Living It Up
Publisher: Columbia University Press
Published: February 15, 2002
Language: eng
Format: Hardcover
Number of pages: 448
ISBN-13: 9780231124966
Subjects: Consumer issues; Popular culture; History; Business / Economics / Finance; History: American; USA; Consumer Behavior - General; Popular Culture - General; Social Science / Popular Culture; American; United States - General; Affluent consumers; Luxuries; Marketing; Psychology
First sentence: If you want to understand material culture at the beginning of the twenty-first century, you must understand the overwhelming importance of unnecessary material.