Stealing MySpace
Subtitle: the battle to control the most popular website in America
By: Julia Angwin.
Publisher: Random House
Published: 2009
Place of publication: New York
Language: eng
Format: Hardcover
Number of pages: 371
ISBN-13: 9781400066940
Subjects: MySpace (Firm); Internet industry -- United States
Description: Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of MySpace and sheds light on the dizzying backroom deals that allowed Rupert Murdoch to snatch this Internet powerhouse from Viacom's grasp.
Notes: Includes bibliographical references and index.
Table of contents: title: Author's Note
pagenum: vii; label: 1
title: Stealing MySpace
pagenum: 3; label: 2
title: Circle of Friends
pagenum: 6; label: 3
title: Rising From the Ashes
pagenum: 20; label: 4
title: The Trailer Park of the Internet
pagenum: 30; label: 5
title: Struggling to Survive
pagenum: 39; label: 6
title: The Fakster Revolution
pagenum: 50; label: 7
title: Building MySpace
pagenum: 59; label: 8
title: The Boardroom Coup
pagenum: 69; label: 9
title: The Fix-It-Later Philosophy
pagenum: 80; label: 10
title: Operation Show Time
pagenum: 90; label: 11
title: Are We Missing the Next Google?
pagenum: 96; label: 12
title: Tsunami
pagenum: 108; label: 13
title: Independence
pagenum: 115; label: 14
title: The King of Spyware
pagenum: 128; label: 15
title: Schmuck Insurance
pagenum: 140; label: 16
title: The Game is On
pagenum: 146; label: 17
title: Project Ivory
pagenum: 156; label: 18
title: Holding a Tiger by the Tail
pagenum: 169; label: 19
title: A Fine Line Between Risque and Dirty
pagenum: 180; label: 20
title: "A Place for Fiends"
pagenum: 191; label: 21
title: Pebble Beach
pagenum: 202; label: 22
title: Ware Against Web 2.0
pagenum: 214; label: 23
title: Number One in Every Market
pagenum: 224; label: 24
title: Beyond the Banner Ad
pagenum: 236; label: 25
title: The Facebook Revolution
pagenum: 246; label: 26
title: MySpace 2.0
pagenum: 254; label: 27
title: Digital Identity
pagenum: 262; title: Epilogue
pagenum: 267; title: Acknowledgments
pagenum: 269; title: Notes
pagenum: 271; title: Index
pagenum: 357