Marketing
Subtitle: Connecting with Customers
Edition: 1 edition
Publisher: Prentice Hall
Published: November 6, 1998
Language: eng
Format: Paperback
Number of pages: 592
ISBN-13: 9780023502514
Subjects: Sales & marketing; Marketing Management; Business & Economics; Business / Economics / Finance; Business/Economics; Advertising & Promotion; Customer Service; Marketing - General; Consumer satisfaction; Management; Marketing