OUR VALUES OUR WORK OUR PEOPLE OUR PUBLICATIONS BLOG Toggle Primary Menu Visibility W O R K Our work changes policy and transforms lives. Our services range from market access communications and strategy development through to media campaigns and clinical advocacy, all underpinned by a deep understanding of policy and politics. The British Biotiger Turning Brexit into an opportunity for life sciences Pan-European cancer collaboration Improving cancer outcomes through pan-European collaboration Lung cancer campaigning Mobilising the global lung cancer campaigning community online Our Awards. Communiqué Public Affairs and Policy Consultancy of the Year, 2021 2020 was an unprecedented year. With the all-consuming impacts of COVID-19 disrupting patients, health systems and our clients, delivering policy wins had never been more important or more challenging. We are incredibly proud that the team’s hard work throughout the year was rewarded with the prestigious Public Affairs and Policy Consultancy of the Year award. The judges said: “Incisive have clearly had a strong 2020, protecting their staff, growing their business and satisfying old and new clients…. the team pivoted during the pandemic to achieve not just positive financial outcomes and remain on track, but also comprehensive staff ratings and new client wins. They had a clear plan, that they more than delivered!” Communiqué Excellence in Communications – Payers/Policymakers, 2021, for Equality for Bladder Cancer Patients: A community campaign for timely treatment with Fight Bladder Cancer and MSD Bladder cancer patients were unknowingly facing inequality in cancer waiting times. The bladder cancer community recognised the challenge, but a campaign was needed to bring the issue to national attention and persuade decision-takers of the need for change. In partnership, Fight Bladder Cancer, MSD and Incisive Health came together to galvanise a broad coalition across the bladder cancer community – including patients, clinicians and wider industry – to campaign for equality for bladder cancer patients. The judges said: “Here we saw a campaign that was life changing for patients… The policy change was impressive, thanks to the way the campaign clearly communicated the urgency of the situation for bladder cancer patients facing extended waiting times. The great media coverage also reflected the importance of this project – it was superbly executed!” Communiqué Excellence in Corporate Communications – External Stakeholders, 2021, for From Ideas to Impact: Bringing our purpose to life by Eastern AHSN (Academic Health Science Network) in association with Incisive Health and Mind+Matter We supported the Eastern AHSN develop its purpose and a communications strategy to raise awareness of their role of fostering innovation in the NHS. The judges said: “Eastern AHSN, working with Mind+Matter and Incisive Health, have developed a well written, honest, refreshing, well researched and impactful campaign, from chaos, and delivered important business outcomes. It had good objectives, was valued, clear, concise and flexible with impressive, active engagement and was robust. We really liked their ambition” Communiqué Excellence in Integrated Non-Promotional Communications, 2018, for Unleashing the ‘British Biotiger’ – Ideas to Help Britain Win in Lifesciences with Roche UK We worked with Roche to craft a clear narrative on Brexit, focussing on how the environment could be improved for industry, patients and the public. Creating a bold optimistic plan for Brexit allowed us to build momentum with both internal and external stakeholders. The judges said: “It really is an admirable initiative for the benefit of Roche’s employees and external stakeholders” PR Week’s Small Consultancy of the Year, 2017 Following a year of momentous growth and success during a time of unprecedented political uncertainty, we were proud to win PR Week’s Small Consultancy of the Year Award. The judges said: “Consummate professionals with genuine expertise” Communiqué Public Affairs and Policy Consultancy of the Year, 2017 In the same year that we scooped three Communiqué awards for our client work, we won the prestigious Public Affairs and Policy Consultancy of the Year award. The judges said: “Despite a relatively short history, Incisive Health impressed with a clear market proposition being successfully executed by a strong management team. We liked their long-term vision and values and the way they capitalised on market developments to deliver great results, turning challenges into opportunities and tangible deliveries for clients. We can see promising future potential for them in this strong, competitive field.” Communiqué Excellence in Media Relations, 2017, for Our NHS: exposing ‘secret plans’, mobilising public engagement with 38 Degrees We undertook an in-depth audit of all draft Sustainability and Transformation Plans (STPs) with grassroots campaigners 38 Degrees to help them launch a concerted national media campaign to expose the planned changes to the NHS. Our work ramped up the political pressure on NHS leaders to engage with the public on local service changes. The judges said: “We really liked this extremely impressive campaign with phenomenal results. Incisive Health and 38 Degrees put together in-depth research with a tailored message. They translated media scrutiny into policy action in this multi-faceted campaign.” Communiqué Excellence in Communications – Payers/Policymakers, 2017, also for our work on STPs for 38 Degrees Our work for 38 Degrees was also recognised for its effectiveness in getting its message across to policymakers. The judges said:“Incisive and 38 Degrees had a great understanding of the issues around this programme. They developed clear hooks for the public and leveraged to impressive effect. They had a very specific, tailored message and got change at local level. It is great to see companies doing something about this issue with utter transparency and lack of secrecy. Excellent example of how media can be used in political campaigns.” Communiqué Writing Excellence, 2017, for Unleashing the British Biotiger with Roche We worked with Roche to create and unleash the British Biotiger – a compelling piece of writing which cuts through the complexity of Brexit to set out simple but imaginative and engaging ideas for improving the life sciences environment in the UK. The judges said: “Addressing a particularly timely topic, this work clearly had an impact and it did so by cutting through any ambiguity in the area. It set out its position strongly and did so in a concise and clear manner. Although it’s still too early to see its full impact, the work successfully engaged with key figures, which is a great start.” Get in touch. New Business Media Supplier Recruitment Other At Ashfield, we always have exciting pharma and healthcare topics that we’d like to share with you. 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