Customer loyalty
Subtitle: how to earn it, how to keep it
By: Jill Griffin
Edition: 1st pbk. ed.
Series: The Jossey-Bass business & management series
Publisher: Jossey-Bass
Published: 1997
Place of publication: San Francisco
Language: eng
Number of pages: 242
ISBN-13: 9780787908607; 9780029129777
Subjects: Customer services; Kundenbetreuung; Consumer satisfaction; Customer relations; Verbraucherzufriedenheit
Notes: Includes bibliographical references (p. 229-235) and indexes.