Strategies for international industrial marketing
Subtitle: the management of customer relationships in European industrial markets
By: edited by PeterW. Turnbull and Jean-Paul Valla.
Contributors: Turnbull, Peter W.; Valla, Jean-Paul.
Publisher: Routledge
Published: 1989
Place of publication: London
Language: eng
Notes: Reprint of ed. published by Croom Helm, 1986.