Fashion
By: Mike Hobbs
Series: The Young Entrepreneurs' Club
Publisher: Franklin Watts; Franklin Watts Ltd
Published: 2012
Place of publication: London
Language: eng
Number of pages: 43
ISBN-13: 9781445110530
Subjects: Entrepreneurship; Juvenile literature; Fashion
Description: "Students interested in fashion learn what it takes to become young entrepreneurs in the industry. Successful fashion moguls are spotlighted, and step-by-step instructions are given to jump-start the thought process of starting a business in fashion. Questions throughout the book challenge critical thinking"--Provided by publisher.
Notes: Includes index.
Table of contents: title: Fashion highlights; title: What makes a successful entrepreneur?; title: Trying out your ideas; title: Research your market; title: Finding start-up funds; title: Developing your product; title: Will it wear well?; title: Know your competition; title: Budget for success; title: Gathering support; title: Leading from the front; title: Work out a marketing plan; title: Spreading the word; title: The big day; title: Don't rest : could you do better?; title: Putting things right; title: Next steps.