Design battles
Subtitle: competition for Japan's cell phone market
By: director, Takayuki Hayakawa
Contributors: Films for the Humanities & Sciences (Firm); Films Media Group
Publisher: Films for the Humanities & Sciences
Published: 2008
Place of publication: Princeton, NJ
Language: eng
Format: [videorecording] :
Number of pages: 50
Subjects: Cell phones; Design and construction; Cellulalr telephoes
Other titles: Competition for Japan's cell phone market
Description: Examines  the struggle for dominance in the Japanese cell phone market and the internal battles tech companies endure in order to create hot products. Viewers are taken inside South Korea's LG Electronics, Japan's NEC and Sony Ericsson as they plan and design a product that will attract worldwide technology consumption.
Notes: This disc is a recorded DVD and may not play on all DVD players.

DVD-R.

In English, some portions in Japanese, Korean  with English subtitles. Closed-captioned.