The decision to enter consumer direct initiatives by supermarket companies
By: Kristen Park, John L. Park.
Contributors: Park, John L.; New York State College of Agriculture and Life Sciences. Dept. of Applied Economics and Management.; Cornell University. Food Industry Management Program.
Series: R.B -- 2000-04.; R.B. (New York State College of Agriculture and Life Sciences. Dept. of Agricultural, Resource, and Managerial Economics) -- 2000-4.
Publisher: Dept. of Applied Economics and Management, College of Agriculture and Life Sciences, Cornell University
Published: 2000
Place of publication: Ithaca, NY
Language: eng
Number of pages: 44
Subjects: Direct selling -- United States.; Teleshopping -- United States.; Supermarkets -- United States.
Notes: "Food Industry Management, Cornell University."

"October 2000."

Includes bibliographical references (p. 27-28).