Advertising to Children
Subtitle: Concepts and Controversies (1-Off Series)
Contributors: M . Carole Macklin (Editor); Les Carlson (Editor)
Publisher: Sage Publications, Inc
Published: July 16, 1999
Language: eng
Format: Hardcover
Number of pages: 336
ISBN-13: 9780761912842
Subjects: Advertising; Media studies; Television advertising and chi; Business/Economics; Advertising By Broadcast Media; Children And Tv; United States; Business & Economics; Business / Economics / Finance; Media Studies - Electronic Media; Mass Media - Electronics Media; Advertising & Promotion; Business & Economics / Advertising & Promotion; Television advertising and children; Marketing - Multilevel; Advertising and children