Trust and new technologies
Subtitle: marketing and management on the Internet and mobile media
By: edited by Teemu Kautonen, Heikki Karjaluoto.
Contributors: Kautonen, Teemu.; Karjaluoto, Heikki.
Publisher: Edward Elgar
Published: 2008
Place of publication: Cheltenham, Glos, UK; Northampton, MA
Language: eng
Number of pages: 309
ISBN-13: 9781847205681
Subjects: Electronic commerce -- Security measures; Internet marketing -- Security measures; Business enterprises -- Computer networks -- Security measures; Electronic commerce -- Management; Consumentengedrag; Vertrouwen; Internet; Draadloze communicatie
Notes: Includes bibliographical references and index.