Political Marketing
Subtitle: A Comparative Perspective
Contributors: Darren G. Lilleker (Editor); Jennifer Lees-Marshment (Editor)
Publisher: Manchester University Press
Published: August 11, 2005
Language: eng
Format: Paperback
Number of pages: 256
ISBN-13: 9780719068713
Subjects: Political campaigning & advertising; Political campaigns; Government - Comparative; Communication (General); Political Science (Specific Aspects); Politics / Current Events; Political Science; Textbooks; Politics/International Relations; Marketing; Political Process - Elections; Political Science / Elections; Communication; Politics - Current Events; General; Campaign management; Congresses