Fast track marketing
Subtitle: implementing innovative tactics in the global marketplace
By: John Hathaway-Bates.
Publisher: Van Nostrand Reinhold
Published: 1993
Place of publication: New York
Language: eng
Number of pages: 330
Subjects: Marketing -- Planning.; Marketing -- Management.
Notes: Originally published: Tactics. Long Beach, Calif. : Nerthus Publications, 1987.