SUNTORY Global Contact Us About Us Newsroom Sustainability Brands Innovation Financial Careers Suntory About Us Philosophy Suntory Group’s Philosophy Suntory Group’s Philosophy "Mizu To Ikiru" is the Suntory Group's promise to our stakeholders. Renew the world like water As a company that delivers the blessings of water and nature to our customers, we will protect and pass on the natural environment to the next generation. Satisfy people like water Just as water quenches the thirst of all living things, so will we enrich lives by delivering products, services and social activities of value to customers and society. Move freely like water We will continue to be a company where all employees take up the challenge to create new value, moving freely and changing and adapting like water. We will make continuous efforts in our daily activities to fulfill these three promises. Our Mission To create harmony with people and nature Our Mission is the fundamental reason for Suntory to exist, and guides and inspires our organization. Through our products and services, we will create new value for our customers. We deeply respect nature and will strive to protect the environment. By forging greater bonds of appreciation between people and the world around them, we will promote richer, more fulfilling lives, to inspire the brilliance of life. Our Vision Growing for Good Our Vision describes what Suntory wants to achieve. It applies both to the company as a whole, and to each individual within the company. The bigger we are, the greater our positive impact can be. We will grow to become a company that always benefits its community. By doing good things for society and the environment, we will help make a better, brighter future. Our Values Our Values reflects our organization's culture. It is forever fundamental to Suntory and expressed in the two statements: Yatte Minahare We earnestly accept challenges. United by our drive to succeed, we move together to create markets and provide new value. From the start, Suntory has been a pioneer. Today we look forward boldly and confidently. Giving back to society By giving back generously to the world, we show that Suntory stands for both enjoyment and responsibility. While we always aim for success, we recognize the importance of the world around us. We are committed to building long-lasting, mutually beneficial relationships. The Suntory Group Way The Suntory Group Way defines how each one of us should think and act during our daily work to ensure that the Suntory Group is supported by our customers and continues to grow. As a company that delivers the blessings of nature to our customers, we conduct business activities that reflect our respect and appreciation of these resources. By reducing our environmental impact and contributing to sustainable cycles of natural water, we thoughtfully pass a healthy planet on to the next generation. We provide products and services that enrich the minds, bodies, and lifestyles of our consumers. Through new and delightful experiences, we contribute to a society in which all people can enjoy harmonious and spiritually rich lives. We regard all people as our customers and put their satisfaction first. We pursue a “Gemba” (on-site) perspective, reflecting the views of our consumers in our activities, and continuously strive to earn trust and exceed expectations. Quality is the highest priority in all our processes, from the planning and development of products and service to the way we interact with our consumers. We strive for quality in everything we do, every day. We dream big without fear of failure. Every day, we strive to create value never achieved before, think with fresh mindset, act resolutely, and take on new challenges. Suntory Group Code of Business Ethics It sets forth the basic ethical principles to be followed by Suntory Group to fulfill social responsibilities and gain trust of society. Corporate Logo The motif behind corporate logo of Suntory is water, an indispensable resource that underpins all that we do at Suntory. The shape of the letters is an image of water constantly moving freely, unhindered and continuously develops and grows. The font color used is fresh "water blue," a color that strongly resembles fresh water. It symbolizes our thought of always being fresh, free and flexible like water, that gently flow and circulate the Earth. SUNTORY Global About Us Overview History Philosophy Business Group Companies Leadership Awards & Accolades Newsroom News Release Media Kit Media Contact Topics Sustainability Brands Innovation Financial Information Business Results Highlights Financial Highlights Summary of Consolidated Financial Results Financial Statement Corporate Bonds and Ratings Careers Our Culture Your Career Your Impact Recruit (Japan) Come Visit Us Suntory Yamazaki Distillery Suntory Hakushu Distillery Suntory Hall Suntory Museum of Art Suntory SUNGOLIATH Social Media Contact Us Page top About Suntory Group As a global leader in both the alcoholic and non-alcoholic beverages industry, Suntory Group offers a uniquely diverse portfolio of products from premium spirits, beer and wine to brewed teas, bottled water, carbonated soft drinks, ready-to-drink coffee and energy drinks, along with health and wellness products. Suntory is home to award-winning Japanese whiskies Yamazaki, Hibiki and Hakushu as well as iconic American spirits Jim Beam and Maker's Mark. We also fascinate the taste buds in Japan and the Asian market with our Premium Malt's beer. Our brand collection also includes non-alcoholic favorites Orangina, Lucozade, Ribena, BOSS coffee, Iyemon green tea, and Suntory Tennensui water. Founded as a family-owned business in 1899 in Osaka, Japan, Suntory Group has grown into a global company operating throughout the Americas, Europe, Africa, Asia and Oceania with an annual revenue (excluding excise taxes) of $20.4 billion in 2019. We are driven by Yatte Minahare - the spirit of bold ambition - and our 40,044 employees worldwide draw upon our unique blend of Japanese artisanship and global tastes to explore new product categories and markets. As a company that delivers blessings of water and nature to our customers, we are committed to our mission to create harmony with people and nature. Always aspiring to grow for good, we are devoted to giving back to society through protecting water resources, nurturing our communities and fostering the arts. Learn more about Suntory Group, its brands, and its commitment to social responsibility at www.suntory.com, on Facebook, Twitter, Instagram, LinkedIn, and YouTube.