Die Marketing-Profis
Subtitle: Jagd der Konzerne nach Märkten und Kunden
By: Hans-Jürgen Hartig, Helge-Heinz Heinker.
Contributors: Heinker, Helge-Heinz.
Edition: 1. Aufl.
Series: Klartext
Publisher: Urania-Verlag
Published: 1990
Place of publication: Leipzig
Language: ger
Number of pages: 163
Subjects: Advertising -- Germany -- History.; Brand name products -- Germany -- History.; Marketing -- Germany -- History.
Notes: Includes bibliographical references (p. 159-[164]).