Berliner Balanced Scorecard: Customer Perspective
Publisher: Bookboon.com
Published: 2013
ISBN-13: 978-87-7681-233-2
Table of contents: title: Obsah; title: From product- to customer profit contribution; title: Product- versus customer-based calculation; title: Activity-based costing; title: From customer profit contribution to customer cash flow; title: Calculated investment summary of the customer value; title: Determining the adequate target rate; title: Field of application for the customer value and interpretation of the results; title: The index hierarchy of the customer perspective; title: Combining the shareholder value and the balanced scorecard; title: Conclusion and outlook; title: List of Sources; title: Endnote