TOURNAMENT MEASURE TRUE ATTITUDES AND PREFERENCES TO BETTER PREDICT BEHAVIOR. REACH HARD-TO-FIND AUDIENCES Tournament is a mobile friendly survey technology that moves away from scaled responses and features a series of choices that are fast and intuitive. By including reaction time in the analysis, Tournament captures what consumers can’t tell you: their passion! Evaluate a wide range of simple stimuli. Weed out elements with minimal appeal upfront, prior to final testing. Reach millennials and gen-z with its gamified elements Connect one’s passion to enhance purchase intent Our Location: Our office is located at: 98 Cutter Mill Road, Suite 359 Great Neck, NY 11021 Want to know more? Find out how this service can help you achieve your goals. Send us a message or call us at (516) 829-8880. Your Information Is Secure Trust your data is safe. We offer the highest level of cybersecurity and data privacy, exceeding industry and client standards. © 2021 Lieberman, Inc. | Privacy Policy | Fraud Protection | Visit FRC, A Lieberman Company Digital Marketing by Flexible Systems

LOT (LINE OPTIMIZATION TECHNIQUE) OVERALL APPEAL ALONE NEVER TELLS THE FULL STORY. IDENTIFY THE LANDSCAPE TO ADDRESS ALL CONSUMER NEEDS. THIS PROVEN TECHNIQUE HELPS GROW YOUR FOOTPRINT AND DEEPEN THE APPEAL OF YOUR PRODUCT LINE BY IDENTIFYING THE MOST COMPELLING VARIETIES FOR YOUR BRAND. LOT’s in-depth examination of the consumer decision process also finds white space opportunities and provides an innovation roadmap. LOT can work for a single brand, an entire portfolio (POT), an entire category (COT) and for a variety of messages. Our Location: Our office is located at: 98 Cutter Mill Road, Suite 359 Great Neck, NY 11021 Want to know more? Find out how this service can help you achieve your goals. Send us a message or call us at (516) 829-8880. Your Information Is Secure Trust your data is safe. We offer the highest level of cybersecurity and data privacy, exceeding industry and client standards. © 2021 Lieberman, Inc. | Privacy Policy | Fraud Protection | Visit FRC, A Lieberman Company Digital Marketing by Flexible Systems