Couponing as a marketing tool
Subtitle: a report on the industry, April 1984
Series: Media insights / D'Arcy Macmanus Masius
Publisher: D'Arcy MacManus Masius
Published: 1984
Place of publication: New York, N.Y.
Language: eng
Number of pages: 90
Subjects: Coupons (Retail trade)
Notes: "A special report."--cover.

Bibliography: leaves 88-89.