Home About EEL Organisation Contact Us Press room News archive Guarantee About EEL EEL AB was formed in 2004 in Örebro as a collaboration between ELON Svenska AB and Svenska Elkedjan AB. EEL AB is the Group's combined operating company with a purchasing and logistics center in Örebro. The premises house both an office area and a large warehouse. After strong growth during the first years, both the office and warehouse space in the premises doubled. Today, the warehouse has an area of 55,000 sqm. The central warehouse in Örebro contains white goods and small items from leading suppliers. EEL AB also has a warehouse located in Anderstorp that covers more than 9,000 sqm. In July 2008 , in addition to the first two chains ELON and Elkedjan , EEL AB received another chain for the Group, the Swedish Home Expert. The chain started its commercial operations with about 20 stores in January 2009. In the autumn of 2010, another chain was acquired, this time the free specialist retail chain Elspar, which was added as a subsidiary of EEL AB. In December 2011, the group was expanded with another major player in the white goods industry - Hemmabutikerna. In December 2012, a decision was made to initiate a change in the number of brands within the Group and focus on ELON and Elkedjan, thereby concentrating and strengthening competitiveness in the Swedish market. The re-profiling of Elspar, Hemexperten and Hemmabutikerna began in January 2013 and took about a year to complete. In April 2014, EEL AB acquired the Mariestad company Canvac AB - a strategically important part of the company's ambition to grow. Canvac expands EEL AB's brand portfolio and provides access to new product areas such as central vacuum cleaners and air source heat pumps. In January 2014, EEL started delivering white goods and small items to Euronics Norge AS and since September 2015, Euronics Norge AS is a wholly owned subsidiary of ELON Group AB . ELON Group AB ELON Group AB is the Group's parent company and makes decisions regarding issues that affect all shareholders, such as strategic business and overall strategic decisions for the entire Group, incl. subsidiaries, consolidated budget and consolidated results. The company was formed in 2007. ELON Group AB is owned by companies that are affiliated with one of the chains ELON , Elkedjan or Euronics Norge AS . No individual owner has a significant share of the shares. News ELON signs framework agreement with Stena Fastigheter The white goods chain ELON with around 350 stores throughout Sweden has signed a framework agreement with Stena Fastigheter. The agreement has been signed with social considerations in mind, which means that ELON will offer internships or employment to a certain number of residents in Stena Fastigheter's areas that are far from the labor market. Read the whole news ... ELON signs cooperation agreement with Riksbyggen Since the beginning of 2016, ELON has focused its work on construction and property sales and strengthened the organization centrally with several people. The work has yielded results and ELON has now signed a cooperation agreement with Riksbyggen regarding the delivery of white goods for new productions and management. Read the whole news ... ELON signs cooperation agreement with Victoria Park The white goods chain ELON signs its first major central agreement where retailers from different locations come together to provide the property owner with the best possible service. Read the whole news ... ELON opens a store at Väla shopping center On September 22, the doors were opened for ELON 's newest store - 1100 sqm at Väla shopping center in Helsingborg. Read the whole news ... ELON Elkedjan Logistic continues to invest in Örebro - moves operations from Mariestad Just over two and a half years ago, EEL AB acquired the company Canvac AB. During the first part of 2016, Canvac was merged into EEL AB and now they choose to merge the operations in Örebro. Since the acquisition in 2014, the focus on climate products within EEL has increased significantly and most of Canvac's warehousing operations have already moved to EEL's property on Bäcklundavägen in Örebro. Read the whole news ...