QUICK QUOTE Phone: 262-404-1200 • Toll Free: 888-211-9455 • Fax: 262-404-1221 SOLUTIONS TECHNOLOGY INDUSTRIES ABOUT US CONTACT US RESOURCES FLEXIBLE PACKAGING INDUSTRY A glance into the flexible packaging industry by well-respected packaging resources. Flexible Packaging Industry The future of the flexible packaging industry is itself flexible. According to the Flexible Packaging Transition Advantages Study conducted by the FPA, 80 percent of surveyed brand owners agree that packaging influences brand value. In addition to enhancing brand image, flexible packaging has the potential to reduce costs, differentiate your product on the shelf, better fit consumer lifestyle trends, extend product shelf life, and have less of an impact on the environment. The Flexible Packaging Transition Advantages Study Top 5 reasons brand owners increased use of flexible packaging over the past 5 years… Reduced production cost: 49% Shipping/transportation efficiencies: 45% Consumer convenience: 45% Ability to fit consumer lifestyle trends: 39% Reduced environmental impact: 37% Brand owners who switched to flexible packaging in the last 5 years experienced… Lowered costs of production: 57% Supply chain efficiencies/lowered cost of transportation: 49% Sales increase: 39% Improved competitive positioning through consumer appeal: 37% Ability to price a product at a premium: 16% Top 5 products consumers prefer in flexible packaging instead of non-flexible… Snacks/Salty Snacks: 61% Cereal/Breakfast Products: 44% Cheese/Dairy: 40% Meat or Poultry/Seafood: 40% Fresh Produce: 40% 46% of consumers are willing to pay more for food stored in flexible packaging than for food stored in non-flexible packaging. On average, Americans are willing to spend 10.3% more for food in flexible packaging. Parents of children under 18 would be willing to pay 17% more. Americans ages 18-34 would be willing to spend 17.2% more. Americans ages 35-44 would be willing to spend 15.5% more. *Sources –FPA Survey conducted by Harris Poll (^1); Packaging World survey of brand owners (respondents could choose more than one answer) (^2) Explore Package Design Solutions from Kendall Packaging REQUEST MORE INFO PACKAGING SOLUTIONS PACKAGING TECHNOLOGY INDUSTRIES SERVED SPEAK WITH A REPRESENTATIVE PACKAGING RESOURCES CONTACT US ABOUT KENDALL PACKAGING Kendall Packaging Corporation is the preferred flexible packaging manufacturer for your company’s custom-manufactured barrier needs. Kendall Packaging’s reputation for superior service offers customers a personal touch with an international feel. Our customer focus team helps ensure your company’s brand standards are met by accommodating demanding delivery schedules and short lead times, delivering your product on-time, consistently and efficiently. HEADQUARTERS 10335 N. Port Washington Rd, Suite 200 Mequon, WI 53092 Phone: 262-404-1200 Toll Free: 888-211-9455 Fax: 262-404-1221 Jefferson, WI Facility 707 N. Parkway St Jefferson, WI 53549 Phone: 920-674-3220 Pittsburg, KS Facility 1901 E. 27th Street Terrace Pittsburg, KS 66762 Phone: 620-231-9804 © 2021 Kendall Packaging Corporation. All Rights Reserved