INTRODUCING NOVUS NEXT - THE NEXT EVOLUTION OF LOCAL PLANNING & BUYING NOVUS NEXT is a dedicated division within NOVUS Media LLC, with specialized multimedia talent, proprietary tools and custom techniques THE NOVUS NEXT DIFFERENCE NOVUS NEXT is the next evolution of what has made NOVUS great, as well as a next-gen agency designed for what’s next in the media industry. We are 100% focused on local media of all types – TV, OTT, addressable, radio, OOH, digital display, video, mobile and search, to name a few. Three key characteristics differentiate us from most agencies: WE BUILD GROUND UP Unlike most agencies, our approach to media planning starts with location. We’ve found that geographic optimization has an immense impact on sales response and ROI, so we build media plans from the ground up– starting with DMA or ZIP code or even specific custom trade areas around your locations. CUSTOMIZATION AT SCALE No two businesses are exactly the same — so every media plan we create is custom-crafted, from data to activation. We’re able to do this at scale due to the proprietary tools and technology we’ve created to automate local market analysis and plan customization. In turn, we can spend more time on strategy and service. RESPONSE, NOT REACH For decades, media plans have been built using reach curves, and most agencies don’t even have real curves at a local market level. Furthermore, reach has always been a distant surrogate for what marketers really care about – sales. So we build plans using sales response curves, customized at a local level. OUR TEAM ROB DAVIS PRESIDENT LOCAL MEDIA & CMO 25+ year veteran, former President of Starcom. Ran Airbnb, Kellogg , Lidl, McDonald’s, Allstate. Responsible for multimedia innovation, acceleration MONTREW NEWMAN VP, MANAGING DIRECTOR INTEGRATED MEDIA 25+ year veteran, former OMD local practice leader. Ran PetSmart, Pier 1, Bel Brands, local McDonald’s. Founder of multi-media planning/buying practice MATT BOGUSZ VP, MANAGING DIRECTOR DIGITAL Former Senior Vice President of Zenith (Publicis). Ran Kohl’s, Oscar Mayer, Planter’s and Porsche. Leading digital evolution of local practice NIK HENGEL DIRECTOR, LOCALYTICS Former lead analyst at Target, Digitas. Ran Marketing Analytics at Maurices. Leads NOVUS’ geospacial analytics and measurement LET’S WORK TOGETHER CONTACTUS@NOVUSMEDIAINC.COM CONNECT WITH US MINNEAPOLIS – HQ 1650 West End Boulevard, Suite 100 St. Louis Park, Minnesota 55416 CHICAGO 333 N. Michigan Avenue Chicago, Illinois 60601 TORONTO 510 Front St. W., Suite 400 Toronto, ON M5V 3H3 © Copyright 2019 NOVUS Media LLC. All Rights Reserved. Terms of Use | Privacy Policy | Copyright Website Design by Lounge Lizard