Home Event Calendar About SAMAG Support Us Resources Contact SAMAG's 24 November Seminar: The Arts & Embracing Risk: David Williams in Conversation with Mark Goggin & Georgie Meagher Date: Monday 24 November 2014 Time: 6pm Where: Baker & McKenzie Law Firm Level 27, A.M.P. Centre 50 Bridge Street Sydney “The biggest risk is not taking any risk... In a world that's changing really quickly, the only strategy that is guaranteed to fail is not taking risks.” Mark Zuckerberg RISK has become a buzz word in arts management. Artists and organisations claim to be doing it boldly, fearlessly in a myriad of ways. But what does embracing risk mean? At what point does taking a risk tip into being reckless, unprepared or lacking rigour? And similarly, at what point does mitigating risks erase the spark of ingenuity and originality that is the foundation of great art? It’s a favourite topic of conversation in foyers, let’s drag it on stage to fire up SAMAG's final event for 2015. SAMAG members are invited to join us for a very special evening with Georgie Meagher and Mark Goggin in conversation director and producer, David Williams, all of whom have forged careers from taking risks. From embracing the unknown in the art-making process to putting together artistic programs that challenge, confront or confound audiences, risk means different things to different people. Our leaders will debate whether risk is a question of artistic quality, process, or just the ability to attract an audience. Join us for a very special discussion followed by drinks with friends and colleagues at Baker & McKenzie's magnificent Sydney offices. SAMAG's 27 October 2014 Seminar: Find your voice: How to generate publicity and marketing in the arts Date: 27 October 2014 Where: The Australia Council for the Arts, 372 Elizabeth Street, Surry Hills Speakers: Corinne Estrada, CEO of Agenda Communications Agency, will be presenting on public relations Amy Maiden, Marketing Manager of ATYP, will present on marketing Chair: Elly Clough, Publicity and Public Affairs Manager, Belvoir In an increasingly competitive and ever changing media space, how can you generate publicity and marketing for your arts organisation and what are the distinctions between these fields and why do you need them? Join our panel who will share their public relations and marketing case studies and strategies. They will also answer questions in relation to this topic. SAMAG's 29 September 2014 Seminar: New Media: Where to from here? Date: 29 September 2014 Where: The Australia Council for the Arts, 372 Elizabeth Street, Surry Hills Speakers: Alessio Cavallaro, Media Art Curator, Executive Creative Producer and Co-Curator ISEA 2013, National Institute for Experimental Arts (NIEA), UNSW Art I Design (Convenor) Prof. Sarah Kenderdine, Professor, National Institute for Experimental Arts (NIEA), UNSW Art I Design Dr Daniel Mudie Cunningham, Senior Curator, Artbank & Editor, Sturgeon Magazine Tara Morelos, Director, dLux Media Arts Giselle Stanborough, Artist In an increasingly competitive and ever changing media space, how can you generate publicity and marketing for your arts organisation and what are the distinctions between these fields and why do you need them? Join our panel of experienced professionals who will share their public relations and marketing case studies and strategies. SAMAG's 25 August 2014 Seminar: Philanthropy: Passion, Strategy & Impact SAMAG - Philanthropy: Passion, Strategy & Impact from Daniel Fewchuk on YouTube. Date: Monday 25 August 2014 Where: The Australia Council for the Arts, 372 Elizabeth Street, Surry Hills Speakers: Louise Walsh, CEO, Philanthropy Australia (Faciliator) Hamish Balnaves, GM and Trustee, Balnaves Foundation Jessica Block, Deputy General Manager, Australian Chamber Orchestra Eliza Sarlos, Artistic Director, Underbelly Arts Philanthropy in Australia is evolving. Attitudes to giving have changed and the way in which arts organisations negotiate the donor relationship continues to develop. Within the NSW arts sector, major foundations are presenting grant programs and arts organisations are establishing their own pioneering giving programs. This seminar will bring together philanthropic leaders and innovators to discuss the impact of various philanthropic models from foundations, to impact investment and private ancillary funds. Hear how small to large-scale arts organisations have successfully acquired philanthropic funds and also developed philanthropic initiatives. Some key questions to be asked at the seminar include: · What is the social impact of philanthropy? How is philanthropy changing with online models? What new models are emerging internationally? What is the outlook for philanthropy across NSW & Australia? And how do we sustain and encourage a culture of giving? SAMAG's 28 July 2014 Seminar: Artistic Vibrancy & Community Relevance SAMAG - Artistic Vibrancy & Community Relevance from Daniel Fewchuk on Vimeo. Date: Monday 28 July 2014 Where: The Australia Council for the Arts, 372 Elizabeth Street, Surry Hills Speakers: Yen Yang, Bailey and Yang Consulting (Faciliator) Jemma Birrell, Artistic Director, Sydney Writers Festival Olivia Ansell, Executive Producer, Shaun Parker and Company Michael Dagostino, Director, Campbelltown Arts Centre Anke Timm, Community Partnerships Manager, Opera Australia “Tell me honestly…” – what it takes to be artistically vibrant and relevant to your community Artistic Vibrancy is a term that seeks to capture the different dimensions of artistic success and achievements that artists and arts organisations strive for. But what does it actually mean to be artistically vibrant? How can an organisation (small, medium or large) or an individual truly reflect on and receive feedback on the quality of the artistic work they are producing? And what is it that makes a particular work or artist stand out in an increasingly competitive arts market place? SAMAG's July seminar unpacks some of these questions with a panel of industry experts who will discuss the different components involved in making something an artistic success. Several years ago, the Australia Council for the Arts tackled the issue of how to measure the artistic vibrancy of the companies it funds, by introducing it’s Artistic Vibrancy Framework. The five elements of this framework (quality and excellence of craft, audience engagement and stimulation, curation and development of artform, development of artists and community relevance) are critical in the in the development of work that is artistically exciting, refreshing and vibrant. One factor which is becoming increasingly important is that of community relevance. Being relevant to communities means making art that matters to society. In this time of global change, when communities are changing rapidly, arts organisations need to stay relevant to survive and thrive. The Australia Council recently released the Community Relevance Guide, an online resource to support arts organisations to reflect and take action on their relevance to communities. SAMAG's 30 June 2014 Seminar: Who Loves Your Work? Understanding your audience. SAMAG - Who Loves Your Work? Understanding your audience from Daniel Fewchuk on Vimeo. Date: Monday 30 June, 2014 Where: Australia Council for the Arts, 372 Elizabeth Street, Surry Hills Speakers: Dale Osborne, Deputy Managing Director Woolcott Research Martin Barden, Assistant Director, Development and Enterprises, Museum of Contemporary Art, Australia Mark Stapleton, Director Aboriginal and Torres Straight Islander Arts, The Australia Council for the Arts Chair: Fraser Corfield, Artistic Director, Australian Theatre for Young People We all want to meet the needs of existing and potential audiences, but where does that journey begin? 'Audience Development' is a term that sounds so straight forward but what does it really mean? SAMAG's June seminar unpacks the complexities of getting to know the people who love what you do. A panel of industry experts discuss how to better understand the people that support you now. Through audience surveys and data analysis, the better you know your audience the easier to broaden your horizons. This information impacts all aspects of your business, from marketing, commissioning, programming, and education to customer care and distribution. Most importantly, it will help you grow new audiences into the future. This seminar examines the relationship you develop with audiences over time. Different types of Audience Development activity are suitable for different types of organisations. Find out what practical steps you can take to improve the way you connect your art with the people you want to see it. SAMAG's 3 February 2014 Seminar: The Australia Council organisational review: An Important Update for Artists and Companies SAMAG - The Australia Council organisational review: an update for artists and companies from Daniel Fewchuk on Vimeo. The Australia Council organisational review: an important update for artists and companies Date: Monday 3 February 2014 Where: Parramatta Artists Studios 68 Macquarie Street, Parramatta The passing of the Australia Council Bill in June 2013 paved the way for the biggest changes to the structure and operation of the Federal Government’s arts funding and advisory body since it was established in 1975. The changes began with the appointment of nine new Board members who replaced the previous members drawn from the heads of specific art form boards. Since that time, under the leadership of new CEO Tony Grybowski, the Australia Council has been reviewing its organisational structure and funding programs. The aim is to make the agency more responsive to contemporary art making. As 2014 got underway, SAMAG met again with Australia Council CEO Tony Grybowski and Executive Director, Arts Funding Frank Panucci and discussed the review process and the implications for artists and companies. The evening provided an opportunity to ask direct questions relating to specific areas of arts practice. The informal discussion bagan with some background to the purpose and goals of the review before unpacking how the process has been delivered, the current position and projected completion. Speakers: Tony Grybowski, CEO, The Australia Council for the Arts Frank Panucci, Acting Executive Director of Arts Funding, The Australia Council for the Arts SAMAG's 24 February 2014 Seminar: Virtual Audiences: Digital Engagement with the Arts SAMAG - Virtual Audiences: Trends in Digital Engagement with the Arts from Daniel Fewchuk on Vimeo. Virtual Audiences: Digital Engagement with the Arts Date: Monday 24 February 2014 Where: Opera Australia, Fairfax Studio 480 Elizabeth Street, Surry Hils Friends, romans, countrymen lend me your… i-phones? Digital technology is enabling arts organisations to reach beyond the theatre, gallery or concert hall in presenting their work to audiences as well as shifting the way audiences experience works in these spaces. The “virtual” space, once the far frontier of production and participation, has become an essential platform for audience engagement and experience. This seminar takes a moment to examine and evaluate the way that digital technology and virtual participation is being used and understood as part of the mission and mandate of arts organisations. In discussion with 'we are the Nest’s' CEO, Stuart Buchanan, speakers Michael Parry, Alex Fraser-Cameron, Mish Sparks and Gabby Shaw will draw on their extensive experience to share their insights into creating and engaging with audiences in the virtual sphere and share their ambitions for virtual engagement into the future. Speakers: Michael Parry, Director Public Engagement, Powerhouse Museum Stuart Buchanan, CEO, the nest Gabby Shaw, Digital Media Manager, Museum of Contemporary Art, Australia Alex Cameron-Fraser, Public Relations Manager, Australian Chamber Orchestra Mish Sparks, Director-Producer, Mod Productions SAMAG's 17 March 2014 Seminar The Art of Branding the Arts: Art Month Sydney SAMAG 17 March from Daniel Fewchuk on Vimeo. The Art of Branding the Arts: Art Month Sydney Date: Monday 17 March 2014 Where: The Australia Council for the Arts 372 Elizabeth Street, Surry Hils We put time, energy and resources into making great art. But does our work sell itself, or is there value in creating an identity that represents us and our work more broadly? Brand means more than just a logo. How do artists and arts companies develop brands that are as dynamic, creative and personal as the work they create? Chaired by Director of the British Council in Australia, Nick Marchand, The Art of Branding the Arts will discuss why it’s important for artists, small arts organisations and large cultural institutions alike to create and cultivate strong brands. Our panel of arts marketing leaders, brand managers and experts in the field will share best practice examples from around the world and explore the role of brand strategy in the arts. Ken Done is one of Australia’s most successful visual artists. He has exhibited and sold his iconic work around the world for over three decades and, in that time, has not only developed a strong brand of his own, he has become synonymous with “Brand Australia”. Ken will be joined by Opera Australia’s Sales and Marketing Director, Georgia Rivers to discuss OA's recent journey to brand renewal as one of Australia’s largest cultural institutions, and her arts branding experiences in both Australia and the UK. CEO of Interbrand Australia, Damian Borchok, whose studio recently developed a new visual identity for Opera Australia, rounds out the panel. With a portfolio that includes the world’s biggest corporations, Interbrand has also made a significant contribution to the arts through their work with local arts companies of all sizes, including Queensland Art Gallery, Gallery of Modern Art, Griffin Theatre Company, Melbourne Theatre Company and The New Theatre in Newtown. Speakers: Ken Done, AM, Artist Damian Borchok, CEO, Interbrand Georgia Rivers, Sales & Marketing Director, Opera Australia Nick Marchand, Country Director, British Council, Australia SAMAG's 28 April 2014 Seminar: City, Spaces and the Arts: A Discussion on Architecture SAMAG - City, Spaces & the Arts: A Discussion on Architecture from Daniel Fewchuk on Vimeo. City, Spaces and the Arts: A Discussion on Architecture Date: Monday 28 April 2014 Where: The Australia Council for the Arts 372 Elizabeth Street, Surry Hils Architecture as a practice has always had a connection to the arts and vice versa. This seminar will unpack the intertwined relationship between art and architecture. In particular it will examine site specific examples and how the creation of our built environment shapes our values, activities, sense of place and identity. Join leading Sydney architects and artists who will present examples of their work and inspiration and discuss the interplay between architecture and art and the impact of this on a city like Sydney. Speakers: Tim Greer: Director, Tonkin Zulaikha Greer Architects, Sydney David Burns: Director, Bachelor of Design in Photography & Situated Media, University of Technology, Sydney Rebecca Conroy: Interdisciplinary Conductor, Yurt Empire Chris Fox: Artist/Architect, Yurt Empire Tim Carr, ARUP Chair: Rachel Healy, Executive Manager (Cultural Policy), City of Sydney SAMAG's 26 May 2014 Seminar: Managing Up: Making Your Board Work for You SAMAG - Managing Up: Making Your Board Work for You from Daniel Fewchuk on Vimeo. Managing Up: Making Your Board Work For You Date: Monday 26 May 2014 Where: The Australia Council for the Arts 372 Elizabeth Street, Surry Hils What does good governance, when the artistic, strategic and operational aspects of an arts organisation are in synch, mean in practice for board members and arts managers? SAMAG’s May seminar will reflect upon the idea that ultimately, good governance is about the executive and board working together effectively. Chaired by the Capacity Development Manager of the Australia Council for the Arts, Dr Ricardo Peach, Managing Up: Making Your Board Work For You will explore how to cultivate the relationship between arts managers and board members to get the best results for your organisation. Our experienced panel have been involved in organisations such as the Museum of Contemporary Art, the Australian Museum, Belvoir St Theatre, Bangarra Dance Theatre and the Vincent Fairfax Foundation. They will share their insights from both sides of the governance fence, providing practical advice on navigating complex issues such as board recruitment, board assessment and evaluation and how to manage a disengaged or overly involved board. Speakers: Kim McKay: Director Australian Museum Brenna Hobson, Executive Director, Belvoir Dr Sue-Anne Wallace: Chair, Creating Australia Professor Larissa Behrendt: Professor of Law & Director of Research, Jumbunna Indigenous House of Learning, University of Technology, Sydney Dr Ricardo Peach: Capacity Development Manager, Australia Council for the Arts (facilitator) SAMAG is supported by the NSW Government through Arts NSW and by the City of Sydney. The SAMAG seminar series is assisted by the Australian Government through the Australia Council for the Arts, through provision of a venue.