LOG IN MENU About us For the media For the media Recent news Priority Health partners with Forgotten Harvest to fight hunger, food insecurity in Metro Detroit (Grand Rapids, Mich. – Nov. 22, 2021) Today, Priority Health, Michigan’s fastest growing health plan, announced its partnership with Forgotten Harvest to help remove the barriers that prevent access to fresh food and ensure community members have what they need to be and stay healthy. Read more Lansing prioritizes community health and wellness with the addition of a Priority Health Fitness Court (Lansing, Mich. – Oct. 18, 2021) The City of Lansing, Priority Health and the National Fitness Campaign (NFC) are pleased to announce the launch of an outdoor Priority Health Fitness Court® at 4900 Aurelius Rd., (Maguire Park) in Lansing. Read more Priority Health launches new MyPriority Travel plans ideal for consumers working remotely (Grand Rapids, Mich. – Oct. 18, 2021) Priority Health announced today the launch of their new MyPriority Travel plans that will go into effect on January 1, 2022. The new plans are designed for consumers who want to travel, both for work and leisure, but still need health coverage when outside the state of Michigan. Read more Priority Health receives 2021 MAHP Pinnacle Award for asthma management program (Grand Rapids, Mich. – Oct. 14, 2021) Priority Health’s Medicaid Quality team was awarded with the Michigan Association of Health Plans (MAHP) 2021 Pinnacle Award in the Chronic Disease Management category for their Asthma Environmental Housing Program. Read more Priority Health extends its support to provide diapers and infant sleep sacks to Metro Detroit families (Grand Rapids, Mich. – Oct. 4, 2021) Priority Health, Michigan’s fastest growing health plan, announces that it is extending its support of the Metropolitan Detroit Diaper Bank (MDDB) through the month of October, donating an additional 90,000 diapers to families in need. Further, Priority Health is donating 900 sleep sacks to the MDDB to encourage safe sleep practices and raise awareness of Sudden Infant Death Syndrome (SIDS). Read more Priority Health launches new Small Group product, PriorityAllowance (Grand Rapids, Mich. – Sept. 24, 2021) Priority Health, a nationally recognized nonprofit health plan, announced today the launch of PriorityAllowance™. This new product is designed for employers who want to empower their employees to better manage their health. Read more DIFS recommends Priority Health HMO plan continue as Michigan’s EHB benchmark health insurance plan for 2022 (Grand Rapids, Mich. – Sept. 21, 2021) The Affordable Care Act (ACA) requires each state to select an Essential Health Benefits (EHB) benchmark plan to serve as a reference for all other individual and small business health plans to follow. The Michigan Department of Insurance and Financial Services (DIFS) has once again recommended the Priority Health HMO plan to serve as the Essential Health Benefits (EHB) benchmark plan for the state starting in 2022. Read more Priority Health Community Health Workers recognized with Mosley Award for extraordinary community health worker service (Grand Rapids, Mich. – Sept. 20, 2021) Priority Health is pleased to announce that its team of Medicaid Community Health Workers (CHW) were awarded the Mosley Award for Extraordinary Community Health Worker Service at Spectrum Health’s 14th Annual Community Health Worker Conference. Read more Priority Health announces 2020 physician Quality Awards, recognizing excellence in care amid pandemic challenges (Grand Rapids, Mich. – Sept. 14, 2021) This month, Priority Health awarded Quality Awards to 123 physician offices for improving health care outcomes for patients throughout Michigan. The Priority Health Quality Awards are given to physicians and physician offices that achieve the highest overall scores in preventive care and chronic disease measures through the Priority Health Primary Care Provider Incentive Program. Read more Blair Township prioritizes health and wellness with the addition of a Priority Health Fitness Court (Traverse City, Mich. – Sept. 10, 2021) Blair Township, Priority Health and the National Fitness Campaign (NFC) are pleased to announce the launch of an outdoor Priority Health Fitness Court® at Blair Township Park off County Road 633. Read more Priority Health partners with Virgin Pulse to deliver more innovative and engaging member wellbeing experience (Grand Rapids, Mich. – Sept. 9, 2021) Priority Health, a nationally recognized nonprofit health plan, announced today that it has partnered with Virgin Pulse, the leading global provider leader of technology-based health and wellbeing solutions, as part of its member engagement and wellbeing initiative. Read more Priority Health streamlines member experience with launch of new Rx search tool (Grand Rapids, Mich. – Sept. 7, 2021) Priority Health, Michigan’s fastest growing health plan, announced that it has expanded and enhanced its online pharmacy pricing capabilities. The insurer’s more than one million members are now able to search for prescription drugs on the home page of the member portal. Read more Priority Health to provide diapers to Metro Detroit families in need (Detroit, Mich. – Sept. 1, 2021) Priority Health, Michigan’s fastest growing health plan, announces that it is partnering with the Metropolitan Detroit Diaper Bank (MDDB) as the exclusive sponsor in September to support local families in need of diapers. Priority Health is donating 90,000 diapers to be distributed across 13 Metro Detroit locations. Read more Priority Health to cover COVID-19 vaccine boosters at no cost to members (Grand Rapids, Mich. – Aug. 26, 2021) Priority Health confirmed today that it will offer $0 cost share coverage for the COVID-19 vaccine "booster" doses that are being recommended for fully vaccinated Americans starting this fall. Read more Priority Health outperforms industry benchmarks for pharmacy costs, extends partnership with Express Scripts (Grand Rapids, Mich. – Aug. 12, 2021) Priority Health, a nationally recognized nonprofit health plan, announced today that it outperformed regional, national and coalition benchmarks for pharmacy costs by up to 30% in 2020. The company is also extending its partnership with Express Scripts, one of the largest pharmacy benefit managers (PBM) in the nation through 2025. Read more Highland Park prioritizes community health and wellness with the addition of a Priority Health Fitness Court (Detroit, Mich. – July 21, 2021) Priority Health and the National Fitness Campaign (NFC) are pleased to announce the launch of an outdoor Priority Health Fitness Court® in Highland Park at the Midland Field off Pitkin Street. The Fitness Court will officially be unveiled at a ribbon cutting ceremony on Wednesday, July 21 at 4 p.m. This launch is a result of the partnership between Priority Health and NFC to expand free access to high quality workouts and create equitable access to exercise for communities around the state. Read more Marysville prioritizes community health and wellness with the addition of a Priority Health Fitness Court (Detroit, Mich. – July 20, 2021) Priority Health and the National Fitness Campaign (NFC) are pleased to announce the launch of an outdoor Priority Health Fitness Court® in Marysville at Morton Park. The Fitness Court will officially be unveiled at a ribbon cutting ceremony on Tuesday, July 20 at 10 a.m. This launch is a result of the partnership between Priority Health and NFC to expand free access to high quality workouts and create equitable access to exercise for communities around the state. Read more Priority Health for Good on the Road kicks off with $50,000 donation to Changing the Course Fund by the Rocket Mortgage Classic (Detroit, Mich. – July 14, 2021) Priority Health officially kicked off Priority Health for Good on the Road, with its first stop at the Rocket Mortgage Classic in Detroit where Priority Health presented a donation of $50,000 to the Changing the Course Fund. Read more Priority Health launches pilot of a new maternity management program, PriorityMOM (Grand Rapids, Mich. – Jun. 25, 2021) Priority Health, a nationally recognized nonprofit health plan, announced today that it is launching a pilot of a new maternity management program, PriorityMOM™. The goal of this program is not only to walk expectant mothers through their pregnancy, but also to reduce the total cost of maternity care, reduce preterm births and postpartum readmissions and offer support. This pilot will be initially available to most fully funded groups and subscribers. Read more Priority Health launches groundbreaking “full lifecycle” social determinants of health initiative with Socially Determined, ConsejoSano and Aunt Bertha (Grand Rapids, Mich. – Jun. 23, 2021) Priority Health, a nationally recognized nonprofit health plan, announced today that it has launched a first-of-its-kind “full lifecycle” social determinants of health (SDoH) initiative. Recent research has shown that SDoH, or social factors like access to healthy food, transportation options and financial security, may be responsible for up to 80% of health outcomes. Read more Priority Health takes home four WMPRSA Proof Awards (Grand Rapids, Mich.—Jun. 18, 2021): Priority Health, Michigan’s fastest growing health plan, recently earned top recognition during the West Michigan Public Relations Society of America (WMPRSA) 2021 PRoof Awards for exemplary communications efforts throughout 2020 and the COVID-19 pandemic. Read more Priority Health and BVK take home “Best of Show” in Healthcare Advertising Awards (Grand Rapids, Mich.—Jun. 7, 2021): Priority Health and BVK, its advertising agency of record, are pleased to announce their “Shifting Priorities” campaign earned six awards—including the prestigious Best of Show for an integrated campaign—in the 38th Annual Healthcare Advertising Awards. Read more Madison Heights prioritizes community health and wellness with the addition of a Priority Health Fitness Court® (Detroit, Mich. – Jun. 4, 2021) Priority Health and the National Fitness Campaign (NFC) are pleased to announce the launch of an outdoor Priority Health Fitness Court® at Huffman Park in Madison Heights. The Fitness Court will officially be unveiled at a ribbon cutting ceremony on Friday, June 11 at 10 a.m. An additional community event is planned in the evening at 5:30 p.m. for the community. Read more Priority Health and Altruista Health team up to build electronic solution that eases preauthorization pain points (Grand Rapids, Mich. – Jun. 3, 2021) Altruista Health has announced today that Priority Health has gone live with the GuidingCare® Authorization Portal, a new tool that will save Michigan providers countless hours in seeking preauthorization on behalf of Priority Health members. Read more State of Michigan gives Priority Health top ratings in evaluation of Michigan Medicaid health plans (Grand Rapids, Mich. – May 27, 2021) The Michigan Department of Health & Human Services (MDHHS) recently released quality ratings for Michigan Medicaid health plans, and Priority Health received the highest possible ranking of “above average” in each of the five evaluation categories. Read more Priority Health encouraging integrated behavioral health care with new provider-based incentives (Grand Rapids, Mich. – May 24, 2021) Priority Health will now be offering incentives to health care providers who complete staff education related to the Behavioral Health Collaborative Care (BHCC) Model and implement plans for integrating the model into their practice. Read more Priority Health names Megan Schmidt new employer solutions division leader (Grand Rapids, Mich. – May 11, 2021) Priority Health announced today that Megan Schmidt has been promoted to the position of senior vice president of employer solutions. In this role, Schmidt will lead the company's commercial insurance line of business that serves small and large companies across Michigan. Read more Priority Health allowing deductible transfers for individuals switching insurers during special enrollment period (Grand Rapids, Mich. – May 7, 2021) In support of the Biden administration's efforts to provide affordable health coverage to more Americans during the special enrollment period, Priority Health is allowing individuals to carry over their current deductible amount to a new plan. This applies to both new and current members who enroll in a Priority Health plan during the special enrollment period, which runs through August 15, 2021. Read more Priority Health partnering with FeelSafe Wireless to connect Medicaid members with free cell phones (Detroit, Mich. – May 5, 2021) Priority Health announced today that it is partnering with FeelSafe Wireless, a Michigan-based wireless company offering the Federal Government Benefit cell phone program Lifeline, to connect current Medicaid members and Total Health Care Medicaid members with free cell phones and free monthly service. Read more Priority Health connecting more members to critical social services through expansion of online program (Grand Rapids, Mich. – Apr. 21, 2021) Priority Health, a nationally recognized nonprofit health plan, announced today that it has greatly expanded its free Priority Health Connect resource, an online platform designed to connect individuals in the community with free and reduced-cost programs and critical social services. Read more Total Health Care Foundation announces first round grant recipients with contributions totaling over $1 million (Detroit, Mich. – Mar. 8, 2021) Total Health Care USA and Priority Health announced today that the first round of grant recipients have been named by the Total Health Care Foundation. Read more Priority Health extends its partnerships with Southwest Michigan organizations to support families in need of diapers (Grand Rapids, Mich. – Mar. 2, 2021) Priority Health is continuing its support of the Battle Creek Family YMCA/Battle Creek Diaper Initiative and St. Luke's Diaper Bank in Kalamazoo. Through October 6, Priority Health will support local families in need of diapers, as 1 in 3 families in the U.S. struggle to provide enough diapers for their children. Read more Priority Health extends $0 cost sharing for COVID-19 treatment and vaccine for all members (Grand Rapids, Mich. – Mar. 1, 2021) Priority Health announced today that it will continue to waive all copays, deductibles and coinsurance for medically necessary treatment of COVID-19 through September 30, 2021. Read more Priority Health helps ReLeaf Michigan plant hundreds of trees statewide (Ann Arbor, Mich. – Feb. 16, 2021) Priority Health, Michigan's fastest growing health plan, is investing in the wellness of Michiganders with environmental regeneration through tree planting. Read more Shannon Wilson named Vice President of State Markets East at Priority Health (Detroit, Mich. – Feb. 3, 2021) Priority Health has announced that Shannon Wilson has been named the Vice President of State Markets East. Read more Priority Health and Affinia Health Network reach new agreement to expand access to care for Michiganders (Grand Rapids, Mich. – Jan. 19, 2021) After a year-long pilot, Priority Health and Affinia Health Network have officially launched a new agreement that allows Priority Health members with Medicaid coverage to seek health care services with Affinia’s clinicians and providers that span across eight counties in West Michigan. Read more Priority Health launches new web presence focused on social determinants of health (Grand Rapids, Mich. – Jan. 5, 2021) Priority Health, Michigan's fastest growing health plan, has launched a new web presence that focuses on social determinants of health (SDoH) and health inequities. The new landing page, available to the general public, is meant to serve as a central hub for all content related to Priority Health's efforts towards addressing SDoH. Read more Priority Health names new president (Grand Rapids, Mich. – Dec. 16, 2020) Priority Health welcomes Praveen Thadani as the company’s new president, effective in early January. The announcement comes after a rigorous search process for a leader of the third-largest provider-sponsored health plan in the country—serving over a million members annually. Read more Priority Health announces $600,000 statewide partnership with National Fitness Campaign to build outdoor Fitness Courts® across Michigan (Michigan – Dec. 8, 2020) Michigan-based health plan Priority Health and the National Fitness Campaign (NFC) have launched a statewide partnership to expand free access to high quality workouts by bringing outdoor Fitness Courts to communities across Michigan. This partnership was formed to fight obesity, improve quality of life and create equitable access to exercise for communities around the state. Read more Priority Health extends $0 cost sharing for COVID-19 treatment, commits to $0 cost sharing vaccine coverage for all members (Grand Rapids, Mich. – Dec. 1, 2020) Priority Health announced today that it will continue to waive all copays, deductibles and coinsurance for medically necessary treatment of COVID-19 through March 31, 2021. This means that all of the company’s nearly one million members across fully funded1 Commercial, Individual, Medicaid and Medicare plans can get the treatment they need for COVID-19 with no out-of-pocket health insurance costs. Read more Priority Health to offer financial relief to large employer groups in response to COVID-19 (Grand Rapids, Mich. – Nov. 24, 2020) Priority Health announced today plans to provide financial support to all large, fully funded active employer groups amid the ongoing COVID-19 pandemic. In an effort to help employers navigate recent challenges, the company plans to offer premium credits to employer groups in their February 2021 invoices. Read more Priority Health expands partnership with MDLIVE to offer enhanced out-of-state behavioral health benefits (Grand Rapids, Mich. – Nov. 19, 2020) Priority Health announced today that it has expanded its partnership with MDLIVE, the nation's largest telehealth network, to offer out-of-state behavioral health coverage to its Medicare and Individual market members beginning January 1, 2021. Read more Priority Health extending $0 cost share virtual care and telehealth services for employer groups into 2021 (Grand Rapids, Mich. – Nov. 13, 2020) Priority Health announced that it will continue to offer $0 cost share virtual care and telehealth services, including medical, behavioral health and substance use telemedicine, for nearly all fully funded HSA and non-HSA plans ahead of deductible, into 2021. Read more Priority Health sends COVID-19 kits to Medicare members (Grand Rapids, Mich. – Nov. 12, 2020) In response to the increase in COVID-19 cases and hospitalizations across the state, Priority Health is mailing "Stay Well Kits" to its 170,000 Medicare members to help protect the most vulnerable population during the ongoing pandemic and flu season. The kits include Priority Health masks, reusable strip thermometers, a bandage dispenser and a deck of playing cards at no cost to the member. Read more Priority Health launches virtual-first coverage option with new MyPriority Telehealth PCP plans (Grand Rapids, Mich. – Oct. 21, 2020) Priority Health announced today the launch of their new MyPriority Telehealth PCP plans that will go into effect on January 1, 2021. The new plans are designed for consumers who are seeking health coverage that is virtual-first and are comfortable with online interactions with providers. Priority Health is now the first insurer in Michigan to offer this type of virtual-first product. Read more Drug Take Back Day encourages community to dispose of unwanted medications (Grand Rapids, Mich. - Oct. 20, 2020) Spectrum Health Healthier Communities, Priority Health and Families Against Narcotics Grand Rapids Chapter have teamed up once again to collect unused and unwanted prescription drugs from 10 a.m. to 2 p.m. Saturday, Oct. 24, at Spectrum Health Healthier Communities (Widdicomb Building), 665 Seward Ave. NW, and Spectrum Health Medical Group South Pavilion, 80 68th Street SE, both in Grand Rapids. Read more Total Health Care Foundation and Priority Health partner with the Children's Foundation to improve health outcomes for communities in Detroit (Detroit, Mich. – Oct. 19, 2020) – Total Health Care and Priority Health announced today a new collaboration with The Children’s Foundation to improve the health and well-being of the Detroit community through the recently established Total Health Care Foundation. Read more Priority Health continues its support of Southwest Michigan organizations to provide diapers to families in need (Grand Rapids, Mich. – Oct. 13, 2020) Priority Health is extending its support of the Battle Creek Family YMCA/Battle Creek Diaper Initiative and St. Luke’s Diaper Bank in Kalamazoo. Through December 30, Priority Health will support local families in need of diapers and help keep up with increased demand caused by the COVID-19 pandemic. Read more Priority Health first insurer in Michigan to offer provider-based incentives for tracking SDoH data (Grand Rapids, Mich. – Oct. 6, 2020) Priority Health announced today its plans to pilot new incentives for providers who screen patients and submit information on Social Determinants of Health (SDoH), making them the first insurer in the state to financially support this type of data tracking. Read more Priority Health donates $5,000 to mental health nonprofit after mask up campaign (Grand Rapids, Mich. – Sept. 10, 2020) Michigan-based health plan, Priority Health, joined the Detroit Regional Chamber’s efforts to promote mask wearing across the state to protect public health during COVID-19 by taking the #MaskUpMichigan pledge. Priority Health led a social media campaign in conjunction with a $5,000 donation to the National Alliance on Mental Illness of Michigan to support the increased demand in behavioral health needs due to COVID-19. Read more Priority Health 2020 physician Quality Awards announced (Grand Rapids, Mich. – Sept. 9, 2020) This month, Priority Health awarded Quality Awards to 219 physicians and physician offices for improving health care outcomes for patients throughout Michigan. The Priority Health Quality Awards are given to physicians and physician offices that achieve the highest overall scores in preventive care and chronic disease measures through the Priority Health Primary Care Provider Incentive Program. Read more Smart Thinking: Priority Health grabs prestigious health care marketing awards for campaigns focused on smart choices (Grand Rapids, Mich. – July 27, 2020) Priority Health earned national recognition for its All Smart Everything and Sun Smart brand campaigns dedicated to helping its members and Michiganders make smart decisions about their health and well-being. Read more Spectrum Health and Priority Health Announce Retirement of Joan Budden, Priority Health President & CEO (Grand Rapids, Mich. - July 15, 2020) Priority Health President & CEO Joan Budden today announced her plans to retire, effective January 1, 2021. Read more Priority Health provides all members free access to Livongo’s myStrength mental health and wellness app (Grand Rapids, Mich. – July 8, 2020) With many stressors affecting peoples’ mental and physical health, Priority Health has partnered with Livongo Health, Inc. (Nasdaq: LVGO), the leading Applied Health Signals company empowering people with chronic conditions to live better and healthier lives, to offer its members free access to myStrength, a digital behavioral health solution with a breadth of evidenced-based activities to manage stress and bolster mental health and wellness. Read more Meet Brook: Priority Health provides members free access to personal mobile health companion (Grand Rapids, Mich. – July 1, 2020) Priority Health is providing members free access to Brook, a personal mobile health companion that provides support in the areas of nutrition, sleep management, general health and COVID-19 information. Read more Priority Health offers $0 cost share treatment for COVID-19 and all virtual visits through end of year (Grand Rapids, Mich. – June 29, 2020) Priority Health announced today that it will continue to waive all copays, deductibles and coinsurance for treatment and medically-necessary testing of COVID-19 as well as expand its $0 cost share virtual visits offer, including behavioral health visits, through December 31, 2020. Read more Priority Health donates thousands of diapers to support Southwest Michigan families in need (Grand Rapids, Mich. – June 23, 2020) Today, Priority Health announced it will donate 100,000 diapers this summer partnering with the Battle Creek Family YMCA/Battle Creek Diaper Initiative and St. Luke’s Diaper Bank in Kalamazoo to support struggling families as economic fallout from COVID-19 continues to be felt in communities around the state. Read more Priority Health and Cigna form Strategic Alliance to make quality health care more affordable and accessible for Michigan employers and customers (Grand Rapids, Mich. – June 22, 2020) Priority Health and Cigna (NYSE: CI) today announced they have formed a Strategic Alliance and will partner to make comprehensive health care coverage more affordable and accessible to Michigan employers, their employees and families. Read more Priority Health reduces individual coverage pricing for third straight year, offers exclusive benefits and new plan offerings (Grand Rapids, Mich. – June 17, 2020) Priority Health announced today that for the third straight year the company plans to reduce individual coverage premiums. Priority Health submitted a variety of product options on the Affordable Care Act marketplace for approval by state regulators that would decrease individual plan premiums by an average of 0.1 percent. Read more Priority Health’s Joan Budden receives Women of Achievement and Courage Award (Grand Rapids, Mich. – June 16, 2020) Joan Budden, President and CEO at Priority Health, was selected as a recipient of the 2020 Women of Achievement and Courage Award by Michigan Women Forward (MWF), an organization dedicated to mentoring and investing in women entrepreneurs across Michigan. Read more Priority Health and Papa connect older adults with college students to combat isolation, deliver essential services (Grand Rapids, Mich. – June 9, 2020) As older adults across Michigan struggle with isolation and lack of access to resources during the COVID-19 crisis, Priority Health and Papa are enlisting college students to provide essential services and companionship to the most vulnerable population. Read more Priority Health to offer financial relief to members and employers in response to COVID-19 (Grand Rapids, Mich. – May 12, 2020) Priority Health announced plans to provide financial support to members and employers facing challenges amid the ongoing COVID-19 pandemic. Due to lowered utilization of health services, as well as efforts to keep administrative costs low, the company plans to offer premium credits and waive cost sharing for its most heavily impacted populations. Read more Predictive analytics drive personalized COVID-19 recommendations for Priority Health members (Grand Rapids, Mich. – April 30, 2020) Through the use of predictive analytics, Priority Health is gaining insights into which members are most vulnerable to contract COVID-19. Based on this information, Priority Health delivers custom messaging to members and the company’s registered nurse care managers connect with high-risk members to engage them in personalized interventions which can help them stay safe in the current environment. Read more Priority Health provides free access to mental wellness tools in response to COVID-19 (Grand Rapids, Mich. – Apr. 16, 2020) Fear and anxiety related to COVID-19 is normal, but it’s important to work through those issues and resolve that stress to be able to maintain a healthy mind and body. To help empower people with resources specifically focused on the pandemic, Priority Health has partnered with digital health specialist Livongo to offer free access to its members to myStrength, a mental wellness tool with activities to manage stress and bolster mental health. Read more New option from Priority Health helps those losing employer health benefits avoid a gap in coverage, get credit for deductible balance (Grand Rapids, Mich. – Apr. 14, 2020) Priority Health has created a unique, affordable new option to help those who have lost their employer-based health benefits due to COVID-19. By combining a short-term plan, to bridge any coverage gap, with a special enrollment in an individual ACA plan, consumers can safely move from their employer-sponsored coverage to a new plan without the risk of going uninsured during the ongoing outbreak. Priority Health is the only health coverage carrier in Michigan who can offer this unique combination that provides gap-free, same day coverage. Read more Priority Health waives all member cost sharing for the treatment of COVID-19 (Grand Rapids, Mich. – Apr. 9, 2020) Priority Health announced today that it will waive all copays, deductibles and coinsurance for the treatment of COVID-19 through June 30. This means that all of the company’s nearly one million members across Commercial, Individual, Medicaid and Medicare plans can get the testing and treatment they need for COVID-19 with no out-of-pocket health insurance costs Read more Priority Health supports employers and members amid COVID-19 crisis with launch of new virtual resources (Grand Rapids, Mich. – Mar. 30, 2020) As the COVID-19 outbreak continues, Priority Health is now offering additional virtual resources to support members and employers. The company has added an Employer Decision Guide that outlines options for helping employees maintain health coverage, along with a new COVID-19 screening bot that helps the user determine their risk level and offers resources based on their individual result. Read more Priority Health further expands home medication delivery for all members through CVS, Meijer and Walgreens (Grand Rapids, Mich. – Mar. 27, 2020) In response to the COVID-19 pandemic, Priority Health announced today further expanded access to home medication deliveries for all its members with the largest pharmacies in the state. Read more Priority Health expands home medication delivery for all members (Grand Rapids, Mich. – Mar. 20, 2020) In response to the COVID-19 pandemic, Priority Health announced today expanded access to home medication deliveries for all its members. Members are now able to take advantage of free home delivery options offered by national retailer CVS, as well as their own local pharmacies that offer this service. Read more Priority Health expands free telehealth to all members in March and April in response to COVID-19 outbreak (Grand Rapids, Mich. – Mar. 20, 2020) In response to the COVID-19 outbreak, Priority Health announced today that it will be expanding its existing $0 copay telehealth, also known as virtual care, to include all lines of business through April 30. This means that essentially all of the company's nearly one million members across Commercial, Individual, Medicaid and Medicare plans, will now have virtual access to medical professionals for non-emergency care, at no additional cost. Read more Priority Health taking measures to support members and employees amid COVID-19 outbreak (Grand Rapids, Mich. – Mar. 16, 2020) As the COVID-19 outbreak continues to spread across the United States, Priority Health is taking necessary steps to ensure the health and safety of both its members and employees. Through expanded coverage, increased member communication and employee social distancing, Priority Health is directly supporting Governor Gretchen Whitmer's efforts to mitigate the spread in Michigan. Read more Priority Health brings Amazon shopping to commercial group and individual members (Grand Rapids, Mich. – Mar. 2, 2020) Today, Michigan-based health insurer Priority Health announced that members who are part of a commercial group or individual health plan have a convenient way to order and pay for eligible items using health savings accounts (HSA) and flexible spending accounts (FSA) through its Amazon storefront. Priority Health is among the first health insurers in Michigan to collaborate with Amazon on an HSA and FSA-eligible storefront. Read more Priority Health first insurer in Michigan to support CenteringPregnancy® care model through provider-based incentives (Grand Rapids, Mich. – Feb. 21, 2020) Priority Health is now officially piloting new incentives for providers who adopt the Centering Healthcare Institute’s (CHI) CenteringPregnancy® care model, making them the first insurer in the state to financially support this work. The CenteringPregnancy model of group prenatal care, which strongly aligns with Michigan’s Maternal Infant Health & Equity Improvement Plan priorities, is proven to positively impact health outcomes and reduce racial health disparities. Read more Total Health Care and Priority Health announce completion of merger (Detroit – Jan. 6, 2020) Priority Health, Michigan's second-largest health insurance plan, announced today that the company's merger with Total Health Care is now complete. Originally announced in summer 2019, the new partnership between two of Michigan's most-recognized health insurance brands will allow the companies to work together to provide improved care and access for current and future members of both plans. Read more Priority Health’s Sun Smart campaign raises $10,000 for the American Cancer Society of Michigan (Grand Rapids, Mich. – Dec. 10, 2019) Michigan-based health insurer Priority Health donated $10,000 to the American Cancer Society of Michigan as a result of its Sun Smart campaign, focused on helping Michiganders take action to prevent skin cancer. Read more Priority Health’s Christopher Crook recognized as CHIME Certified Healthcare CIO (Grand Rapids, Mich. – Dec. 5, 2019) Priority Health is pleased to announce that Christopher Crook, chief information officer for the company, recently earned certification as a CHIME Certified Healthcare CIO. Launched in 2008 by the College of Healthcare Information Management Executives (CHIME), the CHCIO program is the only certification designed exclusively for leaders in health information technology. Read more Priority Health Community Health Workers recognized by MiCHWA (Grand Rapids, Mich. – Nov. 14, 2019) Community Health Workers for Michigan-based health insurer, Priority Health, took home multiple awards and honors from the Michigan Community Health Worker Alliance (MiCHWA) 7th Annual Meeting in Lansing, Michigan. Read more Priority Health supports vulnerable populations with launch of new PriorityMedicare Dual Eligible Special Needs Plan (Grand Rapids, Mich. - Nov. 6, 2019) Michigan-based Priority Health announced today the launch of their new Dual Eligible Special Needs Plan (D-SNP) that will go into effect on January 1, 2020. Priority Health will now be the only health plan to offer a D-SNP throughout the entire lower peninsula. Read more Priority Health launches new app and member account to create simple, personalized experience (Grand Rapids, Mich. – Oct. 17, 2019) Michigan-based health insurer, Priority Health, recently launched a new mobile app and online member account to offer members an easier way to access and manage their health insurance information. Members will be able to view their personalized information, find the doctors they need, keep track of spending and access tools to help save money on the cost of care. Read more Priority Health to host Health Plan Innovation Roundtable event focused on addressing priority healthcare issues (Grand Rapids, Mich. - Oct. 15, 2019) Michigan-based Priority Health has earned national recognition for its innovative approach to improving the health and lives of the people it serves. Today, the company announced that it will be hosting a cohort for an upcoming Health Plan Innovation Roundtable (HPIR) event taking place in Grand Rapids from October 23-24, 2019 at the Grand Rapids Chamber of Commerce. Read more Priority Health honored with 2019 MAHP Pinnacle award (Lansing, Mich. - Sept. 28, 2019) Priority Health’s Medicaid Care Management team was awarded with the Michigan Association of Health Plans (MAHP) 2019 Pinnacle Award in the Community Outreach category for their Medically Complex Children Information Sharing Events project. Read more Priority Health 2019 physician Quality Awards announced (Grand Rapids, Mich. - Sept. 10, 2019) Priority Health awarded Quality Awards to 235 physicians and physician offices for improving health care outcomes for patients throughout Michigan. Read more AM Best Revises Issuer Credit Rating Outlook to Positive for Priority Health and Priority Health Choice, Inc.; Withdraws Credit Ratings of Priority Health Choice, Inc. (Oldwick, N.J. - Aug. 13, 2019) AM Best has revised the outlook to positive from stable for the Long-Term Issuer Credit Rating (Long-Term ICR) and affirmed the Financial Strength Rating (FSR) of A (Excellent) and the Long-Term ICR of “a” of Priority Health and its subsidiary, Priority Health Choice, Inc. Read more Priority Health supports local children’s fight against obesity, plans surprise running shoe donation (Grand Rapids, Mich. - Aug. 13, 2019) For the second consecutive year, Michigan-based health insurer Priority Health is helping fight childhood obesity by supporting FitKids360’s On the Move program and donating over 60 pairs of new athletic shoes to participating children. Read more Priority Health reduces individual insurance pricing for second straight year, offers exclusive benefits (Grand Rapids, Mich. - June 14, 2019) Priority Health announced today that for the second straight year the company plans to reduce individual insurance premiums. Along with lower costs, the company is responding to consumer demand with new plans and benefits. Read more Priority Health promotes skin cancer prevention through "Sun Smart" campaign (Grand Rapids. Mich. - May 15, 2019) Michigan-based health insurer, Priority Health, launches its Sun Smart campaign today to education and encourage Michigan residents to make smart sun choices by providing sun protection solutions this summer. Read more Opioid use plummets for Michigan's Priority Health population (Grand Rapids, Mich. - Apr. 23, 2019) Michigan-based health insurer Priority Health recorded a dramatic decrease in opioid use among the company's membership across all business lines, a positive step forward in the ongoing opioid epidemic sweeping through the state and across the county. Read more Priority Health's Christina Barrington recognized by Academy of Managed Care Pharmacy and AMCP Foundation (Grand Rapids, Mich. - Apr. 2, 2019) Christina Barrington, Pharm. D., Vice President of Pharmacy Programs at Priority Health, was recognized for her contributions to AMCP by the Academy of Managed Care Pharmacy and AMCP Foundation at the 2019 AMCP Managed Care & Specialty Pharmacy Annual Meeting in San Diego, California. Read more Priority Health Medicare website rated among best in nation for customer satisfaction (Grand Rapids, Mich. - Mar. 22, 2019) Michigan-based health insurer Priority Health was recognized as having one of the best Medicare Advantage plan websites in the nation. Read more Contacts Jeremy Bakken Director, Communications & Community jeremy.bakken@priorityhealth.com 616.575.6183 Emily Spadafore (Potts) Lead public relations specialist emily.potts@priorityhealth.com 616.464.8389 Maggie Jackson Senior public relations specialist maggie.jackson@priorityhealth.com 313.268.0897 Brooklyn Wilson Associate public relations specialist brooklyn.wilson@priorityhealth.com 616.633.0572 Media kit News releases ThinkHealth magazine Have a question or comment? Contact us Feedback Search Looking for a provider or approved drug? Approved drug list Find a doctor © 2021 Priority Health, a Michigan company. Jobs | Privacy policy | Terms of use | Media | Vendors | Developers | Nondiscrimination notice | Sitemap Language assistance available Español | العربية | 繁體中文 | Assyrian | Tiếng Việt | Shqip | 한국어 | বাংলা | Polski | Deutsch | Italiano | 日本語 | Русский | Srpsko-hrvatski | Tagalog