The power of business en Español
Subtitle: 7 fundamental keys to unlocking the potential of the Spanish-language Hispanic market
By: José Cancela
Edition: 1st ed
Publisher: Rayo
Published: 2007
Place of publication: New York
Language: eng
Number of pages: 199
ISBN-13: 9780061234996
Subjects: Hispanic American consumers; Consumer behavior -- United States; Target marketing -- United States
Notes: Includes bibliographical references (p. [175]-199)