Einflussfaktoren auf die Abonnementsentscheidung bei lokalen Tageszeitungen
By: Lars Rinsdorf
Series: Dortmunder Dialoge -- Bd. 3
Publisher: Lit
Published: 2003
Place of publication: Münster
Language: ger
Number of pages: 201
ISBN-13: 9783825867539
Subjects: German newspapers; Circulation; Marketing
Notes: Originally presented as the author's thesis (doctoral)--Universität Dortmund, 2002.

Includes bibliographical references (p. 198-201).