EphMRA/ESOMAR Conference on Pharmaceutical Marketing Research
Subtitle: the challenge for growth, Geneva (Switzerland) 28th-30th June 1995.
Contributors: EPHMRA (Association); ESOMAR.
Publisher: European Society for Opinion and Marketing Reseach; European Pharmaceutical Marketing Research Association
Published: 1995
Place of publication: Amsterdam; Bromley, UK
Language: eng
Number of pages: 184
Subjects: Drugs -- Marketing -- Congresses.
Other titles: Challenge for growth
Notes: Includes bibliographical references.).