101 design methods
Subtitle: a structured approach for driving innovation in your organization
By: Vijay Kumar
Publisher: Wiley
Published: 2012
Place of publication: Hoboken, N.J
Language: eng
Number of pages: 326
ISBN-13: 9781118083468
Subjects: Technological innovations; Organizational change
Other titles: One hundred one design methods; One hundred and one design methods
Description: The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.
Notes: Includes index.