The vanishing newspaper
Subtitle: saving journalism in the information age
By: Philip Meyer.
Edition: 2nd ed.
Publisher: University of Missouri Press
Published: 2009
Place of publication: Columbia
Language: eng
Number of pages: 264
ISBN-13: 9780826218582; 9780826218773
Subjects: Journalism -- United States; Journalism -- Economic aspects -- United States; Newspapers
Description: "In this edition, Meyer's analysis of the correlation between newspaper quality and profitability is updated and applied to recent developments in the newspaper industry. Meyer argues that understanding the relationship between quality and profit is central to sustaining journalistic excellence and preserving journalism's unique social functions." -- Provided by the publisher.
Notes: Includes bibliographical references and index.
Table of contents: title: Introduction; title: The influence model; title: How newspapers made money; title: How advertisers made decisions; title: Credibility and influence; title: Accuracy in reporting; title: Readability; title: Do editors matter?; title: The last line of defense; title: Capacity measures; title: When newspapers met Wall Street; title: Saving journalism; title: Feet on the street; title: Afterword.