Product management for hospitals
Subtitle: organizing for profitability
By: James C. Folger and E. Preston Gee.
Contributors: Gee, Erin Preston.
Publisher: American Hospital Pub.
Published: 1987
Place of publication: Chicago, Ill
Language: eng
Number of pages: 121
Subjects: Hospitals -- Marketing -- Management.; Product management.; Financial Management.; Hospital Administration -- economics.; Marketing of Health Services.
Notes: Includes bibliographies.