La langue des slogans publicitaires en anglais contemporain
By: Hubert A. Greven.
Series: Publications de l'Université de Rouen ;; 76
Publisher: Presses universitaires de France
Published: 1982
Place of publication: Paris
Language: fre
Number of pages: 386
Subjects: Advertising copy.; Slogans.; English language -- Usage.
Notes: Bibliography: p. [357]-368.
Includes indexes.