Marketing in Nigeria
Subtitle: experience in a developing economy
By: edited by Julius O. Onah.
Contributors: Onah, Julius O.; National Workshop in Marketing, Enugu, Nigeria, 1976.
Publisher: Cassell; Orion Publishing Group, Limited
Published: 1979
Place of publication: London
Language: eng
Number of pages: 231
Subjects: Marketing -- Nigeria -- Congresses.; Marketing -- Congresses.
Notes: Bibliography: p. 230-231.
Consists partly of papers presented at the first National Workshop in Marketing held in Enugu, Nigeria on 17-19 Mar. 1976.