From silence to voice
Subtitle: what nurses know and must communicate to the public
By: Bernice Buresh and Suzanne Gordon ; foreword by Patricia Benner.
Contributors: Gordon, Suzanne, 1945-
Edition: 2nd ed.
Series: The culture and politics of health care work
Publisher: Cornell University Press
Published: 2006
Place of publication: Ithaca, NY
Language: eng
Number of pages: 320
ISBN-13: 9780801472589
Subjects: Nursing.; Communication in nursing.; Mass media.; Public opinion.; Nursing -- Social aspects.
Notes: Includes bibliographical references and index.
Table of contents: title: Ending the silence; title: Creating a voice of agency; title: Presenting yourself as a nurse; title: Tell the world what you do; title: Creating anecdotes and arguments; title: How the news media work; title: Reaching out to the news media; title: Working with public relations professionals; title: Constructing campaigns that work; title: In your own voice : letters to the editor, op-eds, and blogs; title: Appearing on television and radio; title: Promoting nursing research.