Summary of lectures and discussions of the short course in public relations
By: conducted by American Council on Public Relations at the University of Washington, Seattle, Washington, July 8-19, 1940.
Contributors: University of Washington.
Publisher: American Council on Public Relations
Published: 1940
Place of publication: [San Francisco
Language: eng
Number of pages: 216
Subjects: Publicity.; Public opinion.
Table of contents: title: Introduction.; title: Coordinating Committee, University of Washington course.; title: Lectures (summarized): Principles of public relations, by R.F. Harlow. Public opinion and propaganda, by H.L. Childs. Consumer relations, by Mabel G. Flanley. Industrial relations, by D.D. Lescohier. Management-government relations, by R.L. Greenman. Improving your press relations, by B.H. Christian. The press as an agency of public relations, by B.H. Christian. Role: the relation between thought, speech and action, by E.R. Guthrie. The scope and limitations of the arbitration process in labor disputes, by W.L. Morse. The application of arbitration procedure to specific labor disputes, by W.L. Morse.; title: Forum discussions.; title: A brief bibliography in public relations prepared by the faculty (p. [217]-[219]); title: List of enrollees in University of Washington course.