Consumer Innovation at the Base of the Pyramid
Subtitle: Emerging Patterns of User Innovation in a Resource-Scarce Setting
Publisher: Springer Gabler
Published: Apr 10, 2014
Format: paperback
Number of pages: 188
ISBN-13: 9783658051044
Notes: Source title: Consumer Innovation at the Base of the Pyramid: Emerging Patterns of User Innovation in a Resource-Scarce Setting (Forschungs-/Entwicklungs-/Innovations-Management)