Service management effectiveness
Subtitle: balancing strategy, organization and human resources, operations, and marketing
By: David E. Bowen, Richard B. Chase, Thomas G. Cummings, and associates.
Contributors: Chase, Richard B.; Cummings, Thomas G.
Edition: 1st ed.
Series: The Jossey-Bass management series
Publisher: Jossey-Bass
Published: 1990
Place of publication: San Francisco
Language: eng
Number of pages: 414
Subjects: Service industries -- Management.
Notes: Includes bibliographical references and indexes.