Competitors
Subtitle: outwitting, outmaneuvering, and outperforming
By: Liam Fahey.
Publisher: Wiley
Published: 1999
Place of publication: New York
Language: eng
Number of pages: 558
Subjects: Business intelligence.; Competition.; Organizational learning.
Description: In Competitors, international strategy guru Liam Fahey provides a new integrated, comprehensive method for analyzing the competition. Called competitor learning, the method is the product of Fahey's 15 years of consulting, researching, and teaching competitor analysis in cutting-edge companies in the United States and Europe. It combines a system for identifying critical competitor data with a series of analytical frameworks to help you develop powerful strategic insights.

Competitors teaches managers how to know their competition as thoroughly as they know their own organization, and how to use that knowledge to outwit, outmaneuver, and outperform rivals.
Notes: Includes bibliographical references and index.