Consumer healthcare
Subtitle: marketing healthcare delivery systems
By: Consumer & Technology Division.
Contributors: Yankee Group. Consumer & Technology Division.
Series: Industry research report
Publisher: Yankee Group
Published: 1987
Place of publication: Boston, MA (200 Portland St., Boston, MA 02114)
Language: eng
Number of pages: 82
Subjects: Medical care -- United States -- Marketing.; Health maintenance organizations -- United States -- Marketing.; Preferred provider organizations (Medical care) -- United States -- Marketing.
Other titles: Marketing healt[h] care delivery systems.; Marketing healthcare delivery systems.
Notes: Spine title: Marketing healt[h] care delivery systems.
"April 1987."