The use of special events as a marketing tool in major league baseball
By: by Jo-Ann Reker
Publisher: Central Missouri State University
Published: 1980
Place of publication: Warrensburg, Mo
Language: eng
Number of pages: 44
Subjects: Baseball; Economic aspects; Special events; Marketing
Notes: Typescript (photocopy).

Thesis (M.S.)--Central Missouri State University, 1980.

Includes bibliographical references (leaves 36-37).