Making Innovation Work
Subtitle: How to Manage It, Measure It, and Profit from It
Publisher: Wharton School Publishing
Published: July 22, 2005
Language: eng
Format: Hardcover
Number of pages: 368
ISBN-13: 9780131497863
Subjects: Business & Management; Technological Innovations; Management; Business & Economics; Business / Economics / Finance; Strategic Planning; Business/Economics; Organizational change; Management - General; Business & Economics / Systems & Planning; Nanotechnology; Industrial management
First sentence: For any organization, innovation represents not only the opportunity to grow and survive but also the opportunity to significantly influence the direction of the industry.