Sign Up For LT Digest User Experience Design Elevate and accelerate your digital experiences. Our User Experience Design Philosophy The digital world is at a truly unique point in history. Every time you turn around, there are new devices, platforms and business ideas that require critical thinking to solve very complex challenges. While design can be something that makes someone feel good about a product or service, that is only the tip of the iceberg. At the heart of any experience must be the user. At UX design agency LT, we believe in empathizing with what users are seeking and delivering on your business’s promise to those individuals across their desired platforms. We let research and data drive the decisions to create truly transformative digital experiences. WHAT IS USER EXPERIENCE DESIGN MADE OF? Information Architecture Interaction Design Content Strategy Usability Testing Conversion Rate Optimization (CRO) Our User Experience Design Approach While every engagement is customized for each of our client's specific needs, our skilled multidisciplinary team has a specific toolkit that has been developed and refined for what modern marketers and organizations seek. The first step in any engagement starts with clearly understanding the user's experience goals and your business goals before ever starting a design. By extracting and analyzing the customer's behavior and psychological states we can not only better empathize with their challenges but design around them to produce more meaningful outcomes. Our goal at user experience design agency LT, is to create a purposeful digital experience that is aligned with the vision of your product or service. Information Architecture Information Architecture (IA) defines how your customers and the bots will interpret and content on your website and app. It's intended purpose is to define the initial content hierarchy and communicate how it will scale over time. This comes in the form of detailed sitemaps and user flows. Interaction Design The process which defines and develops the interactions between a user and a product. Wireframes, prototypes and useability testing are all a part of the Interaction Design (IxD) process. Content Strategy The process of planning, creating and delivering content so your customers feel like they are understood and listened to. Content can be many things, but ultimately, we aim to use a storytelling experience that takes your users on a clear journey to their desired outcome. Usability Testing User/usability testing is all about observation and finding the friction points and valuable insights to inform design decisions during the design process. Conversion Rate Optimization (CRO) You put hard work and marketing dollars into driving traffic through SEO and Paid Media efforts but there is more you can do to scale your growth. We conduct conversion rate optimization audits and tap into what motivates your customers to purchase or take action and find the revenue multiplier for your marketing toolkit. User Experience Design Case Studies UNIVERSAL TECHNICAL INSTITUTE Increasing prospective student inquiries generated by website DESERT BOTANICAL GARDEN Driving ticket sales with standout content RIO SALADO COLLEGE Student first approach for nation’s largest community college Load More User Experience Design Insights Content Marketing & Content Strategy How To Create Empathetic Pop-Ups May 31, 2018 | 4 min read Content Marketing & Content Strategy Sustainable Website Design for a Greener World April 24, 2018 | 3 min read User Experience The Difference and Relation Between UI and UX Design (In 30 Seconds) February 28, 2018 | 4 min read Let’s get to work Have a seemingly unsolvable challenge or big marketing idea you need help bringing to life? We’d love to chat with you about it. LaneTerralever 645 E Missouri Ave #400, Phoenix, AZ 85012 (602) 258-5263 Get in Touch INDUSTRIES Higher Education Entertainment & Attractions Real Estate & Home Builders Healthcare Casinos & Gaming SERVICES Brand Strategy Media Strategy Digital Media Social Media Influencer Marketing Creative Public Relations Video Production Content Marketing Email Marketing Automation Data & Analytics Search Engine Optimization User Experience Design Website & App Development COPYRIGHT © 2021 LANETERRALEVER PRESS #LTBELIEVES PRIVACY