Customer-centric project management
By: by Elizabeth Harrin and Phil Peplow
Contributors: Peplow, Phil
Series: Advances in project management
Publisher: Gower
Published: 2012
Place of publication: Farnham; Burlington, VT
Language: eng
ISBN-13: 9781409443124; 9781409443131
Subjects: Customer relations; Project management
Notes: Includes bibliographical references and index.
Table of contents: title: Introducing a customer-centric process; title: Why customers count; title: Why collaborative project management is not enough; title: Measuring project performance; title: Customer centricity in practice: a case study; title: Customer centricity in a project environment; title: Refining your customer-centric approach; title: Implementing exceed; title: Moving forward with customer-centric project management.