Quantifying the competitive impact of a new entrant
By: Martin S. Geisel, Chakravarthi Narasimhan and Subrata Sen.
Contributors: Narasimhan, Chakravarthi.; Sen, Subrata.; Yale University. School of Organization and Management.
Series: Working paper series G -- 16
Publisher: Yale School of Organization and Management
Published: 1992
Place of publication: [New Haven, CT]
Language: eng