The art of social media
Subtitle: power tips for power users
By: Guy Kawasaki and Peg Fitzpatrick
Contributors: Fitzpatrick, Peg
Publisher: Portfolio
Published: 2014
Language: eng
Number of pages: 196
ISBN-13: 9781591848073
Subjects: Social media
Description: "A bottom-up strategy [intended] to produce a focused, thorough, and compelling presence on the most popular social-media platforms ... [guiding] you through steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging"--Amazon.com.
Notes: Includes index.
Table of contents: title: How to optimize your profile; title: How to feed the content monster; title: How to perfect your posts; title: How to respond to comments; title: How to integrate social media and blogging; title: How to get more followers; title: How to socialize events; title: How to run Google+ hangouts on air; title: How to rock a Twitter chat; title: How to avoid looking clueless; title: How to optimize individual platforms; title: How to put everything together.