Lok Sabha Question No. 1006 (UNSTARRED), answered on 2025-07-25
Subject: AYUSH Safety Portal
Ministry: AYUSH
Asked by: Shri Dhairyasheel Sambhajirao Mane, Shri Sudheer Gupta, Shri Manish Jaiswal, Shri Chavan Ravindra Vasantrao

## GOVERNMENT OF INDIA MINISTRY OF AYUSH

## LOK SABHA UNSTARRED QUESTION NO. 1006

## TO BE ANSWERED ON 25 th  July 2025

## ' AYUSH Safety Portal '

## 1006. Shri Dhairyasheel Sambhajirao Mane:

Shri Chavan Ravindra Vasantrao:

Shri Manish Jaiswal:

Shri Sudheer Gupta:

Will the Minister of Ayush be pleased to state:

- (a) whether  the  Government  has  launched  AYUSH  safety  portal  to  ensure  action  against misleading advertisement of ayurvedic medicines and if so, the details thereof;
- (b) whether the Government proposes to connect all the regulatory agencies to this portal to bring reconciliations among different agencies and if so, the details thereof;
- (c) the manner in which the said portal is likely to be beneficial for consumers/common man to save them from misleading advertisement and ensure that right information may reach them;
- (d) whether the Government has taken any initiatives to conduct post-marketing surveillance of  AYUSH  medicines  to  track  their  safety  and  efficacy  and  harmonise  standards  of AYUSH medicines;
- (e) if so, the details thereof and if not, the reasons therefor; and
- (f) the  details  of  companies  that  have  been  penalised  for  fraudulent  advertisements  of Ayurvedic Medicines?

## ANSWER

## THE MINISTER OF STATE (IC) OF THE MINISTRY OF AYUSH (SHRI PRATAPRAO JADHAV)

(a) to (c) Ministry of Ayush has launched an IT enabled online portal ' Ayush Suraksha ' to track the  reported  Misleading  Advertisements  (MLAs)/Objectionable  Advertisements  (OAs)  and Adverse Drug Reactions (ADRs) on 30 th  May 2025.

The portal features a centralized dashboard for real-time tracking of suspected ADRs and capturing of MLAs /OAs for prompt regulatory action and in-depth data analysis.

The portal has been aligned with the National Pharmacovigilance Program and integrates data  from  State/UTs  (Ayush)  Licensing  Authorities,  Pharmacovigilance  Centers,  and  Central Government bodies like Ministry of Information and Broadcasting (MoI&B), Central Consumer Protection Authority (CCPA), National Commission for Indian System of Medicine (NCISM), National Commission for Homoeopathy (NCH), Press Council of India (PCI), Food Safety and Standards Authority of India (FSSAI) and Ayush Vertical under Central Drugs Standard Control Organization (CDSCO), which ensures scientific rigor in monitoring safety concerns.

The  portal  allows  consumers,  Ayush  healthcare  professionals  to  report  and  regulatory authorities  to  monitor  MLAs  /OAs,  ADRs.  All  complaints  on  the  portal  can  be  reviewed  by National Pharmacovigilance Centre (NPvCC) and Ministry of Ayush, thus promoting transparency and accountability in the regulatory framework.

(d)  and  (e)  Ministry  of  Ayush  has  implemented  a  Central  Sector  Scheme-  Ayush  Oushadhi Gunavatta  evam  Uttpadan  Samvardhan  Yojana  (AOGUSY).  One  of  the  components  of  this scheme is Pharmacovigilance Program for Ayurveda, Siddha, Unani, and Homoeopathy (ASU & H) Drugs including surveillance of misleading advertisements.

The  program  is  working  through  its  three-tier  network  and  vision  is  to  improve  patient safety in Indian population by monitoring the ASU & H drugs safety by keeping vigilance over the  post-marketing  use  of  ASU&H  drugs  and  reporting  culture  of  suspected  ADRs,  keeping surveillance  of  misleading  advertisements  appearing  in  print  and  electronic  media,  organising awareness  events  regularly  across  the  country  to  generate  awareness  regarding  the  Ayush therapeutic approaches and educating healthcare professionals about the systematic use of Ayush drugs.

Further,  Ministry  of  Ayush  has  recently  launched  an  IT  enabled  online  portal'Ayush Suraksha' to track reported MLAs / OAs and ADRs.

As per Section 22 of the Drugs and Cosmetics Act, 1940, Drug Inspectors are authorized to conduct post-marketing surveillance by collecting product samples from Ayurvedic manufacturing  units  or  retail  outlets  within  their  jurisdiction.  These  samples  are  then  sent  to Drug  Testing  Laboratories  under  the  Drug  Control  Department  for  quality  analysis  and  for further necessary action, accordingly.

(f)  As  per  the  information  received  from  States/UTs  Governments,  the  details  of  companies which have been penalised for fraudulent advertisements of Ayurvedic medicines are attached at Annexure-I .

*****

## Annexure-I

As per the information received from States/UTs Governments the details of companies, which have been penalised for fraudulent advertisements of Ayurvedic medicines are as follows:

| KERALA   | KERALA                                                                                                                                                                                                                                                                                |
|----------|---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|
| S. No.   | Details of companies penalized for fraudulent advertisement in last five years                                                                                                                                                                                                        |
| 1.       | M/s N P Ayurveda Research Laboratories, Ezhukone, Kollam                                                                                                                                                                                                                              |
| 2.       | M/s N P Ayurveda Research Laboratories, Maranadu. Ezhukone, Kollam                                                                                                                                                                                                                    |
| 3.       | M/s Francis Vaidyans Ayurveda Vaidyasala (p) Ltd. Mala. Thrissur-680734                                                                                                                                                                                                               |
| 4.       | M/s Marutha Pharma, Kudappanakunnu, Thiruvananthapuram                                                                                                                                                                                                                                |
| 5.       | M/s Shankar pharmacy Manjummel.Ernakulam                                                                                                                                                                                                                                              |
| 6.       | M/s Madhava pharmaceutical Laboratories Door No:67/2087 (New) Banerjee Road Ernakulam                                                                                                                                                                                                 |
| 7.       | M/s francis Vaidyans Ayurveda vaidyasala (p) Ltd Mala, Thrissur-680734                                                                                                                                                                                                                |
| 8.       | 1. M/s Urjah Plus BioSciences Pvt Ltd, Door No. 32/1572/43,Opposite EMC,NH Bypass, Palarivattom, Kochi, Emakulam 2. Sri Sivadas Sekharan, Director of M/s Urjah Plus Bio Sciences Pvt. Ltd, Palarivattom, Kochi, Ernakulam                                                            |
| 9.       | 1. M/s Kunnath Pharmaceuticals, GCDA Complex, Marine Drive, Ernakulam 2. Mr K.C Abraham, Kunnath House. Mudavoor.p.o. Muvattupuzha, Ernakulam                                                                                                                                         |
| 10.      | 1. M/s Herbocare, Podikulangara. Varode. Kottayi P.O, Palakkad-678572 P.Chandrakala, Palackal House, Mathoor. P.O.Palakkad 2. M/s Manipal Adverising company. Palarivattom. Ernakulam 3. Seen Asif. Asif Manzil Pachakadavu, Indhira Nagar, Kuttichal, Kattakkada, Thiruvananthapuram |
| 11.      | M/s Pandava AyurRemedies, V/121. Annamanada.P.O., Thrissur C.R. Dharmajan, Chillikkattil House, Alathur P.O, Thrissur                                                                                                                                                                 |
| 12.      | 1. M/s K-Link Health Care, Palarivattom, Kochi Mr. Payyakkal Devadas, K-Link Health Care India Pvt Ltd., Aminjikarai, Chennai, Tamil Nadu 2. M/s Welex Laboratories Pvt. Ltd, Maharashtra Mr.Roopam Yaswanth Bhatt                                                                    |

|   13. | M/s Orthocare Products Private Limited, Keezhillam, Emakulam Dr.P.P.Pathrose, Parathuvayalil, Keezhillam, Ernakulam                                                         |
|-------|-----------------------------------------------------------------------------------------------------------------------------------------------------------------------------|
|    14 | M/s Krishna Ayurveda Pharmacy, Door No. K.P.9/689-A, Kolachery P.O, Kannur-670601 Sujith.A.V. S/o A Krishnan Vaidyar, Krishna, Karingalkuzhy, Kolachery P.O, Kannur- 670601 |

| Gujarat   | Gujarat                                                                                                                                                                                                                                                      |
|-----------|--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|
| S. No.    | Details of the Companies that have been Penalised                                                                                                                                                                                                            |
| 1.        | D Sona Gum Care Powder, Mfg. By: Apricus Lifecare Pvt. Ltd., Narol                                                                                                                                                                                           |
| 2.        | Jayshree Paylora Powder And Ointment, Mfg. By: Jayshree Pharmaceuticals, Bapunagar                                                                                                                                                                           |
| 3.        | Shreejee Hari Oil, Mfg. By: Shreejee Remedies, Naroda                                                                                                                                                                                                        |
| 4.        | Mahabhringaraj Oil, Mfg Firm- Ramkrishna Vidyut Ayurvedic Pharmacy Pune                                                                                                                                                                                      |
| 5.        | Hempushpa, Mfg. By: Rajvaidya Sheetal Prasad And Sons, New Delhi                                                                                                                                                                                             |
| 6.        | Naturolax-A, Mfg. By: Piramal Pharma Limited                                                                                                                                                                                                                 |
| 7.        | Zalim Lotion, Mfg. By: Oriental Chemical Works, Indore                                                                                                                                                                                                       |
| 8.        | Udapa-S 10/100 (Dapagliflozin And Sitagliptin Tablets 10mg/100 Mg), Mfg.By: M/S. Exemed Pharmaceuticals, Plot No. 133/1 & 133/2, G.I.D.C., Selvas Road, Dist: Valsad- 396195 & (Marketed By ) M/S. Usv Private Limited, B.S.D. Marg, Govandi, Mumbai- 400088 |
| 9.        | Nicogel Pro, Mfg. By: M/S Lanico Lifescience Pvt. Ltd., Plot No. 203/A. Mahagujarat Ind. Estate, B/H Aia Engineering, Moraiya, Ta. Sananad, Dist. Ahmedabad,                                                                                                 |
| 10.       | Balaji Aarsh Har Capsule & Cream,Mfg. By: M/S Giniva Pharmaceutical, 5/26, Asha Appartments, Kiran Park, Nava Vadaj.                                                                                                                                         |
| 11.       | Amla Hari Tablet, Gesari Pills, Malsuddhivati Tablet, Mfg. By: Harinarayan Pharmacy, Sanand                                                                                                                                                                  |
| 12.       | Shree Shankar Ayurvedic Pharmacy Product, Mfg. By: Shree Shankar Ayurvedic Pharmacy, Sanand                                                                                                                                                                  |
| 13.       | 1. Diakyor Capsule 2. Madhusudan Kalp Powder 3. Bio Vasaton 4. Maca- Capsule 5. Gajraj Oil 6. Bea-Diabo Tablet                                                                                                                                               |

|    | Hc+ Hair Oil, Marketed Firm - Sunshine Healthcare, 407-408, The Paladium Mall, Yogi Chowk, Punagam, Surat                                                                                                                                              |
|----|--------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|
| 14 | Hc+ Hair Oil, Marketed Firm- Dushyantam Ayurveda Agency, 39, Sunrise Complex, Mota Varachha, Surat Manufactured Firm- Dushyantam Ayurveda, Pvt. Ltd.P-6, Saidham Society, Godadara, Surat                                                              |
| 15 | 1. Sanjivni Liquid Extract 2. Noni Juise Mfg. By: Nutan Ayurvedic Research Centre, N H 8, Bhumel, Nadiad                                                                                                                                               |
| 16 | Dr. Ortho Oil, Mfg. By: Indo Herbal Products (Unit |I ) Plot No-29,Sector 1b,Iie,Sidcul Ranipur, Haridwar, Uttarakhand-249403 Marketed By- Divisa Herbals Pvt. Ltd. Mouza Rampur Jattan,Nahan Road Kala Amb,Dist- Simour, Himachal Pradesh-173030 |
| 17 | B Tex Ointment, Mfg. By: B Tex Ointment Mfg Company, C16,17, Udhyog Nagar, Vijalpore, Navsari                                                                                                                                                          |
| 18 | Achal Aloevera, Amla, Jamun With Neem Ras, Marketed Firm: M/S. Kaachal Exporters Pvt Ltd. Sirohi, Raj. Mfg Firm: M/S. Radha Pharmacy, Sirohi, Raj.                                                                                                     |
| 19 | Jodcare Oil, Mfg. Firm: Dada Organics Ltd. Ta. Kotda Sangani Dist. Rajkot                                                                                                                                                                              |
| 20 | Go Dhadhar Kit, Mfg. Firm: Narad Aushad Bhandar At.Ta.Jetpur Dist. Rajkot                                                                                                                                                                              |
| 21 | Derpain Lotion, Mfg. Firm: Meghdar Healthcare At.Chhapara Ta.Lodhika Dist. Rajkot                                                                                                                                                                      |
| 22 | Va Tel, Mfg. Firm: Domadiya Brothers At. Metod Ta.Lodhika Dist. Rajkot                                                                                                                                                                                 |
| 23 | Ezee Pain Reliever Ointment, Mfg. Firm: Maheta Unani Pharmacy And Co. Pvt. Ltd. At.Metod Ta.Lodhika Dist. Rajkot                                                                                                                                       |
| 24 | Rosaline Liniment, Mfg.Firm: M/S. Bhavasar Chemicals Pvt Ltd, Vyara                                                                                                                                                                                    |
| 25 | Dharasana Malis Tel And Dharasana Lep, Firm Name: Ms Shah Maganlal Chunilal Gandhi                                                                                                                                                                     |
| 26 | Zandu Pancharishth Diadrishta-21 Syrup, Firm Name: Ms Emami Pvt Ltd Vapi                                                                                                                                                                               |
| 27 | Enuniq Adivasi Hair Oil 100 Ml, Firm Name: Enauniq India Pvt Ltd Surat                                                                                                                                                                                 |
| 28 | Chaitanya Oil 50 Ml, Firm Name: Ms Kalpatru Ayurvedic Pharmacy Valsad                                                                                                                                                                                  |
| 29 | Kranti Adivasi Hair Oil 100 Ml, Firm Name: Kranti Pharmaceuticals Surat                                                                                                                                                                                |
| 30 | Kayam Churna, Tablet, Pratikar Kadha, Firm Name: M/S. Sheth Brothers                                                                                                                                                                                   |
| 31 | Touch Up Hair Fall Control Oil, Firm Name: Vasu Healthcare Pvt. Ltd.,                                                                                                                                                                                  |
| 32 | Parth Japani Oil, Mfg Firm : Vaishnav Biotech, Datia- 475661 (M.P.)                                                                                                                                                                                    |
| 33 | 1. Ashvashila Capsules 2. Shilajit Capsules                                                                                                                                                                                                            |

|    | Mfg Firm: Patanjali Ayurveda Ltd                                                                                                                                                             |
|----|----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------|
| 34 | Dr Vashishta Ayu Pharmacy Products Advertisement On WhatsApp Firm Name: Dr Vashishta Ayu Pharmacy, Sanand ,Ahmedabad                                                                         |
| 35 | Bal Arogya Vati, Firm Name: Shree Chandinath Ayurvedic Pharmacy, Dholka                                                                                                                      |
| 36 | Jil Hair Oil, Firm Name: M/S. Aarogya Jyoti Pharmacy, Plot No.59, Gidc, Vitthal Udhyognagar, Anand                                                                                           |
| 37 | Amarvira Powder Mfg Firm: Amar Ayurveda , Surat                                                                                                                                              |
| 38 | Chuu Balm, Firm Name: M/S. Fredun Pharmaceuticals Limited, Maharashtra                                                                                                                       |
| 39 | Pailess Capsule, Firm Name: M/S. Satyam Healthcare, Panchmahal                                                                                                                               |
| 40 | Vicco Turmeric Skin Cream, Firm Name: M/S. Vicco Laboratories, Maharashtra                                                                                                                   |
| 41 | Glucorid Dia Capsule, Mfg. By: M/S. Astral Biotech. 27, 3rd Floor, J V Industrial, Nr Ramji Industrial Pasodara Patiya, Navagam, Kamrej, Surat, Gujarat 394185                               |
| 42 | 1. Miracaid Pile Bust Capsules 2. Tiruvant Skin Epf Cream, 3. Femican Syrup 4. Envyzyme Syrup 5. Liv Hb Syrup Firm Name: Tiruvant Healthcare, Indrad, Kadi                                   |
| 43 | 1. Vogor &Vital Drop 2. Leucoder-X Drop 3. Naricare Tonic (Homeopathic Medicine) Firm Name: Homeotic International, Plot No. 6 Chhatral Industrial Park, Vadaswami, Kalol, Dist. Gandhinagar |

| ODISHA   | ODISHA                                                                         |
|----------|--------------------------------------------------------------------------------|
| S. No.   | Details of companies penalized for fraudulent advertisement in last five years |
| 1.       | M/s Rana Pharmaceuticals and Research, Cuttack                                 |

| UTTARAKHAND   | UTTARAKHAND                                                                    |
|---------------|--------------------------------------------------------------------------------|
| S. No.        | Details of companies penalized for fraudulent advertisement in last five years |
| 1.            | M/s Patanjali Pharmacy                                                         |
| 2.            | M/s Divya Pharmacy                                                             |

| BIHAR   | BIHAR                                                                                                                                       |
|---------|---------------------------------------------------------------------------------------------------------------------------------------------|
| S. No.  | Details of companies penalized for fraudulent advertisement in last five years                                                              |
| 1.      | M/S Dhanwantri Pharmaceuticals Serbarkhera, Kashipur-244713 Uttarakhand.                                                                    |
| 2.      | M/S Emami Limited, G.LD.C Plot no 82, Valsad. Vapi Gujarat-396195                                                                           |
| 3.      | M/S Trio Healthcare Pvt. Ltd, Plot No-5. Sardar Patel Ind. Park, Dhamatvan Village Road, Ta- Daskroi, Dist. Ahmedabad-382435 Gujarat, India |
| 4.      | M/S Vitalcare Pvt. Ltd. 361-362. G.I.D.C, Por-391243 Dist. Vadodara-382435 Gujarat, India.                                                  |
| 5.      | M/S HAPDCO Herbals Pvt. Ltd. Dasauli Kursi Road, Lucknow-226026                                                                             |
| 6.      | M/S Aurio Pharma Laboratories Pvt. Ltd. Rabindra Sarani, Nimta Kolkata-700049                                                               |
| 7.      | M/S Sheth Brothers 30, G.LD.C Vithalwadi, Bhavnagar Gujarat-364001                                                                          |
| 8.      | M/S Agrasen Ayurved Bhawan Pvt. Ltd Karmalichak, P.O- Malsalami, Patna Bihar- 800008                                                        |
| 9.      | M/S Dabur India Limited, Plot No-22. Site iv, Sahibabad-201010, Ghaziabad (UP)                                                              |
| 10.     | M/S Vyas Pharmaceuticals 98-C, Sector E, Sanwer Road, India-45201                                                                           |