applicable regulations and policies. We may conduct the verification process by email or phone and may ask you to provide personal information such as your name, contact information, and any additional relevant information based on your relationship with us. Certain individuals may designate an authorized agent to submit a request on their behalf. If you are submitting a request on behalf of another person, please contact us using the email address listed below. Please note, you must provide proof that you have been authorized by the individual to act on his or her behalf. In certain circumstances, we may also require the individual to verify their own identity directly with us. We may deny a request from an authorized agent that does not submit proof that they have been authorized to submit such request. Contact Information: If you have any questions or would like to exercise your privacy rights, please contact us at Molson Coors Beverage Company, 3939 W Highland Ave., Milwaukee, WI 53218 USA, Email: dataprotection@molsoncoors.com INFORMATION FOR UKRAINIAN RESIDENTS If you are a resident of Ukraine, the following provisions ("UA Provisions") apply to our processing of your personal information in addition to the above Molson Coors Beverage Company Privacy Policy ("Privacy Policy"). In the event of a conflict between the Privacy Policy and the UA Provisions, the UA Provisions will govern. Molson Coors Beverage Company ("Molson Coors"), address: 3939 W Highland Ave Milwaukee, WI 53218 USA shall be the data controller for the data collected by Molson Coors. Consent to Processing. You understand that your personal information, including your profile image and other images that you make available on social media, is processed on the terms as described in the above Privacy Policy and these UA Provisions and you hereby expressly consent to such processing by Molson Coors, unless another legal basis for processing applies. Ukrainian Data Subjects Rights. You are hereby duly notified and understand that you have the following rights under Article 8 of the of the Law of Ukraine On Personal Data Protection: to know about the sources of collection, location of your personal data, the purpose of data processing, the location or address of the data controller or data processor or to issue the respective assignment to the persons that you authorize to obtain such information unless otherwise provided by law; to obtain information regarding the terms of access to personal data including information regarding third parties to which the data is transferred; to access your personal data; to obtain the response on whether your personal data is processed and the content of the data within 30 (thirty) calendar days after the request has been received unless otherwise provided by law; to bring motivated demand to the data controller claiming objections to the processing of personal data; to bring motivated demand to any data controller or data processor regarding change or deletion of your personal data where the data is processed unlawfully or is not true; protection of your personal data against unlawful processing and accidental loss, removal or damage in connection with intentional concealing, protection from failing to provide or untimely provision of data, as well as protection against provision of information that is not true or damage the honor, dignity and business reputation of an individual; to submit claims in regard to processing of your personal data to the Ukrainian Parliament's Commissioner for Human Rights (Ombudsman) or to the court; to seek legal remedies where the legislation on personal data protection is violated; to provide disclaimers regarding the rights to process your personal data when giving the consent; to withdraw your consent on personal data processing; to know of the mechanism of automated processing of personal data; protection against automated decision having legal consequences to the data subject. 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