Mass persuasion
Subtitle: the social psychology of a war bond drive
By: by Robert K. Merton ; with the assistance of Marjorie Fiske and Alberta Curtis.
Contributors: Lowenthal, Marjorie Fiske.; Curtis, Alberta.
Publisher: Harper
Published: 1946
Place of publication: New York
Language: eng
Number of pages: 210
Subjects: Smith, Kate, 1910-; Bonds -- United States.; World War, 1939-1945 -- Finance -- United States.; Persuasion (Psychology)
Notes: Includes bibliographical references and index.