Behaviour space
Subtitle: play, pleasure and discovery as a model for business value
By: by Alexander Manu
Publisher: Gower
Published: 2012
Place of publication: Farnham; Burlington, VT
Language: eng
Number of pages: 234
ISBN-13: 9781409446842; 9781409446859
Subjects: Creative ability in business; Product design; Consumer behavior; New products; Strategic planning
Notes: Includes bibliographical references and index.