ENSE You are here: Home > About > Profile Goals & Strategies Sustainable strategy creates the scope for continued growth Organisation Owned sales companies offer effective control and direct communication with the market. Through our local comp­anies, we are familiar with the requirements and trends in various markets and can respond quickly to change. To ensure smooth information transfer between subsidiaries and head office, we have “business boards”. These are informal boards of directors consisting of the local managing director and one or two more senior individuals representing the Group. We also have Centres of Excellence, for knowledge transfer between product managers and sales staff. Overarching goals By being a major player, we will influence and help drive trends and development in the ventilation sector. We will consistently exploit benefits of scale within production, product development, logistics and sales. Our financial strength enables us to enter new markets through acquisition or establishment. A local presence in priority markets is fundamental to our ability to achieve our goal. Strategy To secure this goal and retain our position as one of the leading players in the global ventilation industry, we have adopted the following strategies: We will be your most efficient and helpful partner in mastering your indoor air quality challenges. Through this, our aim is to create good relationships with ventilation contractors, distributors and consultants, and to become the first choice for our customers. High product availability and fast delivery via efficient production, logistics and IT systems. Sustainability integrated in our business, enabling a holistic approach creating value for all our stakeholders. Development and expansion of Systemair’s own sales organisation. Innovative product development and a broad product range focusing on energy-efficient ventilation products. A highly diversified customer base and wide geographical coverage reduce our vulnerability to fluctuations in the economy. Early presence in growth markets. Offensive strategy in acquisition and establishment to assure continued growth. Expanding market creating opportunities for growth Systemair operates in a global market where demand for ventilation products and price growth are affected by both global driving forces and shorter-term trends. In the past year, demand for ventilation products worldwide increased. This is creating good growth opportunities for Systemair. Forces in the world today include continuing population growth and the migration of people from rural to urban areas and from one country to another in the face of wars and other crises. Long-term, global driving forces Cities are growing and the need for renovation of existing housing stock and for building new homes, commercial premises and infrastructure is rising. This is generating strong demand for ventilation solutions. In the wake of ongoing climate changes, the environmental issue has emerged as an increasingly important driving force in society, and energy-efficient solutions are in demand. A good, healthy indoor climate remains high on the agenda. Digitisation, in which computers and the Internet are being used for more and more purposes, is fuelling demand for ventilation and cooling in data centres. Developments in the world economy affect the capacity to invest in new building and redevelopment, which affects the construction market in general and therefore also the ventilation market. Trends and local factors in demand New regulations and standards in, for example, energy, safety and ventilation in a country or region affect the demand for ventilation products to a high degree. One current example of this is Norway, where new safety regulations for tunnels have meant that many tunnel fans will have to be replaced. Another example is the Energy-related Products Directive, under which electric motors in fans and air handling units will have to be replaced to satisfy the requirements that will have to be met by 2020. The demand from customers in the ventilation market is more for complete system solutions than before. They want help with choosing products from the wide range of products available today. In addition, demand is rising for after-market support, such as post-warranty service. Greater quality awareness globally has also emerged. In addition, demands are also being made for longer service life in low-cost products. Rising demand for fast deliveries is also evident, reflecting the fact that although in many cases decisions on major construction and infrastructure projects are a long time in the making, once the decision is taken the time for completion is short. Systemair delivers energy- efficient products Today, people spend on average 90 percent of their time indoors and buildings account for 40 percent of the EU’s total energy consumption. The big challenge for the ventilation industry lies in how to improve the indoor climate while lowering energy consumption. The hallmarks of Systemair's products are high quality, a long service life and low energy consumption. To Systemair, it is vital to constantly engage in developing new ventilation products and solutions to meet the future needs of the market. We have to stay one step ahead of our competitors, choose the right ideas and develop those that fit with Systemair’s know-how and resources, and lastly do this quicker than others. Systemair’s mission statement places product development at the forefront. The Group’s mission is to develop high-quality, reliable ventilation products with a long service life, that are energy-efficient and improve the indoor climate. They must be simple to choose, install and maintain. To fulfil this mission, Systemair has created an efficient product development process and an organisation comprising 250 engineers and technicians with leading-edge expertise in a range of technologies. 24 technology teams and ten technology centres in 18 countries are engaged in product development worldwide. Our leading-edge expertise provides Systemair with the credibility to participate in the design of new standards, to drive certification issues and to influence decision-makers. The Group also receives requests to take part in the design of new energy-efficient homes, office areas and buildings, thanks to our advanced expertise in energy-efficient ventilation. Systemair AB Industrivägen 3 SE-739 30 Skinnskatteberg Tel +46 222 440 00 Fax +46 222 440 99 mailbox@systemair.se Sitemap SustainabilityAboutNewsLocationsSearch Additional links Privacy policyContactWhistleblowing © systemair group 2020