Negotiate Like the Big Guys
Subtitle: How Small and Mid-Size Companies Can Balance the Power in Dealing With Corporate Giants
Edition: 1st ed edition
Publisher: Silver Lake Publishing
Language: eng
Format: Paperback
Number of pages: 306
ISBN-13: 9781563431678
Subjects: Business negotiation; Small Business - General; Business/Economics; Business & Economics; Business / Economics / Finance; Technical & Manufacturing Trades; Advertising & Promotion; Negotiating; Negotiation in business
First sentence: In the past, the game-playing, manipulating winner-take-all negotiating approach was as common-place as the cradle-to-grave job security that big companies guaranteed employees at that time.