The marketing research process in business organizations
By: by John E.G. Bateson
Series: Working paper / Division of Research, Graduate School of Business Administration, Harvard University -- HBS 81-67; Working paper (Harvard University. Graduate School of Business Administration. Division of Research) -- HBS 81-67
Publisher: Division of Research, Graduate School of Business Administration, Harvard University
Published: 1981
Place of publication: Boston, Mass. (Soldiers Field, Boston 02163)
Language: eng
Number of pages: 33
Subjects: Marketing research
Notes: Bibliography: leaves [34]-[36]