Strategic communication
Subtitle: origins, concepts, and current debates
By: Christopher Paul
Series: Contemporary military, strategic, and security issues
Publisher: Praeger
Published: 2011
Place of publication: Santa Barbara, CA
Language: eng
Number of pages: 240
ISBN-13: 9780313386404; 9780313386411
Subjects: International Communication; Communication policy
Notes: Includes bibliographical references (p. [217]-229) and index.
Table of contents: title: Introduction : the promise and peril of strategic communication; title: What is strategic communication, and what should it be?; title: History of public diplomacy and strategic communication; title: Who does strategic communication?; title: Challenges facing U.S. strategic communication; title: Improving strategic communication; title: Conclusions and the way ahead.