Lok Sabha Question No. 3486 (UNSTARRED), answered on 2015-12-21
Subject: International Tourism Festivals
Ministry: TOURISM
Asked by: SHASHI THAROOR

## GOVERNMENT OF INDIA MINISTRY OF TOURISM

## LOK SABHA UNSTARRED QUESTION NO.3486 ANSWERED ON 21.12.2015

## INTERNATIONAL TOURISM FESTIVALS

## 3486. DR. SHASHI THAROOR:

Will the Minister of TOURISM be pleased to state:

- (a) whether the Government has any plan to promote tourism to the next level and make the country one of the most attractive destination for  the  domestic  as  well  as  international  tourists and if so, the details thereof;
- (b) whether the Government has taken any measures to promote State specific tourism on an international platform;
- (c) if so, the details thereof and the steps taken by the Government  to  promote  tourism  in  various  States  of  the country including Karnataka and Kerala along with the funds allocated  in  this  regard  during  the  last  three  years  and  the current year;
- (d) whether the Government is conducting a Travel Show/Exhibition  in  the  city  of  Thiruvananthapuram  as  this would provide an invaluable platform to the local community to promote their products; and
- (e) if  so,  the  details  thereof  and  if  not,  the  future  plan  of  the Government in this regard?

## ANSWER

MINISTER OF STATE FOR TOURISM (INDEPENDENT CHARGE) (DR. MAHESH SHARMA)

- (a):   The Ministry of Tourism (MOT) has launched the following two new schemes in 2014-15:
- 1) Swadesh  Darshan for Integrated Development of Tourist Circuits around Specific Themes.

Twelve  theme  based  circuits  i.e.  North-East  India  Circuit, Buddhist  Circuit,  Himalayan  Circuit,  Coastal  Circuit,  Krishna

Circuit,  Desert  Circuit,  Tribal  Circuit,  Eco  Circuit, Wildlife Circuit,  Rural  Circuit,  Spiritual  Circuit  and  Ramayana  Circuit have been identified for development under 'Swadesh Darshan'.

- 2) National  Mission  on  Pilgrimage  Rejuvenation  and  Spiritual Augmentation  Drive  (PRASAD)  to  beautify  and  improve  the amenities and infrastructure at pilgrimage centres of all faiths.

Under  PRASAD,  initially  thirteen  cities  have  been  identified namely Ajmer, Amritsar, Amaravati, Dwarka, Gaya, Kamakhya, Kanchipuram,  Kedarnath,  Mathura,  Patna,  Puri,  Varanasi  and Velankanni.

The mission objectives of the schemes includes among other things enhancing the tourist attractiveness of the identified destinations/circuits  in  a  sustainable  manner  by  developing  worldclass infrastructure.

- (b)  to  (e):  The  Ministry  of  Tourism  promotes  India  as  a  holistic destination in the domestic and international markets, including the various  tourism  destinations  and  products  of  every  State/Union Territory  of  the  country.  Ministry  of  Tourism  has  undertaken  TV Campaigns to promote tourism to the North East Region and to the State of Jammu & Kashmir on Doordarshan and in private television channels across the country.

The  Ministry  of  Tourism  (MOT)  provides  Central  Financial Assistance (CFA) to State Governments/Union Territory Administrations  including  the  State  of  Karnataka  and  Kerala  for various tourism projects including fairs, festivals and  tourism related events subject to availability of funds, liquidation of pending utilization certificates against the funds released earlier and adherence to the relevant scheme guidelines.

The  list  of  number  of  projects  and  amount  sanctioned  to various States/UTs during the last three years and the current year is given at Annexure-I.

The details  of  Central  Financial  Assistance  (CFA)  sanctioned for fairs and festivals for the State of Karnataka and Kerala during the last three years is given at the Annexure-II.

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ANNEXURE-I STATEMENT  IN  REPLY  TO  PARTS  (b)  TO  (e)  OF  LOK  SABHA 21.12.2015

## (Rs. in lakh)

| Sl. No.   | Name of the State                                | 2012-13   | 2012-13         | 2013-14   | 2013-14         | 2014-15   | 2014-15         |
|-----------|--------------------------------------------------|-----------|-----------------|-----------|-----------------|-----------|-----------------|
|           |                                                  | No.       | Amt. Sanctioned | No.       | Amt. Sanctioned | No.       | Amt. Sanctioned |
| 1.        | Andhra Pradesh                                   | 4         | 6278.73         | 14        | 4532.02         | 11        | 9515.53         |
|           | Combined Projects for Andhra Pradesh & Telangana | 0         | 0.00            | 1         | 4588.80         | 0         | 0.00            |
| 2.        | Arunachal Pradesh                                | 16        | 6612.50         | 11        | 7473.64         | 8         | 8455.35         |
| 3.        | Andaman & Nicobar                                | 0         | 0.00            | 0         | 0.00            | 0         | 0.00            |
| 4.        | Assam                                            | 0         | 0.00            | 0         | 0.00            | 3         | 3568.11         |
| 5.        | Bihar                                            | 1         | 500.00          | 14        | 11109.85        | 3         | 4220.47         |
| 6.        | Chandigarh                                       | 0         | 0.00            | 0         | 0.00            | 0         | 0.00            |
| 7.        | Chhattisgarh                                     | 0         | 0.00            | 0         | 0.00            | 5         | 990.13          |
| 8.        | Dadra & Nagar Haveli                             | 0         | 0.00            | 0         | 0.00            | 0         | 0.00            |
| 9.        | Daman & Diu                                      | 0         | 0.00            | 0         | 0.00            | 1         | 775.54          |
| 10.       | Delhi                                            | 2         | 2461.91         | 2         | 5768.98         | 0         | 0.00            |
| 11.       | Goa                                              | 2         | 50.00           | 0         | 0.00            | 1         | 879.04          |
| 12.       | Gujarat                                          | 1         | 486.75          | 0         | 0.00            | 0         | 0.00            |
| 13.       | Haryana                                          | 0         | 0.00            | 8         | 1487.25         | 3         | 121.66          |
| 14.       | Himachal Pradesh                                 | 11        | 3029.88         | 1         | 3371.52         | 0         | 0.00            |
| 15.       | Jammu and Kashmir                                | 25        | 11260.00        | 15        | 7618.54         | 2         | 732.50          |
| 16.       | Jharkhand                                        | 2         | 4885.71         | 1         | 500.00          | 0         | 0.00            |
| 17.       | Kerala                                           | 6         | 7826.53         | 10        | 4065.63         | 0         | 0.00            |
| 18.       | Karnataka                                        | 0         | 0.00            | 8         | 3228.71         | 1         | 5000.00         |
| 19.       | Lakshadweep                                      | 0         | 0.00            | 0         | 0.00            | 0         | 0.00            |
| 20.       | Maharashtra                                      | 5         | 7914.79         | 6         | 6795.18         | 0         | 0.00            |
| 21.       | Manipur                                          | 7         | 3595.62         | 8         | 7234.84         | 7         | 14752.51        |
| 22.       | Meghalaya                                        | 1         | 17.94           | 3         | 46.90           | 0         | 0.00            |
| 23.       | Mizoram                                          | 3         | 49.15           | 10        | 4711.16         | 3         | 4879.69         |
| 24.       | Madhya Pradesh                                   | 20        | 20989.75        | 9         | 10021.29        | 5         | 3690.54         |
| 25.       | Nagaland                                         | 11        | 4556.66         | 11        | 5222.01         | 10        | 5980.20         |
| 26.       | Odisha                                           | 2         | 61.30           | 12        | 6543.08         | 3         | 6488.34         |
| 27.       | Puducherry                                       | 0         | 0.00            | 1         | 4848.16         | 0         | 0.00            |
| 28.       | Punjab                                           | 2         | 50.00           | 2         | 1038.86         | 3         | 4831.98         |
| 29.       | Rajasthan                                        | 0         | 0.00            | 10        | 5174.71         | 2         | 149.93          |
| 30.       | Sikkim                                           | 13        | 7020.18         | 14        | 10485.00        | 8         | 5200.00         |
| 31.       | Tamil Nadu                                       | 2         | 2041.97         | 0         | 0.00            | 0         | 0.00            |
| 32.       | Telangana                                        | 5         | 4191.34         | 8         | 3370.07         | 4         | 504.36          |
| 33.       | Tripura                                          | 0         | 0.00            | 0         | 0.00            | 0         | 0.00            |
| 34.       | Uttar Pradesh                                    | 12        | 3486.15         | 26 0      | 13071.32        | 4         | 3368.05         |
| 35.       | Uttarakhand                                      | 2         | 1297.47         | 29        | 21772.67        | 1         | 391.69          |
| 36.       | West Bengal                                      | 3         | 4694.46         |           | 0.00            | 0         | 0.00            |
|           | Total                                            | 158       | 103358.79       | 234       | 154080.19       | 88        | 84495.62        |

Includes Projects relating to Product/Infrastructure Development  for Destinations and Circuits (PIDDC), Human Resource Development (HRD), Fairs and Festivals & Rural Tourism.

UNSTARRED QUESTION NO.3486 ANSWERED ON REGARDING INTERNATIONAL TOURISM FESTIVALS.

ANNEXURE-II

STATEMENT  IN  REPLY  TO  PARTS  (b)  TO  (e)  OF  LOK  SABHA UNSTARRED QUESTION NO.3486 ANSWERED ON 21.12.2015 REGARDING INTERNATIONAL TOURISM FESTIVALS.

The  details  of  fairs  and  festivals  sanctioned  for  the  State  of Karnataka and Kerala during the last three years

## KARNATAKA

| Sl. No.   | Name of the projects                                              | Amount Sanctioned   | Amount Released   |
|-----------|-------------------------------------------------------------------|---------------------|-------------------|
|           | 2013-14                                                           |                     |                   |
| 1.        | Organizing Hampi Festival at Hampi in Bellary District, Karnataka | 25.00               | 25.00             |

## KERALA

| Sl. No.   | Name of the projects         | Sanctioned Amount   | Released Amount                    |
|-----------|------------------------------|---------------------|------------------------------------|
|           | 2012-13                      |                     |                                    |
| 1.        | Grant of CFA for First World | 24.00               | Drum Festival of India 2012. 24.00 |

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