Ressourcenbasierte Erschliessung neuer Märkte
Subtitle: dargestellt am Beispiel der Textilindustrie
By: Markus Dömer.
Series: Schriften zu Marketing und Management -- Bd. 43
Publisher: P. Lang
Published: 2002
Place of publication: Frankfurt am Main; New York
Language: ger
Number of pages: 250
Notes: Originally presented as the author's thesis (doctoral)--Universität Münster, 2002.

Includes bibliographical references (p. 233-250).