Product Planning Essentials
Publisher: Sage Publications, Inc
Published: September 27, 2000
Language: eng
Format: Paperback
Number of pages: 264
ISBN-13: 9780761919995
Subjects: Project management; Research & development management; Sales & marketing management; Production management; Marketing - General; Business & Economics; Business / Economics / Finance; Business/Economics; Production planning; Marketing - Product Management; Research; Business & Economics / Marketing / General; Reference-Research; New products
First sentence: Companies represent themselves in the marketplace by way of their offerings.