Studying the enlarged European market with emphasis on the future
Subtitle: Selected papers from the second International Seminar on Marketing Management, Stresa, Italy, July 1-14, 1962
Series: Indiana readings in business -- no. 38
Publisher: Graduate School of Business, Indiana University
Published: 1963
Place of publication: Bloomington, Ind
Language: eng; fre; ger; ita
Number of pages: 400
Subjects: Marketing; Economic integration
Notes: Articles in English, French, German, and Italian.