Direct mail magic
Subtitle: a practical guide to effective direct mail advertising
By: Charles Mallory.
Series: The Fifty-Minute series; Fifty-Minute series
Publisher: Crisp Publications
Published: 1991
Place of publication: Los Altos, Calif
Language: eng
Number of pages: 73
Subjects: Advertising, Direct-mail; Mail-order business
Notes: Includes bibliographical references.