expertise services viewpoints resources about contact RESOURCES START HERE. TAKE YOUR BRAND ANYWHERE. At Meyocks, we've developed several tools to help shape a brand's marketplace meaning. They're designed to help you gain a better understanding of your brand's place in the market, while discovering ways to enhance its overall value proposition. Take the first step toward helping your food, agriculture, health and mentor brand mean more. Try out these tools. FEATURED RESOURCE Making your brand mean more takes more than a clearly defined brand strategy. It takes action. The Marketplace Action Guide was developed to help you remove the hurdles that stand in the way of turning your brand vision into reality. See how SEARCH RESOURCES Marketplace Meaning Guide Shape your brand’s marketplace meaning. Download Brand Model Shape your brand’s marketplace meaning. Download Category Assessment Uncover your brand’s category or create a new one. Download Competitive Assessment - Brand Positioning See how your brand stacks up against your competitors. Download Customer Profile Discover the attributes that define your customer. Download Customer Persona Personalize your customer. Download Brand Positioning Score your brand’s benefits. Download Brand Beliefs Find out what your brand truly stands for. Download Brand Benefits Identify the strength of your brand. Download Mentor Branding Determine your brand’s mentor qualities. Download Customer Journey - Media & Planning Step into your customer’s shoes. Download Brand Personality Imagine if your brand was a person. Download Brand Typology Access the dimensions that determine your brand’s marketplace meaning. Take Assessment Marketplace Action Guide Turn your brand vision into action. Download Marketing Plan Input Put your marketing plan to paper. Download Marketing Insights Identify the next big marketing opportunity. Download Marketing Tactical Plan Document your marketing plan. Download Customer Journey - Assessment Discover critical points of contact with your customer. Download Competitive Assessment – Messaging Discover what your competitors are doing well. Download Influencer Planning Identify key influencers. Download Creative Brief Write a brief that connects staff with strategy. Download Paid Media Planning Identify paid media opportunities by customer journey stage. Download Earned Media/Publicity Planning Seek out earned media opportunities by customer journey stage. Download Interview Planning Be ready for your next media interview. Download Social Media Planning Connect with your customer on social media. Download Social Media Audit Distinguish your social message from the competition. Download Owned Media Planning Unlock the power in owned media channels. Download Website Planning Embrace the opportunities your website holds. Download Content Planning Merge content with your customer’s journey. Download Employer Branding Connect strategically with current and prospective employees. Download Social Media Content Calendars Organize and plan your social media posts. Download 6800 Lake Drive Suite 150 West Des Moines, IA 50266 t 515-225-1200 e meanmore@meyocks.com LET'S GET SOCIAL © 2020 Meyocks expertise services viewpoints resources about contact careers site map privacy policy Contact Us We use cookies and other data-driven technologies to analyze our traffic and to enable other functionality. Our Privacy Policy provides more information. By using this website, you agree to the terms of our Privacy Policy. CLOSE