Beyond patient satisfaction
Subtitle: building patient loyalty
By: R. Scott MacStravic.
Series: Management series / American College of Healthcare Executives; Management series (Ann Arbor, Mich.)
Publisher: Health Administration Press
Published: 1991
Place of publication: Ann Arbor, Mich
Language: eng
Number of pages: 279
Subjects: Patient satisfaction; Consumer Satisfaction; Marketing of Health Services
Notes: Includes bibliographical references and index.