Hengdian chuan qi
Subtitle: Hengdian ying shi cheng fa zhan de tan suo
By: Zeng Yulin zhu
Edition: Di 1 ban
Series: Zhejiang xian xiang, lü you chuang xin xi lie cong shu; Zhejiang xian xiang, lü you chuang xin xi lie cong shu
Publisher: Beijing da xue chu ban she
Published: 2008
Place of publication: Beijing
Language: chi
Number of pages: 157
ISBN-13: 9787301142806
Subjects: Tourism; Motion picture industry
Other titles: Hengdian ying shi cheng fa zhan de tan suo
Description: 本书以浙江旅行社的发展与创新为主线,在回顾和梳理浙江旅行社发展历史进程的基础上,较为全面地分析了2006年浙江旅行社业发展的概况,将旅行社经营管理理论与实践相结合,辅以浙江旅行社的案例与分析,围绕新时期旅行社创新理念,提出浙江旅行社的未来发展思路与趋势展望.