About Us Corporate Responsibility Brands Investors Media Careers OUR STORY ABOUT US Our Story Governance Board of Directors Executive Committee Ethics & Compliance Share price € 25.03 26/11/21 17:35 CET -1.88% OUR HERITAGE LOCAL ROOTS DATING BACK TO 1753 In 1753 in Joure, the Netherlands, Egberts Douwe founded his first coffee outlet. Over a century later in 1895, in Bremen, Germany, Johann Jacobs opened his first grocery business. Then in 1966 in Berkeley, California, U.S., Alfred Peet opened his first Peet's coffee store. Today we are the world’s largest pure-play coffee & tea company by revenue active in more than 100 markets around the world. OUR STORY WE ARE POWERED BY OUR PURPOSE Unleash The Possibilities Of Coffee & Tea To Create A Better Future OUR STORY WE ARE LED BY OUR VISION A Coffee And Tea For Every Cup OUR VALUES Discipline We stay focused on what matters and build our mastery when we do the right things in the right way Simplicity We choose the most straightforward paths to achieve our desired outcomes Solidarity Together we make a bigger difference, building trust and unity around shared interests Entrepreneurship Ensures we win the freedom to create and pursue more opportunities by staying agile, moving fast and resisting unnecessary bureaucracy Accountability We take responsibility for our actions and ownership of our results OUR STORY WE BELIEVE It’s Amazing What Can Happen Over A Cup Of Coffee Or Tea About us Investors Brands Media Corporate Responsibility Careers Contact Us Website Terms & Conditions Privacy Policy Cookies ©2021 JDE Peet's WE USE COOKIES We use analysing technology and different external tools and services to enhance browsing and provide additional functionality. Please be aware that some external tools transfer various data (in particular abbreviated IP address, browser and operating system information) to companies in countries without an adequate level of data protection. You can find more info about this in our Cookie Policy and our Privacy Policy. ACCEPT COOKIES MANAGE COOKIES