The makeover myth
Subtitle: the real story behind cosmetic surgery, injectables, lasers, gimmicks, and hype, and what you need to know to stay safe
By: Bethanne Snodgrass ; foreword by Robert M. Goldwyn
Publisher: HarperCollins ebooks
Published: 2008
Place of publication: Pymble, NSW; New York, NY
Language: eng
Format: [electronic resource] :
ISBN-13: 9780061792502
Subjects: Plastic & Cosmetic; MEDICAL; Surgery; Popular works; Plastic Surgery; Personal Beauty
Notes: Title from PDF title page (viewed June 2, 2009).

Includes bibliographical references (p. [261]-267) and index.
Table of contents: title: 1. Cosmetic medicine at the millennium; title: The new cultural paradigm; title: The business of cosmetic medicine today; title: What is it?; title: The vendors; title: The customers; title: The procedures; title: 2. Altering the body; title: Public alterations : cosmetic medicine as entertainment; title: Private alterations : the quest for beauty, youth, sex, and transformation; title: The body in the eye of society; title: The body in the eyes of those around us; title: The body in the mind's eye : body image and transformation; title: Body fashions; title: A history of body enhancements; title: 3. You can be pretty, too : a century of selling beauty and cosmetic medical care; title: The beauty doctors; title: Potions and patent medicines; title: Physicians just say "no" to ads; title: The birth of the specialty of plastic surgery; title: Plastic surgeons take on cosmetic surgery; title: Cosmetic surgery after World War II; title: Opening the floodgates; title: Marketing beauty : getting the word out; title: Sex and youth sell; title: Marketing cosmetic medicine; title: Commercialism in medicine; title: Targeting the cosmetic medical consumer; title: Industry; title: Providers; title: One-stop shopping and vendor networks; title: Medical tourism.; title: 4. Rags to reality television : cosmetic medicine as a pop-cultural phenomenon; title: Media and cosmetic medicine; title: Magazines and newspapers; title: The Internet; title: Radio and television; title: Cosmetic surgery on television; title: Anatomy of a cosmetic surgery reality show; title: Reality television plastic surgery and real plastic surgeons; title: 5. Ethics and cosmetic medicine : medical care off the rails; title: Physician-patient relationship; title: Follow the money : honesty, science, and financial conflicts of interest; title: Physicians and patients in the media spotlight; title: Patients on television : a different standard of care?; title: The value of bribery; title: Providers dictate, but producers rule; title: More is better; title: Leaving out the "care" in medical care; title: The public interest : the impact of entertainment; title: Medicine on viewers; title: Do people respect their doctors anymore?; title: Ethics and professional organizations; title: The price of patient autonomy.; title: 6. First things first : what you can do to stay safe; title: The Florida story; title: Responsibilities patients must accept; title: The five elements of the safety equation; title: Full disclosure; title: Research the provider; title: Research the facility; title: Learn about the products; title: Learn about procedures and their risks; title: International cosmetic surgery; title: 7. Beyond the hype : finding a good doctor; title: How to get started; title: Getting information; title: Closing in on the targets; title: The value of skepticism; title: Taking your time; title: Finding a good cosmetic provider; title: Scope of practice; title: Credentials; title: Labels; title: Licensure; title: Medical specialty training and continuing education; title: Board certification; title: Society memberships; title: Hospital privileges; title: Experience; title: References; title: The consultation; title: Whose agenda is it anyway?; title: Consultation fee; title: History and physical; title: Discussion; title: Decision making; title: Financial obligations; title: Coverage of complications treatment; title: Informed consent; title: Facility, staff, and anesthesia; title: Record keeping.; title: 8. The cosmetic medical care product line : what works and what doesn't and how physicians choose; title: Specific procedures; title: Body contouring; title: Cellulite treatments; title: Liposuction; title: Tummy tuck; title: Trunk and extremity lifts; title: Buttock, thigh, calf, biceps, triceps, and pectoral implants; title: Mesotherapy; title: Breast surgery; title: Breast augmentation; title: Breast lift; title: Breast reduction; title: Ear surgery; title: Facial rejuvenation/reshaping; title: Eyelid surgery; title: Face lift; title: Forehead lift; title: Injectables and implants; title: Injectables; title: Facial implants; title: Lip enhancement; title: Jaw and chin surgery; title: Nose reshaping; title: Skin rejuvenation/resurfacing; title: Chemical peels; title: Dermabrasion and microdermabrasion; title: Laser resurfacing and photorejuvenation; title: Radio wave treatments; title: Nitrogen plasma; title: Other skin and hair procedures; title: Hair transplantation; title: Laser hair removal; title: Skin pigment correction; title: Scar revision; title: Stretch marks treatment; title: Micropigmentation; title: Destruction of skin blood vessels; title: Vascular lasers; title: Sclerotherapy; title: Drug delivery systems; title: A few more words about lasers in cosmetic medicine; title: Dental cosmetic; title: Skin care and products; title: Cosmetic medical grab bag; title: The "we just don't know" category; title: The "we don't know AND it could be dangerous" category; title: The "too good to be true" category.; title: 9. What they don't always tell you : cosmetic medical care risks, complications, outcomes, satisfaction rates, and the dissatisfied patient; title: Risk factors; title: Complications; title: Early wound complications; title: Systemic complications; title: Late complications; title: Psychological complications; title: Outcomes; title: Goals versus outcomes; title: Physical results, less may be better; title: Patient satisfaction; title: The dissatisfied patient; title: 10. Equal opportunity : cosmetic interventions for men; title: Male rhinoplasty; title: Male facelift, eyelid lift, and brow lift; title: Hair transplantation; title: Body contouring for men : liposuction and implants; title: Male breast reduction; title: Outcomes for men; title: 11. No color barrier : cosmetic medicine for non-Caucasians; title: 12. All in the family : cosmetic interventions for the very young, teens, and the very old; title: Children; title: Teens; title: Statistics; title: Psychological considerations; title: Eating disorders; title: Marketing to teens; title: Specific cosmetic procedures for children and teens; title: Decision making for the parents of teens; title: Elderly, over seventy-five; title: 13. prevention : the top ten ways to avoid needing cosmetic medical care; title: Final thoughts.