Jissen, shokuhin no shijō senryaku
Subtitle: Kikkōman no māketingu
By: Mizuguchi Kenji
Edition: Shohan
Publisher: Shibata Shoten
Published: 1980
Place of publication: Tōkyō
Language: jpn
Number of pages: 273
Subjects: Soy sauce industry; History; Marketing; Kikkōman Shōyu Kabushiki Kaisha
Notes: Includes bibliographical references (p. 273)