Title: Age of Propaganda
Subtitle: The Everyday Use and Abuse of Persuasion
Description: Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages. Drawing on the history of propaganda as well as on contemporary research in social psychology, Age of Propagaows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in. -- Publisher description.
Subjects: Persuasion (Psychologie), Propagande, Publicite ., Opinion publique, Te le vision dans la propagande, Persuasion (Psychology), Public opinion, Television in propaganda, Propaganda, Advertising, Mass media, political aspects, Overreding, Publieke opinie