Journal of marketing
Contributors: American Marketing Society; National Association of Marketing Teachers
Publisher: American Marketing Association.
Published: 1936
Place of publication: [New York]
Language: eng
Subjects: Marketing; Periodicals
Description: Apr. issues for 1940-42 include Papers and proceedings of the semi-annual [Dec.] meeting of the American Marketing Association, 1939-41.
Notes: ABI/INFORM Oct. 1971-

Business periodicals index 0007-6961

Management contents 1974-

Accountants' index. Supplement 0748-7975

Book review index 0524-0581

Infobank 1979-

Management and marketing abstracts 0308-2172

Predicasts

Psychological abstracts 0033-2887 1938-

Women studies abstracts 0049-7835

Biography index 0006-3053

Pub. by the American Marketing Society and the National Association of Marketing Teachers, July-Oct. 1936.

Vols. 1-10, July 1936-Apr. 1946, with v. 11 (issued as v. 11, no. 3, pt. 2); Vols. 26-30, Jan. 1962-Oct. 1966. 1 v. 28 cm.

Formed by the union of: American marketing journal and: National marketing review, ISSN 0190-9509.