Dal marchio alla brand image
By: [Giancarlo] Iliprandi, [Giorgio] Lorenzi, [Jacopo] Pavesi
Series: Grammatica del comunicare -- 4
Publisher: Lupetti
Published: 2005
Place of publication: Milano
Language: ita
Number of pages: 160
Subjects: Commercial art; Trademarks; Corporate image; Design
Notes: Articles prev. publ. in Linguaggio grafico 4, 1983.

On cover: Progettazione visiva.

Includes bibliographical references.