Understanding broadcast and cable finance
Subtitle: a primer for the nonfinancial manager
By: Broadcast Cable Financial Management Association (BCFM) ; edited by Walter McDowell and Alan Batten.
Contributors: McDowell, Walter.; Batten, Alan.; Broadcast Cable Financial Management Association.
Edition: 2nd ed.
Publisher: Focal Press
Published: 2008
Place of publication: Amsterdam; Boston
Language: eng
Number of pages: 218
ISBN-13: 9780240809588
Subjects: Broadcasting -- United States -- Finance.; Cable television -- United States -- Finance.; Broadcasting -- United States -- Management.; Cable television -- United States -- Management.
Notes: Includes bibliographical references and index.