Welcome! Renew membership Login foodle® search ABOUT THE SFA MEMBERSHIP SHOWS & EVENTS AWARDS NEWS PRODUCTS LEARNING CENTER COMMUNITY HUB You are here: Home » Virtual Press Office About The SFA Our Vision & Mission Culture Association Representatives Volunteer Opportunities New Brand Contact Us Sustainability Efforts Foundation Virtual Press Office Press Resources for Members and Exhibitors SFA Careers By-Laws Advertising and Sponsorships Membership Community Interested in SFA Membership? Please enter your details below Virtual Press Office The Specialty Food Association, is a leading source of information about the $127 billion specialty food industry, whether for benchmark statistics, product trends or stories about food artisans and entrepreneurs. The Association’s annual reports include the State of the Specialty Food Industry. Founded in 1952 in New York City, the Specialty Food Association (SFA) is the leading trade association for the $158.4 billion specialty food industry. Representing makers, importers, entrepreneurs, retailers, distributors, and others in the trade, the SFA aims to champion, nurture and connect its members to deliver traditional and innovative new products to consumers that expand consumption of specialty foods. With more than 2,600 member companies, the Association helps its members through providing information, research, networking, business-building and education opportunities, and recognition programs that celebrate the industry. The SFA is known for hosting the Winter and Summer Fancy Food Shows, Specialty Food LIVE!™, Virtual Tasting Experience sessions, and presents the sofi™ Awards honoring excellence in specialty food. The Virtual Press Office is a one-stop PR shop for all your press and publicity needs. Free learning! At our free bi-annual PR Bootcamp Upload Your Press Releases 9 uploads per year and your press releases are added to Specialtyfood.com and automatically distributed to 400+ top media. Be sure your press release provides newsworthy material versus softer content. For Association Press Releases click here. For Member Press Releases click here. Press Resources for Members click here. Exhibitor press resources At all SFA virtual events and tradeshows. New Products? Company news? Your products are media magnets, and tapping into these benefits will help you get your product and company news in front of the right trade and consumer press and increase your brand awareness. Be considered for Specialty Food News, the Association’s daily e-newsletter that reaches 42,000 subscribers interested in learning about your products. Email details to news@specialtyfood.com. Press Contact Jennifer Cohan Phone: (646) 878-0306 press@specialtyfood.com Product Advertisement Shortbread Advent Calendar by Walkers Shortbread, Inc. View More Products Chris’ Heritage Dips by World's Best Cheeses View More Products 8 oz. Twist Tie Bags by BelGioioso Cheese, Inc. View More Products Pistachio Cream by The French Farm View More Products SPECIALTY FOOD ASSOCIATION About The SFA Advertising and Sponsorships Membership Community SHOWS & EVENTS Winter Fancy Food Show 2022 Summer Fancy Food Show 2022 SFA Calendar AWARDS sofi™ Awards Leadership Awards Lifetime Achievement Awards Hall of Fame NEWS Top News Magazine Member Press Releases MY FANCY FOOD SHOW PRODUCTS LEARNING CENTER COMMUNITY HUB SPECIALTY FOOD MAGAZINE Read the current digital edition In this edition of Specialty Food, we profile the dozen up-and-coming entrepreneurs named to our fifth annual 12 Under 35: Breakout Talent to Watch list and delve into consumer purchasing behavior from the Specialty Food Association’s Today’s Specialty Food Consumer report, 2021-2022 edition. As we approach the winter holidays, Specialty Food asked retail buyers for their recommendations for foods to help revelers make merry and hiring managers to share their staffing strategies as they face their busiest season amidst a labor shortage. Media kit: Advertise with us Copyright © 2021 Specialty Food Association, Inc. | Contact us at: (212) 482-6440 Contact Us | SFA Careers | Terms & Conditions | Privacy Notice | Site Map