Principles of advertising
By: by H.K. Nixon
Edition: 1st ed.
Publisher: McGraw-Hill Book Company, Inc.
Published: 1937
Place of publication: New York; London
Language: eng
Number of pages: 541
Subjects: Advertising
Notes: "Bibliography and suggested collateral readings": p. 483-493.

Microfilm. New York, N.Y., Columbia University Libraries, 1994. 1 microfilm reel, 35 mm.

Filmed; NEH Project (FMEST); 1994.