New Perspectives on Retailing and Store Patronage Behavior
Subtitle: A Study of the Interface Between Retailers and Consumers (International Studies in Entrepreneurship)
Edition: 1 edition
Publisher: Springer; Kluwer Academic Publishers
Published: May 10, 2004
Language: eng
Format: Hardcover
Number of pages: 122
ISBN-13: 9781402079542
Subjects: Market research; Marketing - Research; Consumer behavior; Retail trade; Business / Economics / Finance; Business & Economics; Marketing - General; Business/Economics; Grocery trade; Denmark; Advertising & Promotion; Economics - General; Business & Economics / Economics / General; Business & Economics / Marketing / Research; Business & Economics-Advertising & Promotion; Business & Economics-Economics - General; Supermarkets; Purchasing & Buying; Consumer Behavior - General