Title: Marketing for therapists
Description: "Marketing for Therapists is the first book of its kind to offer step-by-step guidance for creating effective and ethical marketing strategies that meet the challenges of today's rapidly changing behavioral healthcare environment. The expert contributors apply proven marketing concepts and techniques to the field of clinical practice and present nuts-and-bolts information in easy-to-understand language."--BOOK JACKET.
Subjects: Marketing, Psychotherapy, Practice, Managed mental health care, Managed care plans (medical care)
Places: United States