Product Strategy for High-Technology Companies
Subtitle: How to Achieve Growth, Competitive Advantage, and Increased Profits
Edition: 1st edition
Publisher: Irwin Professional Pub
Published: October 1994
Language: eng
Format: Hardcover
Number of pages: 284
ISBN-13: 9780786301461
Subjects: Sales & marketing; Product management; New Product Development; Organization Development; Business / Economics / Finance; Business/Economics; Strategic Planning; Management; High technology industries