Web 2.0 and Social Media for Business
Publisher: Bookboon.com
Published: 2013
ISBN-13: 9788740305142
Table of contents: title: Obsah; title: Introduction to Web 2.0; title: The Internet and World Wide Web; title: Web 2.0 Defined; title: Conclusions; title: Bibliography; title: Blogging for Business; title: Voice and Personality; title: Blog Environments; title: Building a Blog; title: Conclusions; title: Bibliography; title: More Blogging: WordPress Options; title: Customizing a WordPress Blog; title: General Settings; title: Using Widgets; title: Blog Posts; title: Adding Mobile and iPad Options; title: Managing Pages; title: Connecting with Search Engines; title: Connecting with Customers; title: Conclusions; title: Bibliography; title: Beyond Blogging: RSS and Podcasting; title: RSS Defined; title: RSS in Practice; title: Podcasting; title: Conclusions; title: Bibliography; title: Videocasting, Screencasting and Live Streaming; title: Videocasting; title: Screencasting; title: Live Streaming; title: Conclusions; title: Bibliography; title: Wikis and Other Collaborative Documents; title: Wikis; title: Wiki Software; title: Building a Wiki; title: Zoho Wiki Example; title: Other Collaborative Documents; title: Conclusions; title: Bibliography; title: Social Buzz and Viral Phenomenon; title: Twitter for Business; title: Social Buzz with StumbleUpon and Reddit; title: Tumblr; title: Pinterest; title: Foursquare and Location-Based Services; title: Tracking Social Interest; title: Conclusions; title: Bibliography; title: Big Social Media: Facebook and LinkedIn; title: Facebook for Business; title: LinkedIn for Business; title: Conclusions; title: Bibliography; title: Acknowledgements