WHO ? FOR WHO ? WITH WHOM ? WHAT'S UP ? BLOG FRENCH Who ? » Our Innovation Center Citizen Can Indian Ocean (CCOI) Developing the cash culture in Madagascar For several years now, we have been considering the possibility of creating a Cash Management consultancy structure in the Indian Ocean. Why ? Encouraged by some of our employees from Madagascar, we took an interest in this territory, its fantastic nature, the generosity of the women and men who inhabit it. Context: The Asian emergence of recent decades now allows the Indian Ocean to find itself at the heart of world trade and Madagascar is not yet benefiting from it. Indeed, since the political crisis that began in Madagascar in 2009, political and structural risks have dissuaded foreign investment and, consequently, limited economic development. The ambition of Citizen Can is, thanks to the end of the crisis, to participate in the economic development of this country by spreading a culture that it has not yet integrated, that of cash. That is to say, for each company, the control and optimization of its financial flows. Our objective : Our project is to support companies in a “dynamic” cash management approach (flow analysis) by providing them with the methods and tools allowing them to follow the evolution of daily cash flow. A field study has shown us that, on the one hand, the banking circuits do exist but do not meet the needs of local businesses in terms of cash management, and, on the other hand, that they lack everything. using method and specialized tools. We believe that the development of the Cash culture will be facilitated if it is based on the distribution of a cash management tool sized according to local needs. Needs that we have already identified and specified. ^ Top of page Our innovation center Towards the Corporate Banker® Complementary currencies Citizen Can Indian Ocean (CCOI) Let's make an appointment Citizen Can © 2014 - All rights reserved - Legal notices 14-30, rue de Mantes 92700 Colombes