A virada estratégica da Fiat no Brasil
Subtitle: liderança de mercado e liderança de resultados
By: Betania Tanure, Roberto Patrus ; com C. Belini
Contributors: Patrus, Roberto; Belini, C. (Cledorvino)
Publisher: Elsevier; Campus
Published: 2011
Place of publication: Rio de Janeiro, RJ, Brasil
Language: por
Number of pages: 188
ISBN-13: 9788535248722
Subjects: Fiat Automóveis (Brazil); Management; Automobile industry and trade; Case studies; Organizational change
Notes: Includes bibliographical references.