Sport, Culture and the Media
Subtitle: The Unruly Trinity (Issues in Cultural and Media Studies)
Publisher: Open University Press
Published: June 1999
Language: eng
Format: Paperback
Number of pages: 193
ISBN-13: 9780335202027
Subjects: Anthropology; Cultural studies; Media Studies; Sport & leisure industries; Social Science; Pop Arts / Pop Culture; Sports; General; Popular Culture - General; Sociology - General; Anthropological aspects; Mass media and sports; Social aspects
First sentence: Such prescriptions of what ought to be called a sport are often contested but at both official and unofficial levels dispute is not so much over whether a game contest has to be physical in order to count as sport, as over the physical status of the activity that claims to be a sport.
Description: "This book is about the conjunction of two of the most powerful cultural forces of our times - sport and media. It examines the ways in which media sport has insinuated itself into contemporary everyday life, and how sport and media have made themselves mutually indispensable as well as, for whole societies of people, unavoidable. In linking how media sport is produced with what it produces, this lively introduction to sport and the media helps us to understand the cultural power and influence of the sports image and the sports page."--Jacket.