How Korean brands soar II
Subtitle: all over the world : lessons from Korea's top 10 winning cases
By: Chung K. Kim, Greg Pratt, Minja Jun, Miyea Kim, Jeongsoo Han, Joshua Kim [editors]
Publisher: 1000 Years' Treasures
Published: 2014
Place of publication: Seoul
Language: eng
Number of pages: 338
ISBN-13: 9788996730835
Subjects: Brand name products; Case studies; Success in business