Die Marke in der Marke
Subtitle: Bedeutung und Macht des Ingredient Branding
Edition: 1 edition
Publisher: Springer
Published: July 2006
Language: ger
Format: Hardcover
Number of pages: 204
ISBN-13: 9783540300571
Subjects: Management - General; Marketing - General; Business & Economics / Marketing / General; Ingredient Branding; Intel; Marke in der Marke; Markenwert; Business / Economics / Finance