Study guide to accompany Schoell and Ivy's Marketing
Subtitle: contemporary concepts and practices
By: Antonia McGinley Hadsell, August Charles Drubel
Contributors: Drubel, August Charles; Schoell, William F.
Publisher: Allyn and Bacon
Published: 1982
Place of publication: Boston [Mass.]; London
Language: eng
Number of pages: 345
ISBN-13: 9780205076598
Subjects: Marketing