Public relations
Subtitle: what research tells us
By: John V. Pavlik.
Series: The Sage commtext series ;; v. 16
Publisher: Sage Publications
Published: 1987
Place of publication: Newbury Park, Calif
Language: eng
Number of pages: 151
Subjects: Public relations -- Research.; Communication -- Research.
Notes: Bibliography: p. 132-147.
Includes index.