Building Models for Marketing Decisions (INTERNATIONAL SERIES IN QUANTITATIVE MARKETING Volume 9) (International Series in Quantitative Marketing)
Edition: 1 edition
Publisher: Springer
Published: February 1, 2000
Language: eng
Format: Paperback
Number of pages: 664
ISBN-13: 9780792378136
Subjects: Sales & marketing; Marketing - General; Business / Economics / Finance; Business & Economics; Business/Economics; Business & Economics / Marketing / General; Economics - General