Product quality, cost position and business performance
Subtitle: a test of some key hypotheses
By: by Lynn W. Phillips, Dae Chang, Robert D. Buzzell
Contributors: Chang, Dae R., joint author; Buzzell, Robert D. (Robert Dow), 1933-
Series: Working paper / Division of Research, Graduate School of Business Administration, Harvard University -- HBS 83-13; Working paper (Harvard University. Graduate School of Business Administration. Division of Research) -- HBS 83-13
Publisher: Division of Research, Graduate School of Business Administration, Harvard University
Published: 1982
Place of publication: Boston, Mass. (Soldiers Field, Boston 02163)
Language: eng
Number of pages: 52
Subjects: Quality of products; Pricing
Notes: Bibliography: p. [R1]-R4.