Explaining Consumer Choice
Publisher: Palgrave Macmillan
Published: October 30, 2007
Language: eng
Format: Hardcover
Number of pages: 224
ISBN-13: 9781403998620
Subjects: Consumer issues; Sales & marketing; Consumer Behavior; Business & Economics; Business / Economics / Finance; Business/Economics; Management - General; Marketing - General; Business & Economics / Marketing / General; Cognitive Psychology; Consumer Behavior - General; Economics - General