The global public relations handbook
Subtitle: theory, research, and practice
By: [edited] by Krishnamurthy Sriramesh and Dejan Vercic.
Contributors: Sriramesh, Krishnamurthy.; Verčič, Dejan.
Edition: Rev. and expanded ed.
Publisher: Routledge/Taylor and Francis Group
Published: 2008
Place of publication: New York
Language: eng
ISBN-13: 9780415995139; 9780415995146; 9780203889374
Subjects: Public relations -- Cross-cultural studies -- Handbooks, manuals, etc; Intercultural communication -- Handbooks, manuals, etc
Genres: Cross-cultural studies; Handbooks, manuals, etc.