Comprare all'americana
Subtitle: le origini della rivoluzione commerciale in Italia, 1945-1971
By: Emanuela Scarpellini.
Series: Storia e studi sull'impresa
Publisher: Il Mulino
Published: 2001
Place of publication: Bologna
Language: ita
Number of pages: 352
Subjects: Consumer behavior -- Italy.; Consumers -- Italy.; Consumption (Economics) -- Italy.; Marketing -- Italy.; Consumer behavior -- United States.; Consumers -- United States.; Consumption (Economics) -- United States.; Marketing -- United States.
Notes: Includes bibliographical references and index.