The SEM imperative
Subtitle: taking enrollment management online
By: Craig Westman and Penny Bouman.
Contributors: Bouman, Penny.; American Association of Collegiate Registrars and Admissions Officers.
Publisher: American Association of Collegiate Registrars and Admissions Officers
Published: 2007
Place of publication: Washington, DC
Language: eng
Number of pages: 187
Subjects: Universities and colleges -- United States -- Admission; School enrollment -- United States; Education, Higher -- United States -- Marketing
Other titles: Strategic enrollment management imperative
Notes: Includes bibliographical references (p. 183-187).