Sales management
Subtitle: concepts and cases
By: Douglas J. Dalrymple, William L. Cron, Thomas E. DeCarlo.
Contributors: Cron, William L., 1949-; DeCarlo, Thomas E.
Edition: 7th ed.
Publisher: Wiley
Published: 2001
Place of publication: New York
Language: eng
Number of pages: 585
Subjects: Sales management.; Sales Management -- Case studies.
Notes: Includes bibliographical references (p. 547-561) and indexes.