Suggestivwerbung und unlauterer Wettbewerb
By: Christof Pöchhacker ; mit einem Vorwort von Günter Schweiger.
Series: Juristische Schriftenreihe ;; Bd. 25
Publisher: Verlag der Österreichischen Staatsdruckerei
Published: 1990
Place of publication: Wien
Language: ger
Number of pages: 291
Subjects: Advertising laws -- Austria.; Competition, Unfair -- Austria.; Subliminal projection.; Mental suggestion.
Notes: Includes bibliographical references (p. 13-23) and index.
Originally presented as the author's thesis (doctoral)--Universität Wien, 1990.