Assessing customer preference and willingness to pay
Subtitle: a handbook for water utilities
By: prepared by Jennifer Thacher ... [et al.] ; sponsored by Water Research Foundation
Contributors: Water Research Foundation
Publisher: Water Research Foundation
Published: 2011
Place of publication: Denver, Colo
Language: eng
Number of pages: 117
ISBN-13: 9781605731230
Subjects: Water-supply; Prices; Public opinion; Waterworks; Maintenance and repair; Finance; Consumers' preferences
Notes: CD-ROM contains Appendices A-E.

Includes bibliographical references (p. 107-115).

CD-ROM best used with Adobe Reader 6.0 or higher.
Table of contents: title: 1. How to use this handbook; title: 2. Why economic valuation surveys are useful to utilities; title: 3. What is an economic valuation study?; title: 4. General survey-development process; title: 5. Developing CE and CVM valuation questions; title: 6. Survey administration; title: 7. Survey results and interpretation; title: 8. Historically-underserved and hard-to-reach populations; title: 9. Conclusion; title: References; title: Appendix A. Surveys; title: Appendix B. Survey development materials; title: Appendix C. Design; title: Appendix D. Survey administration materials; title: Appendix E. Survey results.