Museum Branding
Subtitle: How to Create and Maintain Image, Loyalty, and Support
Publisher: AltaMira Press
Published: September 28, 2006
Language: eng
Format: Hardcover
Number of pages: 208
ISBN-13: 9780759109926
Subjects: Museums & Museology; Museums; General; Business & Economics; Reference; Business/Economics; United States; Public relations; Museum Administration and Museology; Business & Economics / Museum Administration & Museology; Business names; Management