SEM in Canada
By: edited by Susan Gottheil and Clayton Smith
Publisher: American Association of Collegiate Registrars and Admissions Officers; AACRAO
Published: 2011
Place of publication: Washington, DC
Language: eng
ISBN-13: 9781578580972
Subjects: College students; Admission; Recruiting; College attendance; Universities and colleges
Other titles: Student enrollment management in Canada
Table of contents: title: Using data for strategic enrolment management; title: Strategic enrolment management planning at UBC; title: Marketing and branding; title: Student recruitment; title: Admission practices that support SEM; title: The role of financial aid in Canadian SEM: balancing access and excellence in a SEM-focused world; title: Student affairs and SEM in Canada: looking back and moving forward; title: Student engagement in the Canadian context; title: The role of retention in Canadian strategic enrolment management; title: Increasing aboriginal student success; title: First-generation students; title: A case study: how SEM supports undergraduate academic and career success at Université Laval; title: Internationalization and SEM at Simon Fraser University: strategy under construction; title: Beyond transfer: the mobile student; title: Looking forward: a Canadian SEM guide to challenges ahead.