Who We Are Expertise Careers Insights Contact Us  415.426.2522  g.rubendall@fehrandpeers.com Geoff Rubendall, PE, TE North Bay Lead | Traffic Engineering Design, Active Transportation, Complete Streets Geoff has over 16 years of experience spanning the spectrum of Fehr & Peers’ planning and engineering capabilities — from traffic operations and safety analyses to multimodal/ complete streets design to preparation of construction documents. Geoff believes that considering a combination of safety, equity, and local context for every project is critical to improving access and circulation for all travelers within a community. Geoff currently leads Fehr & Peers’ Engineering Discipline Group, a group of internal staff passionate about expanding engineering knowledge and expertise and evolving the state-of-the-practice.  925.357.3388  i.barnes@fehrandpeers.com Ian Barnes, PE North Bay Planning Lead | Forecasting, Operations, TDM, Land Use, Master Planning Ian Barnes, a native of Sonoma County, is a Senior Associate with over 10 years of experience in multimodal planning and operations analysis. His work covers a broad spectrum of settings and project types in the North Bay, Bay Area and Northern California. His research interests include Transportation Demand Management strategy effectiveness, transportation funding applications and strategies, and using Big Data to assist in the evaluation of vehicle-miles traveled (VMT) for General Plans and complex land use projects. Ian also serves as one of Fehr & Peers’ leaders in traffic operations analysis, with expertise in Synchro, SimTraffic, Vistro, Visum and Vissim, including the development of 3D models and videos for public display purposes. Show All Travel Behavior Analysis Sonoma, Napa, and Marin Countywide Travel Behavior Studies Using Big Data and regional travel demand modeling to help each county’s transportation authority better understand regional travel patterns to inform future decision making. Transportation Engineering San Rafael Intersection Improvements Developing concepts and construction documents (PS&E) for improved intersection crossings, including rectagular rapid flashing beacons (RRFBs), and other quick-build improvements. Active Transportation Petaluma Active Transportation Plan Working with City staff to develop policies and programs to improve infrastructure to make bicycling and walking more comfortable and encourage more wide-spread use. Land Use & Transportation Calistoga Yellow Rose Ranch Traffic Study Supporting the City of Calistoga in updating their previous transportation impact analysis (TIA) report based on a changes in development patterns and requirements of SB 743 legislation. Transportation Equity Canal Community-Based Transportation Plan Partnering with the City and community of San Rafael to listen and understand transportation needs to develop programs and projects that better support populations that have been historically underserved or underrepresented. California Senate Bill 743 Petaluma SB 743 Preparedness & VMT Reduction Strategies Working with City staff to develop policies and programs to comply with SB 743 and reduce vehicle miles traveled and their impacts. QUICK LINKS Privacy Policy Conflict of Interest Nondiscrimination Who We Are Expertise Careers Insights Contact Us Home © 2017 – 2021 Fehr & Peers. All rights reserved.