Sales management
Subtitle: concepts and cases
By: Douglas J. Dalrymple, William L. Cron..
Contributors: Cron, William L., 1949-
Edition: 5th ed.
Series: Wiley international edition
Publisher: Wiley
Published: 1995
Place of publication: New York; Chichester
Language: eng
Subjects: Sales management.; Sales management -- Case studies.
Notes: Previous ed.: 1992.

Includes index.