“GREEN LOYALTY" More and more people desire to travel the world. At the same time, the awareness for the environment rises. They feel like they have to make a difficult choice between travelling and caring for the nature. The consequence - they decide to travel less. But the choice for your customer must not be that hard. Green Loyalty is our concept to solve this dilemma for you and your customers. Through extensive research we identified customer's true pain points when it comes to sustainable travel. Green Loyalty targets all pain points by providing sustainable options and eco-frienly solutions to foster self-determined decisions. Discover our Green Loyalty approach, which shows concrete solutions on how travel companies could achieve their sustainability goals by enhancing their loyalty program. GLOBAL AWARENESS Climate change is seen as the greatest challenge of our time, even before lack of access to healthcare and unemployment.* 0 % Europe 0 % China 0 % United States GLOBAL OBJECTIVES Countless organizations and institutions as well as 137 countries worldwide commit to reaching carbon neutrality (most by 2050) and entering into treaties to combat climate change such as the Paris agreement**. AIRLINE INITIATIVES In reaction to these objectives, airlines are setting ambitious goals to become CO2 neutral (e.g. Lufthansa and United Airlines by 2050). They are increasingly investing into initiatives such as fleet efficiency and alternative fuels***. *Source: https://www.eib.org/attachments/thematic/the_eib_climate_survey_2019_2020_en.pdf **Source: https://unfccc.int/process-and-meetings/the-paris-agreement/the-paris-agreement/key-aspects-of-the-paris-agreement *** Source: https://www.welt.de/wirtschaft/article232995797/Passagiere-der-Lufthansa-zeigen-an-CO2-Kompensation-kein-Interesse.html SIMPLE SOLUTIONS WITH POTENTIAL The wish to travel sustainably creates new challenges for the travel industry, but also offers huge potential and competitive advantages. LPS developed Green Loyalty to bundle customers’ needs and also to leverage airline’s existing initiatives to ensure more sustainable travel. Each customer pain point can be addressed with a suitable solution. The most frequently mentioned pain points are: Lack of options and knowledge, Intangibility of CO2, Intransparency of initiatives, the fear of Green Washing by airlines, the fear of being al lone fighter CUSTOMERS’ PAIN POINTS AND HOW TO ADDRESS THEM THERE ARE solutions to Turn Customers’ current pain points into positive Feelings and emotions PAIN POINTS INITIATIVES HOW DOES GREEN LOYALTY WORK? Green Loyalty rewards travelers for sustainable behavior and choices along their entire journey and beyond. Earn green points for sustainable actions, choices and purchases along the travel journey and in their every-day-life Hand luggage only Sustainable flight fare selection Vegeterian/vegan meal options Buy sustainable products Stay at sustainable hotels Car, bike, e-scooter, sharing REDEEM green points to donate, compensate flights or to pay for sustainable products and services FULL SERVICES We deliver consulting services to create tailored Green Loyalty program concepts and provide you as well with the necessary technological know-how to ensure maximum program flexibility . All loyalty services from a single source – from concept to delivery and even operations. CONCEPT Our loyalty consulting experts create tailored green loyalty concepts that are truly customer-focused, innovative and support the achievement of sustainability, financial and program KPIs. DELIVERY Our out-of-the-box core module and partner network ensures fast time to market and provides maximum flexibility to enable a symbiotic relationship with the airlines’ existing loyalty programs. OPERATIONS Close interlocking of our business and technology services allow for efficient operations and continuous improvement of the green loyalty initiative. LPS IS THE RIGHT PARTNER FOR GREEN LOYALTY We are GREEN LOYALTY pioneers and developed a concept and solution based on the needs of its clients, partners and consumers. Our expertise and motivation goes far beyond software development. Together with your loyalty team, we will develop the right strategy to achieve your green goals. To facilitate your search for suitable "sustainable partners and products", we are establishing a configured and ready-to-use green partner network. The GREEN LOYALTY module is seamlessly integratetable into your existing loyalty eco-system. Contact us or have a first expert talk? +49 (0) 89 - 96 16 09-0 info@lpsolutions.com Contact Form Contact Loyalty Partner Solutions GmbH Theresienhoehe 12 80339 Munich info@lpsolutions.com +49 89 96 16 09 - 0 Product & Services Loyalty Management Suite Consulting Services Program Operation Services Company Career News Privacy Statement Legal Notice Services Demo Request Contact We use cookies to optimize our website and our service. Privacy Statement Accept all Functional only View preferences