COVID-19: Navigating the impact to your business. See our top strategies menu Retail Drive a superior experience at every touchpoint Seize the Space in Retail Successful retailers must evolve the space they own in digital and in-store environments to exceed their customers’ expectations. Retailers who embrace progressive, agile and cost-effective ways to deliver against the increasingly sophisticated needs and wants will dominate carts and minds. Harnessing data to accelerate growth See how traditional retail organizations can build competitive advantage through enterprise-wide data capabilities. Data Maturity Quiz Are you data-wise? See how your business stacks up. Take our quiz to get your score, and unlock proprietary research which surveyed 150+ c-suite retailers— give the research a read and see how you compare. Question 1. We see data maturity as having a single, integrated, near-real-time view of all customer and prospect data—beyond their interactions with your business. So how close are you to the good kind of maturity? Select your answer: We’re so mature we’re practically in the future: we have an integrated data platform that is our single point of truth for all meaningful consumer related data Not rock solid yet — just missing a view into some of our data elements. We’re like the middle-aged of data maturity. We’ve got lots of maturing to do. COVID-19 and the Retail Industry Top of Mind How should supply chains be managed in the future? “The lessons here are going to be about making sure you have a balance in your supply chain of efficiency and contingency.” Andy Halliwell Senior Director, Retail Strategy Continue the Conversation Related Insight Supply Chain Modernization for the New Normal As retailers work to navigate today's challenges, what new strategies and changes in consumer habits will emerge that could influence the industry? Read more Episode 1: The Death of Free Shipping with Retailers PLAY EPISODE 1: THE DEATH OF FREE SHIPPING WITH RETAILERS PODCAST loading duration... Publicis Sapient explores how retailers should approach the rise of free shipping. Retailers are swimming in a sea where they're considering supply chain optimization, e-commerce margins and data. Their list of concerns makes shipping a heavy anchor. Read as Article Episode 2: What it Means to Be a Big & Nimble Retailer PLAY EPISODE 2: WHAT IT MEANS TO BE A BIG & NIMBLE RETAILER PODCAST loading duration... Publicis Sapient discusses what it takes for retailers to compete in an era where dramatic transformation is necessary. We explore where retailers should start in their journey to becoming the proverbial "elephant on the balancing ball". Read as Article Episode 3: It's time for Retailers to Get to Know Gen Z PLAY EPISODE 3: IT'S TIME FOR RETAILERS TO GET TO KNOW GEN Z PODCAST loading duration... Publicis Sapient delves into how retailers need to adapt in order to prepare for Gen Z consumers. Retailers need to adopt a L.E.A.D. approach, one that is light, ethical, accessible and "dataful" to win with this cohort. Read as Article Episode 4: Retail’s Roaring ‘20s PLAY EPISODE 4: RETAIL’S ROARING ‘20S PODCAST loading duration... The roaring ‘20s have arrived. It has been a rocky road for retailers over the past few years. Every day, we wake up to news of vast changes in the industry- from folks closing shop to those breaking into new waters in an effort to stay afloat. What does this new decade have in store for the retail sector? Retail experts from Publicis Sapient gaze into their crystal balls and discuss their predictions for what lies ahead. Read as Article Capabilities Our Better How Winning in Retail We help retailers transform their visions into reality—whether online or offline—in ways that deliver value to both their customers and their business. Through our deep experience of strategy, data, technologies and operations, we help our clients understand how to create lasting loyalty. Data-Driven Retail Few retailers get the full value from the enormous amount of customer data they now have. We work with retailers to create and execute strategies using data from all touchpoints that anticipate customer needs and make shopping faster and easier. Retail IT Modernization Our co-creation approach to IT modernization reshapes processes, transforms systems and builds a new internal culture that enables clients to deliver the agility and speed they need to adapt to customers’ varied and changing expectations. Store of the Future Digital offerings have raised the expectations customers have when they enter a physical store. We work with retailers to reimagine the end-to-end customer journey across the digital and in-store experience to enhance engagement, self-service and checkout. Supply Chain Optimization Supply chain strategies designed for single, unlinked channels lack the agility and speed to meet new market demands. Our approach to supply chain optimization delivers flexibility, efficiency and performance across multiple channels. Our Latest The Retail Data Disconnect Retailers are only scratching the surface when it comes to using data in a way that provides deeper, more actionable insights. Read more Insight The Algorithmic Retailer How traditional retail organizations can build competitive advantage through enterprise-wide data capabilities Read article Insight Can Online Marketplaces Maintain Consumer Trust? There may be changes on the horizon for marketplace sellers. Read article Insight 4 Ways Retailers Are Winning with Data We asked four Publicis Sapient experts: What are traditional retailers doing right when it comes to data? Read article work Carrefour How Carrefour achieved the impossible with speed at scale. View case study Start a Conversation EMEA & APAC Guy Elliott Retail Lead email GERMANY & SWITZERLAND Stephan Ritter Retail Lead email NORTH AMERICA David Bernstein Retail Lead email Next Starts Now Work with us Job openings Media inquiries Solutions Insights Work About Us Contact Careers Terms Privacy & Cookie Policy Accessibility Legal Imprint Industries Consumer Products Energy & Commodities Financial Services Health Retail Telecommunications, Media & Technology Transportation & Mobility Travel & Hospitality Services Strategy & Consulting Customer Experience & Design Technology & Engineering Enterprise Platforms Data & Artificial Intelligence Innovation & Digital Product Management © 2020 Publicis Sapient. All rights reserved.