Logos and no gos
Subtitle: how to understand and get the most out of your brand IP
By: Geoff Steward.
Publisher: J. Wiley & Sons; Wiley
Published: 2007
Place of publication: Chichester, West Sussex, England; Hoboken, NJ
Language: eng
Number of pages: 222
ISBN-13: 9780470060377
Subjects: Intellectual property -- England.
Notes: Includes index.
Table of contents: title: Creating and identifying your IP; title: Registering your IP; title: Housekeeping your trade mark portfolio; title: IP and your employees; title: Exploitation of your IP; title: Policing your IP; title: How are your IP rights infringed?; title: Enforcing your IP and the remedies available to you; title: How to avoid infringing other people's IP; title: Registering and protecting your domain names; title: The take-home message.