Title: The President and fund raising
Description: College and university presidents face unrelenting pressure to raise money - and lots of it. This practical books gives presidents the ideas, perspectives, and basic skills needed in today's market-driven environment. Its 20 contributions from leaders in higher education and philanthropy provide a primer in fund raising and assist the president in becoming the institution's chief advancement officer.
Subjects: College presidents, Finance, Universities and colleges, Educational fund raising, Fund raising