How to create and manage a mutual fund or exchange-traded fund
Subtitle: a professional's guide
By: Melinda Gerber.
Series: Wiley finance series
Publisher: John Wiley & Sons, Inc.
Published: 2008
Place of publication: Hoboken, N.J
Language: eng
ISBN-13: 9780470120552
Subjects: Mutual funds -- United States -- Management; Exchange traded funds -- United States -- Management; Portfolio management -- United States
Notes: Includes bibliographical references and index.
Table of contents: title: Preface; title: Acknowledgments; title: About the author; title: Create and manage a mutual fund; title: Why the world needs another mutual fund; title: Money, product differentiation and distribution; title: Price and customer service; title: Spreading the word with promotion and publicity; title: Building your mutual fund team; title: The steps to start a mutual fund; title: Create and manage an exchange-traded fund; title: ETFs : the mutual fund's next evolution; title: Building your exchange-traded fund team; title: Afterword; title: Appendix A: what to expect in your first year; title: Appendix B: selling your business; title: Appendix C:; title: Appendix D: list of service provider questions; title: Notes; title: Index.