Facebook marketing for dummies
By: by Paul Dunay and Richard Krueger
Contributors: Krueger, Richard
Edition: 2nd ed.
Series: For dummies; --For dummies
Publisher: Wiley
Published: 2011
Place of publication: Hoboken, N.J
Language: eng
Number of pages: 286
ISBN-13: 9780470923245
Subjects: Facebook (Electronic resource); Internet resources; Facebook; Internet marketing; Facebook (Web site); Marketing; Social networking; Internet advertising
Description: Recruit fans and turn them into customers! This book makes it easy to create a page, add applications to it, host an event, and much more. It's an easy-to-follow blueprint for marketing and promoting your organization on Facebook!
Notes: Previous edition: 2010.

Includes index.
Table of contents: title: Introduction; title: Adding Facebook to your marketing strategy; title: Building your Facebook presence; title: Engaging in Facebook advertising; title: Riding the Facebook viral wave; title: The part of tens; title: Appendix: The Facebook primer.