Patent Document ID: 8631473
Application ID: 13341165

Base Claim:
1. A social media content access system, comprising: a memory; a processor disposed in communication with said memory, and configured to issue a plurality of processing instructions stored in the memory, wherein the processor issues instructions for: identifying a request from a server, to access user social media content; obtaining, at the server, from a user, user authorization credentials to access user social media content; sending an access request with the obtained user authorization credentials to a social media platform; receiving an indication of a user experienced media asset indicating the user has been exposed to the media asset; receiving social media content data from the social media platform; determining a data format type of the received social media content data; tagging the received social media content data based on the data format type according to a progressive taxonomy mechanism of hierarchical category tags; receiving a social media analytics request related to consumer impression for the user experienced media asset; selecting a set of key terms descriptive of characteristics of the user experienced media asset; querying the tagged social media content data based on the selected key terms related to the user experienced media asset; determining the queried tagged social media content data is related to the user experienced media asset; and determining a consumer impression level for the user experienced media asset based on the queried tagged social media content data from query results.

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Claim 4:
4. The system of claim 1 , wherein the request to access social media content is triggered by an obtained request for social media analytics.