Call Menu WELCOME TO WILLIAMS THE DIFFERENCE IS WILLIAMS EXPLORE OUR BRANDS Find a Vehicle SEARCH 1,156 VEHICLES OVER 100 YEARS OF WILLIAMS Serving the community for over 100 years 14 MODERN CENTRES Across the North West of England BUY ONLINE WITH WILLIAMS Purchase your next vehicle online WHY BUY FROM WILLIAMS What makes us so different? OUR BRANDS WELCOME TO WILLIAMS GROUP Williams has been delivering superior quality alongside exceptional customer service for more than 100 years, making us one of the most respected cars and motorcycle retailers in the North West of England. ABOUT US OVER 100 YEARS OF WILLIAMS Starting out as a family run business in 1909, Williams Group has grown over the years, emerging as one of the most admired suppliers of motoring excellence across the North West of England. ABOUT US BUY ONLINE WITH WILLIAMS Purchase your next vehicle today without leaving the comfort of your own home. Search for your vehicle Search our range of approved vehicles and instantly reserve your chosen vehicle. Get your instant quote Tailor your quote to find your preferred finance option to suit your budget. Part-Ex your vehicle We can provide you with a free no-obligation valuation of your vehicle. Arrange delivery Have your vehicle delivered to your front door with our nationwide delivery. GET STARTED TODAY OFFERS Williams latest offers and promotions MOTABILITY Get started on your Motability journey today AFTERSALES Online Service and MOT booking at Williams CAREERS Interested in joining Williams Motor Group? LOCATIONS FIND YOUR NEAREST WILLIAMS CENTRE Our friendly team looks forward to meeting you at one of our 14 modern centres. FIND US WILLIAMS LATEST NEWS & EVENTS Keep up to date with all the latest news and stories from Williams. The All New Range Rover Land Rover Defender Makes On-screen Debut In 'No Time To Die' READ ALL NEWS FOUNDED IN 1909 WELCOME TO WILLIAMS GROUP Williams have been delivering superior quality alongside exceptional customer service for more than 100 years, making us one of the most respected car and motorcycle retailers in the North West of England. Founded by John Henry Williams in 1909, the Williams Wheelwright Works started life as a repairer of horse-drawn vehicles, before the Williams family decided to expand to motor maintenance in 1926 from their base on Trafford Street. The first car showroom was opened in Deansgate in 1960, and ever since then Williams has been supplying high-quality cars and aftersales services to Manchester and the wider area. Specialising in BMW, MINI, Jaguar and Land Rover cars as well as BMW Motorcycles, Williams has fourteen showrooms across the region. With official manufacturer franchises in Bolton, Liverpool, Manchester, Rochdale and Stockport, we can provide a variety of different cars and bikes whether you are in search of a family estate or a compact city hatchback. With the full range of brand new models from each manufacturer as well as a wide selection of used cars and used bikes - we can guarantee to find something that meets your motoring needs as well as your budget requirements. We have manufacturer-trained sales staff and technicians available at all times, so you are assured expert help and advice whenever you visit a Williams showroom. As well as car and bike sales we also provide a range of aftersales support services. From regular MOT testing to accident repair and accessory upgrades, we will only ever use genuine manufacturer-approved parts to fix any problems we find, using the latest diagnostic equipment. As a partner of the Motability Scheme we can deliver personalised cars to help disabled motorists get active, often with no advance payment needed. We can also cater for business requirements, with small or large fleets available and a range of finance options available. For more information about Williams follow the links on this page and if you have any questions don't hesitate to get in touch today. You can give us a call, fill in the enquiry form on this website or come and visit us at a time that suits you. GET IN TOUCH Whatever your question or feedback we are here to help. So please feel free to contact us. MAKE AN ENQUIRY FIND US JOIN OUR JOURNEY Immerse yourself even deeper. Visit our social channels. Cookies Terms & Conditions Site Map Careers Privacy Legal Data Preferences Gender Pay Gap Slavery 2 Vincent Way, Raikes Lane, United Kingdom, BL3 2NB Reg. Company Number: 597708 VAT Reg. No. GB 732 5259 39 Financial Disclosure Williams Motor Co (Holdings) Ltd is an Appointed Representative of Automotive Compliance Ltd, who is authorised and regulated by the Financial Conduct Authority (FCA No 497010). Automotive Compliance Ltd’s permissions as a Principal Firm allows Williams Motor Co (Holdings) Ltd to act as a credit broker, not as a lender, for the introduction to a limited number of lenders and to act as an agent on behalf of the insurer for insurance distribution activities only. Read More We can introduce you to a selected panel of lenders, which includes manufacturer lenders linked directly to the franchises that we represent. An introduction to a lender does not amount to independent financial advice and we act as their agent for this introduction. Our approach is to introduce you first to the manufacturer lender linked directly to the particular franchise you are purchasing your vehicle from, who are usually able to offer the best available package for you, taking into account both interest rates and other contributions. If they are unable to make you an offer of finance, we then seek to introduce you to whichever of the other lenders on our panel is able to make the next best offer of finance for you. Our aim is to secure the best deal you are eligible for from our panel of lenders. Lenders may pay a fixed commission to us for introducing you to them, calculated by reference to the vehicle model or amount you borrow. Different lenders may pay different commissions for such introductions, and manufacturer lenders linked directly to the franchises that we represent may also provide preferential rates to us for the funding of our vehicle stock and also provide financial support for our training and marketing. But any such amounts they and other lenders pay us will not affect the amounts you pay under your finance agreement, all of which are set by the lender concerned. If you ask us what the amount of commission is, we will tell you in good time before the Finance agreement is executed. All finance applications are subject to status, terms and conditions apply, UK residents only, 18’s or over. Guarantees may be required. NetDirector ® - Automotive Ecommerce change cookie settings This site uses cookies and related technologies for site operation, analytics and third party advertising purposes as described in our Privacy and Data Processing Policy. You may choose to consent to our use of these technologies, or further manage your preferences. To opt-out of sharing with third parties information related to these technologies, select "Manage Settings" or submit a Do Not Sell My Personal Information request. MANAGE SETTINGS ACCEPT RECOMMENDED