Title: Selling the Economic Miracle
Description: Through an examination of election campaign propaganda and various public relations campaigns, reflecting new electioneering techniques borrowed from the United States, this work explores how conservative political and economic groups sought to construct and sell a political meaning of the Social Market Economy and the Economic Miracle in West Germany during the 1950s.The political meaning of economics contributed to conservative electoral success, constructed a new belief in the free market economy within West German society, and provided legitimacy and political stability for the new Federal Republic of Germany.
Subjects: Postwar 20th century history, from c 1945 to c 2000, Economic policy, Economic conditions, Social policy, Politics and government, Free enterprise, History, Germany (west), economic policy, Germany (west), economic conditions, Germany (west), politics and government