The new recruit
Subtitle: what your association needs to know about X, Y, and Z
By: Sarah L. Sladek.
Publisher: Expert Pub.
Published: 2007
Place of publication: Andover, Minn
Language: eng
Number of pages: 129
ISBN-13: 9781931945660
Subjects: Associations, institutions, etc. -- Membership.; Associations, institutions, etc. -- Management.; Generation X.; Generation Y.
Description: Brings to light challenges that Boomer-centric membership associations are experiencing and viable solutions that association executives can implement to successfully recruit and retain younger generations.