Advertising and sales promotion
Subtitle: cost-effective techniques for your small business
By: William H. Brannen.
Publisher: Prentice-Hall
Published: 1983
Place of publication: Englewood Cliffs, N.J
Language: eng
Number of pages: 247
Subjects: Advertising.; Sales promotion.; Small business.
Notes: Includes bibliographical references and index.
"A Spectrum book."