media equation
Subtitle: how people treat computers, television, and new media like real people and places
By: Byron Reeves & Clifford Nass.
Contributors: Nass, Clifford Ivar.
Edition: 1st paperback ed. 1998.
Publisher: CSLI Publications
Published: 2002
Place of publication: Stanford, Calif
Language: eng
Number of pages: 305
ISBN-13: 9781575860534
Subjects: Mass media -- Audiences; Mass media -- Influence; Mass media -- Psychological aspects
Notes: "The Media Equation was originally co-published with Cambridge University Press.  The current edition is published solely by CSLI Publications"--T.p verso.

Includes bibliographical references (p. [257]-298) and index.