Buzzoole — about — our technology — resources — contact english Search Buzzoole Discovery: the new Performance area Categories Brands Influencer Marketing Posted on October 30, 2020 Buzzoole Discovery continues to expand with new features to provide companies and agencies with a modern tool to identify the best influencers and do content intelligence work. After the substantial improvement of the content area, this time we have added a new area dedicated to Creator results that will make the most data-conscious marketers happy. Performance Area The new area lets you examine the performance and trends of each social network in which the Creator is present, choosing a range of dates to analyse according to your needs. The area is divided into two main sections: PERFORMANCE. A table that makes it even easier and faster to read in detail the main results, such as total count of published posts over the selected time period, the Engagement rate average percentage, the number of Impressions, Likes and Comments for published posts. The table also distinguishes the results deriving from Branded content (sponsored, i.e. all content presenting the transparency hashtag #ad, #adv, #sponsored, #insertionapayment etc.) from content that is Spontaneous (organic). TREND. This section consists of three graphs that show: Followers, to understand the growth or decrease trends of the influencer’s community. Engagement & Posts published to assess how much the amount of content affects the levels of interaction. Reach & Impression to find out the people reached by the Creator’s posts and the number of views obtained (available for Buzzoole Verified creators i.e. active on our platform). Sharing Lists and Profile Tabs Another feature included in this Buzzoole Discovery update is the ability to share information with external partners, i.e. those who have not logged in to the tool, because they have not bought it. Sharing influencers’ lists can help agencies and media centres when, after initiating a scouting phase, they need to show influencers’ names and performance to customer company managers. In this way, unlike the usual list of names on an Excel sheet, you will have updated information that is easier to read. Sharing the profile tabs of individual Creators with other colleagues or external partners can be especially useful in allowing you to consider, from time to time, the characteristics of a specific influencer: performance, content produced, brand quotes and all other data available in the Creator tab. If you want to better understand how Buzzoole Discovery can help you find the best Creators for your company, contact us. CONTACT US Share the knowledge! This post is also available in: Italian Tags: product, product update Post navigation Previous post Net Reach: to discover the deduplicated reach of your campaigns Next post Buzzoole Tracker: how to track your Influencer Marketing campaigns Related Posts Categories Brands Influencer Marketing Posted on November 2, 2017 The Fenty Launch: Influential Beauty Bloggers Leave a Comment on The Fenty Launch: Influential Beauty Bloggers Categories Brands Influencer Marketing Posted on September 5, 2018 There Really Isn’t a ‘One Size Fits All’ for Influencer Marketing Leave a Comment on There Really Isn’t a ‘One Size Fits All’ for Influencer Marketing Leave a Reply Connect with: Your email address will not be published. Required fields are marked * Comment Name * Email * Website Save my name, email, and website in this browser for the next time I comment. English Recent Posts Categories Brands Influencer Marketing Posted on August 12, 2021 How to get to know your influencer audience with Buzzoole Discovery Leave a Comment on How to get to know your influencer audience with Buzzoole Discovery Categories Brands Influencer Marketing Posted on March 25, 2021 Buzzoole Tracker: how to track your Influencer Marketing campaigns Leave a Comment on Buzzoole Tracker: how to track your Influencer Marketing campaigns Categories Brands Influencer Marketing Posted on July 7, 2020 Net Reach: to discover the deduplicated reach of your campaigns Leave a Comment on Net Reach: to discover the deduplicated reach of your campaigns Categories Creators Influencer Marketing Posted on April 9, 2020 A new analysis dashboard for creators Leave a Comment on A new analysis dashboard for creators Popular posts How does Buzzoole work? posted on January 22, 2019 | under About Buzzoole How Influencers can Bridge Gender Gaps on Social Media posted on June 26, 2019 | under Creators Influencer Marketing A new analysis dashboard for creators posted on April 9, 2020 | under Creators Influencer Marketing The Power of Visual Content: body positivity on Instagram posted on October 12, 2017 | under Influencers, Social Media Trends The Fenty Launch: Influential Beauty Bloggers posted on November 2, 2017 | under Brands Influencer Marketing Sign-up for our monthly updates First name* Last name* Email* Language* Please Select Italian English Business type* Please Select brand agency influencer I have read the Buzzoole Privacy Policy and consent to receive newsletters loader — about — our technology — resources — contact ©2021. 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