Solutions Clients Insights About ENGLISH LOGIN CONTACT US PODCAST / COMSCORE TALKS CTV Measurement and Using Advanced Audiences Jeff Sarault Senior Director, Account Management, Agencies We have reached the penultimate episode in our series on CTV Advertising, Comscore Talks CTV. In this 10 minute episode, we will cover two more burning issues from our top ten: Planning CTV using Advanced Audiences Data and The Impact of Changes in Measurement Methodologies. Episode 5. Measurement and Using Advanced Audiences Welcome to the penultimate episode in our series on CTV Advertising. We invite you to take 10 minutes to discover more about using Advanced Audiences in CTV and measurement. Play Video This series is about the opportunities and challenges of Connected TV (CTV) in international markets (UK / Europe). We talk about the top 10 burning issues in CTV, which will help our prospects and clients navigate the subject. More from this Podcast series #4 CTV Media Planning 24 NOV 2021 #3 Cord-cutting and Non-Ad Supported Platforms 17 NOV 2021 #2 CTV in the Marketing Mix 10 NOV 2021 #1 Defining Connected TV 3 NOV 2021 VIEW ALL More About CONNECTED TV OTT TV RELATED PRODUCTS CTV Measurement Understand how to reach valuable audiences through Connected TV REQUEST A DEMO Related Insights PODCAST CTV Media Planning PODCAST Cord-cutting and Non-Ad Supported Platforms PODCAST CTV in the Marketing Mix PODCAST Defining Connected TV VIDEO Brand Innovators Fall 2021 Media Buying Summit Join Our Email List Sign up today to have Comscore News, Insights and Events sent straight to your inbox! SIGN UP Home Insights Podcast Comscore Talks CTV Measurement and Using Advanced Audiences © 2021 Comscore, Inc. Privacy Policy Terms of Service Contact Us Share to LinkedIn Share to Twitter Share to Facebook Share to Email App More AddThis Share options

Solutions Clients Insights About ENGLISH LOGIN CONTACT US Latest Rankings Search Digital Media TV On-Demand Mobile Box Office Video Gaming OTT Comscore Explicit Core Search Share Report (Desktop Only) September 2021 vs October 2021 Total U.S. - Desktop Home & Work Locations COPY CSV EXCEL SEARCH: # Core Search Entity Sep-2021 Oct-2021 Point Change 1 Google Sites 61.5% 61.5% 0.0 2 Microsoft Sites 26.6% 26.7% 0.1 3 Verizon Media 11.2% 11.2% 0.0 4 Ask Network 0.7% 0.7% 0.0 Showing 1 to 4 of 4 entries Source: Comscore qSearch “Explicit Core Search” excludes contextually driven searches that do not reflect specific user intent to interact with the search results. Ready to learn more? Contact us today to learn how Comscore can help you. CONTACT US Home Insights Rankings © 2021 Comscore, Inc. Privacy Policy Terms of Service Contact Us Stay on top of the latest trends SUBSCRIBE NO THANKS Share to LinkedIn Share to Twitter Share to Facebook Share to Email App More AddThis Share options , Number of shares 578