Marketing Management, An Asian Perspective (4th Edition)
Edition: 4 edition
Publisher: Prentice Hall; Pearson/Prentice Hall
Published: December 29, 2006
Language: eng
Format: Paperback
Number of pages: 830
ISBN-13: 9780131982628
Subjects: Sales & marketing management; Business & Economics; Textbooks; Business/Economics; General; International - Marketing; Business & Economics / Marketing / International; Marketing - General