Patent Document ID: 8849812
Application ID: 13222860

Base Claim:
1. A system, comprising: a processor configured to: determine a topic based on a user demand, wherein the determining of the topic comprises: determine frequencies of phrases based on an analysis of a search query log from a web site, a search query log from a search engine, or a combination thereof; compare the frequencies of the phrases to a predetermined threshold; determine at least one theme based on phrases having frequencies exceeding the predetermined threshold; sort the at least one theme based on common words in the phrases; cluster the at least one theme based on a clustering technique, the clustering technique being a min hash clustering or a n-squared clustering based on bi-grams; and determine the topic based on the clustered at least one theme; automatically generate content for the topic; and select the content that is contextually relevant for display within a corpus of content, wherein the content is optimized for the topic; wherein the corpus of content includes a web site, a user's social networking web page, content customized for mobile devices, content customized based on location awareness, or an electronic mail message; and wherein: in the event that the corpus of content includes the web site, content of the web site is different from other web pages of the website; in the event that the corpus of content includes a user's social networking web page, content of the user's social networking web page is different from another user's social networking web page; in the event that the corpus of content includes content customized for mobile devices, content of a mobile device is different from another mobile device; in the event that the corpus of content includes content customized based on location awareness, content of a location is different from another location; and in the event that the corpus of content includes the electronic mail message, the electronic mail message is different from another electronic mail message; and a memory coupled to the processor and configured to provide the processor with instructions.

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Claim 18:
18. The system recited in claim 1 , wherein the processor is further configured to: analyze user behavior to determine topics based on user demand, wherein the analyzed user behavior includes user search history, user purchase history, user device preference, user presentation preferences, content generated using pixel log related data, user reviews, social networking related data, visited information, or any combination thereof.