Get IRI News and Insights Solutions News Insights IRI Marketplace (Partners) Company ANALYTICS AND IN-MARKET EXECUTION Price and PromotionUnified Marketing MeasurementAssortmentSupply ChainCOVID-19 Solutions Have the right product in the right place for the right shopper. Store formats are changing, which means product assortments must change too. IRI’s assortment solutions guide you on which products to have on which shelves and in which stores to meet the needs of those specific shoppers. With competition up and shelf availability down, manufacturers and retailers must understand which products need to be on shelf. IRI’s assortment solutions offer detailed analysis and guidance to ensure that your product assortment strategy meets customer needs. Our assortment optimization engine leverages machine learning and artificial intelligence to discover the retailer-specific opportunities that produce the most category and brand growth. Offer the right product at the right place at the right time. Having the right brands in the right pack sizes at the right prices at the store level is critical to success. We’ll show you how to get it right. Improve your capability to tailor assortment to drive growth with your top customers. Your best customers challenge you to drive growth with more targeted assortments. Commodity/staple products have to fight harder to remain on shrinking shelf sets. Let us help you overcome these challenges by developing assortments tailored to your key customer opportunities. How We’re Different DATA SPEAKING CLEARLY SIMPLICITY IN DESIGN PARTNERING FOR YOUR SUCCESS Store-level point-of-sale data fuels models that provide clear measurement of incrementality, and provide the category and channel coverage required for effective recommendations and collaboration. Our prescriptive recommendations link strategic guidelines to tactical implementation, and intuitive web-based software provides a clear pathway to action and consistent activation. Results Shopper-First Assortment Constellation Brands worked with IRI to develop a best practice approach to assortment that would simplify the shelf and maximize the shopper experience and category performance. Read Now Assortment Optimization A major European retailer faced significant declines in sales and market share. It wanted to focus on assortment to increase loyalty and improve its competitive position. Read Now Assortment Collaboration A major food and beverage manufacturer needed to increase its share of shelf at a large retailer by elevating the in-aisle shopping experience. Read Now Optimal Facings for Brand Innovations Based on actual 52-week data, IRI estimated that an annual sales lift of more than $16 million across five product groups. Read Now Avoiding Brand Delistment A large manufacturer avoided brand delistment, and the retailer adopted a new approach to improve future assortment decisions. Read Now What Our Clients Are Saying “IRI Assortment Optimization is a super powerful tool. We view it as a competitive advantage and don’t want our competitors to know we’re using it. It changed the conversations with several buyers – going from a rationalization discussion to an expansion discussion. It is so important that incrementality is part of an assortment recommendation.” Director, Category Management, Home Products Company How can we help you supercharge growth and profitability? FACTS ABOUT US 95% of CPG, retail, and health and beauty companies in the Fortune 100 work with us SOLUTIONS Market Performance and Strategy Consumer and Shopper Analytics and In-Market Execution Media Retail Big Data Technology COVID-19 Solutions CPG Economic Indicators NEWS Press Releases Media Coverage Events Analyst Reports Media Data Requests INSIGHTS Publications Blog C-Suite Series Podcasts Case Studies Thought Leaders Training Subscribe Webinars COMPANY About Us History Leadership Board of Directors Governance Privacy Careers Contact Us About us Contact Careers Do Not Sell My Personal Information Terms of Use Privacy Copyright 2021 IRI. All Rights Reserved.