Auditing productivity
Subtitle: advertiser-agency relationships can be improved
By: prepared by William M. Weilbacher, under the auspices of the A.N.A. Advertising Management Policy Committee and the A.N.A. Agency Relations Committee.
Contributors: A.N.A. Advertising Management Policy Committee.; A.N.A. Agency Relations Committee.
Publisher: Association of National Advertisers
Published: 1981
Place of publication: New York, N.Y. (155 East 44th St., New York 10017)
Language: eng
Number of pages: 117
Subjects: Advertising agencies.; Advertising.
Notes: Includes bibliographical references and index.