Media research
Subtitle: technology, art, communication
By: Marshall McLuhan ; edited with commentary, Michel A. Moos.
Contributors: Moos, Michel A.
Series: Critical voices in art, theory and culture
Publisher: G&B Arts
Published: 1997
Place of publication: Amsterdam
Language: eng
Number of pages: 178
Subjects: McLuhan, Marshall, 1911-; Mass media and culture; Mass media and technology
Other titles: Marshall McLuhan essays :
Description: "It is Michel Moos' premise that the importance of Marshall McLuhan derives from his achievements in rethinking the entire process of education and training itself, and that it has less to do with his popular fame as media guru. He proceeds to analyze McLuhan's work from the feedback effect his vision continues to provide, rather than from the perspective of interpreting McLuhan's pronouncements on the electronic media. Moos sees that effect as a valuable form of feedforward. Focusing on the pressing questions that confront the critical endeavors of the sciences and the humanities in a postmodern age, he proceeds to address the profound theoretical implications of McLuhan's work. He contrasts McLuhan's thoughts with that of such thinkers as Roland Barthes, Fredric Jameson, Friedrich Kittler, Donna Haraway, and Deleuze and Guattari, and renders an updated account of the effect of the mass media on our society and ourselves."--BOOK JACKET.
Notes: Includes bibliographical references (p. 167-178).
Table of contents: title: Introduction to the Series
pagenum: xi; title: Foreword
pagenum: xiii; title: Essays by Marshall McLuhan
pagenum: 1; label: 1
title: Myth and Mass Media
pagenum: 5; label: 2
title: The Electronic Age - The Age of Implosion
pagenum: 16; label: 3
title: Acoustic Space
pagenum: 39; label: 4
title: The Hot and Cool Interview
pagenum: 45; label: 5
title: Radio and TV vs. The Abeced-Minded
pagenum: 79; label: 6
title: Notes on Burroughs
pagenum: 86; label: 7
title: The End of the Work Ethic
pagenum: 92; label: 8
title: The Relation of Environment to Anti-Environment
pagenum: 110; label: 9
title: The Agenbite of Outwit
pagenum: 121; label: 10
title: Culture Without Literacy
pagenum: 126; title: McLuhan's Language for Awareness under Electronic Conditions
pagenum: 140; title: Notes
pagenum: 167