eMarketing excellence
Subtitle: planning and optimising your digital marketing
By: Dave Chaffey and PR Smith
Contributors: Smith, P. R. (Paul Russell), 1957-
Edition: 4[th] ed.
Publisher: Routledge
Published: 2012
Place of publication: Abingdon, Oxon; New York, NY
Language: eng
Number of pages: 640
ISBN-13: 9780415533355; 9780415533379; 9780203082812
Subjects: Internet marketing
Notes: Includes bibliographical references and index.