Mission, Inc.
Subtitle: a practitioner's guide to social enterprise
By: Kevin Lynch and Julius Walls, Jr.
Contributors: Walls, Julius.
Series: Social venture network series
Publisher: Berrett-Koehler Publishers, Inc.
Published: 2009
Place of publication: San Francisco, Calif
Language: eng
Number of pages: 216
ISBN-13: 9781576754795
Subjects: Entrepreneurship -- Moral and ethical aspects; Social entrepreneurship; Social responsibility of business; Industrial management -- Moral and ethical aspects; Quality of work life
Other titles: Guide to social enterprise
Notes: Includes bibliographical references and index.
Table of contents: title: The most successful business on earth; title: The ten paradoxes of social enterprise; title: Doing good versus doing well: balancing impact and profit; title: Form versus function: choosing the right structure; title: Planning versus practice: working with discipline; title: Debits versus credits: creating financial health; title: Do-gooders versus good doers: hiring the best people; title: Perception versus reality: marketing on higher ground; title: Value versus waste: leaning the enterprise; title: Metrics versus instinct: measuring success; title: Growth versus focus: expanding sensibly; title: Sweat equity versus blood equity: caring for yourself.