COVID-19: Navigating the impact to your business. See our top strategies menu Strategy & Consulting Fusing business strategy with experience and engineering to accelerate growth and effectiveness Seize the Space with Strategy & Consulting The traditional sequence from customer needs to strategy to technology execution is too long, too limited and too risky. Strategy should be informed by an understanding of business capability from Day One. Similarly, technology execution and transformation that isn’t governed by thoughtful strategic context is equally dangerous. To truly accelerate growth and effectiveness through digital business transformation requires the fusion of customer experience, strategy and consulting and technology engineering and execution. Capabilities Our Better How Our strategy and consulting teams work seamlessly with our experience and engineering teams to ensure we develop the most high-impact strategies to drive effective digital business transformation. An outside-in, customer-led perspective fuels our overall approach. And fusing experience and strategy with engineering brings together all the essential capabilities required for true digital leadership. Our approach We structure our approach with three parallel tracks of work focused on experience, strategy and engineering. Our approach is agile, deeply collaborative and accelerated. The tracks of work interact on a daily basis to ensure each stream is optimally informed and closely coordinated. We believe that only through this parallel, collaborative approach can true digital business transformation occur in an accelerated and effective manner. Named a Leader for Digital Strategy Consulting Services Publicis Sapient has been named a leader in the worldwide 2019 IDC MarketScape for digital strategy consulting services. Read more Our Latest Insight B2B in the Digital Age As the economy becomes more connected, new opportunities to disrupt tradition emerge with greater frequency. Read article Read more Insight Rethink Loyalty to Get More Share of Wallet, Mind and Heart Buyers are weary of loyalty programs that reward them with points and discounts. What they value are relationships. Read article Start a Conversation EMEA Thierry Elmalem Senior VP Management Consulting email GLOBAL Randall Orbon Head of Strategy & Consulting email Next Starts Now Work with us Job openings Media inquiries Solutions Insights Work About Us Contact Careers Terms Privacy & Cookie Policy Accessibility Legal Imprint Industries Consumer Products Energy & Commodities Financial Services Health Retail Telecommunications, Media & Technology Transportation & Mobility Travel & Hospitality Services Strategy & Consulting Customer Experience & Design Technology & Engineering Enterprise Platforms Data & Artificial Intelligence Innovation & Digital Product Management © 2020 Publicis Sapient. All rights reserved.