You are in our Global Site Contact menu Contact us Home About us At a glance Our businesses Cereal Partners Worldwide Cereal Partners Worldwide Established in 1990, Cereal Partners Worldwide is a long-standing partnership between Nestlé & General Mills, bringing together the world-class capabilities of both companies. Headquartered in Switzerland, CPW has a strong worldwide network with 4,000 employees, 17 factories, sales teams in more than 130 markets, and a global R&D footprint. CPW is a leading global breakfast cereal company behind some of the world’s most iconic breakfast cereals brands – think Nesquik, Cheerios, Fitness and Chocapic to name just but a few. Vision At CPW, breakfast is a big deal. We believe a good breakfast is more than just a good start to your day – it’ also the foundation for a healthier life. We believe everyone should benefit from the goodness of cereals – our portfolio reflects that, with our more than 50 brands catering to all ages and lifestyles. At CPW, we strive to make breakfast even better with convenient, tasty and nutritious food that helps people start their day in the best possible way. Products For more than a decade, we have worked on reformulating our global product portfolio, increasing the ingredients and nutrients essential to a balanced diet such as whole grain and fibre, while reducing ingredients like sugar and sodium. We have also launched organic versions of Chocapic, Nesquik and Cheerios. Read more about Cereal Partners Worldwide: Cereal Partners Worldwide Related information Key documents Annual Review 2020 (pdf, 15Mb) Creating Shared Value and Sustainability Report 2020 (pdf, 5Mb) Brands A-Z Go to our A-Z listing to find a specific product. Share this page TO THE TOP Nestlé News Sign up for Global Nestlé News Sign up Compliance Concerns Speak Up about your concerns Speak Up Contact us Across the globe, Nestlé are here to help answer your queries Contact us Nestlé We unlock the power of food to enhance quality of life for everyone, today and for generations to come USEFUL LINKS Ask Nestlé (FAQs) Contact us Search for jobs Sign up for news Speak Up COMPANY DOWNLOADS OTHER NESTLÉ BUSINESSES MEDIA INVESTORS SHARE PRICE CHF 121.52 (-0.52%) Follow us on SUB FOOTER MENU © 2021 Nestlé Site map Help Privacy Cookies Terms of use Accessibility RSS Sign me up Unsubscribe Contact us Cookie Consent