Investigating consumer choice processes for experience goods
Subtitle: an econometric analysis
By: by R. Neelamegham and D. Jain.
Contributors: Jain, Dipak.; INSEAD.
Series: Working papers / INSEAD -- 97/77/MKT; Working papers -- 97/77/MKT.
Publisher: INSEAD
Published: 1997
Place of publication: Fontainebleau
Language: eng