CASE STUDIES WORK ABOUT CONTACT BLOG WHAT'S HOT! 02 AUGUST 2021 FOODIE FAMILIES: WHY COOKING WITH THE NEXT GENERATION IS DRIVING GROWTH IN 2021 Meal kit boxes delivered delicious dine-in experiences and roll-up-your... READ MORE FILTERS CULTURE DESIGN GENERAL INSIGHTS PACKAGING RETAIL 11 NOVEMBER 2021 REUSABLES AND REFILL STATIONS: WHAT “PACKAGING FREE” MEANS FOR NATIONAL AND PRIVATE BRANDS The city of Glasgow has been playing host to the COP26 UN Climate Conference.... READ MORE 24 SEPTEMBER 2021 COLLABORATING IN THE TIME OF CORONAVIRUS: EQUATOR’S CHANGES FOR THE BETTER Running a business during a pandemic is a task fraught with challenges – no... READ MORE 30 JUNE 2021 DO THE LEGWORK FOR CUSTOMERS ONLINE… OR RISK THEM GETTING ITCHY FEET Covid has sent customers exploring new brands and services.... READ MORE 20 MAY 2021 PRIVATE BRAND SEGMENTATION STRATEGIES Robert Hullinger, Creative Director at Equator Design ... READ MORE 13 APRIL 2021 FOCUS GROUP METHODOLOGY Like so many industries, consumer research has made a lightning-fast pivot... READ MORE 29 OCTOBER 2021 BACK TO SCHOOL: A COLOSSAL OPPORTUNITY FOR BIG, BOLD BRANDS It’s hard to ignore the pandemic-related shockwaves that keep rippling... READ MORE 16 AUGUST 2021 SOMETIMES TAKING SOMEONE’S WORD FOR IT JUST ISN’T ENOUGH. WE NEED TO SEE AND EXPERIENCE THINGS FOR OURSELVES IN ORDER TO BELIEVE IN THEM. Customers feel this way, which is why they are demanding more windows into... READ MORE 24 MAY 2021 EQUATOR NAMED AS LARGE AGENCY OF THE YEAR 2021 AND SCOOP 14 VERTEX AWARDS Equator has been named as Large Agency of the Year 2021 for the second year... READ MORE 26 APRIL 2021 WHY AND HOW BRANDS SHOULD BE HELPING CONSUMERS TACKLE THEIR FOOD WASTE HABITS Creative Director, Glyn Robinson chats about how both consumers and brands... READ MORE 26 MARCH 2021 PAUSE TO GET READY – WHY RESEARCH IS CRUCIAL NOW AS LIFESTYLES SHIFT AND BUSINESSES READY TO HIT THE ACCELERATOR Confidence is returning to CPG. That is to say, as vaccine distribution... READ MORE 1 of 13 next › CASE STUDIES All Under One Roof Strategy & Research Concept & Design Packaging & Retail Photography & Illustration Artwork & Repro Business Solutions Together We Create LATEST WORK ABOUT US CONTACT BLOG JOBS © 2019 Matthews International Corporation. All rights reserved. Equator is part of SGK, which is a Matthews International company. Terms & Conditions Privacy Policy