Consumer behavior.
Subtitle: v.[1]- 1954-.
Contributors: Clark, Lincoln Harold, 1910-; Consumer Behavior Incorporated
Publisher: New York University Press.
Place of publication: New York
Language: eng
Subjects: Consumers -- Periodicals
Genres: Periodicals
Notes: Each volume has also a distinctive title: v.1, The dynamics of consumer reaction.--v.2, The life cycle and consumer behavior.--v.3, Research on consumer reactions

"Sponsored by Consumer Behavior, Incorporated" (called in 1954, Committee for Research on Consumer Attitudes and Behavior)

Editor: v.1- L. H. Clark