Marketing your event planning business
Subtitle: a creative approach to gaining the competitive edge
By: Judy Allen.
Publisher: Wiley; J. Wiley & Sons Canada
Published: 2004
Place of publication: Mississauga, Ont
Language: eng
Number of pages: 246
Subjects: Special events -- Planning.; Special events industry -- Marketing.
Notes: Includes bibliographical references (p. [219]-221) and index.