Cognitive taxonomies in a retailer's understanding of the competitive environment
By: Joseph F. Porac, Howard Thomas, Bethany Emme
Contributors: Thomas, Howard; Emme, Bethany; University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Series: BEBR faculty working paper -- no. 1215; BEBR faculty working paper -- no. 1215.
Publisher: College of Commerce and Business Administration, University of Illinois at Urbana-Champaign
Published: 1985
Place of publication: [Urbana, Ill.]
Language: eng
Number of pages: 30
Notes: Includes bibliographical references (p. 25-26).