Solving the management case
By: Angela Hatton, Paul Roberts, and Mike Worsam.
Contributors: Roberts, Paul, 1953 Aug. 1-; Worsam, Mike.; Chartered Institute of Marketing.
Series: Marketing series; Marketing series (London, England)
Publisher: Butterworth-Heinemann
Published: 1992
Place of publication: Oxford [England]; Boston
Language: eng
Number of pages: 231
Subjects: Management.; Strategic planning.; Marketing -- Management.
Notes: "Published in association with the Chartered Institute of Marketing."
Includes index.