Shopping center niche marketing
Subtitle: how to find and profit from market segments.
Contributors: International Council of Shopping Centers.
Publisher: International Council of Shopping Centers
Published: 1994
Place of publication: New York
Language: eng
Number of pages: 74
Subjects: Market segmentation -- United States -- Case studies.; Shopping centers -- United States -- Case studies.; Marketing research -- United States.
Other titles: Niche marketing
Notes: Includes bibliographical references (p. 69-74).