The milk mustache book
Subtitle: a behind-the-scenes look at America's favorite advertising campaign
By: Jay Schulberg, with Bernie Hogya and Sal Taibi.
Contributors: Hogya, Bernie.; Taibi, Sal.
Edition: 1st ed.
Publisher: Ballantine Books
Published: 1998
Place of publication: New York
Language: eng
Number of pages: 153
Subjects: Advertising -- Milk; Milk trade -- United States
Notes: Includes index.