Le merchandising
By: Armand Dayan, Annie Troadec, Loïc Troadec.
Contributors: Troadec, Annie.; Troadec, Loïc.
Series: Que sais-je? -- no 2516
Publisher: Presses universitaires de France
Published: 1990
Place of publication: Paris
Language: fre
Number of pages: 127
Subjects: Marchandisage.; Commerce de détail.; Magasins -- Marketing.
Notes: 11463252 utlas

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