A Risk-Benefit Perspective on Early Customer Integration (Contributions to Management Science)
Edition: 1 edition
Publisher: Physica-Verlag Heidelberg
Published: October 4, 2007
Language: eng
Format: Paperback
Number of pages: 244
ISBN-13: 9783790819618
Subjects: Customer services; Mathematical Models; Business & Economics; Business / Economics / Finance; Business/Economics; Economics - Theory; Management Science; Strategic Planning; Business & Economics / Systems & Planning; Customer Integration; Early Innovation Phase; Innovation Tasks; Risk-Benefit Balance; Risk-Reducing Measures; Applied; Customer Service