Cookies help us deliver our services. By using our services, you agree to our use of cookies. OK Learn more PRIVACY POLICY STOCKIST FINDER BECOME A STOCKIST CONTACT US HOME ABOUT US NEWS BRANDS EDUCATION ENVIRONMENTAL POLICY RECYCLING SKIN HEALTH RESEARCH CENTRE Who we are: The International Institute for Anti-Ageing (“iiaa”) is based at 12 Priestley Way London NW2 7AP. We offer world class skin consultancy and training to salons across the UK backed up by a range of market leading skin supplements and products available both to salons and direct to end customers. We operate conscientiously within the requirements of the General Data Protection Regulations 2018 and the Data Protection Act 2018 and other electronic marketing legislation. We work within the principles of fair data processing, namely: Using information in a way that people would reasonably expect. Thinking about the impact of our processing. Being transparent and ensuring that people know how we’ll use their information. This statement (together with our Terms and Conditions), as may be amended from time to time by updates on this page, sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us, as data controller and a data processor. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. 1. What This Privacy Statement Covers This statement covers how we treat any personal information that we collect and receive either from our website, which for the avoidance of doubt also includes the HUB (“our Website”), or as part of our broader operating processes. We do not sell or pass on any personal information about our customers, prospective customers, stockists or employees for marketing purposes without their express consent. Some data we collect may be stored on secure third-party platforms and in these cases, we have satisfied ourselves that these are robust. Some data will be shared with third party suppliers to facilitate order fulfilment – for example our finance partner and logistics providers. We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this privacy statement. 2. Information We Collect Sending You Marketing Materials Data Type Belonging To Lawful Basis / Bases Special Condition Name, address, email etc End-User Prospects Consent n/a End-User Customers Consent / Soft Opt-in n/a B2B Salon Prospects Consent / Legitimate Interest n/a B2B Salon Customers Consent / Legitimate Interest n/a B2B Distributor Prospects Consent / Legitimate Interest n/a B2B Distributor Customers Consent / Legitimate Interest n/a Training Delegates Consent / Legitimate Interest n/a College Training Delegates Legitimate Interest / Soft Opt-in n/a Using and Sharing Your Data for Marketing Purposes * see who we share your data with – when you give us consent to – in the section and table immediately below this one Name and Town End-User Customers Consent n/a Salon End-User Customers Consent n/a Supplier End-User Customers Consent n/a Details of Skin Condition End-User Customers Consent Consent Salon End-User Customers Consent Consent Supplier End-User Customers Consent Consent Before and After Photos and Face Scans End-User Customers Consent Consent Salon End-User Customers Consent Consent Supplier End User Customers Consent Consent Details of Treatments iiaa End-User Customers Consent Consent Salon End-User Customers Consent Consent Supplier End-User Customers Consent Consent Competitions Name, address, email etc Salon End-User Customers Consent n/a Salon Therapist Consent n/a Salon Customers Consent n/a Details of Skin Condition Salon End-User Customers Consent Consent Before and After Photos and Face Scans Salon End-User Customers Consent Consent Details of Treatments Salon End-User Customers Consent Consent Treatment and Medical Information Name, address, email, health information, face scan and treatments / products administered End-User Customers Consent Consent Name, address, email, health information, face scan and treatments / products administered Training Delegate Consent Consent Name, address, email, health information, face scan and treatments / products administered iiaa Personnel Consent Consent Name, address, email, health information, face scan and treatments / products administered – and reactions reported End-User Client and Salon End-User Customers Consent Consent Processing Sales (via telephone, email and the HUB) Name, address, email etc iiaa Customers Contract n/a Payment details Iiaa Customers Contract n/a Customer service details Iiaa Customers Contract n/a Business Administration Name, Address, Email etc Employees Contract n/a Prospective Recruits Contract n/a Payroll / HMRC Details Employees Contract n/a Bank Details Employees Contract n/a Pension Data Employees Contract n/a Emergency Contacts Employees Contract n/a Salary Employees Contract n/a Holiday Employees Contract n/a Performance Employees Contract n/a Medical Information Employees Consent Consent / working capacity of the employee Criminal Record (driving penalties) Employees Consent Consent / working capacity of the employee Qualifications and Employment History Prospective Recruits Contract n/a Qualifications and Employment History Successful Recruits Contract n/a CCTV Visitors Legitimate Interest n/a Recorded Calls Iiaa Customers Legitimate Interest n/a Sharing Your Data When you give us consent to use your Data for Marketing Purposes (and specifically give us consent to share it with others) we will share it with: (a) Our UK and Ireland Salon customers (b) Our international distributors – who will then share it with their salon customers The current list of our international distributors is at the end of this section. Please note: the current EU states are Austria, Belgium, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Netherlands, Poland, Portugal, Romania, Slovakia, Slovenia, Spain and Sweden. EEA states are Iceland, Norway and Liechtenstein. The EEA Joint Committee has ruled that data transfers to the above and also to the following non-EU countries are not “restricted”: Andorra, Argentina, Guernsey, Isle of Man, Israel, Jersey, New Zealand, Switzerland and Uruguay. The Commission has also made partial findings of adequacy about Canada and the USA: The adequacy finding for Canada only covers data that is subject to Canada's Personal Information Protection and Electronic Documents Act (PIPEDA). Not all data is subject to PIPEDA. For more details please see the Commission's FAQs on the adequacy finding on the Canadian PIPEDA. The adequacy finding for the USA is only for personal data transfers covered by the EU-US Privacy Shield framework. The Privacy Shield places requirements on US companies certified by the scheme to protect personal data and provides for redress mechanisms for individuals. US Government departments such as the Department of Commerce oversee certification under the scheme. BY GIVING US YOUR CONSENT TO SHARE YOUR DATA FOR MARKETING PURPOSES YOU ARE ALLOWING YOUR DATA TO BE TRANSFERRED TO SOME COUNTRIES THAT ARE OUTSIDE OF THE ABOVE ARRANGEMENTS – THIS ACTIVITY IS CALLED A “RESTRICTED TRANSFER”. WE ARE ABLE TO MAKE THE RESTRICTED TRANSFER BECAUSE OF AN “EXCEPTION” – IE YOUR EXPLICIT CONSENT / PERMISSION FOR US TO DO SO. FOR YOUR CONSENT TO BE EXPLICIT YOU NEED TO GIVE IT IN AN INFORMED CONTEXT WITH US HAVING TOLD YOU: The identity of the receiver, or the categories of receiver – as per the following list The country or countries to which the data is to be transferred – as per the following list Why we need to make a restricted transfer – ie to share your story with others The type of data – where you have indicated, your before and after photography and face scans, your conditions, treatments received, testimonials and naming convention you have given us (your contact details will not be passed on) Your right to withdraw consent in the future The possible risks involved in making a transfer to those countries outside of the non-restricted areas described where there may not be equivalent or adequate protection for personal data, for example, no local supervisory authority, or no (or only limited) individual data protection or privacy rights. iiaa makes you aware as above and also that in the interests of protecting your right to withdraw consent, we have in place data sharing agreements with distributors, who will remove your data if we request them to. Our current international distributors are: Country Greece & Cyprus Germany Canada Poland USA New Zealand Finland Russia Croatia Belgium France Luxembourg The Netherlands Norway Hong Kong Japan Company Name Skin Devotion Care Concept GmbH Stogryn Sales Ltd Protea Anti-Ageing SP zoo Jane Iredale Mineral Cosmetics Beauty Care Ltd Apellis Oy ERSTA Dispomed Promet d.o.o Environ Benelux NV Environ Benelux NV Environ Benelux NV Environ Benelux NV Skintific AS STP Mineral Therapy MRI inc Opting Out of Marketing Communications Subject to paragraph 8, you can follow this link to contact us and unsubscribe to iiaa marketing emails. IP Addresses and Cookies We may also collect information about your computer, including where available your IP address, operating system and browser type, for system administration. This is statistical data about our users’ browsing actions and patterns and does not identify any individual. We use Google Analytics to analyse the use of this Website. Google Analytics generates statistical and other information about Website use by means of cookies, which are stored on users’ computers. The information generated relating to our website is used to create reports about the use of the Website. Google will store this information. Google’s privacy policy is available at: http://www.google.com/privacypolicy.html. We may also obtain information about your general internet usage by using a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer’s hard drive. Our cookie policy can be viewed here. Most browsers allow you to reject all cookies, whilst some browsers allow you to reject just third party cookies. For example, in Internet Explorer you can refuse all cookies by clicking “Tools”, “Internet Options”, “Privacy”, and selecting “Block all cookies” using the sliding selector. You may refuse to accept cookies by activating this setting on your browser, however, if you select this setting you may be unable to access certain parts of our site. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you log on to our site. All information you provide to us is stored on our secure servers. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone. Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Uses made of the information Uses made of the information We use this information held about you in the following ways: To ensure that content from our site is presented in the most effective manner to you and to your computer To provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes. To carry out our obligations arising from any contracts entered into between you and us. To allow you to participate in interactive features of our service, when you choose to do so. To notify you about changes to our service. We may also contact you by email, post or telephone. Please note that where you have provided sensitive data to us, we shall only use your sensitive data for the purpose for which the data was provided to us. If you do not want us to use your data in this way, or wish to withdraw your consent for use of the data, you can do so by contacting us via telephone on 0208 450 2020 or email at customerservices@iiaa.com. Please note that at the time you contact us, it may be the case that we no longer process, hold or store your personal information/data as data processor, in which case we would advise you of this and the need to contact the data controller. Disclosure of this information We may disclose your personal information to third parties: If iiaa or substantially all of our assets are acquired by a third party, in which case personal data held by it about our customers, prospective customers, stockists, employees or others will be one of the transferred assets. If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our Terms and Conditions and other agreements; or to protect the rights, property, or safety of our customers, prospective customers, stockists or others. Our site may, from time to time, contain links to and from the websites of our partner networks, clients, affiliates or other external websites. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these privacy policies. Before you submit any personal data to our site, you may want to check the policies of our client, for whom we are collecting the data, and whom for your purposes is the data controller. In the absence of any details being listed on our site, you may contact us at or on the details provided below. 3. Sharing, Disclosure, and Retention (a) Sharing. iiaa does not share, sell, rent or trade personal information with any third parties for marketing or promotional purposes unless express consent has been given (see previously). Where consent has been given, our employees, customers and our customers’ clients are advised to read the second part of section 2 above thoroughly and to check this policy on a regular basis for updates. Without consent, iiaa does share small quantities of employee data internally for administrative and legal purposes. It also reserves the right to share data with relevant authorities if compelled to do so to comply with legal obligations. We will use third party payment processors for card transactions to pay for goods and services but these third parties are authorized to use the data only as necessary to provide these services to us and are prohibited from using your personal information for promotional purposes. (b) Disclosure. iiaa may disclose personal information under the following circumstances: In certain situations, we may disclose personal data in response to lawful requests by public authorities, including but not limited to national security or law enforcement requests. We may also disclose your personal information as required by law, such as to respond to court orders, or similar legal processes, to establish or exercise our legal rights or, defend against legal claims, or if in our judgment in such circumstances disclosure is required or appropriate. If we believe it is necessary in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of our various terms of use, or as otherwise required by law. (c) Retention. We will retain engagement and transactional information relating to customers, stockists and employees for as long as their customer account or employment remains active or as needed to provide our services and where required to comply with our legal obligations, resolve disputes, and enforce our agreements. We will retain data that facilitates the issuing of marketing materials to customers, stockists, prospective customers and past customers ongoingly until any such time that we receive a request from them to opt-out. 4. Confidentiality and Security We use physical, electronic, and procedural safeguards to protect personal information - Our IT arrangements aspire to “Data Protection by Design” and should be able to detect a significant data breach. Where such a breach could result in discrimination, damage to reputation, financial loss, loss of confidentiality or any other significant economic or social disadvantage we will notify the ICO. Where a breach is likely to result in a high risk to the rights and freedoms of individual data subjects, we will also notify those concerned directly and at the earliest practical opportunity. We shall then fully investigate a data breach and implement corrective action to prevent recurrence. By using our services or providing personal information to us, you are consenting to iiaa communicating with you electronically regarding security, privacy, and administrative issues related to your use of our services. We may post a notice on our Website if a security breach occurs. In these circumstances, we may also send an email to you at the email address you have provided to us. Data transmissions over the Internet are not 100% secure. Consequently, we cannot guarantee or warrant the security of any information you transmit to us and you do so at your own risk. Once we receive your transmission, we use reasonable efforts to ensure security on our systems. 5. Right to Be Informed We strive to ensure that all those engaging with us are informed of our arrangements for processing personal data through this Privacy Statement which is linked to from our email signatures and Website home page. 6. Right of Access We will respond to data requests within 1 month and will only charge for requests that are manifestly unfounded or excessive. If we have grounds to refuse a request we will inform the data subject and make them aware of their right to complain to the ICO or to seek civil action – again within 1 month of receiving the request. 7. Right to Rectification For personal data obtained directly from a data subject under the legal basis of consent – and obtained indirectly from a data subject under the legal basis of legitimate interest – we will correct any inaccuracies in a data subject’s personal data upon receipt of a request. For personal data held under the legal basis of “Contract” or “Vital Interests” or “Legal Obligations” we will endeavour to correct the data upon request but may not be able to do so if changing the data may conflict with our legal obligations or disadvantage us in a future legal action. In cases where we cannot rectify the data for these reasons we shall inform the data subject and make them aware of their right to complain to the ICO or to seek civil action. 8. Right to Erasure For personal data obtained directly from a data subject under the legal basis of consent – and obtained indirectly from a data subject under the legal basis of legitimate interest – we will erase a data subject’s personal data upon receipt of a request / opt-out notification. For personal data held under the legal basis of “Contract” or “Vital Interests” or “Legal Obligations” we will endeavour to erase data upon request but will not be able to do so if holding the data is necessary to fulfil our legal obligations or may be necessary as evidence in a future legal action involving us. In cases where we cannot erase the data for these reasons we shall inform the data subject and make them aware of their right to complain to the ICO or to seek civil action. 9. Right to Restrict Processing For personal data obtained directly from a data subject under the legal basis of consent – and obtained indirectly from a data subject under the legal basis of legitimate interest – we will restrict the processing of a data subject’s personal data upon receipt of a request / opt-out notification. For personal data held under the legal basis of “Contract” or “Vital Interests” or “Legal Obligations” we will endeavour to facilitate the requested restriction upon request but will not be able to do so if restricting the processing of the data prevents us from fulfilling our legal obligations or the current processing of the data may be necessary as evidence in a future legal action involving us. In cases where we cannot restrict the processing of the data for these reasons, we shall inform the data subject and make them aware of their right to complain to the ICO or to seek civil action. 10. Right to Data Portability For personal data obtained directly from a data subject under the legal basis of consent – we shall provide, upon receiving a request, the data that we hold in a standard, widely accessible format. 11. Right to Object For personal data obtained directly from a data subject under the legal basis of consent – and obtained indirectly from a data subject under the legal basis of legitimate interest – we will cease to process a data subject’s personal data upon receipt of a request / opt-out notification. 12. Changes to this Privacy Statement iiaa reserves the right to revise, modify, or update this statement at any time. We will notify you via email about material changes in the way we treat personal data or by placing a prominent notice on this Website. 13. Contacting iiaa If you have a privacy concern regarding iiaa, or this statement, you may contact us via customerservices@iiaa.com NEWSLETTER Sign up to our newsletter USEFUL LINKS About Us Our Brands Find a Stockist Become a Stockist Contact Us EDUCATION Careers Press LATEST NEWS We need to talk about menopause Skin concerns decoded: pigmentation Beyond sunscreen: ingredients to enhance skin’s sun defences. 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