Communicating clearly about science and medicine
Subtitle: making data presentations as simple as possible-- but no simpler
By: by John Clare
Publisher: Gower; Gower Pub Co
Published: 2011
Place of publication: Farnham, Surrey, England; Burlington, VT
Language: eng
ISBN-13: 9781409440376; 9781409440383
Subjects: Communication in science
Notes: Includes bibliographical references and index.
Table of contents: title: Science communication in the 21st century; title: The seven challenges of communicating science; title: Preparing your talk; title: Illustrating your talk; title: The performance : delivering your talk; title: Medicine and science in the media; title: Media interview techniques; title: Every interaction counts.