Revealing Corporate Brands
Edition: 1 edition
Publisher: Routledge
Published: December 31, 2010
Language: eng
Format: Paperback
Number of pages: 352
ISBN-13: 9780415370875
Subjects: Sales & marketing; Business & Economics; Business/Economics; Business & Economics / General; Corporate & Business History - General; Management - General; Brand name products; Case studies; Corporate image