IMD Why IMD Products & Services IMD Global Coverage Contact Us Country: UK Language: EN Data Management Delivering advertising worldwide GLOBAL COVERAGE GMN and Optimad. Your complete campaign view Did you know IMD created the industry-standard CARIA® and PubID systems? The combination of our global reach and deep industry experience means all IMD customers can benefit from our advanced data management services. With access to the largest global media reporting network and unparalleled data experience, only IMD customers get the full campaign picture. OPTIMAD TV Optimad connects all the players in the TV and VOD markets by operating advanced market wide campaign management systems and data standardisation portals for video advertising. GLOBAL MEDIA NETWORK Any customer using our distribution has full access to IMD’s Global Media Network Reporting which offers the industry’s most thorough global distribution data reporting. Combining delivery and standardised data, GMN reporting includes details of cost worldwide, total spot numbers, HD/SD splits, delivery records for standard or express transmission and timed confirmation receipts from broadcasters. Plus, because we developed it, IMD is an approved generator of unique CopyID numbers. CARIA Optimad CARIA ® is a web-based, secure and confidential platform. It’s the "gold standard" service in universal use in the UK and Ireland since 2003, handling over 95% of TV spend (over €4 billion) and streamlining the airtime booking, copy scheduling and campaign administration process. It minimises transmission mistakes and saves time and money for sales houses, agencies and advertisers. Key features include:- • Get media bookings for TV, VoD and online video campaigns. • Send proposals to media agencies for review and confirmation. • Share information between sales and operations teams. • No more reliance on spreadsheets or e-mail. • See copy instructions linked to bookings from media or creative sources. • Track changes to campaigns, making it easy to update information. SPOT ID Spot ID is a cross-industry platform for agencies, the producers of (AV) advertising and media owners to help identify and manage individual items of advertising copy content. Pub ID is used by agencies to exchange vital metadata with media owners and it prefaces the compliance process for TV and digital AV media in France. Pub ID creates unique advertiser codes which ensure that duplication or ambiguity is avoided. WHY IMD GENERAL ENQUIRIES Your Name Your Company Your Email Your Message to IMD NEWS LEGALS CREDITS FACEBOOK TWITTER