An econometric analysis of the demand for RTE cereal
Subtitle: product market definition and unilateral market power effects
By: Ronald W. Cotterill and Lawrence E. Haller
Series: Food Marketing Policy Center research report -- no. 35; Research report (University of Connecticut. Food Marketing Policy Center : Online) -- no. 35
Publisher: Department of Agricultural and Research Economics, University of Connecticut
Published: 1997
Place of publication: Storrs, CT
Language: eng
Number of pages: 59
Subjects: Cereal products industry; Econometric models; Prepared Cereals
Notes: "September 1997"--Cover.

"This research report is the econometric analysis of product market definition and unilateral market power that the senior author presented as expert economic witness for the state of New York in 'State of New York v. Kraft General Foods et al.' at trial in September 1994"--p. vii.

Includes bibliographical references (pages 19-20).