Personal marketing strategies
Subtitle: how to sell yourself, your ideas, and your services
By: Mike McCaffrey with Jerry Derloshon.
Contributors: Derloshon, Gerald B.
Publisher: Prentice-Hall
Published: 1983
Place of publication: Englewood Cliffs, N.J
Language: eng
Number of pages: 219
Subjects: Selling -- Psychological aspects.; Assertiveness (Psychology); Success.; Persuasion (Psychology)
Notes: Bibliography: p. 213-215.
"A Spectrum book."
Includes index.