Drama for development
Subtitle: cultural translation and social change
By: edited by Andrew Skuse, Marie Gillespie, and Gerry Power
Contributors: BBC World Service Trust
Publisher: SAGE; Sage Publications Pvt. Ltd
Published: 2011
Place of publication: Thousand Oaks, Calif
Language: eng
Number of pages: 324
ISBN-13: 9788132105916
Subjects: Cultural pluralism; Mass media in community development; Social change; Intercultural communication
Description: How do drama serials communicate development goals and achieve dramatic impact? What is involved in translating storyline, s such as those from the BBC's longest running radio soap opera, The Archers, for diverse local cultural contexts? Can drama serials bring about positive social change? This book offers unprecedented insights in to the production and consumption of a range of popular radio and television drama serials, broadcast in places as diverse as Afghanistan, Burma, Cambodia, Nepal, Pakistan, India, Nigeria, and Rwanda. It brings into dialogue the perspectives of the creative teams who make 'dramas for development', the donors who pay for them, and the audiences who consume them. It also highlights the crucial role of audience research as a tool for making drama and as a resource for translating cultures.
Notes: Includes bibliographical references and index.
Table of contents: title: Introduction: drama for development : cultural translation and social change / Andrew Skuse, Marie Gillespie, and Gerry Power; title: Re-framing drama for development / Andrew Skuse; title: Great expectations and creative evolution : the history of drama for development at the bbc world service trust / Caroline Sugg and Gerry Power; title: Audience research in drama for development : a contact zone of translation and transnational knowledge production / Gerry Power; title: "Creative tensions" : audience research and the representational challenge of dramatising opium substitution in afghanistan / Andrew Skuse; title: Considering men, masculinity, and drama / Charlotte Lapsansky and Joyee S. Chatterjee; title: Telling other people's stories : cultural translation in drama for development / Emily LeRoux-Rutledge, Gerry Power and Carol Morgan; title: Broadcasting "the state" : tribe, citizenship, and the politics of radio drama production in Afghanistan / Andrew Skuse and Marie Gillespie; title: Dramatising "new Nepal" / Andrew Skuse and Michael Wilmore; title: A dynamic encoding process : making the Cambodian "taste of life" drama / Lizz Frost Yocum; title: Jasoos vijay : self-efficacy, collective action, and social norms in the context of an HIV and AIDs television drama / Lauren B. Frank, Sonal Tickoo Chaudhuri, Anurudra Bhanot and Sheila T. Murphy; title: "Passport to love" : dramatising forced marriage between Pakistan and the Pakistani diaspora / Sadaf Rizvi; title: Urunana audiences at home and away : together "hand in hand"? / Helen M. Hintjens and Fortunee Bayisenge; title: Gossiping for change : dramatising "blood debt" in Afghanistan / Andrew Skuse and Marie Gillespie; title: Appendix 1: serial dramas produced by the bbc world service trust 1999-2010; title: Appendix 2: models of narrative structure.