How to increase sales using Facebook
By: Claretta T. Pam
Edition: 1st ed.
Series: Entrepreneurial universe -- Volume 1
Publisher: Innovative Publishers Inc.
Published: 2014
Place of publication: Boston, MA
Language: eng
ISBN-13: 9781491323588; 9781491323632; 9781491323687; 9781491323731; 9781491323830; 9781491323786
Subjects: Electronic commerce; Web site development; Facebook (Electronic resource)
Table of contents: title: Getting started; title: What is facebook all about?; title: Make an account; title: Setting up your profile; title: Facebook's privacy policy; title: Main privacy option; title: General privacy; title: Secure browsing; title: Pictures privacy; title: Making a business page; title: What is a page?; title: Information you need to get started; title: Step-by-step guide to making a page; title: Make use of the features; title: How to manage pages through a master account; title: Make the most of your page; title: Develop a strategy; title: Formulating strategies; title: Making a strategy; title: Get more likes; title: Engage with your fans; title: Why is it important to interact?; title: How to interact; title: Make your page discoverable; title: Promote your page; title: Share diverse content; title: Tell your story; title: Promote affiliates and other businesses; title: Offer deals; title: Advertise on facebook; title: Collect information; title: Deciding the purpose of the ad; title: Designing the ad; title: Targeted ads; title: Select a pricing plan; title: Optimize facebook?s money-making potential; title: Get customers; title: Use facebook edgerank to your advantage; title: What is egderank?; title: Importance of edgerank; title: Strategies to improve edgerank; title: Cross-promote your page; title: Online promotion; title: Offline promotion; title: Show-off your product; title: Take good photos; title: Provide descriptions; title: Provide prices; title: Share; title: Advertise; title: Highlight; title: Fine-tuned targeting; title: There are several ways to do this; title: Keep updating; title: Facebook help developer tools; title: Blocking guests/banning people.