Die vergleichende Reklame
By: von Johann Günther Schmid
Publisher: P.G. Keller
Published: 1955
Place of publication: Winterthur
Language: ger
Number of pages: 120
Subjects: Advertising laws; Unfair Competition
Notes: Vita.

Thesis (doctoral)--Universität Zürich, 1954.

Bibliography: p. ix-xvi.