Target$mart!
Subtitle: database marketing for the small business
By: by Jay Newberg, Claudio Marcus ; foreword by Philip Kotler.
Contributors: Marcus, Claudio, 1961-
Edition: 1st ed.
Series: PSI successful business library
Publisher: Oasis Press
Published: 1996
Place of publication: Grants Pass, Or
Language: eng
Number of pages: 181
Subjects: Database marketing.
Other titles: Target smart!; Database marketing for the small business
Notes: Includes index.