Retail marketing
By: edited by Gary Akehurst and Nicholas Alexander.
Contributors: Akehurst, Gary, 1951-; Alexander, Nicholas, 1960-
Publisher: Frank Cass
Published: 1995
Place of publication: London
Language: eng
Number of pages: 238
Subjects: Retail trade.; Marketing.; Consumer behavior.; Retail trade -- Great Britain.
Notes: Includes bibliographical references.
"First appeared in The Services Industries Journal, 1984-95"--T.p. verso.