International Business
Publisher: Taylor and Francis; Taylor & Francis Group
Published: 2017
Place of publication: London
Language: eng
ISBN-13: 9781351776806
Subjects: International business enterprises; Management; Sociology & Social Policy; Entreprises multinationales; Gestion
Description: "This book was published in 2003. Over the years the challenges of international business in organisation and culture have been one of the most intriguing issues facing managers. Attempts at organisational innovation have tried to strike a balance between local markets' responsiveness and global efficiency. This book presents an overview of changing attitudes to the globalization of the firm and traces the increasing sophistication of management techniques necessary to cope with the increasing complexity of business world wide. It contains readings on the management of international business from 1936 to 1998. Looking at managing abroad and the internationalism of firms including issues of appraising foreign investment opportunities, the foreign investment decision process and the evolution of the multinational enterprise. The operations and planning of the multinational firm are surveyed over time from early models of "Headquarters and Subsidiary" to global strategies. The key issues of international strategic alliances and joint ventures are also examined; concluding with approaches to forward looking international management."--Provided by publisher
Table of contents: title: Cover; title: Half Title; title: Title; title: Copyright; title: Contents; title: Acknowledgements; title: Series Preface; title: Introduction; title: PART I MANAGING ABROAD AND INTERNATIONALIZATION; title: 1 Dudley Maynard Phelps (1936), 'Policies of Migrating Companies', in Dudley Maynard Phelps and Mark Casson (eds), Migration of Industry to South America, New York and London: McGraw-Hill Book Company, Inc., pp. 271-87.; title: 2 Cleona Lewis (1948), 'Appraisal of Business Opportunities Abroad', in Cleona Lewis, The United States and Foreign Investment Problems, Washington DC: Brookings Institution, pp. 176-86.; title: 880-01; title: 3 Edith Tilton Penrose (1956), 'Foreign Investment and the Growth of the Firm', Economic Journal, 66, pp. 220-35.4 John H. Dunning (1998), 'Managerial Techniques Adopted by U.S. Firms and their Influence on U.K. Policy and Thought', in John H. Dunning, American Investment in British Manufacturing Industry, London: Routledge, pp. 248-84.; title: 5 Yair Aharoni (1999), 'The Foreign Investment Decision Process', in Peter J. Buckley and Pervez N. Ghauri (eds), The Internationalization of the Firm, London: International Thompson Press, pp. 3-13.; title: 6 Raymond Vernon (1966), 'International Investment and International Trade in the Product Cycle', Quarterly Journal of Economics, 80, pp. 190-207.7 Howard V. Perlmutter (1969), 'The Tortuous Evolution of the Multinational Corporation', Columbia Journal of World Business, 4, pp. 9-18.; title: 8 Jan Johanson and Finn Wiedersheim-Paul (1975), 'The Internationalization of the Firm â#x80;#x94; Four Swedish Cases', Journal of Management Studies, October, pp. 305-22.; title: 9 Jan Johanson and Jan-Erik Vahlne (1977), 'The Internationalization Process of the Firm â#x80;#x94; A Model of Knowledge Development and Increasing Foreign Market Commitments', Journal of International Business Studies, 8, pp. 23-32.10 Lars HallÃ©n and Finn Wiedersheim-Paul (1979), 'Psychic Distance and Buyer; title: Seller Interaction', Marknadoch SamhÃÞlle, 16, pp. 308-24.; title: PART II OPERATIONS AND PLANNING OF THE MULTINATIONAL FIRM; title: 11 Warren J. Keegan (1971), 'Multinational Marketing: The Headquarters Role', Columbia Journal of World Business, 6, pp. 85-90.; title: 12 John M. Stopford and Louis T. Wells Jr (1972), 'Developing an Organization for Multinational Business', in John M. Stopford and Louis T. Wells Jr (eds), Managing the Multinational Enterprise, London: Longman Group Ltd, pp. 9-29, 201-202.13 Richard W. Moxon (1975), 'The Motivation for Investment in Offshore Plants: The Case of the U.S. Electronics Industry', Journal of International Business Studies, 6, pp. 51-66.; title: 14 Peter Lorange (1976), 'A Framework for Strategic Planning in Multinational Corporations', Long Range Planning, June, pp. 30-37.