The Cult of the Luxury Brand
Subtitle:  Inside Asia's Love Affair With Luxury
Publisher: Nicholas Brealey Publishing
Published: January 9, 2007
Language: eng
Format: Hardcover
Number of pages: 314
ISBN-13: 9781904838050
Subjects: Sales & marketing; Social aspects; General; Asia; Social Science; Archaeology / Anthropology; Sociology; Marketing - Product Management; Luxuries; Anthropology - Cultural; Consumer Behavior - General; Brand name products; Marketing