Managerial identification of competitors
By: Bruce H. Clark, David B. Montgomery
Contributors: Montgomery, David Bruce; Marketing Science Institute
Series: Report -- no. 98-127; Report (Marketing Science Institute) -- no. 98-127
Publisher: Marketing Science Institute
Published: 1998
Place of publication: Cambridge, Mass
Language: eng
Number of pages: 40
Subjects: Marketing -- Management; Competition
Notes: "Working paper."

"December 1998."

Includes bibliographical references (p. 35-40)