Marketing & selling the travel product
By: James F. Burke, Barry P. Resnick.
Contributors: Resnick, Barry Paul.
Publisher: South-Western Pub. Co.
Published: 1991
Place of publication: Cincinnati, OH
Language: eng
Number of pages: 323
Subjects: Tourism -- Marketing.; Travel agents -- Vocational guidance.
Other titles: Marketing and selling the travel product.
Description: vii, 323 p. : 28 cm
Notes: Includes index.