Sŏnʼgŏ wa hongbo chŏllyak
Subtitle: chibang chachʻi, kukhoe ŭiwŏn, taetʻongnyŏng sŏnʼgŏ hongbo ŭi iron kwa silche
By: Madang Yŏron Hongbo Yŏnʼguso yŏkkŭm ; Chŏng Tae-su ... [et al.] chiŭm.
Contributors: Chŏng, Tae-su, 1938-; Madang Yŏron Hongbo Yŏnʼguso (Korea)
Edition: Chʻopʻan
Series: Hanul ŏllonhak kangjwa; Hanul akʻademi -- 144
Publisher: Hanul Akʻademi
Published: 1995
Place of publication: Sŏul-si
Language: kor
Number of pages: 275
Subjects: Political campaigns -- Korea (South); Advertising, Political -- Korea (South)
Other titles: Madang yŏron yŏnʼgu
Notes: "Madang yŏron yŏnʼgu"--Jacket.

Includes bibliographical references.