How to Think Like the World's Greatest New Media Moguls
Edition: 1st edition
Publisher: McGraw-Hill Companies
Published: July 27, 2001
Language: eng
Format: Hardcover
Number of pages: 216
ISBN-13: 9780071360692
Subjects: Business strategy; Computing and Information Technology; World Wide Web; Mass media; Mass Communication; Social Science; Business / Economics / Finance; Technological innovations; Business/Economics; Sociology; Media Studies; Advertising & Promotion; E-Commerce - Internet Marketing; General
First sentence: Recognizing that he wasn't cut out for the slower pace of corporate life, he began looking for new opportunities.