Solutions Work Brands News Careers About Contact EN BRAND CONNECTIVITY WITH GAMEFICATION BACK TO WORK Standing out from competitors by using gamification Burger King in Russia was facing an increasing threat from McDonald’s who were expanding and investing heavily in advertising. Burger King needed a smart digital marketing tool that would help them compete for vital market share and get more people through their doors, more often. A 9-week campaign offered a free game accessed via the app to win free Burger King products. For every purchase over 300 RUB, shoppers got a chance to enter a premium game with premium prizes including Philips headphones. 01 / 03 Over 3m PEOPLE ENGAGED Increase IN TRAFFIC & SALES Increase IN APP DOWNLOADS & USAGE MORE CAMPAIGNS Take a look at the strategy behind some of our other campaigns. GAMIFICATION RITCHIES GOLD RUSH tcc providing integrated loyalty services to Ritchies RITCHIES, AUSTRALIA SUSTAINABILITY INTO 360 SUSTAINABILITY Teaming up with Coop to help show their commitment to the environment. COOP, ITALY 01 / 9 GROW YOUR BUSINESS AND BRAND Get in touch and discover how our experts can help you create loyalty with purpose. Solutions Brands Contact Careers Work News About Data and privacyTermsAnti-slavery statement ©TCC Global. All rights reserved