DIRTT Environmental Solutions Company MISSION NEWS ABOUT US MOGENS SMED HISTORY SUBSIDIARIES CAREERS NEWS – DIRTT Featured in New Book on Resource Revolution By Liane MacNeil - 403-723-5025 2014-04-01 08:40 MST CALGARY — DIRTT Environmental Solutions is featured in McKinsey & Company’s newest book, Resource Revolution: The Biggest Business Opportunity in a Century. The book, by Stefan Heck and Matt Rogers, examines the world’s increasing demand for natural resources and how various companies, including DIRTT, are living examples of a resource revolution that can take the proposed crisis and turn it into the biggest business opportunity of the past century. DIRTT is extensively featured throughout a chapter of the book, and is listed alongside companies such as Tesla, ZipCar, Uber, SolarCity and Nest Labs as a business employing five distinct strategies of substitution, optimization, virtualization, circularity and waste elimination. DIRTT, which stands for Doing It Right This Time, uses its proprietary ICE® 3D technology software to design, specify and manufacture interiors. DIRTT’s solutions eliminate human error and drastically reduce waste, providing a faster and cleaner construction method and revolutionizing the industry with a way to sustainably and profitably build interiors. "When researching the book, we were looking for organizations who were trying a completely new way to break through barriers of pre-conceived notions in their industry to create new ways of production," says author Stefan Heck. "Our inclusion in Resource Revolution is a powerful third-party statement about the important and radically different work we are doing here at DIRTT," says DIRTT CEO and founder Mogens Smed. "We’re changing the way people think about construction." The book is now widely available. For more information, visit www.McKinsey.com. ABOUT DIRTT DIRTT Environmental Solutions (Doing It Right This Time) creates award-winning custom prefab interiors for industries including corporate, government, education and healthcare. Our innovative approach results in faster, cleaner construction with the highest levels of customization and flexibility; while significantly lowering a building's carbon footprint. DIRTT has manufacturing facilities in Phoenix, Savannah, Kelowna and Calgary. Our teams work with more than 90 Distribution Partners throughout North America, the Middle East and Asia. For more information please visit www.dirtt.net. Company Contact HOME SOLUTIONS SUSTAINABILITY Investors Resources myDIRTT Search: DIRTT Environmental Solutions DIRTT Environmental Solutions © 2014 Terms & Conditions Privacy Policy WHAT WE DO DIRTT provides custom prefab interiors. Our method of modular interior construction is unlike any other. Every building project we manufacture is tailored to the end-user. Whether your interiors support healthcare, schools or commercial offices DIRTT is customized to suit the space dimensionally, functionally and aesthetically. » Our Mission » About Us » Mogens Smed » History » Careers » Contact Facebook Twitter YouTube Linked In Linked In Google+ IN THE NEWS DIRTT Provides Operational Update and Announces Director Resignation DIRTT Reports Second Quarter 2014 Results DIRTT to Release 2014 Q2 Results on August 7, 2014 DIRTT Announces Conversion of its Remaining 14% Senior Subordinated Convertible Notes more... FINISHES COLLECTION PHOTO GALLERY VIDEO GALLERY CASE STUDIES INDUSTRY APPLICATIONS » Corporate » Education » Healthcare » Government » High Tech » Residential » Retail & Hospitality COMPONENTS » Walls » Doors » Millwork » Power » Networks » Floor LINKS » myDIRTT » ICE Software » Students » Careers Schedule Contract: GS 07F 0005T CCR #:73193726 # Got Questions? Contact Us... Subscribe to FreshDIRTT: Sign up for weekly or monthly subscription. Learn more? E-mail: We are completely redefining the behaviors of how you build out healthcare facilities and it doesn’t matter if it’s a patient care environment or a medical office building. Whatever environment it is; nobody else is doing this and I think that’s so exciting. Kristin Moore, DIRTTbag (Healthcare Lead)