Marketing for health and wellness programs
By: Donald R. Self, James W. Busbin, editors.
Contributors: Self, Donald R.; Busbin, James W.
Publisher: Haworth Press
Published: 1990
Place of publication: New York
Language: eng
Number of pages: 249
Subjects: Health promotion -- Marketing
Notes: Includes bibliographical references.
"Has also been published as Health marketing quarterly, volume 7, numbers 3/4, 1990"--T.p. verso.