MENU RESERVATIONS INTRODUCING MICHELLE Floral Street founder, Michelle Feeney, chose to open her flagship in the heart of Covent Garden because it is a pretty special place. It’s a feast for the senses! It’s an area that surrounds you with the very best of London’s arts, from ballet to opera and theatre to street performers. It was also home to the original Victorian Flower Market. So, it’s the perfect place for the Floral Street store selling sustainable, scented products powered by flowers. London has played a huge part in shaping Michelle’s brand. It is an amazing mash-up of cultures all coexisting in this vibrant city. The Floral Street approach to scent is also quintessentially British, where we love to pick wildflowers from overgrown gardens and wrap them in brown paper tied with string. “When I launched Floral Street, three years ago, my aim was to help people appreciate fragrance in a fun, modern, yet responsible way. Our Scent Schools help you learn about the art of fragrance and the provenance of ingredients on that journey.” HER EXPERIENCE SEASONAL TIPS 1 - WATERLOO BRIDGE London’s Waterloo Bridge is one of my favourite bridges in the world. Standing in the centre on a clear and sunny summer’s day, looking out over the water you get the breadth of history of the whole of our amazing city. 2 - BOROUGH MARKET Take time to wander around historic Borough Market and sample a feast of gourmet foodies. Everything from the individuality of the people through to the diversity of food and cultural experiences all give London its multi-faceted uniqueness in the world. READ MORE FAVOURITE SPOTS WATERLOO BRIDGE BOROUGH MARKET COLUMBIA ROAD COVENT GARDEN PIAZZA CURATE YOUR STAY Get in touch to talk to our knowledgeable Concierge to create a One Aldwych experience inspired by Michelle that is completely tailored to you. Give us a call on +44 (0)20 730 1000 or drop us an email to tell us more about what you would like to do during your stay. FOLLOW OUR INSTAGRAM @ONEALDWYCHHOTEL Suites & Bedrooms Food & Drink Wellness Offers Private Events Gifts The Curators Fact Sheet Terms & Conditions Legal & Privacy Accessibility Sustainability Safety at One Aldwych Contact Us Find Us Careers Press Partners Reservations 1 Aldwych London WC2B 4BZ +44 (0)20 7300 1000 reservations@onealdwych.com Receive the latest news and exclusive offers in your inbox SIGN UP © One Aldwych 2021 All Rights Reserved Luxury Digital Agency COOKIES FIND OUT MORE ACCEPT COOKIES