Contact Menu TECHNOLOGY Investments Team Views Current investment MAGENTO Magento is a leading provider of open omnichannel innovation to retailers, brands and branded manufacturers across retail B2C and B2B industries. See how we’re supporting Magento’s growth through global expansion and product innovation… #1 E-commerce platform 240,000 Websites $50B Gross merchandise volume Not disclosed Transaction value 2015 Acquisition year USA Country Why we backed them To support a market leader which is the largest provider to the Internet Retailer Top 1000 and Internet Retailer B2B Top 300, counting more than double the clients to the next closest competitor, and to the Internet Retailer Hot 100 To back a business that is renowned for its product excellence and that is consistently rated ahead of competitors by industry analysts Gartner and Forrester To participate in the long-term attractive global e-commerce market which is growing at more than 15% year-on-year In addition, to support the growth of the eBay Marketing Solutions business (acquired as part of this investment, this is a separate Company from Magento), a full-service digital marketing agency that provides search optimisation, affiliate, display marketing and other demand generation offerings to medium and large businesses. The investment strategy To enhance Magento’s go-to-market strategy and continue Magento’s product leadership To invest in Magento’s Retail Innovations and omnichannel capabilities in order to meet the changing needs of global wholesalers, manufacturers, and retailers To bolster growth and market position, where needed, through strategic acquisitions http://magento.com/ Related content Magento Commerce acquires RJMetrics 1st August 2016 The Permira Funds complete acquisition of certain EBAY Enterprise divisions 2nd November 2015 Sterling Partners and Permira Funds to acquire eBay Enterprise 16th July 2015 Permira Debt Managers Permira Japan Permira China Cookies and privacy policy Legal Subscribe