La documentación publicitaria
Subtitle: automatización del centro de documentación
By: Fernando Martín Martín.
Publisher: Unión Editorial
Published: 1987
Place of publication: Madrid
Language: spa
Number of pages: 684
Subjects: Advertising media planning -- Spain -- Information services -- Data processing.; Advertising -- Spain -- Information services -- Data processing.; Advertising media planning -- Spain -- Information services.; Advertising -- Spain -- Information services.; Information storage and retrieval systems -- Marketing -- Directories.
Notes: Bibliography: p. 390-403.