Savings banks and bank marketing trends
Subtitle: reports and discussions of the 11th International Conference on Savings Banks Marketing and Publicity, Budapest, April 18-21, 1977.
Contributors: International Savings Banks Institute.
Publisher: International Savings Banks Institute
Published: 1977
Place of publication: Geneva
Language: eng
Number of pages: 188
Subjects: Savings banks -- Congresses.; Bank marketing -- Congresses.