Simply brilliant
Subtitle: powerful techniques to unlock your creativity and spark new ideas
By: Bernhard Schroeder
Publisher: Amacom; AMACOM
Published: 2017
Language: eng
Number of pages: 207
ISBN-13: 9780814437193
Subjects: Creative ability in business; Creative ability; Creative thinking; New products
Notes: Includes index.
Table of contents: title: Why creativity matters in your career and life; title: The myths of creativity and innovation; title: The CreativityWorks framework; title: Mindset: unleash your inner creativity and innovation; title: Environment matters: leadership and culture; title: Habitat: your surroundings are key; title: Teams are critical: aspiration and mission; title: Brainstorming rules and practices; title: Iteration and innovation are personal; title: Phoenix list: CIA tool for everyone; title: IdeaGen: map your solution; title: SCAMPER your way to innovation; title: Blue oceans are the destination; title: Tempero: the parts are greater that the whole; title: Observation lab: what do you really see?; title: Marketplaces, trends, and innovators.