Our Specialty Products Services Awards Did you get a survey? News ValueCentered Psychology The foundation of our work is the universal equation of decision making: ValueCentered Psychology. The core values and emotions that govern behavior can be likened to a tree. It doesn’t matter whether we’re talking about babies or relationships or financial transactions. It’s all the same. Security You must begin by establishing some sense of security. Without this, everything else is marginal, difficult, or impossible. The roots must stay healthy if the tree is to stand. Freedom With some trust, we can reach out to test what’s up. We feel free enough to explore. Freedom is expressed in our ability to act on the world or ourselves. It can be described as having the freedom to act, with words such as control, independence, and power. It can also be described as freedom from unpleasant experiences, through concepts such as relief, peace of mind, or free from hassle. Esteem As we feel secure and in control, we start to feel good about what is happening. We can feel smart, proud, or excited. In essence, we feel good about ourselves. Esteem emerges from a sense of security and freedom. You cannot force it before the roots and trunk are sound. Harmony If each value is sufficiently in place and continues to mature, a balance of the parts takes shape and grows until things are as good as they can be. All is right with the world. We actively want that balance: that sense of harmony or completeness. Love When all four values are met, we love our experience with whoever or whatever fulfills our core emotional needs! We become loyal and speak glowingly about our experience to our friends and family. The tree is fully grown, is healthy, and blossoms. BACK TO TOP © 2021 Strategic Vision, All rights reserved.

Our Specialty Products Services Awards Did you get a survey? Customer Experience Impact Customer Experience Impact (CEI) gives automotive manufacturers and suppliers rapid insight into the vehicle attributes and consumer experiences that drive loyalty and defection. Combining Strategic Vision’s New Vehicle Experience Study NVES results with IHS Automotive Loyalty Solutions, this product allows you to: Understand defection drivers for buyers having recently returned to market Understand rate of defection as buyers return to market Quantify how improving a vehicle’s features or the customer experience might reduce defection, and increase revenue! To find out more, download this free brochure or contact us! BACK TO TOP © 2021 Strategic Vision, All rights reserved.