Title: The value of information updating in new product development
Subjects: Management, New products, Bayesian statistical decision theory, Mathematical models, Uncertainty (Information theory), Decision making, New products, management, Uncertainty (information theory), Produktentwicklung, Entscheidung bei Unsicherheit, Informationswert, Realoption, Bayes-Inferenz, Innovationsmanagement, Informationsverhalten, Theorie, Technological innovations