TV, food marketing and childhood obesity
By: editor, Jason Y. Cartere.
Contributors: Cartere, Jason Y.
Publisher: Nova Science Publishers
Published: 2009
Place of publication: Hauppauge, NY
Language: eng
ISBN-13: 9781606921968
Subjects: Obesity in children; Food industry and trade; Television advertising
Notes: Includes index.
Table of contents: title: Overview of food marketing to children; title: Food industry initiatives to improve childrens diets and health; title: Products and packaging; title: New products and reformulations; title: Packaging; title: Labeling, advertising, and other promotions; title: Labeling; title: Advertising; title: Restrictions on advertising to children; title: Nutrition and healthy lifestyle advertising; title: Other marketing and promotions; title: Community outreach and education; title: Marketing and sale in schools; title: Media and entertainment industry initiatives to improve children's diets and health; title: Public service campaigns and program content; title: Licensing of popular characters; title: Food and beverage marketing to minority children; title: Advertising and marketing; title: Food industry initiatives; title: Media and entertainment industry initiatives; title: Self-regulatory standards for food marketing to children; title: Value of self-regulatory approach; title: Caru self-regulatory standards; title: Standards and enforcement; title: Analysis of self-regulation.