Kwanggo wa taejung munhwa
By: Kim Pyŏng-hŭi chiŭm.
Edition: 1-pʻan
Series: Han Narae ŏllon munhwa chʻongsŏ -- 34
Publisher: Han Narae; Konggŭpchʻŏ Hanʾguk Chʻulpʻan Hyŏptong Chohap
Published: 2000
Place of publication: Sŏul-si
Language: kor
Number of pages: 337
Subjects: Advertising -- Korea (South); Popular culture -- Korea (South); Television advertising -- Social aspects -- Korea (South)
Notes: Includes bibliographical references (p. 332-337).