Public relations cases
By: Jerry A. Hendrix, Darrell C. Hayes.
Contributors: Hayes, Darrell C.
Edition: 7th ed.
Publisher: Thomson/Wadsworth
Published: 2007
Place of publication: [Southbank, Victoria], Australia; [Belmont, Calif.], United States
Language: eng
Number of pages: 449
ISBN-13: 9780495050285
Subjects: Public relations -- United States -- Case studies.; Publicity -- Case studies.
Genres: Case studies.
Notes: Includes bibliographical references and index.