Research
Subtitle: an operational approach
Contributors: Doherty, Daniel, 1954-
Edition: 2nd ed.
Publisher: Printed in Canada by Camosun College Printshop
Published: 2011
Place of publication: Victoria, BC
Language: eng
Number of pages: 117
ISBN-13: 9780987858818
Subjects: Research; Methodology; Recherche; Méthodologie
Notes: "By Kermit Carlson, 1988 & 2001, Applied Communication Program, Camosun College, Victoria, BC, Canada. Revised by Daniel Doherty, 2011".

Includes bibliographical references: p. 95.
Table of contents: title: 1. Analysing observations; title: 2. Scientific method; title: 3. Experimental vs. non-experimental; title: 4. Variance; title: 5. Statistics; title: 6. Reliability and validity; title: 7. Sampling; title: 8. Measurement; title: 9. Survey instruments; title: 10. Collecting information; title: 11. Interpreting the mean; title: 12. Presenting results; title: 13. Research ethics; title: 14. Mass media research; title: App. 1. Analysis of statistical means; title: App. 2. Research proposals and reports.