SH.A.R.P.
Subtitle: shelf allocation for retailers' profit
By: Alain Bultez and Philippe Naert.
Contributors: Naert, Philippe.; European Institute for Advanced Studies in Management.
Series: Working papers (European Institute For Advanced Studies in Management) -- no.87-14
Publisher: European Institute For Advanced Studies in Management
Published: 1987
Place of publication: Brussels
Language: eng
Number of pages: 54
Subjects: Display of merchandise.; Advertisement, Point of sale.; Sales promotion.
Other titles: Shelf allocation for retailers' profit.