The real mad men
Subtitle: the renegades of Madison Avenue and the golden age of advertising
By: Andrew Cracknell ; foreword by Sir John Hegarty ; [introduction by Fred Danzig]
Publisher: Running Press
Published: 2011
Place of publication: Philadelphia
Language: eng
Number of pages: 224
ISBN-13: 9780762440900
Subjects: History; Advertising agencies; Advertising executives; Advertising
Description: Taking a cue from AMC's award-winning drama Mad Men, provides a visual history of the key major ad campaigns of the 1950s and 1960s and the people behind them who kicked off the Creative Revolution.
Notes: Includes bibliographical references (p. 220-221) and index.