Title: CONSUMER CULTURE AND POSTMODERNISM
Description: "If a society is postmodern, it must prioritize the consumption of resources in everyday life. In this view, mass media advertising and market dynamics lead us to a constant search for new fashions, new styles, new sensations, and new experiences. In this volume, Featherstone examines the idea of a postmodern society. He explores the roots of consumer culture, how it is defined and differentiated and the extent to which it represents the arrival of a "postmodern" world"--The publisher.
Subjects: Popular culture, Postmodernism, Consumers, History, Consumption (economics), Social evolution, Attitudes, Consumers--attitudes, Popular culture--history, Popular culture--history--20th century, Consumers--history, Consumers--history--20th century, Cb430 .f44 2007, 306