The Japanese approach to international marketing
By: Peter W. Turnbull and Teruhisa Yamada.
Contributors: Yamada, Teruhisa.; University of Manchester. Institute of Science and Technology. Department of Management Sciences.
Series: Occasional paper -- no.8407; Occasional paper (University of Manchester. Institute of Science and Technology. Department of Management Sciences) -- no.8407.
Publisher: Department of Management Sciences, University of Manchester Institute of Science and Technology
Published: 1984
Place of publication: Manchester
Language: eng
Number of pages: 22
Subjects: Export marketing -- Japan.