Home > Newsroom Newsroom Forrester analyzes the most pressing business, marketing and technology matters across the globe. Jump to: Resources Press Releases Media Alerts Media Coverage Resources Contacts Analyst Profiles Citations Executive Team Latest Press Releases Press Release Forrester Adds New Predictive Capability To Its FeedbackNow Solution To Help Businesses Proactively Anticipate And Address Customer Experience Issues November 8, 2021 CAMBRIDGE, Mass., November 8, 2021 — Forrester (Nasdaq: FORR) today added a new predictive capability to its FeedbackNow® solution to enable businesses to proactively anticipate customer experience (CX) issues before they occur. Equipped with powerful analytics, FeedbackNow allows businesses to collect critical real-time CX feedback at the point of experience so they can act where and when it matters. [...] Read More Press Release Forrester’s 2021 Australia Banking CX Index: Banks Should Not Neglect Human Interactions In Pursuit Of Better Digital Customer Experiences November 7, 2021 Average CX quality of banks improves from 2020; NAB and Suncorp leapfrog into the “good” category SYDNEY, November 8th, 2021 — According to Forrester’s (Nasdaq: FORR) 2021 Australia Banking Customer Experience Index (CX Index™), the quality of customer experience among the banking sector has improved, with the industry average up by two points. Forrester’s CX Index benchmarks [...] Read More Press Release Forrester Announces Full Conference Agenda For Technology & Innovation EMEA 2021 Live Virtual Experience November 4, 2021 Event will showcase latest research to help tech executives embrace creativity as a vital tool to drive business growth LONDON, Nov. 4, 2021 — Forrester (Nasdaq: FORR) today announced the full conference agenda for its Technology & Innovation EMEA 2021 live virtual experience to be held 17–18 November, 2021. The event will help chief information officers, chief technology officers, [...] Read More Press Release Forrester Technology & Innovation EMEA 2021: Virtuelle Live-Konferenz für Technologie-Führungskräfte November 4, 2021 Event für CIOs und Tech Leader zeigt anhand neuester Forschungsergebnisse, wie Führungskräfte mit Hilfe von Technologie und Kreativität das Unternehmenswachstum fördern FRANKFURT, 4. November 2021 — Forrester (Nasdaq: FORR) hat heute das vollständige Konferenzprogramm für die am 17. und 18. November stattfindende virtuelle Live-Veranstaltung Technology & Innovation EMEA 2021 bekannt gegeben. Die Konferenz ist darauf ausgerichtet, Chief Information Officer, [...] Read More VIEW ALL PRESS RELEASES Latest Media Alerts Media Alert Forrester: Supply Chain, Chip Shortages, Bot Management Top 2021 Holiday Season Retailer Obstacles 2 days ago Consumers are ready to shop this holiday season; per Forrester, 25% — or one in four — US consumers expect to spend more compared to last year. However, as retailers think about fulfilling changing consumer needs, expectations, and behaviors, they face several key challenges head-on as this marks the second holiday season influenced by the pandemic. Forrester analysts are monitoring [...] Read More Media Alert Forrester: Supply Chain Disruptions Have Become The New Normal’s “New Normal” November 1, 2021 The supply chain crisis keeps escalating. What began as cleaning supply and home office technology shortages have since expanded into delays and scarcity for everything from appliances to automobiles. More companies are revealing that these shortages are prompted by disruptions in their Tier 1 or downstream supply chains. And it’s not likely to get better [...] Read More Media Alert Forrester on COP26: Driving Sustainability Transformation Should Be A Key Priority For Businesses October 28, 2021 Climate change has already made itself felt in the business world. Business continuity specialists are building climate action plans for acute events. Meanwhile, investors are divesting from businesses seen as too vulnerable to climate risk. In light of the upcoming COP26 conference, Forrester has published a series of research reports to help leaders navigate the business risks posed by climate change and drive sustainability transformation. [...] Read More Media Alert Forrester: Workplace Vaccination Mandates Prompt Risk … But So Does Not Mandating Vaccination October 6, 2021 The surge of the COVID-19 Delta variant in H2 2021 has again delayed many companies’ return-to-office plans. A rapidly-shifting regulatory environment – including new action by President Biden that will require all employees at firms of 100-plus employees (totaling 80 million workers) to either be vaccinated or get tested weekly – has brought the question of workplace vaccination mandates to the forefront. Yet, according to Forrester, employee sentiments are [...] Read More VIEW ALL MEDIA ALERTS Latest Media Coverage Media Coverage Nikkei Asia – Losing Face: The Perils Of Facebook’s Asia Strategy August 4, 2021 Nikkei Asia: Xiaofeng Wang discusses the importance of the Chinese market to Facebook, even as domestic consumers are unable to access the social network within China. Read the full article here. Read more from Xiaofeng here. Read More Media Coverage MarketWatch – Covid-Related Global Chip Shortage Will Make Back-To-School Shopping More Expensive August 4, 2021 MarketWatch: Alla Valente analyzes supply chain issues surrounding back-to-school shopping this year. Read the full article here. Read more from Alla here. Read More Media Coverage Fast Company – How To Tell If Your Company Is Ready For Employees To Work-From-Anywhere August 4, 2021 Fast Company: In this byline, J.P. Gownder and James McQuivey summarize the key takeaways from Forrester’s anywhere work research to help business leaders assess what’s best for their companies. Read the full article here. Read more from J.P. here and James here. Read More Media Coverage CNBC – The Global Chip Shortage Is Starting To Hit The Smartphone Industry August 4, 2021 CNBC: Glenn O’Donnell shares how smartphone manufacturers will continue to be impacted by the global computer chip shortage. Read the full article here. Read more from Glenn here. Read More READ ALL MEDIA COVERAGE The Forrester Brand Find out what drives us, why clients work with us, and how we show up for our clients and our colleagues every day. LEARN MORE About Us Forrester helps business and technology leaders use customer obsession to accelerate growth. 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