What's the big idea?
Subtitle: creating and capitalizing on the best management thinking
By: Thomas H. Davenport, Laurence Prusak ; with H. James Wilson.
Contributors: Prusak, Laurence.; Wilson, H. James.
Publisher: Harvard Business School Press
Published: 2003
Place of publication: Boston, Mass
Language: eng
Number of pages: 242
Subjects: Creative ability in business; Knowledge management; Success in business
Description: "Thomas H. Davenport and Laurence Prusak say that some managers have found ways to improve their odds of success in the risky but essential game of idea management. In What's the Big Idea?, they introduce a largely unsung class of managers they call "idea practitioners"--Individuals who do the real work of importing and implementing new ideas into businesses. While gurus reap most of the credit when big ideas take flight, Davenport and Prusak's research reveals that idea practitioners actually play the most important role: They turn the right ideas into action."--Jacket.
Notes: Includes bibliographical references (p. 223-230) and index.
Table of contents: title: Winning with ideas : how business ideas are linked to business success; title: The idea practitioners : who introduces ideas to organizations?; title: Ideas at work : it's the content that counts; title: The guide to gurus : where good management ideas come from; title: Market savvy : how ideas interact with markets; title: Will it fit? : find ideas that fit your organization; title: then sell them; title: The reengineering tsunami : a case story of an idea that became a tidal wave; title: Knowledge management : case story of "P-Cycle" movement; title: Idea-based leadership : how can your organization lead with ideas; title: A select survey of business and management ideas.