As always, a little extra. Mary Free Bed Rehabilitation Hospital Ask for Mary. Collaborating with the fifth largest rehabilitation hospital in the United States has been a rewarding experience for both Mary Free Bed and ECP. Our relationship began with an overhaul of the brand and a realignment within the marketplace, and today our impact is felt through a variety of strategic work. From groundbreaking event crutch shovels to blurred billboards to prosthetic leg lamps, we’ve been telling the entire community to ask for Mary, and they have been asking more than ever. Results Since we began working with Mary Free Bed in 2011, the not-for-profit hospital system has seen a 774% increase in patients served, 145% growth in employees, a 109% increase in patient beds, and a steady expansion of services statewide through acquisitions and joint ventures. Since 2016, our marketing efforts have moved the hospital from unranked to the top 40 in the US News & World Report “Top Rehabilitation Hospitals”, and in 2020 Mary Free Bed was recognized as one of the “10 Best Physical Rehabilitation Centers” by Newsweek. Scope: Advertising Branding Collateral Design Digital Environmental Event Media Non-Traditional Out of Home Packaging Print TV Video In The News: Mary Free Bed There’s Hope Ahead featured on weloved Mary Free Bed We’ll Put You Back Together featured on welovead What The F, OOH Today The Missing F, Billboard Insider Mary Free Bed Delivers Marycle, OOH Today New Billboard Leaves West Michigan Puzzled, Billboard Insider Extra Credit Projects Grand Rapids | Detroit | 616.454.2955 | Contact Us | Join our mailing list Home © 2021 ECP All Rights Reserved