Services Marketing Management, Third Edition (Services Marketing Management)
Edition: 3 edition
Publisher: Butterworth-Heinemann
Published: April 11, 2006
Language: eng
Format: Paperback
Number of pages: 280
ISBN-13: 9780750666749
Subjects: Sales & marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Industries - Hospitality, Travel & Tourism; Marketing - General; Business & Economics / Marketing / General