Supporting our community since 1947 APPLY FOR A GRANT ABOUT US GOLF TOURNAMENTS GRANTMAKING OTHER GIVING GET INVOLVED OUR IMPACT HOME » ABOUT US About Us Board of Directors Our Staff Grant Committee Contact Us Our Mission & History Our mission is “to enhance the quality of life in Monterey County and surrounding areas through the strategic disbursement of charitable funds generated by hosting the AT&T Pebble Beach Pro-Am and the PURE Insurance Championship.” With close to 80 years of expertise in managing world-class golf events and charitable giving, Monterey Peninsula Foundation leverages the game of golf into positive community change. Our mission is two-fold: To host the most remarkable tournaments for players, spectators, sponsors, and volunteers, and to focus the philanthropy made possible by the tournaments to enhance the quality of life across Monterey, Santa Cruz, and San Benito Counties. Through the creation of world-class golf experiences, Monterey Peninsula Foundation generates and distributes funds across a wide spectrum of initiatives which effectively address social needs and impact the community. Great golf. It’s just the beginning. Our History AT&T Pebble Beach Pro-Am In 1937, Bing Crosby invited a group of friends to get together for some golf, a clambake and, most importantly, to raise a little money for the local charities. The rest is history. Since that time, the tournament, now known as the AT&T Pebble Beach Pro-Am, has become one of the most internationally recognized stops on the PGA TOUR, and Monterey Peninsula Foundation’s philanthropic giving continue to support hundreds of nonprofit organizations each year. LEARN MORE PURE Insurance Championship In 2004, Monterey Peninsula Foundation harnessed the idea of The First Tee Open at Pebble Beach to showcase The First Tee, a positive youth development and golf program. Now known as the PURE Insurance Championship at Pebble Beach, the tournament pairs junior golfers from The First Tee programs around the nation with PGA TOUR Champions and talented amateurs in a unique format designed to mentor and inspire a new generation in the sport. As with the AT&T Pebble Beach Pro Am, the proceeds from this tournament are reinvested to impact kids in The First Tee program and local communities along the Central Coast. LEARN MORE Our Legacy Community Impact We are committed to excellence — in the way we host our tournaments, providing spectators with a remarkable experience and awarding grants that make a difference. Areas of interest include Arts & Culture, Community & Environment, Education, Health & Human Services, and Youth. We pay it forward, partnering with over 250 nonprofits each year to make a difference. Since our beginnings as a clambake, Monterey Peninsula Foundation has given millions to serve the people in Monterey, Santa Cruz, and San Benito Counties. In 2020-21, Monterey Peninsula Foundation distributed more than $10.8 million in the Monterey Bay region. Our Team Our Board of Directors We’re governed by a board of directors from a variety of business disciplines. View Board of Directors Our Staff Meet the team behind the tournaments and more. View Staff Members Our Grant Committee Our Grant Committee includes community members and members from our board. View Grant Committee Get Involved VOLUNTEER SPONSOR DONATE Stay Connected Monterey Peninsula Foundation About Us Golf Tournaments Grantmaking Other Giving Contact Us Press Room Our Sites Monterey Peninsula Foundation, 1 Lower Ragsdale Drive, Bldg 3, Ste. 100, Monterey, CA 93940 Tel: 831.649.1533 Fax: 831.649.1763 info@mpfca.org Privacy Terms Site Map Copyright © 2017 Monterey Peninsula Foundation. All Rights Reserved