The business of healthcare innovation
By: [edited by] Lawton R. Burns.
Contributors: Burns, Lawton R.
Publisher: Cambridge University Press
Published: 2005
Place of publication: New York
Language: eng
Number of pages: 373
Subjects: Medical care -- Technological innovations; Medical technology -- Economic aspects; Business forecasting; Economic forecasting
Description: Written by professors of the Wharton School and industry executives, this book provides a detailed overview of business trends and technological innovation in the pharmaceutical, biotechnology, genomics/proteomics, medical device and information technology sectors.
Notes: Includes bibliographical references and index.