Title: Serious Play
Description: "How the world's leading companies model, prototype, and simulate to innovate"--Jacket.
Subjects: Management, Organizational change, Trends, Creativeness, Leadership, Simulation methods, Technological innovations, Technology, Organizational effectiveness, Technological innovations--management--simulation methods, Models and modelmaking, Organizational innovation, Technology--trends, Creativity, Hd45 .s368 1999, 658.4/0352