Menu search MEETINGS & EVENTS Brand Activation Services Create shared experiences worth talking about. We’re uniquely positioned to design, develop, and deploy interactive brand experiences, entirely in-house. Our experiential marketing team is staffed with engineers, designers, and developers who are focused on the creation of bespoke customer-facing activations. Since we’re all in one house, our designers and developers have the opportunity to explore what is possible with various pro AV technologies before they design activations. This allows us to ensure all systems are operational long before we hit the show site. We excel at connecting various technologies together with well-produced content to create memorable moments for target audiences. We have first-hand experience executing custom brand activation strategies for new brands and established ones around the world. CONNECT WITH OUR BRAND ACTIVATION AGENCY At a glance Support to deploy brand activations, from creative and custom code to hardware and on-site technical support. Concept & Engineering Software Development UI/UX & Design Hardware Environmental Deployment How it's used Concept & Engineering Support for concepting and validating brand activation ideas. Services to visualize and communicate the idea back to your clients. Ideation, technical validation, & design. Activation Ideation Technical Assessment Hardware & Software Brief Development UI/UX Development Consultation & Research Software Development A single source to assist with design, build, and deployment of custom brand activations. From creative support and software engineering, to securing the required hardware and providing on-site technical support – we make tech-heavy activations easy. Lead Generation Surveys Custom Interactives Web Mobile Sensor (NFC, RFID) UI/UX & Design Our group of artists and animators bring compelling visuals to life. This can be just as helpful during planning & concepting as it is during development. We’re especially adept at creating content for unconventional displays; content mapping, videowalls, and non-aspect ratio displays. Customer Interactives Content Animation Scenic Assets Video Content UI/UX Hardware Easy access to a substantial inventory of rental equipment for when you don’t want to purchase, and to all the professional hardware that’s required when you do. We make it simple to gather everything you need to run today’s technology-forward activations. LED Projection Networking Sensors Touchscreens Media Servers Environmental Immersing an audience often requires transforming the environment. Whether through lighting, scenic set pieces, print graphics, custom millwork, or any number of visual technologies, our team makes it easy to create the right environment. Lighting Projection Millwork Print Graphics Scenic Pieces Temporary Structures Our approach We are constantly building new concepts for our clients, and for ourselves. We love exploring how creativity and technology can play off one another to generate unique moments, and create value for our clients. Each activation begins a bit differently in nature – some requests demand boundaries be pushed to explore new ideas, others are seeking fresh ideas that won’t break the bank. Either way our approach starts the same – ensure there is alignment around the desired outcomes and then deliver creative treatments to explore concepts, make refinements, and lock in a scope of work. We’re uniquely positioned to bring ideas like these to life. Our in-house creative and software teams work hand-in-hand with our audiovisual engineers to ensure everything fits and operates exactly as expected. The addition of our fixture & environment teams allows us to also add the fit and finish required for many of these types of brand activation campaigns. This provides clients access to a single source for activation fulfillment. Work with us for your next event. SCHEDULE A CALL 01. Opportunity Alignment What’s the desired outcome? Where are the guardrails? 02. Design Collaborative process to create directional agreement & scope of work. 03. Execute Dot the i’s and cross the t’s. Deliver on our joint statement of work. 04. Support & Measure Bring it full circle to generate maximum impact. Ready to upgrade your event experience? Connect with our event specialists! Get the latest news and posts in your inbox! Bluewater is the only woman-owned business of its kind, operating four industry-leading business units that support sensory storytelling through digital & physical canvases. Click to view certificate. © 2020 Bluewater Technologies Group, Inc. Services Meetings & Events Audio Visual Integration Retail Experience Environments & Exhibitions Company Work Blog About Us Careers Contact Corporate Headquarters 30303 Beck Road Wixom, MI 48393 (800) 344-6575 hello@bluewatertech.com