Global e-commerce
Subtitle: impacts of national environment and policy
By: edited by Kenneth L. Kraemer ... [et al.].
Contributors: Kraemer, Kenneth L.
Publisher: Cambridge University Press
Published: 2006
Place of publication: Cambridge
Language: eng
Number of pages: 444
ISBN-13: 9780521848220
Subjects: Electronic commerce -- Evaluation; Electronic commerce; Globalization
Description: "Are the Internet and e-commerce truly revolutionizing business practice? This book explodes the transformation myth by demonstrating that the Internet and e-commerce are in fact being adapted by firms to reinforce their existing relationships with customers, suppliers, and business partners. Detailed case studies of eight countries show that, rather than creating a borderless global economy, e-commerce strongly reflects existing local patterns of commerce, business, and consumer preference, and its impact therefore varies greatly by country."--BOOK JACKET
Notes: "This book is given by Richard & Mary Ryland in honor of their son, Zachary Ryland, Class of 2006"--Bookplate.

Includes bibliographical references and index.