CONTACT US ACCESSIBILITY CHANGE REGION Search Follow @MDLZ About Us Brand Family Well-Being Investors Newsroom Careers Home Newsroom Our Stories Fresh Breath on Top of the World newsroom fresh breath on top of the world Mt. Everest expedition takes HALLS to new heights Ranking among the most popular consumer brands in Brazil was simply not enough for Halls! Our team decided to take our game to another level: the top of the world. Literally! This year, the world’s most refreshing candy made it to the pinnacle of Mt. Everest, the world’s highest mountain. To reach these new heights, Halls entrusted the icy task to Karina Oliani, an extreme athlete. Scuba diving, rock climbing, snowboarding, kayaking, kitesurfing, mountain biking and wakeboarding are just a few of her favorite sports! For her latest adventure, Karina needed the extra breath of fresh air that only Halls can provide! On May 2, Karina launched her Halls Expedition on Mt. Everest, beginning her climb along the mountain’s north face – widely considered the most difficult path. There’s nothing that she can’t do – and that’s the exact vibe Halls touts with its #RESPIRAEVAI (breathe-and-go) spirit. “It was a great pleasure for Halls to participate in this adventure and get to the top of Mt. Everest along with Karina and her team,” said Fernanda Verrengia, Halls Marketing Manager. “With this fearless marketing activation, we wanted to show our consumers that Halls can give them an extra breath to meet any challenges they may face.” ©Mondelēz International. All Rights Reserved Legal Notices Privacy Policy Site Map Contact Us top