Marketing
Subtitle: functions, mediums, practices, variations, and appraisal
By: by Floyd L. Vaughan.
Series: Farrar & Rinehart business administration series; S. H. Patterson, editor
Publisher: Farrar & Rinehart, inc.
Published: 1942
Place of publication: New York
Language: eng
Number of pages: 639
Subjects: Marketing.
Notes: "Supplementary readings" at end of each chapter.