Contact us UK online banking News About us Investor relations Citizenship Careers Products and services About us Balanced Scorecard Share Email Print What is the Balanced Scorecard? The Balanced Scorecard is the final crucial piece of our plan – alongside our Purpose, Values and Behaviours – to embed the right culture in our business and become the ‘Go-To’ bank. The Balanced Scorecard defines what we need to achieve over the next five years to be well on the way to becoming the ‘Go-To’ bank. It clearly shows what success looks like across the 5Cs: Customer & Client Colleague Citizenship Conduct Company Related section Purpose and Values Barclays has undertaken a fundamental review of how our business operates. We have looked at the bank in terms of business performance and in terms of culture because we know that only a business driven by strong values can deliver strong, sustainable returns. Collapsed Balanced Scorecard: Becoming the 'Go-To' bank for all our stakeholders Collapsed Metrics and targets Collapsed Strategic initiatives Collapsed Impact of the Scorecard News About us Investor relations Citizenship Careers Results and reports 2014 Interim Results (PDF, 784KB) Barclays PLC Annual Report 2013 (PDF, 4.75MB) All financial results Press and media Press releases Barclays on social media Other links UK online banking Products and services Contact us Privacy policy Accessibility Important information Terms of use Cookie policy © Barclays 2014