Title: Going dirty
Description: "Going Dirty is a history of negative campaigning in American politics and an examination of how candidates and political consultants have employed this often-controversial technique. This book includes case studies on notable races throughout the television era in which new negative campaign strategies were introduced, or existing tactics were refined and amplified upon."--Jacket.
Subjects: History, Negativism, Political Advertising, Political campaigns, Publicité politique, Wahlkampf, Histoire, Campagnes électorales, Verleumdung, Geschichte, Politische Kampagne, Politische Kultur, Négativisme, Constitutional law, United states, politics and government, Advertising, political
Places: United States