The open innovation marketplace
Subtitle: creating value in the challenge driven enterprise
By: Alpheus Bingham, Dwayne Spradlin
Contributors: Spradlin, Dwayne, 1966-
Publisher: FT Press
Published: 2011
Place of publication: Upper Saddle River, N.J
Language: eng
Number of pages: 242
ISBN-13: 9780132311830
Subjects: Diffusion of innovations; Industrial Research; Industrial management; Management; Technological innovations
Description: Many technical obstacles to effective innovation no longer exist: today, companies possess global networks that can connect with knowledge from virtually any source. Today's challenge is to collaboratively transform that knowledge into higher-value innovation. The Open Innovation Marketplace introduces groundbreaking strategies and models for consistently achieving this goal. Authors Alpheus Bingham and Dwayne Spradlin draw on their own experience building InnoCentive, the pioneering global platform for open innovation (a.k.a. 'crowdsourcing').
Notes: Includes bibliograhical references and index.