The business of changing the world
Subtitle: twenty great leaders on strategic corporate philanthropy
By: Marc Benioff and Carlye Adler.
Contributors: Adler, Carlye.
Publisher: McGraw-Hill
Published: 2007
Place of publication: New York
Language: eng
Number of pages: 297
ISBN-13: 9780071481519
Subjects: Corporations -- Charitable contributions
Description: "In The Business of Changing the World, Marc Benioff and 19 other leaders share their corporate philanthropy secrets for the first time, revealing how any company can start their own program and reap enormous benefits." "This collection of testimonies brings to light the need for community giving, the challenges of implementing a philanthropic initiative, and the qualities, CEOs must posses in order to make their programs a success. Most important, it highlights the tremendous rewards society and businesses stand to earn."--Jacket.
Notes: Includes bibliographical references (p. 285-287) and index.