Title: Why hire Jennifer?
Description: "Why Hire Jennifer? is a modern manual that arms job seekers to find their first “real” job and every job thereafter. It is written for college students, grads, twenty-somethings, and all the people who know them. It&#x2019;s written and illustrated in an accessible and friendly style that&#x2019;s easy on the brain. Finding your unique positioning or brand, and communicating why its components are useful to the firms is the key to finding a good job. The problem with most college career services is they emphasize the students' similarities as opposed to their differences. It's all backwards. "Jennifer" instructs job hunters how to: Target desirable firms; Contact the right people; Create cover letters that aren't just chaperones to the resumes; Provides resume do's and don'ts; Preps for the most typical interview questions; Follow-through; Instructs the job winner how to then succeed on the job"--Publisher's description.
Subjects: Job hunting, Branding (Marketing), Success in business, Career development, Career Mobility, Recherche d'emploi, Stratégie de marque, Succès dans les affaires, Plan de carrière, Branding