Images and advertising
Subtitle: four essays
By: Iain Beavan ... [et al.]
Contributors: Beavan, Iain; Scottish Centre for the Book
Series: Edward Clark seminars
Publisher: Merchiston Pub.
Published: 2002
Place of publication: Edinburgh
Language: eng
Number of pages: 82
Subjects: Advertising -- Great Britain -- History
Notes: At head of title: Scottish Centre for the Book

Includes bibliographical references
Table of contents: title: Advertising judiciously : Scottish nineteenth-century publishers and the British market -- Iain Beavan; title: Corporate images, 1886 : advertising at the International Exhibition of Industry, Science and Art -- Rosemary Addison; title: "Something new for ladies" : advertising to nurses in Britain, 1887-1939 -- Elaine Thomson; title: Case of shortbread : the presentation of national and regional identity in biscuit manufacturers' Christmas catalogues-- Heather Holmes