Online marketing handbook
Subtitle: how to sell, advertise, publicize, and promote your products and services on the Internet and commercial online systems
By: Daniel S. Janal.
Publisher: Van Nostrand Reinhold
Published: 1995
Place of publication: New York
Language: eng
Number of pages: 370
Subjects: Internet advertising.; Internet marketing.; Information storage and retrieval systems -- Marketing.; Computer networks.; Online databases.; Information superhighway.
Notes: Includes bibliographical references (p. 354-356) and index.