The Ultimate Assist
Subtitle: The Relationship and Broadcast Strategies of the Nba and Television Networks (The Hampton Press Communication Series (Mass Media and Journalism Subseries).)
Contributors: Lee Becker (Editor)
Publisher: Hampton Press
Published: November 5, 2001
Language: eng
Format: Paperback
Number of pages: 272
ISBN-13: 9781572734081
Subjects: Basketball; Media studies; Current Affairs; Pop Arts / Pop Culture; Politics/International Relations; USA; Media Studies - Print Media; Journalism; Mass Media; National Basketball Associatio; National Basketball Association; Television broadcasting of spo; Television broadcasting of sports