Global marketing
By: Kate Gillespie, H. David Hennessey
Contributors: Hennessey, Hubert D.
Edition: 3rd ed.
Publisher: South-Western Cengage Learning
Published: 2011
Place of publication: Australia; Mason, OH
Language: eng
Number of pages: 576
ISBN-13: 9781439039434
Notes: Includes bibliographical references (p. 531-553) and indexes.