About us Who We Are Our Team Our Brand Legacy Our History Key Figures Our Worldwide Presence Your Career About the Lagardère Group NEWS lagardère Sports Our Business Marketing, Sponsorship and Brand Partnerships Brand Consulting, Activation and Digital Services Athlete Management Content Creation, Media Rights, Production and Distribution Stadium and Arena Management Solutions Event Management Tennis More Sports Football/Soccer Olympics and Major Events Our Sports Clubs Golf U.S. Team Sports Our Stories NEWS lagardère Live entertainment News Contact 中文FrEnDe FORMULA 1® PARTNERS WITH LAGARDÈRE SPORTS IN STRATEGIC FOCUS ON CHINA London, 5 July 2017 – Formula 1®, the pinnacle of motorsport, today announced its ambitions to raise the profile of the motor ... Read more Read more Read more COMMONWEALTH GAMES FEDERATION LAUNCHES PIONEERING NEW GAMES DELIVERY MODEL IN PARTNERSHIP WITH LAGARDÈRE SPORTS The Commonwealth Games Federation today unveiled an innovative new Games delivery model that will transform the impact and value ... Read more Read more Read more BORDEAUX MÉTROPOLE ARENA TO WELCOME DEPECHE MODE ON 24 January 2018 Performance hall of the Bordeaux Métropolis will host the legendary group Depeche Mode on the 24th of January - the group's only ... Read more Read more Read more Scroll to discover September 20, 2017 / News BROTHER UND DER DEUTSCHE HANDBALLBUND WEITEN ZUSAMMENARBEIT AUS Dortmund, 20. September 2017 – Brother und der Deutsche Handballbund bauen ihre bereits bestehende Kooperation aus. Als offizieller nationaler Druckerpartner der Handball-Weltmeisterschaft 2017 der Frauen liefert Brother International den sechs WM-Standorten Leipzig, Magdeburg, Oldenburg, Bietigheim-Bissingen, Trier und Hamburg unterschiedliche Multifunktionsdrucker, um den reibungslosen Ablauf der Weltmeisterschaft zu unterstützen. Das Bad Vilbeler Unternehmen liefert hiermit einen… September 1, 2017 / News JASON DAY TO PLAY IN EMIRATES AUSTRALIAN OPEN Sydney, 1 September 2017 – Australia’s top-rated golfer and former world No.1 Jason Day will play this year’s Emirates Australian Open in Sydney from 23-26 November, the first time he’s contested the national championship in four years. Day’s itching to add to his incredible resume by having his name engraved on the Stonehaven Cup at… August 30, 2017 / News NEEDforSEAT / MAXNOMIC® EXTENDS PARTNERSHIP WITH UNICORNS OF LOVE Hamburg, 30. August 2017 – NEEDforSEAT, one of the leading providers of gaming chairs, has extended its partnership with the League of Legends team, Unicorns of Love, by a year. This partnership was initiated back in 2016. NEEDforSEAT is also present on the German market with its brand, MAXNOMIC®. As part of the cooperation, it will continue… August 30, 2017 / News ESPORTS - GLOBAL PHENOMENON WITH HUGE GROWTH POTENTIAL Why now is the perfect time to get into eSports Romain Bigeard asks us to wait a moment. He’s not quite ready. He pulls on his white unicorn hat, which has a pink, blue and lilac-coloured mane in the centre. He straightens out his pink jersey. “So,” says the Frenchman, “these are my work clothes.”… August 29, 2017 / News LAGARDÈRE SPORTS SIGNS OPEN SILVER MEDALIST ALFIE PLANT London, 29 August 2017 – Lagardère Sports today announced it has signed a multiyear management and commercial representation agreement with English golfer Alfie Plant, for when he turns professional. Plant, who recently turned 25 and hails from Bexleyheath in South East London, has this week been confirmed in the ten man GB&I team to face… Our Business From the energy of the court to the passion of the pitch, we provide our clients with privileged access to the infinite opportunities presented by the world of sport and entertainment. Marketing, sponsorship and brand partnerships We use sport to create exciting partnerships between brands and leading rights holders. We take this one step further by enhancing engagement and building lasting connections with fans. Read more Read more Read more Brand consulting, activation and digital services Sport is journey and we help some of the largest and most recognised brands in the world create unique experiences for fans. We provide advisory and activation services to maximise their investments in sport, entertainment, and lifestyle properties. Read more Read more Read more Athlete management Athletes are at the heart of a sport, and talent representation and management is the foundation of modern sports marketing. We build and manage powerful personal brands for our clients. Read More Read More Read More Content creation, media rights, production and distribution We ensure every thrilling, sporting moment can reach fans across the world. Whether creating content, producing or distributing, we develop integrated strategies for clients, and partner with high calibre events, leagues and federations to lead their rights negotiations, and develop catalogues for rights marketing. Read more Read more Read more Stadium and arena management solutions Every sport needs a stage. We provide consulting services, commercialise, operate and manage technical aspects of stadiums and arenas across the globe. Read more Read more Read more Event management We create one of kind experiences for fans and athletes alike that offer additional sources of revenue for our clients. We also own, organise and produce a prestigious programme of innovative, top-tier, live events throughout the world. Read more Read more Read more Live Entertainment Lagardère Live Entertainment is a leading producer of music shows and live entertainment throughout France. Read More Read More Read More Terms of use CREDITS Site map FOLLOW US : © CREDITS LAGARDÈRE GROUP