Mass media research
Subtitle: anintroduction
By: Roger D. Wimmer, Joseph R. Dominick.
Contributors: Dominick, Joseph R.
Edition: 5th ed.
Series: Wadsworth series in mass communication and journalism; Wadsworth series in journalism and mass communication
Publisher: Wadsworth
Published: 1997
Place of publication: Belmont [Calif.]
Language: eng
Number of pages: 498
Subjects: Mass media -- Research.
Notes: Includes bibliographical references and indexes.