The ultimate small business guide
Subtitle: a resource for startups and growing businesses
Series: Ultimate business library
Publisher: Basic Books
Published: 2004
Place of publication: New York
Language: eng
Number of pages: 501
Subjects: Small business -- Handbooks, manuals, etc; New business enterprises -- Handbooks, manuals, etc; Small business -- Management -- Handbooks, manuals, etc; New business enterprises -- Management -- Handbooks, manuals, etc; Small business -- Directories; New business enterprises -- Directories
Genres: Handbooks, manuals, etc; Directories
Notes: Includes index
Table of contents: title: Planning; title: Refining and protecting your idea; title: Setting up or acquiring a business; title: Finding premises; title: Figuring it out; title: Marketing your idea; title: Working with customers; title: Communicating with your customers; title: Growing your business; title: Working online; title: Selling online; title: Managing yourself and others; title: Dignified retreats