Pricing for profitability
Subtitle: activity-based pricing for competitive advantage
By: John L. Daly
Series: Wiley cost management series
Publisher: Wiley
Published: 2002
Place of publication: New York
Language: eng
Number of pages: 271
Subjects: Activity-based costing; Managerial accounting; Cost accounting; Pricing
Notes: Includes bibliographical references and index
Table of contents: title: Acknowledgements; title: Preface; title: Pricing for profitability; title: Economics and demand; title: Competitive strategy and pricing; title: Understanding pricing strategy; title: Costs; title: Activity-based costing; title: Activity-based pricing; title: Activity-based pricing models; title: Influence of capacity utilization; title: Target pricing; title: Price negotiations; title: Conclusions and summary; title: Glossary; title: Index