Financial institution marketing
Subtitle: strategies in the 1980s
By: Leonard L. Berry, James H. Donnelly, editors
Contributors: Consumer Bankers Association
Publisher: Consumer Bankers Association
Published: 1980
Place of publication: Washington : Consumer Bankers Association
Language: eng
Number of pages: 217
Copyright date: 1980
Subjects: Bank marketing; Financial institutions; Marketing
Other titles: Strategies in the 1980s.