Aspects of custumer perceived service quality in internal market segmentation analysis
By: by William J. Glynn.
Contributors: University College Dublin. Department of Marketing.
Publisher: University College Dublin
Published: 1997
Place of publication: Dublin
Language: eng
Number of pages: 571
Subjects: Telecom Eireann.; Service industries -- Marketing.; Service industries -- Quality control.; Service industries -- Management.; Consumer satisfaction.
Notes: Thesis submitted to the Department of Marketing.

Thesis (Ph.D.) - University College Dublin, 1997.