Being Local Worldwide
Subtitle: ABB and the Challenge of Global Management
Contributors: Jacques Belanger (Editor); Christian Berggren (Editor); Torsten Björkman (Editor); Christoph Köhler (Editor)
Publisher: Cornell University Press
Published: November 1999
Language: eng
Format: Hardcover
Number of pages: 336
ISBN-13: 9780801436505
Subjects: Globalization; International business; Microeconomics; Multinationals; Management; Electronics Industries (Economic Aspects); Business / Economics / Finance; Multinational Enterprise; International - General; Business & Economics; Electric transformer industry; Business/Economics; Sweden; Switzerland; Corporate & Business History - Strategies; Industries - General; International business enterpr; International business enterprises; ABB Asea Brown Boveri Ltd; ABB Asea Brown Boveri Ltd.; Case studies