503.384.2413 Close Get a Quote Portfolio About Services News PORTFOLIO UNPARALLEL SPORTS unparallelsports.com OVERVIEW UnParallel Sports’ climbing and biking shoes are taking the U.S. by storm! When we developed UnParallel Sports’ first website a few years ago, we knew the brand was going to ascend to the top of the performance shoe market. After all, the UP team has decades worth of rock climbing and biking shoe design and engineering experience, and their products are produced at their own factory in California. Even their shoe’s unique high-friction rubber compound is engineered and processed in California! Having conquered the U.S. market, the company is now poised for expansive international growth, which prompted a brand refresh. The result is a bold logo, strong color scheme, gritty imagery, and a website that works as well as their shoes. UP’s climbing shoes are designed to improve performance and climbers have been taking note, making sales soar in the first month of the site relaunch. Their revamped eCommerce website includes: Updated fonts, colors, images throughout New logo integration Updated product images, including multiple angles per style User-centric product descriptions and specs on all products Updated European market information included on relevant pages New visitor popup message to highlight new collections UnParallel Sport's new website is poised to deliver expansive market growth: Strong, modern branding, featuring a new logo and striking color scheme Clear, detailed product imagery Descriptive product copy Easy navigation Streamlined check-out process Comprehensive on-page SEO signals Back to Portfolio MORE PROJECTS... Time for a New Website! We’d love to hear from you and learn what your business is all about. We're eager to find out what your ideal website would look like and what you want your website to actually do for you. Whether you’d like to create more efficiencies within your business, gain new customers, establish credibility or attract new talent to your growing team, we almost bet we can make it happen for you! Shoot us an email or better yet, give us a ring. Let's Talk! Stellaractive 1931 SE Powell Blvd. Portland, OR 97202 Services WEBSITE DESIGN WEB DEVELOPMENT DIGITAL MARKETING ECOMMERCE SEO Contact SALES: 503.384.2413 info@stellaractive.com Keep in Touch EMAIL* © 2021 STELLARACTIVE WEB DESIGN | PRIVACY Get a Quote