Communication and PR from a cross-cultural standpoint
Subtitle: practical and methodological issues
By: Valérie Carayol & Alex Frame
Contributors: Frame, Alex, 1976-
Publisher: Peter Lang
Published: 2012
Place of publication: Bruxelles; New York
Language: eng
ISBN-13: 9789052018775
Subjects: Public relations; Cross-cultural studies; Intercultural communication
Notes: Includes bibliographical references and index.