Lok Sabha Question No. 5487 (UNSTARRED), answered on 2019-07-26
Subject: Beti Bachao Beti Padhao
Ministry: WOMEN AND CHILD DEVELOPMENT
Asked by: Badruddin Ajmal, Andimuthu Raja, Komati Reddy Venkat Reddy

## GOVERNMENT OF INDIA MINISTRY OF WOMEN AND CHILD DEVELOPMENT

## LOK SABHA

## UNSTARRED QUESTION NO. 5487

TO BE ANSWERED ON 26.07.2019

## BETI BACHAO BETI PADHAO

5487.  SHRI M. BADRUDDIN AJMAL: SHRI A. RAJA: SHRI KOMATI REDDY VENKAT REDDY:

Will the Minister of WOMEN AND CHILD DEVELOPMENT be pleased to state:

- (a) the  number of girls specially belonging to rural areas enrolled under Beti Bachao Beti Padhao mission so far across the country, State/UT-wise including Tamil Nadu;
- (b) whether  the  Government  has  augmented  the  creation  of  awareness  about  the  empowerment and promotion of the girl child in the country and if so, the details thereof;
- (c) whether  the  Government  has  set  any  target  to  cover  the  rural  girls  belonging  to  backward families under this mission, if so, the details thereof;
- (d) whether  the  Government  has  evaluated  the  performance  of  the  scheme  across  the  country since its inception and if so, the details thereof, State/UT-wise including Telangana;
- (e) the other facilities proposed to be provided to the girl child under the scheme;
- (f) whether there are some lacunae in implementation of this scheme within the country, if so, the details  thereof  and  the  reasons  therefor  along  with  the  action  taken/  being  taken  by  the Government in this regard; and
- (g) whether the scope of the scheme has recently been widened, and if so, the details thereof?

## ANSWER

## MINISTER OF WOMEN AND CHILD DEVELOPMENT (SHRIMATI SMRITI ZUBIN IRANI)

- (a):    The  Beti  Bachao  Beti  Padhao  (BBBP)  Scheme  is  an  awareness  generation  campaign  to address  the  critical  issue  of  declining  Child  Sex  Ratio  (CSR).  The  specific  objectives  of  the scheme are (i) prevent gender biased sex selective elimination (ii) ensure survival and protection of the girl child and (iii) ensure education and participation of the girl child through coordinated and convergent efforts. The BBBP Scheme does not enroll girls for any type of benefits from any segment of the society including rural areas.
- (b):     The  Multi-sectoral  interventions  and  Media  campaign  and  advocacy  of  BBBP  have  been structured  for  greater  coverage  and  reach  in  the  country.  The  BBBP  Scheme  is  already capturing  collective  consciousness  in  the  country  towards  valuing  girl  child.  To  sensitize  the masses and for changing mindset,  Nation-wide  media  campaign  is  being  implemented  which among  others  include  radio  spots/jingles  in  Hindi  and  regional  languages,  video  spots,  SMS campaigns, community engagement through mobile exhibition vans, and field publicity Mailers, Hand-outs, Brochures and other information education communication material in English, Hindi and regional languages has been adopted which includes social media platforms.
- (c)      &  (e):  The  targets  of  the  Scheme  is  to  improve  in  Child  Sex  Ratio  across  the  nation  and  is applicable  to  all  segments  of  the  society,  including  rural  girls  belonging  to  backward  families. The BBBP scheme has no provision for individual cash incentive/cash transfer component or any type of facilities to girl child.
- (d)    &  (f):  An  evaluation  study  on  Beti  Bachao  Beti  Padhao  Scheme  has  been  entrusted  by  the Ministry of Women and Child Development to National Council of Applied Economic Research, New Delhi (NCAER).
- (g):    Yes, Sir. The BBBP Scheme is being implementing in all 640 districts (as per census 2011) of the  Country  since  8th  March,  2018.  Out  of  these,  405  districts  are  covered  through  multi  sectoral  intervention,  media  &  advocacy,  while  remaining  235  districts  are  covered  under advocacy & media campaign only.  The funds are being released to 405 districts selected under mult-sectoral intervention by Ministry of Women and Child Development to implement the multisectoral and district level activities viz. inter-sectoral consultation, meetings of district task force, block  level  committees,  innovation  and  outreach,  information  education  and  communication materials, awareness kit to anganwadi centers, monitoring, evaluation and documentation of the scheme, health and education related activities etc.

********