Lean Marketing
By: Dietmar Geyer, Andreas Bauer ; unter Mitarbeit von Silke Czypek und Patricia Rzymelka.
Contributors: Bauer, Andreas.
Publisher: Verlag Moderne Industrie
Published: 1993
Place of publication: Landsberg/Lech
Language: ger
Number of pages: 208
Subjects: Marketing.
Notes: Includes bibliographigraphical references (p. 205) and index.