Personal selling
Subtitle: function, theory, & practice
By: James R. Young, Robert W. Mondy.
Contributors: Mondy, R. Wayne, 1940- joint author.
Series: The Dryden Press series in marketing
Publisher: Dryden Press
Published: 1978
Place of publication: Hinsdale, Ill
Language: eng
Number of pages: 549
Subjects: Selling.; Sales management.
Notes: Includes bibliographies and index.