Our market sites Svenska WHAT WE OFFER Driven by smartphones We offer mobile telephony and handset related data services in all our markets except Austria. Read more Easy to use We continuously develop our mobile broadband offering to better reflect customer usage and to safeguard the service’s profitability. Read more We target business customer in most of our markets One of Tele2’s goals is to be the ultimate communications partner to the small-to-medium sized enterprises (SMEs) and their ’one-stop-shop’. Read more Putting business value first With an advanced technical platform, a dedicated support function and a highly skilled team, we provides a simple, flexible and customer-oriented IoT offering. Read more We bundle fixed consumer services into dual, triple, or quadruple play offerings We offer fixed voice and broadband services to households and businesses in Austria, Germany, The Netherlands and Sweden. Read more Leveraging our key assets In addition to the services already provided, we continuously scout for opportunities to introduce new services that add value to our customers. Read more MOBILE VOICE, MESSAGING AND HANDSET DATA What we offer Tele2 offers mobile telephony and handset related data services in all its markets except Austria. The services include: Mobile voice telephony Handset data services, i.e. access to the Internet using a mobile handset Messaging services such as SMS and MMS Value-added services such as handset insurance, antivirus and content services. Driven by smartphones The development of this area is to a large extent impacted by the increasing penetration of smartphones among Tele2’s customers. Smartphone penetration within our footprint varies greatly from one market to another. In Sweden, for instance, it is already as high as 70 percent. The Western European markets still have a much higher penetration of smartphones than the Eastern European markets. However, smartphone penetration is also increasing rapidly in those markets. Today, the variation is mainly attributable to the rather high price point of smartphones in relation to the purchasing power of customers in different markets. This is expected to change over time as smartphone prices progressively come down. Simplicity and improved user experience of the smartphone is driving increased adoption and usage of new mobile services. Smartphones compose the lion share of mobile data consumption of Tele2’s services. We are quickly adapting to changed customer behaviours and needs, yet, a large share of our customers in some of our markets do not yet own a smartphone or heavily use the Internet on the mobile phone. Tele2’s ambition is to ultimately convert those customers into smartphone users but they will continue to represent an important market segment for several years to come. How we succeed During recent years, Tele2 has developed the pricing of voice and data to establish a sustainable pricing model with a strong correspondence between customers’ actual usage of data and the price they pay for using Tele2’s services. In addition, Tele2 has developed a bundling strategy to make it easier for its customers to buy mobile communication services. It consists in selling services such as voice, messaging and data together in most of the company’s markets. Customer response to the service has been positive. MOBILE BROADBAND What we offer Tele2 offers mobile broadband in all markets where mobile services are available except for The Netherlands. Mobile broadband provides high speed connectivity “on the run” for laptops, tablets and mobile broadband-enabled routers. In Sweden, Tele2’s 4G network covers more than 99 percent of the population, supporting full 4G speed with very low latency. For the customer, this translates into a true broadband experience. Tele2 continuously develops its mobile broadband offering to better reflect customer usage and to safeguard the service’s profitability. Being able to charge customers properly for increased data usage and volumes represents a challenge for operators. In order to maintain a good customer experience, Tele2 allows customers to buy more data at full speed instead of being throttled or blocked. In the Swedish market, Tele2 continues to effectively bundle mobile broadband with a fixed phone replacement solution called ‘Hemtelefoni’ (Home telephony via the mobile network). How we succeed Customer demand for broadband is continually growing, since mobile broadband is the easiest and most cost-efficient way to connect to the Internet. The pricing of mobile broadband access remains a challenge for the industry. The ever increasing demand for bandwidth jeopardises profitability. To mitigate that risk, Tele2 avoids offering unlimited mobile broadband, if market conditions allow. Instead, we offer tiered pricing based on both volume and speed. BUSINESS-TO-BUSINESS (B2B) SERVICES What we offer Tele2 targets business customers in most of its markets. The typical services offered are: Mobile telephony and data Fixed broadband Fixed telephony Specific B2B telecommunication services (such as secure and encrypted connections (VPN) and company-specific mobile network access points (APN), etc.) Cloud services (such as voice switching, data centre services, business productivity solutions, etc.) One of Tele2’s goals is to be the ultimate communications partner to the small-to-medium sized enterprises (SMEs) and their ’one-stop-shop’. The idea is that the SMEs should grow by being able to focus on their core business, while Tele2 takes care of their vital communications and IT needs. In Sweden and The Netherlands, Tele2 offers full-scale mobile business services, including advanced switching services, to small and large companies. In the other markets, Tele2 offers fixed or mobile business services depending on its infrastructure and customer needs. How we succeed Customer needs, thorough market research and our aim to provide the best value to our customers guide the composition of our B2B product portfolio. However, serving the business segment goes far beyond offering a selection of competitive products. In order to provide best-in-class overall experience, we follow through with the delivery and support of the sophisticated business products we provide. In each Tele2 country having core business offerings, we promote other innovative services, such as the next generation IP Centrex platforms, data centre services and Cloud solutions. CASE: Tele2 Switch (Tele2 Växel) With an aging switching solution Tele2 Sweden faced an increasing pressure from B2B customers to provide better telephony switching services. With the help of our customers, we carried out a comprehensive analysis to understand what functionality and use cases customers were looking for when procuring a mobile switching solution. As a result a new solution was launched in Sweden to provide fixed-mobile number representation, free calls inside a company, short number presentation, and soft phone clients installed into PCs, tablets and laptops. The solution has been very well received by customers and the in-depth analysis of customer needs and market requirements was an integral part of our success. INTERNET OF THINGS (IOT) What we offer With an advanced technical platform, a dedicated support function and a highly skilled team, Tele2 provides a simple, flexible and customer-oriented IoT offering. Needless to say, the price is also highly competitive. Initially, Tele2 IoT focuses on Europe, but the capability is already global from the start. Tele2’s IoT offering includes five levels of connectivity: Local connectivity: one preferred network defined per country National connectivity: all or selected networks in a country Regional connectivity: connectivity in one defined network per country, or in a group of countries (e.g.EU) Regional connectivity: connectivity in all partner networks in a group of countries (e.g. EU) Global connectivity: connectivity in all partner networks globally Through our IoT solution, business critical information can be delivered in real time. This allows our customers to easily automate events and alarms, be protected from malfunction or fraud, ensuring that they stay on top of their business. In addition, Tele2 offers a number of value-added services such as: Customer specific APN/VPN connections (secure data connectivity solutions) Customer branded SIM cards (customer defined graphics on the SIM card) Professional services to support customers with customization or integration to the Tele2 platform Education and training to get started with the solution How we succeed Tele2's IoT solution is set up to reduce complexity for both large and small-scale deployments. With a simple and flexible approach, Tele2 helps its customers to identify an IoT connectivity solution adapted to their specific needs. Putting business value first, Tele2’s solution offers customers and partners the possibility to easily launch, customize, control and automate their business processes. For more information, please visit http://www.tele2.com/iot/ CASE: Teletec Connect and Tele2: a fail-safe combination Tele2 and Teletec Connect (one of Scandinavia’s leading distributors of professional electronic security products) have joined forces to produce a series of smart subscription plans and SIM cards that are unique on the security market. “This is unique on the market – the customer gets a very cost-efficient solution. Customers are used to paying a monthly fee, a service fee and sometimes even a set-up fee. They often ask me:” What’s the catch? But with our solution, everything is included”, explains Tomas Norderstål, Business Development Manager at Teletec Connect. Teletec Connect has also already identified new markets and is expanding its collaboration with Tele2. FIXED VOICE AND BROADBAND What we offer Tele2 offers fixed voice and broadband services to households and businesses in Austria, Germany, The Netherlands and Sweden. These services are seen as a complement to the mobile strategy of the Tele2 Group. The service portfolio varies between countries, but examples of Tele2’s fixed services to businesses are: Telephony Leased lines data connectivity Fixed point-to-point Ethernet connectivity VPN-Service for wholesale and carrier customers Wholesale of configurable DSL capacity to other operators International IP connectivity The main broadband service delivered to households is Internet connectivity based on DSL technology. In The Netherlands, Tele2 also offers fibre services to households that require higher bandwidth. Furthermore, Tele2 bundles fixed consumer services into dual, triple, or quadruple play offerings (combinations of fixed and mobile telephony, broadband and TV) in some of its markets. This increases usability, simplicity and cost minimisation for the customers. How we succeed The interest in fixed voice and broadband services decreases. Despite this fact, fixed services remain an important source of profit for Tele2. With the necessary infrastructure already in place, no further investments are required, making fixed voice and broadband a viable business for years to come. These services form an important platform for cross selling, and for creating attractive bundling solutions. CASE: Tele2 Netherlands provides fibre based broadband in an attractive combined offeringTele2 Netherlands provides a fibre-to-the-home offering that includes fixed broadband, TV, and fixed and mobile telephony services. With this offering, Tele2 Netherlands is not only able to offer a set of high quality media and communications services, but it also bundles them with an attractive SIM-only offering. The broadband service is based on fibre transmission and enables data rates up to 100 Mbit/s. The offering is highly flexible and makes it possible for customers to choose their own ideal package. NEW VENTURES In addition to the services already provided, Tele2 continuously scouts for opportunities to introduce new services that add value to its customers: We actively seek ways to leverage our key assets, such as our high performing mobile data networks and our deep understanding of customers’ needs and behaviours We engage in discussions with potential partners that can strengthen our customer offerings As an example, we are developing Mobile Payment solutions. We have launched a variety of new services across different markets to bring to our customers secure and convenient payment methods for purchasing content, applications, goods and services on the web - and soon, also at points of sale. CASE: Tele2 Sweden allows its customers to add purchases from Google Play store to the phone billTele2 Sweden has partnered up with Google to launch a carrier billing solution. Tele2 customers in Sweden can now purchase apps, music, films and books from the Google Play store and pay by receiving a Tele2 invoice. The product will make purchases much easier through "one click" payments. This is in line with Tele2’s strategy to offer its customers more convenient and secure means of payment. Meet our company About Tele2 Career Media Investors Our Responsibility Explore our financials Financial Summary The Share Ownership Structure Reports Calendar Downloads Interim Report January - September 2016 Annual Report 2015 Download our EPS Logotype Financial Summary Download our Logo Guidlines Social media Twitter YouTube Flickr Slideshare LinkedIn Site Map About cookies on tele2.com