HOME Increased sellout TARGET Support product launch - Increase sales IDEA Use existing packaging and exploit the hype of the soccer world cup Enbage was chosen to support the launch of the Logitech Football Celebration Edition linked to the Brazil 2014 World Cup. The mechanism was immediate: by purchasing one of the mice and sending an SMS with the code hidden on the package, the participants received a reply message that communicated them if they had won one of the x prizes up for grabs every day. Even those who did not win were encouraged to participate in the final draw for a trip to Brazil by registering on the minisite. we managed the campaign in all its aspects: from the conception and management of a contest to the graphic development, to the support for the organization of events. The integration of the offline and online channels led Logitech to choose Enbage as a partner for two other projects with an innovative and contemporary appeal: a selfie photo contest, the fashion of summer 2014, and a high-sharing giveaway. The projects have a common denominator dear to the sales team: the ever-present focus on the product. English | Italian © 2010-2016 Uqido Srl All Rights Reserved Privacy Policy

HOME More customers in the shop TARGET Store Traffic - Measurability of results IDEA Incentive traffic in Temporary Stores with a "mystery win" On the occasion of the A3 Sportback launch campaign, the German carmaker's goal was to attract more people to temporary dealerships in 8 cities in Italy. We have provided Audi with 3 Enbage telephone numbers to be published in flyers, newspapers and social networks and integrated into the marketing campaign already launched. the call to action was straightforward and simple: Do you want to win a safe driving course? The free number rings. Whoever rang received an SMS with an invitation to go to the nearest temporary store to find out the outcome. Once in the dealership, the sales staff had an Enbage control panel, which allowed them to know if that particular customer had won or not and to further profile it. The response of the target exceeded expectations, registering a + 94% of visits compared to the previous stages of the campaign in which Enbage was not used. English | Italian © 2010-2016 Uqido Srl All Rights Reserved Privacy Policy