What the Customer Wants You to Know
Subtitle: How Everybody Needs to Think Differently About Sales
Publisher: Portfolio Hardcover; Portfolio
Published: December 27, 2007
Language: eng
Format: Hardcover
Number of pages: 192
ISBN-13: 9781591841654
Subjects: Customer services; Customer Service; Sales; Business & Economics; Business / Economics / Finance; Business/Economics; Sales & Selling - Techniques; Business & Economics / Secretarial Aids & Training; Sales & Selling - General; Customer relations; Sales management; Selling
Description: Explains how to transform the sales process by focusing on a customer's problems, values, and goals, in a guide that also covers how to address pricing concerns while making sales issues relevant to external departments.