Revelance of segmentation for market planning
By: Jagdish N. Sheth
Contributors: University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Series: Faculty working papers -- no. 44; Faculty working papers -- no. 44.
Publisher: College of Commerce and Business Administration, University of Illinois at Urbana-Champaign
Published: 1972
Place of publication: [Urbana, Ill.]
Language: eng
Number of pages: 23
Notes: Bibliography: p. 21-23.