Strategy: Winning in the Marketplace
Subtitle: Core Concepts, Analytical Tools, Cases with Online Learning Center with Premium Content Card
Edition: 2 edition
Publisher: McGraw-Hill/Irwin
Published: May 24, 2005
Language: eng
Format: Hardcover
Number of pages: 960
ISBN-13: 9780073203133
Subjects: Business strategy; Management & management techniques; Strategic Planning; Business / Economics / Finance; Business & Economics; Coursepacks; Business/Economics; Management - General; Business & Economics / Management