Formulation, implementation, and control of competitive strategy
By: John A. Pearce II, Richard B. Robinson, Jr.
Contributors: Robinson, Richard B. 1947-
Edition: Eleventh ed.
Publisher: McGraw-Hill Hill
Published: 2009
Place of publication: Boston
Language: eng
ISBN-13: 9780073368122
Subjects: Strategic planning; Strategic planning -- Case studies
Genres: Case studies.
Notes: Includes index.