Gendai kōkokuron
By: Kishi Shizue ; Tanaka Hiroshi ; Shimamura Kazue cho.
Contributors: Tanaka, Hiroshi, 1951-; Shimamura, Kazue, 1955-
Series: Yūhikaku aruma
Publisher: Yūhikaku
Published: 2000
Place of publication: Tōkyō
Language: jpn
Number of pages: 319
Subjects: Advertising -- Japan.; Marketing -- Japan.
Notes: Includes bibliographical references and indexes.