Human-centric digital innovations open new horizons to a more accessible and sustainable food transition LET’S TALK. WHAT’S NEW? Shopping: the live must go on! by Sandrine Masingue & Lilian Wu | Nov 18 | E-commerce Discover what’s so appealing about live shopping, and how Carrefour jumped on this new and innovative trend to target a younger audience. READ MORE Horizons’ interview – Meet Gabriela Stanica by Gabriela Stanica | Sep 30 | Tech All you wanted to know about Carrefour’s digital transformation: exclusive interview with Gabriela Stanica, Chief Information & Data Officer at Carrefour Romania. READ MORE Deep inside webperf – Cache me if you can! by Thibaud Cainne & Jean-Philippe Pereira | Oct 21 | Tech A good cache management can lead to a significant impact on your website. Here are a few tips and some concrete examples with carrefour.fr READ MORE Horizons by Carrefour is our digital retail blog to share our e-commerce, data, digital in-store and tech transformation initiatives worldwide YOU MIGHT HAVE MISSED… Finding solutions to reduce food waste in Brazil by Alexandre CANATELLA | Sep 2 | Sustainability Discover how Carrefour Brazil worked hand in hand with CyberCook to enable Brazilian families to limit food waste and consume in a more sustainable way! READ MORE Eco-score: from idea to implementation by Diane MARTINEZ & Zoe BORDELON | Jul 1 | Sustainability As a test, Carrefour.fr is now displaying an environmental indicator enabling our customers to have a more conscious way of consuming. Read about how the Eco-score was implemented at Carrefour France! READ MORE Optimizing bakery production & sales with AI by Rony ROZAS & Paul WEBANCK | Jun 9 | Data The Carrefour Google Lab is delivering a solution that will reduce shelf-out and shrinkage for bakery and beyond. Read about how they did it and the first results. READ MORE Piloting autonomous stores @Carrefour Brazil by Paulo FARROCO | May 19 | Digital in-store Discover how Carrefour Brazil, while having an attitude of purposeful innovation and customer centricity launched autonomous stores. READ MORE Smart PoS, an innovative Point of Sale software by Miguel Ángel GONZÁLEZ GISBERT | Apr 27 | Digital in-store Miguel Gonzalez, Carrefour’s Global CTO introduces “Smart PoS”, an innovative Point of Sale software, developed by Carrefour teams. READ MORE Greenweez: organic products for all thanks to digital by Romain ROY | Mar 25 | E-commerce Greenweez, Europe’s leader in organic food, was launched in 2008 and its growth was made possible thanks to specific digital levers and innovation. READ MORE Making expiry dates great again with Employee Experience by Grazia MELIOTA & Gianfranco POCECAI | Feb 24 | Digital in-store Keeping on top of product expiry dates can be complicated. Thus, Carrefour Italy set up a shelf-life monitoring app to improve employee experience! READ MORE The new sign-up for Belgium’s e-Commerce site by Olivier De Koster | Jan 21 | E-commerce Long registration on websites for new users can end up in a high drop-off rate. That is why Carrefour Belgium decided to revamp its sign-up process! READ MORE Personalizing in-store product selection by Anthony CHARON | Dec 10 | Data Thanks to the Carrefour-Google Lab, Carrefour France gives the opportunity to its convenience stores to get a personalized in-store product selection. READ MORE Offering a custom nutritional score on e-commerce by Nadia NEHMAR | Nov 19 | E-commerce With the Innit score, our customers can get a personalized nutritional score on the French e-commerce site Carrefour.fr to match their metabolism, dietary habits or personal objectives! READ MORE Efficient Java in the cloud with Quarkus by David SANCHEZ SANCHEZ | Oct 28 | Tech Carrefour Spain’s move to the cloud with Quarkus will help their applications to become scalable, real time, resilient and provide a better experience to their customers! READ MORE Challenging students on Plastic-free Hypermarkets in Taiwan by Melody HSU | Oct 15 | Sustainability Carrefour Taiwan participated in the 2020 ATCC edition to challenge +2500 students on Plastic-free Hypermarkets and Sustainable Earth issues. READ MORE Digital in-store: the operational game changer by Miguel Ángel GONZÁLEZ GISBERT | Sep 28 | Digital in-store In-store digitalization is hard to crack. Nevertheless, it is crucial for companies to bring innovation and agility to in-store operations. That, in turn, will improve global customer experience. READ MORE Carrefour Brazil launches a WhatsApp assistant by Antonio A D GARCIA | Sep 21 | E-commerce Carrefour Brazil implemented an AI virtual assistant on Whatsapp named Carina as they wanted to adapt to new customer behaviors. Brazilian customers can now access +15 services and informational content and get answers right away. READ MORE Targeting the perfect order thanks to supply chain and technology by Jérôme VALLET | Sep 15 | Tech Reaching the perfect order for customer satisfaction reasons is no easy task. For that, Carrefour has been implementing processes throughout its supply chain. And it works! READ MORE Recycle with Carrefour Spain and get rewarded! by Maria PASTOR MARTIN | Sep 5 | Sustainability With ReyclaYa, Carrefour Spain allows its customers to know, in a simple way, how to sort at home and recycle the products they have purchased. The customers can do a good deed for the planet and they are also rewarded for it! READ MORE Launching a 24H express delivery service in Argentina by Leonardo ARCAS | Aug 30 | E-commerce As the online demands exploded during the Covid-19 lockdown, Carrefour Argentina designed and developed a brand express delivery service, Tu Pedido. It enabled customers to order and receive their groceries within 24H. READ MORE Leveraging Salesforce Einstein Analytics for data by Alessandro FIORUCCI | Aug 20 | Data Creating powerful, scalable and intuitive dashboards enabled Carrefour Italy to better analyze its data. A step further, for a deep data knowledge, is finding the hidden data correlation thanks to AI. READ MORE Belgium’s migration to in-memory reporting by Ioanis AGELOU | Aug 14 | Tech Having the reporting and data available on time is crucial for the business to make the right decisions at the right time. Thus, Carrefour Belgium has decided to migrate to BWonHANA. READ MORE Zero packaging waste with Loop by Romain BADIE | Jul 30 | Sustainability Carrefour launched, in July 2020, a new e-commerce model for a zero waste shopping experience. The objective is to resuscitate this sustainable habit amongst its consumers. READ MORE The path to a unified e-commerce site by Alex NICOLESCU | Jun 29 | Tech Carrefour Romania’s digital ecosystem was particularly complex. Thus, in 2017, it tasked a small group to pilot the project of the corporate website, grocery e-store and market place unification. READ MORE Gaining customers’ hearts with blockchain by Emmanuel DELERM | Jun 5 | Tech We wanted to share with the end-customer all the information we have been gathering for years, with the help of blockchain technology. Today, more than 30 products in 6 countries have been blockchained! READ MORE Passing on our Act for Food values in video games by Jiuan LEE | Jul 22 | E-commerce Read how Carrefour Taiwan and Carrefour France decided to communicate their Act for Food initiatives through video games! READ MORE A customer-centric tech & data transformation by Zoe BORDELON | Jun 24 | Tech Carrefour speaks out in Interface Magazine about its tech & data transformation and how talented teams worked on on it in order to evolve into a genuine customer-centric company. Data and tech... READ MORE Carrefour’s move2cloud with Google by Miguel Ángel GONZÁLEZ GISBERT | May 26 | Tech With 25% of the company’s applications already in the cloud, find out how Carrefour is massively leveraging GCP to make it happen. READ MORE Machine Learning @Carrefour: tackling promotional product shortage by Kaishin LIN and Amine ER-RAQABI | Apr 30 | Data Discover why data-driven forecasting can be complex and how Carrefour manages to address this issue to avoid product shortage. READ MORE Google Cloud: the fuel of digital transformation by Yann BARRAUD and Samuel BONAMIGO | Apr 8 | Tech Carrefour has been on an ambitious cloud journey with its strategic partner Google. Discover more on the benefits of the alliance and how we did it. READ MORE Bringing e-commerce search to the next level by Jesús Alberto DE LOS BUEIS FERNANDEZ | Mar 10 | Tech E-commerce search is the key enabler to allow customers to find what they are looking for, quickly. Discover how Carrefour Spain optimized their search strategy. READ MORE Experiencing a virtual PI planning in Brazil by Davi LOPES CALADO | Feb 4 | Tech Carrefour Brazil has experimented a new kind of PI Planning, a virtual one! It was a great human and professionnal experience for the teams especially during a complex period. READ MORE Supeco launches the first discount e-commerce site by Zoe Bordelon & Hugo Lemarchand | Jan 7 | E-commerce Following the French government’s decision to ban the sale of non-essential products, a task force was set up. In only 2 weeks, Supeco launched its first e-commerce website with a click & collect service! READ MORE Carrefour’s acceleration during Covid-19 by Valerie LEGAT | Nov 26 | E-commerce With the Covid-19, this year has been challenging for many companies. However, it enabled our acceleration in many areas including CSR and management. READ MORE Re-inventing our ways of working during the epidemic by Marco CROPERA and Esther VAZQUEZ HEVIA | Nov 5 | Tech Sparked by Covid-19, Carrefour Spain and Italy changed their ways of working. Smart Working triggered a path of profound cultural changes for both of them, and this was made possible thanks to technology. READ MORE Web performance at the service of customers by Yan BERTRAND | Oct 21 | Tech Needs and wants of websurfers are becoming ever more demanding. As search engine standards imposed a “now or leave” mindset, ensuring high performance of e-commerce becomes a must. Discover how Carrefour uses web performance to better serve customers! READ MORE Sourcing tech talents from the inside by Miguel ANGEL CARDABA | Oct 7 | Tech Technology is a top priority for Carrefour Spain’s strategy. Thus, they launched #Code – Academy to select internal employees, train them and integrate them to tech teams! READ MORE When technology and sustainability meet in beehives by Alessandra DRIGO and Alfio FONTANA | Sep 22 | Sustainability Bees play a crucial role for the entire ecosystem; yet, their health is jeopardize. That is why Carrefour Italy has partnered up with 3Bee to help implement sustainable initiatives and protecting bees’ lives through technology. READ MORE Becoming a retail tech company with cybersecurity by Hugo LEMARCHAND | Sep 20 | Tech In January 2020, Carrefour was the first and only retailer to participate at the FIC (International Cybersecurity Forum). We were able to show our different initatives in cybersecurity and meet candidates. READ MORE Launching a home delivery service in 6 days by Valerie LEGAT | Sep 14 | E-commerce During the Covid-19 lockdown, Carrefour in France launched a new home delivery service, Les Essentiels, in only 5 days. With fixed food bundles, the service started in Paris and its suburbs before being available in many other major cities. READ MORE Our custom approach for the last mile delivery by Miguel ANGEL CARDABA | Sep 1 | Tech Choosing to apply the Last mile delivery suite enabled Carrefour Spain to focus on two main priorities: satisfy the customer and transport cost control. READ MORE Partnering up with Too Good to Go against food waste by Karolina MARCINIAK | Aug 23 | Sustainability Carrefour Poland wanted to take action concerning the global food waste issue. Thus, they partnered up with Too Good to Go in order to offer low-priced packages for customers. The outcome will be positive for the planet, for the customers and for the company! READ MORE Our digital talents go international! by Brenda MENDOZA MARTINEZ | Aug 18 | E-commerce By integrating Carrefour’s V.I.E. Digital Talent Program, talents will have the opportunity to benefit from an international experience, a personalized follow up and greater internal job opportunities. READ MORE How to “phish” cybersecurity talents? by Hugo LEMARCHAND | Aug 5 | Tech Carrefour France launched its Cybersecurity Talent Program in November 2019. New hires beneficiate from an incredible career accelerator as they gain work experience accross different BU’s, have the support of a mentor and are offered regular training. READ MORE Mobile-driven acceleration of in-store shopping experience by Joao CAPELA | Jul 1 | Digital in-store After launching a self scanning application in 2012, Carrefour France decided to uppgrate. Their customers are now able to scan directly from their personal smartphone. Scan’lib by phone is present in 171 stores in France since June 2020. READ MORE Internalization of IT: Myth of reality? by Flavio PACA | Jun 25 | Tech The internalization of IT in both a centralized and decentralized business has been highly beneficial for Atacadao in Brazil. Thus simplifying IT process, which, in turn, helps taking decisions. 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