35TH PZU WARSAW MARATHON SEPTEMBER 29, 2013, WARSAW The agency was responsible for organizing and servicing PZU's presence at the 35th Warsaw Marathon. The main task was to create a zone on the National Stadium, in the largest sponsorship space during this event (800 m2). The agency provided: a dedicated tent hall where medical examinations and specialist medical consultations were carried out (Przystanek Zdrowie), a relaxation zone, a mobile 5D cinema and the possibility of creating t-shirts and attractions for children (animations, play zone). The whole was completed with branding of the zone and selected points at the Stadium and in its immediate vicinity (including entrance gates, the PZU Sport Team competition zone and gadgets for cheering).