Strategic management & business policy
Subtitle: a methodological approach
By: Alan J. Rowe, Richard O. Mason, Karl E. Dickel.
Contributors: Mason, Richard O.; Dickel, Karl E.
Edition: 2nd ed.
Publisher: Addison-Wesley Pub. Co.
Published: 1985
Place of publication: Reading, Mass
Language: eng
Number of pages: 682
Subjects: Strategic planning -- United States.; Management -- United States -- Case studies.
Other titles: Strategic management and business policy.
Notes: Includes index.