Verführung zum Film
Subtitle: der amerikanische Kiotrailer seit 1912
By: Vinzenz Hediger.
Series: Zürcher Filmstudien -- 5
Publisher: Schüren
Published: 2001
Place of publication: Marburg
Language: ger
Number of pages: 304
Subjects: Advertising -- United States -- Motion pictures.; Motion picture trailers -- History.; Motion pictures -- United States -- Marketing.
Notes: Originally presented as the author's thesis (doctoral)--Universiät Zürich, 1999.

Includes bibliographical references.