International Marketing Strategy
Subtitle: Contemporary Readings
Edition: 1 edition
Publisher: Int. Cengage Business Press
Published: December 19, 1996
Language: eng
Format: Paperback
Number of pages: 256
ISBN-13: 9781861522337
Subjects: Business strategy; Market research; International - Marketing; International Marketing; Business & Economics; Business / Economics / Finance; Business/Economics; Business & Economics / Marketing / General