Marketing strategies for the academic library
By: [Elizabeth Esteve-Coll ... et al.].
Contributors: Esteve-Coll, Elizabeth.; Library Association. Colleges of Further and Higher Education Group.
Series: CoFHE occasional publications ;; 8
Publisher: Library Association, Colleges of Further and Higher Education Group; F.J. Chambers, Cambridgeshire College of Arts and Technology [distributor
Published: 1985
Place of publication: [London]; Cambridge [Cambridgeshire]
Language: eng
Number of pages: 32
Subjects: Libraries -- Public relations -- Congresses.; Academic libraries -- Great Britain -- Marketing -- Congresses.
Other titles: Information and library manager.
Notes: Includes bibliographies.
Cover title.
This issue of Information and library manager publishes papers delivered at a one day conference held at the English-Speaking Union in London, June, 1985, and organized by the London and South East Circle of the Library Association's Colleges of Further and Higher Education Group.