Companies and markets
Subtitle: understanding business strategy and the market environment
By: Bryan Lowes, Christopher Pass and Stuart Sanderson.
Contributors: Pass, C. L.; Sanderson, Stuart.
Publisher: Blackwell Business
Published: 1994
Place of publication: Oxford, UK; Cambridge, Mass., USA
Language: eng
Number of pages: 302
Subjects: Business planning.; Marketing -- Management.; Strategic planning.
Notes: Includes bibliographical references and index.