Public relations
Subtitle: a values-driven approach
By: David Guth, Charles Marsh.
Contributors: Marsh, Charles, 1955-
Edition: 3rd ed., Cases ed.
Publisher: Pearson/Allyn & Bacon
Published: 2007
Place of publication: Boston
Language: eng
Number of pages: 652
Subjects: Public relations.; Public relations -- Moral and ethical aspects.; Public relations -- Case studies.
Genres: Case studies.
Notes: Includes bibliographical references and index.