Title: Integrating social media into business practice, applications, management, and models
Description: "This book provides the most up-to-date research findings and future directions for customer relationship management in contemporary enterprises, covering a wide range of topics such as management issues, innovative ideas, state-of-the-art business applications, and evaluation of social media products and services"--
Subjects: Business enterprises, Technological innovations, Industrial management, Information technology, Management, Information technology, management