Entrepreneurship for the rest of us
Subtitle: how to create innovation and opportunity everywhere
By: Paul B. Brown
Published: 2015
Language: eng
Number of pages: 163
ISBN-13: 9781629560557
Subjects: Creative ability in business; Entrepreneurship; Employee motivation; Success in business
Description: "Entrepreneurship for the Rest of Us reveals the best practices of the most successful entrepreneurs, those who are adept at continually innovating and seeing opportunity where others do not"--
Notes: Includes index.
Table of contents: title: How this book can help you; title: How the best entrepreneurs think; title: Always start with a market need (and not the great idea); title: The secret of marketing? Compete differently; title: Don't set out to become rich; title: You need less money than you think; title: Building the team; title: How the most successful people turn obstacles into assets; title: Getting motivated and staying motivated for the long haul; title: Being an entrepreneur is less scary than you think.