Electronic data interchange in selected consumer goods industries
Subtitle: an interorganizational perspective
By: by Louis W. Stern and Patrick J. Kaufmann
Contributors: Kaufmann, Patrick J., joint author; Marketing and the New Information/Communication Technologies (1983 : Harvard University)
Series: Research paper, 75th anniversary colloquium series -- no.4-15; Research paper, 75th anniversary colloquium series
Publisher: Division of Research, Harvard Business School
Published: 1983
Place of publication: Boston
Language: eng
Number of pages: 50
Subjects: Marketing; Data processing; Management
Notes: Harvard Business School, Research Colloquium

Paper originally prepared for the Harvard Harvard Business School's 75th anniversary colloquium entitled Marketing and the New Information/Communication Technologies, July 26-29, 1983.

Includes bibliographical references.