Marketing management
By: Philip Kotler ... [et al.].
Contributors: Kotler, Philip.; Kotler, Philip.
Edition: 1st European ed.
Publisher: Prentice Hall Financial Times
Published: 2009
Place of publication: New York
Language: eng
Number of pages: 889
ISBN-13: 9780273718567
Subjects: Marketing -- Europe -- Management; Marketing -- Management
Notes: Inspired by the American ed. of same title.

Includes bibliographical references and index.