Home About Us Global Operations Products News Contact Us Home > About Us ABOUT US Born in Asmara, Eritrea in 1948 as a fruit and vegetables import and export firm, the small company founded by Mr. Guido De Nadai soon became one of the most important produce dealers in the Middle East and the first to enter markets such as Saudi Arabia, the and Kuwait. The Unifrutti brand and the group itself was born in 1983 with Mr. Guido De Nadai's first investment in Chile; building an integrated chain from production to its own shipping company as well as various distribution centers in markets across the world. During the nineties, Mr. Guido De Nadai's heirs and family increased investments in Chile as well as South Africa, Turkey and the Philippines bolstering production. At the same time, Unifrutti developed and gained significant market share in Europe, the Middle East and Japan. Owned by the De Nadai family and considered one of the largest private groups in the fresh produce industry with over 50 Million export cartons a year, Unifrutti's total planted hectares are more than 14,000 between farms in Chile, Philippines, Italy and South Africa, being the major investments and not counting other international partnerships. The group employs approximately 14,000 people (both permanent and seasonal staff during harvests). Unifrutti has several regional divisions supported by a centralized logistics department and localized trading offices, while the administrative headquarters is based in Cyprus. MISSION Unifrutti embodies a long-standing passion to provide the best quality fresh fruit through our extensive global network, efficient agricultural and business practices, adding to the value chain and stakeholder quality of life. VISION Unifrutti takes pride in being the global reference for fruit culture and product excellence; recognised for improving stakeholder well being, in harmony with restoring and sustaining the environment. VALUES Adhering to the highest ethical conduct in all business dealings, treatment of employees, social and environmental policies. Commitment to continued excellence aimed at creating superior stakeholder value through transparency, efficiency, sustainability, and human resource development. An organisation united as one family based on truthfulness, trustworthiness, discipline, respect and perseverance. Deliver health and wellbeing to a broad customer base through extensive market knowledge coupled with technology, research, and innovative practices. Nurturing aspirations and improving quality of life of local communities by imparting knowledge, experience, and education in agriculture, while enhancing the sustainability of the surrounding environment. Preservation and restoration of the environment by implementing reforestation and other efficiency measures in order to maintain ideal micro-climates conducive to sustainable agricultural production. SCROLL UP GLOBAL OPERATIONS Cyprus Japan Chile Italy South Africa Philippines Turkey Middle East China India Shipping Division ABOUT US About Unifrutti Social Responsibility PRODUCTS NEWS CONTACT US Privacy Policy Terms and conditions Copyright 2019 Unifrutti All rights reserved Il Fondatore - Guido De Nadai - The Pioneering Spirit ENTER WEBSITE