Imidzh Rossii
Subtitle: kont︠s︡ept︠s︡ii︠a︡ nat︠s︡ionalʹnogo i territorialʹnogo brendinga
By: pod red. professora I.A. Vasilenko
Contributors: Moskovskiĭ gosudarstvennyĭ universitet im. M.V. Lomonosova. Kafedra rossiĭskoĭ politiki
Edition: Vtoroe izdanie, dopolnennoe i pererabotannoe
Publisher: Ėkonomika
Published: 2014
Place of publication: Moskva
Language: rus
Number of pages: 246
ISBN-13: 9785282033533
Subjects: Foreign public opinion; Branding (Marketing); Strategic aspects; Public opinion; Strategic aspects of individual places
Notes: At head of title: Moskovskiĭ gosudarstvennyĭ universitet im. M.V. Lomonosova, Fakulʹtet politologii, Kafedra rossiĭskoĭ politiki.

Includes bibliographical references (pages 243-247)
Table of contents: title: Kont︠s︡eptualʹnye osnovy imidzhevoĭ strategii Rossii; title: Ispolʹzovanie tekhnologiĭ nat︠s︡ionalʹnogo brendniga pri prodvizhenii imidzha Rossii v mirovykh kanalakh kommunikat︠s︡iĭ; title: Strategii︠a︡ i tekhnologii territorialʹnogo brendniga.; title: 880-05