Advertising at war
Subtitle: business, consumers, and government in the 1940s
By: Inger L. Stole
Series: The history of communication
Publisher: University of Illinois Press
Published: 2012
Place of publication: Urbana
Language: eng
Number of pages: 280
ISBN-13: 9780252037122; 9780252078651
Subjects: Advertising; World War, 1939-1945; Public relations; Corporations; Advertising Council; Propaganda; History
Notes: Includes bibliographical references and index.
Table of contents: title: Prelude to war; title: Advertising navigates the defense economy; title: The initial year of the Advertising Council; title: The consumer movement's return; title: Advertising, Washington, and the renamed War Advertising Council; title: The increasing role of the War Advertising Council; title: Peace and the reconversion of the Advertising Council.