Login Contact Search New England Development ABOUT US EXPERTISE & VALUE PROJECTS LEASING NEWS Case Study: Palm Beach Outlets It's about creative thinking: Palm Beach Outlets has become an unparalleled retail destination. OVERVIEW: Palm Beach County is one of the nation's wealthiest counties, with a 2019 tourism market of 8.2 million visitors, many of whom make shopping a key part of their itinerary. While the 1 million square foot Palm Beach Mall had been very successful when it was opened by De Bartolo in 1967, it had fallen into decline with the openings and expansions at The Gardens Mall in Palm Beach Gardens and the Mall at Wellington Green, and was no longer able to capture this potential. New England Development saw the site's attributes--a great market, excellent access at the intersection of Interstate 95 and Palm Beach Lakes Boulevard, and clear visibility from Interstate 95. NED also saw opportunity: the closest outlet center was over 55 miles away with sufficient spacing from outlet retailers, wholesale accounts, and full priced store locations. CHALLENGE: Realizing the possibilities that this new outlet center promised entailed first purchasing the property from multiple owners, and after partnering with Eastern Real Estate and Lubert-Adler, New England Development acquired and assembled three separate parcels. The 80 acre site then required numerous iterations of site plans and merchandising plans, 1400 permits from the City of West Palm Beach, and negotiations with onsite retailers, including a still-operating JCPenney department store. Critical to all these decisions was the need to assess whether any of the existing structures would be incorporated into the new project. SOLUTIONS & OUTCOMES: Palm Beach Outlets now features over 100 stores including brand favorites Saks Fifth Avenue OFF 5TH, Ann Taylor Factory Store, Banana Republic Factory, Brooks Brothers Factory Store, Calvin Klein, Coach, Cole Haan Outlet, GUESS Factory, J.Crew Factory | crewcuts, kate spade new york, Nike Factory Store, Polo Ralph Lauren, Stuart Weitzman, Tommy Hilfiger, True Religion, Under Armour Factory House and Vera Bradley Factory Outlet Store. Ideally located off Interstate 95 on Palm Beach Lakes Boulevard in West Palm Beach, It is one of the region’s most visited shopping destinations. The center serves the unmet shopping needs of millions of residents and the 8.2 million annual visitors to Palm Beach County. The property is an unparalleled retail destination. Palm Beach Outlets is adjacent to Marketplace at the Outlets, the region’s number one power center development with approximately 20 of the nation’s most popular brands, including Bed Bath & Beyond, DSW Designer Shoe Warehouse, HomeGoods, Nordstrom Rack, Old Navy, PetSmart, T.J. Maxx, Ulta Beauty, and Whole Foods Market. FIGURES Project Type: Outlet centers Year: 2014 Size: 80 acres Website: Palm Beach Outlets Address: 1801 Palm Beach Lakes Boulevard West Palm Beach, FL 33401 United States Palm Beach County ASSOCIATED PROPERTIES Palm Beach Outlets Marketplace at the Outlets EXPERTISE & VALUE Value to Retailers Value to Customers Value to Community Value to Partners Case Studies SHOPPERS & TRAVELERS New England Development 75 Park Plaza, Boston, Massachusetts 02116 T 617.965.8700 F 617.243.7085 Info@NEDevelopment.com Directions ©2021, New England Development About NED Expertise & Value Projects News Login Contact/Directions Search Terms of Use Privacy Policy Follow us!