Consumer behaviour
Subtitle: selected readings
By: edited by A. S. C. Ehrenberg and F. G. Pyatt.
Contributors: Pyatt, Graham, 1936-
Publisher: Penguin Books
Published: 1971
Place of publication: [Harmondsworth, Eng.]
Language: eng
Number of pages: 384
Subjects: Consumer behavior -- United States
Notes: Bibliography: p. 371-372.