Upravlenie vyborom
Subtitle: iskusstvo strizhki narodnykh mass
By: Aleksandr Nikonov
Series: Tochka zrenii͡a; Tochka zrenii͡a (Izdatelʹstvo NT͡S ĖNAS)
Publisher: Ėnas; Piter
Published: 2008
Place of publication: Moskva; Sankt-Peterburg
Language: rus
Number of pages: 301
ISBN-13: 9785931968094; 9785911808938
Subjects: Advertising; Psychological aspects; Mass media and public opinion; Publicité; Aspect psychologique; Médias et opinion publique