Driving growth through innovation
Subtitle: how leading firms are transforming their futures
By: Robert B. Tucker.
Edition: 2nd ed., rev. and updated.
Publisher: Berrett-Koehler Publishers
Published: 2008
Place of publication: San Francisco
Language: eng
Number of pages: 224
ISBN-13: 9781576754955
Subjects: Technological innovations -- Management; Technological innovations -- United States -- Management -- Case studies
Genres: Case studies
Notes: Includes bibliographical references (p. 191-201) and index.
Table of contents: title: What it takes to drive growth; title: Leading innovation; title: Cultivating the culture; title: Fortifying the idea factory; title: Mining the future; title: Filling the idea funnel; title: Producing powerful products; title: Generating growth strategies; title: Selling new ideas; title: Taking action in your firm.