Sign Up For LT Digest Entertainment & Attractions Marketing Agency We increase ticket sales and repeat visits for top attractions including zoos, aquariums, theme parks, family entertainment centers, museums, and destinations by developing exceptional digital customer experiences and marketing strategies that lead guests to take action. Our Attractions Marketing Strategies Prior to the pandemic, consumer spending on experiences was higher than at any other point in recent history. While many attractions were devastated by the pandemic, pent-up demand has been pushing an increase in visits, and at some attractions attendance is reaching an all-time high. However, this boom won’t last forever and competition for share of wallet will only continue to ramp up. If there is one thing we’ve learned at our attractions marketing agency from the pandemic is the importance of engaging your guests online (both pre and post-visit) and on all the channels they now spend the bulk of their time on. Whether you are a national, regional, or local player, the tried-and-true marketing tactics of the past are no longer on their own enough to stand out from the crowd. You need to have a framework for capturing and leveraging consumer data, strategy for leveraging influencers, and an ability to provide a digital experience (web/app/email) that is on par with what they have come to expect from the other brands they love. These are the areas where we’ve seen so many attractions – including zoos, aquariums, theme parks, and museums – fall short, and we’re on a mission to change that. KPIs We Move Attendance, Ticket Sales, & Bookings Special Event Attendance First-Time Visitors Season Pass Sales Loyalty & Membership Program Signups In-Park Spending Customer Lifetime Value Net Promoter Score Non-Profit Fundraising Attractions, Zoos, Museums, Resorts, and Destinations We’ve Worked With Get In Touch Tourism & Attractions Marketing Reports REPORT Attractions Digital Customer Experience Report 2021 - Ranking The Top 100 US Based DOWNLOAD NOW Marketing & Digital Experience Case Studies Online Ticket Sales With Standout Content And Design E-COMMERCE WEBSITE & DIGITAL MARKETING Desert Botanical Garden LEARN MORE LEARN MORE Driving Visitors To A Family-Friendly Attraction MARKETING / CREATIVE / MEDIA Phoenix Zoo LEARN MORE LEARN MORE Creating The Golden Thread For A Gaming House Of Brands MARKETING AGENCY OF RECORD Golden Entertainment LEARN MORE LEARN MORE Record Ticket Sales Through Good Times And Bad MEDIA AGENCY OF RECORD Phoenix Suns LEARN MORE LEARN MORE Generating Big-Time Buzz For The Zoo’S New Exhibit MARKETING / CREATIVE / MEDIA Phoenix Zoo LEARN MORE LEARN MORE Marketing Expertise We Provide While we already have a lot of insight about consumers seeking family-friendly experiences, we start most engagements with research aimed at developing an in-depth understanding of your unique local or regional audience and what drives them to take action. We’ve found that we can make the biggest impact on the organization when we start there and allow those learnings to inform our marketing strategies and digital customer experience efforts. While that’s often where we start, we also offer a number of point solutions that move the needle for our clients including: Brand Experience Strategy Social Media (Content Strategy, Influencer Outreach, & Quarterly Planning) Website Experience (Content, Design, & Development) Mobile App Experience Creative Campaign Development Performance Media & Data Analysis Loyalty Marketing Strategies Special Exhibit Marketing The Attractions We Support Over the years, we’ve partnered with attractions at a local, regional, and even national level to increase ticket sales and memberships. Some of the most recent family-friendly attractions we’ve supported include names like The Phoenix Zoo, Desert Botanical Garden, and numerous nationally recognized sports brands and live entertainment providers. Each of these organizations requires a unique approach tailored to them. Do you fall into any of the categories below? Zoos & Aquariums Botanical Gardens Amusement & Theme Parks Waterparks & Resorts Art Museums Children's Museums Family Entertainment Centers & "Eatertainment" Destination Marketing Organizations Experiential Entertainment Live Entertainment Sports Franchises & Events Get in touch and we’ll be happy to share some of our industry insights and thoughts on how we can move your organization forward. Our Partners & Those Featuring Our Work Thought Leadership - Marketing Insights ENTERTAINMENT & ATTRACTIONS Digital Strategies To Enhance Your Guest Experienc... Learn More ENTERTAINMENT & ATTRACTIONS Legal Sports Betting: 4 Strategies For Casino Mark... Learn More ENTERTAINMENT & ATTRACTIONS How To Make Your Website GDPR-Compliant Learn More Let’s get to work Have a seemingly unsolvable challenge or big marketing idea you need help bringing to life? We’d love to chat with you about it. LaneTerralever 645 E Missouri Ave #400, Phoenix, AZ 85012 (602) 258-5263 Get in Touch INDUSTRIES Higher Education Entertainment & Attractions Real Estate & Home Builders Healthcare Casinos & Gaming SERVICES Brand Strategy Media Strategy Digital Media Social Media Influencer Marketing Creative Public Relations Video Production Content Marketing Email Marketing Automation Data & Analytics Search Engine Optimization User Experience Design Website & App Development COPYRIGHT © 2021 LANETERRALEVER PRESS #LTBELIEVES PRIVACY