Title: SPORT STAR: MODERN SPORT AND THE CULTURAL ECONOMY OF SPORTING CELEBRITY
Description: David Beckham, Tiger Woods, Anna Kournikova - over recent years sports stars, on both sides of the Atlantic, have not just crossed over into the mainstream celebrity scene, but increasingly dominate it. This volume offers an analysis of the development of modern sport in the UK and the USA.
Subjects: Sociology, Sociological aspects, Social life and customs, Athletes, Celebrities, Fame, Sports, Sports - general & miscellaneous, Popular culture studies