Contemporary issues in social media marketing
By: edited by Bikramjit Rishi and Subir Bandyopadhyay
Published: 2018
Language: eng
Number of pages: 328
ISBN-13: 9781138679177; 9781138679184
Subjects: Marketing; Social marketing; Internet marketing; Customer relations; Social media
Other titles: Social media marketing
Notes: Includes bibliographical references and index.