EN | AND Home Where we stand for Living together according to Achmea Living together according to Achmea Achmea stands for sustainable living together. We see it as our mission to solve social issues together around the themes of health, living & working, mobility and income. We do this together with our strong brands with which we want to create value for society. By opening up to reality in a surprising way, we open the conversation. In this way we work together on solutions. Happy New Year according to Achmea Achmea has been supporting the fireworks manifesto since 2016. This manifesto was founded by a number of ophthalmologists who advocate for work shows. So enjoy fireworks, but no longer set off yourself. The tradition of setting off fireworks yourself on New Year's Eve still causes unnecessary injury, suffering, damage and social nuisance. With the 'Happy New Year according to Achmea' campaign, we want to make the Netherlands aware of what happens on New Year's Eve, encourage people to go to a fireworks show and invite people to think about how we can celebrate New Year's Eve in a different way. On November 19, 2021, it was announced that a fireworks ban will also apply this year. This allows you to look at the commercial differently. That is why it will no longer be shown on TV after Tuesday 23 November. You can still see it below. We will continue to think about new traditions together. In the coming weeks we will pay more attention to this via social media. Newtraditions.nl What are you going to do next New Year's Eve? Look at www.nieuwetraditions.nl for inspiration and share your own good idea with us. Home Where we stand for Living together according to Achmea site map Disclaimer Privacy Statement Cookies Responsible Disclosure © 2021 Achmea