Sign Up For LT Digest PR Agency Services Find your place in the conversation. Our Public Relations Philosophy What do people say about you? Are they even talking? Generating buzz is more than a popularity contest. It takes a thoughtful PR agency strategy — anchored in a defined brand positioning — to truly stand out among the noise of the modern media landscape. At LT, we provide full-service communications and PR agency services, including crisis management, brand awareness, managing public perception, enhancing communication strategies, and boosting public sentiment. WHAT IS PUBLIC RELATIONS MADE OF? PR Strategy Media Relations Reputation Management Internal Communications Event Strategy & Management Strategic Partnerships Our PR Approach We manage and protect your reputation like it’s our own. Our public relations team works directly with the community, the media, and your team to ensure we create, maintain, protect, and enhance your company’s image. Create Your image is yours to own and create. If you don’t decide who you are, the public will do it for you. Maintain With a cluttered marketplace, it takes ongoing planning and execution to stay top of mind. Protect The public values your worth based on your reputation. An asset like this requires protection. Enhance You are the company you keep. The right influencers and strategic partners will take your message further. Media Relations The definition of media relations continues to evolve, and so should your strategy. Evolution doesn’t mean completely abandoning the past but expanding on it. With over 58 years of experience in media relations, LT’s deep-rooted relationships combined with multi-medium experience, means more stories placed and more audiences reached. Feeling camera shy? Not to worry. Our PR agency team can provide your company spokespeople with the media training they need to find confidence in all situations. Reputation Management Managing your reputation requires a two-fold strategy: proactive and reactive. Proactive management involves the ongoing dissemination of positive stories. Strategic partnerships and charitable alignments help elevate these stories. Your first line of defense is a strong offense. Reactive management includes monitoring your company’s media alerts, online reputation and social media conversations, along with tracking and assessing any sentiment changes. We keep our finger on the pulse, so we can amplify positive opportunities and diffusing negative situations. Internal Communications We thrive in creating and executing internal communication campaigns that motivate employees to become internal brand ambassadors. Whether it’s a rebrand, a merger/acquisition, or a much-needed retention play, we devise a strategy unique to the internal infrastructure and employee and stakeholder audience. We believe a company's strongest asset is their team on-hand. Event Strategy & Management A memorable event that also achieves your business goals doesn’t come together overnight. It takes strategic, thoughtful planning and a true understanding of the event industry. With out-of-the-box activations, product demonstrations, and speaking opportunities, we help our clients gain awareness, interest, and leads — in person and virtually. Public Relations Case Studies MGM GRAND LAS VEGAS HOTEL & CASINO April Fools' Day prank ARIZONA DEPARTMENT OF CHILD SAFETY Rebuilding public trust for a government agency LYFT Lyfting brand awareness in Phoenix Load More Public Relations Insights PR How to Write a Press Release: Tips to Keep in Mind When Crafting December 5, 2017 | 3 min read PR Defining Public Relations for the Non-Practitioner August 3, 2015 | 3 min read PR Life is Short, Protect Your Asse(t)s July 24, 2015 | 5 min read Let’s get to work Have a seemingly unsolvable challenge or big marketing idea you need help bringing to life? We’d love to chat with you about it. LaneTerralever 645 E Missouri Ave #400, Phoenix, AZ 85012 (602) 258-5263 Get in Touch INDUSTRIES Higher Education Entertainment & Attractions Real Estate & Home Builders Healthcare Casinos & Gaming SERVICES Brand Strategy Media Strategy Digital Media Social Media Influencer Marketing Creative Public Relations Video Production Content Marketing Email Marketing Automation Data & Analytics Search Engine Optimization User Experience Design Website & App Development COPYRIGHT © 2021 LANETERRALEVER PRESS #LTBELIEVES PRIVACY