Innovation and entrepreneurship
By: John Bessant and Joe Tidd
Contributors: Tidd, Joseph, 1960-
Edition: 2nd ed.
Publisher: Wiley
Published: 2011
Place of publication: Chichester, West Sussex, UK; Hoboken, NJ
Language: eng
Number of pages: 604
ISBN-13: 9780470711446
Subjects: Creative ability in business; Entrepreneurship; BUSINESS & ECONOMICS / General
Description: "Developed specifically for undergraduate students, Innovation and Entrepreneurship is an accessible, introductory text written primarily for those studying business and management but also engineering and science degrees with management courses.The book features contemporary applications such as services (public and private), innovation for sustainability, social entrepreneurship, innovation for development, and creating and capturing value from innovation and entrepreneurship. In this second edition the authors develop an explicit process model of entrepreneurship with clearer links between innovation and entrepreneurship"--
Notes: Includes bibliographical references and index.
Table of contents: title: The innovation imperative; title: Social entrepreneurship and innovation; title: Globalisation, development and sustainability; title: Individual and organisational characteristics; title: Sources of innovation; title: Searching for opportunities; title: Building the case; title: Exploiting networks; title: Developing new products and services; title: Creating new ventures; title: Exploiting knowledge and intellectual property; title: Creating value and growing ventures; title: Learning to manage innovation.