Managing marketing activities
Edition: Second edition.
Series: Leading series. 2013; Leading series
Publisher: BPP Learning Media
Published: 2012
Place of publication: London
Language: eng
Number of pages: 68
ISBN-13: 9781445364070
Subjects: Study guides; Examinations; Marketing; Management; Institute of Leadership & Management (Great Britain)
Notes: "Validated by ilm for new 2012 VRQ syllabus"--Cover.

"This Leading Series workbook is tailored to satisfy the requirements of ILM Unit Managing marketing activities."--Page v.