Global Alliances in Tourism and Hospitality Management
Contributors: John C. Crotts (Editor); Dimitrios Buhalis (Editor); Roger March (Editor)
Publisher: Haworth Press
Published: March 29, 2000
Language: eng
Format: Hardcover
Number of pages: 166
ISBN-13: 9780789007834
Subjects: Service industries; Hospitality industry; Business / Economics / Finance; Business & Economics; Business/Economics; Tourism; Industries - General; Economics - General; Industries - Hospitality, Travel & Tourism
First sentence: The development and management of alliances ¡s a critical strategic skill in hospitality and tourism.