Statistical Noise or Valuable Information
Subtitle: The Role of Extreme Cases in Marketing Research
By: by Clemens Pirker
Contributors: SpringerLink (Online service)
Publisher: Gabler Verlag / GWV Fachverlage GmbH, Wiesbaden
Published: 2009
Place of publication: Wiesbaden
Language: eng
Format: [electronic resource] :
ISBN-13: 9783834917621; 9783834983763
Subjects: Marketing; Economics