Marketing from Advertising to Zen
Subtitle: A Financial Times Guide ("Financial Times")
Publisher: Financial Times/Prentice Hall
Published: January 25, 2007
Language: eng
Format: Paperback
Number of pages: 365
ISBN-13: 9780273620327
Subjects: Sales & marketing; Marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Advertising & Promotion; Business & Economics / General; Marketing - General