For Retailers New Account Setup To begin the process of setting up a new account, your information must be reviewed by a General Beverage customer service representative. Please fill out the form below with your business details to begin the application. A customer service representative will reach out in 1-2 business days to begin this process. Fields marked with an * are required I'm interested in: Location Message Products Each of our distribution locations carry different products. For a list of the products which we sell in your location please click the button below. BEER LOCATIONSWINE & SPIRIT LOCATIONS Locations Headquartered in Madison, General Beverage has additional locations in Chippewa Falls, Little Chute, Milwaukee, Oshkosh, Stevens Point and Superior. LEARN MORE Get In Touch CONTACT US Headquartered in Madison, GB has additional locations in: Chippewa Falls, Eagle River, La Crosse, Little Chute, Milwaukee, Oshkosh, Stevens Point and Superior. HOME ABOUT BEER WINE & SPIRITS CAREERS CONTACT © 2021 General Beverage. All Rights Reserved. Website by Kella Design

General Beer of the Northwoods EAGLE RIVER - BEER Menu Products Each and every market provides a unique set of products. To receive a complete list of products available from our Chippewa Falls location, please call the number below. VIEW PRODUCTS RETAILER PORTAL Counties Served ASHLAND FOREST IRON ONEIDA PRICE VILAS Contact Us For questions about a specific products or market coverage, please contact us directly. PHONE 715.479.9060 FAX 715.479.6916 GENERAL BEER OF THE NORTHWOODS 120 Jack Frost Street Eagle River, WI 54521 Get Directions Join Our Team Interested in a career with General Beverage? We are always on the lookout for qualified drivers, merchandisers, salespeople, customer service representatives, and more. VIEW OPENINGS Get In Touch CONTACT US Headquartered in Madison, GB has additional locations in: Chippewa Falls, Eagle River, La Crosse, Little Chute, Milwaukee, Oshkosh, Stevens Point and Superior. HOME ABOUT BEER WINE & SPIRITS CAREERS CONTACT © 2021 General Beverage. All Rights Reserved. Website by Kella Design