Organizational buying behavior
By: [by] Frederick E. Webster, Jr. [and] Yoram Wind.
Contributors: Wind, Yoram, joint author.
Series: Prentice-Hall foundations of marketing series
Publisher: Prentice-Hall
Published: 1972
Place of publication: Englewood Cliffs, N.J
Language: eng
Number of pages: 132
Subjects: Purchasing.; Industrial procurement.
Notes: Includes bibliographical references.