Peripheral vision
Subtitle: seven steps to seeing business opportunities sooner
By: George S. Day, Paul J.H. Schoemaker.
Contributors: Schoemaker, Paul J. H.
Publisher: Harvard Business School
Published: 2006
Place of publication: Boston, Mass
Language: eng
Number of pages: 248
Subjects: Marketing -- Management.; New products.; Strategic planning.; Industrial management.
Table of contents: title: The central importance of the periphery; title: Scoping : where to look; title: Scanning : how to look; title: Interpreting : what the facts mean; title: Probing : looking more closely; title: Acting : what to do, when, and how; title: Organizing : developing vigilance; title: Leading : agenda for improvement.