CIRCULAR
SEBI/HO/MIRSD/MIRSD-PoD1/P/CIR/2024/169 03-12-2024
To,
All recognized Stock Exchanges
Madam / Sir,
Sub: SMS and E-mail alerts to investors by stock exchanges
1. SEBI, vide Circular no. CIR/MIRSD/15/2011 dated August 02, 2011 (hereinafter
mentioned as ‘Circular’) and Clause 33 of Master Circular for Stock Brokers dated
August 09, 2024 (hereinafter mentioned as ‘Master Circular’), issued guidelines
regarding SMS and E-mail alerts to investors by stock exchanges.
2. Point iv of Clause 2B of the Circular and Clause 33.2.4 of the Master Circular states
the following regarding uploading of mobile number and e-mail by stock brokers:
Stock Brokers shall ensure that separate mobile number/email address is uploaded
for each client. However, under exceptional circumstances, the stock broker may,
at the specific written request of a client, upload the same mobile number / email
address for more than one client provided such clients belong to one family. ‘Family
for this purpose would mean self, spouse, dependent children and dependent
parents.
3. Based on the representation received from Brokers’ Industry Standards Forum
(ISF), it is further clarified that, under exceptional circumstances, the stock broker
may, at the specific written request of a client, upload the same mobile number/E-
mail address for more than one client provided such client belong to one family (in
case of individual clients) or such client is the authorised person of an HUF,
Corporate, Partnership or Trust (in case of non-individual clients).
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Family / Authorised person for this purpose shall include:
a. In case of individuals, self, spouse, dependent children and dependent parents.
b. In case of HUF, Karta or any of the Co-parceners as per prior approval of Karta.
c. In case of Partnership firm, any of the partners as per prior approval of all /
authorised partners.
d. In case of a Trust, any of the trustees or beneficiaries as per resolution passed by
the Trust.
e. In case of Corporates, the Authorised person operating the trading account as per
the Board Resolution passed by the Corporate.
4. Accordingly, SEBI Circular no. CIR/MIRSD/15/2011 dated August 02, 2011 and
Clause 33 of Master Circular for Stock Brokers dated August 09, 2024 stand
amended to the extent of para 3 as detailed above. All other provisions specified
in SEBI Circular dated August 02, 2011 and SEBI Master Circular for Stock Brokers
dated August 09, 2024 shall continue to remain applicable.
5. The provisions of this circular shall come into force with immediate effect.
6. Stock Exchanges shall:
6.1. bring the provisions of this circular to the notice of their members and also
disseminate the same on their websites;
6.2. make necessary amendments to the relevant Bye-laws, Rules and Regulations
for the implementation of the above direction;
7. This circular is issued in exercise of powers conferred under Section 11(1) of
Chapter IV of the Securities and Exchange Board of India Act, 1992 to protect the
interests of investors in securities and to promote the development of, and to
regulate the securities markets and shall come into effect from the date of this
circular.
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8. This circular is available on SEBI website at www.sebi.gov.in under the category:
‘Legal → Circulars.
Yours faithfully,
Aradhana Verma
General Manager
Tel. No: 022 26449633
aradhanad@sebi.gov.in
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