Managerial processes behind long-term product mix changes
Subtitle: an historical study on Fazer Confectionery, 1950-1990
By: Päivi Eriksson.
Series: Acta Academiae Oeconomicae Helsingiensis.; 74
Publisher: Helsinki Schook of Economics and Business Administration
Published: 1991
Place of publication: Helsinki
Language: eng
Number of pages: 251
Subjects: Fazer Makeiset (Firm) -- History.; Confectioners -- Finland -- History.
Notes: Thesis (doctoral)--Helsinki School of Economics and Business Administration, 1991.
Includes bibliographical references (p. 199-211).
Added t.p. with thesis statement, inserted.