A strategic approach to high technology marketing
By: David M. Gardner
Contributors: University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Series: BEBR faculty working paper -- no. 90-1707; BEBR faculty working paper -- no. 90-1707.
Publisher: College of Commerce and Business Administration, University of Illinois at Urbana-Champaign
Published: 1990
Place of publication: [Urbana, Ill.]
Language: eng
Number of pages: 32
Notes: Includes bibliographical references (p. 30-32).