Services Work principles Presentations Contacts HOME PROJECTS CINEMA PROMOTION Movie promotion Svetly Gorod is a niche advertising agency working with clients in the leisure and film industry: Direct movie advertising Cross-promotional campaigns POS production service Cynologistics Special projects to promote culture on the streets of Moscow Modular advertising on small formats - Moscow The essence of the project is in that: Not one advertiser, but several advertisers are placed on one advertising poster in 1.4x3m format. Thus, for the same budget, you can get several times more coverage. Frequency - once a month for 500 advertising spaces. In addition to commercial information, reference information is posted, such as theater and cinemas repertoires, announcements of exhibitions, concerts and other cultural events. The background information additionally draws attention to the commercial information posted on it. Depending on the advertiser's tasks, the Svetly Gorod media planners include modular placement in the advertising plan. With a small advertising budget, due to a large coverage, only modular placement is possible without attracting other more expensive media. Collaboration with filmmakers and film distribution organizations. Product placement - organic inclusion of brands in the space of feature films, TV series, music videos Cross-promo and joint advertising campaigns with films and participation in events related to cinema, sports and music concerts Organization of thematic events under the auspices of a partner, involving the capabilities of the entertainment industry Brand ambassador (brand ambassador) - attracting a famous person to create an image and increase the brand's popularity ( individual works, services); PR support for all activities. Marketing research of the markets for filmmakers and commercial brands. Top Home +7 (499) 143-94-81 svetliygorod@svetliygorod.ru © Light City 2014