0191 518 6850 sales@theencoregroup.co.uk ABOUT ENVIRONMENT PACKAGING ENVELOPES PRINT CONTACT CAREERS NEWS NEWS 09-10-2020 • ENCORE GROUP, ENVELOPES HAPPY WORLD POST DAY! In a year that has seen us all step back from face-to-face communication, it’s never been a better time to send someone a letter – so happy World Post Day! This special day – one of our favourites – was first celebrated in Switzerland in 1874 and marks the anniversary of the formation of the Universal Postal Union (UPU), which was created to allow the free flow of post across the world – which many of us take for granted these days. And while email and on-line communications have a number of advantages – speed and efficiency, to name just two – we believe, for that personal touch we’re all missing this year, direct mail has the edge. Making memories Direct mail is memorable. Unlike emails, which can be easily deleted, often unopened and unread, a letter on the doormat grabs attention and needs picking up and inspecting – a great chance to pique a customer’s interest. A name you can trust In the strange world of the new normal, customers want someone they can trust, and research has found that nearly 90 per cent of people think that print is more believable than email. In the same research, 70 per cent of respondents also said that mail also ‘gives them a better impression of the company’. Something different No matter how quick and cheap they are, at the end of the day, emails are simply words on screens, meaning the options are limited when it comes to standing out. There are no such restrictions with direct mail, with colours, textures and sizes all helping you stand out from the crowd. Our two most recent innovations allow envelopes to be printed with all-over patterns, while UV LED technology offers customers a variety of new coatings, such as spot hi-gloss, matt, soft touch and textured finishes. The aim of both of these pioneering approaches is the same as always – to make an envelope that looks or feels so different, which will increase the opening and response rates from customers. For more information about how we can help your post stand out from the crowd, contact us on 0191 518 6850 or email sales@theencoregroup.co.uk. BACK TO NEWS CATEGORIES ENCORE GROUP ENVELOPES PACKAGING PRINT ARCHIVE OCTOBER 2020 SEPTEMBER 2020 JULY 2020 JUNE 2020 MAY 2020 APRIL 2020 MARCH 2020 FEBRUARY 2020 DECEMBER 2019 OCTOBER 2019 SEPTEMBER 2019 AUGUST 2019 JULY 2019 JUNE 2019 MAY 2019 APRIL 2019 MARCH 2019 FEBRUARY 2019 JANUARY 2019 DECEMBER 2018 NOVEMBER 2018 OCTOBER 2018 SEPTEMBER 2018 AUGUST 2018 GET IN TOUCH ADDRESS Davy Drive, North West Industrial Estate, Peterlee, County Durham, SR8 2JF TEL 0191 518 6850 | FAX 0191 586 1333 EMAIL sales@encorepackagingsolutions.co.uk Terms of Trading Terms and Conditions Group Slavery Policy Section 172(1) statement Gender Pay Gap ADDRESS Wessyngton House, Hertburn Industrial Estate, Washington, Tyne & Wear, NE37 2SA TEL 0191 415 8333 | FAX0191 419 0834 EMAIL sales@encoreenvelopes.com Terms of Trading Terms and Conditions ADDRESS Churwell Vale, Shawcross Business Park, Dewsbury WF12 7RD TEL 0113 253 4999 | FAX0113 253 8777 EMAIL sales@encoreenvelopes.com ADDRESS Davy Drive, North West Industrial Estate, Peterlee, County Durham, SR8 2JF TEL 0191 518 6850 | FAX 0191 586 1333 EMAIL sales@encoreprintsolutions.com Encore Envelopes & Encore Packaging Solutions are trading divisions of The Encore Group (Envelopes And Packaging) Limited. Registered in England, number 01829336. Registered Office: Wessyngton House, Industrial Road, Hertburn Industrial Estate, Washington, Tyne and Wear, NE37 2SA. Site Designed by Team Valley Web