The marketing game!
By: Charlotte Mason, William D. Perreault, Jr.
Contributors: Perreault, William D.
Edition: 2nd ed.
Publisher: Irwin
Published: 1992
Place of publication: Chicago
Language: eng
Number of pages: 92
Subjects: Marketing -- Decision making; Management games
Notes: System requirements for computer disk: IBM PC, XT, AT PS/1 or PS/2 or 100% IBM-compatible; 320K available RAM; DOS 2.0 or higher, Windows 3.1 or higher, or OS/2 2.0 or higher.
Includes PLAN software for preparing an electronic version of the marketing plan decision form.
Includes index.