Franchising, a vállalkozók csodafegyvere?
By: Haraszti Mihály.
Publisher: Trademark Franchise és Marketing Konzultáns Kft.
Published: 1992
Place of publication: Budapest
Language: hun
Number of pages: 280
Subjects: Franchises (Retail trade) -- Hungary.
Notes: Includes bibliographical references (p. 279-280) and index.