/ About / Our Strategy / Our Commercial Ambition OUR COMMERCIAL AMBITION Swissport is committed to sustainable value creation. We want to further strengthen our leadership in core markets and expand our presence through targeted investments in emerging markets. Supported by the steady growth growth of global air traffic, Swissport has been expanding consistently since its founding in 1996 and continues to develop favorably. Additional momentum comes from the global trends of market de-regulation which opens up new markets to independent players like Swissport. We are driving growth by combining organic growth with selective acquisitions and greenfield developments. Organic growth comes with business expansions by airline customers, by diversifying our own service portfolio and from airlines outsourcing parts or all of their ground services or cargo handling. A loyal customer base supports our growth. The partnerships with our ten largest customers date back over ten years. CORE MARKETS STRENGTHENING LEADERSHIP We are also driving our expansion by entering into framework agreements with existing clients. These allow existing clients to better plan their expansion to new locations. Such agreements actively support our core-market growth beyond passive growth, which occurs when clients expand their business. In addition to realizing profitable growth in established core markets, we intend to expand our presence in the fast-growing Asia-Pacific region, both by leveraging our presence in Australia and New Zealand and by expanding into emerging markets. EMERGING MARKETS EXPANDING WORLDWIDE In aviation services, deregulation is a key driver of the global market volume expansion. We expect new opportunities for market entries to arise from the deregulation in emerging markets. We want to exploit economically viable opportunities when markets open to competition. We will also continue to focus on further developing existing emerging markets projects – both by winning new business and by growing our contract volumes with existing clients. OUR COSTUMERS GLOBAL TRUST Facts & Figures Our Services Careers Management 2021 Swissport International AG. All Rights Reserved. Imprint Privacy policy