Cookies policy MITYC projects ON IT IS Contact MediaFair I + D + i of Entelgy MEDIAFAIR MediaFair is a software tool that allows a sustainable investment in advertising campaigns based on the celebration of virtual fairs . This platform makes it possible to organize fairs as a support for the publication and distribution of products and services , in the image and likeness of a physical fair and with the advantages that virtualization brings: cost savings and a greater dissemination of the advertising message . This project contemplates the following innovation aspects: Multi-user platform that promotes direct interaction and communication between users and access to any type of live or delayed (on demand) multimedia content. Creation of customized virtual environments in record time, without the need to install any type of client software or application. Information system based on reports both at the macro and micro level of each of the entities managed by the platform, which provides a stratified view of the metaverse in real time. Por ejemplo se podría conocer el interés mostrado en un producto concreto o el impacto en la distribución de un servicio entre los asistentes a una feria, así como sus preferencias, para enfocar de una forma más precisa la estrategia de marketing. En definitiva, una fuente de información obtenida en tiempo real que al hacerse de manera virtual implica menor esfuerzo y mucho menor desembolso económico, lo que redunda en mayor capacidad de negocio de las empresas. La plataforma consta de los siguientes módulos funcionales: Funcionalidades generales Conference room Trade show Administración general de la plataforma Beneficios: Ahorro de costes Mayor difusión del mensaje publicitario Menor esfuerzo Información en tiempo real "MediaFair." Project financed by the Ministry of Industry, Commerce and Tourism, within the National Plan for Scientific Research, Development and Technological Innovation 2008-2011, Subprogram Advance Digital Content, file TSI-090100-2011-76. Subscribe to our news The BusinessTech Consultancy Where we are Customers Alliances Certifications Logos and resources Quality and environmental policy Innovation Business innovation R + D + i projects Minetur projects Mineco projects CDTI projects MITYC projects What's new Present Events (edit) Press room Contact Accept the privacy policy Yes I accept Send Beginning About us Innovation MITYC projects Privacy Policy Cookies policy Legal warning Web map Copyright © 2021 | Entelgy. Accelerating the change. FAST