Scale Experts Why Scalewise Become a Scale Expert About us Login Delivery Partner Scaling Story QStory - Specialised Sales & Marketing Delivery Partners Contact Center Automation Scaleup GTM Strategy, Account Based Marketing, Messaging, SDR Training QStory is a fast-growth contact center automation scale-up that increases the effectiveness and productivity of call center operations and delivery for companies like Nat West, Nationwide Building Society & Jet2 Holidays. Size of commercial team: 7 Fundraising round: Series A “Scalewise has transformed our go-to-market approach enabling us to implement best-in-class Account Based Sales & Marketing strategies that deliver high-quality pipeline, consistently”. Patrick Coleman Co-founder & CEO, QStory QStory Founder Patrick Coleman enlisted the help of Scalewise to improve Sales Development Representative (SDR) effectiveness, implement a robust sales process, develop and deploy an Account-Based Marketing approach and grow the value of their sales pipeline. QStory wanted focussed and strategic input to optimise their messaging, articulate their value-proposition more clearly and capitalise on the sizeable market opportunity. With an injection of top-tier scale expertise, Scalewise honed QStory’s go-to-market strategy and improved opportunity quality and close rates. Scalewise Impact Within a week of project sign-off, Scalewise assembled a team of highly experienced Delivery Partners to help QStory on their next stage of hyper-growth. Scalewise’s experts had an impact in the following areas: 1. Created a focused Account-Based Marketing strategy Marketing Scale Experts implemented an account-based marketing strategy that gave QStory a much more focussed approach to targeting prospective clients. This new approach was then activated in an account-based advertising trial. Result: 11 target accounts engaged within first weeks of ABM campaign trial Hire ABM Scale Expert 2. Built a compelling company narrative Marketing Scale Experts worked with the CEO to define a clearer and more differentiated description of the business; one that is meaningful and compelling to the target buyer. This was then articulated in a new sales deck, relaunched website and multiple videos. Result: Clear and targeted “Now What?” message on qstory.ai Hire Marketing Scale Expert 3. Expanded the capabilities of lead generation Our Sales Scale Experts assessed, coached and trained QStory’s outbound SDR team, empowering them with the confidence to book meetings, influence stakeholders and reach the right decision-maker. Result: 3 SDRs trained to delivery high quality pipeline Exceed Growth Goals 4. Developed an effective Go-to-Market strategy Developed and improved QStory’s GTM strategy — helping them to achieve real clarity over who to target and how this can be executed throughout the business. Result: Sales & marketing alignment around a clear Ideal Customer Profile Hire GTM Scale Expert QStory clients “Scalewise played a critical role in enabling QStory to build a scalable and predictable sales machine. We now have the culture, infrastructure and in-house capabilities to achieve our revenue goals.” Patrick Coleman Co-founder & CEO, QStory How Scalewise works Our simple 4-step process will quickly have you matched with the perfect Scale Coach whilst providing access to our unique Membership offering. Check All Steps Trusted by ambitious scale-ups Frequently Asked Questions Why choose Scalewise? We take the risk and hassle out of sourcing & securing exceptional Delivery Partners. Through our extensive network, we’ve selected the very best in their respective fields. Our Delivery Partners have often been in operational roles within scale-ups very recently and have a proven track record of delivering impact. You don’t pay anything to Scalewise for the impactful introductions we make. What is a Delivery Partner? What type of Delivery Partners do you work with? How do you select your Delivery Partners? What does an engagement typically cost? Who do we have a contract with? Want to scale faster? Build a scalable and sustainable growth engine with high-impact Coaching, Fractional & Interim Leaders and Delivery Partners. Grow Faster Become a Scale Expert Scalewise About Us Why Scalewise How it Works Scale Experts Scale Coaches Fractional Leaders Delivery Partners Knowledge Resources Scaling Stories Meet the Scale Experts Subscribe Join our newsletter to stay up to date on features and releases © 2021 Scalewise. All right reserved. Privacy Policy