Zai zao chuan mei
Subtitle: chuan tong mei ti xi tong zheng he fang lüe = Reengineering the media
By: Lu Xiaohua zhu
Edition: Di 1 ban
Series: Chuan mei jing zheng dui ce xi lie
Publisher: Zhong xin chu ban she
Published: 2002
Place of publication: Beijing Shi
Language: chi
Number of pages: 447
Subjects: Mass media; Competition
Other titles: Reengineering the media.