Brand Identity Kappa® is the sportswear brand dedicated to active and dynamic people who, when practising sports, need a technical and functional clothing with a modern, engaging and coloured style. Kappa® collections include sports footwear and accessories designed to guarantee the best performance. The History The Kappa® brand, featuring the Omini logo, was created in 1978 when Marco Boglione, young Sales and Marketing Manager at Maglificio Calzificio Torinese, convinced Maurizio Vitale – company CEO – to create a B.U. dedicated to sports from growing Robe di Kappa®. In 1979 Kappa® (Robe di Kappa Sport at the time) sponsored for the first time in Italy a famous football team, Juventus. The brand gained popularity at world level five years later, during the Olympic Games in Los Angeles in 1984, when U.S. athletes wore Kappa® sportswear. Today Kappa® is a a global sponsor of important football, basketball, volleyball, rally, ski, golf, fencing and martial arts teams, as well as of many sports federations, above all in Italy. 80's 90's 2000's 2010's Sponsorship Timeline 80's Juventus 1978 Juventus 1981 The USA Track and Field Team 1981 1982 1982 New York, Paris, London Marathon 1984 Los Angeles Olympic with the USA Track&Field team Los Angeles Olympic with the USA Track&Field team AS Roma 1984 AS Roma 1985 Kappa Sport with the Football Sport Merchandise Kappa Sport with the Football Sport Merchandise The Seoul Olympics 1988 The Seoul Olympics 1989 AC Milan AC Milan 90's Ferrari Cars 1992 Ferrari Cars 1996 US Città di Palerno US Città di Palerno FC Barcelona 1997 FC Barcelona 1997 FC Porto FC Porto Manchester City 1997 Manchester City 1998 Red Star Belgrade Red Star Berlgrade Italian Football Team 1999 Italian Football Team 1999 Vasco De Gama Futbal Vasco De Gama Futbal 2000's 2000 Italian Rugby Federation Italian Rugby Federation AS Roma 2000 AS Roma 2000 Werder Bremen Werder Bremen Federazione Italiana Golf 2000 Federazione Italiana Golf 2002 Feyenord Rotterdam Feyenord Rotterdam Stade Francais CASG 2002 Stade Francais CASG 2003 Kaiserslautern Kaiserslautern 2010's Home · How to Reach · BasicNet on TV · Breaking News · Company Info · Copyright © 1985-2016 BasicNet S.p.A. P.I. 04413650013 - All Rights Reserved Largo Maurizio Vitale 1 10152, Torino, ITALY +39 011 26171 Contact us About the company We bring together a great number of entrepreneurs from all over the world with a common objective. We handle all critical information pertaining to the supply chain. We earn a service commission of approximately a third of the added value generated by the entire process, capitalizing on increase of the brand value due to sales development. We do all this while continuously researching and implementing the best IT technology and the driving constant improvement of web integration to manage all our business processes. We stand for antitrust of the network.