Consumer dynamics in nonprofit organizations
By: Adrian B. Ryans, Charles B. Weinberg.
Contributors: Weinberg, Charles B.
Edition: Rev.
Series: Research paper -- no. 401; Research paper (Stanford University. Graduate School of Business) -- no. 401.
Publisher: Graduate School of Business, Stanford University
Published: 1978
Place of publication: [Stanford]
Language: eng
Number of pages: 15
Subjects: Consumers -- California -- San Francisco Bay Area.; Theater audiences -- California -- San Francisco Bay Area.; Marketing -- California -- San Francisco Bay Area.
Notes: Includes bibliographical references (leaf [21]).