Acquiring, Processing, and Deploying
Subtitle: Voice of the Customer
Publisher: CRC
Published: September 25, 2000
Language: eng
Format: Hardcover
Number of pages: 296
ISBN-13: 9781574442908
Subjects: Customer services; Entrepreneurship; Customer Service; Business & Economics; Business / Economics / Finance; Business/Economics; Management; Engineering - Mechanical; Business & Economics / Sales & Selling
First sentence: The backbone of a commercialization process is the Voice of the Customer (VOC).