Build a brand the world chooses With the highest-performing mobile advertising technology, anchored in consumer privacy protection. Discover more Ogury Advertising Engine is an integrated technology stack built for mobile. It uniquely offers: Creative Fully on-screen, engaging mobile formats Ogury’s proprietary formats are built for a superior mobile ad experience. Fully on-screen ads like Ad Chooser and Thumbnail Ad are 100% in view, 100% of the time. Data Unparalleled personification data at scale Insights Powerful visual insights Targeting Proprietary personified targeting Inventory Exclusive cost-effective inventory Protection Comprehensive brand protection Creative Data Insights Targeting Inventory Protection Back to engine Fully on-screen, engaging mobile formats. Thumbnail Ad Video | Display | In-app | In-web Thumbnail Ad is the world’s first mobile-native, non full-screen format. An elegant format that users can drag, it delivers the performance you need without requiring a full screen. Header Ad Video | Display | In-web Header Ad is a premium mobile-native format that blends elegantly in the page header. It performs well in content-based sites and engages consumers without disrupting content consumption. Ad Chooser Video | In-app Ad Chooser provides users with a choice of which ad they want to watch. You only pay when your ad is selected. And, you benefit from increased ad engagement and 300% memorability uplift. Brand Exclusive Ad Chooser Video | In-app Buy out all slots with Brand Exclusive Ad Chooser and provide users with a choice over which of your ad experiences they prefer. Full-screen Ad Video | Display | In-app Grab user attention with the most impactful, premium and viewable format on mobile. Attractive skins and customization options are available for video to maximize brand impact and user engagement. Video Display Horizontal Vertical Top & Bottom Skin Endcard Brand Spotlight Rich media | In-app A rich media display ad that attracts users by inviting them to interact with your brand. Drive awareness with attractive lifestyle imagery and over 6% engagement rate. Discover more Learn more about Ogury's video solution 2x the market performance in Fully On-Screen Rate for 50% Duration What's the point of measuring VCR for videos that are partially in-view or even playing off-screen? Accurately measured with Open Measurement compliant inventory. Learn more Personification data at scale. Ogury augments best-in-class contextual and semantic data, with our powerful and unique audience data at scale. Ogury’s audience data gives a deep understanding of publishers’ audiences behaviors and accurate insights into their interests. It is founded on six years of unique proprietary mobile journey data and continually validated and enriched with: Self-declared audience data from survey responses at scale. Self-targeting audience data from user ad choices and interactions. This integrated dataset uniquely qualifies the audiences of millions of apps and web pages. It is not linked to the user and, as such, ensures complete consumer privacy and data safety. Competitors Ogury Play Powerful visual insights. Ogury’s unparalleled personification dataset, brought to life and made directly actionable to you at every moment of your advertising campaign. Pre-campaign insights Post-campaign insights Custom audience qualification survey Sharpen audience understanding and reach by asking your own custom question to qualify bespoke audiences. Survey results directly feed pre-campaign insights and campaign targeting. Custom persona Easily and flexibly define the audience you want to understand and reach on mobile. Uncover the demographic breakdown and discriminant interests of your audience. Directly activate insights for precise audience reach. Market insights Don’t have a clearly defined target audience in mind? Access a catalogue of vertical and demographic insights, proven to deliver results and ready to be activated. Post-campaign persona Uncover the demographics and interests of the audience that engaged most with your campaign. Unique insights to inform future strategy for sustained audience engagement. Impact survey Ascertain if the audience who interacted with a campaign paid real attention with Ad Recall measurement provided as standard. Prove your campaign strategy worked. Creative choice report Understand the creative choices, engagement rate and memorability of your video ads within Brand Exclusive Ad Chooser. Insights that can be used to inform creative decisions for larger video campaigns. Proprietary personified targeting. Smart-matching scores audience for precision and reach. Ogury’s unparalleled personification data uncovers the audience attributes of raw impressions. An ultimate layer of brand protection ensures that each impression is fraud-free and brand safe. The result is Valid Personified Impressions at scale. These are scored and smart-matched against advertisers’ campaign persona attributes. Ogury personified targeting is optimized based on two criterias: The personified impressions attributes match the campaign persona’s characteristics. The impression contributes to the campaign performance objectives. Real-time learning from each served impression ensures ever-increasing relevancy, driving superior campaign performance anchored in consumer privacy protection. Exclusive cost-effective inventory. Direct SDK and Tag integrations | No intermediary fees | High quality and safe placements across app and web | Validated against fraud Comprehensive brand protection. Ogury protects your brand from unsafe and toxic data, inappropriate content and all types of fraud. We only use self-declared or non-personal data, in total respect of consumer privacy. We apply pre-bid fraud avoidance technology on each impression. Ogury serves ads in a network of brand safe, carefully vetted publishers. We also ensure that viewability is measurable on 100% of your impressions with the largest OMID compliant in-app inventory. Seamless scale across managed and programmatic. However you prefer to operate, our targeting scales across OMID compliant inventory and optimizes for results. Seamlessly extend your trading environment with your preferred DSP, or work with our team to generate the perfect PMP. Talk to us Our brand clients tell it as it is. Previous Video Chooser enabled us to reach our precise audience with an interactive video ad. It allowed us to create a positive brand experience by giving our customers choice and control over which full-screen video they wanted to watch. Download case study Delphine Guedj Brand Amplification Leader IBM France 1 million+ completed video views with 7x higher engagement than industry average. Download case study Jorma Kremser Global Media Manager Bose Next 1 2 3 4 5 6 7 Advertisers are reaping the benefits of Ogury’s solutions. Get started today FAQ Terms and Conditions Modern Slavery Statement Data Collection Opt-Out Edit my privacy settings Welcome to the Ogury Blog Contact Membership Awards Privacy Policy Copyright © 2021 Ogury Ltd