Toyota's drive to the top
By: NHK ; directors, Hiroshi Maeda, Kensuke Kato, Shigehiro Ryuke..
Contributors: Nihon Hoso? Kyokai; Films for the Humanities & Sciences (Firm)
Series: HRM 210 (NU course); HRM 669 (NU course); MGT 430 (NU course); MGT 602 (NU course)
Publisher: Films for the Humanities & Sciences
Published: 2005
Place of publication: Princeton, N.J
Language: eng
Format: [videorecording] /
Number of pages: 50
ISBN-13: 9781421380360
Subjects: Management; Automobile industry and trade; Toyota Jidosha Kabushiki Kaisha
Description: "Japan's first automaker has learned a few lessons about corporate identity in the global economy, and what it will take to become the world's largest automaker. This program shows how Toyota has localized its overseas operations, pursuing a strategy in which its factories integrate into surrounding communities. Visiting Toyota plants and suppliers in Texas and Thailand, the film illustrates Toyota's system of cultivating native-born " trainer's trainers" who will pass on crucial production techniques and practices. Viewers are given a firsthand look at the frontline operations of a company that is fighting, or, in the words of one trainer, employing a "human-centered approach, " to become the worldwide leader in its industry"--Container.
Notes: Disc is a recorded DVD and may not play on all DVD players or drives.

DVD-R.

Closed-captioned.