Customer Relationship Marketing
Subtitle: Get to Know Your Customers and Win Their Loyalty (Marketing in Action Series)
Edition: Second edition edition
Publisher: Kogan Page Business Books; Kogan Page in association with Marketing magazine
Published: August 2000
Language: eng
Format: Paperback
Number of pages: 228
ISBN-13: 9780749427009
Subjects: Customer services; Sales & marketing management; Marketing - General; Business / Economics / Finance; Business & Economics; Business/Economics; Business & Economics / Customer Service; Customer Service