The Story Factor
Subtitle: Secrets of Influence from the Art of Storytelling
Publisher: Perseus Publishing; Perseus Pub.
Published: November 2000
Language: eng
Format: Hardcover
Number of pages: 256
ISBN-13: 9780738203690
Subjects: Organizational theory & behaviour; Project management; Skills; Business communication; Business & Economics; Business / Economics / Finance; Business/Economics; Sociology - General; Business Communication - Meetings & Presentations; Public speaking; Storytelling
First sentence: Skip looked into the sea of suspicious stockholders and wondered what might convince them to follow his leadership.