Title: Marketing research
First published: 1976
Subjects: Marketing research, Marketing, Recherche, Market research, Business & Economics, Business / Economics / Finance, Textbooks, Business/Economics, Marketing - Research, Business & Economics / Marketing / Research, Marketingforschung, Pesquisa de mercado, Marketing (pesquisa), Methodology, Consumers, Management, Recherche en marketing, Méthodologie de recherche