Title: Rapala
Description: **Rapala Legendary Fishing Lures 1st.ed** Is a book by John Mitchell outlining the tyrannically successful Rapala Lure company from it's humble beginnings in Northeast Europe, where necessity mothered the invention of a hand shaved balsa wood lure wrapped in candy papers and film negative to create the first successful Rapala lure.  Now, as the penultimate lure company for anglers from the Circuit Pro's to the leisure fisherman, Rapala has created dozens upon dozens of lures for nearly every species of salt and freshwater fish.  The name Rapala has since become synonymous with "quality" and "fish".  Don't fret however, there are just as many ways to fish them as there are varieties.  A concise, and often inspiring history of the biggest name in artificial baits, and a tribute to the lost craftsmanship of bait crafting. When failure of the latter often meant no protein on the war weary West.
Subjects: Rapala, Bait Craft, Baitcraft, Fishing Technique, History, Europe, Success in Business, Fish, Hand-Crafted Lures, Fishing lures, Rapala VMC Corporation
Places: Northern Europe
People: John Mitchell
Time periods: 1930-Present