About Us News & Events Careers Contact Us What We Do Introducers Existing Customers :Home/What We Do/Our Approach to Underwriting/Our Approach to Underwriting Our Approach to Underwriting We take the time to understand the proposal, the customer and the industry sector they operate in. Unlike many other lenders we don’t exclude particular industry sectors, as we believe that even the most challenging markets contain successful and viable operators. Neither do we focus exclusively on the value of the assets, preferring to take a view of the lending proposal as whole rather than one element to the exclusion of all others. Whilst our approach requires resources and commitment, we appreciate that time is often of the essence and so we general revert on decisions within 24 hours. And whilst we’re no push-over – after all we have a vested interest in ensuring our customers do not over borrow – our Credit led focus is all about doing deals rather than preventing them. Contact Us > “The Credit Team clearly isn’t a business prevention department” What We Do End Users Finance Products Key Criteria Our Approach to Underwriting Dealing with Asset Advantage Case Studies FAQs Introducers Asset Finance Process Why work with Us Become an Introducer Existing Customers Existing Customers FAQs Asset Finance Process Fair Processing Notice About Us Group Information Directors Slavery and Human Trafficking Statement News & Events Business News Event Calendar Charities Sponsorship Careers Benefits of Working with Us Employee Testimonial Position Available © Copyright Asset Advantage Limited Terms & Conditions. Cookie Policy. Privacy Policy. Site Map. Registered Office: Matrix House, Basing View, Basingstoke, Hampshire RG21 4DZ. Registered in England Number 04202944. We are using cookies to give you the best experience on our website. You can find out more about which cookies we are using or switch them off in settings. Accept