Mediaocean named a Leader in 2021 Gartner® Magic Quadrant™ for Ad Tech — Download Report » Mediaocean named a Leader in 2021 Gartner® Magic Quadrant™ for Ad Tech AD SERVING Flashtalking is the leading independent global ad server for advertisers who value control of their own data and wish to separate media sales from delivery and measurement. LEARN MORE CREATIVE PERSONALIZATION Flashtalking’s creative management tools enable advertisers to personalize at scale by activating feeds and data with Decision Trees, our creative decisioning interface. LEARN MORE IDENTITY FRAMEWORK Flashtalking is the world’s first cookieless ad serving platform to orchestrate client identity for measurement and personalization. LEARN MORE ADVANCED ANALYTICS Flashtalking’s reporting platform and advanced analytics provide advertisers with a comprehensive view of the customer journey and surface actionable insights. LEARN MORE VERIFICATION Flashtalking’s complete suite of verification tools offers fraud detection and viewability services globally across desktop, mobile web, in-app, CTV/OTT, and is able to fill any verification gaps. LEARN MORE NEWS & THOUGHT LEADERSHIP Flashtalking by Mediaocean wins 2021 I-COM Global’s Data Creativity Award for scaled identity resolution approach to FanDuel USA measurement Mediaocean, the mission-critical platform for omnichannel advertising, has announced that I-COM Global has recognized it as a winner in the Identity Solution Category for the global data community's Data Creativity Awards. I-COM judges have recognized Flashtalking by Mediaocean for developing a proprietary approach to identity resolution and measurement on behalf of FanDuel USA, an online sportsbook and i-gaming platform. This marks three wins in the past four years for Flashtalking being named as a finalist for these awards. Read More → Nov 16, 2021 Press Release Cross Screen Media Announces Partnership with Flashtalking by Mediaocean to Enhance Campaign Planning and Activation Cross Screen Media, a tech firm specializing in optimized local TV and CTV ad planning and measurement, announced a partnership with Flashtalking by Mediaocean that empowers advertisers to accurately reach custom audiences and measure impressions across screens, without dependence on cookies, by incorporating Ftrack into the Cross Screen Media platform. Read More → Nov 1, 2021 Partnerships Mediaocean named a Leader in 2021 Gartner® Magic Quadrant™ for Ad Tech and named in the Gartner Peer Insights Customers’ Choice: Ad Tech Mediaocean today announced that it has been named a Leader by Gartner, Inc. in the “Magic Quadrant for Ad Tech” (October 2021) research report. This is the second time that Mediaocean has been named in the Ad Tech report, having been named as a Visionary in 2020. The research was conducted prior to the acquisition of Flashtalking, and those additional capabilities were not considered. Read More → Oct 28, 2021 Press Release AWARDS 2020 SHORTLIST Best Use of Data & Creativity with Costa Coffee & SUBLIME 2020 WINNER AI Category: “Creative Element Analysis: Using AI to Describe & Analyze Ad Creative” 2019 WINNER Best Attribution Solution 2019 WINNER Most Effective/Measurable Campaign with British Gas & Mediacom 2019 FINALIST For our campaign with McDonald’s, OMD, The Trade Desk, Salesforce & Kochava 2018 WINNER Best Industry Collaboration with Vodafone & Wavemaker Autumn 2018 WINNER Best Ad:tech Supplier 2018 WINNER Attribution Category with IAS, Tapad & Dish Networks Spring 2018 WINNER Best Ad:tech Supplier 2018 FINALIST Best Marketing Analytics/Attribution Platform CONTACT US SUBSCRIBE TO NEWSLETTER | PUBLISHER CERTIFICATION | PRIVACY POLICY | MODERN SLAVERY POLICY | CONSUMER PRIVACY | OPT-OUT|SUBMIT VULNERABILITY REPORT OR BUG © COPYRIGHT SIMPLICITY MARKETING 2007-2020. FLASHTALKING IS A TRADEMARK OF SIMPLICITY MARKETING LTD. THIS SITE USES COOKIES TO STORE INFORMATION ON YOUR COMPUTER. Some of these cookies are essential, while others help us to improve your experience by providing insights into how the site is being used. I Do Not Accept NECESSARY COOKIES Necessary cookies enable core functionality such as page navigation and access to secure areas. The website cannot function properly without these cookies, and can only be disabled by changing your browser preferences. To opt out of cookies and cookieless approaches for personalized ad serving and measurement, please visit https://www.flashtalking.com/optout ANALYTICS Cookies may be placed to improve site usability and experience. Analytics On Off MARKETING Cookies may be placed for remarketing purposes. Marketing On Off About this tool (Opens in a new window) External Link Icon Cookie Control