Start History Properties Products Packaging Contact Access History Mr. Joaquín Guerola Pastor From parents to children to date. Talking about Guerola Olives is talking about history and family tradition. In the middle of the 19th century it was born by the hand of Rafael Guerola Espluges in the town of Agullent. Its main production was native olives (cuquillo, brancaleta, manzanilla, fafarenca, etc.) that were sold raw in the best markets of the Valencian community. Rafael Guerola and his wife Rosa Ferri set up their first warehouse in the town of Benisoda, a small town next to Agullent. The warehouse was an oil mill called "L'almàssera", which was fitted out to be able to season the olives. After several years of hard work, his son Rafael Guerola Ferri follows his father's trail and in the company of his children and his wife, Patrocinio Pastor Llin, they distribute the olives throughout the Valencian Community and the Community of Catalonia. In 1972 the brothers separated, and Joaquín Guerola Pastor followed in the footsteps of his grandfather and father, he decided to start the business in the company of his children and wife Maria Sarrió Albert. In April they settled in the Benipeixcar neighborhood of Gandia. A few years later a retail store was installed in front of the Gandia town hall, where people could enjoy the best olives and pickles dressings. It is a family and traditional company with many years of experience in the production and packaging of olives and pickles from the best areas of Spain. In 1990 the LA JORDANA brand was created to be used mainly for the restaurant and hotel sector. Due to company extensions and infrastructure improvements, in 1997 we moved to the town of Piles. In 2000, the witness passed to the fourth generation, his son Sebastián Guerola Sarrió, who strengthened the company, thus becoming a more solid and competitive company in the market. This firm enjoys great acceptance in the peninsula thanks to the great care and dedication in the preparation and presentation of its products, which manage to give a touch of distinction to its most varied flavors, guaranteeing the consumer their quality. This means that they cannot be missing in appetizers and in the preparation of various dishes of Spanish cuisine. Copyright © 2016 by Aceitunas Guerola - All Rights Reserved. Web Design by Publitooth