Title: Online customer care : strategies for call center excellence
First published: 1998
Description: A timely resource for any organization attempting to set up and maintain a world-class customer care operation, this book provides a comprehensive introduction to the emerging technologies in customer care. Cusack explains how process-driven system design, user interaction, content provisioning, and data gathering can help your organization achieve best in class customer care.
Subjects: Management, Internet advertising, Customer services, Teleshopping, Business enterprises, Consumer satisfaction, Computer networks, Customer relations, Internet marketing, Business enterprises, computer networks
LC classification: HF5415.5 .C83 1998