Title: Public Relations: A 40-Year Journey by Roy Mitchell
Subtitle: This work opens up new, challenging and daunting perspectives for the practice of the profession in ways never before documented in Trinidad and Tobago.
Description: Ernest Roy Mitchell is one of the leading pioneers of the practice of public relations in Trinidad and Tobago. Having been one of the two individuals who worked together in establishing the Public Relations Association of Trinidad and Tobago in 1972, he is an icon in his own right. These pages contain his life's work: a compilation of 54 of Mitchell's papers, speeches and articles that he produced for local and international fora. The unique material in this compilation offers to professional public relations practitioners, students of the profession as well as corporate communications professionals a broad, incisive and revealing insight into public relations practiced at the Caribbean regional as well as international levels.