Our news Who are we ? Our solutions Contact us You are here: Home / Our news / Events / Around BehaviorScan / Edition 2012 Consult all the presentations of the 2012 edition: Laurent Herlin, Marketing Director, Charles & Alice "The risks and opportunities of a name change" Isabelle Mari, Director of Strategic Marketing, JCDecaux "Teachings and illustrations of the effectiveness of External Communication" Isabelle Quellier, Marketing / Innovation / Customer Support Director, Tereos Magalie Muraz, Marketing Manager, Tereos "The season after season contribution of a well-chosen TV sponsorship: Beghin Say / Masterchef" Valérie Dejean, Deputy Managing Director "Media perspectives 2012" Our news Letters from MarketingScan Conferences The Marketing Magazine Barometer The Innovation Barometer Events Auchan 2014 event Media event 2013 Around BehaviorScan Edition 2012 Edition 2011 Edition 2010 Edition 2009 Edition 2008 Edition 2007 Newspaper Interviews with our clients Contact us Georges Augué Chief Executive Officer : 01.74.18.71.01 Valérie Dejean Deputy Managing Director MarketingScan : 01.74.18.71.13 Find us News, newsletters, insights ... don't lose anything by following us on: Reception Our news Who are we ? Our solutions Our vacancies Contact us Your TVscan space Find us on © 2013 MarketingScan | Legal notices | French version

Our news Who are we ? Our solutions Contact us You are here: Home / Our solutions / Advertising effectiveness / Media Assessment / CZ CRM Your questions program profitability efficiency brand by brand construction over time print vs online validation of database segmentations contribution to the RO program validation of the relevance of external files ... The benefits of our approach unpublished answers and robust after crossing the industrial CRM database Our solutions BehaviorScan Advertising effectiveness Media Profiling Media Test Market Media Assessment MediaScan MediaScan Exposure Effect CZ CRM Modeling They witness Consumer Zoom Contact us Valérie Dejean Deputy Managing Director : 01.74.18.71.13 They trust us News Consumer Zoom, a MarketingScan subsidiary, makes ... Find out more ... Reception Our news Who are we ? Our solutions Our vacancies Contact us Your TVscan space Find us on © 2013 MarketingScan | Legal notices | French version