Our site uses cookies. Learn more about how we use them here Accept Latest Thinking How Biden ran the ultimate purpose driven campaign Thinking Preparing for Take-Off Work Coca-Cola: Gaining lost ground All Thinking Work Lyca Mobile transformation Dramatic new identity brings to life £250m transformation. How Biden ran the ultimate purpose driven campaign It was the most divisive and unconventional US election in living memory, played out against the backdrop of a barrage of voter fraud allegations, the... Fighting for the Human in the Marketing Machine Technological sophistication in marketing is growing at breakneck speed. Brands have access to data and tools that can provide uncomfortable amounts of access into people’s... Why you should be building an engaging corporate narrative in 2021 Storytelling is a formidable skill – in many aspects. In a constantly changing business world, telling an engaging story can help businesses more easily navigate... Pizza Hut: A slice of innovation Changing of the Guard: Three Things every Marketer Needs to Know About the Rise of China The reset: Lessons from Lockdown Optus: The power of Yes Preparing for Take-Off Halodoc: Mobile first healthcare Closing the experience gap Coca-Cola: Gaining lost ground Understanding e-commerce shoppers in Southeast Asia PHE: Improving the Health of a Nation Youth voices: redefining UK-African relations after Brexit Celcom: Boosting spirits during a global pandemic An Unfamiliar Prayer Turning Homebase into Gnomebase How a Political Strategy Can Bolster Brand Reputation in Volatile Times Street Store: Hang up to Help Out De'Longhi: A global authority in coffee Nando's: Representing the voice of the people Kenwood: Anyone can cook Costa: 1 Million Nudges Cisco: Future of Conservation Walmart: A new kind of toy store Footlocker: Driving desirability Gorillas: 10/10 in 10 Together: Building a moment for national cohesion Making Pokémon Go A greener EDF Energy Working out from home KP Reach: Unheard Voices Reebok: Perfect Never McDonald's: I'm Lovin' It Live Comfort that can't be beat Watch Them Rise: SuperSport Get Into Uber Mode From chaos to clarity Ready to make change? Let's talk. About Connected Specialists Thinking & Work Culture Investors Contact Us Privacy policy Cookie policy UK Gender Pay Gap Report © 2021 M&C Saatchi