Strategy and Place
Subtitle: Managing Corporate Real Estate and Facilities for Competitive Advantage
Publisher: Free Press
Published: July 16, 1999
Language: eng
Format: Hardcover
Number of pages: 368
ISBN-13: 9780684834894
Subjects: Business strategy; Management of real estate, property & plant; Strategic planning; Facility management; Operations Management; Business & Economics; Business / Economics / Finance; Real estate management; Business/Economics; Real estate investments; Management - General; Corporate Finance; Entrepreneurship; Business & Economics / Management; Corporations
First sentence: The ability to work in the virtual world greatly impacts the planning, design, and management of corporate real estate.
Description: In Strategy and Place, real estate strategy expert Martha O'Mara presents a framework for making strategic decisions about how organizations should occupy space when they are no longer tied to a specific place by the physical tools of work.

In this work, based on research at companies such as Digital Equipment Corporation, Pacific Bell, Lever Brothers, Merrill Lynch, and Fidelity Investments, O'Mara presents a much-needed guide for thinking strategically about corporate real estate and facilities management and how to implement the right strategic plan once it's been formulated.