Patent Document ID: 20120310937
Application ID: 13486873
Patent Flag: 0

Claim One:
1. A computer-implemented method for automatically assessing credibility of a plurality of websites, each website of the plurality of websites comprising a plurality of elements that are each defined by at least one attribute, the computer-implemented method comprising: grouping the plurality of websites to at least a first set of websites comprising in common a first common set of elements and a second set of websites comprising in common a second common set of elements; presenting a plurality of different attributes for each element of the first common set of elements as defined within different websites of the first set of websites; receiving input from the set of users that quantifies credibility that each user of the set of users ascribes to each presented attribute for each element of the first common set of elements; processing said input to identify at least (i) a first attribute that a threshold number of users has quantified as highly credible for a particular element of the first common set of elements and (ii) a second attribute that the threshold number of users has quantified as not credible for the particular element; and defining a credibility scoring rule to automatically quantify a range of attributes definable for the particular element into different credibility scores based on the input from the set of users, wherein defining the credibility scoring rule comprises providing a first set of credibility scores to indicate that attributes in the range of attributes that are similar to the first attribute increase credibility of the particular element and providing a second set of credibility scores to indicate that attributes in the range of attributes that are similar to the second attribute decrease credibility of the particular element.