Cultural critique and the global corporation
By: edited by Purnima Bose and Laura E. Lyons, afterword by Christopher Newfield
Publisher: Indiana University Press
Published: 2009
Place of publication: Bloomington; Indianapolis
Language: eng
Number of pages: 248
ISBN-13: 9780253300294; 9780253221629
Description: Cultural Critique and the Global Corporation examines the stories that corporations tell about themselves - and explores the powerful influence of corporations in the transformation of cultural and social life. Six case studies draw on CEO memoirs, annual reports, management manuals, advertising campaigns, and other sources to analyze the self-representations and rhetorical maneuvers that corporations use to obscure the full extent of their power. Images of corporate character and responsibility are intertwined with the changes in local economy, politics, and culture wrought by globalization and neoliberalism. The contributors to this volume describe the effects of specific corporate practices on individuals and communities and how activists and academics are responding to labor and environmental abuses. -- from back cover.
Notes: Includes bibliographical references and index.