Food and drink
By: Mike Hobbs
Series: The Young Entrepreneurs' Club; Young Entrepreneurs' Club
Publisher: Franklin Watts
Published: 2012
Place of publication: London
Language: eng
Number of pages: 43
ISBN-13: 9781445110523
Subjects: Entrepreneurship; Juvenile literature; Caterers and catering
Description: "Students interested in the food and drink marketplace learn what it takes to become young entrepreneurs in the industry. Successful food and drink moguls are spotlighted, and step-by-step instructions are given to jump-start the thought process of starting a business in the food and drink industry. Questions throughout the book challenge critical thinking"--Provided by publisher.
Notes: Includes bibliographical references (page 43) and index.
Table of contents: title: Know your industry; title: Becoming an entrepreneur; title: The vital spark; title: Market research; title: Bringing in the money; title: Product development on the go; title: Hygiene and service issues; title: Packaging and shelf life; title: Know your competition; title: Building a team; title: Leading from the front; title: Make a marketing plan; title: Getting known; title: The launch day; title: Running the business; title: Turning problems into gains; title: Always look for ways to expand.