Seven designers look at trademark design
By: Herbert Bayer .. [et al] ; editor, Egbert Jacobson.
Contributors: Bayer, Herbert, 1900-1985; Jacobson, Egbert.
Edition: 1st ed.
Publisher: P. Theobald
Published: 1952
Place of publication: [Chicago]
Language: eng
Number of pages: 171
Subjects: Trademarks -- History.; Trademarks -- Specimens.
Other titles: Trademark design.
Notes: Includes bibliographical references.

MASS copy: Includes bookplate of: "Carl Dair".
Table of contents: value: Notes on early trademarks and related matters / Bernard Rudofsky; value: On trademarks / Herbert Bayer; value: Formal values in trademark design / Alvin Lustig; value: The trademarks as an illustrative device / Paul Rand; value: Trademarks/tradenames / Will Burtin; value: The trademark in production identification / H. Creston Doner; value: The trademark applied / Egbert Jacobson.