PIMS and the FTC Line-of-Business data, a comparison
Subtitle: a thesis
By: presented by Cheri Thomas Marshall
Contributors: Buzzell, Robert D. (Robert Dow), 1933-
Published: 1987
Language: eng
Number of pages: 172
Subjects: Marketing research; Bibliography; Marketing literature; Business information services
Other titles: Line-of-Business research bibliography
Notes: "Cleared by the Federal Trade Commission, August 1, 1986."

Appendix A: R.D. Buzzell. PIMS Research Bibliography.

Appendix B: Line-of-Business Research Bibliography.

Thesis (D.B.A.) -- Harvard University, Graduate School of Business Administration.

Bibliography: p. 166-172.