Twenty Ads That Shook the World
Subtitle: The Century's Most Groundbreaking Advertising and How It Changed Us All
Publisher: Three Rivers Press
Published: December 26, 2001
Language: eng
Number of pages: 240
ISBN-13: 9780609807231
First sentence: IF AMERICAN LITERATURE, as Ernest Hemingway said, starts with Mark Twain's Huckleberry Finn, then American advertising starts with P. T. Barnum's masterful deceptions.