Filter this site: I rent I'm a homeowner Home About us What we do Our future plans Our future plans The world around us is changing. So we’ve got to be even more efficient to keep delivering new homes and good services. Our vision We were founded in 1890 to improve people’s lives and create possibilities for them. What we’re here for hasn’t changed. We fulfil that purpose, our social purpose, by providing great homes and services – including care services – to over 140,000 customers across the country. Our vision is for Guinness to: Deliver great service To be one of the best service providers in the housing and care sectors. Provide great homes To provide as many high quality homes as possible, and to play a significant part in tackling the country’s housing crisis. Be a great place to work To be one of the best employers in the country. Be a great business To be a strong and efficient business that does things well and that people can trust and rely on. Our world Over the last few years we have invested significantly in our people, systems and technologies and have a really engaged workforce. Going forward we will continue this, focusing on the core services we know matter to our customers, where there is potential to achieve better outcomes. Part of this is taking our work to map and improve our business processes and data to the next stage, so we are ever more efficient and as informed as possible when making business decisions. Clarity of expectations, strong management of performance, and skill in recruitment will be needed. We will continue to increase professionalisation, technical and management skills, and continue to invest in learning and wellbeing. We are therefore cautiously optimistic, despite there remaining considerable housing market and economic uncertainty both as the Covid-19 pandemic eases and economic uncertainty remains over a post-Brexit. Our vision to improve people's lives and create possibilities for them will need: Great service Great homes A great place to work A great business You can find out more about our plans for the future by downloading the Guinness 2023 Strategy. Targets for our vision We’ve set ourselves some ambitious targets. By March 2023 we aim to:. Achieve Customer Satisfaction of 80% Achieve levels of employee engagement of 85% Achieve an operating margin of 28% in the year to March 2023 And by March 2024 we aim to: Complete 5,500 new homes; 5,000 of which will be affordable We deliver our care services and much of our maintenance and property services through Guinness Care and Guinness Property respectively. These are separate legal entities, each with their own more detailed plans. We’ll update this strategy periodically over the coming years to ensure it remains relevant and reflects the scale of our ambitions to be a great organisation. Related links For investors We have a bold vision, supported by sound financials and strong credit ratings. Our investors can find out more about us here. How we're doing We're being transparent about our performance providing great service to our customers. In partnership with us For investors Building homes with us Gender pay report Legal and governance About Guinness What we do How we’re doing Our future plans Supporting dementia News and media Latest news Your community Press team Talk to us Call us or contact us online Make a complaint Our other sites Homes for sale Careers at Guinness Annual Review Our Privacy Notice About this site Site map Modern slavery statement Accessibility Statement Copyright © 2021 The Guinness Partnership Select language ▼