Emerging information technologies
Subtitle: a marketing opportunity
By: edited by Malcolm McDonald, Wendy Hewson, Hugh Wilson.
Contributors: McDonald, Malcolm.; Hewson, Wendy.; Wilson, Hugh, 1962-
Publisher: HCG Publications
Published: 1993
Place of publication: Olney, Buckinghamshire
Language: eng
Number of pages: 270
Subjects: Information storage and retrieval systems -- Marketing.; Marketing -- Technological innovations.; Database marketing.; Information networks.