American typeplay
By: Steven Heller & Gail Anderson ; designed by Alexander Isley Design.
Contributors: Anderson, Gail, 1962-
Publisher: Library of Applied Design
Published: 1994
Place of publication: New York
Language: eng
Number of pages: 191
Subjects: Printing -- United States; Type and type-founding -- United States; Graphic arts -- United States
Description: The advent of the computer has spawned a remarkable proliferation of both typography and type design. American Typeplay is an intensive survey of the masterful uses of type by more than 150 designers working in a variety of media.

Over 400 images demonstrate an eclectic array of approaches, from hand lettering to custom font design to retro and vernacular appropriation to classical homage. Striking examples of annual reports, brochures, posters, book jackets, CD packages, magazine covers, typefaces, invitations, catalogs, logos, stationery, media kits, fonts and more are reproduced in full color.

A wellspring of typographic ingenuity, American Typeplay demonstrates how today's most noted graphic designers successfully stretch, bend, distort and "play" with type to achieve imaginative results. From the subtle to the outrageous, from the fresh to the bold, American Typeplay celebrates type in the digital age.
Notes: Includes index.