MANAGE MY COOKIES WHY WE USE COOK­IES Cookies not only help us to provide you with a seamless, secure experience while using our website, but help us to improve your experience of interacting with the content of our website. Cookies help us to understand your usage history and to only show content that is relevant to you. On this page, you can see the types of cookies and information that we process, and can adjust your settings if you need to. STRICTLY NE­CES­SARY COOK­IES These cookies are essential for the website to function and enables certain features such as those relevant to security. These include the storage of log-in data, language selection and ‘session’ cookies. These are deleted when you close your browser, and cannot be deactivated. EXPERIENCE AND FUNCTIONALITY COOKIES We use these cookies to improve your experience of using the website. For example, they allow us to determine your location via the browser so that you no longer have to enter it yourself into our form fields. You have rejected the use of these cookies. PERFORMANCE AND ANALYTICS COOKIES In order to improve our offering and our website, we collect anonymised data for statistics and analysis. These cookies help us to determine user numbers and the impact of certain pages within our website(s), and allow us to optimise our content. You have rejected the use of these cookies. TARGETING AND MARKETING COOKIES We use these cookies to allow us to display personalised content and marketing campaigns that match your interests while visiting mazda.co.uk and other websites and platforms. To disable the tracking of the cookies used in email marketing (Eloqua), please adjust your preferences here: https://www.oracle.com/marketingcloud/opt-status.html You have rejected the use of these cookies. OUR PRI­VACY POLICY You can find our current privacy policy here. VIEW NOW STRICTLY NE­CES­SARY COOK­IES First Party-Cookies* Cookie Name Description Validity period __RequestVerificationToken Helps prevent Crossite Request Forgery (CSRF) attacks. Session ASP.NET_SessionId Preserves the visitor's session state across page requests Session JSESSIONID Preserves users states across page requests Session If the content of the table exceeds the visible area, please scroll the table. Third Party-Cookies** Cookie Name Description Validity time AWSALB Registers which server-cluster is serving the visitor. This is used in context with load balancing, in order to optimise user experience. 6 days AWSALBCORS Registers which server-cluster is serving the visitor. This is used in context with load balancing, in order to optimise user experience. 6 days __cfruid This cookie is a part of the services provided by Cloudflare - Including load -balancing, deliverance of website content and serving DNS connection for website operators. Session rc::a This cookie is used to distinguish between humans and bots. This is beneficial for the website , in order to make valid reports on the use of their website Persistent rc::c This cookie is used to distinguish between humans and bots. Session If the content of the table exceeds the visible area, please scroll the table. EX­PER­I­ENCE AND FUNC­TION­AL­ITY COOK­IES Currently, the Mazda UK website (www.mazda.co.uk) does not use cookies of this type. PER­FORM­ANCE AND ANA­LYT­ICS COOK­IES First Party-Cookies* Cookie Name Description Validity period _ga Registers a unique ID that is used to generate statistical data on how the visitor uses the website. 2 years _gat Used by Google Analytics to throttle request rate 1 day _gid Registers a unique ID that is used to generate statistical data on how the visitor uses the website. 1 day 00/00/0000 00:00:00 Unclassified 1 day dtCookie Unclassified Session dtLatC Unclassified Session dtPC Unclassified Session dtSA Unclassified Session rxec Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes Session rxvisitid Sets a unique ID for the session. This allows the website to obtain data on visitor behaviour for statistical purposes Session rxVisitor Unclassified Session rxvt Sets a timestamp for when the visitor entered the website. This is used for analytical purposes on the website. Session rxvt Determines when the visitor last visited the different subpages on the webiste, as well as sets a timestamp for when the session started. Session _pk_id Used to store a few details about the user such as the unique visitor ID 13 months _pk_ref Used to store the attribution information, the referrer initially used to visit the website 6 months _pk_ses, _pk_cvar, _pk_hsr Short lived cookies used to temporarily store data for the visit 30 mins _pk_testcookie Used to check whether the visitor’s browser supports cookies Session mtm_consent Is created with an expiry date of 30 years to remember that consent was given by the user. It is possible to define a shorter expiry period for your user consent with code modification. 30 years mtm_cookie_consent Is created with an expiry date of 30 years to remember that consent for storing and using cookies was given by the user. 30 years If the content of the table exceeds the visible area, please scroll the table Third Party-Cookies** Cookie Name Description Validity period collect Used to send data to Google Analytics about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels. Session seg Registers statistical date on users behaviour on the website. Used for internal analytics by the website operator. Session visitor/v200/svrGP.aspx This cookie is used to count how many times a website has been visited by different . Session _pk_uid Registers a user ID that is used for cross domain tracking between the dealer and brand websites. 13 Months _cs_id This cookie contains ContentSquare's user identifier 13 months _cs_s This cookie contains the number of pageviews withyin the running session for ContentSquare solution 30 minutes _cs_vars This cookie is used by ContentSquare to record custom variables session _cs_ex This cookie is used by ContentSquare to exclude some visitors from the collection 30 days _cs_c This cookie is used by ContentSquare to save the user consent to be tracked 13 months _cs_optout This cookie is used by ContentSquare to exclude some visitors from the collection 13 months _cs_mk This cookie is used for the Google Analytics and Adobe Analytics integrations 30 minutes If the content of the table exceeds the visible area, please scroll the table TAR­GET­ING AND MAR­KET­ING COOK­IES First Party-Cookies* Cookie Name Description Validity period _fbp Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. 3 months _gcl_au Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. 3 months _gac_ <property-id> Used by Google Ads. Contains campaign related information for the user. 90 days mmapi.store.p. Used by Oracle Maxymiser to capture and contain the generated experience, recorded actions, Maxymiser server node name. 12 months mmapi.store.s. Used by Oracle Maxymiser to store the same custom data as you may find in mmapi.store.p, but targeted only for the specific visitor's session. Session ORA_FPC Used by Oracle Infinity this cookie captures digital behaviour and session data for analytics and application streaming. 24 months KBUT Used by Oracle Eloqua to ensure a relevant experience, this cookie is used to synchronise the user’s Eloqua profile with the corresponding profile in Mazda’s Data Management Platform if available and consented to, by synchronising both cookie IDs. 24 months If the content of the table exceeds the visible area, please scroll the table. Third Party-Cookies** Cookie Name Description Validity period _adroll Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads. 1 year __adroll_shared Collects data on the user across websites - This data is used to make advertisement more relevant. 1 year A3 Collects information on user behaviour on multipe websites. This information is used in order to optimise the relevance of advertisement on the website. 1 year B Collects anonymous data related to the user's website visits, such as the number of visits, average time spent on the website and what pages have been loaded. The registered data is used to categorise the users' interest and demographical profiles with the purpose of customising the website content depending on the visitor. 1 year c Regulates synchronisation of user identification and exchange of user data between various ad services. 1 year cm/r/in Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads. Session ELOQUA Registers a unique ID that identifies a the user's device upon return visits. Used for auto-populating forms and to validate if a certain contact is registered to an email group. 1 year ELQSTATUS Used to auto-populate forms and validate if a given contact has subscribed to an email group. The cookie is only if the user allows tracking. 1 year event/img Unclassified Session fr Used by Facebook to delive a series of advertisment products such as real time bidding from 3rd party advertisers. 3 months i Registers anonymised user data, suca as IP address, geographical location, visited websites, and what ads the user has clicked, with the purpose of optimising ad display based on the user's movement on the websites that use the same ad network. 1 year IDE Use by Google DoubleClick to register and report the website user's actions after viewing or clicing one of the advertiser's ads with the purpose of meaduring the efficacy of an ad and to present targeted ads to the user. 1 year px Registers anonymised user data, suca as IP address, geographical location, visited websites, and what ads the user has clicked, with the purpose of optimising ad display based on the user's movement on the websites that use the same ad network. Session r/beacon Used to track the visitor across multiple devices including TV. This is done in order to re-target the visitor through mulitple channels. Session setuid This cookie is set by the audience manager of the website to determine the time and frequencies of visitor data synchronisatino - cookie data synchronisation is used to synchronise and gater visitor data from several websites. Session test_cookie Used to check if the user's browser supports cookies 1 day tr Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers Session track/evnt Presents the user with relevant content and advertisement. The service is provided by third party advertisement hubs, which facilitate real time bidding for advertisers. Session tuuid Registers wheter or not the user has consented to the use of cookies 1 year tuuid_lu Contains a unique visitor ID, which allow bidswitch.com tp track the visitor across multiple websites. This allows Bidswitch to optimise advertisement relevance and ensure that the visitor does not see the same ads multiple times. 1 year uid Collects anonymous data related to the user's visits to the website, such as the number of visits, average time spent on the website and what pages have been loaded, with the purpose of displaying targeted ads. 179 days ul_cb/sync Collects information on user behaviour on multipe websites. This information is used in order to optimise the relevance of advertisement on the website. Session uuid Collects data on the user's visits to the website, such as what pages have been loaded. The registered data is used for targeted ads. 1 year visitor/v200/svrGP Collects data on user behaviour and interaction in order to optimise the website and make advertisement on the website more relevant. Session w/1.0/sd Registers data on visitors such as IP addresses, geographical location and advertisement interaction. This information is used to optimise the advertisement on websites that make use of OpenX.net services. Session bku Used by Oracle DMP to capture website behaviour and paid media exposure for unknown/anonymised profiles for retargeting via display, search and social channels. 24 months If the content of the table exceeds the visible area, please scroll the table. * First-party cookies originate from the website operator. These cookies are used to recognise the visitor again and enable meaningful reports on the use of the website, to adapt these to the user needs and / or to develop marketing strategies. This data is not made available across domains. ** Third-party cookies originate from advertisers and are not set by the website operator. These cookies enable the recognition of a website visitor, the collection of information for advertising, user-defined content and statistics. 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