Patent Document ID: 20170259177
Application ID: 15064082
Patent Flag: 0

Claim One:
1. A computer-implemented method comprising: as implemented by an interactive computing system configured with specific computer-executable instructions, determining a user identifier of a user who is playing a video game on a user computing device; accessing a set of input data associated with the user based at least in part on the user identifier of the user, wherein the set of input data comprises user interaction data associated with the user's interaction with the video game; based at least in part on the set of input data, determining a predicted churn rate for the user, the predicted churn rate corresponding to a probability that the user ceases to play the video game; based at least in part on the predicted churn rate for the user, selecting a seed value for a knob associated with the video game, wherein the knob comprises a variable that when adjusted causes a modification to a state of the video game; and modifying execution of the video game by adjusting the knob based at least in part on the seed value.