Marketing for publicans
Subtitle: designed to assist licensees to increase the business potential of their house by adopting a marketing approach to running their business : a licensed trade self-help guide from the Small Business Service of the Hotel and Catering Industry Training Board.
Contributors: Small Business Service.
Publisher: (The Board)
Published: 1982
Place of publication: (Wembley)
Language: eng
Number of pages: 51
Subjects: Hotels, taverns, etc. -- Marketing.