Home Diamonds Jewelry Watches About Us DIAMONDS Home / Diamonds The Greeks thought diamonds were the tears of gods. The Romans believed them to be splinters from fallen stars. Are you considering buying an engagement ring, diamond earrings, or other diamond jewelry? Nothing says love like a diamond. Let us help you find the perfect stone and perfect piece to pull it all together for a moment she’ll never forget. The Goodman’s Difference Part of our heritage is old-world customer service, jewelry shopping as it was meant to be. Shop with us, and you’ll discover what it feels like to have your own jeweler. (It feels different, and it feels good.) You won’t find a more knowledgeable, courteous, or helpful staff at any other jewelry store. That’s a tall order to fill, but it’s why we’re known as “the diamond store of Madison.” The Diamond Difference Diamonds mark important milestones: The engagement ring offered on bended knee. The eternity band presented during an anniversary dinner. The diamond tennis bracelet given the day her youngest leaves home for college. Diamonds also make the best surprises. (Being wowed with a pair of half-carat diamond earrings is something every woman should experience in life!) Whatever your occasion, knowledge is power, and our highly trained jewelers share theirs with you. We do more than just recite diamond facts and the 4 Cs of diamond buying. We help customers make informed choices about their milestone purchases. Variety of Shapes and Sizes We’re honored to offer the highest quality of diamonds from South African Diamonds, Canadian Victor, Ideal2 , and Hearts on Fire. Representing the most exquisite cuts from some of the rarest stones on earth, all our diamonds are conflict-free, brought from mine to market with not just beauty but also social responsibility in mind. We have a broad selection of loose diamonds to choose from in a variety of shapes and sizes. This allows you to hand-pick your diamond to set into the mounting of your choice. Not all stones are silent. Diamonds speak loudly, like megaphones for the heart. A diamond engagement ring says marry me. A diamond anniversary ring says I’d do it again. Diamond earrings say I want to make you happy. Let us help you find the perfect diamond today! Engagement Rings Wedding Rings Men’s Rings Anniversary Gifts Bridal Party Gifts View Jewelry Diamonds Jewelry Watches UW/Packer Jewelry Custom Jewelry Who We Are About Us Contact Us Social Media Blog Appraisals Jewelry Repair We Buy Gold! Contact Us M-F: 10:00-5:00pm Sat: 10:00-4:00pm Sun: Closed (608) 257-3644 220 State Street Madison, WI 53703 Copyright © Goodman's Jewelers 1993-2020