International Strategic Management
Subtitle: Challenges And Opportunities (Series on International Business and Trade)
Edition: 1 edition
Publisher: Taylor & Francis
Published: May 1, 1992
Language: eng
Format: Paperback
Number of pages: 240
ISBN-13: 9780844816661
Subjects: Business strategy; International economics; Management & management techniques; c 1980 to c 1990; c 1990 to c 2000; International business enterprises; Business & Economics; Business / Economics / Finance; Business/Economics; Business & Economics / General; International business enterpr; General; Management; Strategic Planning
First sentence: Global strategy has recently emerged as a popular concept among managers of multinational corporations as well as among researchers and students in the field of international management.