Winning PR tactics!
Subtitle: effective techniques to boost your sales
By: Peter Sheldon Green.
Publisher: Institute of Management; Pitman Pub.
Published: 1994
Place of publication: London
Language: eng
Number of pages: 185
Subjects: Public relations -- Handbooks, manuals, etc.; Advertising media planning -- Handbooks, manuals, etc.; Advertising -- Handbooks, manuals, etc.; Selling -- Handbooks, manuals, etc.
Notes: Includes index.