Place promotion
Subtitle: the use of publicity and marketing to sell towns and regions
By: edited by John R. Gold, Stephen V. Ward.
Contributors: Gold, John Robert.; Ward, Stephen V.
Publisher: Wiley
Published: 1994
Place of publication: Chichester [England]; New York
Language: eng
Number of pages: 268
Subjects: Publicity.; Community development.; Industrial promotion.; Place marketing.
Notes: Includes bibliographical references and index.