CIM Coursebook 00/01
Subtitle: Effective Management for Marketing (CIM Coursebook)
Edition: Rev Ed edition
Publisher: Butterworth-Heinemann
Published: July 12, 2000
Format: Paperback
Number of pages: 352
ISBN-13: 9780750649230
Subjects: Sales & marketing management; Marketing - General; Professional - General; Business & Economics / Marketing / General; Designed / suitable for UK vocational qualifications; Study Guides