Footnotes 
Subtitle: What You Stand For Is More Important Than What You Stand In
Publisher: Simon & Schuster
Published: September 1, 2003
Language: eng
Format: Hardcover
Number of pages: 208
ISBN-13: 9780743241779
Subjects: Advertising; Biography & Autobiography; Economic history; Entrepreneurship; Fashion design; Management accounting; Business History; Business / Economics / Finance; Biography/Autobiography; Marketing - General; Fashion; Advertising & Promotion; Business & Economics / General; Business; Kenneth Cole Productions
Description: The CEO of Kenneth Cole Productions discusses the inspiration behind his groundbreaking advertising campaign, citing the people and events that enabled him to grow his company into an international billion-dollar empire.