Title: Research Companion to Language and Country Branding
Subjects: Sociolinguistics, Group identity, Branding (Marketing), National characteristics, Social aspects, Language and languages, Political aspects, Language and culture, Sociolinguistique, Identité collective, Stratégie de marque, Caractéristiques nationales, Aspect social, Langage et langues, Aspect politique, Langage et culture, Branding, FOREIGN LANGUAGE STUDY / General, LANGUAGE ARTS & DISCIPLINES / Journalism