Software support for marketing technology
Subtitle: [paper delivered at] Marketing Technology in the '90s, Industrial and Commercial Engineering Seminar, British Gas, Midlands Research Station, Solihull, 5th-6th November 1991.
Contributors: British Gas plc. Research and Technology Division.; Marketing Technology in the '90s, Industrial and Commercial Engineering Seminar (1991 : British Gas, Midlands Research Station, Solihull)
Series: MRS E 647
Publisher: British Gas, Research & Technology
Published: 1991
Place of publication: Solihull
Language: eng