INSPIRED BY INSIGHT CATEGORY, SHOPPER & SALES TRAINING ACADEMY RESEARCH INTERIM & OUTSOURCE REAL TIME IN-STORE & ONLINE RESEARCH THERE’S NO TIME LIKE THE PRESENT WHEN IT COMES TO IDENTIFYING WHAT MAKES SHOPPERS TICK We capture purchase decisions at the moment of truth: when they are made, where they are made, how and why they are made. THE APPROACH CONSUMERS AND SHOPPER BEHAVIOUR ARE AT THE HEART OF EVERYTHING WE DO REAL TIME IN-STORE Eye Tracking Geo-fence Intercepts Face to Face Intercepts Accompanied Shops REAL TIME ONLINE Online Intercepts Web Tracking Virtual Reality Shelf Online Surveys CAPTURING MOMENTS OF TRUTH Humans are programmed to make decisions in the easiest way possible, relying on our subconscious to guide us with the least cognitive effort. That’s why understanding shopper behaviour and rationale in the very place it happens is key: at the fixture or on the website. THE BENEFITS Real time research is the most effective and accurate way of understanding: How shoppers navigate, why they behave in certain ways, where they go to fulfil each mission The impact of store layout, category structure and a brand’s range architecture, including price and pack format The strength of a brand’s proposition, packaging design and format in the competitive, noisy retail environment GET IN TOUCH: OUR CLIENTS ARE ALWAYS COMING BACK FOR MORE DISCOVER WHAT WE COULD DO FOR YOU Please get in touch if you’d like to learn what makes your shoppers, consumers and brands tick. CONTACT US: Bridgethorne Limited 3 Arlington Square Bracknell Berkshire RG12 1WA 0870 124 5566 research@bridgethorne.com © Bridgethorne 2017, part of Ceuta Group. Built by 1HQ / Privacy Policy / Terms & Conditions / Sitemap