Menu Expertise Commitments Best cases About us News Extranet for brands HighGate for retailers Jobs Contact Expertise HighCo DATA manages promotional offers for brands, retailers and consumers. Our complementary services, focusing on the key areas of promotional marketing, ensure that your projects are implemented successfully. We develop mechanisms tailored to the brand's needs to promote and increase sales, drive your distribution network, boost multichannel customer loyalty and more. Promotion Solutions for effective action reaching your customers We specialize in all promotional mechanisms: competitions, refund offers, loyalty programs, coupons… in all channels: point of sale, web, mobile, social networks, etc. Logistics Processes designed and tested to provide 100% satisfaction Our infrastructure and team delivers on the promise of responsiveness and efficiency with access to a secure extranet, real-time traceability and streamlined costs. Design Creativity and quality in all aspects of graphics We have our own design studio with artistic directors, graphic designers, web designers… and a network of trusted partners: printing companies, packaging specialists, experts in POS advertising, etc. Innovation boosting the performance of your projects. Commitments HighCo DATA assists you at every step in designing and implementing innovative and effective promotional marketing solutions. Our promotional mechanisms help your brand meet the expectations of multichannel consumers and changing points of sale behaviour. Consulting Objective consulting to boost the performance of your projects Estimation of your promotional campaigns’ rate of return and rate of investment based on a benchmark of 10,000 campaigns. Attentiveness, creativity and practical solutions answering your briefs. Reporting Measuring the effect of your initiatives in all channels Access returns from your promotional drives in real time. Analyze results via a secure and operational interface: data extraction, configurable dashboards, etc. Innovation Technology to enhance the consumer experience As e-promotion pioneers, we develop innovative and effective solutions: m-coupons, e-refund offers, load to card, etc. We use modern technology to add value to your brand’s relationships. An inherent vision of operational marketing which is bold and effective. Best Cases All Animation Innovation Loyalty Recruitment Alken-Maes Alken-Maes 1+1 promotion – Close The Loop BRAND CHALLENGE Maes wants to... Chicco Artsana reimburses 100 € to its customers when buying a Chicco Trio Love BRAND... Samsung Samsung offers a 30 € voucher to consumers who bought a Galaxy S4 Mini. BRAND... Lego Consumer receives a Lego Storage Box when buying for 100 € of Lego Products BRAND... Sony Sony Mobile reimburses 100 € to their customers when buying a Sony Xperia Z2 BRAND... Telenet Telenet sends a discount value voucher with unique code to their customers when buying a Nokia... Brico Brico offers 5 € loyalty vouchers when cardholder achieves 500 points BRAND... Club card Club Card Loyalty Program BRAND CHALLENGE Create customer loyalty and... Le Chat Loyalty action by le Chat in order to stimulate rebuy BRAND... Henkel 100% reimbursement on new Dixan tabs BRAND CHALLENGE Product launch, create... Hasbro Hasbro Sunparks contest BRAND CHALLENGE Create brand visibility and... Goodyear Goodyear offers a free ball or t-shirt depending on the type and the quality of bought... Dunlop Dunlop reimburses up to 80 € depending on the type and the quantity of bought... See more About Us SINCE 1985 HIGHCO DATA HAS CONTINUOUSLY DEVELOPED ITS ACTIVITIES FOLLOWING NOWADAYS’ CONSUMER NEEDS Bold and effective solutions For over 30 years, HighCo DATA has brought a new dimension to operational marketing Since 1985 Unique clearing house in Benelux Partner for retailers & brands 1993 Launch of Fulfilment activities for Benelux 1997 Thanks to a tax ruling introduced by HighCo DATA, Belgian coupon issuers are officially allowed to recuperate the VAT on the face value of each coupon and this, starting from 1992 retroactively. 2003 For the first time more than 100 million coupons redeemed/cleared in one single year Over 70 employees Our experts are at your service Our project team supports you at every step from end-to-end, by providing consultancy, responsiveness and efficiency. International clearing platform Full Web, multilingual, multiple currencies HighCo DATA operates in several EMEA countries (France, Belgium, The Netherlands, Luxembourg, Switzerland, United Arab Emirates, Oman & Qatar) but also in Maghreb (Morocco) and 3 Pacific countries (French Polynesia, New Caledonia and New Zealand) through local partnerships. 2009 Major coupon clearing innovation through the launch of the Electronic Coupon Data Transfer (ECDT) concept in partnership with Colruyt (first electronic coupon clearing solution in Benelux) Start of online solutions : E-cashbacks, E-savings, … HighCo DATA Benelux launches the first e-coupon standard 2010 For the first time more than 3 million fulfilment participations handled in one single year (cash-back, contest, tombola, etc.) and more than 10 million € refunded to consumers 2011 Launch of www.promolife.be, an online platform existing of a fast growing community of promo and A-brand lovers, offering a collection of e-coupons, reimbursement promotions, loyalty actions, contests and more. 2012 ECDT roll-out in Carrefour, Delhaize and Makro: 1 out of 2 coupons is cleared electronically in Benelux 2013 Launch of PromoLife Mobile: a mobile application offering a collection of reimbursement actions, a shopping list tool, loyalty card functionality and many more functionalities to come. The consumer is now able to participate to interesting promotions directly from his smartphone: scan the EAN code of the product, take and upload a picture of the receipt and participate 2014 HighCo DATA inaugurates the brand new HighCo BOX department. Experts in digital and mobile technologies ready to accompany the brands and the retailers to manage promotions on fully digitized environments (e-couponing platforms, mobile cash-backs, online bannering possibilities,…). Infrastructure and processes For full operational implementation 6,500-sq m logistics warehouse with international shipping In-house design studio: graphic designers, artistic directors, photo engravers, etc. Hosting platform and technical team of web & mobile developers and integrators In-house call center 2015 Integration of mobile gaming & promo / ‘Close the Loop’ project OOH bill boarding with links to in store, online and mobile promotion / PromoLife Mobile = 100.000 reimbursements Keep in touch with promotional marketing developments in the digital and social network era. News HighLights Online sales grow by 10% in May and sales from a smartphone by 107% Online sales grew by 10% in May, and smartphone sales by 107% compared to the same time last year, IMRG figures suggest. Tesco puts beacons in 270 London stores UK supermarket giant Tesco has launched its “biggest trial” of Bluetooth beacon technology to date in partnership with consumer goods company Unilever. BLE beacons have been installed in 270 stores across London for the pilot and will be used to send out special offers to promote Magnum ice cream’sPink and Black marketing campaign. http://www.nfcworld.com/2015/06/15/335978/tesco-puts-beacons-in-270-london-stores/ Walmart combines physical and digital in new Neighborhood Market store New York — Walmart continues its building boom in Northwest Arkansas, opening a Neighborhood Market store just a few miles from the chain’s headquarters in Bentonville. During the past few years, company has added new Sam’s Clubs, Supercenters, a Walmart To Go convenience store, a grocery pick up facility and nearly 10 new Neighborhood Markets to the area. While adding another new Neighborhood Market isn’t a huge deal, but the store’s location, its layout and some of the signing elements are noteworthy. http://www.chainstoreage.com/article/walmart-combines-physical-and-digital-new-neighborhood-market-store Macy’s boosts promotional strategy on mobile with wallet enhancement In reflection of how valuable mobile wallet users are, Macy’s is enhancing its own wallet, which was introduced last year, so as to better guarantee its place on shoppers’ smartphones in an increasingly crowded space. Macy’s is enhancing its digital wallet with an eye toward reducing shopper dependence on paper coupons while boosting the retailer’s ability to optimize its marketing efforts. At the same time, Macy’s is planning an expansion of its sale-day delivery service, according to published reports, underscoring the growing importance of omnichannel experiences for consumers. http://www.mobilecommercedaily.com/macys-boosts-promotional-strategy-on-mobile-with-wallet-enhancement Social networks Newsletter Subscribe now ! Only professional adresses will be accepted to receive our newsletter. in Dutch in French Contact Advertisers & Agencies +32 2 352 09 23 Contact form Retailers +32 2 352 09 21 Contact form HighCo DATA Benelux Kruiskouter 1, 1730 Asse 1730 Asse Tel. : +32 2 352 01 70 Fax : +32 2 352 01 80 Vcard Google map Legal Notices Jobs HighCo Group