Marketing and communications media dictionary
By: by Tom Vigrolio and Jack Zahler.
Contributors: Zahler, Jack, joint author.
Publisher: NBS Co.
Published: 1969
Place of publication: [Norfolk, Mass
Language: eng
Number of pages: 425
Subjects: Marketing -- Dictionaries.; Public relations -- Dictionaries.; Advertising -- Dictionaries.; Graphic arts -- Dictionaries.
Notes: "Publications list for publicity use": p. 346-423.