Strategy: Winning in the Marketplace
Subtitle:  Core Concepts, Analytical Tools, Cases
Edition: 1 edition
Publisher: McGraw-Hill/Irwin
Published: August 8, 2003
Language: eng
Format: Hardcover
Number of pages: 976
ISBN-13: 9780072847703
Subjects: Management & management techniques; Corporate Planning; Industrial Economics (General); Business & Economics; Business / Economics / Finance; Business/Economics; Management - General; Business & Economics / Management; Industries - General; Conglomerate corporations; Industrial management; Management; Strategic Planning