Applying total quality to sales
By: Cas Welch and Pete Geissler.
Contributors: Geissler, Pete, 1933-
Publisher: ASQC Quality Press
Published: 1995
Place of publication: Milwaukee, Wis
Language: eng
Number of pages: 92
Subjects: Marketing -- Management -- Case studies.; Sales management -- Case studies.; Total quality management -- Case studies.
Genres: Case studies.
Notes: Includes bibliographical references (p. 87-88) and index.