Title: Belching Out the Devil
Subtitle: Global Adventures with Coca-Cola
Description: A dangerously entertaining trip with Mark Thomas in search of the real story behind Coca-ColaCoca-Cola and its logo are everywhere. In our homes, our workplaces, even our schools. It is a company that sponsors the Olympics, backs US presidents and even re-brands Santa Claus. A truly universal product, it has even been served in space.From Istanbul to Mexico City, Mark travels the globe investigating the stories and people Coca-Cola's iconic advertising campaigns don't stretch to mentioning: child labourers in the sugar cane fields of El Salvador, a Colombian deliveryman threatened with death by vigilantes simply for joining a trade union, and many other stories.Provocative, funny and stirring, Belching Out the Devil uncovers the truth behind one of the planet's biggest brands.
Subjects: Current Events, Media Studies, Nonfiction, Soft drink industry, Social responsibility of business, Advertising, carbonated beverages, Coca-cola company, Advertising, Carbonated beverages, Coca-Cola Company