Underwriting 101
Subtitle: Selling College Radio (Lea's Communication)
Edition: 1 edition
Publisher: Lawrence Erlbaum
Published: August 1, 2000
Language: eng
Format: Paperback
Number of pages: 216
ISBN-13: 9780805848113
Subjects: Sales & marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Advertising & Promotion; Radio - Reference; Television - General; Performing Arts / Television / General; Sales & Selling - General