WE COMBINE COMMERCIAL & CREATIVE THINKING. Whether creating a new brand, building or buying an existing brand, we bridge the gap between strategy and execution. We deliver insight, innovation and transformation programmes that grow the brands of the future. INSIGHT, FORESIGHT & ANALYTICS IDEAS, INSPIRATION & INNOVATION POSITIONING, PORTFOLIO & ARCHITECTURE NAMING, IDENTITY & DESIGN BRAND DUE DILIGENCE WE ARE DIFFERENT BECAUSE As well as working with global brands and entrepreneurs, we also work with private equity houses and investors to assess the potential in a brand. We bring M&A thinking to brands; and brand thinking to M&A. Brand Due Diligence WE ARE DESIGNERS, RESEARCHERS, ANALYSTS, STRATEGISTS & INNOVATORS Meet our team OUR CLIENTS WHERE NEXT FOR YOUR BRAND? As well as our great team of creative and commercial brains, we have a range of insight and inspiration methodologies designed to help us build the brands of the future. From online ideation to in-the-moment insights, they never replace great thinking, but they do inspire it. Contact us OUR CREATIVE WORKSHOP SPACE We believe that big ideas need big spaces. That’s why we have our Roofspace – a creative venue on the top floor of our offices in Windsor, UK. 100sq metres of creative space that can be used for workshops, events and research. Situated on the vibrant High Street, directly opposite Windsor Castle. Take a look inside NEWS & VIEWS Joining the Candid Platform. This morning we are very excited to announce we are becoming part of CANDID. Continuing our recent sporty theme Wattbike have been perceived as being more relevant for serious/pro cyclists and are now aiming to connect with a wider audience. CONTACT US Phone +44 (0) 1753 422944 E-mail potential@brand-potential.co.uk Brand Potential Limited Number One, 1 High Street Windsor - Berkshire SL4 1LD United Kingdom Brand Potential Amsterdam Johan van Hasseltweg 27 1021 KN Amsterdam FOLLOW US ON SOCIAL SUBSCRIBE TO OUR MONTHLY NEWSLETTER Terms & Conditions © 2021 Brand Potential A Candid Company Privacy settings This website protects your privacy by adhering to the European Union General Data Protection Regulation (GDPR). We will not use your data for any purpose that you do not consent to and only to the extent not exceeding data which is necessary in relation to a specific purpose(s) of processing. You can grant your consent(s) to use your data for specific purposes below or by clicking "Agree to all". Visit our Privacy Policy page for more Analytics We will store data in an aggregated form about visitors and their experiences on our website. We use this data to fix bugs and improve the experience for all visitors. Agree to all Reject all Save choices Powered by