Pub fiction
Subtitle: société postmoderne et nouvelles tendances publicitaires
By: Nicolas Riou.
Publisher: Editions d'organisation
Published: 1998
Place of publication: Paris
Language: fre
Number of pages: 183
Subjects: Advertising -- Social aspects.; Marketing.; Social values.; Deceptive advertising.
Notes: Includes bibliographical references (p. 181-182) and index.