Patent Document ID: 9690786
Application ID: 12405298

Base Claim:
1. A system for creating hyperlinks within electronic text files that link to multimedia video content, wherein the multimedia video content is contextually related to the electronic text files, comprising: a content database storing electronic text files; a video database storing multimedia video content; a web server configured to send content to requesting user devices, the content including the electronic text files and the multimedia video content; a hyperlink generation module in communication with the content database and the video database, configured to execute computer-implemented steps of: retrieving an electronic text file from the content database; analyzing the electronic text file by term weighting words in the electronic text file to identify one or more keywords contextually relevant to the electronic text file; for at least one keyword of the one or more keywords: querying a video database to identify at least one multimedia video content item related to the at least one keyword, the multimedia video content item identified by comparing the at least one keyword to metadata associated with the multimedia video content; generating at least one hyperlink for the keyword, the generated hyperlink including a pointer to the identified multimedia video content item related to the at least one keyword; inserting a keyword hyperlink into the electronic text file prior to the web server sending the electronic text file to a user device, the keyword hyperlink linking the at least one keyword to a display based on the generated hyperlink; responsive to inserting the keyword hyperlink into the electronic text file, and prior to receiving a request for the multimedia video content item, copying the multimedia video content item from the video database into a particular memory, from which the web server is configured to quickly access the multimedia video content when requested by the user device from the electronic text file.

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Claim 12:
12. The system of claim 1 , the computer-implemented steps further comprising: subsequent to inserting the keyword hyperlink into the electronic file, the hyperlink generation module inserting into the electronic text file one or more different hyperlinks to different multimedia video content items.