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home Company Services Contacts Services Media buying Advertising on "Tricolor TV" Creative Bureau Agency 2 is an exclusive seller of advertising opportunities for TV channels distributed by Tricolor TV (National Satellite Company CJSC) "Tricolor TV" is: The largest satellite TV operator in Russia and Europe (83% of Russian subscribers) The leader of Pay TV in Russia and Europe (37.4% of Russian subscribers) World leader in terms of Pay TV subscriber base growth in 2012 Every fourth resident of Russia watches Tricolor TV As of January 1, 2014: subscriber base - 14.1 million subscribers (at the end of 2012 - 11.9 million subscribers) viewership - about 40 million people more than 10 million subscribers are subscribers of paid packages 3.1 million subscribers subscribed to the HD package over 70% of Tricolor TV equipment is installed in cities with a population of less than 100 thousand people. In July-August 2013 TNS Russia re-conducted a study of the distribution of satellite television "Tricolor TV" . In the first phase, the company conducted the Baseline Survey through 10,000 completed telephone interviews. The respondents were residents of the European part of Russia and the Ural Federal District. Main conclusions: - 10,271,000 households use Tricolor TV services in the European part of Russia and the Urals (25% of the population of these regions) - the average size of a household among Tricolor TV subscribers is 2.94 people. - 72% of subscribers live in cities - 78% of subscribers watch "Tricolor TV" at home - the average daily viewing time of programs through "Tricolor TV" at home is 3 hours 3 minutes At the second stage, TNS studied audience indicators for 40 channels sold. The following data were obtained: monthly, daily and minute coverage of each channel in the Tricolor TV network, socio-demographic indicators, affinity. This study is provided as a database for Galileo software and allows you to obtain the necessary information for any given audience (gender, age, income level). At this stage of the study, 5,000 respondents were interviewed. A re-examination of the channels is scheduled for March 2014. our clients Channel description