As China goes, so goes the world
Subtitle: how Chinese consumers are transforming everything
By: Karl Gerth
Edition: 1st ed.
Publisher: Hill and Wang
Published: 2010
Place of publication: New York
Language: eng
ISBN-13: 9780809034291
Notes: Includes bibliographical references and index.
Table of contents: title: No going back?; title: Who gets what?; title: Made in Taiwan; title: Standardizing abundance; title: Branding consumer consciousness; title: Living in a world of fakes; title: Extreme markets; title: Environmental implications.