Marketing and distribution
By: [by] Ralph E. Mason [and] Patricia Mink Rath. Problems and projects by Herbert L. Ross. Consultants: Mary V. Marks and Peter G. Haines.
Contributors: Rath, Patricia Mink, joint author.
Publisher: Gregg Division, McGraw-Hill
Published: 1968
Place of publication: New York
Language: eng
Number of pages: 566
Subjects: Marketing.