Unleashing the Ideavirus
Publisher: Do You Zoom
Published: September 2000
Language: eng
Format: Hardcover
Number of pages: 224
ISBN-13: 9780970309907
Subjects: Sales & marketing; Marketing - General; Business & Economics; Business / Economics / Finance; Business/Economics; Sales & Selling - Techniques; Business; Marketing; Internet
First sentence: If you don't have time to read the whole book, here's what it says: Marketing by interrupting people isn't cost-effective anymore.