Patent Document ID: 9883034
Application ID: 12300494
Patent Flag: 1

Claim One:
1. A method for offering products to customers of a call center, implemented in a customer relation management (CRM) system, the method comprising: receiving, during a specific interaction between a customer and a call center agent, one or more interaction-specific parameters values; during the interaction, determining by a data-mining model engine based on statistical methods, one or more selected parameters for which a value associated with the customer is not stored in the CRM system, using data stored in model tables that rank customer parameters according to relative contribution to purchasing of a plurality of products, wherein the model tables are formed based on results of statistical analysis; sending instructions to the call center agent to obtain from the customer, one or more customer-specific values for the one or more selected parameters, for which a value associated with the customer is not stored in the CRM system and receiving from the call center agent the one or more customer-specific values by the model engine; during the interaction, choosing by the data-mining model engine based on statistical methods, one or more of the plurality of products as a selected product using the model tables, the stored data and the one or more customer-specific values for the one or more selected parameters; and during the interaction, sending instructions to the call center agent to suggest the selected product as on offer to the customer.