Key business concepts
Subtitle: a concise guide
By: Bengt Karlof ; translated by Allan J. Gilderson.
Publisher: Routledge
Published: 1993
Place of publication: London; New York
Language: eng
Number of pages: 211
Subjects: Business -- Dictionaries.
Notes: Includes bibliographical references (p. [206]-207) and index.
Translated from the Swedish.
Table of contents: title: Glossary: Acquisition. Activity-based costing. Barriers. Benchmarking (best practice studies). Business development. Businessmanship. Business unit. Change, process of. Communication. Companization. Competition. Competitive edge. Control systems. Corporate mission. Creativity. Culture. Customers. Decentralization. Deregulation. Development. Distribution. Diversification. Efficiency. Entrepreneurship. Functional strategy. Functions of business management. Goals and visions. Industry. Investment. Leadership. Market. Marketing. Market share. Motivation. Needs. Optimization; title: operations analysis. Organic growth. Portfolio. Positioning. Price. Productivity. Product life cycle. Profitability. Quality. Rationalization. Relative cost position. Resources : costs and capital. Scenario. Segmentation and differentiation. Service companies and software companies. Strategic management. Strategy. Strategy analysis. Synergy. Trade logic. Trade mark. Value. Vertical integration. Vision.; title: Models: BCG Matrix. Business cycle. Elements of strategy. Experience curve. GAP analysis. LOTS. McKinsey's 7S Model. Market analyses. Market economy vs. planned economy. Market attractiveness and strategic position. Mintzberg's five structures. Mintzberg's strategy analysis. Mysigma profitability graph. Nordic School of Service Marketing. Porter's competitive analysis. Porter's five competitive forces. Porter's generic strategies. Problem detection studies (PDS). Product/Market Matrix. Profile study. Profit Impact of Marketing Strategy (PIMS). Service Management System. Strategy development model. Value chain.