Produktutvecklingsprocesser
Subtitle: en studie ur marknadsföringssynvinkel av produktutveckling i svenska företag
By: Bengt Brodin.
Publisher: Ekonomiska forskningsinstitutet vid Handelshögskolan i Stockholm
Published: 1976
Place of publication: Stockholm
Language: swe
Subjects: Marketing -- Management -- Case studies.
Genres: Case studies.
Notes: Bibliography: v. 1, p. 264-268.
Thesis--Handelshögskolan, Stockholm.
Errata slip inserted in v. 1.
Summary in English in v. 1.
Includes index in v. 1.
Table of contents: title: del 1. Analys.; title: del 2. Praktikfallsbeskrivningar.