Go Figure!
Subtitle: New Directions in Advertising Rhetoric
Contributors: Edward F. McQuarrie (Editor); Barbara J. Phillips (Editor)
Publisher: M.E. Sharpe
Published: October 2007
Language: eng
Format: Hardcover
Number of pages: 330
ISBN-13: 9780765618016
Subjects: Advertising; Communication Studies; Rhetoric; Business & Economics; Business / Economics / Finance; English; Business/Economics; General; Technical Writing; Advertising & Promotion