IBM® My IBM Site navigation Drive innovation with a hybrid cloud approach Explore how combining creative thinking with hybrid cloud is helping enterprises go the extra mile. Browse our newsletter for latest stories about the technology trends for your business. Watch the video (04:50) Read industry news 01 Industry perspectives 02 Case studies 03 Our industries Navigate your ever-changing landscape Visit familiar scenes in your industry landscape to see the digital transformation needed today. Watch the video (00:15) Start the interactive Industry insights The State of Salesforce Explore industry perspectives from 2020-2021 Hear from Howard Boville Why investing in people and skills is critical to transformation (01:37) Read Sarah Diamond's blog Learn how Sarah Diamond is helping banks transform traditions Case studies Etihad Airways Simplifies customer experience and delivers a premium travel experience. Circeo Commits to security and flexibility, enabling multifaceted growth. Meritage Homes Corp. Integrates hybrid environments with IBM cloud integration solutions. Learn more about industries Discover how IBM’s breakthrough technologies are transforming industries with smarter ways to do business. Aerospace and defense Automotive Financial Services Consumer goods Education High tech & electronics Energy and utilities Government Government - US Federal Healthcare Life sciences Manufacturing Media and entertainment Metals and mining Oil and gas Retail Telecommunications Travel and transportation Contact IBMPrivacyTerms of useAccessibilityCookie preferences United States - English Argentina - Spanish Australia - English Belgium/Luxembourg - English Brazil - Portuguese Chile - Spanish China - Chinese (Simplified) Colombia - Spanish Croatia - English Czech Republic - English Denmark - English Egypt - English France - French Germany - German Hong Kong S.A.R. of China - English Hungary - English India - English Italy - Italian Japan - Japanese Korea, Republic of - Korean Malaysia - English Mexico - Spanish Netherlands - English Peru - Spanish Poland - Polish Romania - English Russian Federation - Russian Saudi Arabia - Arabic Saudi Arabia - English Singapore - English Slovenia - English South Africa - English Spain - Spanish Sweden - English Taiwan - Chinese (Traditional) Turkey - Turkish United Arab Emirates - Arabic United Arab Emirates - English United Kingdom - English Afghanistan - English Algeria - French Angola - Portuguese Anguilla - English Antigua and Barbuda - English Aruba - English Austria - German Bahamas - English Bahrain - English Bangladesh - English Barbados - English Belgium/Luxembourg - Dutch Belgium/Luxembourg - French Bermuda - English Bolivia - Spanish Botswana - English Brunei Darussalam - English Bulgaria - Bulgarian Bulgaria - English Burkina Faso - French Cambodia - English Cameroon - English Cameroon - French Canada - English Canada - French Cayman Islands - English Chad - French Congo - French Congo, The Democratic Republic of the - French Costa Rica - Spanish Croatia - Croatian Curacao - English Cyprus - English Czech Republic - Czech Denmark - Danish Dominica - English Ecuador - Spanish Estonia - English Estonia - Estonian Ethiopia - English Finland - English Finland - Finnish Gabon - French Ghana - English Greece - English Greece - Greek Grenada - English Guyana - English Hungary - Hungarian Indonesia - English Iraq - English Ireland - English Israel - English Israel - Hebrew Ivory Coast - French Jamaica - English Jordan - English Kazakhstan - English Kazakhstan - Kazakh Kenya - English Kuwait - English Latvia - English Latvia - Latvian Lebanon - English Libya - English Lithuania - English Lithuania - Lithuanian Madagascar - French Malawi - English Mauritius - English Mauritius - French Montserrat - English Morocco - French Mozambique - Portuguese Namibia - English Nepal - English Netherlands - Dutch New Zealand - English Niger - French Nigeria - English Norway - English Norway - Norwegian Oman - English Pakistan - English Paraguay - Spanish Philippines - English Portugal - English Portugal - Portuguese Qatar - English Romania - Romanian Saint Kitts and Nevis - English Saint Lucia - English Saint Vincent and the Grenadines - English Senegal - French Serbia - English Serbia - Serbian Seychelles - French Sierra Leone - English Slovakia - English Slovakia - Slovak Slovenia - Slovenian Sri Lanka - English Suriname - English Sweden - Swedish Switzerland - French Switzerland - German Tanzania, United Republic of - English Thailand - English Trinidad and Tobago - English Tunisia - French Turks and Caicos Islands - English Uganda - English Ukraine - English Ukraine - Ukrainian Uruguay - Spanish Uzbekistan - English Uzbekistan - Uzbek Venezuela - Spanish Vietnam - English Vietnam - Vietnamese Virgin Islands, British - English Yemen - English Zambia - English Zimbabwe - English United States - English