Dreamers, Builders and Makers The customer experience is inherently a human experience. One made by humans for humans. Here, we celebrate those behind lasting, memorable customer experiences. It takes a team of expert Dreamers, Builders and Makers with diverse skillsets and perspectives to create such a customer experience. In the content below you’ll find out which archetype fits you best, discover insights to help all archetypes grow, and hear from a community of Dreamers, Builders and Makers sharing their success stories for better customer experiences. Which Type of Marketer are You? By taking this quiz, you’ll get a better sense of how your skillset contributes to a greater customer experience. We don’t all fit neatly into one archetype, but this quiz helps you understand where your strengths lie and how your team collaborates best! Be sure to share the quiz with your team and on social to see how your archetypes fit together! The 6 Principles of Customer Experience The customer experience is a flexible, amorphous concept that changes from business to business—even from campaign to campaign! But at the heart of every customer experience, you can find some of the same core elements. In this whitepaper you’ll find the 6 key principles to making your customer experience memorable. Activate Live Top Takeaways Every team of Dreamers, Builders and Makers is different. Our speakers at Activate Live showed that as they shared their stories and learnings with attendees. Here’s a quick list of some of the key takeaways. Once you’re done, be sure to register and check out our on-demand recordings to get the full conference experience. Foundations: Dreamers, Builders and Makers WHITEPAPER : The Six Principles of Building a Memorable Customer Experience BLOG POST : Dreamer, Builder, Maker: What Type of Marketer Are You? BLOG POST : Women’s History Month: Creating a Meaningful Email Campaign WEBINAR : RetailX Europe 2020 Report in Discussion Dreamers BLOG POST : How Did 2020 Affect Brand Trust for B2C Marketers? BLOG POST : Brand Trust Infographic: 2021 Marketing Trends WEBINAR : How Female-Founded Brands Disrupted Their Categories and Built Loyal Audiences ACTIVATE VIDEO : The Authenticity Age: What It Means to Be a Mission-Driven Brand Builders WEBINAR : 5 Truths Kahoot! Learned While Integrating Their MarTech Stack WEBINAR : Vendor Selection for CRM Tools ACTIVATE VIDEO : CX, Sleep, Coffee, Repeat: Behind the Scenes of Blue Bottle’s Data Strategy ACTIVATE VIDEO : From the Ground Up: Your Guide to Evolving Email Personalization Makers WEBINAR : Vendor Selection for CRM Tools WEBINAR : 5 Truths Kahoot! Learned While Integrating Their MarTech Stack ACTIVATE VIDEO : Reforging Relationships: Shifting Focus From Conversions to Conversations ACTIVATE VIDEO : Tuned In: How Stitcher Reactivates Lost Listeners .lgm-0 { opacity: 0.25; fill: #59C1A7; } .lgm-1 { opacity: 0.25; fill: #36C3F2; } .lgm-2 { opacity: 0.15; fill: #EF3D55; } .lgm-3 { opacity: 0.15; fill: #6A266D; } .lgm-4 { fill: #6A266D; } .lgm-5 { fill: #36C3F2; } .lgm-6 { fill: #59C1A7; } .lgm-7 { fill: #EF3D55; } .lgm-8 { fill: #333332; } Company About Us Our Culture Careers Partners News Trust Activate Conference Resources Library Support Connect With Us Twitter LinkedIn Facebook YouTube Blog +1 (650) 683-1132 Iterable, Inc. 71 Stevenson St, #300 San Francisco, CA 94105 ©2013-2021 Iterable, Inc. All rights reserved. Privacy Policy | Anti-Spam Policy | Acceptable Use Policy Notice We use cookies to make interactions with our website and services, easy and meaningful. By clicking accept you are giving us your consent to do this. To better understand how cookies are used or how to opt-out, visit our privacy policy. You can consent to the use of such technologies by closing this notice. Learn more and customize Accept ×