CORPORATE WEBSITE ABOUT US OUR BRANDS NEWS CAREER SOCIAL RESPONSIBILITY CONTACT Social Responsibility Social Responsibility Operating on the alcohol market, we see our special role in promoting a responsible approach to alcohol consumption. The educational social campaigns we support are aimed at changing the awareness and attitudes of society, both in terms of responsible consumption and sale of alcoholic products. You've been drinking - Don't drive! The main goal of the social campaign "Have you been drinking? Don't Drive ”is to reduce the number of accidents caused by young people driving under the influence of alcohol. Our company became involved in the campaign "Have you been drinking?", Coordinated by the Association of Employers of the Polish Spirit Industry. Do not drive ”, the aim of which is to draw the attention of both drivers and passengers to stay sober while driving. The strong message of the creation, addressed primarily to young people, drew attention to the tragic consequences related to driving after drinking alcohol. The campaign was supported by additional activities, such as actions in clubs and discos, aimed at drivers between 18 and 30 years of age, who, according to police statistics, cause the most road accidents. The campaign was carried out under the government program "Safer Together", and its partners were, among others. Ministry of the Interior, Police Headquarters, Polish Motor Association and the Polish Chamber of Liquid Fuels. A better start for your baby For over 6 years, as part of the industry campaign "A Better Start for Your Child", we have been helping educate young women and their environment by informing that even a small amount of alcohol consumed during pregnancy may have a detrimental effect on the child's development. Pomimo, iż od kilku lat rośnie liczba kobiet zachowujących całkowitą abstynencję w okresie ciąży, nadal co dziesiąta przyszła matka przyznaje, iż spożywała alkohol spodziewając się dziecka. Ogromną rolę w edukacji kobiet na temat skutków takiego postepowania mają również do spełnienia lekarze ginekolodzy, położne oraz personel medyczny. Adresatkami kampanii są kobiety w wieku 18-35 lat, spodziewające się dziecka lub planujące ciążę, jak również osoby z ich najbliższego otoczenia. Dużą rolę odgrywają też działania skierowane do lekarzy ginekologów, pielęgniarek i położnych przekazujących wiedzę o możliwych skutkach picia alkoholu przez ciężarne. Partnerami kampanii są m.in. Polskie Towarzystwo Ginekologiczne i Polskie Towarzystwo Położnych. O NAS NASZE MARKI AKTUALNOŚCI KARIERA ODPOWIEDZIALNOŚĆ SPOŁECZNA CONTACT © CEDC INTERNATIONAL SP. Z O. O PRIVACY POLICY REALIZATION: LEMON SKY JWT