The superpollsters
Subtitle: how they measure and manipulate public opinion in America
By: David W. Moore.
Edition: 2nd ed.
Publisher: Four Walls Eight Windows
Published: 1995
Place of publication: New York
Language: eng
Number of pages: 426
Subjects: Public opinion -- United States; Public opinion polls; Mass media -- United States -- Influence; Election forecasting -- United States
Notes: Includes index.