Consumer information processing
Subtitle: emerging theory and findings
By: by Robert W. Chestnut, J. Jacoby
Contributors: Jacoby, Jacob, author; Columbia University. Graduate School of Business
Series: Research working paper ; no. 49A; Research working paper ; no. 49A
Publisher: Graduate School of Business, Columbia University
Published: 1978
Place of publication: New York
Language: eng
Number of pages: 43
Subjects: Consumers; Mathematical models; Information retrieval
Notes: Includes abstract (1 leaf)

"Appeared in A. G. Woodside, J. H. Sheth, & P. D. Bennett (eds.), 'Consumer and industrial buying behavior' ... 1977, pp. 119-133."

Bibliography: p. 30-38.