Concept design as managerial challenge
Subtitle: the model of concept design of II generation new product development process research
By: Vesa Tiensuu
Series: Acta Wasaensia -- no. 139 -- Business administration -- 58 -- Marketing; Acta Wasaensia; Acta Wasaensia -- no 139; Acta Wasaensia -- no. 58
Publisher: Universitas Wasaensis
Published: 2005
Place of publication: Vaasa
Language: eng
Number of pages: 245
Subjects: Industrial Design; Management; New products
Notes: Includes bibliographical references (p. 211-239).