Industrial marketing
Subtitle: analysis, planning, and control
By: Robert R. Reeder, Edward G. Brierty, Betty H. Reeder.
Contributors: Brierty, Edward G., 1925-; Reeder, Betty H., 1936-
Edition: 2nd ed.
Publisher: Prentice Hall
Published: 1991
Place of publication: Englewood Cliffs, N.J
Language: eng
Number of pages: 670
Subjects: Industrial marketing.
Notes: Includes bibliographical references and index.