Title: The economics of strategy
Description: "The book adopts a comprehensive economic point of view, based on the belief that insights from economics can provide a coherent basis for the formulation and evaluation of the external and internal strategies of firms"--Preface.
Subjects: Organisation, contrôle, Planification stratégique, Gestion, Concurrence, Gestion d'entreprise, Industrie, Managerial economics, Economic aspects, Strategic planning, Corporate planning