Global perspectives on advertising self-regulation
Subtitle: principles and practices in thirty-eight countries
By: Jean J. Boddewyn ; foreword by Norman Vale.
Publisher: Quorum Books
Published: 1992
Place of publication: Westport, Conn
Language: eng
Number of pages: 234
Subjects: Advertising -- Self-regulation.
Notes: Includes bibliographical references (p. 18-20) and index.