Simply brilliant
Subtitle: how great organizations do ordinary things in extraordinary ways
By: William C. Taylor
Publisher: Portfolio/Penguin
Published: 2016
Language: eng
Number of pages: 256
ISBN-13: 9781591847755
Subjects: Organizational change; Organizational effectiveness; Organizational behavior; Success in business
Description: "Cofounder of Fast Company magazine and bestselling author of Mavericks at Work and Practically Radical shows how true business innovation can spring from the unlikeliest places"--Amazon.com.

"Disruption is the key to innovation. Whether you run a one-man startup or a global business behemoth, the only way to win big is by relentlessly rethinking the rules of your industry - no matter how tried-and-true they are. InSimply Brilliant, the visionary co-founder of Fast Company William C. Taylor goes behind the scenes at nineteen organizations that are revolutionizing their otherwise humdrum fields. These unlikely agents of change range from a parking garage that also serves as a wedding venue to a military insurance company that puts salespeople through simulated overseas deployment. What these businesses have in common, Taylor discovers, is a shared set of principles that enable them to pioneer disruptive innovation. By embracing these practical and often counter-intuitive strategies, leaders in any industry will be well on their way to upending the status quo and finding opportunity where competitors didn't or couldn't look." -- Provided by publisher.
Notes: Includes bibliographical references and index.
Table of contents: title: Stop Trying to Be the Best; Strive to Be the Only; title: What's your values proposition?; title: Why missionaries beat mercenaries (and passion beats drive); title: Don't Let What You Know Limit What You Can Imagine; title: Beyond the paradox of expertise; title: Interesting matters, interested in mandatory; title: It's Just as Important to Be Kind as to Be Clever; title: Civility is not the enemy of productivity; title: The tough-minded case for leading with love; title: The Allies You Enlist Matter More Than the Power You Exert; title: Serendipity as a way of life; title: Nobody wins unless everybody wins; title: Epilogue: what's your story?.