Management mistakes and successes
By: Robert F. Hartley.
Edition: 7th ed.
Publisher: John Wiley & Sons
Published: 2003
Place of publication: New York
Language: eng
Number of pages: 365
Subjects: Management -- Case studies.
Genres: Case studies.
Notes: Includes bibliographical references.
"25th Anniversary ed."--Cover.
Table of contents: title: Machine generated contents note: Chapter 1 Introduction; title: PART I PERILS OF MERGER MANIA; title: Chapter 2 DaimlerChrysler-Merger of Equals?; title: Chapter 3 Snapple: A Sorry Acquisition; title: Chapter 4 Maytag: Leaving a Foreign Subsidiary Free as a Bird; title: PART II CHANGE AND CRISIS MANAGEMENT; title: Chapter 5 Scott Paper, Sunbeam, and Al Dunlap; title: Chapter 6 Herman Miller: Change Management for a Role Model; title: Chapter 7 Perrier: Poor Handling of Adversity; title: Chapter 8 The Classic Masterpiece in Crisis Management:; title: Johnson & Johnson's Tylenol Scare; title: PART III GREAT COMEBACKS; title: Chapter 9 Continental Airlines: From the Ashes; title: Chapter 10 Harley Davidson: At Last; title: Chapter 11 IBM: A Recovered Giant; title: PART IV PLANNING BLUNDERS AND SUCCESSES; title: Chapter 12 Euro Disney: Bungling a Successful Format; title: Chapter 13 Coca-Cola's Classic Planning Miscalculation; title: Chapter 14 Vanguard: Success in Taking the Road Less Traveled; title: PART V LEADERSHIP AND STRATEGY; title: EXECUTION; title: Chapter 15 When Will They Ever Lear?-High-Tech Excesses; title: Reminiscent of S&Ls Barely a Decade Earlier; title: Chapter 16 Boeing Can't Handle Success; title: Chapter 17 Southwest Airlines Finds Success With a Strategic; title: Niche That Seems Unassailable; title: PART VI CONTROL WEAKNESSES AND; title: STRENGTHS; title: Chapter 18 United Way: Where Were the Controls?; title: Chapter 19 Met Life: Deceptive Sales Tactics-Condoned; title: or Poorly-Controlled?; title: Chapter 20 McDonald's: The Paragon of Controls, But They; title: Slipped as Other Strengths Emerged; title: PART VII ENTREPRENEURIAL ADVENTURES; title: Chapter 21 OfficeMax: Grasping the Ring; title: Chapter 22 Boston Beer: Leading the Microbrewers; title: PART VIII LAPSES IN ETHICAL AND SOCIAL; title: RESPONSIBILTTY; title: Chapter 23 ADM: Price Fixing, Political Cronyism, and; title: a Whistleblower; title: Chapter 24 The Great Firestone/Ford Tire Disaster; title: PART IX CONCLUSIONS; title: Chapter 25 What Can Be Learned?.