Nonmetric approaches to multivariate analysis in marketing
By: Paul E. Green, Vithala R. Rao
Contributors: Rao, Vithala R
Series: Working paper - Marketing Science Institute
Publisher: Marketing Science Institute
Published: 1970
Place of publication: Cambridge, Mass
Language: eng
Number of pages: 48
Subjects: Marketing research -- Mathematical models
Notes: "Preliminary research report."

Includes bibliographical references