HOMERIVER ISLAND: 930% INCREASE IN ORGANIC REVENUE RIVER ISLAND: 930% INCREASE IN ORGANIC REVENUE Mediaworks increased the volume of new customer acquisition and revenue growth for the leading high street retailer by rapidly increasing its visibility in the places where its future customers were looking first. SEARCH ENGINE OPTIMISATION CONTENT MARKETING MEASUREMENT & REPORTING VISIBILITY 3.9m Page 1 Search Visibility for Target Product Categories ENGAGEMENT 1,051% Increase in Organic Traffic GROWTH 930% Increase in Organic Revenue In an increasingly competitive digital landscape of fast fashion, earning primary positions for your brand on page one of search engine results has rapidly exceeded the commercial importance of a high street location. Through extensive category analysis and targeting, innovative creation, and placement of the content of tomorrow with powerful online influencers and reputable publications, we fuelled the digital visibility of the River Island brand and its product categories. Mediaworks analysed the competition within each search category, identifying the product lines that offered the greatest opportunity. We then earned targeted search authority for page one rankings in its most profitable searches for new customer acquisition – its dresses. Mediaworks increased page one visibility by 1.3 million to 3.9 million every month, to fuel a 1,051% increase in organic traffic, resulting in a 930% increase in organic revenues. PLACEMENTS PREVIOUS MISSION QUIZ: £4.4M INCREASE IN ONLINE REVENUE READ MORE ABOUT THIS CASE STUDY 1 2 GET IN TOUCH SERVICESOUR WORKINSIGHTSCAREERSCONTACT US CONNECT WITH US: NEWCASTLE OFFICE Honeycomb The Watermark Gateshead NE11 9SZ LEEDS OFFICE The Leeming Building Leeds LS2 7HZ LONDON OFFICE 48 Warwick Street Soho London W1B 5AW EDINBURGH OFFICE 15 Queen Street Edinburgh EH2 1JE DUBLIN OFFICE 19-22 Lower Baggot Street Dublin D02 X658 info@mediaworks.co.uk © mediaworks 2021.Terms of Use.Cookie Policy.Accessibility.Privacy Policy. This website uses cookies as detailed in our Privacy Policy. By continuing to browse you are agreeing to our Privacy Policy. CLOSE

HOMECONTACT US CONTACT US If you think we'd be a good fit for your next project, or have an idea you'd like to share with us, we'd love to hear all about it. INFO@MEDIAWORKS.CO.UK +44 (0) 330 108 6522 GET IN TOUCH NEWCASTLE OFFICE Honeycomb The Watermark Gateshead NE11 9SZ LEEDS OFFICE The Leeming Building George St. Leeds LS2 7HZ LONDON OFFICE 48 Warwick St. Soho London W1B 5AW EDINBURGH OFFICE 15 Queen Street Edinburgh EH2 1JE SERVICESOUR WORKINSIGHTSCAREERSCONTACT US CONNECT WITH US: NEWCASTLE OFFICE Honeycomb The Watermark Gateshead NE11 9SZ LEEDS OFFICE The Leeming Building Leeds LS2 7HZ LONDON OFFICE 48 Warwick Street Soho London W1B 5AW EDINBURGH OFFICE 15 Queen Street Edinburgh EH2 1JE DUBLIN OFFICE 19-22 Lower Baggot Street Dublin D02 X658 info@mediaworks.co.uk © mediaworks 2021.Terms of Use.Cookie Policy.Accessibility.Privacy Policy. This website uses cookies as detailed in our Privacy Policy. By continuing to browse you are agreeing to our Privacy Policy. CLOSE