Lok Sabha Question No. 2399 (UNSTARRED), answered on 2022-12-21
Subject: Inclusion of Turmeric in ODOP Programme
Ministry: COMMERCE AND INDUSTRY
Asked by: Arvind Dharmapuri

## GOVERNMENT OF INDIA MINISTRY OF COMMERCE & INDUSTRY DEPARTMENT FOR PROMOTION OF INDUSTRY AND INTERNAL TRADE

## LOK SABHA

UNSTARRED QUESTION NO. 2399. TO BE ANSWERED ON WEDNESDAY, THE 21 ST   DECEMBER, 2022.

## INCLUSION OF TURMERIC IN ODOP PROGRAMME

## 2399.  SHRI ARVIND DHARMAPURI:

Will the Minister of COMMERCE AND INDUSTRY be pleased to state: वाणिज्य एवं उद्योग मंत्री

- (a) whether the Government is aware that turmeric in the Nizamabad district has been included under the One District One Product (ODOP) Programme;
- (b) if so, the details thereof;
- (c) the details of steps taken by the Government to provide employment opportunities by taking local ODOP products at the global level;
- (d) the details of all Government schemes and infrastructure developed under the ODOP initiative; and
- (e) the  details  of  efforts  taken  by  the  Government  to  encourage  investment  to  boost manufacturing and push exports of ODOP products?

## ANSWER

## वाणिज्य एवं उद्योग मंत्रालय में राज्य मंत्री ( श्री सोम प्रकाश ) THE MINISTER OF STATE IN THE MINISTRY OF COMMERCE & INDUSTRY (SHRI SOM PARKASH)

- (a) & (b): Turmeric  has  been  identified  in  Nizamabad  district  of  Telangana  under  the ODOP/District as Export Hub initiative. Telangana has a total of 33 districts and all  of  them  have  been  covered  in  the  District  as  Export  Hub  initiative. Statewise/District-wise list  of  products identified under the  District as Export Hub initiative, including products from various districts of Telangana is available on the following link : https://exporthubs.gov.in/resources/images/pdf/Final%20Product%20List.pdf.
- (c) to (e): The Central Government has initiated the One District One Product (ODOP) in different States/UTs of the country. ODOP is seen as a transformational step

towards  realizing  the  true  potential  of  a  district,  fueling  economic  growth, generating employment and rural entrepreneurship, taking us to the goal of Aatmanirbhar Bharat.  ODOP initiative is operationally merged with 'Districts as Export  Hub  initiative  of  the  DGFT,  Department  of  Commerce,  with  the Department for Promotion of Industry and Internal Trade (DPIIT) as a major stakeholder.

The Department is engaging with State and Central Government agencies to promote the initiative of ODOP, which is an on-going process. In this context, Districts Export Action Plans include specific actions required to support local exporters/manufacturers  in  producing/manufacturing  identified  products  in adequate quantity and with the requisite quality, for reaching potential buyers outside India. These plans also include identifying and addressing challenges for  exports  of  such  identified  products/services,  improving  supply  chains, market  accessibility  and  handholding  for  increasing  exports  paving  way  for employment generation.

The details of achievements under the ODOP initiative are mentioned as below:

- (i) The  ODOP  GeM  Bazaar  was  launched  on  the  Government  eMarketplace  (GeM)  on  29th  August  2022  with  over  200  product categories created on the platform to promote sales and procurement of ODOP products across the country.
- (ii) ODOP products  were  showcased  in  International  forums  such  as  at International Yoga day (IYD) in New York, US in June 2022.
- (iii) The ODOP initiative was identified for the prestigious Prime Minister's Award for Excellence in Public Administration in Holistic Development through One District One Product (ODOP) category for the year 2021.
- (iv) Under  Districts as  Export  Hub  initiative,  State  Export  Promotion Committee (SEPC) and District Export Promotion Committee (DEPC) has been constituted in all the 36, States/UTs.
- (v) Under  District  as  Export  Hub,  products/services  with  export  potential have  been  identified  in  734  Districts  across  the  country  (Including Agricultural & Toy clusters and GI products in these Districts)
- (vi) Under  District  as  Export  Hub,  Draft  District  Action  Plan  has  been prepared for 570 Districts,
- (vii) Under District as Export Hub, State Export Strategy has been prepared in 28 States/UTs.
- (viii) Under  District  as  Export  Hub,  DEPC  meetings  has  already  been conducted in 681 Districts.
- (ix) Under District as Export Hub, a web portal to monitor the progress of District  Export  Action  Plan  in  all  the  Districts  has  been  developed  by DGFT.

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