Content strategy at work
Subtitle: real-world stories to strengthen every interactive project
By: Margot Bloomstein
Publisher: Morgan Kaufmann
Published: 2012
Place of publication: Waltham, MA
Language: eng
ISBN-13: 9780123919229
Subjects: Management; Design; Internet marketing; Branding (Marketing); Web sites; Web site development; Information technology
Notes: Includes bibliographical references and index.