Market-Based Management (5th Edition)
Edition: 5 edition
Publisher: Prentice Hall
Published: April 5, 2008
Language: eng
Format: Paperback
Number of pages: 552
ISBN-13: 9780132336536
Subjects: Sales & marketing management; Marketing Management; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - General; Business & Economics / Marketing / General