Communication theories
Subtitle: origins, methods, uses
By: Werner J. Severin with James W. Tankard, Jr.
Contributors: Tankard, James W.
Edition: 2nd ed.
Publisher: Longman
Published: 1988
Place of publication: White Plains, N.Y
Language: eng
Number of pages: 351
Subjects: Communication.
Description: Designed for students of mass communication, Communication Theories puts the pragmatic uses and applications of communication theory and research into perspective.
Notes: Includes bibliographies and index.