Excellence in advertising
Subtitle: the IPA guide to best practice
By: edited by Leslie Butterfield.
Contributors: Butterfield, Leslie, 1952-; Institute of Practitioners in Advertising.
Publisher: Butterworth-Heinemann
Published: 1997
Place of publication: Oxford; Boston
Language: eng
Number of pages: 260
Subjects: Advertising.
Notes: Includes bibliographical references and index.