Title: Web Marketing All-in-One Desk Reference For Dummies®
Description: Everyone's doing it -- Web marketing, that is. Building an online presence is vital to your business, and if you're looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies.   These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts. The minibooks cover:    Establishing a Web Presence  Search Engine Optimization  Web Analytics  E-Mail Marketing  Blogging and Podcasting  Social Media Marketing  Online Advertising & Pay-Per-Click  Mobile Web Marketing     Web Marketing All-in-One For Dummies shows you how to please both customers and search engines; track your performance; market with e-mail, blogs, and social media; and more. It's a one-stop guide to    Maximizing Internet potential for your business and ranking high in searches  Tracking how your ads, pages, and products perform  Managing pay-per-click ads, keywords, and budget, and developing marketing e-mails that customers actually want to read  Creating a blog or podcast that helps you connect with clients  Using social media outlets including StumbleUpon, Facebook, and Twitter  Leveraging mobile technology  Generating traffic to your site and writing ads that get clicks     Not only that, but Web Marketing All-in-One For Dummies includes a Google AdWords redeemable coupon worth $25 to get you started! Begin developing your Web site strategy and start marketing your business online today.
Subjects: Business, Nonfiction, Internet marketing, Marketing, Management, BUSINESS & ECONOMICS, E-Commerce, Internet Marketing, Mail Order, Direct, Multilevel, Telemarketing