Advertising
Subtitle: a general introduction
By: [by] Robert S. Caplin.
Contributors: Braun, John.; Institute of Practitioners in Advertising.
Edition: 2nd ed. revised and edited by John Braun.
Publisher: published on behalf of the Institute of Practitioners in Advertising by Business Publications
Published: 1967
Place of publication: London
Language: eng
Number of pages: 131
Subjects: Advertising.; Advertising -- Great Britain.
Notes: Bibliography: p. 124-125.