SERVQUAL
Subtitle: a multiple-item scale for measuring consumer perceptions of service quality
By: A. Parasuraman,Valerie A. Zeithaml, Leonard L. Berry.
Contributors: Zeithaml, Valerie A.; Berry, Leonard L.
Publisher: New York University Press
Published: 1988
Place of publication: New York
Language: eng
Other titles: Journal ofretailing.
Notes: Photocopy of: Journal of retailing, vol. 64, no. 1, (1988), pp.12-40.