Another One Bites the Grass
Subtitle: Making Sense of International Advertising
Publisher: John Wiley & Sons; John Wiley & Sons, Inc.
Published: January 2000
Language: eng
Number of pages: 336
ISBN-13: 9780471354888
First sentence: Once upon a time, there was an airline which decided to run a special promotion on its busy route between Riyadh, Saudi Arabia, and London, England.