Market research by trade associations
Subtitle: a practical guide for trade associations on how to organise and undertake market research
By: prepared by Clodwig Kapferer and Wolfgang K. A. Disch on behalf of the organisation for Economic Co-operation and Development.
Contributors: Organisation for Economic Co-operation and Development.
Series: O.E.C.D. publications
Publisher: [Organisation for Economic Co-operation and Development
Published: 1964
Place of publication: Paris
Language: eng
Number of pages: 92