The Corporate Identity Reader
Edition: 1 edition
Publisher: Routledge
Published: December 15, 2007
Language: eng
Format: Paperback
Number of pages: 368
ISBN-13: 9780415370998
Subjects: Public Relations; Business & Economics; Business / Economics / Finance; Business/Economics; Corporate & Business History - General; Marketing - General; Business & Economics / Marketing / General; Sales & Selling - General; Corporate image; Organizational behavior