Service breakthroughs
Subtitle: changing the rules of the game
By: James L. Heskett, W. Earl Sasser, Jr., Christopher W.L. Hart.
Contributors: Sasser, W. Earl.; Hart, Christopher W. L.
Publisher: Free Press; Collier Macmillan
Published: 1990
Place of publication: New York; Toronto
Language: eng
Number of pages: 306
Subjects: Customer services.; Sales management.
Notes: Includes bibliographical references (p. 279-293) and index.