About Us Antanna was founded in 2001 by Anthony Keyworth and Anne Caballe Keyworth. Anthony comes from an academic background of graphic as well as interior design, and Anne, is a graduate in marketing and political science. Together they administrate and direct the in-house affairs of a business that has grown to incorporate manufacturing, distribution, marketing, product development and retail elements of their branding and design solutions. Despite considerable growth in size and diversity over the past few years, their philosophy of truth to materials and process has remained unchanged. Their streamlined operation and small, highly-trained team have enabled them to consistently achieve an unparalleled level of quality that their ventures require. Coupled with a strong reputation for professionalism and export experience. Naturally, as the scope and volume of projects has increased, they have had to learn to balance their hands-on involvement with the demands of large-scale project management. Anthony and Anne believe that acting in their capacity as creative directors of multidisciplinary projects only heightens their awareness of detail and finish. Anthony Keyworth anthony@antanna.com Anne Caballe-Keyworth anne@antanna.com

X LOOM + HONEST CHOCOLATE In September 2012, Loom collaborated with Honest Chocolate to celebrate the first anniversary of its Parkhurst, 4th Avenue shop. Honest Chocolate is a small-scale, Cape Town based chocolatier co-owned and operated by Anthony Gird and Michael de Klerk. Honest Chocolate makes use of the age-old method of chocolate tempering – a process whereby melted chocolate is gently stirred and cooled on an ice-cold granite counter top. Co-owner of Loom, Anthony Keyworth commissioned Honest Chocolate to create a unique flavoured chocolate variant that was limited to an edition of 365 slabs. The ‘One Year Anniversary Edition’ chocolate was made from 72% raw cacao and contained subtle hints of cayenne pepper, cinnamon and vanilla. Loom and Honest Chocolate invited creatives (artists, graphic designers, illustrators etc) to design the chocolate’s wrapper by running a crowd-sourced design competition via 10and5.com, a popular website that showcases South African creative work. In less than a week, over 115 entries were received from South Africa, Namibia, Holland, the United Kingdom, Canada and France. Anthony Keyworth (co-owner of Loom) together with a panel of guest judges including three of South Africa’s top bloggers Andrew Berry, Angie Batis and Sandiso Ngubane selected the top 3 entries. The public was then encouraged to vote for their favourite wrapper design via 10and5.com. This campaign generated extensive editorial coverage in leading local and international press (print and online). A campaign highlight included an in-depth article on international popular culture blog, BoingBoing.net with a global daily readership in excess of 4.5-million people.