Trust and mistrust
Subtitle: radical strategies in business relationships
By: Aidan Ward and John Smith.
Contributors: Smith, John, 1941-
Publisher: John Wiley & Sons
Published: 2003
Place of publication: Chichester
Language: eng
Number of pages: 251
Subjects: Strategic alliances (Business); Trust; Business ethics; Organizational effectiveness
Description: "In this book Aidan Ward and John Smith propose that the key to understanding and improving the potential for business success lies in the power of trust. By delving into the complex issue of how an organization operates they uncover how relationships between people have a direct link to value creation. Through the authors' discussion of the uncertainties and risks that face all business they demonstrate how the relationship between individuals needs to be actively developed in order to cope with, and capitalise upon, this environment. In essence we need to understand trust to see how it can work as a business model."--Jacket.
Notes: Includes bibliographical references and index.