The strategy of campaigning
Subtitle: lessons from Ronald Reagan & Boris Yeltsin
By: by Kiron K. Skinner ... [et al.] ; foreword by George P. Shultz
Contributors: Skinner, Kiron K
Publisher: University of Michigan Press
Published: 2007
Place of publication: Ann Arbor
Language: eng
Number of pages: 338
ISBN-13: 9780472116270
Subjects: Reagan, Ronald; Yeltsin, Boris Nikolayevich, -- 1931-2007; Political campaigns -- United States; Presidents -- United States -- Election -- 1980; Presidents -- Russia (Federation) -- Election; Political campaigns -- Russia (Federation)
Notes: Includes bibliographical references (p. 305-320) and index
Table of contents: title: Foreword / George P. Shultz; title: Acknowledgments; title: Campaign strategy; title: The new South rises: competition for the Republican presidential nomination in 1968; title: Down to political defeat: Reagan's inability to break Ford's coalition in the 1976 primaries; title: Reshaping the domestic and international landscape, part 1: the long road to the 1980 presidential election; title: Reshaping the domestic and international landscape, part 2: the 1980 presidential election; title: Fighting the nomenklatura's privileges: the rhetorical campaign of 1986-88; title: Yeltsin's winning campaigns: down with privileges and out of the USSR, 1989-91; title: Conclusions; title: Notes; title: Bibliography; title: Index