Title: Understanding green consumer behaviour
First published: 1997
Subjects: Motivation research (Marketing), Consumer behavior, Motivation (Psychology), Green products, Motivation, E tudes de (Marketing), Consommateurs, Comportement, Motivation (Psychologie), Produits e cologiques, BUSINESS & ECONOMICS, Produits écologiques, Motivation, Études de (Marketing), Milieugedrag, Consumentengedrag, Motivation, Études de motivation (Marketing)
LC classification: HF5415.32 .W34 1997