North America change region Contact us News room e-Commerce Home|Sappi group|Group profile|Divisional overview Sappi Europe and Sappi North America 75% of group sales* Brand managers are increasingly balancing the accessibility and immediacy of online media with the permanence, engaging nature and elegance of print. The roles and expectations of the two media have evolved over the last decade and with it, consumer behaviour. People look online for product news, reviews, store hours and best buys. With print, they perceive the brand tactilely, making a more direct personal connection between company and customer. Print feels more engaging, more cognisant that it is ‘speaking’ to the individual. It reinforces the message of quality and pride in craftsmanship. The more luxurious and expensive the product, the more likely a printed piece will be part of the marketing campaign. These lasting documents are an easy way to build loyalty and trust. Publishers, advertising agencies, designers and corporate end-users benefit from Sappi’s innovations, resources, sustainable practices and quality products when choosing our paper for their calendars, catalogues, brochures, books, premium magazines, direct mailings and annual reports. Converters and end-use customers rely on our coated and uncoated speciality paper, such as paper used in flexible packaging for food and other fast moving consumer goods. Demand for speciality packaging is growing as a result of the superior printing quality that paper offers compared to plastic. They also appreciate paper’s haptic** potential: they want the packaging to be an all-round sensory experience. Furthermore, the versatility of paper packaging is an additional benefit. You can fold it in many ways, you can print inside and out; and you can customise the marketing message with digital print. Environmental awareness, governmental regulation and customer demand are all helping to make this an exciting growth part of our business. Casting release paper is used in the manufacture of synthetic leather and decorative laminate products, creating texture that make designs come to life. Sappi also produces dissolving wood pulp (DWP) in North America; a product made from wood which is sold to customers who use the product to manufacture a wide range of consumer products, such as fashion clothing, cellophane wrap for sweets and flowers, pharmaceutical and household products, and make-up such as lipstick. Sappi is the world’s largest manufacturer of DWP and we export almost all of the production from our mill at Cloquet in Minnesota. Our range of uncoated graphic and business papers, our technical support services and research and development facilities, as well as our excellent service and close interaction with our customers across the globe, ensures that we assist our customers to meet their business objectives. Sappi's 10 mills in Europe and North America have the capacity to produce 4.7 million tons of paper per year. The two manufacturing regions, namely: Sappi Europe and Sappi North America have customers in over 100 countries. This geographic spread of our operations allows us to optimise global knowledge of market developments, operational best practices and technological advancements. The Sappi group, including Southern Africa, is approximately 97% economically integrated in terms of pulp purchases and sales. On a regional basis, we purchase slightly less than half of the pulp requirements in Europe and are net sellers of pulp in North America and in Southern Africa. Sappi Southern Africa 25% of group sales* Sappi Paper and Paper Packaging Sappi was formed in South Africa in 1936 to serve South African consumers with locally produced paper. Sappi has a tradition of innovating and developing new products to meet local demand for newsprint, coated and uncoated fine paper, office paper (stationery, printing and photocopying), packaging and speciality papers (grades for flexible packaging, rigid packaging for the food, pharmaceutical, luxury and cosmetic industries), containerboard (paper for cardboard boxes used for agricultural and industrial use) and tissue wadding (for medical and industrial wipes, toilet tissue, serviette, towel and diapers). Due to the sale of our Cape Kraft and Enstra Mills at the end of 2015, we have now exited the recycled packaging and security paper grades. Headquartered in Johannesburg (South Africa), the division operates three pulp and paper mills and has a production capacity of 675,000 tons of paper and 770,000 tons of pulp per year. Sappi Forests Sappi Forests supplies over 78% of the wood requirements of Sappi Southern Africa from both our own and committed commercial timber plantations of 492,000 hectares. This equates to approximately 30 million tons of standing timber. All wood grown on Sappi-owned land and a large proportion grown on plantations managed by us, is Forest Stewardship Council® (FSC®) and ISO 9000 certified. Approximately 140,000 hectares of our land is set aside and maintained by Sappi Forests to conserve the natural habitat and biodiversity found there, including indigenous forests and wetlands. Sappi's sawmill, Lomati, produces sawn timber for the construction industry. Sappi Specialised Cellulose Sappi also produces DWP, a product made from wood from our plantations, which is sold to customers who use the product to manufacture a diverse range of consumer products. We are the world's largest manufacturer of DWP and we export almost all of the production of our mills in South Africa. The Saiccor and Ngodwana Mills have the capacity to produce approximately one million tons of dissolving wood pulp per year. Sappi Southern Africa is a net seller of pulp, which effectively hedges pulp purchases by our European business. Sappi Trading Sappi Trading operates a network for the sale and distribution of our products outside our core operating regions of North America, Europe and Southern Africa. Headquartered in Hong Kong (China), the division manages a network of 12 sales and logistics offices and serves over 160 countries around the world. Sales and logistical operations are provided for most of the group’s pulp sales and a large proportion of the group’s fine paper and speciality paper sales in export markets. By providing our manufacturing regions with cost effective access to worldwide markets, the division is an essential component in maximising Sappi’s profitability. * As at December 2015. ** haptic – (haptic communication) – refers to the ways in which people communicate and interact via the sense of touch. As well as providing information about surfaces and textures, touch, or the haptic sense, is a component of communication in interpersonal relationships that is non-verbal and non-visual. Touch is extremely important for humans and is vital in conveying physical intimacy. 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