Inter-industry variations in advertising intensity and the nature of product
By: by Alan Hayes, J.K. Swales.
Contributors: Swales, J. K.
Series: Strathclyde discussion papers in economics / University of Strathclyde. Department of Economics -- 81/4; Strathclyde discussion papers in economics -- 81/4.
Publisher: University of Strathclyde. Department of Economics
Published: 1981
Place of publication: Glasgow
Language: eng