European regulation of advertising
Subtitle: supranational regulation of advertising in the European economic community
By: by Rein Rijkens, Gordon E. Miracle.
Contributors: Miracle, Gordon E.
Publisher: North-Holland; Sole distributors for the U.S.A. and Canada, Elsevier Science Pub. Co.
Published: 1986
Place of publication: Amsterdam; New York; New York, N.Y., U.S.A
Language: eng
Number of pages: 375
Subjects: Advertising laws -- European Economic Community countries.; Consumer protection -- Law and legislation -- European Economic Community countries.
Notes: Bibliography: p. 337-358.
Includes index.