The farm on the roof
Subtitle: what Brooklyn Grange taught us about entrepreneurship, community, and growing a sustainable business
By: Anastasia Cole Plakias
Published: 2016
Language: eng
Number of pages: 278
ISBN-13: 9781592409488
Subjects: Roof gardening; Entrepreneurship
Other titles: What Brooklyn Grange taught us about entrepreneurship, community, and growing a sustainable business
Description: In their effort to build the world's first and largest commercial green rooftop farm, the founders of Brooklyn Grange learned a lot about building and sustaining a business while never losing sight of their mission to serve their community by providing delicious organic food and changing the way people think about what they eat.
Notes: Includes index.
Table of contents: title: Introduction: Nowhere to go but up; title: The crossroads of complicity and conviction: why we left steady jobs to take a chance on a dream; title: Needle in a haystack: finding a home for our farm; title: Return on ideals: creative capital and the new ROI; title: Just monster it: building the farm; title: A work in progress: taking stock and creating order; title: We are farmily: growing our team; title: Growing organically: knowing when to sign a deal; title: The web we weave: fifty ways to stay afloat; title: It takes a village: the partnerships that make us whole; title: Epilogue: Toward a healthier business ecosystem.