Sponsorowanie w radiu i telewizji
By: Iwona Beata Mika
Series: Prace Instytutu Prawa Własności Intelektualnej UJ -- zesz. 92
Publisher: Uniwersytet Jagielloński; "Zakamycze"
Published: 2006
Place of publication: Kraków
Language: pol
Number of pages: 306
Subjects: Corporate sponsorship; Law and legislation; Broadcasting; Television advertising; Radio advertising
Notes: Author's modified thesis (doctoral), Kraków, 2004.

Includes bibliographical references (p. 293-306).