Marketing Research
Subtitle: The Impact of the Internet
Edition: 5th Bk&CD edition
Publisher: Thomson South-Western
Published: April 2001
Language: eng
Format: Hardcover
Number of pages: 700
ISBN-13: 9780324131666
Subjects: Economics, Finance, Business and Industry; Market research; Research methods: general; Advertising & Promotion; Marketing - Research; Business & Economics; Business / Economics / Finance; Business/Economics