Dicționar de marketing
By: [autori, prof. univ. dr. Petre Mâlcomete, prof. univ. dr. Mihai C. Demetrescu, conf. univ. dr. George Medrihan, et al. ; prefață, prof. dr. Iosif Constantin Drăgan].
Contributors: Mâlcomete, Petre.
Publisher: "Junimea"
Published: 1979
Place of publication: Iași
Language: rum
Number of pages: 368
Subjects: Marketing -- Dictionaries -- Romanian.