Rhetorics of Names and Naming
Publisher: Taylor & Francis Group
Published: 2016
Language: eng
Number of pages: 236
ISBN-13: 9781138910638
Subjects: Rhetoric
Description: "This volume takes up rhetorical approaches to our primarily linguistic understanding of how names work, considering how theories of materiality in rhetoric enrich conceptions of the name as word or symbol and help explain the processes of name bestowal, accumulation, loss, and theft. Contributors theorize the formation, modification, and recontexualization of names as a result of technological and cultural change, and consider the ways in which naming influences identity and affects/grants power."--Book description, Amazon.com.