Social media for home builders 2.0
Subtitle: it's easier than you think
By: Carol M. Flammer
Edition: 2nd ed.
Publisher: National Association of Home Builders
Published: 2011
Place of publication: Washington, D.C
Language: eng
ISBN-13: 9780867186758
Subjects: Social media; Construction industry; Internet marketing; Marketing
Notes: Includes bibliographical references and index.
Table of contents: title: The growth of social media; title: Making social media work for you; title: Websites and blogs; title: Online public relations; title: Social networking; title: Cost and management of social media; title: Promoting your brand online; title: Social media and CRM; title: How to measure results; title: Planning a strategy.