Attack-defense marketing strategies
Subtitle: a full equilibrium analysis based on response function models
By: K. Ravi Kumar, D. Sudharshan
Contributors: Sudharshan, Devanathan; University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Series: BEBR faculty working paper -- no. 1118; BEBR faculty working paper -- no. 1118.
Publisher: College of Commerce and Business Administration, University of Illinois at Urbana-Champaign
Published: 1985
Place of publication: [Urbana, Ill.]
Language: eng
Number of pages: 23
Notes: Includes bibliographical references (p. 23).