Taḳanon "Taḥaruyot ʻitsuv ha-mutsar"
Publisher: Miśrad ha-misḥar ṿeha-taʻasiyah, ha-Makhon ha-Yiśreʻeli la-ʻarizah ule-ʻitsuv ha-mutsar
Published: 1966
Place of publication: [Jerusalem]
Language: heb
Number of pages: 29
Subjects: Product management; Product differentiation