Sticky marketing
Subtitle: why everything in marketing has changed and what to do about it
By: Grant Leboff
Publisher: Kogan Page
Published: 2011
Place of publication: London, UK; Philadelphia, USA
Language: eng
Number of pages: 217
ISBN-13: 9780749460501; 9780749460518
Subjects: Social aspects; Marketing; Internet marketing; Information technology
Notes: Includes bibliographical references and index.