Now hiring several positions at various locations. View Careers (888) 584-5033 The Power of Paint: Increasing Sales with Your Commercial Properties in Austin, TX November 15, 2021 Categories Tags Because they are significant investments, commercial properties need consistent maintenance to ensure your initial investment is protected and continues to increase. Proper maintenance can significantly impact the overall success of your commercial property in Austin, TX. Good first impressions keep visitors attracted to your property. Cosmetic improvements can help change the way your property is seen and experienced without having to spend a ton of money. One of the easiest and least expensive ways to increase the value of your commercial property is by applying fresh paint to the interior and exterior of your building. The power of paint In general, your building will benefit from a fresh coat of paint at least once every five years. However, this number could fluctuate depending on what the building is mainly used for. The paint you choose can impact the entire atmosphere of your building, both inside and out. Paint can also protect your building’s exterior. When it comes to increasing sales, a fresh paint job is going to attract people to your property, keep those within the property happy, and provide you with a means to better connect with your overall community. Exterior paint Painting the exterior of your building can benefit you in numerous ways. Curb appeal is essential to any business. The way your building looks on the outside is the first impression any visitor will experience. Not only is the exterior paint important for attracting others to your building, but it also protects the physical building itself. Painting your exterior can help in numerous ways, including: Protection from damages—In Austin, TX, your exterior paint faces a variety of weather conditions that, in time, will lead to your paint bubbling, chalking, or peeling. This exposes your structure to potential damages caused by mildew, rot, even termites and other pesky insects. An inexpensive paint job can help protect you from costly structural repairs in the future. First impressions—Pedestrians and motorists pass by your commercial property every day. It is important to consider what impression they get from your building. It should be appealing, drawing people in. It should give an impression of cleanliness. The more approachable your commercial property appears, the more prospective renters you have available. This can help ensure a consistent revenue stream and allows you to find high-quality renters. New or fresh image—Paint is a great way to signify change. If you’re looking to launch a new look or feel to your commercial property, painting is a great way to subtly signify changes happening within. This could be as grand as new ownership, a rebranding of the current business, even just as a celebration of an important milestone. A fresh coat of paint is guaranteed to draw attention to your commercial property and prevent it from blending in with its surroundings. Interior paint Your interior paint can be just as important as your exterior paint. Interior paint creates the atmosphere your space has. Interior paint can impact the way visitors and employees experience your space. A fresh coat of paint on the interior of your building can: Increase overall appeal—An appealing interior paint color will encourage customers to stay longer. It can also help potential renters better visualize how the space would work for them. In addition, it allows for a distraction-free interaction for your potential renters or clients within the space. Tenants tend to stay longer in properties where they feel their space is appreciated and well taken care of. Improve employee morale—The importance of color on mood and morale has been studied for years. Color psychology continues to prove that color can have an impact on the atmosphere of a space. White can give a sense of cleanliness, but it can also be boring. Red can impact feelings of passion, movement, and excitement, but it can also increase appetite or lead to anger. Grey is an increasingly popular choice because of the warm undertones that make the environment comfortable and inviting. Green is the color of nature and can inspire renewal and growth. Color choice can significantly impact how people experience your space. Investing in your commercial property Maintaining your commercial property doesn’t have to be costly. One of the easiest ways to increase your overall appeal, and in turn your sales, is by putting a fresh coat of paint on your property’s interior and exterior. First impressions are critical in any business transaction, and the way your paint looks will be one of the first impressions visitors encounter. If you want to ensure you’re making a good impression, the experts at Contractors Inc can help. Our staff has years of experience providing quality paint overhauls for commercial properties in the Austin, TX, area. Contact us today to see how we can help increase the value of your commercial property. 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