The Pyramid Principle 
Subtitle: Logic in Writing and Thinking
Publisher: Pearson Education Ltd.
Published: 2002
Language: eng
Format: Hardcover
Number of pages: 192
ISBN-13: 9780273659037
Description: The communication of ideas, whether to colleagues or clients, is one of the key factors in determining personal success. The Pyramid Principle shows how to structure and present arguments so that they gain immediate understanding.