Marketing Issues In Western Europe
Subtitle: Changes And Developments
Contributors: Erdener Kaynak (Editor); Frederic, Ph.D. Jallat (Editor)
Publisher: International Business Press; Routledge
Published: June 13, 2005
Language: eng
Format: Hardcover
Number of pages: 171
ISBN-13: 9780789028372
Subjects: Management & management techniques; International - Marketing; Business/Economics; Business & Economics; Business / Economics / Finance; Marketing; Commerce; Europe, Western