International marketing strategies, West-Asia
By: [14th International Marketing Congress].
Contributors: Institute of Marketing & Management.; American Marketing Association.
Publisher: Institute of Marketing & Management
Published: 1987
Place of publication: New Delhi
Language: eng
Number of pages: 104
Subjects: Export marketing -- Middle East -- Congresses.
Description: Papers and abstracts of papers.
Notes: Includes bibliographies.
"In cooperation with the American Marketing Association and several other bodies"--Editorial.