E-business 2.0
Subtitle: roadmap for success
By: Ravi Kalakota and Marcia Robinson.
Contributors: Robinson, Marcia, 1964-; Kalakota, Ravi.
Series: Addison-Wesley information technology series
Publisher: Addison-Wesley
Published: 2001
Place of publication: Boston, MA
Language: eng
Number of pages: 520
Subjects: Electronic commerce.
Description: "Ravi Kalakota and Marcia Robinson present an innovative application framework that guides the migration from a traditional business model to an e-business model. Drawing on their extensive personal experience working with leading businesses, they provide a clear picture of the benefits and challenges that e-business companies face and identify the fundamental design principles for building a successful e-business blueprint." "This new edition incorporates the latest strategies and techniques gained from the experiences of the first generation of e-businesses. In addition to updated information on application framework design, the book now features more detail on strategy and e-business execution. e-Business 2.0 shows how e-commerce has evolved into e-business and identifies the 20 key e-business trends that are shaping today's economy. It then addresses core application frameworks - customer relationship management, selling chain management, enterprise resource planning, supply chain management, e-procurement, and business intelligence - and shows how each forms the foundation of an e-business strategy."--BOOK JACKET.
Notes: Rev. ed. of: E-Business. c1999.

Includes bibliographical references and index.