Strategic management of technology and innovation
By: Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright.
Contributors: Maidique, Modesto A.; Wheelwright, Steven C., 1943-
Edition: 2nd ed.
Publisher: Irwin
Published: 1996
Place of publication: Chicago
Language: eng
Number of pages: 923
Subjects: Technological innovations -- Management.; New products -- Management.; High technology industries -- Management.
Notes: Includes bibliographical references and indexes.