Running for office
Subtitle: the strategies, techniques, and messages modern political candidates need to win elections
By: by Ronald A. Faucheux.
Publisher: M. Evans & Co.
Published: 2002
Place of publication: New York, NY
Language: eng
Number of pages: 224
Subjects: Campaign management -- United States.; Political campaigns -- United States.; Elections -- United States.
Description: "Providing practical insights and vote-winning tips, this book is an invaluable resource for candidates - newcomer, challenger and experienced incumbent alike - pursuing a political career at any level." "As campaigns have become more expensive, sophisticated, and competitive, today's candidates need a clear understanding of the challenges they will face - as well as the tools and techniques available to them.".

"Put together in one place for the first time, Running for Office covers the essentials of assembling a winning campaign, from big-picture items to the smallest details."--BOOK JACKET.