Quick win marketing
Subtitle: answers to your top 100 marketing questions
By: Annmarie Hanlon
Series: Quick Win; Quick Win
Publisher: Oak Tree Press
Published: 2009
Place of publication: Cork
Language: eng
ISBN-13: 9781781190562; 9786000017095; 9781781190579; 9781904887782
Subjects: Marketing; Handbooks, manuals
Description: Quick Win Marketing is aimed at entrepreneurs and business managers wanting to start, grow or revitalise a business, and companies launching new services or products in the UK or Ireland. The book is designed so that you can dip in and out seeking answers to your top marketing questions, as they arise, in four key sections: Marketing essentials; Launching new services / products; Growing your business; and Revitalising your business. All questions and answers are also cross-indexed over the following headings: Management, Branding, Research, Innovation, Pricing, Promotion, Sales and Online.
Table of contents: title: Cover; Title Page; Copyright Page; Introduction; Marketing Essentials; Launching New Services / Products; Growing Your Business; Revitalizing Your Business; About The Author; About Oak Tree Press.