Synesthetic design
Subtitle: handbook for a multisensory approach
By: Michael Haverkamp
Publisher: Birkhäuser
Published: 2013
Place of publication: Basel
Language: und
Number of pages: 464
ISBN-13: 9783034607155
Subjects: Industrial design; Synesthesia; Senses and sensation; Cognitive neuroscience
Work titles: Synästhetisches Design
Notes: Includes bibliographical references (p. 433-452) and index.
Table of contents: title: Part 1. Task and fundamentals : What is synesthetic product design?; title: Product development as the design for all senses; title: Human-machine communication ; Functional design ; Product placement and brand identity ; The significance of multisensory environments; title: Fundamentals of perception : The senses of distance: seeing and hearing ; Physical senses of proximity ; Chemical senses ; Perceptual objects ; Subjective or objective? ; Qualia ; Grouping ; Gestalt principles ; Foreground and background; title: Part 2. Strategies of perception and design : Connection of modalities within the perceptual system : Overview ; Rules of connection ; Elementary connections; title: Finding similarities: cross-modal analogies : Analogy relationships ; Temporal analogy ; Intersensory attributes ; Analogy of motion and kinetic design ; Spatial analogies and soundscapes ; Functional analogy ; Tactile design; title: Recognizing familiar features: iconic connection : Associative connections ; Onomatopoeia ; Pictogram and auditory icon ; Associations to smell and taste ; The context; title: Understanding the meaning: symbols and metaphors : Symbolic connections ; Color symbolism ; Synesthetic metaphors ; Symbolism in brand design ; Musical symbolism; title: Exploring individual perception: genuine synesthesia : Hearing colors, seeing acoustic tones ; Smell, taste, and everything else ; Subjective color-form relations ; Movement of synesthetic images ; Visualization of meaning ; Why synesthesia?: Function and significance; title: Consciously constructing: mathematical and physical connections : Algorithms and concepts ; Objective color-sound relations; title: Part 3. Holistic design : Cumulation of sensory contributions : Segregation or integration ; Perceptual conflicts; title: The choice of customer-effective strategies : Assistance in decisions-making ; Examples of application ; Human-computer interaction; title: Elementary forms : Basic forms of perception ; Elementary design; title: Visualization of noise and music : Artistic and technical visualization ; Musical notation, graphics, and film; title: Perception and emotion; title: Future perspectives of synesthetic design : Design with all senses: for the senses ; Robustness ; Sustainability.