Marketing industriel
Subtitle: stratégies et mise en oeuvre
By: Daniel Michel, Robert Salle, Jean-Paul Valla.
Contributors: Salle, Robert.; Valla, Jean-Paul.
Edition: 2. éd.
Series: Gestion
Publisher: Economica
Published: 2000
Place of publication: Paris
Language: fre
Number of pages: 529
Subjects: Marketing industriel.; Concurrence.
Notes: Bibliogr.

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