The classification of consumer goods
Subtitle: an empirical study
By: [by] Barnett Greenberg and Danny Bellenger.
Contributors: Bellenger, Danny N., 1946- joint author.
Publisher: Publishing Services Division, School of Business Administration, Georgia State University
Published: 1974
Place of publication: Atlanta
Language: eng
Number of pages: 82
Subjects: Consumers.; Consumer education.; Shopping.; Consumer goods.
Notes: Includes bibliographical references.