Brands
Subtitle: Visions and Values
Contributors: John Goodchild (Editor); Clive Callow (Editor)
Publisher: Wiley
Published: October 15, 2001
Language: eng
Number of pages: 176
ISBN-13: 9780471497424
First sentence: In March 2000 the former Institute of Investment Management and Research, now UKSIP, held a discussion evening entitled 'Brands: Adding Real Value'.