Big winners and big losers
Subtitle: the 4 secrets of long term -business success and failure
By: Alfred A. Marcus
Publisher: Wharton School Pub.
Published: 2006
Place of publication: Upper Saddle River, N.J
Language: eng
Number of pages: 396
Subjects: Industrial management; Management; Business failures; Success in business; Corporations; Case studies; Strategic planning
Notes: Includes bibliographical references (p. 345-369) and index.
Table of contents: title: Introduction; title: Persistent winning and losing; title: Companies that hit and missed the mark; title: Winners; title: Companies that keep winning; title: Sweet spots; title: Agility; title: Discipline; title: Focus; title: Losers; title: Companies that keep losing; title: Sour spots; title: Rigidity; title: Ineptness; title: Diffuseness; title: Conclusion; title: Wining and losing practices; title: Turnarounds; title: Appendix A: Best sellers compared; title: Appendix B: Using the stock market as an indicator; title: Appendix C: Additional data on the companies; title: Appendix D: Patterns of winning and losing companies.