Marketing Controllership (The International Library of Management)
Contributors: Richard M. S. Wilson (Editor); John Curtice (Editor); Alison Park (Editor); Katarina Thomson (Editor)
Publisher: Ashgate Publishing; Ashgate
Published: August 2000
Language: eng
Format: Hardcover
Number of pages: 520
ISBN-13: 9781855215931
Subjects: Sales & marketing management; Controllership; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - General; Management - General; Business Management; Marketing