Title: Demographics
Description: Understanding changing demographics is becoming critically important to a growing number of professionals and decisionmakers in business and government. Written in non-technical language and presented in a classroom-tested format, this easy-to-use guidebook offers case studies of important applications of applied demography in government planning, long-term corporate strategy, forecasting, human resource management, and marketing.

The authors show how to tie financial, political, and legal analysis into a consideration of demographic data and trends.
Subjects: United States, Case studies, Marketing research, Demography, Population, Business & Management, Population & demography, Sociology, Business/Economics, Social Science, United states, population
Places: United States