Marketing communications strategy 1996-97
By: Tony Yeshin
Contributors: Chartered Institute of Marketing
Series: The CIM student workbook series. Marketing; The marketing series; CIM student workbook series; Marketing series
Publisher: Butterworth-Heinemann
Published: 1996
Place of publication: Oxford
Language: eng
Number of pages: 262
ISBN-13: 9780750629065
Subjects: Examinations; Communication in marketing; Study guides; Communication en marketing; Guides de l'étudiant; Examens; Marketing; Communicatie; Chartered Institute of Marketing
Notes: Includes index.

Published on behalf of the Chartered Institute of Marketing.