Entrepreneur magazine
Subtitle: bringing your product to market
By: Don Debelak.
Contributors: Debelak, Don.
Series: The Entrepreneur magazine small business series
Publisher: J. Wiley
Published: 1997
Place of publication: New York
Language: eng
Number of pages: 356
Subjects: New products -- Management; New products -- Marketing
Other titles: Bringing your product to market; Entrepreneur (Santa Monica, Calif.)
Description: In this book, you'll learn what every inventor and entrepreneur needs to know about manufacturing techniques, product design, distribution channels, patents, licensing, and cash flow.

You'll also discover how to handle some very tricky issues that are crucial to your success, including knowing when your product is market ready, creating a step-by-step product-to-market strategy, adjusting your strategy to changing market conditions, finding financial help from investors, manufacturers, and distributors, and having manufacturers pay development costs prior to licensing.
Notes: Includes bibliographical references (p. 337-339) and index.
Rev. ed. of: How to bring a product to market for less than $5,000. 1992.