Customer Loyalty
Subtitle: How to Earn It, How to Keep It
Edition: Rev Sub edition
Publisher: Jossey-Bass
Published: October 9, 2002
Language: eng
Format: Paperback
Number of pages: 272
ISBN-13: 9780787963880
Subjects: Customer relations; Business & Economics; Business / Economics / Finance; Business/Economics; Customer services; Advertising & Promotion; Customer Service; Business & Economics / Customer Service; Customer loyalty
First sentence: I'm often asked, "Does customer loyalty still exist?"