Title: A Guide to Patient Recruitment and Retention
Description: Patient recruitment and retention are clearly complex and challenging components of the clinical trials process. In the industry's foremost resource, A Guide to Patient Recruitment and Retention, the authors provide a wealth of practical advice and quantifiable examples on every aspect of patient recruitment. This book builds on the success of the original -- A Guide to Patient Recruitment -- by introducing many innovative, multi-faceted strategies designed to recruit and retain patients in clinical trials. Book jacket.
Subjects: Clinical trials, Drugs, Testing, Recruiting, Patients, Clinical Trials as Topic, Organizational Case Studies, Patient Selection, Marketing of Health Services, Methods