Marktpsychologie
By: Peter Sauermann.
Series: His Einführung in die Praxis der Wirtschaftspsychologie ; Bd. 2; Flexibles Taschenbuch : Psych
Publisher: Enke
Published: 1980
Place of publication: Stuttgart
Language: ger
Number of pages: 194
Subjects: Motivation research.; Marketing -- Psychological aspects.
Notes: Bibliography: p. [187]-190.
Includes index.