Looking beyond the runway
Subtitle: airlines innovating with best practices while facing realities
By: by Nawal K. Taneja.
Publisher: Ashgate Pub. Company
Published: 2010
Place of publication: Burlington, VT
Language: eng
ISBN-13: 9781409400998; 9780754699972
Subjects: Airlines; Airlines -- Customer services; Automobile industry and trade; Aeronautics, Commercial; Consumer satisfaction
Notes: Includes index.
Table of contents: title: Outlining the chaos, evolving strategies, and the new normal; title: Learning from other struggles : the auto industry; title: Learning from other successes : the customer experience industry; title: Innovating around airline realities; title: Firing on all cylinders to stay ahead; title: Viewing the changing world map; title: Flying with tailwinds against headwinds.