Lok Sabha Question No. 1196 (UNSTARRED), answered on 2020-02-10
Subject: MoUs under ‘Adopt a Heritage’ Scheme
Ministry: TOURISM
Asked by: M V V Satyanarayana, Uday Pratap Singh, Jagdambika Pal, L.S. Tejasvi Surya, Adoor Prakash

## GOVERNMENT OF INDIA MINISTRY OF TOURISM

## LOK SABHA UNSTARRED QUESTION NO.1196 ANSWERED ON 10.02.2020

## MoUs UNDER 'ADOPT A HERITAGE' SCHEME

## 1196. SHRI M.V.V. SATYANARAYANA:

SHRI UDAY PRATAP SINGH:

SHRI JAGDAMBIKA PAL:

SHRI L.S. TEJASVI SURYA:

ADV. ADOOR PRAKASH:

Will the Minister of TOURISM be pleased to state:

- (a) whether the Government had recently introduced the 'Adopt a Heritage: Apni Dharohar, Apni Pehchaan' project for developing tourist amenities at heritage/tourist sites  and making them tourist friendly in a planned and phased manner;
- (b) if  so,  the details thereof along with the State-wise number of heritage structures in the country including Maharashtra and Tamil  Nadu  which  were  adopted  by  firms,  corporates,  etc. under this scheme for conservation and restoration;
- (c) whether  there  is  a  huge  increase  in  the  footfall  of  tourists after  adoption  of  these  monuments  and  if  so,  the  details thereof;
- (d) whether  the  Government  has  signed  27  Memorandum  of Understanding  (MoUs)  till  date  under  this  scheme  and  if  so, the details thereof; and
- (e) the  details  and  the  measures  taken  by  the  Government  to improve the existing facilities?

## ANSWER

MINISTER OF STATE FOR TOURISM (INDEPENDENT CHARGE) (SHRI PRAHLAD SINGH PATEL)

(a) to (e): The Ministry of Tourism, Government of India has launched  the  'Adopt  a  Heritage:  Apni  Dharohar,  Apni  Pehchaan'

project  which  is  a  collaborative  effort  by  the  Ministry  of  Tourism, Ministry  of  Culture,  Archaeological  Survey  of  India  and  States/UTs Government  for  developing  tourism  amenities  at  heritage/  natural/ tourist sites spread across India for making them tourist friendly, in a planned and phased manner and for increasing the tourist footfall at the adopted sites. The project aims to encourage companies from public sector, private sector, corporate citizens, NGOs, individuals and other stakeholders to become 'Monument Mitras'.

The Monument Mitras are required to take up the responsibility  of  developing  new  tourist  facilities/  amenities  and upgrading the existing facilities at their opted sites. The indicative list  of  tourist  facilities  under  the  project  includes  toilet  facility, drinking  water  kiosk,  signages,  benches,  audio  guides,  ease  of access, dustbins, cleanliness of the site, etc. They would also look after  the  operation  &  maintenance  (O&M)  of  the  facilities.  These tourist facilities are undertaken as per their interest and viability in terms of a sustainable investment model under CSR. 27 Memorandum of Understandings (MoUs) have been awarded to  12  Monument  Mitras  for  twenty-five  (25)  sites  and  two  (2) Technological  interventions  across  India.  The  list  is  enclosed  at

Annexure.

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ANNEXURE

STATEMENT  IN  REPLY  TO  PARTS  (a)  TO  (e)  OF  LOK  SABHA UNSTARRED QUESTION NO.1196 ANSWERED ON 10.02.2020 REGRDING MoUs UNDER 'ADOPT A HERITAGE' SCHEME.

List of Memorandum of Understanding (MoU's) Awarded State-wise

|   S. No. | Name of Site                            | State/ UT      | Name of Agency                                                       |
|----------|-----------------------------------------|----------------|----------------------------------------------------------------------|
|        1 | Gandikota Fort                          | Andhra Pradesh | Dalmia Bharat Ltd.                                                   |
|        2 | Red Fort                                | Delhi          | Dalmia Bharat Ltd.                                                   |
|        3 | Jantar Mantar                           | Delhi          | Apeejay Surrendra Park Hotels (P) Ltd.                               |
|        4 | Qutub Minar                             | Delhi          | Yatra Online Pvt. Ltd.                                               |
|        5 | Abdur Rahim Khan -i-Khana               | Delhi          | Interglobe Foundation                                                |
|        6 | Bara Lao ka Gumbad                      | Delhi          | Bird Heritage Foundation (formerly 'Resbird Technologies Pvt. Ltd.') |
|        7 | Gol Gumbad                              | Delhi          | Resbird Technologies Pvt. Ltd.                                       |
|        8 | Aguada Fort                             | Goa            | Drishti Lifesaving Pvt. Ltd.                                         |
|        9 | Champaner- Pavagadh Archaeological Park | Gujarat        | Akshar Travels Pvt. Ltd.                                             |
|       10 | Rani ki Vav, Patan                      | Gujarat        | Akshar Travels Pvt. Ltd.                                             |
|       11 | Sun Temple, Modhera                     | Gujarat        | Akshar Travels Pvt. Ltd.                                             |
|       12 | Buddhist Caves, Uparkot, Junagadh       | Gujarat        | Akshar Travels Pvt. Ltd.                                             |
|       13 | Surajkund                               | Haryana        | Bliss Inn (India) Pvt.                                               |

|    |                                                              |                                                                                  | Ltd. (V Resorts)                                                  |
|----|--------------------------------------------------------------|----------------------------------------------------------------------------------|-------------------------------------------------------------------|
| 14 | Trail from Village Stok to base camp of Mt. Stok Kangri      | Jammu & Kashmir                                                                  | Adventure Tour Operators Association of India (ATOAI)             |
| 15 | Hampi & Hazara Rama Temple                                   | Karnataka                                                                        | Yatra Online Pvt. Ltd.                                            |
| 16 | Krishna Temple, Hampi                                        | Karnataka                                                                        | Heritage Hotel, Hampi (A unit of Indo Asia Leisure Services Ltd.) |
| 17 | Elephanta Stables, Hampi                                     | Karnataka                                                                        | Orange County Resorts & Hotels Ltd.                               |
| 18 | Pattabhirama Temple, Hampi                                   | Karnataka                                                                        | Orange County Resorts & Hotels                                    |
| 19 | Zenana Enslosure (Lotus Mahal), Hampi                        | Karnataka                                                                        | Orange County Resorts & Hotels Ltd.                               |
| 20 | Ugra Narsimha Temple, Hampi                                  | Karnataka                                                                        | Hotel Malligi Pvt. Ltd.                                           |
| 21 | Badavilinga Temple, Hampi                                    | Karnataka                                                                        | Hotel Malligi Pvt. Ltd.                                           |
| 22 | Bekal Fort                                                   | Kerala                                                                           | Drishti Lifesaving Pvt. Ltd.                                      |
| 23 | Leh Palace                                                   | Ladakh                                                                           | Yatra Online Pvt. Ltd.                                            |
| 24 | Ajanta Caves                                                 | Maharashtra                                                                      | Yatra Online Pvt. Ltd.                                            |
| 25 | Gangotri Temple Area & Trail to Gaumukh                      | Uttarakhand                                                                      | Adventure Tour Operators Association of India (ATOAI)             |
| 26 | Development of Multi-Lingual Audio Guide for 3 Tourist Sites | (i) Amer Fort, Rajasthan (ii) Mahabodhi Temple, Bihar (iii) Chandni Chowk, Delhi | Resbird Technologies Pvt. Ltd.                                    |

| 27.   | Development of Multi-Lingual Audio Guide for 9   | (i)   | Dholavira, Gujarat               | Resbird Technologies   | Pvt.   |
|-------|--------------------------------------------------|-------|----------------------------------|------------------------|--------|
|       | Tourist Sites                                    | (ii)  | Somnath, Gujarat (iii) Humayun's | Ltd.                   |        |

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