Title: How to start, run, and stay in business
First published: 1981
Description: A new 25th anniversary update of the entrepreneur's bible    For twenty-five years, entrepreneurs have relied on this friendly, comprehensive guide to the basics of successfully operating a small business. Now, this new Fourth Edition of How to Start, Run & Stay in Business completely updates the bestselling classic for today's entrepreneur. It features all the reliable, straightforward advice readers expect and also includes entirely new information on online business and marketing as well as new Internet resources.    Material on legal and financial issues, international business, customer service, and state and federal tax regulations has been fully revised. Plus, new charts, illustrations, questionnaires, and checklists make the book more practical and useful than ever. Inside, you'll find world-class guidance on every vital aspect of small business success, including:   Preparing a business plan   Finding the right location   Deciding on an ownership structure   Record keeping and taxes   Financing and capital   Inventory and distribution   Hiring and staffing   Managing and motivating people   Marketing and promotions   Risk management   And much more      In addition, a wealth of helpful resources covers all your outside needs, from attorneys and accountants to trade associations and Web site designers. Whether your business is brick-and-mortar, mom-and-pop, home-based, or online, How to Start, Run & Stay in Business, Fourth Edition provides all the information you need to make your entrepreneurial dream a reality.
Subjects: New business enterprises, Management, Home-based businesses, Small business, Business, Nonfiction, Industrial management