Lok Sabha Question No. 892 (UNSTARRED), answered on 2018-07-23
Subject: Proposals Received for Promotion of Tourism in Maharashtra
Ministry: TOURISM
Asked by: SANJAY HARIBHAU JADHAV

## GOVERNMENT OF INDIA MINISTRY OF TOURISM

## LOK SABHA UNSTARRED QUESTION NO.†892 ANSWERED ON 23.07.2018

## PROPOSALS RECEIVED FOR PROMOTION OF TOURISM IN MAHARASHTRA

## †892. SHRI SANJAY HARIBHAU JADHAV:

Will the Minister of TOURISM be pleased to state:

- (a) the number of proposals received by the Government from the State Government of Maharashtra regarding promoting tourism in the State along with the number of proposals pending with the Government as on date;
- (b) the number of proposals approved by the Government and the amount of funds released separately for each proposal;
- whether the Government has formulated any policy to promote
- (c) tourism; and
- (d) if so, the details thereof and if not, the reasons therefor?

## ANSWER

MINISTER OF STATE FOR TOURISM (INDEPENDENT CHARGE) (SHRI K.J. ALPHONS)

(a)  and  (b):  The  Ministry  under  its  schemes  of  Swadesh  DarshanIntegrated development of theme based tourist circuits and PRASHADNational Mission on Pilgrimage Rejuvenation and Spiritual,  Heritage  Augmentation  Drive  provides  central  financial assistance to State Governments/UT Administrations/Central Agencies for development of tourism infrastructure in the country.

Submission of proposals by State Governments/UT Administrations  under  the  schemes  is  a  continuous  process  and projects are sanctioned subject to availability of funds, submission of suitable detailed project reports, adherence to scheme guidelines and utilization of funds released earlier.

Based on above, Ministry has sanctioned the following projects under the above schemes in Maharashtra:

(Rs. in Crore)

| Sl. No.   | Scheme/ Year            | Name of the Project                                                                                            |   Amt. Sanctioned |
|-----------|-------------------------|----------------------------------------------------------------------------------------------------------------|-------------------|
| 1.        | Swadesh Darshan 2015-16 | Development of Sindhudurg under Coastal Circuit                                                                |             82.17 |
| 2.        | Swadesh Darshan 2017-18 | Development of Waki- Adasa- Dhapewada- Paradsingha- Chota Taj Bagh- Telankhandi- Girad under Spiritual Circuit |             54.01 |
| 3.        | PRASHAD 2017-18         | Development of Trimbakeshwar                                                                                   |             37.81 |
| Total     | Total                   | Total                                                                                                          |            173.99 |

(c) and (d): In addition to above, Ministry of Tourism promotes India as a holistic tourism destination including the various tourism sites and  products  of  every  State/Union  Territory  of  the  country  in  the domestic  and  international  markets.  The  steps  taken  to  promote and develop different tourism products include the following:

- 1) Producing promotion/publicity material.
- 2) Launching of new Incredible India website.
- 3) Launching of e-Visa for citizens of 165 countries.
- 4) Positioning  India  as  preferred  tourism  destination  in important source markets.
- 5) Launching  of  Incredible  India  2.0  Campaign  marking  a shift from generic promotions to market specific promotional plans.
- 6) Developing and promoting 'Niche Tourism' products.
- 7) Generating trained manpower to meet the requirements of the tourism and hospitality industry.
- 8) Launching of 24x7 toll free Multi-Lingual Tourist Helpline.

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