WHO WE ARE WHAT WE DO OUR AGENCIES JOIN US NEWS CONTACT US How can we make lung cancer trials more patient-centric? Prime Global 22 November, 2021 In recognition of Lung Cancer Awareness Month, Olivia Kersey, Patient Engagement Strategist, illustrates current opportunities for the pharmaceutical industry to better meet lung cancer patients’ needs across clinical trials and beyond. read more >> Industry Awareness, Media, News, Prime Patient clinical trials, Medical Communications, patient engagement, Prime Global Your guide to patient authorship Prime Global 17 November, 2021 Patient involvement in clinical trial design has evolved to provide opportunity for patients to be involved in medical publications. This evolution has allowed medical publications to gain invaluable patient perspectives on clinical research, by involving patients as authors in the development of plain language summaries and other, more traditional types of research publications1. read more >> Industry Awareness, Media, News, Prime Patient Medical Communications, patient engagement, Prime Global Dealing with Problematic Comments on Clinical Study Facebook Ads Prime Global 9 November, 2021 Because so many people see Facebook ads, you can expect at least a few negative or other problematic comments. Even though you do not author such comments, viewers will associate them with your study. Ross Jackson, VP Patient Recruitment Services, discusses how to handle such comments. read more >> Industry Awareness, Media, News, Prime Patient Medical Communications, patient engagement, Prime Global Health literacy for the intellectually disabled: is pharma doing enough? Prime Global 29 October, 2021 What is health literacy and why is it important? Olivia Kersey, Patient Strategist, writes in Pharmaphorum’s October Deep Dive read more >> Industry Awareness, Media, News, Prime Patient Medical Communications, patient engagement, Prime Global Patient Recruitment For Clinical Trials Using Facebook Advertising Prime Global 27 October, 2021 Is Facebook the most effective means of reaching a wide audience when it comes to patient recruitment strategy? Ross Jackson, VP Patient Recruitment Services, shares his thoughts with The Huxley Morton podcast in a new video. He is, literally, the man who wrote the book on patient recruitment for clinical trials using Facebook ads! Listen to the podcast below. read more >> Industry Awareness, Media, News, Prime Patient Medical Communications, patient engagement, patient recruitment, Prime Global Patient Engagement – An Adjuvant Therapy With Demonstrable ROI Prime Global 25 October, 2021 Emma Sutcliffe, SVP, Patient Insight and Solutions gives an overview of patient engagement, benefits of investing in patient engagement programmes and why elevating patient engagement should be an essential business spend for patient safety, support and societal gain. read more >> Industry Awareness, News, Prime Patient patient, patient engagement, thought leadership Health literacy in action Prime Global 20 October, 2021 The World Health Organisation defines health literacy as ‘the personal characteristics and social resources needed for individuals and communities to access, understand, appraise and use information and services to make decisions about health.’1 Where levels of health literacy are high, people are able to play an active role in improving and maintaining their own health, engage successfully with community action for health, and push governments to meet their responsibilities in addressing health and health equity.2 read more >> Industry Awareness, Media, News, Prime Patient Medical Communications, patient engagement, Prime Global Patient Engagement Day 2021: the highlights! Prime Global 27 September, 2021 On Wednesday 1st September 2021, we launched the first-ever annual Patient Engagement Day – and what a day it was! Olivia Kersey, Patient Strategist, takes a look at some of the highlights. Starting as a spontaneous brainwave from Emma Sutcliffe, our SVP, Patient Insights and Solutions, Patient Engagement Day 2021 involved a webinar with top industry thought leaders, video collaboration with three of our Patient Partners, a Twitter campaign, case study sharing, and the development of a toolkit to help other organisations to get involved. And that was just for the launch! read more >> Industry Awareness, Media, News, Prime Patient Medical Communications, patient engagement, Prime Global What next for Plain Language Summaries? Prime Global 24 September, 2021 Plain language summaries, or PLS, are a concept that has indelibly changed our world of medical publications, likely forever. And yet, we still seem a world away from having PLS integrated fully and consistently into publications practices. In fact, it has taken several years of head-scratching to even align on a definition for PLS for publications, versus patient lay summaries of clinical trials, layperson summaries, and so on. read more >> Industry Awareness, Media, News, Prime Patient Medical Communications, patient engagement, Prime Global Amplifying the Patient Voice in Healthcare Webinar Prime Global 20 September, 2021 View the on-demand recording of our Patient Engagement Day webinar on ‘Amplifying the Patient Voice in Healthcare’. Emma Sutcliffe and panellists, Shona Davies and Laura McKeaveney discuss what it really takes to amplify the patient voice in healthcare. read more >> Industry Awareness, Media, News, POAP, Prime Patient Medical Communications, onboarding, Prime Global The WHO Global Patient Safety Action Plan 2021-2030: Implications for Patient Engagement in Pharma Prime Global 17 September, 2021 The WHO Global Patient Safety Action Plan 2021-2030 is a key document that outlines the changes and aspirations that the WHO has for the next decade around protection and wellbeing of patients. The plan, produced on 3 August 2021, aims to educate various stakeholders (NHS, HCPs, pharma and patient groups) about current issues surrounding patient safety and outline their proposed solutions1. The main goal over the next 10 years is a ‘zero harm philosophy’1. This means that although it’s impossible to totally wipe out errors in patient safety, the goal is to work towards being as close to zero harm as possible. But why are we telling you about it now? Because it’s World Patient Safety Day! read more >> Industry Awareness, Media, News, Prime Patient Medical Communications, patient engagement, Prime Global Amplifying the patient voice for better engagement, recruitment and retention Prime Global 26 August, 2021 Ross Jackson, VP Patient Recruitment Services, discuses the benefits of including patients at every stage of the drug development process. read more >> Industry Awareness, Media, News, POAP, Prime Patient Medical Communications, Prime Global The Cycle of Patient Engagement Prime Global 19 August, 2021 Patient engagement strategist, Olivia Kersey, takes the patient engagement conversation to the next level. read more >> Industry Awareness, Media, News, Prime Patient careers, Medical Communications, Prime Global Oncology R&D: the patient insights we’re still missing, and how to catch up Prime Global 1 July, 2021 Patient engagement strategist, Olivia Kersey, highlights how patient insights can improve R&D in pharmaphorum‘s Deep Dive: Oncology 2021. read more >> Industry Awareness, Media, News, POAP, Prime Patient Medical Communications, Prime Global Emma Sutcliffe joins Prime Global as Senior Vice President, Patient Insights and Solutions Prime Global 13 April, 2021 Prime Global, the international medical communications and market access group, is delighted to welcome Emma Sutcliffe as Senior Vice President, Patient Insights and Solutions. Emma will lead on patient engagement and support Prime Global’s seven agencies and four consultancies to deliver patient-centric communications. read more >> Industry Awareness, News, Prime, Prime Patient Careers in Med-comms, Medical Communications Hire, New Hire, Press Release Prime Global and Raremark form strategic partnership to transform solutions and outcomes for patients with rare diseases Prime Global 21 January, 2021 The expertise and heritage of two award-winning companies have been brought together to form a strategic partnership with patient outcomes at the heart. read more >> Industry Awareness, Media, News, POAP, Prime Patient Medical Communications, partnership, Prime Global Tweets by PrimeGlobalBuzz The Medical Communications People © Prime Global Medical Communications Ltd. Company Number 3642172 Privacy Policy | Cookie Policy