Title: The ultimate web marketing guide
Description: This book brings together all the reliable, detailed information you need to make the most of web, online, mobile, & social marketing. Discover how to choose the right approaches, combine them into a coherent, optimized strategy, and measure your results. Find realistic answers to your most crucial questions and get insights that save you money and drive value faster. -- from Back Cover.
Subjects: Internet marketing, Marknadsföring via internet, Web search engines, Internet advertising