Belgrave Trust

**Belgrave Trust** wani kamfani ne na kasuwancin zamantakewa wanda ke siyar da abubuwan kashe carbon. Ta yi iƙirarin cewa an yi amfani da kudaden shiga da aka samu ta hanyar masu biyan kuɗi da kuma sayar da kayayyaki don rage yawan iskar gas ta hanyar saye da kuma yin ritaya na asusun ajiyar carbon da ke ba da gudummawar ayyukan samar da makamashi mai tsabta ko rage hayaki.

## Samfura da ayyuka
Kamfanin ya ba da manyan fannoni uku na sabis:

Kayayyakin sanin muhalli: Layi na samfuran da aka ƙirƙira tare da ayyukan san muhalli, kowannensu an haɗa shi da ɓangaren kashe carbon wanda ke magance takamaiman yanki na gida, ofis, ko salon rayuwa

Sabis na tsaka tsaki na carbon: Sabis na tushen biyan kuɗi wanda ke ƙididdige ƙididdige ƙimar sawun carbon na mutum ko iyali kuma yana ba da damar tallafawa daidai adadin rage hayaki ta hanyar tallafin fayil ɗin ayyukan kashewa.

Ayyukan ɗorewa na kamfanoni: Ta hanyar iyaye na Belgrave Climate Exchange, Inc. kamfanin ya ba da sabis na nazari da kima don kasuwancin da ke aiki akan ayyukan CSR.

## Tsarin lokaci da tsari
Nick Baily da Jeffrey A. Stewart ne suka kafa Belgrave Trust kuma aka ƙaddamar da shi ga jama'a a cikin Nuwamba 2009. Kamfanin ya kasance a birnin New York.

Gidan yanar gizon kamfanin da aka yi muhawara a cikin Maris 2009 a matsayin alpha gayyata kawai, ya ƙaddamar da beta na jama'a a kan Nuwamba 5, 2009, kuma ya fita beta a ranar 20 ga Janairu, 2010. Kamfanin ya kasance tare da haɗin gwiwa  ta hanyar zartarwa na nishaɗi (kuma mai sharhi na Huffington Post) Nicholas Baily,  da ɗan kasuwa na gaba kuma ɗan takaran al'umma na fasaha na New York Jeffrey A. Stewart.

Sauran masu goyon baya da ma'aikata  sun haɗa da ƙwararren masanin ciniki Peter Fusaro; tsohon CTO na aSmallWorld Neil Capel; Serial dan kasuwa kuma masanin tattalin arziki Jason Calacanis; Alamar kafofin watsa labaru na asali na asali da kuma wanda ya kafa Razorfish Craig Kanarick; da Erik Dochtermann, Shugaba na kamfanin talla da tallace-tallace na KD&E.

Kamfanin ya sanar da layin samfuran jiki masu san muhalli kuma ya ƙaddamar da sabon kantin sayar da kayayyaki a cikin Nuwamba 2010.

Kaddamar da samfura da hankali ga yunƙurin Apple

A cikin faɗuwar 2010, kamfanin ya fara yin sayayya na farko don siyar da samfuran jiki ta hanyar iyakataccen layin bugu, wanda aka ƙirƙira tare da haɗin gwiwa tare da mai zane na tushen New York Jason Douglas Griffin. Haɗin kai tare da sake fasalin ƙasa da sake buɗe babban rukunin yanar gizon su tsarin layin shine "haɗa tsaka tsaki na carbon tare da ƙira mai dorewa" kuma kamfanin ya ba da misalin matakin a matsayin wata hanya ta wayar da kan jama'a game da hanyoyin sauyin yanayi da faɗaɗa kasuwa don tallafawa samfuran rage carbon.

Ƙaddamarwar ta sami kyakkyawar kulawar manema labarai daga gidajen yanar gizon muhalli irin su TreeHugger da Channel Discovery da kuma kafofin watsa labarai na ƙira irin su mujallar GOOD da "sabbin ra'ayoyi" da kantunan fasaha kamar PSFK da TechCrunch.

Wani abu a cikin takamaiman, duk da haka, ya saukar da kamfanin a cikin tabo. Laptop Neutral Sticker, wanda aka ƙera don rage fitar da hayaki na Apple sanannen layin kwamfutocin littafin rubutu na aluminium, ya ketare daga hankali kuma ya zama ɗaya daga cikin fitattun labaran canjin yanayi na 2010 lokacin da mujallar Time ta ɗauke shi. Mai ba da rahoto kan sauyin yanayi na lokaci Bryan Walsh ya rubuta wani labari mai taken "Me yasa Mac ɗinku ba zai zama mai tsabta kamar yadda kuke tunani ba". A cikin labarin, Walsh ya lura cewa "ƙira aluminium yana da ƙarfi sosai, kuma yayin da kwamfyutocin tafi-da-gidanka ke ƙaura daga kwandon filastik zuwa aluminum, sawun carbon ɗin su yana faɗaɗa", yana ambaton bincike da sharhi daga Belgrave Trust daga Mr. Baily:

Belgrave Trust, wani kamfani ne na zamantakewa na New York wanda ke ƙididdige sawun carbon kuma yana ba da ragi na carbon, kiyasin cewa kwamfyutocin da ke da akwatin aluminium kamar MacBook Air na iya haifar da ƙarin hayaƙi mai gurɓataccen iska a cikin 42% fiye da nau'ikan nau'ikan filastik iri ɗaya. A gaskiya ma, Belgrave ya kiyasta cewa idan Apple ya sayar da kayan alluminium miliyan 10 kamar yadda aka sa ran wannan lokacin hutu, kamfanin zai sami babban sawun carbon daga waɗannan samfuran kadai fiye da babban kamfanin jirgin sama kamar British Airways ko Air France. "Yana da ƙarfi fiye da yadda kuke zato," in ji Nick Baily, wanda ya kafa Belgrave Trust. "Hakika hayakin yana karuwa a kan lokaci. Mutane ba su gane cewa kwamfutoci ne ke da alhakin kusan kashi 5% na hayakin carbon a duniya."

## Manazarta