Renew or change your cookie consent X Consumer Opt Out of Targeted Advertising Log In BLOG FORWARD THINKING Amobee Named a Leader in the 2021 Gartner Magic Quadrant for Ad Tech for Second Year in a Row by Lidia Ruelas, October 29, 2021 For the second year in a row, Amobee has been named a Leader in the Gartner Magic Quadrant for Ad Tech. You can view the full Gartner Magic Quadrant for Ad Tech Report here. This important validation of Amobee’s long-time vision and commitment to being a leader in advertising solutions comes directly on the heels of receiving one of the highest rankings in the Ad Perceptions CTV Study for several categories including integrating linear TV plans, premium, and high-quality content. Amobee has made significant progress in bringing the power of digital advertising to TV, digital and social channels, providing consolidated access to linear and streaming TV, inventory, and real-time programmatic bidding markets. This latest Gartner win also recognizes Amobee’s strength as a fully integrated TV, digital, and social ad management platform. This validation is a testament to the success of Amobee’s strategy and commitment to driving competitive advantage in the media supply chain. Other key strengths cited in the Magic Quadrant for adtech include product strategy, a unified tech stack, and a commitment to a converged vision that offers media planning, buying and analytical capabilities across linear TV, OTT/ CTV and a range of digital ad formats. We believe that Gartner recognized many aspects of our business that could, in turn, be beneficial to the success of yours: Unified tech stack for TV and digital campaign measurement Connected TV (CTV) allocation Consumer goods industry focus These powerful endorsements of Amobee’s ad tech leadership and ability to put marketers in control of driving better business outcomes with solutions that unify and empower TV, digital, and social advertising strategies. For more details on Amobee’s performance and other Ad Tech companies, you can access the complete report here. We want to hear from you! Amobee simplifies cross-screen optimization for both brand and media companies and enables marketers—both broadcast and digital advertisers—to confidently plan, activate, and measure all their TV, digital, and social investments together. Contact us today to learn more about Amobee’s complete suite of unified solutions. Lidia Ruelas Share Read Next All Blog Posts DATA & INSIGHTS Understanding the data landscape for TV and video advertisers Here’s an overview of the many flavors of viewership data and how data partnerships can empower your marketing strategy and free you up from relying on a single data source. July 6, 2021 FORWARD THINKING What is Contextual Targeting and is it Smart Enough for Today’s Advertisers? Contextual targeting enables you to make better consumer privacy decisions than cookie-based targeting by finding your audience through content signals instead of ID-based targets. May 18, 2021 Solutions Discover Plan Activate Optimize Analyze Resources Success Stories Newsroom Blog Research & Insights Creative Gallery About Company Awards Careers Contact Us +1.650.353.4399 | Privacy Guidelines | Consumer Opt Out of Targeted Advertising (Do Not Sell My Personal Information) | General Data Protection Regulation Policy | California Consumer Privacy Act Disclosures © 2021 Amobee, Inc. All rights reserved. Adconion, Kontera, Turn and Videology are trademarks of Amobee, Inc. By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. Cookies Settings Accept All Cookies