En modell för optimal marknadssegmentering
Subtitle: Belyst med data fraan 1960-talets svenska bilservicemarknad.
Series: Lund business studies -- No. 4
Publisher: Studentlitteratur
Published: 1967
Place of publication: Lund
Language: swe
Number of pages: 323
Notes: With an English summary.

Dokterafhandling, Handelshögskolan i Göteborg.