Marketing channels
By: Louis W. Stern, Adel I. El-Ansary.
Contributors: El-Ansary, Adel I. 1941-
Edition: 3rd ed.
Series: Prentice-Hall series in marketing; Prentice-Hall international editions
Publisher: Prentice-Hall
Published: 1988
Place of publication: Englewood Cliffs; London
Language: eng
Number of pages: 609