Selling to the Affluent
Edition: 1 edition
Publisher: McGraw-Hill
Published: August 1, 1997
Language: eng
Format: Paperback
Number of pages: 477
ISBN-13: 9780070610491
Subjects: Sales & marketing; Sales & Selling - Techniques; Business/Economics; Business & Economics; Business / Economics / Finance; Selling; Marketing - General; Affluent,Selling,Marketing,business,high income,real needs,Stanley,Thomas,sell,York,State University,Executive Development Programs; Business & Economics / Sales & Selling; Sales & Selling - General; Affluent consumers; United States
First sentence: Take a moment to visualize 100,000 sales professionals who target the affluent all seated in a large enclosed stadium.