The role of emotion in family purchase decision making
By: by Jonghee Park.
Published: 1993
Language: eng
Number of pages: 161
Subjects: Consumer behavior.; Shopping.; Decision making.; Family.
Notes: Typescript.

Thesis (Ph. D.)--Washington State University, 1993.

Includes bibliographical references (leaves 128-138).

WSU:Another copy on microfilm.

WSU:"College of Business and Economics."