THE FUTURE OF PROMOTIONAL MARKETING AUTHOR: SAVINGS UNITED  28th May 2020 Jesper Johansson, Senior Partnership Manager – Team UK, was one of several experts who spoke to Uniqodo – The Promotion Engine about the future of promotional marketing. “In an age of marketing and retail uncertainty, digital and partner marketing is one of the few industries that can be agile and adapt to a rapidly changing environment. Couponing continued to incrementally grow in an industry that is heavily cashback focused. In addition, browser extensions really took off, as their core is all about cutting down and simplifying the user journey while still providing the users the best deals available. As the industry is constantly changing and improving, it continues to remain an adaptation of the same industry we all know and love. Furthermore, with Uniqodo strengthening its foothold in the last few years since its inception, its solution has really bolstered newer players coming into the market, allowing them to offer unique codes to users, ensuring there’s no leakage anywhere else. On an industry-wide level, this has helped brands feel a lot safer when creating a strategy around discounting, ensuring the right site is displaying the right code, to the right user.” Read the article CATEGORIES: UNCATEGORIZED | TAGS: SEARCH CATEGORIES GERMAN PARTNERS SALES TEAM SALES TEAM TEAM UNCATEGORIZED POSTS KEEPING YOUR TEAM CONNECTED WHILE WORKING FROM HOME THE FUTURE OF PROMOTIONAL MARKETING WHY GOOGLE SHOULD CONTINUE TO EMBRACE THE PUBLISHER APPROACH TO COMMERCE CONTENT SAVINGS UNITED HELPS PUBLISHERS FIND SUCCESS WITH ECOUPONS HOW COMBINING DEVOPS AND AGILE CAN EASE BLACK FRIDAY PRESSURE TAGS AGILE BLACK FRIDAY CYBER MONDAY FEEDFRONT REMOTE WORK SAVINGS UNITED GMBH STARSTRASSE 2 22305 HAMBURG (GERMANY) CONTACT@SAVINGS-UNITED.COM TEL.: +49 40 60945766 COOKIES POLICY PRIVACY POLICY / DATENSCHUTZ IMPRINT / IMPRESSUM 2021 © SAVINGS UNITED We use cookies to provide you with the best user experience. By continuing to use the website, we understand that you accept their use. Click here for more information on our Cookies Policy. Accept Read More