Da zhong chuan bo li lun yu ying yong
Subtitle: xin wen mei ti fen xi yu xing xiao gong guan shi wu cao zuo
By: Ye Yuanzhi zhu
Edition: 1 ban
Series: She hui ke xue -- PF0044
Publisher: Xiu wei zi xun ke ji gu fen you xian gong si
Published: 2010
Place of publication: Taibei Shi
Language: chi
Number of pages: 220
ISBN-13: 9789862214039
Subjects: Public relations; Corporations; Mass media and publicity
Notes: Includes bibliographical references (p. 217-219).