Paburikku rirēshonzu no rekishi shakaigaku
Subtitle: Amerika to Nihon ni okeru "kigyō jiga" no kōchiku = Public relations
By: Ha Kyonjin cho
Publisher: Iwanami Shoten
Published: 2017
Place of publication: Tōkyō
Language: jpn
Number of pages: 388
ISBN-13: 9784000244831
Subjects: Public relations; Corporate image
Other titles: Public relations
Work titles: PR no 20-seikishi
Notes: Revision of the author's thesis (doctoral)--Tōkyō Daigaku, 2015, entitled: PR no 20-seikishi : "kigyō jiga" no komyunikēshon-teki kōchiku.

Includes bibliographical references (pages 1-14 (third group)).

Japanese.