ツイート 「マッチのルーツを語り継ぐものづくりを」。 創業85年、播磨のマッチ製造会社の想い。 ‘Craftsmanship to pass down on the roots of traditional match production to the next generation’ The reminiscence of a Harima match manufacturer - 86 years after its foundation. マッチ製造の技術がヨーロッパから日本にもたらされたのは明治の初め。やがてその品質の良さで、日本製マッチは海外への輸出品目へと成長を遂げます。とくに神戸～姫路にかけての一帯は、神戸港に近く外国人貿易商とも手を組みやすいという利点を生かし、マッチ製造業の集積地として栄えたのです。 Match manufacturing technology was introduced from Europe to Japan at the beginning of the Meiji era (1868 -1912). Before long, the match manufacturing industry grew and matches made in Japan became an export item because of their high quality. Especially the area stretching from Kobe to Himeji in Hyogo Prefecture prospered as a cluster of match manufacturers, advantage of the geographical proximity of Kobe Port, which made it easier for them to do business with foreign trading partners. そんな姫路の地で、1929年に創業した神戸マッチ株式会社。今でもマッチ製造は姫路地方の地場産業で、国内で生産されるマッチの約７割を占めるといわれるほど。しかし、マッチで火をつける行為は生活から失われつつあるのが現状です。「マッチが主役でなくてもいい。ただ、マッチのルーツを語り継ぐことができれば」。そんな想いで、数年前からは、復刻版レトロマッチとデザインTシャツのコラボなど、ユーザーとの接点を増やす取り組みを続けてきました。 It was in Himeji with these distinct characteristics that the Kobe Match Corporation was founded in 1929. Still now, match production is its local industry, and it is said to have a 75% share of Japan’s total match production. Unfortunately, lighting a match, once a common scene in daily life, has gradually disappeared. ‘Matches don’t need to play a leading role. However, we would like to pass on the roots and tradition of our matches.’ With this thought in mind, since a several years ago we have made efforts to establish closer contacts with users through collaborative efforts such as the production of facsimile edition retro-matches and specially designed T-shirts. 「香りを楽しむ心で日本と世界をつなぐ」。 1936年創業、淡路島のお香製造会社の革新。 ‘Connecting Japan and the World through the spirit of the enjoyment of Fragrance’ Founded in 1936. The Innovation of an incense manufacturer in Awaji Island. まちを歩けば、ふわりと漂ってくる香木の香り。ここ淡路島で作られるお香・線香の生産量は、国産のお香・線香の約７割を占めるほどです。かつて幕末期の1850年に泉州堺からもたらされた線香作りの技術は、お香の乾燥に適したこの地独特の「西風」に支えられ、この地に根付きました。 Walking through the town, you will notice the scent of fragrant wood drifting softly. Awaji Island is said to account for the production of as much as 70% of domestic incense and incense sticks. The techniques of incense production were brought from Sakai City in the Senshu area in 1850 at the end of the Edo period. It became firmly rooted here as Awaji Island is well-suited for the production of incense because of its “west wind”, a special feature of the area which is ideal for drying incense. 線香作りで約80年の歴史を持つ株式会社大発も、堺を出発点とし、その後淡路島に拠点を移した老舗。創業当時から、フランスの香水メーカーが調合した香りで線香を作るなど、革新的なものづくりを続けてきました。「香を炊く」という東洋の文化は、いまやヨーロッパ各国でも注目されるようになり、海外見本市への出展も積極的に行っています。「香りを楽しむ心で日本と世界をつなぐ」。それが創業当時からの変わらない願いです。 Daihatsu Corporation has an 80 year history of incense production. It is a venerable company that was first established in Sakai, and later relocated its production base to Awaji Island. Since its foundation, it has been manufacturing innovative products, such as incense with an aroma prepared by a French perfume manufacturer. The oriental culture of ‘Burning Incense’ attracted attention throughout Europe. The company has played a positive role in in introducing incense culture by exhibiting their products at overseas trade fairs. “Connecting Japan and the World through the spirit of the enjoyment of Fragrance”—This has been our unchanging hope from the time of our company’s founding. ふたつの伝統産業が出会って始まった、 「香りの楽しみ方のデザイン」。 It all started with the encounter of two traditional industries, ‘Designing a way to enjoy fragrance‘ 淡路島のお香と、播磨のマッチ。兵庫県のふたつの伝統産業の担い手が出会いを果たしたのは2011年のこと。マッチのように擦って着火させるお香、というアイデアを出発点に、それから約３年という試行錯誤の歳月が流れました。マッチのように擦っても折れない強度と放香性の両立。ブランドの世界観に見合った香りの選択。今の日本の感性を伝えるネーミングやパッケージの開発。それらはすべて、新しい香りの楽しみ方を生み出すための「デザイン」でした。 The incense of Awaji Island and the matches of Harima: These two traditional industries of Hyogo Prefecture first encountered each other in 2011. The collaboration started with the idea of an incense that could be lit like striking a match and was followed by 3 years of trial and error., An aromatic product with properties of strength and fragrance was developed, which did not break even when struck like a match. Selecting fragrance suitable to the brand of the world view The selection of a fragrance fitting for the brand’s worldview The names of products and packaging were developed to convey the sensibility of today’s Japan. All those things were ‘designs’ to create a new way of enjoying fragrance. 日本のものづくり文化のコラボレーションで、暮らしに豊かさを与えること。国内外でhibiがお香の代名詞となって親しまれること。そして伝統産業にたずさわる人々に、誇りと夢を与えることができれば。私たちはそう願っています。 To enrich your life through this collaboration of the culture of Japanese craftsmanship, to make hibi synonymous with incense, familiar at home and abroad, And to also give pride and a dream to those people involved in traditional industry: This is our wish/hope. 名前とロゴの由来 The Origin of our Name and Logo. ブランド名hibiとは、日本語の「日々」。毎日そばに置いて、その時々の気分やシーンに合わせて自由に香りを楽しんでほしいとの願いを込めて名付けました。ロゴは「日」という漢字をふたつ合わせたデザインに。華美さを抑えたクール＆シンプルをめざしました。 The brand name hibi means ‘day to day’, or daily, in Japanese. It was given with the hope that you would keep it around you every day and freely enjoy its fragrance, matching each day’s mood or occasion. The logo’s design combines two of the Chinese character ‘日’ (day) set next to each other. Our goal was a cool and simple design, avoiding flamboyance. 私たちについて Company summary 製造／販売元 神戸マッチ株式会社 住所 兵庫県揖保郡太子町鵤414 代表者 代表取締役 嵯峨山 真史（さがやま まさふみ） 創業 1929年5月（昭和4年） URL http://www.kobe-match.co.jp 製造 株式会社大発 住所 兵庫県淡路市多賀73番地の2 代表者 代表取締役社長 下村 暢作（しもむら ちょうさく） 創業 1936年(昭和11年） URL http://www.daihatsu-jp.com Production/Sales Kobe Match Co., Ltd. Headquarters 414 Ikaruga Taishi-cho Ibogun, Hyogo Pref. Established May 1929 Representative Masafumi Sagayama Website http://www.kobe-match.co.jp Production Daihatsu Co., Ltd. Headquarters 73-2 Taga Awaji City, Hyogo Pref. Established 1936 Representative Chosaku Shimomura Website http://www.daihatsu-jp.com Copyright (c) 2015 hibi. All Rights Reserved.