Strategische Optionen in der Medienkrise
Subtitle: Print, Fernsehen, neue Medien
By: Insa Sjurts (Hrsg.).
Series: Hamburger Forum Medienökonomie -- Bd. 7
Publisher: R. Fischer
Published: 2004
Place of publication: München
Language: ger
Number of pages: 165
Subjects: Mass media; Congresses; Marketing; Management; Mass media and technology
Notes: Includes bibliographical references.