Activate Live Authentic Experiences. Empowered Connections. April 7, 2021 | | Watch all of the recordings below. Read the highlights Keynote #1 Keynote: Building Human Connection in a Digital World Sara Varni • Chief Marketing Officer at Twilio Keynote #2 Keynote: Embracing Humanity in Marketing Justin Zhu • Co-Founder and CEO at Iterable Bela Stepanova • VP, Product at Iterable Making a Memorable Experience In our foundational track, you will find sessions illustrating how to approach building a customer experience that includes empathy, values, and personal connection. These sessions show you how to use the tools at your disposal to communicate at the individual level. The Authenticity Age: What It Means to Be a Mission-Driven Brand Boris Savoie Doyer • Head of CRM at Aspiration.com Guilhaum Ceccaldi • Head of Growth Marketing at Prose Marketing & Product Unite: Unlocking Growth Through Strong Team Alignment Adam Knight • Director of Engagement at Zoopla Chris Frost • Senior Product Manager at Zoopla The Rise of the Digital Native: Adapting Your CX to Consumer Expectations Mike Hotz • Sr. Value Consultant at Iterable Tuned In: How Stitcher Reactivates Lost Listeners Imelda Skinder • Listener Lifecycle Manager at Stitcher Experimentation Escapades: How Hipcamp Optimized the Campground Experience Christina Tran • Operations Manager at Hipcamp Lukas Ronkin • Central BizOps Analyst at Hipcamp The Customer Experience In Practice In our practical track, you will learn how to take action right away. From journey mapping to gleaning insights from massive data sets, the sessions in this track detail what steps need to be taken to improve your customer experience. Delivering a Personalized Experience: 4 Steps You Didn’t Know You Needed to Take Gina Igwe • Sr. Director, CRM at DoorDash CX, Sleep, Coffee, Repeat: Behind the Scenes of Blue Bottle’s Data Strategy Oriana Wen • Director, Data & Innovation at Blue Bottle Coffee Breaking Down Data Barriers With an Unmatched Mobile Strategy Alexandra Farrar • Retention Marketing Manager at Cars.com Reforging Relationships: Shifting Focus From Conversions to Conversations Brian Balfour • Founder and CEO at Reforge From the Ground Up: Your Guide to Evolving Email Personalization Indi Pollard • Email Marketing Lead at Blockchain Take the next step. Iterable is a cross-channel platform that powers unified customer experiences and empowers marketers to create, optimize and measure every interaction across the entire customer journey. Schedule a Demo Official Sponsors Premier Select Activity © 2013-2021 Iterable, Inc. All rights reserved. Terms & Conditions | Privacy Policy Notice We use cookies to make interactions with our website and services, easy and meaningful. By clicking accept you are giving us your consent to do this. To better understand how cookies are used or how to opt-out, visit our privacy policy. You can consent to the use of such technologies by closing this notice. Learn more and customize Accept ×