Group Activities EN Locations Search go to store ... Menu Carrefour activities : PRODUCTS AND SERVICES POUR EVERYONE Carrefour products and services FULFIL THE SAME REQUIREMENTS Carrefour brand food and non-food products, and services fulfil the same criteria: a demand for quality; responsible products at a fair price. We are mindful of both the origins and the production conditions of our fresh products. We ensure compliance with our requirements as regards food and environmental safety during the producer selection process and thereafter regularly throughout the partnership. We also take our customers’ expectations on board in terms of innovation and ethics in the choice of non-food products and the services we offer. Our pricing strategy is to offer the best price/quality relationship that will benefit everyone: producer, manufacturer and consumer. Training 11,4 h / employees Quality Lines 726 Quality audits 45 815 Food products AT THE HEART OF CARREFOUR’S STRATEGY As a food retailer, wherever possible, we favour short supply chains that make it possible to promote local producers’ work to ensure the freshness and taste of the products, while limiting fuel consumption. Illustration: today, in France, 92 % of fruit and vegetables come from French producers. On a day-to-day basis, our artisans, market gardeners, cheese-makers, bakers, butchers and fishmongers use their expertise to select the quality products that they then prepare and present on their counters. Our Carrefour retailer brand food products meet our customers’ essential requirements with all the desirable guarantees in terms of quality and safety at a fair price: Carrefour, Carrefour Bio (in the case of products made using organic farming methods), Carrefour Baby, Carrefour No Gluten, Carrefour Veggie, etc. The priority actions of the “Act for Food” programme also give renewed impetus to food products marketed by Carrefour, with increasing numbers of organic products, local products, “free from” products, products that are respectful of animal welfare and vegan products. The Carrefour non-food product OFFERING ADAPTS BY INNOVATING Consumption habits change over time. In response to new needs, Carrefour adapts its <strong>non-food offering</strong> by focusing on the areas that appeal most to its customers: childcare, household, textiles, seasonal. And to address new modes of consumption, Carrefour is stepping up its omnichannel strategy, drawing on its subsidiaries such as rueducommerce, France’s non-food e-commerce leader. We also have innovative partnerships with specialist players such as Fnac-Darty. This strategic alliance enables us to jointly negotiate the purchasing conditions for electronic and household appliances for the general public in a context of ever increasing competitiveness. For customers, this partnership takes the form, among other things, of the opening of a Darty sales outlet in our Carrefour hypermarkets. Our customers can find a wide range of household appliances there. Four have already opened in France. The same approach is implemented in numerous countries and for different product areas. In Poland, we are developing corners for the MediaMarkt brand, the German electronics and household appliance specialist. These partnerships enable us to both reduce their management costs and boost sales in the targeted non-food product ranges. Services: CHOICE, QUALITY AND LOW PRICES Carrefour offers its customers a huge range of local services from package collection to key cutting, as well as vehicle hire, pharmacies, health and beauty products and fuel delivery. Each store deploys all or part of the range of services depending on its size and its customer needs and expectations. Financial services and insurance, in addition to leisure offerings such as travel agencies or events ticketing counters and photographic services are being introduced in numerous stores and shopping centres worldwide. In each sector, Carrefour deploys experienced specialists to create a dynamic offering that creates tangible benefit with prices that are among the most attractive on the market. Accessibility and direct advantages Carrefour teams ensure that all of the services are directly accessible. For the most part, they are located together in the reception area of stores or in dedicated service areas nearby. Some are also accessible online or via mobile apps as part of a complementarity approach with sales outlets. So you can book tickets for a show and collect a package from your store, apply for insurance online and come and discuss it with a Carrefour Bank advisor, or purchase a holiday in a Carrefour Travel Agency area and have the booking delivered to your mobile phone. One of the main assets for customers lies in the numerous linked benefits they are offered. Besides exclusive promotional offers on travel, ticketing and rental, customers with Carrefour bank cards benefit from additional discounts at checkout or favourable financing options. In addition to these services, of course, there is an omnichannel customer feedback and information system, in which the Group invests continuously – in store with new “customer attention” areas by telephone or online to ensure the best service throughout the customer experience. Leisure for everyone. Over 450,000 French customers go on holiday every year with our Carrefour Voyages travel agency. In Spain, Carrefour Viajes has built up the third largest network in the country with over 500 agencies in three years. As regards events, French customers can book tickets for over 60,000 events in one of over 550 dedicated in-store areas or directly online. In Belgium the offering has also expanded and includes tickets for entry to numerous amusement parks. Banking and insurance services All of the integrated countries now offer their customers financial services, incorporating a wide range of credit and savings products (financing, savings and insurance solutions). Of the highest quality and affordable, these products are designed to help customers with their plans and day-to-day needs. Carrefour Banque is our banking subsidiary for marketing bank and insurance business in France, Italy and Belgium. Over 2.2 million customers today benefit from services and exclusive benefits, and make daily savings when they do their shopping. Carrefour Banque also manages an overall outstanding loan portfolio of €2.4 billion, as well as a total €2.3 billion held for its savings customers. To make life simpler on a daily basis, Carrefour Banque also relies on innovation and partnerships with recognised players who support the diversification of its activities. For cheaper energy At Carrefour we strive every day to reduce our customers’ energy bills through simple and specific actions, by offering, for example, the best prices on fuels in numerous service stations adjoining hypermarkets and supermarkets. 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