Pŭraendŭ imp'aekt'ŭ
Subtitle: Puch'aep'yo Hwalmyŏngsu put'ŏ K'ak'ao t'ok kkaji Taehan Min'guk pŭraendŭ yŏksa 120-yŏn = Brand impact
By: Chŏn Pyŏng-gil chiŭm
Edition: Ch'op'an
Publisher: Saenggak Pihaeng
Published: 2014
Place of publication: Sŏul-si
Language: kor
Number of pages: 407
ISBN-13: 9788994502199
Subjects: Brand name products; History; Product management; Branding (Marketing)
Other titles: Brand impact