ABOUT US OUR TEAM OUR SERVICES MEDIA JOBS YOUR SPORT MANAGEMENT AGENCY INTEGRITY QUALITY RELIABILITY DEDICATION Wesport is a new boutique sports management agency that aims to make sports management more personal and more professional. We specialize in the representation of top performing athletes, work extensively with the corporate world and collaborate closely with leading national and international sports organizations and events. By connecting the corporate world with the sports industry and creating partnerships, we help companies strengthen their brands. Our integrity, quality, reliability and dedication ensure successful long-term relationships in this fast-growing global industry. GET IN TOUCH WITH WESPORT +46 8 50 12 12 50 INFO@WESPORT.SE THE STORY OF WESPORT After dedicating most of my life to tennis I had to cut my career short without fulfilling my dream of breaking into the top 100 WTA ranking. I had to change tack and I soon enrolled at Stockholm Business School. But I wasn’t happy. I started looking for my next big dream, but I couldn’t seem to find the right direction. And so one day I happened upon a book that would change my life: What they don't teach you at Harvard Business School by Mark McCormack, the man who essentially invented sports management as an industry. I was very proud when several years later I got the chance to move to Washington after one of the leading agencies hired me as a agent. I worked hard to learn every aspect of the job and after a couple of years I had recruited and was representing the world’s number one female tennis player. It was a dream come true. But after ten years in the business I felt that something was missing, I felt that that the industry focused too much on maximizing profit while lacking personal commitment. The decision was made. I was going to start my own sports management agency based on my own vision and values. I left my job and was placed on garden leave; I had to leave all my clients behind. But in 2014 my dream was finally fulfilled: I founded Wesport. At last I had the freedom to run my own business with a relentless focus on helping athletes reach their maximum potential. I built the company from the ground up with personal engagement and uncompromising professionalism as core values. After years of searching, I was finally home. At Wesport we don’t have a magic formula. We put hard work into every single detail to stay ahead of the curve. We simply aim to do everything – and we mean everything – a little better than our competition. The same mind-set and graft that makes an athlete succeed is what shapes our business. We know that every inch, every fraction of a second, every last little detail, will make the difference in the end. Our goal is simple: to create the optimal conditions for each individual athlete to thrive and succeed. Thank you for taking the time to learn about Wesport. I hope you want to join us on our journey! Nina Wennerström Founder & CEO LATEST NEWS FOLLOW @WESPORTAGENCY ON INSTAGRAM SWEDEN'S FIRST AND ONLY FEMALE HOCKEY AGENT, NINA WENNERSTRÖM 2018-10-01 Sweden's first and only female hockey agent, Nina Wennerström Read more OUR TEAM Nina Wennerström CEO & Founder info@wesport.se Nina Wennerström founded Wesport in 2014 and currently serves as the company's CEO. Nina has over 13 years of experience within the international sports management industry and has throughout her career recruited and represented some of the best athletes in the world. Nina leads Wesport across our entire client portfolio, ranging from representing our tennis and ice hockey players to serving as a sports marketing consultant to major corporations. With a mission to over-deliver, Nina motivates her team to accelerate through impact, creating a winning environment for our clients and staff. Martin Palm Client Director martin.palm@wesport.se +46708356925 Martin is a licensed Swedish hockey agent, and oversee all aspects of the Wesport client roster ensuring the best possible service at all times. He is also the leader of Wesport's consulting arm, and with an eye for innovation, he is seen as one of the "go-to" persons when it comes to maximizing a partnership's commercial value. Martin has an extensive background within the sports industry, and prior to joining Wesport, Martin worked for some of the worlds most renowned agencies, such as IMG and Starcom. Jessica Bohm Service Manager & CEO Assistant jessica.bohm@wesport.se +46766280997 With key organizational skills, Jessica thrives in an environment where multitasking is essential as she keeps Wesport's lineup on the right track to success. She serves as Nina Wennerström’s assistant and is in charge of all of Wesport's administration, service, and logistics regarding our clients. Karl Hellgren Operations Manager karl.hellgren@wesport.se +46702970674 As Wesport's financial manager, Karl manages all of Wesport's accounting and financial transactions. He is also a licensed hockey agent, playing a key role in the service of all of our hockey clients as well as Wesport's day to day operations. Prior to joining Wesport, Karl successfully ran his personal business offering management and accounting services. Karl has a BA in Sports Management from Sodertorn University. Adam Gustafsson Client Manager adam.gustafsson@wesport.se +46768856793 Adam is an integral part of Wesport’s tennis division by managing and assisting all of our current tennis clients as well as scouting the next generation tennis stars. With personal experience being on the ATP tour himself, and having spent his entire career working in professional sports, Adam understands how to connect brands with the best possible sponsorship channel through our sales and consulting services. Adam has a degree in Business and Sports Management from Rice University in Houston, TX. Carl Fhager Legal Counselling Carl is an experienced and recognized sports lawyer and currently the Head of Sports & Entertainment at MAQS Law Firm in Stockholm. He has previously worked as the Sports Director of BK Häcken. Together with Anton Olsson, Carl is responsible for all the legal matters at Wesport. Anton Olsson Legal Counselling Anton is a lawyer at MAQS Law Firm and works closely with Carl on all of Wesport’s legal matters. He specializes in the drafting, reviewing and negotiation of commercial agreements. OUR SERVICES ATHLETE REPRESENTATION CONSULTING EVENT MANAGEMENT ATHLETE REPRESENTATION As a professional athlete you are fully dedicated to performing at the highest level. At Wesport, we will work equally hard to ensure that everything else is taken care of and that you have the space to focus exclusively on your game. We make the lives of our professional athletes less complicated and more efficient. We build personalized teams around each client where everyone works together towards the same goals. Athletic Development DEVELOPMENT PLAN Our goal is to maximize your potential and make sure that you achieve your goals. We take great pride in our wide network of elite coaches that our clients can tap into to find the right support for their careers. We also collaborate with some of the most prestigious sports academies around the world and will work tirelessly to find the right organization, coach and location to take your career to the next level. NUTRITION As a professional athlete it is important that you optimize every aspect of your life. Food and nutrition plays a key part in finding the winning formula for you. Wesport can give you access to some of the most respected sports nutritionists in the world and we will ensure that you always get the right support in putting together a nutrition plan that works for you. STRENGTH AND CONDITIONING Wesport clients have access to an extensive network of fitness experts and personal trainers that can help you improve your performance. It is not only about getting stronger or faster; staying healthy is vital so that you can compete on the highest level week in and week out. SPORTS MEDICINE Wesport will always be there to provide the support you need if you were ever to suffer an injury. We make sure you get the right help at the right place at the right time. We will get you access to the most sought-after specialists and doctors to diagnose and treat any injuries as quickly as possible. SPORTS PSYCHOLOGY Finding the right mind-set is one of the key areas of an athlete’s life where we often see a lot of room for improvement. It is as much about enhancing your performance as your general well being. Finding the right psychologist is a personal matter and we will provide you with options until we find the perfect solution. We allow you to tap into a wide range of experts that will build and strengthen your confidence when you need it the most. Commercial Services CONTRACT NEGOTIATIONS Wesport will maximize your commercial value as a professional athlete, regardless of whether you compete individually or in a team sport. Through our extensive network of specialists and our in-house expertise in managing negotiations, we will always make sure you get the best possible deal when negotiating your contractual agreements. We will also identify and secure the most lucrative sponsorships and endorsement deals in the market place. LEGAL COUNSELING Through our partner MAQS we assist in drafting, negotiating and reviewing any commercial agreements to make sure that you are fully protected. We can also help you set up companies abroad and register trademarks. Our legal counselors have extensive experience in tax planning and can optimize your revenue structures so that you always get the most out of all your commercial commitments. FINANCIAL SERVICES Wealth management and financial services are the foundation of your long-term prosperity as a professional athlete. We understand the importance of working with people you can trust and our carefully vetted experts will set up portfolios and investment strategies that will give you the peace of mind you need to focus on your game. INSURANCE COUNSELING Sports insurance is a complex matter that requires careful analysis and planning. We work closely with our athletes to take all necessary provisions and ensure long-term stability in case of an injury. We work with insurance experts to ensure that our athletes get the best coverage at the most competitive rates. COMBINE YOUR STUDIES AND SPORTING CAREER We believe in creating long term success for all of our clients, and to have a study background is an exceptional path to prepare yourself following the conclusion of your athletic career. Wesport individually supports, guide, advise, and assist our clients in finding the best possible academic institution as well as the best path to develop as a professional athlete. Marketing and Media Services PERSONAL BRANDING Building a unique brand has become an important opportunity for every professional athlete. Just like with a traditional brand, personal branding relies on a signature image and a unique voice that your fans around the world can grow to recognize. Wesport will guide you in this process, helping you build your own personal brand and leveraging it to further your career. COMMUNICATION, SOCIAL MEDIA & MEDIA COACHING In a fast-paced and constantly evolving media landscape, communication is a vital aspect of any athlete’s career. Regardless if you are looking to be more present in traditional media or newer channels like Facebook, Instagram or Snapchat we are here to support and guide you, as well as managing your media presence so that you can focus solely on your performance. INFLUENCER MARKETING An athlete’s influence stretches far beyond social media and can add credibility to campaigns and brands throughout a variety of industries. At Wesport we understand influencer marketing and we work closely with our athletes to find the right opportunities for their personal brands. POST CAREER PLANNING We believe that the end of a sports career is the start of a new chapter. We are well connected in the corporate and media industries and we will guide you through the opportunities and openings that will be available to you when it is time to find new challenges and explore new horizons in life. Studying or retraining for a new career can be challenging, which is why we aim to provide support every step of the way. CONSULTING Sponsorships are an effective way of making a company’s marketing budget work smarter and more effectively. We are strategic advisors and we have extensive experience in brand and sponsorship management. Modern sponsorships are much more than just a logo placement and it is important that the target audience understands the connection between the athlete and the brand. Wesport will find the right platform for your company by sourcing the right partners for your brand. We will always do this with your target audience and objectives in mind. Possible benefits for your company include: BRAND OPTIMIZATION & EXPOSURE When companies link up with high-profile athletes for strategic partnerships it can be a powerful and mutually beneficial collaboration that transcends traditional one-dimensional branding approaches. We build bridges between businesses and the world of sports to seek out the best opportunities for both athletes and brands. SPONSORSHIP PROCUREMENT & SALES This is one of the areas where we truly excel. We specialize in sponsorship procurement and sales, and we will find the right sponsors for your organization through our global corporate network. PRODUCT PLACEMENT & DIGITAL PRESENCE We can increase your brand presence in the digital channels where you need more exposure. Integrating your company’s brand into a professional athlete’s daily life is an effective way to strengthen your brand and reach out to clearly defined target audiences. A well-run campaign through an athlete’s social media channels can increase your visibility, promote your products or services and drive traffic to your company’s website. CLIENT ENTERTAINMENT Engaging in sports and event sponsorships is an opportunity for you to improve your relationship with existing clients and build relationships with new prospects through unique and exclusive experiences. This can include pro-ams, clinics, VIP tickets to the biggest sporting events and much more. ATHLETE APPEARANCES Having athletes participate in promotional appearances and private meet-and-greets with your clients and guests can be a unique opportunity to promote and strengthen relationships with key players in your industry and generate new business opportunities. GOODWILL & CUSTOMIZED CSR PROGRAMS We will help you develop meaningful initiatives that will build and enhance your brand. You can be part of an exciting journey and strengthen your company’s brand image by helping professional athletes fulfilling their dreams and goals. EVENT MANAGEMENT Wesport has experience in planning and organizing international events. We offer customized and innovative solutions that will turn your event into an effective sales and marketing platform for your brand. We offer the following event management services: STRATEGY & PLANNING SPONSORSHIPS PROCUREMENT LEADERSHIP & ORGANIZATION MARKETING & ADVERTISEMENT PRESS & MEDIA MANAGEMENT SECURING KEY ATHLETES CORPORATE HOSPITALITY PROGRAMS Wesport AB Jan Inghes Torg 28A 120 71 Stockholm +46 8 50 12 12 50 FACEBOOK LINKEDIN INSTAGRAM INFO@WESPORT.SE Copyright © 2017 Wesport AB. All rights reserved.