Marketing today
Subtitle: successes, failures, and turnarounds
By: John B. Clark.
Publisher: Prentice-Hall
Published: 1987
Place of publication: Englewood Cliffs, N.J
Language: eng
Number of pages: 220
Subjects: Marketing -- United States -- Case studies; Success in business -- United States -- Case studies; Business failures -- United States -- Case studies; Corporate turnarounds -- United States -- Case studies
Notes: Includes bibliographies.