激活传媒
Subtitle: zhuan mei jing zheng li fa jue yu zhi xing ce lüe = Activating the media
By: Lu Xiaohua zhu
Edition: Di 1 ban.
Publisher: Zhong xin chu ban she
Published: 2004
Place of publication: Beijing Shi
Language: chi
Number of pages: 373
Subjects: Mass media; Management; Da zhong zhuan bo
Other titles: Ji huo zhuan mei; Activating the media; Jihuo Chuanmei