Renew or change your cookie consent X Consumer Opt Out of Targeted Advertising Log In Research & Insights Guide 5 Ways to Combat Fragmenting TV Audiences We’ve put together a guide to help you reduce ad waste while driving results with TV audiences. In this guide, you’ll learn how to combat fragmenting TV viewership by: Extending reach and engagement across all channels Controlling ad frequency to avoid budget waste Defending market share with retargeting strategies Driving greater awareness for integrated campaigns Expanding audience insights with Smart TV data EMAIL* SENIORITY* Please Select C-Level VP, SVP, or Director Manager Trader or Associate JOB FUNCTION* Please Select Analytics Brand Marketing Data Partnerships Finance Media Planning Media Strategy Other Procurement Programmatic Trading Sales TV Investment COMPANY TYPE* Please Select Advocacy Agency Agency - TV Brand Broadcaster Data Supplier Governmental Holding Company Inventory Supplier Marketing Service Provider Political Other HR Request/Employee Verification AVERAGE MONTHLY SPEND* Please Select None $50K $51K-$100K $101K-$500K $501K-$1M $1M+ I consent to being contacted by Amobee sales or marketing personnel. The personal data on this form will be processed to provide me with information I have requested about Amobee products and services. I can withdraw my consent at any time by sending an e-mail notification. I agree to receive other communications from Amobee In order to provide you the content requested, we need to store and process your personal data. If you consent to us storing your personal data for this purpose, please tick the checkbox below. I agree to allow Amobee to store and process my personal data.* You can unsubscribe from these communications at any time. For more information on how to unsubscribe, our privacy practices, and how we are committed to protecting and respecting your privacy, please review our Privacy Guidelines. CPG, Analytics, Branding, Performance, Video, Viewability, Case Study Share Read Next All Research & Insights GUIDE A Practical Guide to TV-Digital Convergence The Practical Guide to TV-Digital Convergence lays out the technology and organizational needs that TV-digital convergence requires. WEBINAR Converge Audiences Across TV, CTV and Digital: How to Drive Video ROI Join Amobee, Horizon Media and IRI for a look at advertising innovations in TV audience amplification across connected TV and digital. Solutions Discover Plan Activate Optimize Analyze Resources Success Stories Newsroom Blog Research & Insights Creative Gallery About Company Awards Careers Contact Us +1.650.353.4399 | Privacy Guidelines | Consumer Opt Out of Targeted Advertising (Do Not Sell My Personal Information) | General Data Protection Regulation Policy | California Consumer Privacy Act Disclosures © 2021 Amobee, Inc. All rights reserved. Adconion, Kontera, Turn and Videology are trademarks of Amobee, Inc. By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. Cookies Settings Accept All Cookies