The environment of marketing behavior
Subtitle: selections from the literature
By: by Robert J. Holloway and Robert S. Hancock.
Contributors: Hancock, Robert Spencer.
Edition: 3d ed.
Series: The Wiley marketing series
Publisher: Wiley
Published: 1974
Place of publication: New York
Language: eng
Number of pages: 531
Subjects: Marketing; Consumers
Notes: Bibliographical footnotes.