Community DV Blog English Sign in DATA VIRTUALIZATION DENODO PLATFORM SOLUTIONS RESOURCES & EVENTS COMPANY TRY DENODO CONTACT US Home Solutions By industry Retail Retail Offer seamless customer experiences across online and in-store environments Digital Transformation for Retail Survival Retail firms are under tremendous pressure to remain profitable. As online customers can easily compare competing products, retailers need to fully understand customer needs to launch successful, differentiated offerings; retailers that adopt big data and the IoT, more quickly than others, will be better poised to do so. All retailers, from the smallest to the largest, are under constant pressure to engage in lean inventory management, and digital transformation has become a necessity for every retailer on the planet. The global retail analytics market size to grow from USD 4.3 billion in 2020 to USD 11.1 billion by 2025, at a CAGR of 21.2% during the forecast period. ResearchAndMarkets.com Get It Right or Fall Behind Every retailer tries to understand customer behavior, to effectively match their needs with product or service offerings. This is why retail firms invest heavily in big data, streaming, cloud technologies, MDM systems, and social media. But in spite of such investments, retailers are still finding it impossible to gain a complete view of the customer, product, supply chain, and competition, in real time. Without a data fabric in place, each of these separate technologies or systems remain disconnected. How Data Virtualization Can Play a Critical Role Data virtualization is a proven technology for establishing a data fabric. It is the only technology that can create combined views of big data, cloud data, IoT streaming data, social media data, and other legacy system data, in real time, without physically moving any data. With data virtualization, retailers can create a complete view of the customer, product, or supplier in a matter of weeks. The Benefits of Data Virtualization More effective cross-selling and upselling, online or in-store. Enhanced promotional activities. Optimized product mix, pricing, and placement. Lean inventory control capabilities, for increased profitability. Improved customer propensity analysis and targeted marketing activities. DENODO CLOUD SERVICES The only pure-play data virtualization product in the cloud AZURE AWS GOOGLE CLOUD Customer Success Stories Discover how Denodo helped: A global retail firm with product and pricing strategy Phone House to reduce in-store wait time Read more customer success stories. CUSTOMERS PAGE Related Solutions FINANCIAL SERVICES INSURANCE BIOTECH See how others are solving their data problems with the Denodo Platform. SOLUTIONS PAGE Related Content Webinar Leverage Data Virtualization to Protect Data Privacy and CCPA in Retail (US) Case Study Global Retail Firm Automates Competitive Data Extraction from the Web Using Denodo Data Virtualization Solution Brief Retail Transformation, to Match Customers' Need For Speed VIEW ALL RESOURCES What's Next? Gain real-time insights from your data and begin your digital transformation today! GET STARTED Denodo is the leader in data virtualization providing agile, high performance data integration and data abstraction across the broadest range of enterprise, cloud, big data and unstructured data sources, and real-time data services at half the cost of traditional approaches. Denodo’s customers across every major industry have gained significant business agility and ROI. Follow Us: Data virtualization What is DV DV Introduction Video 10 things you need to know about DV ROI of DV Denodo Platform Denodo Platform Overview Denodo Training Support Denodo Community Solutions BI & Analytics Big Data Data Governance Master Data Management Resources & Events DataFest FDSVS Events calendar Upcoming webinars Blog Company About Denodo Press Releases Partner Program Denodo Customers Careers at Denodo Get Started Contact us Denodo Test Drives DV for Dummies Download Denodo Express Watch a Demo Copyrights © 2021 Denodo Technologies Terms of Use / Privacy & Cookies Policy / CCPA / Modern Slavery Act Transparency Statement / Denodo Offices Palo Alto, CA, USA · (+1) 650 566 8833 · info@denodo.com We use cookies on this site to enhance your user experience By visiting this page you are giving your consent for us to set cookies. Give me more info OK, I agree