Reklamnai︠a︡ kommunikat︠s︡ii︠a︡
Subtitle: lingvokognitivnye aspekty issledovanii︠a︡ : kollektivnai︠a︡ monografii︠a︡
By: [pod redakt︠s︡ieĭ E.M. Pozdni︠a︡kovoĭ, A.V. Prokhorova]
Contributors: Tambovskiĭ gosudarstvennyĭ universitet imeni G.R. Derzhavina
Publisher: Tambovskiĭ gos. universitet im. G.R. Derzhavina
Published: 2009
Place of publication: Tambov
Language: rus
Number of pages: 306
ISBN-13: 9785890165534
Subjects: Metaphor; Semiotics in advertising; Language; Cognition; Values; Advertising
Other titles: Advertising communication
Notes: Includes bibliographical references.

Abstract and table of contents  also in English.