CARE HOMES CAREERS FIND A HOME CONTACT US Matt Rosenberg, CFO I have spent much of my career in the hospitality industry but when an opportunity with Care UK came up, I jumped at the chance to combine finance with doing something rewarding. The hotel industry has a number of similarities with the residential care sector, including service, occupancy and real estate. However, service has a different level of importance in care. My goal is to make sure we are delivering the very best service to our customers. I don’t believe in making cuts to save cost. Attention to detail is a better approach: if we are clever and efficient with our spending we can make sure that every penny we spend will improve the service we can offer our residents and their families. My team and I are keen on highlighting best practice. We search out – and celebrate – those homes that are not only operating efficiently, but getting the best feedback from our residents, their families and our colleagues. We learn from their approaches and apply those as best practice across our other care homes. Solutions don’t need to be complicated to be effective; sometimes it’s quite easy for other homes to start implementing a new idea straight away. TOP About Care UK Press & media Feedback & complaints Careers at Care UK Legal & regulatory information Privacy & data policy Cookies policy Care UK ©2021 - All Rights Reserved

CARE HOMES CAREERS FIND A HOME CONTACT US Support for families and carers SCROLL We work in partnership with loved ones to deliver personalised dementia care which supports whole families through their dementia journey Here to help you We understand that a dementia diagnosis will affect more than just one individual. Seeing a loved one change can be a difficult and heart-breaking experience and often the process of needing or delivering care can change family relationships significantly. Support for every step Choosing a care home can be a difficult decision for the whole family. We believe in supporting each resident and their family in any way we can. We’re always here for emotional or practical support, and – with the appropriate consent – will always involve and consult families in the planning and delivery of care and support. Guests are welcome to visit any time of the day or night and to take part in the care home’s activities, to help with their morning or evening routines, or just share in a relaxing meal. Right from the start, we focus on working in partnership with families to get to know each individual and understand their personal history. This begins with the option to develop a Life Story Book even before a resident is admitted, and continues with our monthly Resident of the Day programme in which families and friends are invited to an in-depth review of care plans, covering everything from medication to lifestyle and food choices. Supporting families to understand dementia PLAY TOP About Care UK Press & media Feedback & complaints Careers at Care UK Legal & regulatory information Privacy & data policy Cookies policy Care UK ©2021 - All Rights Reserved