Title: Alliance advantage
First published: 1998
Description: Alliance Advantage aims to help today's managers and their companies be more successful in their efforts to create and guide thriving alliance strategies.

Alliance Advantage provides both conceptual and practical tools for analyzing the design and performance of alliances. Here, for the first time, is a comprehensive guide that will help managers build new collaborations and improve existing ones. Each chapter examines a different aspect of an alliance, from selecting the right partners to minimizing conflicts to determining further commitments.
Subjects: Strategic alliances (Business), Interorganizational relations, Partnership, Competition, Hd69.s8 d69 1998, 658.1/6
LC classification: HD69.S8 D69 1998