Strategic planning, concepts and implementation
Subtitle: text, readings, and cases
By: John K. Ryans, Jr., William L. Shanklin.
Contributors: Shanklin, William L.
Edition: 1st ed.
Publisher: Random House
Published: 1985
Place of publication: New York, N.Y
Language: eng
Number of pages: 379
Subjects: Business planning.
Other titles: Strategic planning.
Notes: Bibliography: p. 370-372.
Includes index.