Janeeth Rodrigo

**Janeeth Rodrigo** (an haife shi a ranar 9 ga watan Disamba na shekara ta 1987 a matsayin 'ɗan kasuwa ne na Sri Lanka kuma ƙwararren mai watsa labarai na dijital. An fi saninsa da jagorantar wasu shirye-shiryen abun ciki na dijital na Sri Lanka. Ya yi aiki a matsayin Janar Manajan gidan talabijin na Derana kuma ya kafa cibiyar sadarwa ta YouTube ta farko da ake kira "IdeaHell".

A watan Janairun 2025, Rodrigo ya zama Babban Darakta na Digital Turtles, ƙungiyar bayar da shawarwari da dabarun dijital ta ƙasa da ke mai da hankali kan tsaron intanet da haɗin gwiwar jama'a. Ya kasance tsohon jami'in Ma'aikatar Harkokin Wajen Amurka ta Shirin Jagorancin Baƙi na Duniya (IVLP).

## Rayuwa ta mutum
An haifi Janeeth Rodrigo a ranar 9 ga Disamba 1987 a Moratuwa, Sri Lanka . Ya kammala karatun firamare da sakandare a Kwalejin S. Thomas, Mount Lavinia daga 1992 zuwa 2006. A lokacin rayuwar makaranta, ya ci gaba da yin wasan kwaikwayo na makaranta kamar *Antigone.*

## Ayyuka
Rodrigo ya kammala digiri na farko a fannin kimiyyar zamantakewa daga Jami'ar Open ta Sri Lanka . Daga baya ya kammala Master of Business Administration daga Cibiyar Kasuwanci ta Australiya a shekarar 2014.

In the late 2000s, he joined TV Derana where he later became the General Manager of TV Derana’s digital arm called Derana Macroentertainment Pvt. Ltd. In 2017, he pioneered to launch "IdeaHell" at TV Derana, a collaborative creator space and incubator for online content creators. Under his leadership, IdeaHell became Sri Lanka’s first-ever YouTube-approved multi-channel network (MCN). In 2010 at the SLIM Brand Excellence, *Ada Derana* won the Silver Award for the ‘Most Innovative Brand of the Year’. In 2016, he won the Global Understanding for Sustainable Development Award for TV Derana’s news platform *Ada Derana*.

A shekara ta 2018, YouTube ta nada IdeaHell a matsayin MCN kawai na kasar, wanda ya ba masu amfani da yanar gizo na Sri Lanka damar samun abubuwan da ke ciki a karon farko. IdeaHell ya ba da albarkatu da horo a fannoni kamar ci gaban masu sauraro, dabarun abun ciki, da kuma kula da haƙƙin dijital, kuma ya gudanar da tashoshin YouTube sama da 60 a cikin nau'ikan ciki har da abinci, kiɗa, salon rayuwa, wasan kwaikwayo, tafiye-tafiye, da fasaha.

Baya ga IdeaHell, ya fara wani dandamali a TV Derana mai taken "Pulse.lk", salon rayuwa da dandalin nishaɗin dijital da aka ƙaddamar a cikin 2015. A halin yanzu, "Pulse.lk" ya zama ɗayan manyan tashoshin abun ciki na kan layi a Sri Lanka. Ya kuma shiga cikin bunkasa "Mogo Studios", wani wasan kwaikwayo na dijital da kuma wasan kwaikwayo kuma a karkashin Derana.  Ya yi murabus daga Derana a ƙarshen 2024. A cikin 2024, Rodrigo ya lashe lambar yabo ta Social Media Channel of the Year don "Pulse.lk" a 5th New Generation Asia Awards.

A watan Janairun 2025, Rodrigo ya zama Babban Darakta a Digital Turtles, wata dabarun dijital da kungiyar bayar da shawarwari da ke aiki daga Sri Lanka da Singapore. Digital Turtles sun ba da gudummawa ga ƙirƙirar "Cyber Hero", wasan wayar hannu na 3D wanda aka tsara don koyar da matasa game da tsaro na intanet da ayyukan tsaro na kan layi. An ƙaddamar da "Cyber Hero" a cikin 2024 tare da goyon bayan Ofishin Jakadancin Amurka a Colombo, a matsayin wani ɓangare na ƙoƙarin inganta ilimin dijital. Daga baya ya ƙaddamar da shirin "Creator Incubator".

Baya ga kasuwanci, Rodrigo mai magana ne akai-akai, mai ba da shawara  kuma marubuci a kan batutuwan da suka shafi kafofin watsa labarai na dijital kamar shafi na 'DisrupTech' a cikin jaridar The Morning, da kuma mutum mai ba da hanya a cikin bita daban-daban.

## Manazarta