Title: Redefining Global Strategy
Subtitle: Crossing Borders in a World Where Differences Still Matter
Subjects: International business enterprises, Management, Strategic planning, Intercultural communication, Kulturkontakt, Pluralisme culturel, Strategische planning, Strategische Planung, Identité culturelle, Planification stratégique, Internationales Management, Globalisierung, Strategisches Management, Mondialisation, Marché international, Communication, Gestion d'entreprises, Internationale ondernemingen, Multinationales Unternehmen, Interculturele communicatie, Globalization, International business enterprises--management, Hd62.4 .g474 2007, 658.4/012, 83.40