Inside the minds
Subtitle: leading marketers : industry leaders share their knowledge on the future of marketing, advertising, and building successful brands
Series: Inside the minds; Inside the minds
Publisher: Aspatore Books
Published: 2001
Place of publication: [Bedford, MA]
Language: eng
Format: [electronic resource] :
Number of pages: 172
ISBN-13: 9781587625312
Subjects: Management; Marketing research; Effective frequency; Brand name products; Marketing; Brand loyalty; Advertising
Other titles: Leading marketers
Notes: "Real world intelligence from industry insiders"--Cover.

Description based on print version record.