EPHMRA/ESOMAR Seminar on 1993 and Beyond
Subtitle: a pivotal period for pharmaceutical marketing research? : Milan, Italy, 6th-8th March 1991.
Contributors: EPHMRA (Association); Esomar.
Publisher: ESOMAR
Published: 1991
Place of publication: Amsterdam, The Netherlands
Language: eng
Number of pages: 172
Subjects: Pharmaceutical industry -- Research -- Methodology -- Congresses.; Drugs -- Marketing -- Research -- Methodology -- Congresses.
Other titles: Pharmaceutical marketing research, March 1991.
Notes: Includes bibliographical references.
Spine title: Pharmaceutical marketing research, March 1991.