Market analysis
Subtitle: assessing your business opportunities
By: Robert E. Stevens, Philip K. Sherwood, Paul Dunn.
Contributors: Sherwood, Philip K.; Dunn, J. Paul.
Publisher: Haworth Press
Published: 1993
Place of publication: New York
Language: eng
Number of pages: 240
Subjects: New business enterprises -- Planning; New products -- Marketing; Strategic planning
Notes: Includes bibliographical references and index.