Gift Cards are Now Available! Sign In Shop Locations Reservations Celebrities Press Parties 360 Blog Upper West Side Upper West Side Sugar Factory expands its New York presence with this newest dining adventure. Inside are two levels filled with the glitz and glamour that Sugar Factory is known for the world over. Plush leather banquettes and celebrity photos adorn the interior, and our outrageous desserts make it nightly Broadway appearances. About Sugar Factory: With locations in some of the world’s most cosmopolitan cities, including Las Vegas, New York City, Bahrain, Chicago, Miami and Orlando, Sugar Factory is known the world over for its celebrity-endorsed Couture Pops, which have turned sweets into the latest designer accessory. Iconic superstars including Kylie Jenner, Kendall Jenner, Britney Spears, Drake, Nicole Scherzinger, Kim Kardashian, Eva Longoria and Rupert Grint are just a few of the celebrities who have either endorsed or have been spotted with the sparkly lollipops. Sugar Factory’s loyal celebrity following has received widespread media attention from People Magazine, the Daily Mail, US Weekly, Entertainment Tonight, Extra and more. The food at Sugar Factory American Brasserie is a treat for all, offering guests a one-of-a-kind dining experience, serving decadent and tasty fare to satisfy any craving. Created by a team of world-class chefs, the signature menu offers everything from pancakes and sweet and savory crepes to salads, burgers and pizzas, all available throughout the day. Sugar Factory also offers spiked adult beverages made with premium spirits, including Sugar Factory’s signature 36-ounce alcohol-infused smoking candy goblets, all of which are available without alcohol for the kids. Look for new Sugar Factory locations in New York City, Chicago, Seattle, Foxwoods Resort, Dubai and San Francisco. Contact Information 1991 Broadway New York, NY 10023 212-769-9500 Full Menu Click here Parties For more information on hosting an event at any of our New York City locations, please contact our Events Department at NYPARTIES@SUGARFACTORY.COM or call: 212-769-9500. Take a moment to look over our Party Menu. When you’re ready to book your event, head over to our Parties Page and fill out our Party Inquiry Form. Corporate Events When arranging group dining for 50 or more, Sugar Factory American Brasserie offers a whimsical, one-of-a-kind experience in the heart of the the NY Meatpacking District. You can reach our Events Department at nyparties@sugarfactory.com or call: 212-769-9500. Here is where we are located. This page can't load Google Maps correctly. Do you own this website? OK “MAKING THE WORLD A SWEETER PLACE!” Online Retail Store CLICK HERE CUSTOMER CARE Find a Store Track Your Order SugarFactory Rewards Afterpay Contact Us Shipping Policy FAQ Gift Cards Balance Accessibility ABOUT US Press Clips Become an Investor Giving Back Press & Celebs Careers Blog Store Events Sweet Offers Patents & Trademarks Sweepstakes Terms & Conditions WORK WITH US Media Inquiries Parties Weddings & Favors Party Favors Corporate Gifting Custom Packaging Catalog Wholesale Partners Wholesale Applicants GET SOCIAL SUGAR FACTORY COPYRIGHT © 2021 SUGAR FACTORY. ALL RIGHTS RESERVED. Privacy Policy • Terms & Conditions • Ad Choices