A comparison of marketing operations of autonomous subsidiaries
Subtitle: an empirical study
By: by A. Diamantopoulosand B.B. Schlegelmilch.
Contributors: Schlegelmilch, B. B.
Series: Working paper series / University of Edinburgh. Department of Business Studies -- no.86/8
Publisher: University of Edinburgh. Department of Business Studies
Published: 1986
Place of publication: Edinburgh
Language: eng