Write your own business plan
Subtitle: a step-by-step guide to building a plan that will secure finance and transform your business
By: by Paul Hetherington
Publisher: How To Books
Published: 2012
Place of publication: Oxford
Language: eng
Number of pages: 186
ISBN-13: 9781845284862
Subjects: Business planning; Handbooks, manuals
Description: This practical, accessible book takes the reader step-by-step through the simple process of creating a business plan and, just as importantly, it also shows how to implement it.
Notes: Includes bibliographical references (pages 183-184) and index.
Table of contents: title: 1. Deciding what your business plan is for; title: 2. Structuring your business plan; title: 3. A sample plan; title: 4. Market; title: 5. Assessing the competition; title: 6. Business description; title: 7. Describing your products and services; title: 8. Determining critical success factors; title: 9. SWOTing your competitors; title: 10. Developing your vision; title: 11. Choosing your business strategy; title: 12. Creating objectives; title: 13. Writing and effective marketing plan; title: 14. Developing your operations plan; title: 15. Describing management and skills; title: 16. Getting to grips with the finance; title: 17. Getting results; title: 18. Gaining acceptance; title: 19. Start-up business plans.