Essentials of marketing high technology
By: William L. Shanklin, John K. Ryans, Jr.
Contributors: Ryans, John K.; Shanklin, William L.
Publisher: Lexington Books
Published: 1987
Place of publication: Lexington, Mass
Language: eng
Number of pages: 353
Subjects: High technology -- Marketing.; High technology industries.
Notes: Includes bibliographies and index.
Rev. ed. of: Marketing high technology. c1984.