24.11.2021 9:22 | KIND SDB 105.90 SEK EN / SV ABOUT Purpose & Values Our purpose "To transform gambling by being a trusted source of entertainment that contributes positively to society." Our values We are individuals united We’re a diverse network of passionate and talented individuals who are proud to be part of Kindred. As experts in our different areas, we all add something special to the company. Our success depends on attracting and keeping the best talent who recognise the importance of being a part of a winning team. We dare to challenge We see all challenges as an opportunity to do something in a better way ― for you, for the team and for our customers. We hunger for growth both personally and professionally and go above and beyond to deliver the successful products of tomorrow. Only through acting now and taking calculated risks will we stay one step ahead of the competition. We build on trust Our success is built on trust. We trust each other to deliver on our promises. We believe in empowerment and we are all trusted to make the right choices for Kindred and our customers. We behave with integrity and fairness in everything we do and because of this we are trusted by our customers, the regulators and the industry as a whole. We seek to innovate We foster an environment where initiative and innovation are rewarded. We combine our skill and experience with novel thinking to spot new trends and tools to improve our customers’ experiences. We regard failure as a stepping stone to success. We listen, we learn and we adapt. We believe in friendship We believe in humility and have a genuine interest in our colleagues. We believe that being friendly is more than an attitude; it’s a way of working. We enjoy what we do, and it shows. It’s infectious and builds relationships that last, and friendships that grow. Through friendship comes trust, and through trust comes loyalty—the key to our business. Share You may also like The Kindred Story Maintaining integrity Cookie policy Privacy notice Subscribe to press releases & financial reports Calendar 09 FEB 2022 Add to Calendar Kindred Group plc publishes Q4 2021 at 7:30 CET on 9 February 2022. Kindred Group plc is registered in Malta with company number C-39017. Registered office: c/o Camilleri Preziosi, Level 2, Valletta Buildings, South Street, Valletta VLT 1103, Malta. We use cookies. Kindred Group uses cookies and related technologies to improve the way our site functions for you as a visitor. A cookie is a text file that is stored on your device. We use these text files for functionality such as to analyse our traffic or to personalised content. To change your settings or for more details on cookies click on learn more. Accept Learn more