The Corporate Reputation of Multinational Corporations
Subtitle: An Analysis of Consumers’ Perceptions of Corporate Reputation and its Effects Across Nations ... Retailing and International Marketing)
Publisher: Springer Gabler
Published: Oct 26, 2017
Format: paperback
Number of pages: 204
ISBN-13: 9783658197636
Notes: Source title: The Corporate Reputation of Multinational Corporations: An Analysis of Consumers’ Perceptions of Corporate Reputation and its Effects Across Nations ... Retailing and International Marketing)