Scroll Steelseries ApS GN Store Nord acquires Danish gaming success CASE GN Store Nord acquires Danish gaming success GN Store Nord has entered into an agreement with the Danish private equity firm Acxel about the acquisition of the gamer company SteelSeries. The purchase price is DKK 8 billion. SteelSeries is one of the world’s leading developers and manufacturers of software-enabled gaming gear and is particularly known for its gaming headsets, keyboards and mice. SteelSeries is particularly targeted at and widely recognized by e-sport gamers throughout the world who swear by SteelSeries’ products because of the superior quality and innovative design and technology. The company was founded in 2001 by Jacob Wolff-Pedersen and has been owned by Acxel since 2019. SteelSeries has 350 employees across offices in Denmark, France, the United States, China and Taiwan. In connection with the acquisition of SteelSeries, GN Store Nord gains a strong position within the high-end gaming segment. In recent years, the segment has experienced significant growth and is likely to continue to grow. Accura advised GN Store Nord in connection with the transaction. WANT TO KNOW MORE? Thomas Weincke PARTNER, ATTORNEY-AT-LAW +45 3078 6678 TWE@ACCURA.DK Tue Ravnholt Frandsen PARTNER, ATTORNEY-AT-LAW +45 3078 6699 TUF@ACCURA.DK Kristian Lykkeholm Klausen PARTNER, ATTORNEY-AT-LAW +45 3078 5770 KKL@ACCURA.DK MEET THE REST OF THE TEAM Kim Toftgaard PARTNER, ATTORNEY-AT-LAW, LLM +45 3078 6602 KIT@ACCURA.DK Simon Evers Hjelmborg PARTNER, ATTORNEY-AT-LAW +45 3945 2903 SEH@ACCURA.DK Christian Monberg ASSOCIATE PARTNER, ATTORNEY-AT-LAW +45 3945 2901 CTM@ACCURA.DK Christina Type Jardorf ASSOCIATE PARTNER, ATTORNEY-AT-LAW, LLM +45 3078 6680 CAT@ACCURA.DK Cecilie Delcomyn Dohn DIRECTOR, ATTORNEY-AT-LAW +45 3078 6734 CDD@ACCURA.DK Andreas Steen Vallentin-Hansen DIRECTOR, ATTORNEY-AT-LAW, LLM +45 3078 6758 ANV@ACCURA.DK Peter Brask Tind DIRECTOR, ATTORNEY-AT-LAW +45 3078 6778 PTI@ACCURA.DK Christoffer Ege Andersen DIRECTOR, ATTORNEY-AT-LAW +45 3078 6692 CEA@ACCURA.DK Jakob Henning Anker Sørensen ATTORNEY-AT-LAW +45 3078 6691 JHS@ACCURA.DK Jakob Knudsen ATTORNEY-AT-LAW, MBA +45 3945 2911 JKN@ACCURA.DK Marcus Alexander Svendsen ASSISTANT ATTORNEY +45 3945 2905 MSV@ACCURA.DK Johanne Fisker ASSISTANT ATTORNEY +45 3078 6681 JFI@ACCURA.DK Privacy policy Back to top