DATA PLATFORMS PREDICTIVE ANALYTICS DATA MARKETING 360° DATA PLATFORMS We design and build award-winning data platforms for the biggest, most respected brands around and make best-in-breed marketing happen. We create transformational SCVs, next-gen campaign management platforms and data integrations that make those hyper-personalised experiences a reality, putting even the largest, most intricate datasets out there to work. OUR WORK Single Customer View transforms Argos’ business Halfords pedals personalisation from website to till SCV powers customer centricity at Halfords Matching diners to dinners at Prezzo Dynamic campaign platform transforms M&S’ eCRM DATA PLATFORMS PREDICTIVE ANALYTICS DATA MARKETING 360° PREDICTIVE ANALYTICS We’re experts in designing advanced predictive models, empowering you to accurately anticipate what each of your customers is likely to do or buy next. Whether we’re supporting cross-sell, up-sell, churn, self-care or promotional strategies, we turn massive datasets into personalisation and targeting solutions that get the right messages to the right people at the right time. OUR WORK Predictive targeting boosts M&S’ email responses by 20% AI transforms campaign targeting for top retailer Advanced analytics slashes churn by over 90% The most advanced welcome program ever? Customer recommendations fuel revenue rise for Argos DATA PLATFORMS PREDICTIVE ANALYTICS DATA MARKETING 360° DATA MARKETING 360° This is the whole nine yards - well-oiled, end-to-end data marketing services that help you do more, better and faster. DATA ANALYSIS AND INSIGHT From customer landscaping that shapes board-level strategy, to channel engagement, lifecycle- and behavioural analysis; we squeeze as much value out of your data as possible. DATA PLANNING The so what? The what next? The who and the with what? We focus on figuring out what your data is telling you, what you need to do to best achieve your goals and what campaigns will cut through the clutter. CAMPAIGN DELIVERY No matter how complex your program might be we’ll brief, scope, target, build, test and deliver every campaign to your requirements, in your systems and as an extension of your team. REPORTING Using heavyweight statistical analysis, we are expert at building out easily digested reports, helping you understand the true impact of your campaigns and programs at the most granular level. OUR WORK The most advanced welcome program ever? Hyper-personalisation boosts Playstation’s engagement by 30% Next-gen analytics boost gaming operator’s share price BLOG The Future of Email Marketing As a presenting partner for this year’s Advanced Email Conference, we were proud to join CRM and email marketing professionals to discuss customer-focused, targeted and engaging email marketing content, campaigns and journeys. Here are 8 key trends we noticed throughout the day. Nov 15, 2021 Webinar Recap - Do Better: Unlocking Campaign Opportunity with Data Planning In our recent webinar, Planning-inc’s Data Planning Director Charlotte Yonel extolled the virtues of investing in the people and process behind data planning. Nov 10, 2021 eBook - Changing Faces of Business Growth However you look at it, growth is fundamental to the working world. But it’s also an area that has been critically examined through the lens of the Covid-19 pandemic. As part of the Next 15 group, we’re proud to share this informative report that reconsiders what growth really means for businesses. Nov 5, 2021 Our First Staff Hackathon Last week, Planning-inc hosted its first staff-wide hackathon in the London office. The event created a collaborative environment for employees to learn new skills, offer their unique perspectives and work together to build innovative predictive analytics models. Oct 15, 2021 Contact Us Planning-inc Ltd, 90 Union Street, London, SE1 0NW contactus@planning-inc.co.uk +44 (0)20 3998 7310 Registered Office: 75 Bermondsey Street, London, SE1 3XF. Registered in England and Wales No 4118854. Copyright © 2021 Planning-inc. All rights reserved. Site Links What We Do Products Blog Who We Are Contact Careers Privacy Policy Cookie Policy Subscribe By entering your email address, you agree to receive the latest marketing and insights from Planning-inc. You can unsubscribe at any time. SIGN UP For information on how Planning-inc uses your personal details, please see our Privacy Policy. We use Analytical Cookies to enable us to collect anonymous information on how visitors use our website. This helps us to make improvements to the website content and navigation. If you Decline, we will not use Analytical Cookies to track how you use our website, but a single cookie will be used to remember your preference. Strictly Necessary cookies will still be used. For more information please see our Cookie Policy. Accept Decline