Marketing
By: par Denis Pettigrew, Normand Turgeon
Contributors: Turgeon, Normand
Edition: 3e éd.
Publisher: Chenelière / McGraw-Hill
Published: 1996
Place of publication: Montréal
Language: fre
Number of pages: 416
Subjects: Marketing; Marketing -- Canada; Marketing -- Québec (Province)
Notes: Bibliogr.  Glossaire.  Index.

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