Marketing strategies and distribution channels for foreign companies in Japan
By: Erich Batzer and Helmut Laumer.
Contributors: Laumer, Helmut.
Edition: Westview softcover ed.
Series: Westview special studies in international economics and business
Publisher: Westview Press
Published: 1989
Place of publication: Boulder
Language: eng
Number of pages: 302
Subjects: Marketing channels -- Japan.; Non-tariff trade barriers -- Japan.; Germany (West) -- Commerce -- Japan.; Japan -- Commerce -- Germany (West)
Notes: Bibliography: p. 291-297.
Translation of: Deutsche Unternehmen in Japangeschäft.
"Published in cooperation with the IFO Institute for Economic Research, Munich, Federal Republic of Germany"--Opposite t.p.