theory of pricing for information-intensive offerings
By: by S. Balasubramanian, S. Bhattacharya and V. Krishnan.
Contributors: Bhattacharya, Sudipto.; Krishnan, V.; INSEAD.
Series: Working papers / INSEAD -- 99/36/TM/CIMSO 8; Working papers -- 99/36/TM/CIMSO 8.
Publisher: INSEAD
Published: 1999
Place of publication: Fontainebleau
Language: eng
Number of pages: 49