Advertising
Subtitle: Principles and Practice (6th Edition)
Edition: 6 edition
Publisher: Prentice Hall
Published: October 29, 2002
Language: eng
Format: Hardcover
Number of pages: 640
ISBN-13: 9780130477224
Subjects: Advertising; Advertising industry; Business/Economics; Business & Economics; Business / Economics / Finance; Advertising & Promotion; Business & Economics / Advertising & Promotion