Marketing in an electronic age
By: edited by Robert D. Buzzell ; contributors, Vincent P. Barabba ... [et al.]. --
Contributors: Barabba, Vincent P., 1934-; Buzzell, Robert D. 1933-
Series: Research colloquium / Harvard Business School
Place of publication: Boston, Mass
Number of pages: 404
Subjects: Electronic marketing -- Addresses, essays, lectures.; Electronic marketing -- United States -- Addresses, essays, lectures.
Notes: Bibliography: p. 380-395. *** Includes index.

6