Nathalie Beatrice Chinje

**Nathalie Beatrice Chinje** (wanda aka fi sani da **Dr. Nath** ) 'yar kasuwa ce kuma mai ba da shawara ta duniya. Ita ce ta kafa kuma Shugaba na kamfanin Upbeat Marketing, kuma tana aiki tukuru don ciyar da kamfanoni masu zaman kansu gaba, saka hannun jari kai tsaye daga ketare, da kasuwancin mata a nahiyar Afirka sama da shekaru 20.  Dokta Nath mamba ce a kwamitin bayar da shawarwari da sadarwa na hukumar kula da cancantar Afirka ta Kudu (SAQA), ƙwararriya a Hukumar Tarayyar Afirka (AUC) da Hukumar Tattalin Arzikin Afirka ta Majalisar Dinkin Duniya (UNECA), kuma tana ba da shawara ga Afirka da kuma Bankin Raya Kasa (AFDB). Manufarta ita ce ta sauya fasalin zamantakewa da tattalin arzikin Afirka a matakin duniya ta hanyar ingantawa da kuma daukar nauyin kasuwanci na kasa da kasa, zuba jari, da alhakin zamantakewar kamfanoni a Afirka, da karfafa kananan masana'antu da mata.

## Rayuwa

### Sana'a
A matsayinta na mai ba da shawara na kasa da kasa, Dr. Nath tana ba da shawara ga manyan hukumomin gwamnati da masu zaman kansu a fannonin hada-hadar kudi, sadarwa, sadarwa da fasaha da kuma tallace-tallace da ma'adinai kan batutuwan kasuwanci, karfafa tattalin arzikin mata, daidaita jinsi da ci gaban kamfanoni masu zaman kansu a Afirka.  Tana tuntubar bankin raya Afirka (AFDB) tun daga shekarar 2016. Har ila yau, mamba ce ta kungiyar ‘yan kasuwa ta Afirka ta Kudu, wacce ke da mambobi sama da 25,000 da kuma shugabantar kwamitin tambarin kungiyar, tallace-tallace da sadarwa.

Dr. Nath tana aiki a duniya kan bunkasa kasuwanci da kasuwanci tare da abokan ciniki a Amurka, Turai da Afirka. Ta kuma taka rawar gani wajen samar da hadin gwiwa da damammaki masu amfani da juna, da saukaka shiga kasuwa da samar da dabarun kasuwanci, gudanar da harkokin kasuwanci, kasuwanci da taimakon fasaha ga wadannan kungiyoyi da masu alaka da su a Afirka.

Dokta Nathalie Chinje ta kafa kamfanin UPbeat Marketing a shekarar 2004.

Bugu da kari, Dr. Nath ita ce wacce ake neman mai magana a kan batutuwan da suka shafi Kasuwanci, Matan Kasuwancin Afirka, Kasuwancin Duniya  da Sarkar samar da kayayyaki ta Duniya,  Kasuwanci a Afirka, da 'Yancin Tattalin Arzikin Mata.

## Rayuwa ta sirri
An haife ta a Kamaru, Dr. Nath tana da 'yan'uwa takwas. A matsayinta na budurwa, ta halarci Lycée de Jeunes Filles (Lycée de New-Bell) a Douala.

Yanzu ita ce mahaifiyar ’ya’ya mata biyu, kuma suna zaune a Afirka ta Kudu.

## Nasara
Yayin da take jagorantar kamfaninta, Upbeat Marketing, tare da haɗin gwiwa tare da Makarantar Kasuwancin Duniya ta China Turai, sun ƙaddamar da CEIBS Women Entrepreneurship and Leadership for Africa (WELA) a cikin watan Oktoba 2017,  shirin da ke nufin koya wa mata yadda za su zama. ’yan kasuwa masu inganci da kuma inda ake ba su horo daga wasu mata ‘yan kasuwa.

Ta kasance mai karɓar lambar yabo ta shekarar 2017 Global Business Leadership Award (wanda aka ba ta a ranar 21 Sept.17 a birnin New York, Amurka) da kuma mai neman takara na shekarar 2017 New African Woman Award- Business Category by New African Woman and IC Publications (UK). 

## Bincike

* Tasirin Tattalin Arziki na Shigar MTN 
* Ci gaba da amfani da bankin wayar hannu da sadaukar da kai - Ƙimar ƙasashe da yawa 
* Tasirin Amincewa da Sauƙin Amfani da dandamali na Social Media akan Ƙarfafa Y Social Media na Afirka ta Kudu Amfani da Niyya da Raba Bayani 
* Tsawaita tsarin aminci mai matakai huɗu a cikin Wayoyin Wayoyin Afirka 
* Harnessing Digital Marketing Don Samun Kasuwa: opportunities for SMEs na Afirka 
* 'Yan asalin dijital da raba bayanai akan dandamali na kafofin watsa labarun : abubuwan da suka shafi manajoji 
* Dabarun Talla 
* Ra'ayin masu amfani game da ci gaba da amfani da bankin wayar hannu a cikin Finland da Afirka ta Kudu 
* Aiwatar da Gudanarwar Abokin Ciniki (CRM) a cikin  Banki da Wayoyi na Najeriya da Afirka ta Kudu 
* Tasirin tattalin arzikin shigar MTN a Kamaru 

## Nassoshi