The Anticipation of Converging Industries
Subtitle: A Concept Applied to Nutraceuticals and Functional Foods
By: by Clive-Steven Curran
Contributors: SpringerLink (Online service)
Publisher: Springer London; Imprint: Springer
Published: 2013
Place of publication: London
Language: eng
Format: [electronic resource] :
Number of pages: 255
ISBN-13: 9781447151708
Subjects: Animal behavior; Life sciences; Engineering Economics, Organization, Logistics, Marketing; Innovation/Technology Management; Economics; R & D/Technology Policy; Pharmaceutical technology; Pharmaceutical Sciences/Technology; Engineering; Life Sciences, general; Engineering economy; Behavioural Sciences
Description: The blurring of boundaries between hitherto distinct scientific disciplines, technologies or markets is a common and powerful phenomenon. Subjects of this convergence often change consumer behaviours, favouring products and platforms with multiple functions. The Anticipation of Converging Industries provides a detailed focus on the triggers, drivers and consequences of convergence to create a more concise definition of convergence.   This detailed analysis includes a specifically developed toolbox for ‘convergence foresight’, creating a forecasting method for convergence trends. With the focus on the chemical, biotechnological and pharmaceutical industries, several indicators of convergence in the areas of Nutraceuticals/Functional Foods, Cosmeceuticals and ICT are derived from samples including over 1million patents and scientific publications.   By supporting this methodical approach with real world data, The Anticipation of Converging Industries is perfect for industry practitioners looking for a competitive edge in the present and for the future. Similarly, academics will find a comprehensive theoretical concept for better understanding the underlying rationale of convergence at their disposal
Table of contents: title: 1.Introduction; title: 2.Convergence; title: 3.Anticipating Convergence; title: 4.Conceptual Framework and Research Design; title: 5.Analysis and Results; title: 6.Discussion of Findings and Implications for Theory and Practice; title: 7.Summary and Conclusion; title: App. 1. Hierarchical construction of IPCs.