Patent Document ID: 20130117068
Application ID: 13709216
Patent Flag: 0

Claim One:
1. A method comprising: Providing, via a graphical user interface (GUI), access to a plurality of unmatched records, each individual record of the plurality of unmatched records is associated with a separate market entity of a plurality of market entities, by executing a program instruction in a data-processing system; in response to receiving, via the GUI, a request to manage the plurality of unmatched records, providing an active entity selected from the plurality of market entities via the GUI, the active entity is a highest-ranking market entity based on ranks assigned to each of the plurality of market entities, by executing a program instruction in a data-processing system; in response to receiving a match command, providing a plurality of unmatched entities and at least one parent advertiser that matches with respect to the active entity via the GUI, based on a plurality of matching options, by executing a program instruction in a data-proces sing system; and displaying life-time metrics associated with at least some of the plurality of market entities based on markets associated with the market entities via the GUI, by executing a program instruction in a data-processing system.