Marketing mit Duftstoffen
By: von Hans Knoblich und Bernd Schubert.
Contributors: Schubert, Bernd, Dipl.-Kfm.
Publisher: R. Oldenbourg
Published: 1989
Place of publication: München
Language: ger
Number of pages: 180
Subjects: Scent as a marketing device.; Odors -- Psychological aspects.; Motivation research (Marketing)
Notes: Includes bibliographical references (p. [175]-180).