Home What we do Our thinking Our work Who we are Careers BOOK A STRATEGY CALL THOUGHT LEADERSHIP SERVICES You are on: Home > Thought leadership services What we do For almost a decade, we’ve partnered with many of the world’s most respected brands on integrated marketing solutions that combine world class insight with creative storytelling, delivered to the world’s most influential audience. We are a global thought leadership specialist, which means we focus exclusively on insight-led content and campaigns. Research and evidence are at the heart of everything we do. From consulting and research, through to content creation and distribution via the Financial Times network, we deliver a truly end-to-end service. Watch the video to see how Longitude could help with your thought leadership Video Player https://www.longitude.co.uk/wp-content/uploads/2020/01/Longitude-C-Suite-2.mp4 00:00 01:54 Book your free strategy call We’ll help you to navigate and overcome any challenges you currently face and learn how to get more out of your content. 1. Strategy Strategic planning and campaign consultancy A successful thought leadership campaign needs thorough preparation. Brands often overlook thought leadership strategy in the rush to take their content to market, but it’s a vital component of any campaign: setting clear objectives, aligning the expectations of internal stakeholders and fully understanding the needs of the market will always pay off. We give you the tools and knowledge you need to get your thought leadership strategy right first time. > Read more 2. Research High-quality research = high-quality insights It’s not easy to come up with original ideas, creative editorial, and insightful thought leadership, or to use it to open up meaningful conversations with your audience. Good quality research can make all the difference. It gives you the evidence you need to support your point of view, start conversations with key stakeholders, and position your business as a brand that has strong ideas and original thinking. > Read more 3. Content Stories that change behaviour With so many companies targeting the same group of influential people, marketers are wondering how they can get noticed. Good content rises to the top, captivating clients and stimulating conversations at a senior level. The best communicates complex ideas simply and powerfully and wins hearts as well as minds with its creativity. > Read more 4. Activation Get your thought leadership in front of the world’s most influential people A thought leadership campaign lives or dies by the quality of the activation. It doesn’t matter how strong the ideas or original the content – if you don’t have the right strategy for getting it in front of your chosen audience, the campaign will fall flat. We make the most of our strategic partnership with the Financial Times to get that strategy just right. We work with our clients to create campaign assets that support sales and help marketing teams to develop messaging that resonates across their own organisations. > Read more Cookies on Longitude Sites We use cookies for a number of reasons, such as keeping our Sites reliable and secure, enhancing your user experience, analysing how our Sites are used and tailoring our marketing. Manage cookies ACCEPT & CONTINUE Real thought leadership. For brands with big ideas. © Longitude Research Ltd Privacy Policy Cookie Policy Tax Policy Head Office Longitude Bracken House 1 Friday Street London EC4M 9BT Proud supporter of Room to Read