Who are we Investors For clients Suppliers Sustainable development Aluminum Career Press center the main Who are we Strategy Key facts Story Strategy RUSAL's geography Sales system Investment projects Management Corporate governance The structure of the company Contact Information INNOVATION Innovation One of the most important competitive advantages of RUSAL is its own engineering and technological base, which allows the company to independently carry out a full cycle of R&D work - from developing a scientific idea to its industrial implementation. more details Annual report To learn more Strategy The status of one of the largest aluminum companies in the world imposes additional responsibilities and obligations on UC RUSAL. Having withstood more than one global economic downturn, RUSAL intends to continue working to improve efficiency, expand the range of products with added value and strengthen its position in key markets, primarily in Russia. These areas of activity are designed to ensure the growth of financial performance and capitalization of the company in the interests of all shareholders. According to RUSAL's long-term development strategy, the company's priorities and goals are: - maintaining RUSAL's position as one of the most efficient aluminum producers with the lowest carbon footprint; - conducting own R&D for the production of new types of aluminum alloys and products, innovative technologies leading to an increase in production efficiency; - increasing the flexibility of the production process to quickly adapt to changing market conditions; - increasing the share of value-added products in order to ensure maximum margins; - an increase in the share of sales in the key market for RUSAL - the Russian Federation and the CIS countries; - creation of new areas of application of aluminum products, stimulating the growth of metal consumption in the Russian Federation; - launching in the Russian Federation, together with partners, of new processing facilities, with a priority on the basis of the existing infrastructure of plants where the production of primary aluminum was discontinued; - improving the environmental performance of enterprises and further increasing the environmental friendliness of production; - self-sufficiency in raw materials for the purpose of complete independence from third party supplies; - energy security through access to competitive energy supplies; - transport security of the business by optimizing the logistics system; - ensuring an optimal capital structure, increasing share liquidity and further reducing financial debt; - raising the status of RUSAL as a priority choice employer. 1. Mission of RUSAL 2. Values of RUSAL 3. Ethical principles and standards of RUSAL © 2016 RUSAL All rights reserved About company Feedback Site Map Contact Information