Login LATEST OPINION INDUSTRY NEWS DATA ANALYSIS CHARTS JOBS A winning formula of reach and impact for free-to-air sport Raymond Snoddy looks at those sporting occasions protected for free-to-air television by legislation that hasn't changed in almost 24 years STV Group total advertising revenue could be up 24% for 2021 Dentsu Int hires DDB's Hesz as global chief strategy officer Intention, attention and context: the new reality for magazines Unruly launches content segments to 'standardise' programmatic Advertisement Mediatel News bulletins SIGN UP NOW Receive weekly round-ups of the latest comment, opinion and media news, direct to your inbox. Opinion Fixing the Internet: a practical guide for advertisers 30 Nov 2021 | Nick Manning In the second part of Nick Manning's thoughts on fixing the digital advertising landscape, he provides six recommendations for advertisers. Always-on advertising is no longer sustainable 30 Nov 2021 | Ed Stevens Many advertising campaigns run on a permanent basis so that the brand is likely to be ‘front of mind’ for consumers. But this is profligate and increasingly unnecessary. Why a pan-industry levy for measurement is attracting followers 30 Nov 2021 | Bob Wootton Bob Wootton looks at the latest developments in the quest for attention measurement and the thorny issue of payment terms Industry News CMA tells Meta to sell Giphy due to 'competitive concerns' Sky hails vegan brand Crackd for 'best ever' AdSmart results Tesco announces Walmart-style media and insight platform BARB: Netflix's Squid Game among UK's most-watched shows Future revenue up 79% after Dennis and TI Media acquisitions CEO Dorsey exits Twitter as CTO Agrawal steps up Jerry Daykin leaves GSK for 'new global media challenge' Snap hires ASOS exec as senior head of retail and ecommerce Featured Video The Media Leaders Awards 2021: Highlights 16th January 2021 Latest Data Analysis Display TV Audio Consumer Five key takeouts from the latest consumer ABCs Consumer ABCs: Cookery & Gardening Consumer ABCs: News & Current Affairs Consumer ABCs: TV Listings Consumer ABCs: Womens Lifestyle MORE DISPLAY ANALYSIS Advertisement Data Snapshot Find out more about the UK's most comprehensive aggregator of media data. ARRANGE A DEMO Chart End of interactive chart. Look lively! 1st December 2021 Chart End of interactive chart. How and when are you podcasting? 17th November 2021 Our next event Upcoming Event The Future of TV Advertising Global Back together - Pushing on Wednesday 08 December 2021 | London MORE ON EVENTS Contact us Burleigh House, 357 Strand, London WC2R 0HS 020 7420 3252 info@mediatel.co.uk © 2021 Mediatel Limited. All rights reserved. Legal Cookies on Mediatel Hello. We have downloaded cookies on your device. Some of these cookies are essential for the website to function. Others are non-essential and are used for analytics and advertising, we need your consent for these types of cookies. To withdraw your consent or change your cookie choices, please do this through your browser. Otherwise, click OK to accept and continue. More information can be found in our cookie policy. Thanks. OK