HOME ABOUT US OUR PURPOSE AND COMPASS WHY WE DO IT Today, our brands like Dettol, Lysol, Harpic, Finish, Durex, Mucinex, Enfamil and Move Free, among others, fight at the frontlines to give our consumers a better life. Why we exist – our purpose, our soul – is clear. Each word matters. They speak to our portfolio and the categories in which we play. Relentless pursuit captures our entrepreneurial and can-do spirit, all in service of creating a cleaner, healthier world. OUR PURPOSE We exist to protect, heal and nurture in the relentless pursuit of a cleaner and healthier world. We fearlessly innovate in this pursuit across our Hygiene, Health and Nutrition businesses. OUR FIGHT We have a fight on our hands. A fight to make access to the highest quality hygiene, wellness and nourishment a right and not a privilege. Information and products that promote good health and hygiene are daily necessities for us all. OUR COMPASS Our compass guides us. We use it to navigate the way we need to behave as individuals, as teams, and as a company. Our culture builds on what has made us successful; and equips us for sustainable growth so that we may continue to protect, heal and nurture the generations to come. PRINCIPLES OUR COMPASS video We do the right thing, always. We act responsibly and with integrity. Doing the right thing for the world is what's right for our business OUR LEADERSHIP BEHAVIOURS Our compass is underpinned by our Leadership Behaviours. They capture the uniqueness of Reckitt leaders; getting the most out of on our existing strengths and stretching us in areas where we still need to move the dial. OWN CARE Live our purpose, fight and compass Know our business cold Make decisions Actively listen, learn and include Speak direct with respect Act to unleash potential CREATE DELIVER Spot opportunities Innovate, iterate and scale Relentlessly build better Focus on what matters Move boldly and at pace Join forces to win bigger ADDRESS Registered office at 103 - 105 Bath Road, Slough, Berkshire, SL1 3UH Registered in England & Wales, No 6270876 RECKITT.COM About us Brands Careers Investors Sustainability Newsroom COP26 ABOUT US Who we are Our purpose and compass Our Leadership Contact us Coronavirus information MORE Terms and Conditions Privacy Policy Cookie policy Modern Slavery Act Statement © Copyright Reckitt Benckiser Group PLC. All rights reserved About Cookies On This Site We and our partners use cookies on this site to improve functionality, personalise browsing experience, analyse traffic, and for marketing and personalised advertising. See our cookie policy for details. Decline Accept all Manage Preferences