Ut-MA-ningen
Subtitle: spelet om morgondagens konkurrensfördelar
By: Mats Lith ; [redaktör, Gunnar Winald].
Publisher: Esselte studium; Akademiförlaget
Published: 1989
Place of publication: [Stockholm]
Language: swe
Number of pages: 231
Subjects: Product management -- Sweden.; Marketing -- Sweden.
Notes: Includes bibliographical references.