Audience studies
Subtitle: a Japanese perspective
By: by Toshie Takahashi.
Series: Routledge advances in internationalizing media studies -- 5
Publisher: Routledge
Published: 2010
Place of publication: New York
Language: eng
Number of pages: 234
ISBN-13: 9780415800136
Subjects: Mass media -- Japan -- Audiences; Mass media -- Social aspects -- Japan; Mass media and culture -- Japan
Notes: Includes bibliographical references and index.
Table of contents: title: Preface by Sonia Livingstone; title: Introduction; title: Audience activity, everyday life and complexity; title: Conceptions of Japanese culture and emic concepts; title: Ethnographic research on Japanese engagement with media; title: Audience engagement with media and ICT; title: Media and Uchi; title: Media, self-creation and everyday life; title: Reflection on the audience.