Selected papers from the Workshop in Research Methods for directors of university bureaus of business and economic research
By: edited by Robert Ferber.
Contributors: Ferber, Robert, 1922-; University of Illinois at Urbana-Champaign. Bureau of Economic and Business Research.; University of Illinois at Urbana-Champaign. Executive Development Center.
Publisher: Bureau of Economic and Business Research, University of Illinois, Urbana
Published: 1961
Place of publication: [Urbana, Ill.]
Language: eng
Number of pages: 501
Subjects: Marketing research -- Congresses.; Market surveys -- Congresses.; Marketing -- Mathematical models -- Congresses.
Genres: Congresses.
Notes: "Conducted by University of Illinois, Bureau of Economic and Business Research and Executive Development Center at the University of Colorado, August 7-27, 1960"--Cover.

"September 1961."

Includes bibliographical references.