Cookies Welcome to Spafax. Our site uses cookies and by using the site you are consenting to this. Read our policy. Accept .st0{fill:#091235;} ; American Airlines Discovering Entertainment Through Conversation The Rise of Voice Search There are now more than 50 million smart speakers in the US. Amazon is leading the way with over 60 percent of the US smart speaker market share in 2018. American Airlines wanted to introduce a way for their customers to use their Amazon Alexa-enabled devices to plan their journey and get excited about the entertainment on their upcoming flight. An Industry First Powered by AI, the Spafax Profile Skill offers the first voice-activated in-flight entertainment service for the Amazon Echo. With the new Skill, American Airlines customers can ask a variety of questions about the entertainment available on board their upcoming flight, including what titles are available, featured actors, ratings and much more. Trip Planning Made Easy Engaging with the Spafax Profile Skill is easy, quick and concise. The Skill offers clear user flows and custom messaging from American Airlines. For example, if it applies to their upcoming flight, travelers will be encouraged to download the app required to stream wireless in-flight entertainment. "The new Alexa skill from Spafax allows our customers to interact with our brand in a fun and engaging way." – Brian Richardson, Director of Inflight Entertainment and Connectivity, American Airlines Maximizing IFE Investment The Skill integrates seamlessly with the American Airlines in-flight entertainment online guide – powered by Spafax Profile – and helps American Airlines make the most of their IFE investment. Discover the world of travel media and entertainment with the Future Screen podcast © Spafax 2021. All rights reserved. Spafax is a WPP company. TechCreativeMediaNewsContactPrivacy Policy

Cookies Welcome to Spafax. Our site uses cookies and by using the site you are consenting to this. Read our policy. Accept .st0{fill:#091235;} Our Work We work with some of the world's leading brands All categories Unlocking New Revenue Streams Through Creative Technology View Case Study Enhancing the EXPO Experience with Multi-Media Content View Case Study Discovering Entertainment Through Conversation View Case Study Engaging the World's Most Influential Audience View Case Study 12Older Discover the world of travel media and entertainment with the Future Screen podcast © Spafax 2021. All rights reserved. Spafax is a WPP company. TechCreativeMediaNewsContactPrivacy Policy