Too pretty to throw away
Subtitle: packaging design from Japan = Te mooi om weg te gooien : verpakkingsdesign uit Japan = Szkoda wyrzucić! : design japońskich opakowań
By: Ewa Machotka, Katarzyna J. Cwiertka
Contributors: Cwiertka, Katarzyna Joanna, 1968- author; Siebold-Museum; Muzeum Sztuki i Techniki Japońskiej Manggha (Kraków, Poland)
Publisher: Manggha Museum of Japanese Art and Technology
Published: 2016
Place of publication: Kraków
Language: eng
Number of pages: 215
ISBN-13: 9788362096565
Subjects: Gift wrapping; Design; Packaging; Industrial design; Graphic arts; Commercial art
Other titles: Te mooi om weg te gooien : verpakkingsdesign uit Japan; Szkoda wyrzucić! : design japońskich opakowań
Description: Product packaging forms a fascinating part of Japan?s consumer culture. Whereas modern-day technologies and marketing strategies often determine their form, the design is frequently inspired by decorative motifs such as those found on art objects from the past. The aesthetics of packaging is also strongly influenced by Japanese traditions of gift-wrapping. Too pretty to throw away: Packaging Design from Japan illustrates through museum objects, consumer items and gift wrappings, how past and present are united in packaging design.00Exhibition: Japanmuseum Sieboldhuis, Leiden, The Netherlands (10.06.-28.06.2016) / Manggha Museum of Japanese Art and Technology (November 2016 - February 2017).
Notes: At head of title: Leiden Asia Centre. Netherlands Organisation for Scientific Research. Manggha.

Catalogue of the exhibition held in the Japanmuseum Sieboldhuis, Leiden, June-August 2016, and the Manggha Museum of Japanese Art and Technology, Krakow, November 2016-February 2017.

Issued in a clear plastic case/wrapping.

Includes bibliographical references.

Parallel text in English, Dutch and Polish.