Lok Sabha Question No. 468 (STARRED), answered on 2019-07-25
Subject: Achievements of KVIC
Ministry: MICRO,SMALL AND MEDIUM ENTERPRISES
Asked by: Raja Amareshwara Naik, Vinod Kumar Sonkar

## GOVERNMENT OF INDIA MINISTRY OF MICRO, SMALL AND MEDIUM ENTERPRISES

## LOK SABHA STARRED QUESTION NO. *468 TO BE ANSWERED ON 25.07.2019

## ACHIEVEMENTS OF KVIC

## *468.  SHRI RAJA AMARESHWARA NAIK: SHRI VINOD KUMAR SONKAR:

Will the Minister of MICRO, SMALL AND MEDIUM ENTERPRISES be pleased to state:

- (a) whether  the  Khadi  and  Village  Industries  Commission  (KVIC)  has  been successful in achieving their objectives during the last five years and if so, the details thereof;
- (b) the  details  of  the  development  schemes/programmes  being  implemented  by KVIC and the funds allocated therefor during each of the last five years, State/ UTwise;
- (c) whether the Government has initiated any reform and development programme for KVIC;
- (d) if  so,  the  details  thereof  along  with  the  extent  to  which  it  is  likely  to  help KVIC in achieving its objectives and if not, the reasons therefor; and
- (e) the other steps being taken by the Government in this regard?

## ANSWER

## MINISTER OF MICRO, SMALL AND MEDIUM ENTERPRISES (SHRI NITIN GADKARI)

(a) to (e): A statement is laid on the Table of the House.

## STATEMENT REFERRED TO IN REPLY PARTS (a) TO (e) OF THE LOK SABHA STARRED QUESTION NO. *468 FOR ANSWER ON 25.07.2019

(a): Yes, Sir. Khadi & Village Industries Commission (KVIC) has the objective of development of Khadi and Village Industries. KVIC's endeavour towards achieving its  objective  is  reflected  in  the  table  below  giving  figures  of  production,  sales  and employment for the last five years:-

| Year        | Production (Rs. in crore)   | Production (Rs. in crore)   | Sales (Rs. in crore)   | Sales (Rs. in crore)   | Cumulative Employment (No. of persons in lakhs)   | Cumulative Employment (No. of persons in lakhs)   |
|-------------|-----------------------------|-----------------------------|------------------------|------------------------|---------------------------------------------------|---------------------------------------------------|
|             | Khadi                       | V.I.                        | Khadi                  | V.I.                   | Khadi                                             | V.I.                                              |
| 2014-15     | 879.98                      | 26689.39                    | 1170.38                | 31965.52               | 11.06                                             | 123.19                                            |
| 2015-16     | 1065.60                     | 33424.62                    | 1510.00                | 40384.56               | 11.07                                             | 126.76                                            |
| 2016-17     | 1520.83                     | 41110.26                    | 2146.60                | 49991.61               | 4.56 @                                            | 131.84                                            |
| 2017-18     | 1626.66                     | 46454.75                    | 2510.21                | 56672.22               | 4.65                                              | 135.71                                            |
| 2018-19 (P) | 1963.30                     | 56255.18                    | 3215.13                | 71113.68               | 4.95                                              | 142.03                                            |

Note: Khadi includes Polyvastra & Solarvastra from 2015-16 onwards

@-Aadhaarenabled from 2016-17onwards

P-Provisional

(b): KVIC is implementing a number of Central Sector Schemes of the Ministry of Micro,  Small  and  Medium  Enterprises  (MSME)  for  Khadi  and  Village  Industries sector.  The  funds  under  these  schemes  including  Prime  Minister's  Employment Generation  Programme  (PMEGP)  are  given  to  KVIC  in  lump-sum  and  are  not allocated State/UT wise. The important schemes are (i) Market Promotion Development Assistance (MPDA), (ii) Interest Subsidy Eligibility Certificate (ISEC) and (iii) Workshed Scheme for Khadi artisans.

(Rs. in crore)

| Scheme                                               |   2014-15 |   2015-16 |   2016-17 |   2017-18 |   2018-19 |
|------------------------------------------------------|-----------|-----------|-----------|-----------|-----------|
| PMEGP                                                |   1093.06 |   1286.2  |   1082.9  |   1170    |   1968.8  |
| MDA/MPDA, ISEC& 'Workshed Scheme for Khadi Artisans' |    250.25 |    195.77 |    400.41 |    379.22 |    197.51 |
| Total                                                |   1343.31 |   1481.97 |   1483.31 |   1549.22 |   2166.31 |

Note: Market Development Assistance (MDA) scheme has been changed to MPDA from FY 2016-17.

In  addition  to  the  above-mentioned  schemes,  KVIC,  as  a  nodal  agency,  is implementing, a credit linked subsidy programme namely, Prime Minister's Employment Generation Programme (PMEGP) for generating employment by setting up micro enterprises including agro rural industries in the non-farm sector. The Statewise release of margin money  subsidy, which is treated as target, and the achievements  in  terms  of  margin  money  subsidy  utilized  for  setting  up  micro enterprises, for the last five years under PMEGP, is given at Annexure-I.

(c) to (e): Yes,  Sir.  The  Khadi  Reform  Development  Program  (KRDP)  has  been initiated with financial assistance from Asian Development Bank (ADB). KRDP has been designed to revitalize  the  Khadi  sector  with  enhanced  sustainability  of  Khadi, increased  incomes  and  employment  for  spinners  and  weavers,  increased  artisans' welfare  and  achieve  synergy  with  village  industries.  'Khadi  Reform  Package' envisages reform support in the following areas: (i) Artisan Earnings and Empowerment,  (ii)  Direct  Reform  Assistance  to  400  Khadi  Institutions  &  (iii) Implementation of a well-knit MIS.

300 Khadi  Institutions have been identified for reform assistance.  The Programme  contains  a  provision  for  updation  of  Central  Sliver  Plants  of  KVIC, market  development  activities  like  market  survey,  design  inputs,  brand  building, 'Khadi Mark' promotion, development of clusters in five traditional village industries, opening of new sales outlets in metropolitan cities and State capitals, and renovation and modernization of institutional sales outlets.

KRDP is closely monitored and reviewed at the level of implementing agency i.e  KVIC  and  the  Ministry.  Efforts  for  systemic  improvement  in  the  light  of implementation  problems  are  a  continuous  process.  'Khadi  Mark'  has  also  been introduced under KRDP to guarantee the genuineness and purity of Khadi sold in the market. Improvement in sale of KVI products is expected by introduction of 'Khadi Mark'.

New  initiatives  taken  by  the  Government  for  promotion  of  Khadi  products  are mentioned in Annexure-II.

* * *

## Annexure-I referred to in reply to part (b) of the Lok Sabha Starred Question No. *468 for answer on 25.07.2019

Year-wise and State-wise details of Margin Money allocated & utilized, job opportunities (including women) created and number of units set up under PMEGP Scheme during 2014-15, 2015-16, 2016-17, 2017-18 & 2018-19

|         |                    | 2014-15                                      | 2014-15                                   | 2014-15                     | 2014-15                                         | 2015-16                                      | 2015-16                                   | 2015-16                     | 2015-16                                         |
|---------|--------------------|----------------------------------------------|-------------------------------------------|-----------------------------|-------------------------------------------------|----------------------------------------------|-------------------------------------------|-----------------------------|-------------------------------------------------|
| Sl. No. | State/UT           | Margin Money(RE) subsidy allocated (Rs.lakh) | Margin money subsidy utilized# (Rs. lakh) | Number of projects assisted | Estimated employment generated (No. of persons) | Margin Money(RE) subsidy allocated (Rs.lakh) | Margin money subsidy utilized# (Rs. lakh) | Number of projects assisted | Estimated employment generated (No. of persons) |
| 1       | Jammu& Kashmir     | 2919.50                                      | 3274.63                                   | 1565                        | 11025                                           | 4006.80                                      | 3781.19                                   | 2207                        | 12115                                           |
| 2       | Himachal Pradesh   | 1687.45                                      | 2237.73                                   | 1244                        | 6352                                            | 1721.57                                      | 1767.26                                   | 1077                        | 5134                                            |
| 3       | Punjab             | 2611.49                                      | 3190.88                                   | 1153                        | 6438                                            | 3026.80                                      | 2902.97                                   | 966                         | 7762                                            |
| 4       | UT Chandigarh      | 287.99                                       | 61.46                                     | 36                          | 160                                             | 90.00                                        | 87.72                                     | 43                          | 323                                             |
| 5       | Uttarakhand        | 1882.35                                      | 2153.32                                   | 1333                        | 7889                                            | 1909.93                                      | 1740.86                                   | 1136                        | 6161                                            |
| 6       | Haryana            | 2716.36                                      | 3012.98                                   | 1175                        | 7024                                            | 3747.40                                      | 3112.09                                   | 1248                        | 7232                                            |
| 7       | Delhi              | 1061.04                                      | 189.24                                    | 198                         | 1584                                            | 257.35                                       | 254.05                                    | 256                         | 2048                                            |
| 8       | Rajasthan          | 5369.78                                      | 5249.62                                   | 1976                        | 15002                                           | 4188.14                                      | 4384.07                                   | 1988                        | 14537                                           |
| 9       | Uttar Pradesh      | 13239.41                                     | 16937.53                                  | 4891                        | 48604                                           | 17535.32                                     | 14456.87                                  | 4365                        | 43059                                           |
| 10      | Bihar              | 8277.14                                      | 4111.32                                   | 1639                        | 9240                                            | 7118.59                                      | 6588.55                                   | 2430                        | 19624                                           |
| 11      | Sikkim             | 541.34                                       | 33.52                                     | 16                          | 54                                              | 227.38                                       | 186.11                                    | 110                         | 397                                             |
| 12      | Arunachal Pradesh  | 1793.42                                      | 1004.99                                   | 652                         | 2871                                            | 200.08                                       | 38.85                                     | 35                          | 104                                             |
| 13      | Nagaland           | 1563.64                                      | 878.59                                    | 416                         | 2407                                            | 1255.83                                      | 1392.81                                   | 623                         | 4998                                            |
| 14      | Manipur            | 1403.65                                      | 1600.76                                   | 747                         | 829                                             | 2855.92                                      | 1213.98                                   | 685                         | 2715                                            |
| 15      | Mizoram            | 1043.39                                      | 807.98                                    | 817                         | 6736                                            | 924.99                                       | 1026.35                                   | 1134                        | 9072                                            |
| 16      | Tripura            | 985.02                                       | 1333.65                                   | 787                         | 6333                                            | 2748.26                                      | 945.84                                    | 642                         | 5355                                            |
| 17      | Meghalaya          | 1184.80                                      | 971.14                                    | 555                         | 3680                                            | 1250.62                                      | 1056.12                                   | 603                         | 4824                                            |
| 18      | Assam              | 5388.74                                      | 5397.01                                   | 5015                        | 15535                                           | 4969.87                                      | 2869.74                                   | 3483                        | 9026                                            |
| 19      | West Bengal        | 4396.32                                      | 6010.11                                   | 3397                        | 24646                                           | 4765.49                                      | 3400.65                                   | 1873                        | 12746                                           |
| 20      | Jharkhand          | 4547.06                                      | 2871.29                                   | 1699                        | 8495                                            | 3462.64                                      | 3559.74                                   | 1839                        | 12873                                           |
| 21      | Odisha             | 5621.47                                      | 3945.89                                   | 2013                        | 10211                                           | 6282.00                                      | 5736.32                                   | 2876                        | 17629                                           |
| 22      | Chhattisgarh       | 3474.41                                      | 2045.68                                   | 847                         | 5821                                            | 4303.80                                      | 2829.38                                   | 1277                        | 9496                                            |
| 23      | Madhya Pradesh     | 8182.74                                      | 9241.70                                   | 2737                        | 21896                                           | 7729.40                                      | 8117.17                                   | 1979                        | 16497                                           |
| 24      | Gujarat*           | 4246.72                                      | 6200.52                                   | 1289                        | 18107                                           | 6536.16                                      | 6339.73                                   | 1419                        | 14960                                           |
| 25      | Maharashtra**      | 6299.38                                      | 7843.81                                   | 3469                        | 28311                                           | 9718.42                                      | 5285.03                                   | 2497                        | 20161                                           |
| 26      | Andhra Pradesh     | 2667.87                                      | 3492.11                                   | 937                         | 12220                                           | 4496.85                                      | 2262.37                                   | 642                         | 7740                                            |
| 27      | Telangana          | 1954.44                                      | 1889.35                                   | 604                         | 6604                                            | 2094.00                                      | 2217.57                                   | 660                         | 7761                                            |
| 28      | Karnataka          | 4412.99                                      | 6479.10                                   | 2431                        | 21825                                           | 10846.89                                     | 5898.01                                   | 2140                        | 17284                                           |
| 29      | Goa                | 466.91                                       | 141.76                                    | 78                          | 406                                             | 159.40                                       | 165.43                                    | 91                          | 500                                             |
| 30 31   | Lakshadweep Kerala | 704.68                                       | 28.61                                     | 31                          | 93                                              | 90.00                                        | 0.00                                      | 0                           | 0 20836                                         |
|         |                    | 2206.51                                      | 2679.28                                   | 1344                        | 9738                                            | 2731.60                                      | 2720.48                                   | 1369                        | 9653                                            |
| 32      | Tamil Nadu         | 4824.96                                      | 6733.89                                   | 2858                        | 36190                                           | 7110.80                                      | 5497.54                                   | 2463                        |                                                 |
| 33      | Puducherry         | 749.95                                       | 112.10                                    | 58                          | 386                                             | 100.00                                       | 106.37                                    | 65                          | 447                                             |
| 34      | A&N Islands        | 593.09                                       | 92.32                                     | 161                         | 790                                             | 158.00                                       | 65.11                                     | 119                         | 293                                             |
|         | Total              | 109306.01                                    | 112253.87                                 | 48168                       | 357502                                          | 128620.30                                    | 102006.33                                 | 44340                       | 323362                                          |

|         |                   | 2016-17                                      | 2016-17                                   | 2016-17                     | 2016-17                                         | 2017-18                                      | 2017-18                                   | 2017-18                     | 2017-18                                         |
|---------|-------------------|----------------------------------------------|-------------------------------------------|-----------------------------|-------------------------------------------------|----------------------------------------------|-------------------------------------------|-----------------------------|-------------------------------------------------|
| Sl. No. | State/UT          | Margin Money(RE) subsidy allocated (Rs.lakh) | Margin money subsidy utilized# (Rs. lakh) | Number of projects assisted | Estimated employment generated (No. of persons) | Margin Money(RE) subsidy allocated (Rs.lakh) | Margin money subsidy utilized# (Rs. lakh) | Number of projects assisted | Estimated employment generated (No. of persons) |
| 1       | Jammu& Kashmir    | 1541.26                                      | 2621.40                                   | 1492                        | 11691                                           | 4772.84                                      | 6913.15                                   | 3753                        | 30024                                           |
| 2       | Himachal Pradesh  | 1970.11                                      | 2185.27                                   | 941                         | 6916                                            | 1785.19                                      | 2042.5                                    | 886                         | 7088                                            |
| 3       | Punjab            | 2004.09                                      | 3181.60                                   | 1266                        | 9858                                            | 3772.84                                      | 3930.46                                   | 1520                        | 12160                                           |
| 4       | UT Chandigarh     | 100.00                                       | 82.84                                     | 47                          | 376                                             | 100.00                                       | 90.07                                     | 45                          | 360                                             |
| 5       | Uttarakhand       | 1140.93                                      | 2122.33                                   | 1345                        | 9890                                            | 2133.95                                      | 2880.98                                   | 1613                        | 12904                                           |
| 6       | Haryana           | 3371.31                                      | 3383.53                                   | 1377                        | 11016                                           | 3772.84                                      | 4167.04                                   | 1718                        | 13744                                           |
| 7       | Delhi             | 300                                          | 182.41                                    | 119                         | 952                                             | 200.00                                       | 150.65                                    | 115                         | 920                                             |
| 8       | Rajasthan         | 3500.99                                      | 4641.6                                    | 1749                        | 13408                                           | 4909.26                                      | 4929.04                                   | 1577                        | 12614                                           |
| 9       | Uttar Pradesh     | 12981.52                                     | 14271.05                                  | 4074                        | 36315                                           | 13157.41                                     | 16866.47                                  | 5432                        | 43456                                           |
| 10      | Bihar             | 6909.77                                      | 8336.51                                   | 3234                        | 25872                                           | 5653.09                                      | 6558.85                                   | 2307                        | 18456                                           |
| 11      | Sikkim            | 86.48                                        | 35.93                                     | 27                          | 201                                             | 200.00                                       | 46.36                                     | 37                          | 296                                             |
| 12      | Arunachal Pradesh | 500                                          | 440.34                                    | 301                         | 1984                                            | 500.00                                       | 309.42                                    | 209                         | 1672                                            |
| 13      | Nagaland          | 2083.90                                      | 2007.48                                   | 1018                        | 7783                                            | 2728.96                                      | 2672.15                                   | 930                         | 7440                                            |
| 14      | Manipur           | 1822.73                                      | 2162.78                                   | 1265                        | 8419                                            | 1434.32                                      | 1383.87                                   | 600                         | 4800                                            |
| 15      | Mizoram           | 648.39                                       | 491.96                                    | 425                         | 3400                                            | 945.66                                       | 274.05                                    | 249                         | 1992                                            |
| 16      | Tripura           | 2268.97                                      | 3734.66                                   | 2297                        | 17961                                           | 2283.75                                      | 1892.3                                    | 1116                        | 8928                                            |
| 17      | Meghalaya         | 286.35                                       | 407.89                                    | 329                         | 2632                                            | 1420.32                                      | 118.27                                    | 75                          | 600                                             |
| 18      | Assam             | 5003.18                                      | 4910.38                                   | 6028                        | 31498                                           | 5351.99                                      | 2362.48                                   | 2282                        | 18256                                           |
| 19      | West Bengal       | 5680.30                                      | 6270.32                                   | 3528                        | 26604                                           | 3475.31                                      | 3891.37                                   | 1366                        | 10928                                           |
| 20      | Jharkhand         | 2165.73                                      | 2654.35                                   | 1300                        | 10400                                           | 2070.37                                      | 2439.53                                   | 1111                        | 8888                                            |
| 21      | Odisha            | 7201.65                                      | 6848.96                                   | 3029                        | 20392                                           | 4962.97                                      | 5680.65                                   | 2399                        | 19192                                           |
| 22      | Chhattisgarh      | 4493.3                                       | 4070.73                                   | 1598                        | 12856                                           | 2816.67                                      | 3398.4                                    | 1463                        | 11704                                           |
| 23      | Madhya Pradesh    | 8527.32                                      | 8346.06                                   | 1940                        | 15520                                           | 7587.04                                      | 7631.41                                   | 1804                        | 14432                                           |
| 24      | Gujarat*          | 7398.46                                      | 7561.61                                   | 1386                        | 11629                                           | 9909.26                                      | 12883.63                                  | 1876                        | 15008                                           |
| 25      | Maharashtra**     | 2111.30                                      | 6001.36                                   | 2325                        | 17799                                           | 6855.56                                      | 8749.73                                   | 3329                        | 26632                                           |
| 26      | Andhra Pradesh    | 4336.58                                      | 4916.08                                   | 1357                        | 14148                                           | 3933.95                                      | 5336.1                                    | 1527                        | 12216                                           |
| 27      | Telangana         | 2004.86                                      | 2561.72                                   | 664                         | 6445                                            | 4611.73                                      | 4030.21                                   | 1190                        | 9520                                            |
| 28      | Karnataka         | 7941.62                                      | 11609.56                                  | 3575                        | 30286                                           | 5462.97                                      | 6477.94                                   | 2115                        | 16920                                           |
| 29      | Goa               | 371.62                                       | 191.44                                    | 90                          | 660                                             | 197.53                                       | 149.07                                    | 50                          | 400                                             |
| 30      | Lakshadweep       | 50                                           | 00                                        | 00                          | 00                                              | 50.00                                        | 00                                        | 00                          | 00                                              |
| 31      | Kerala            | 3946.06                                      | 3350.68                                   | 1584                        | 13068                                           | 2333.72                                      | 2910.44                                   | 1347                        | 10776                                           |
| 32      | Tamil Nadu        | 5291.23                                      | 8213.92                                   | 2941                        | 25764                                           | 7260.50                                      | 9717.58                                   | 4095                        | 32760                                           |
| 33      | Puducherry        | 150                                          | 103.65                                    | 66                          | 699                                             | 100.00                                       | 78.95                                     | 44                          | 352                                             |
| 34      | A&N Islands       | 100                                          | 193.46                                    | 195                         | 1398                                            | 250.00                                       | 276.95                                    | 218                         | 1744                                            |
|         | Total             | 108290.01                                    | 128093.86                                 | 52912                       | 407840                                          | 117000                                       | 131240.07                                 | 48398                       | 387182                                          |

#  including un-utilized balance funds of previous year. * including Daman &

Diu. ** including Dadra & Nagar Haveli

| Sl. No   |                   | 2018-19                                      | 2018-19                                   | 2018-19                     | 2018-19                                         |
|----------|-------------------|----------------------------------------------|-------------------------------------------|-----------------------------|-------------------------------------------------|
| Sl. No   | State/UT          | Margin Money(RE) subsidy allocated (Rs.lakh) | Margin money subsidy utilized# (Rs. lakh) | Number of projects assisted | Estimated employment generated (No. of persons) |
| 1        | A &NIslands       | 338.64                                       | 318.52                                    | 229                         | 1832                                            |
| 2        | Andhra Pradesh    | 6242.74                                      | 9046.31                                   | 2220                        | 17760                                           |
| 3        | Arunachal Pradesh | 871.6                                        | 419.88                                    | 280                         | 2240                                            |
| 4        | Assam             | 12657.7                                      | 4167.41                                   | 3737                        | 29896                                           |
| 5        | Bihar             | 10869.49                                     | 9842                                      | 3303                        | 26424                                           |
| 6        | Chhattisgarh      | 6339.11                                      | 6784.52                                   | 3094                        | 24752                                           |
| 7        | Delhi             | 282.96                                       | 157.13                                    | 132                         | 1056                                            |
| 8        | Goa               | 605.15                                       | 237.23                                    | 78                          | 624                                             |
| 9        | Gujarat*          | 14417.95                                     | 25443.87                                  | 3500                        | 28000                                           |
| 10       | Haryana           | 4664.1                                       | 5178.43                                   | 2165                        | 17320                                           |
| 11       | Himachal Pradesh  | 3211.4                                       | 4135.61                                   | 1399                        | 11192                                           |
| 12       | Jammu&Kashmir     | 7745.12                                      | 15222                                     | 7529                        | 60232                                           |
| 13       | Jharkhand         | 6193.49                                      | 4535.69                                   | 1797                        | 14376                                           |
| 14       | Karnataka         | 8439.66                                      | 10725.32                                  | 3657                        | 29256                                           |
| 15       | Kerala            | 4167.38                                      | 5383.93                                   | 2486                        | 19888                                           |
| 16       | Lakshadweep       | 47.16                                        | 0                                         | 0                           | 0                                               |
| 17       | Madhya Pradesh    | 11952.9                                      | 10002.28                                  | 2526                        | 20208                                           |
| 18       | Maharashtra**     | 10833.6                                      | 15272.02                                  | 5642                        | 45136                                           |
| 19       | Manipur           | 3144.19                                      | 2041.06                                   | 1291                        | 10328                                           |
| 20       | Meghalaya         | 3253.7                                       | 587.14                                    | 390                         | 3120                                            |
| 21       | Mizoram           | 2645.45                                      | 1514.9                                    | 1123                        | 8984                                            |
| 22       | Nagaland          | 3425.5                                       | 2349.67                                   | 1208                        | 9664                                            |
| 23       | Odisha            | 7719.19                                      | 7856.18                                   | 3070                        | 24560                                           |
| 24       | Puducherry        | 191.48                                       | 150.7                                     | 76                          | 608                                             |
| 25       | Punjab            | 4617.17                                      | 4766.68                                   | 1801                        | 14408                                           |
| 26       | Rajasthan         | 7743.65                                      | 7199.28                                   | 2359                        | 18872                                           |
| 27       | Sikkim            | 238.64                                       | 112.35                                    | 55                          | 440                                             |
| 28       | Tamil Nadu        | 10438.88                                     | 13290.95                                  | 5185                        | 41480                                           |
| 29       | Telangana         | 7250.96                                      | 7180.89                                   | 2051                        | 16408                                           |
| 30       | Tripura           | 3165.99                                      | 2314.24                                   | 1179                        | 9432                                            |
| 31       | UT Chandigarh     | 94.32                                        | 63.91                                     | 28                          | 224                                             |
| 32       | Uttar Pradesh     | 22171.59                                     | 19033.28                                  | 5243                        | 41944                                           |
| 33       | Uttarakhand       | 3475.4                                       | 4098.38                                   | 2181                        | 17448                                           |
| 34       | West Bengal       | 7423.74                                      | 7568.78                                   | 2413                        | 19304                                           |
|          |                   | 196880                                       | 207000.54                                 | 73427                       | 587416                                          |

#  including un-utilized balance funds of previous year.

Diu.

** including Dadra & Nagar Haveli

* including Daman &

## Annexure-II referred to in reply to part (c)to(e) of the Lok Sabha Starred Question No. *468 for answer on 25.07.2019

Following are the initiatives taken for promotion of Khadi products:

1. To ensure genuineness of Khadi 'Khadi Mark' has been notified by Government of India.
2. Ministry of Commerce and Industry, Govt. of India has extended KVIC, the status of Deemed EPC, for supporting promotion  of  Khadi  and  Village  Industries  products  in international market. 1088 Khadi & Village Industries Institutions and REGP/PMEGP Units have taken its membership to enter the field of export. KVIC through its assisted institutions and units participates in various international exhibitions.
3. Tie up arrangement  with  premier  institutions like Federation of Indian  Export Organization (FIEO), World Trade Centre (WTC), Indian Trade Promotion Organization (ITPO), Trade Promotion Council of India etc., for invigorating business opportunities  in  the  overseas  market  by  conducting  exhibitions  and  workshops  for Khadi Institutions.
4. Tie  up  arrangements  for  bringing  out  innovative  export  quality  product  designs  with NIFT, etc.
5. KVIC  participated/Exhibited/Promoted Khadi  products on the occasion of  72 nd Independence Day celebrations on 15 th August 2018 in 10 Indian Consulates abroad.
6. Exhibited/Promoted  Khadi  products  under  an  activity  of  'Global  Khadi'  on  the celebration  of  150 th Birth  Anniversary  of  Mahatma  Gandhi  in  57  Indian  Embassies/ Missions abroad.
7. For unique identity of 'Khadi', a separate HS code for 22 items of Khadi product has also  been  requested  from  the  Ministry  of  Commerce  for  recognizing  the  potential  of export of KVI products.
8. KVIC  engaged  fashion  designer  of  national  and  international  repute  for  Fashion Designing to make Khadi products more competitive and appealing in the domestic as well as overseas market segment.
9. KVIC has entered into an agreement with M/s. GLOBUS, a retail clothing stores chain for setting up of 'Khadi Korner', a shop in shop concept, initially in Globus Showroom at Noida, followed by Globus showrooms in Chennai and Ahmedabad.
10. Setting up of modern 'Khadi Lounge' with exquisite Khadi designer garments.
11. Launched of 'franchise scheme' to expand the sales distribution network.
12. Tie up with e-Commerce  platform  for  on-line  marketing  through  e-Commerce companies like PayTM.
13. Opening of sales outlets at domestic as well as international airports like Visakhapatnam, Lucknow, Ahmedabad and Varanasi.
14. Opening Khadi Outlets in Post Offices.
15. Launched 'store app' through mobile application to facilitate the  customers to locate Khadi  India  sales  outlet  at  various  geographical  locations  to  increase  foot  falls  at various stores under Khadi sector.
16. Introduction of pre-paid Gift Voucher Scheme for corporate gifting including PSU and Government Departments.
17. Special efforts to attract youth by introducing attractive T-shirts, Khadi jeans, jackets, kurtis, etc. as well as launching a range of casual wear called 'vicharvastra' specially designed by Ms. Ritu Beri.