The $100 Startup
Subtitle: reinvent the way you make a living, do what you love, and create a new future
Publisher: Crown Business
Published: 2012
Place of publication: New York
Language: eng
Format: Hardcover
ISBN-13: 9780307951526
Table of contents: title: Prologue : Manifesto : a short guide to everything you want; title: Pt. 1: Unexpected entrepreneurs.; title: Renaissance : you already have the skills you need--you just have to know where to look; title: Give them the fish : how to put happiness in a box and sell it; title: Follow your passion--maybe : get paid to do what you love by making sure it connects to what other people want; title: The rise of the roaming entrepreneur : "location, location, location" is overrated; title: The new demographics : your customers all have something in common, but it has nothing to do with old-school categories; title: Pt. 2: Taking it to the streets.; title: The one-page business plan : if your mission statement is much longer than this sentence, it could be too long; title: An offer you can't refuse : the step-by-step guide to creating a killer offer; title: Launch! A trip to Hollywood from your living room or the corner coffee shop; title: Hustling : the gentle art of self-promotion : advertising is like sex--only losers pay for it; title: Show me the money : unconventional fundraising from Kickstarter to unlikely car loans; title: Pt. 3: Leverage and next steps.; title: Moving on up : tweaking your way to the bank : how small actions create big increases in income; title: How to franchise yourself : instructions on cloning yourself for fun and profit; title: Going long : become as big as you want to be (and no bigger); title: But what if I fail? How to succeed even if your roof caves in on you