International marketing and export management
By: Gerald Albaum, Jesper Strandskov, Edwin Duerr.
Contributors: Strandskov, Jesper.; Duerr, Edwin.
Edition: 3rd ed.
Publisher: Addison-Wesley Longman
Published: 1998
Place of publication: Harlow, England; Reading, Mass
Language: eng
Number of pages: 562
Subjects: Export marketing -- Management
Notes: Includes bibliographical references and index.