MENU ARCHITECTURE & HOMES ENERGY & SAFETY HEALTH & NATURAL CONSTRUCTION INNOVATION & HISTORY SERVICE & QUALITY TOP Home Privacy Policy HIDE PRIVACY POLICY INTRODUCTION Welcome to Baufritz (UK) Limited's privacy policy. We are delighted that you have shown interest in our company. Data protection is of a particularly high priority for Baufritz (UK) Limited. We respect your privacy and are committed to protecting your personal data. 1. IMPORTANT INFORMATION AND WHO WE ARE PURPOSE OF THIS PRIVACY POLICY This privacy policy gives you information on: the nature, scope, and purpose of the personal data Baufritz (UK) Limited collects; how we collect and process your personal data through your use of this website (regardless of where you visit it from), including any data you may provide through this website when you get in touch to receive further information about our services or give us feedback, engage our services to build a house, subscribe to our newsletter or request marketing to be sent to you, or enter a competition, promotion or survey; and how we look after your personal data. This privacy policy also gives you information on your privacy rights and how the law protects you. This website is not intended for children and we do not knowingly collect data relating to children. It is important that you read this privacy policy together with any other privacy policy or fair processing policy we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. This privacy policy supplements other notices and privacy policies and is not intended to override them. NAME AND ADDRESS OF THE CONTROLLER Baufritz (UK) Limited is the controller and responsible for your personal data (collectively referred to as Baufritz (UK) Limited, we, us, or our in this privacy policy. Our address and other contact details are: Baufritz (UK) Limited Oakington Road Girton Cambridge CB3 0QH United Kingdom Phone: +44 (0) 1223 235632 Email: enquiries@baufritz.co.uk Website: www.baufritz.co.uk NAME AND ADDRESS OF THE DATA PROTECTION OFFICER We have appointed a data protection officer (DPO) who is responsible for overseeing questions in relation to this privacy policy. If you have any questions about this privacy policy or our privacy practices, including any requests to exercise your legal rights, please contact the DPO using the details set out below. Our Data Protection Officer is: Baufritz (UK) Limited Oakington Road Girton Cambridge CB3 0QH United Kingdom Phone: +44 (0) 1223 235632 Email: enquiries@baufritz.co.uk Website: www.baufritz.co.uk You may, at any time, contact our Data Protection Officer directly with all questions and suggestions concerning data protection. You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance. CHANGES TO THE PRIVACY POLICY AND YOUR DUTY TO INFORM US OF CHANGES We keep our privacy policy under regular review. This version was last updated on 23.03.2021. It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us. Third-party links This website may include links to third-party websites, plug-ins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit. 2. THE DATA WE COLLECT ABOUT YOU Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data). We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows: Identity Data includes first name, last name, username or similar identifier, marital status, and title, date of birth and gender. Contact Data includes residential address, site address, billing address, email address and telephone numbers. Financial Data includes bank account, payment card details, and details on the provision of security such as an advance payment guarantee. Transaction Data includes details about quotations, payments to and from you via invoices, and other details of services you have purchased from us. Project Data includes the house design, the house specification, the house construction programme, the house sampling, orders to subcontractors, drawings, planning permissions related to your order, and the contact details of external third parties such as Baufritz- and client-appointed suppliers involved with the order. Technical Data includes accessed pages, anonymised internet protocol (IP) address (not traceable), anonymous session protocol, your login data, browser type and version and language setting, time zone setting and location, browser plug-in types and versions, operating system and platform as well as model number of your device, the website from which an accessing system reaches our website (so-called referrers), sub-websites, the date and time of access to the website, the internet service provider of the accessing system, used search items on the site (if applicable), other technology on the devices you use to access this website, and any other similar data and information that may be used in the event of attacks on our information technology systems. Profile Data includes your orders, your interests, preferences, feedback and survey responses, and marketing agreements (if applicable). Usage Data includes information about how you use our website and services. Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences. We also collect and, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy. We analyse the Technical Data anonymously and we do not draw any conclusions about any individual data subject. Rather, this information is needed only for statistical purposes and to (1) deliver the content of our website correctly, (2) optimise the content of our website as well as its advertisement, (3) ensure the long-term viability of our information technology systems and website technology, (4) to aim to increase our data security and ensure an optimal level of protection for the personal data we process, and (5) provide law enforcement authorities with the information necessary for criminal prosecution in case of a cyber-attack. These anonymous data sets are separated from any person-specific information and stored on separately secured systems; they do not allow conclusions about an individual person. Your person-specific data and your privacy are protected at any given time. IF YOU FAIL TO PROVIDE PERSONAL DATA Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with services). In this case, we may have to cancel an order you have with us but we will notify you if this is the case at the time. 3. HOW IS YOUR PERSONAL DATA COLLECTED? We use different methods to collect data from and about you including through: Direct interactions. You may give us your Identity, Contact and Financial Data by filling in the contact form on our website or other forms, or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you: place an order with us; subscribe to our newsletter; request marketing to be sent to you; enter a competition, promotion or survey; or give us feedback or contact us. This personal data is automatically stored. Such voluntary transmission of personal data is stored for the purpose of processing your personal data or contacting you. There is no transfer of this personal data to third parties, except to Bau-Fritz GmbH & Co. KG for storage purposes only in accordance with international transfers. Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. The anonymous data of the server log files are stored separately from all personal data you provide. As a responsible company, we do not use automatic decision-making or profiling. Third parties or publicly available sources. We will receive personal data about you from various third parties as set out below: Technical Data from the following parties: (a) analytics providers such as Google based outside the EU; and (b) advertising and social networks such as Google, Facebook, Instagram, Pinterest, Twitter, and YouTube based outside the EU; Contact, Financial and Transaction Data from providers of technical, payment and delivery services. Identity and Contact Data from data brokers or aggregators. Identity and Contact Data from publicly available sources such as Companies House and the Electoral Register based inside the EU. 4. HOW WE USE YOUR PERSONAL DATA We will only use your personal data when the law allows us to do so. Most commonly, we will use your personal data in the following circumstances: where we need to perform the contract we are about to enter into or have entered into with you; where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests; and where we need to comply with a legal obligation. LAWFUL BASIS Please see below to find out more about the types of lawful basis that we will rely on to process your personal data: Performance of contract means processing your data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract. Legitimate interest means the interest of our business in conducting and managing our business to enable us to give you the best service/goods and the best and most secure experience. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law). You can obtain further information about how we assess our legitimate interests against any potential impact on you in respect of specific activities by contacting us. Comply with a legal obligation means processing your personal data where it is necessary for compliance with a legal obligation that we are subject to. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or of another natural person. This would be the case, for example, if a visitor were injured on our company's site and his name, age, health insurance data or other vital information would have to be passed on to a doctor, hospital or other third party. Finally, the processing of personal data may be necessary for the purposes of the legitimate interests pursued by our company or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data. Such processing operations are particularly permissible because they have been specifically mentioned by UK Data Protection Legislation. The processing of personal data, such as the name, address, e-mail address, or telephone number of a data subject shall always be in line with all applicable data protection and privacy legislation in force from time to time in the United Kingdom (UK) including the United Kingdom General Data Protection Regulation ((EU) 2016/679 (UK GDPR)); the Data Protection Act 2018; the Privacy and Electronic Communications Directive (2002/58/EC) (as updated by Directive 2009/136/EC) and the Privacy and Electronic Communications Regulations 2003 (SI 2003/2426) as amended (UK Data Protection Legislation). The UK GDPR considers that a legitimate interest could be assumed if the data subject is a client of Baufritz (UK) Limited (Recital 47 Sentence 2 UK GDPR), and our legitimate interest is to carry out our business in favour of the well-being of all our employees and the shareholders. Generally, we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending third party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us. We may share your personal data with external third parties engaged by us in connection with our contract or that you may appoint to provide services such as architects or kitchen building contractors, in which case we will require those parties to keep that personal data confidential and secure and use it solely for the purpose of providing the specified services. PURPOSES FOR WHICH WE WILL USE YOUR PERSONAL DATA We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate. Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below. Purpose/Activity Type of data Lawful basis for processing including basis of legitimate interest To register you as a new customer (a) Identity (b) Contact (c) Project Performance of a contract with you To process and deliver your order including: (a) Manage payments, fees and charges (b) Collect and recover money owed to us (a) Identity (b) Contact (c) Financial (d) Transaction (e) Marketing and Communications (f) Project (a) Performance of a contract with you (b) Necessary for our legitimate interests (to recover debts due to us) To manage our relationship with you which will include: (a) Notifying you about changes to our terms or privacy policy (b) Asking you to leave a review or take a survey (a) Identity (b) Contact (c) Profile (d) Marketing and Communications (a) Performance of a contract with you (b) Necessary to comply with a legal obligation (c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services) To enable you to partake in a prize draw, competition or complete a survey (a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications (a) Performance of a contract with you (b) Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business) To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) (a) Identity (b) Contact (c) Technical (a) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise) (b) Necessary to comply with a legal obligation To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you (a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications (f) Technical Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy) To use data analytics to improve our website, products/services, marketing, customer relationships and experiences (a) Technical (b) Usage Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy) To make suggestions and recommendations to you about goods or services that may be of interest to you (a) Identity (b) Contact (c) Technical (d) Usage (e) Profile (f) Marketing and Communications Necessary for our legitimate interests (to develop our products/services and grow our business) MARKETING We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising. Please look at the relevant clauses in this privacy policy for further information on personal data control mechanisms available to you. PROMOTIONAL OFFERS FROM US We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you (we call this marketing). You will receive marketing communications from us if you have requested information from us or engaged our services and you have not opted out of receiving that marketing. SUBSCRIPTION TO OUR NEWSLETTERS We inform our customers and business partners regularly by means of a newsletter about our offers. You may subscribe to our newsletter via our website. You may only receive our newsletter if (1) you have a valid e-mail address and (2) you subscribe to our newsletter mailing list. Our double opt-in procedure requires that we first send you a confirmation e-mail to your e-mail address. This confirmation e-mail is used to prove whether the owner of the e-mail address as the data subject is authorised to receive the newsletter. At the time of your subscription to our newsletter, we also store the IP address you use at the time of the subscription, as well as the date and time of the subscription. The collection of this data is necessary in order to understand the (possible) misuse of an e-mail address at a later date, and it therefore serves the aim of our legal protection as a controller. The personal data collected as part of a subscription for the newsletter will only be used to send our newsletter. In addition, subscribers to the newsletter may be informed by e-mail, as long as this is necessary for the operation of the newsletter service or a subscription in question, as this could be the case in the event of modifications to the newsletter offer, or in the event of a change in technical circumstances. There will be no transfer of personal data collected by the newsletter service to third parties. You may terminate your subscription to our newsletter at any time. Your consent to our storage of your personal data, which you give in order to subscribe to the newsletter, may be revoked at any time. In order to revoke your consent, a corresponding link is found in each newsletter. It is also possible to unsubscribe from the newsletter at any time by clicking "unsubscribe" at the bottom of one of our newsletters, or by communicating this to us in a different way. NEWSLETTER TRACKING Our newsletter contains so-called tracking pixels. A tracking pixel is a miniature graphic embedded in such e-mails, which are sent in HTML format to enable log file recording and analysis. This allows a statistical analysis of the success or failure of online marketing campaigns. Based on the embedded tracking pixel, we may see if and when an e-mail was opened by the recipient, and which links in the e-mail were opened by the recipient. Such personal data collected in the tracking pixels contained in the newsletters is stored and analysed by us in order to optimise the mailing of the newsletter, as well as to adapt the content of future newsletters even better to the interests of the recipient. This personal data will not be passed on to third parties. You are at any time entitled to revoke the respective separate declaration of consent issued by means of the double-opt-in procedure. After a revocation, we will delete this personal data. We automatically regard a submission to unsubscribe from our newsletter as a revocation of consent. THIRD-PARTY MARKETING We will get your express opt-in consent before we share your personal data with any third party for marketing purposes. OPTING OUT If you change your mind about receiving marketing materials, you can ask us or third parties to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you or by contacting us at any time. Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us related to an order. COOKIES Our website uses cookies. Cookies are text files that are stored in a computer system via a browser. Many websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a character string through which webpages and servers can be assigned to the specific browser in which the cookie was stored. This allows visited websites and servers to differentiate the individual browser of the data subject from other browsers that contain other cookies. A specific browser can be recognized and identified using the unique cookie ID. By means of a cookie, the information and offers on our website can be optimized with the user in mind. Cookies allow us, as previously mentioned, to recognize our website users. The purpose of this recognition is to make it easier for users to utilize our website. The website user that uses cookies, e.g. does not have to enter access data each time the website is accessed, because this is taken over by the website, and the cookie is thus stored on the user's computer system. Another example is the cookie of a shopping cart in an online shop. The online store remembers the articles that a customer has placed in the virtual shopping cart via a cookie. We will also use third party cookies to enable the service of advertisements, for example, on other websites, including social media providers such as Facebook, Twitter and Instagram. Under some circumstances, your personal data may be recorded and used by the social media providers in order to create user preferences and interests, so that you can be presented with advertisements based on those interests. Please note that we are unable to trace all of the processing operations of those social media providers. You can find out more about the processing activities carried out by the social media providers in their own respective terms and conditions of use and privacy policies. Please note that we are jointly responsible with the relevant social media providers for the data processing operations triggered by any visit to our social media sites. You may assert your rights against both us and against the respective social media provider. However please note that we do not have any control over these data processing operations of the third party social media providers. The data collected via our social media sites is deleted as soon as it is no longer required, if you ask us to delete it, or if you revoke your consent to that data being stored. Stored cookies will remain on your device until deleted. Nothing in this paragraph affects the relevant mandatory legal requirements. Please note that we have no influence on the data storage policies of or activities carried out by third party social media providers. To find out more, please refer to their respective privacy policies. You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly. CHANGE COOKIE SETTINGS FACEBOOK On this website, we have integrated components of Facebook. Facebook is a social network. A social network is a place for social meetings on the internet, an online community which usually allows users to communicate with each other and interact in a virtual space. A social network may serve as a platform for the exchange of opinions and experiences, or enable the online community to provide personal or business-related information. Facebook allows social network users to include the creation of private profiles, upload photos, and network through friend requests. The operating company of Facebook is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, United States. If a person lives outside of the United States or Canada, the controller is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. With each visit to a page of our website, and into which a Facebook component (Facebook plug-ins) was integrated, the browser on your device is automatically prompted to download a display of the corresponding Facebook component from Facebook through the Facebook component. An overview of all the Facebook Plug-ins may be accessed at https://developers.facebook.com/docs/plugins/. During the course of this technical procedure, Facebook is made aware of what specific sub-site of our website you visited. If you are logged in at the same time on Facebook, Facebook detects with every one of your visits to our website—and for the entire duration of your stay on our website—which specific sub-site of our website you visited. This information is collected through the Facebook component and associated with your Facebook account. If you click on one of the Facebook buttons integrated into our website, e.g. the "Like" button, or if you submit a comment, then Facebook matches this information with your Facebook account and stores the personal data. Facebook always receives, through the Facebook component, information about your visit to our website whenever you are logged in at the same time on Facebook during the time of the visit to our website. This occurs regardless of whether you click on the Facebook component or not. If such a transmission of information to Facebook is not desirable, then you may prevent this by logging off from your Facebook account before you visit our website. The data protection guideline published by Facebook, which is available at https://facebook.com/about/privacy/, provides information about processing and use of personal data by Facebook. In addition, it is explained there what setting options Facebook offers to protect your privacy. In addition, different configuration options are made available to allow the elimination of data transmission to Facebook. You can use these applications to eliminate a data transmission to Facebook. GOOGLE ANALYTICS (WITH ANONYMISATION FUNCTION) On this website, we have integrated the component of Google Analytics (with the anonymiser function). Google Analytics is a web analytics service. Web analytics is the collection, gathering, and analysis of data about the behaviour of visitors to websites. A web analysis service collects, inter alia, data about the website from which a person has come (the so-called referrer), which sub-pages were visited, or how often and for what duration a sub-page was viewed. Web analytics are mainly used for the optimisation of a website and in order to carry out a cost-benefit analysis of online advertising. The operator of the Google Analytics component is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, United States. For the web analytics through Google Analytics we use the application "_gat. _anonymizeIp". By means of this application the IP address of your internet connection is abridged by Google and anonymised when accessing our websites from the UK or a Member State of the European Union or another Contracting State to the Agreement on the European Economic Area. The purpose of the Google Analytics component is to analyse the traffic on our website. Google uses the collected data and information, inter alia, to evaluate the use of our website and to provide online reports, which show the activities on our websites, and to provide other services concerning the use of our website. Google Analytics places a cookie on your browser or the hard drive of your computer. The definition of cookies is explained above. With the setting of the cookie, Google is enabled to analyse the use of our website. With each visit to one of the individual pages of this website, which is operated by us and into which a Google Analytics component was integrated, the browser on your device will automatically submit data through the Google Analytics component for the purpose of online advertising and the settlement of commissions to Google. During the course of this technical procedure, Google gains knowledge of personal information, such as your IP address, which serves Google, inter alia, to understand the origin of visitors and clicks, and subsequently create commission settlements. The cookie is used to store your personal information, such as the access time, the location from which the access was made, and the frequency of visits to our website. With each visit to our website, such personal data, including your IP address, will be transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass personal data collected through this technical procedure to third parties. You may, as stated above, prevent the setting of cookies through our website at any time by means of a corresponding adjustment of the browser used and thus permanently deny the setting of cookies. Such an adjustment to the browser used would also prevent Google Analytics from setting a cookie on your device. In addition, cookies already in use by Google Analytics may be deleted at any time via a browser or other software programs. In addition, it is possible to object to a collection of data generated by Google Analytics which is related to the use of this website, as well as the processing of this data by Google and the chance to preclude any such processing. For this purpose, you must download a browser add-on via the link https://tools.google.com/dlpage/gaoptout and install it. This browser add-on tells Google Analytics through a JavaScript, that any data and information about the visits of webpages may not be transmitted to Google Analytics. The installation of the browser add-ons is considered an objection by Google. If your hard drive is later deleted, formatted, or newly installed, then you must reinstall the browser add-ons to disable Google Analytics. If the browser add-on was uninstalled by you or any other person who is attributable to your sphere of competence, or is disabled, it is possible to execute the reinstallation or reactivation of the browser add-ons. Alternatively, rather than using the browser plugin, or within a browser on a mobile device, you can click on the link below to save and activate an opt-out cookie. This cookie will then prevent capture by Google Analytics within this website (the opt-out cookie only works within this browser and only for this domain. If you delete cookies in your browser, you will have to click the link again). Further information and the applicable data protection provisions of Google may be retrieved at https://www.google.com/intl/en/policies/privacy/ and at http://www.google.com/analytics/terms/us.html. Google Analytics is further explained at https://www.google.com/analytics/. GOOGLE REMARKETING On this website, we have integrated Google Remarketing services. Google Remarketing is a feature of Google AdWords, which allows a company to display advertising to users who have previously visited the company's website. The integration of Google Remarketing therefore allows a company to create user-based advertising and thus shows relevant advertisements to interested users. The operating company of the Google Remarketing services is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, United States. The purpose of Google Remarketing is the insertion of interest-relevant advertising. Google Remarketing allows us to display ads on the Google network or on other websites, which are based on individual needs and matched to the interests of users. Google Remarketing sets a cookie on your hard drive. The definition of cookies is explained above. With the setting of the cookie, Google enables a recognition of the visitor of our website if he or she visits consecutive web pages, which are also a member of the Google advertising network. With each visit to a website on which the service has been integrated by Google Remarketing, your browser identifies automatically with Google. During the course of this technical procedure, Google receives personal information, such as your IP address or website browsing behaviour pattern, which Google uses, inter alia, for the insertion of interest-relevant advertising. The cookie is used to store personal information, e.g. the websites you have visited. Each time you visit our website, personal data, including the IP address of the internet access you have used, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass this personal data collected through this technical procedure to third parties. You may, as stated above, prevent the setting of cookies through our website at any time by means of a corresponding adjustment of the browser used and thus permanently deny the setting of cookies. Such an adjustment to the browser used would also prevent Google from setting a cookie on your hard drive. In addition, cookies already in use by Google may be deleted at any time via a browser or other software programs. In addition, you have the possibility of objecting to the interest-based advertising by Google. For this purpose, you must visit www.google.com/settings/ads and make the desired settings on each browser you use. Further information and the actual data protection provisions of Google may be retrieved at https://www.google.com/intl/en/policies/privacy. GOOGLE-ADWORDS On this website, we have integrated Google AdWords. Google AdWords is a service for web advertising that allows the advertiser to place ads in Google search engine results and the Google advertising network. Google AdWords allows an advertiser to pre-define specific keywords with the help of which an ad on Google's search results only then display when the user utilises the search engine to retrieve a key-word relevant search result. In the Google Advertising Network, the ads are distributed on relevant web pages using an automatic algorithm, taking into account the previously defined keywords. The operating company of Google AdWords is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, United States. The purpose of Google AdWords is the promotion of our website by the inclusion of relevant advertising on the websites of third parties and in the search engine results of the search engine Google and an insertion of third-party advertising on our website. If you visit our website via a Google ad, a conversion cookie is filed on your browser or the hard drive of your computer through Google. The definition of cookies is explained above. A conversion cookie loses its validity after 30 days and is not used to identify you. If the cookie has not expired, the conversion cookie is used to check whether certain sub-pages, e.g, the shopping cart from an online shop system, were visited on our website. Through the conversion cookie, both Google and Baufritz (UK) Limited can understand whether a person who reached an AdWords ad on our website generated sales, that is, executed or cancelled a sale of our services. The data and information collected through the use of the conversion cookie is used by Google to create visit statistics for our website. These visit statistics are used in order to determine the total number of users who have been served through AdWords ads to ascertain the success or failure of each AdWords ad and to optimise our AdWords ads in the future. Neither our company nor other Google AdWords advertisers receive information from Google that could identify you. The conversion cookie stores personal information, e.g. the webpages you have visited. Each time you visit our website, personal data, including your IP address, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass this personal data collected through the technical procedure to third parties. You may, at any time, prevent the setting of cookies by our website, as stated above, by means of a corresponding setting of the browser used and thus permanently deny the setting of cookies. Such a setting of the browser used would also prevent Google from placing a conversion cookie on your browser or hard drive of your computer. In addition, a cookie set by Google AdWords may be deleted at any time via the browser or other software programs. You have the possibility of objecting to the interest-based advertisement of Google. Therefore, you must access from each of the browsers in use the link www.google.com/settings/ads and set the desired settings. Further information and the applicable data protection provisions of Google may be retrieved under https://www.google.com/intl/en/policies/privacy/. INSTAGRAM On this website, we have integrated components of the service Instagram. Instagram is a service that may be qualified as an audio visual platform, which allows users to share photos and videos, as well as disseminate such data in other social networks. The operating company of the services offered by Instagram is Instagram LLC, 1 Hacker Way, Building 14 First Floor, Menlo Park, CA, United States. With each visit to one of the individual pages of this website, which is operated by us and on which an Instagram component (Insta button) was integrated, your browser is automatically prompted to the download of a display of the corresponding Instagram component of Instagram. During the course of this technical procedure, Instagram becomes aware of what specific sub-page of our website you visited. If you are logged in at the same time on Instagram, Instagram detects with every one of your visits to our website by—and for the entire duration of your stay on our website — which specific sub-page of our website you visited. This information is collected through the Instagram component and is associated with your Instagram account. If you click on one of the Instagram buttons integrated on our website, then Instagram matches this information with your Instagram account and stores the personal data. Instagram receives information via the Instagram component that you have visited our website provided that you are logged in at Instagram at the time of the visit to our website. This occurs regardless of whether you click on the Instagram button or not. If you do not wish for such a transmission of information to Instagram, then you can prevent this by logging off from your Instagram account before you visit our website. Further information and the applicable data protection provisions of Instagram may be retrieved under https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/. PINTEREST On this website, we have integrated components of Pinterest Inc. Pinterest is a so-called social network. A social network is an internet social meeting place, an online community that allows users to communicate and interact with each other in a virtual space. A social network may serve as a platform for the exchange of opinions and experiences, or allow the online community to provide personal or company-related information. Pinterest enables the users of the social network to publish, inter alia, picture collections and individual pictures as well as descriptions on virtual pinboards (so-called pins), which can then be shared by other users (so-called re-pins) or commented on. The operating company of Pinterest is Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, United States. With each visit to individual pages of this website, which is operated by us and on which a Pinterest component (Pinterest plug-in) was integrated, your browser automatically prompts to download through the respective Pinterest component a display of the corresponding Pinterest component. Further information on Pinterest is available under https://pinterest.com/. During the course of this technical procedure, Pinterest gains knowledge of what specific sub-page of our website you have visited. If you are logged in at the same time on Pinterest, Pinterest detects with every one of your visits—and for the entire duration of your stay on our website—which specific sub-page of our website you visited. This information is collected through the Pinterest component and associated with your Pinterest account. If you click on one of the Pinterest buttons, integrated on our website, then Pinterest assigns this information to your Pinterest user account and stores the personal data. Pinterest receives information via the Pinterest component that you have visited our website, provided that you are logged in at Pinterest at the time of your visit to our website. This occurs regardless of whether you click on the Pinterest component or not. If such a transmission of information to Pinterest is not desirable, then you may prevent this by logging off from your Pinterest account before you visit our website. The data protection guideline published by Pinterest, which is available under https://about.pinterest.com/privacy-policy, provides information on the collection, processing and use of personal data by Pinterest. TWITTER On this website, we have integrated components of Twitter. Twitter is a multilingual, publicly-accessible microblogging service on which users may publish and spread so-called 'tweets,' e.g. short messages, which are limited to 280 characters. These short messages are available for everyone, including those who are not logged on to Twitter. The tweets are also displayed to so-called followers of the respective user. Followers are other Twitter users who follow a user's tweets. Furthermore, Twitter allows you to address a wide audience via hashtags, links or retweets. The operating company of Twitter is Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, United States. With each visit to one of the individual pages of this website, which is operated by us and on which a Twitter component (Twitter button) was integrated, your browser is automatically prompted to download a display of the corresponding Twitter component of Twitter. Further information about the Twitter buttons is available under https://about.twitter.com/de/resources/buttons. During the course of this technical procedure, Twitter gains knowledge of what specific sub-page of our website you visited. The purpose of the integration of the Twitter component is a retransmission of the contents of this website to allow our users to introduce this website to the digital world and increase our visitor numbers. If you are logged in at the same time on Twitter, Twitter detects with every one of your visits to our website and for the entire duration of your stay on our website which specific sub-page of our website you visited. This information is collected through the Twitter component and associated with your Twitter account. If you click on one of the Twitter buttons integrated on our website, then Twitter assigns this information to your Twitter user account and stores the personal data. Twitter receives information via the Twitter component that you have visited our website, provided that you are logged in on Twitter at the time of your visit to our website. This occurs regardless of whether you click on the Twitter component or not. If such a transmission of information to Twitter is not desirable, then you may prevent this by logging off from your Twitter account before a visit to our website is made. The applicable data protection provisions of Twitter may be accessed under https://twitter.com/privacy?lang=en. YOUTUBE On this website, we have integrated components of YouTube. YouTube is an internet video portal that enables video publishers to set video clips and other users free of charge, which also provides free viewing, review and commenting on them. YouTube allows you to publish all kinds of videos, so you can access both full movies and TV broadcasts, as well as music videos, trailers, and videos made by users via the internet portal. The operating company of YouTube is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, United States. YouTube, LLC is a subsidiary of Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, United States. With each visit to one of the individual pages of this website, which is operated by us and on which a YouTube component (YouTube video) was integrated, your browser is automatically prompted to download a display of the corresponding YouTube component. Further information about YouTube may be obtained under https://www.youtube.com/yt/about/en/. During the course of this technical procedure, YouTube and Google gain knowledge of what specific sub-page of our website you visited. If you are logged in on YouTube, YouTube recognizes with each visit to a sub-page that contains a YouTube video, which specific subpage of our website you visited. This information is collected by YouTube and Google and assigned to your YouTube account. YouTube and Google will receive information through the YouTube component that you have visited our website, if you are at the time of the visit to our website logged in on YouTube; this occurs regardless of whether you click on a YouTube video or not. If such a transmission of this information to YouTube and Google is not desirable, the delivery may be prevented if you log off from your own YouTube account before you visit our website. YouTube's data protection provisions, available at https://www.google.com/intl/en/policies/privacy/, provide information about the collection, processing and use of personal data by YouTube and Google. CHANGE OF PURPOSE We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us. If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so. Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law. 1. DISCLOSURES OF YOUR PERSONAL DATA We may share your personal data with the following parties for the purposes set out in the table Purposes For which we will use your personal data above: Internal Third Parties Bau-Fritz GmbH & Co. KG, based in Germany at Alpenweg 25, D-87746 Erkheim, acting as processor and who create working drawings and manufacture the timber frame of the house, as well as have access to our accounts and information with regard to issuance of invoices/amounts/annual accounts. External Third Parties (save for Identity, Contact and Financial Data in accordance with HOW IS YOUR PERSONAL DATA COLLECTED?). Service providers or suppliers that are engaged by us to provide services or goods to us. Professional advisers acting as processors or joint controllers including lawyers, bankers, auditors and insurers based in the UK who provide consultancy, banking, legal, insurance and accounting services. HM Revenue & Customs, regulators and other authorities acting as processors or joint controllers based in the UK who require reporting of processing activities in certain circumstances. Pfeiffer Marketing, based in Germany at Teramostraße 6, 88450 Memmingen, acting as processor and who maintain and analyse our website and have access to the collected data. The protection of your data is regulated through an existing contract, that is, data may solely be processed for the legitimate interest of the controller, Baufritz (UK) Limited. Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy. We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions. We may also share your personal data with a contractor or contractors which you have appointed (e.g. architects and kitchen builders), for the purposes set out in the table Purposes For which we will use your personal data above and with whom we assume you have a contract in place for the services provided. Such external third parties act as independent controllers, so we encourage you to read their privacy policy in order to understand how they will use your personal data as it will be subject to their terms and conditions. 2. INTERNATIONAL TRANSFERS We share your personal data with Bau-Fritz GmbH & Co. KG, based in Germany at Alpenweg 25, D-87746 Erkheim. Although we store your personal data electronically on our servers and as hard copies in our UK offices, we also store your personal data on Bau-Fritz GmbH & Co. KG's servers which are based in Germany. This will involve transferring your data outside of the UK. Some our external third parties are based in the European Union. This means their processing of your personal data will involve a transfer of data outside the UK to the European Union. Whenever we transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by ensuring that we will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data. The UK has deemed the European Union to provide an adequate level of protection for personal data. For further details, see https://ico.org.uk/for-organisations/guide-to-data-protection/guide-to-the-general-data-protection-regulation-gdpr/international-transfers-after-uk-exit/. Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the UK. 3. DATA SECURITY We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality. We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so. Although we have implemented numerous technical and organisational measures to ensure the most complete personal data processed through this website, internet-based data transmissions may in principle have security gaps, so absolute protection may not be guaranteed. For this reason, you are free to transfer personal data to us via alternative means, e.g. by telephone. 4. DATA RETENTION We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, such as for the fulfilment of the contract or the initiation of a contract or for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. If the retention of data is not applicable, or if a retention period prescribed by UK Data Protection Legislation expires, personal data is routinely deleted in accordance with legal requirements. In some circumstances you can ask us to delete your data: see Section 9 – Your Legal Rights below for further information. In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you. 5. YOUR LEGAL RIGHTS Under certain circumstances, you have rights under UK Data Protection Legislation in relation to your personal data. Please see below to find out more about these rights. If you wish to exercise any of the rights set out below, please contact us. You have the right to: a. Right of confirmation You have the right granted by UK Data Protection Legislation to obtain from us confirmation as to whether or not your personal data is being processed. If you wish to avail yourself of this right of confirmation, you may, at any time, contact any employee of Baufritz (UK) Limited. b. Right of access You have the right granted by UK Data Protection Legislation to obtain from us free information about your personal data stored at any time and a copy of this information (commonly known as a "data subject access request"). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it. Specifically, UK Data Protection Legislation grants you access to the following information: the purposes of the processing; the categories of personal data concerned; the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organisations; where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period; the existence of the right to request from the controller rectification or erasure of personal data, or restriction of processing of personal data concerning the data subject, or to object to such processing; the existence of the right to lodge a complaint with a supervisory authority; and where the personal data are not collected from the data subject, any available information as to their source. Furthermore, you have a right to obtain information as to whether personal data is transferred to a third country or to an international organisation. Where this is the case, you have the right to be informed of the appropriate safeguards relating to the transfer. If you wish to avail yourself of this right of access, you may, at any time, contact any employee of Baufritz (UK) Limited. c. Right to rectification You have the right granted by UK Data Protection Legislation to obtain from us without undue delay the rectification of inaccurate or incomplete personal data we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, including by means of providing a supplementary statement, though we may need to verify the accuracy of the new data you provide to us. If you wish to exercise this right to rectification, you may, at any time, contact any employee of Baufritz (UK) Limited. d. Right to erasure (Right to be forgotten) You have the right granted by UK Data Protection Legislation to request erasure of your personal data without undue delay. This enables you to ask us to delete or remove personal data where it is no longer necessary for us to continue to process it or where you have withdrawn your consent to which the processing is based or there is no other legal round for the processing. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request. If one of the aforementioned reasons applies, and you wish to request the erasure of personal data stored by Baufritz (UK) Limited, you may, at any time, contact any employee of Baufritz (UK) Limited. An employee of Baufritz (UK) Limited shall promptly ensure that the erasure request is complied with immediately. Where we have made personal data public and are obliged pursuant to Article 17(1) of the UK GDPR to erase the personal data, we, taking account of available technology and the cost of implementation, shall take reasonable steps, including technical measures to inform other controllers processing the personal data that you have requested erasure by such controllers of any links to, or copy or replication of, those personal data, as far as processing is not required. An employee of Baufritz (UK) Limited will arrange the necessary measures in individual cases. e. Right of restriction of processing You have the right granted by UK Data Protection Legislation to request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: if you want us to establish the data's accuracy; where our use of the data is unlawful but you do not want us to erase it and requests the restriction of their use instead; where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; and you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it. If one of the aforementioned conditions is met, and you wish to request the restriction of the processing of personal data stored by Baufritz (UK) Limited, you may at any time contact any employee of Baufritz (UK) Limited. The employee of Baufritz (UK) Limited will arrange the restriction of the processing. f. Right to data portability You have the right to request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you, and as long as the processing is not necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in Baufritz (UK) Limited and where technically feasible and when doing so does not adversely affect the rights and freedoms of others. In order to assert the right to data portability, you may at any time contact any employee of Baufritz (UK) Limited. g. Right to object You have the right granted by UK Data Protection Legislation to object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. This also applies to profiling. We shall no longer process personal data in the event of the objection, unless we can demonstrate compelling legitimate grounds for the processing of your information which override your interests, rights and freedoms, or for the establishment, exercise or defence of legal claims. You also have the right to object where we are processing your personal data for direct marketing purposes. This applies to profiling to the extent that it is related to such direct marketing. If you object to our processing for direct marketing purposes, we will no longer process the personal data for this purpose. In addition, you have the right, on grounds relating to your particular situation, to object to processing your personal data for scientific or historical research purposes, or for statistical purposes pursuant to Article 89(1) of the UK GDPR, unless the processing is necessary for the performance of a task carried out for reasons of public interest. In order to exercise the right to object, you may contact any employee of Baufritz (UK) Limited. In addition, you are free in the context of the use of information society services, and notwithstanding Directive 2002/58/EC, to use his or her right to object by automated means using technical specifications. h. Right to withdraw data protection consent You have the right granted by UK Data Protection Legislation to withdraw your consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent. If you wish to exercise the right to withdraw the consent, you may, at any time, contact any employee of Baufritz (UK) Limited. NO FEE USUALLY REQUIRED You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances. WHAT WE MAY NEED FROM YOU We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response. TIME LIMIT TO RESPOND We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated. SHOWHOUSES IN EUROPE > enquiries@baufritz.co.uk +44 (0) 1223 235632 ARRANGE AN APPOINTMENT NOW > recommend > ABOUT BAUFRITZHOW TO FIND USPRESSIMPRINTPRIVACY POLICYINTERN DE © 2021 BAUFRITZ USE OF COOKIES We use cookies to optimize your experience on this website and to provide you with services and offers, which are tailored to your interests. 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