Services About Client Spotlight Case Studies Blog Contact PrintingMyBrand CASE STUDY Country Club Of Indianapolis The first country club in the city of Indianapolis. A lifestyle brand in a competition market. CHALLENGE The Country Club of Indianapolis was experiencing declining membership as a result of multiple market forces. Because their in-house marketing team was limited in scope, they partnered with Priority Press to develop a campaign to generate new member opportunities for the club. SOLUTION Priority Press conducted a data analysis of current members and built a member profile. The profile reflected data points covering demographics, interests, lifestyles, and more. Data was overlaid on a specific geographic area. The result was a highly targeted list reflecting the club’s best prospects. A personalized letter was created to engage the interest of the targeted list, and mailed to leads. OUTCOME By investing in data analysis, the club was able to target solid leads Interested prospects were identified through the mailing The club grew new membership by 6% Are You Ready to Take the Next Step? We respond within 1 business day. We answer all emails and requests as they come in. If you have an urgent matter or would like to place an order please click the link below to give us an call. 4026 W. 10th Street, Indianapolis, IN 46222 317.241.4234 Toll Free: 888.955.PRINT Follow Us PRIORITY PRESS Priority Press is a full-service printing and communications company headquartered in Indianapolis, Indiana. PRIVACY POLICY SERVICES Graphic Design Printing Direct Mail Large Format Promotional Items Tradeshow Support Warehousing & Fulfillment LOGIN PrintingMyBrand Outlook Web App ePace Priority Marketing Cloud Free e-Newsletter Sign Up Receive marketing news and updates on printing and promotional products, special events, free offers and more. © 2021. All Rights Reserved. | 317.241.4234 or Toll Free: 888.955.PRINT Priorities Magazine Newsletter