Launch Club Beijer Ref during the refrigeration and air conditioning fair to attract new customers Briefing Activation of clients with different strategies and actions according to sales history and profile Support for brand communication, training and corporate actions Loyalty by personalized objectives to users with growth potential Project development Capture and activation Organization and materials for the annual fair at IFEMA Direct recruitment mailing for expansion to Tenerife Periodic communication through emailings Design and programming of an online platform in two formats: web and App with different access profiles for data and sales registration. Includes communication and training platforms Loyalty Identification of strategic profiles to be included in a Club mode in which they will enjoy special advantages: gifts, promotions, VIP events, etc. See other success stories Privacy policy Legal notice Cookies policy © Paladina Marketing We use third-party analytical cookies that allow us to compile statistical information on different aspects of the web activity of visitors to this site. If you go on surfing, we will consider you accepting its use. To accept Cookies policy

Alcorta promotion for the restaurant sector in the Basque Country Briefing Promote Herencia de Juan Alcorta wine to encourage the purchase decision in front of its competitors. Development of strategy, design and production of parts and complete management of two complementary campaigns. Project development Sell out campaign During the promotion period, the 6-bottle boxes include a flyer with a unique code that carries a secure prize: two iPhones, virtual cards worth € 50 and discounts on experiences of 15%. To participate, users exchanged their codes by registering on a microsite created for the occasion. Periodic communication through emailings Sell in campaign To ensure the success of the promotion, we have also motivated the channel with a complementary campaign linked to the participation of its customer network as well as its sales volume during the promotional period. See other success stories Privacy policy Legal notice Cookies policy © Paladina Marketing We use third-party analytical cookies that allow us to compile statistical information on different aspects of the web activity of visitors to this site. If you go on surfing, we will consider you accepting its use. To accept Cookies policy