La pubblicità in Italia
Subtitle: dal dopoguerra a oggi
By: Daniele Pittèri.
Series: Libri del tempo Laterza -- 333
Publisher: GLF editori Laterza
Published: 2002
Place of publication: Roma [etc.]
Language: ita
Number of pages: 213
Subjects: Advertising -- Italy -- History -- 20th century.
Notes: D. Pittèri teaches at the University of Rome La Sapienza.

Includes bibliographical references.