The role of economic theory in the teaching of marketing
Subtitle: a round table presented at teachers' sessions, American Marketing Association, Chicago, December, 1950.
By: Contributors:  Robert Bartels [and others.  Henry G. Baker, editor.
Contributors: Bartels, Robert, 1913-
Publisher: College of Business Administration, University of Georgia
Published: 1951
Place of publication: Athens
Language: eng
Number of pages: 56
Subjects: Marketing -- Study and teaching.; Economics.