Reader feedback in text design. Validity of the plus-minus method for the pretesting of public information brochures.
Publisher: Rodopi Bv Editions
Published: January 1998
Format: Paperback
Number of pages: 160
ISBN-13: 9789042004214
First sentence: The research reported in this book focuses on the merits of reader-focused evaluation (or pretesting) in the design process of public information brochures.