Title: VGM business portraits
First published: 1995
Description: An introduction to basic business concepts, using the Coca-Cola Company as a case study.
Subjects: Soft drink industry, Inc Apple Computer, Ford Motor Company, Coca-Cola Company, Juvenile literature, McDonald's Corporation, Computers, Industrialists, Aircraft industry, Boeing Company, Kellogg Company, Biography, Fast food restaurants, Computer industry, Automobile industry and trade, Food industry and trade, Cereal products industry, History, Boeing aircraft company, Airplanes
Places: Battle Creek, Michigan, United States
People: W. K. Kellogg (1860-1951)