Patent Document ID: 9864742
Application ID: 14825936

Base Claim:
1. A non-transitory computer program product comprising a computer useable storage device to store a computer readable program that, when executed on a processor within a computer, causes the computer to perform operations to apply persona styles to written communications, the operations comprising: receive an element of original content from a written communication of a user; receive a selection of a persona style, wherein the selected persona style defines a communication style, the persona style one of a plurality of unique persona style stored in a persona repository, wherein the selected persona style maintains the meaning of a text string while adapting the text string to include an inherent mood, strength, and/or feeling based on the selected persona style and wherein according to the selected persona style, a text string may be dynamically modified to convey the desired style of expression; present a plurality of substitute elements to the user, via the electronic display, wherein each substitute element is compatible with a unique persona style, and at least one substitute element is compatible with the selected persona style, in response to a determination that the element of the original content of the written communication is incompatible with the selected persona style; and replace the element of the original content with the substitute element in response to a selection of the substitute element by the user.

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Claim 6:
6. The non-transitory computer program product of claim 1 , wherein the computer readable program, when executed on the computer, causes the computer to perform an operation to store a set of rules, wherein the set of rules defines a modification process to modify the original content of the written communication to replace the element of the original content with the substitute element that is compatible with the selected persona style.