Home Consumer Insight Product Design Trading Latest Resources About Contact Get demo Log in Beauty Create the next generation of beauty products WGSN Beauty trend forecasting provides unique in-depth coverage of consumer, lifestyle and product design trends across all beauty categories, helping you develop iconic and sustainable products for your consumers of the future. We help you to make successful decisions around the formats, colours and ingredients of future products through actionable emerging trends and forecasts two to five years out, so you can lead the way in creating the next generation of in-demand beauty products. Request a demo Beauty in action WGSN offers trend forecasting subscriptions and bespoke consultancy services to help you create beauty products that are right for your consumers. Get access Subscriber features Product Focus Forecasts & Reports Design Tools & Resources Trend Talks and Webinars Beauty Feed Getting you ahead of change Ath-Beauty First tracked by WGSN back in 2012, the term ‘athleisure’ has become embedded in the fashion vernacular. With the global athleisure market estimated to reach $517bn by 2025, opportunities for beauty brands to get involved are huge. It’s no surprise that ‘ath-beauty’ is a category on the rise. Explore our trend confirmation to find out how WGSN helped clients get ahead of the ath-beauty trend. View now Who uses Beauty WGSN's consumer, lifestyle and product design forecasts power the most valuable global brands.* We’re beauty industry experts. We have a proven track record in inspiring some of the world’s largest beauty companies to create iconic products you use every day. *Interbrand Best Global Brands 2020 Did you know? Beauty is used in these industries: Beauty, Health & Wellness Fashion Home & Interiors Agencies & Advertising CPG & FMCG Lifestyle Find out what WGSN can do for your industry Get in touch Explore other products Insight Through a deep understanding of consumer behaviour and lifestyles, we enable you to effectively drive engagement with your future consumers. Mindset Our bespoke consultancy service helps you stay relevant by understanding what trends mean for you and when and how to adopt them. Get monthly trend insights Sign up to receive the monthly trend round-up from WGSN, from Consumer Insight to Fashion, Beauty, Interiors and Food & Drink, delivered straight to your inbox. Submit Let’s talk. contactus@wgsn.com Give us a call Global & North America +1 212 201 2800 Europe, Middle East & Africa +44 20 7715 6200 Asia-Pacific +852 2730 0831 Latin America +55 11 3525 7374 For WGSN’s latest podcasts, blogs and events, visit: Latest Stay connected Select language: English Español Português 中文 (Chinese) 日本語 (Japanese) 한국어 (Korean) For access to our Privacy & Cookies policy and our Terms of Use, please click here. WGSN Limited, Company number 04858491. Registered Address: Ascential plc, The Prow, 1 Wilder Walk, London W1B 5AP Ascential Inc., tax ID 04-3851246, registered office c/o National Registered Agents, Inc., 160 Greentree Drive, Suite 101, Dover DE 19904, United States 4C Serviços de Informação Ltda., CNPJ/MF (Taxpayer's Register): 15.536.968/0001-04, Address: Avenida Cidade Jardim, 377, 7˚ andar CEP 01453-000, Itaim Bibi, São Paulo CTIC WGSN China Limited 达帛商务咨询（上海）有限公司，Registered address: 5/F, Block 29, No. 1, Lane 618, Dingyuan Road, Songjiang District, Shanghai, China, 上海市松江区鼎源路618弄1号29栋5层 By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. For more detailed information about the cookies we use, see ourCookies Policy Cookies Settings Accept All Cookies