Lok Sabha Question No. 2549 (UNSTARRED), answered on 2022-08-02
Subject: Schemes Related to Information and Broadcasting
Ministry: INFORMATION AND BROADCASTING
Asked by: Ganesh Singh

## GOVERNMENT OF INDIA MINISTRY OF INFORMATION & BROADCASTING

## LOK SABHA UNSTARRED QUESTION NO.2549 TO BE ANSWERED ON 02.08.2022

## SCHEMES RELATED TO INFORMATION AND BROADCASTING

## 2549. SHRI GANESH SINGH:

Will the Minister of INFORMATION AND BROADCASTING be pleased to state:

- a) the details and total number of schemes related to Information and Broadcasting and along with achievement made by the Government and the number of people who have been benefited under the said schemes during the last three years and the current year, State and scheme-wise including Madhya Pradesh;
- b) the percentage of people out of the total adult population of the country that has been connected to various said schemes of the Government; and
- c) if  so,  the  details  thereof,  State-wise  including  Madhya  Pradesh  particularly  Satana district?

## ANSWER

## THE MINISTER OF INFORMATION & BROADCASTING AND MINISTER OF YOUTH AFFAIRS & SPORTS (SHRI ANURAG SINGH THAKUR)

(a)  to  (c):    Ministry  of  Information  and  Broadcasting  carried  out  a comprehensive rationalization and restructuring of the Plan Schemes in  2019-20  for  effective  and  better  utilization  of  resources.  After rationalization of 14 Central Sector Schemes, Ministry now implements four  Central  Sector  Schemes.  These  schemes  of  the  Ministry  aim  at mass  communication  and  information  dissemination  of  the  policies and  programmes  of  the  Government  as  well  as  entertainment  and

education. The benefits of these schemes/programmes/activities uniformly  flow  to  the  entire  population  of  the  country,  including Madhya Pradesh. In  Information  Sector,  Development  Communication  &  Information Dissemination (DCID) Scheme aims at ensuring peoples' participation in  various  plans  programmes  of  the  Government,  for  their  welfare, promoting  national  integration  and  ensuring  nation  building.  This  is done  through  the  launch  of  integrated  development  communication campaigns using media vehicles like print advertisement, audio-visual publicity, outdoor publicity, distribution of informative brochures/flyers, inter-personal communication during exhibitions and new media vehicles for effective and targeted reach. In Film Sector, Development Communication & Dissemination of Filmic Content (DCDFC) Scheme aims to promote Indian Cinema through film festivals, film markets, production of films and  digitization and preservation of archival films through National Film Heritage Mission. The  scheme  aims  to  synergize  activities  of  various  media  units  in participation in and organization of international film festivals in India and  abroad  for  showcasing  Indian  cinema  to  a  large  and  versatile audience. In Broadcasting Sector, Broadcasting Infrastructure Network Development (BIND) scheme aims to strengthen broadcasting infrastructure  and  content  of  Doordarshan  and  All  India  Radio  (AIR) from time to time. This will enable the public broadcaster to meet the expenditure requirement towards the augmentation and replacement of transmitters, satellite broadcast equipment and digitization,

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expansion  of  TV  Channels,  FM  expansion  with  special  emphasis  on strengthening of coverage in sensitive areas especially those in border and LWE areas. Doordarshan covers entire state of MP with one Doordarshan Kendra (Satellite Channel) at Bhopal and 2 PGF Centers at Indore and Gwalior. The coverage of AIR also reaches the entire state with 6 nos. of MW Stations and 20 FM Stations. Likewise,  Supporting  Community  Radio  Movement  Scheme  under Broadcasting  Sector  aims  to  strengthen  both  new  and  existing  CR Stations with resources, capacity and technology, thereby increasing number  and  effectiveness  of  operational  CRS,  which  are  critically required  to  Community  Radio  Sector.    The  scheme  'Supporting Community Radio Movement in India' provides financial assistance, in the form of grants, which are released to the eligible existing and new Community  Radio  Stations  for  building  up  infrastructure.  Funds  are used for organizing Community Radio Awareness workshops at various places in India, where the community radio penetration is limited. There  are  24  Community  Radio  Stations  in  the  State  of  Madhya Pradesh at present.

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