For more information, see our Privacy Policy. Got it! Decline SOLUTIONS Marketing Consulting Technology agnostic with a focus on intellectual innovation Our team of artisan consultants merge the art and science of market research to bear against your business issues. Our suite of solutions, frameworks and advanced analytics are melded together to uniquely address your business requirements, time frame, and investment parameters. Market sizing, predictive modeling, driver analysis Advanced Analytics One-off and on-going systems to test and enhance new products/services Product / Service Innovation Ascertain success of new product launches or product line extensions including take rate, pricing, packaging, product sourcing and cannibalization Concept Testing A comprehensive set of tools to enable the management of individual brands and their impacts on the master brand Brand Health & Management Understand how your customer makes decisions on purchase of your products/services and how they use these products/services Customer Journey Hypotheses-driven, strategic targeting of segments to identify new opportunities, white space, trends, new brand positioning, product development, long-range planning Segmentation Message testing using one of Phoenix MI's many customizable analytical approaches Message Testing Understand the direction of your market, what is happening now, why it is happening, where it is going, and how it will impact your business Channel A&U Management Understand what is driving customer satisfaction in your markets, how you are performing and how to positively impact that satisfaction Customer Experience Forecast attendance for new or renovated theme parks, observation decks, science centers expositions and other entertainment venues Attendance Forecasting Understand the optimal price for your services and how it will impact sales Pricing Research Understand the combined impact of the 4Ps; (product, pricing, placement, promotion changes) in driving velocity to purchase Customer Buy Flow Optimization Our retention rates and lengths of engagement reflect our unwavering focus on surprising and delighting each and every customer, each and every time. CONTACT US TOP Subscribe to Free Marketing Insights © 2021 Phoenix Marketing International. Privacy Policy Client Login Sitemap Also of Interest: CX Efforts Cost Billions Each Year – Where is...When it Comes to Advertising & Brand, We Have...ALWAYS EVOLVING TO FIT YOUR NEEDS