Managing External Relations (Managing Universities and Colleges: Guides to Good Practice)
Contributors: Frank Albrighton (Editor); Julia Thomas (Editor)
Publisher: Open University Press
Published: October 2001
Language: eng
Format: Paperback
Number of pages: 170
ISBN-13: 9780335207893
Subjects: Higher & further education; Organization & management of education; Administration - General; Higher; Education; Education / Teaching; Public Relations; Universities and colleges
First sentence: The great irony about public relations is that it has such a bad name.