Hanʾguk ŭi makʻetʻing sarye
Subtitle: makʻetʻing chŏllyak kwa kwanggo
By: Yi Tu-hŭi.
Publisher: Pagyŏngsa
Published: 1995
Place of publication: Sŏul Tʻŭkpyŏlsi
Language: kor
Number of pages: 437
Subjects: Marketing -- Korea (South); Marketing -- Korea (South) -- Management; Advertising -- Korea (South) -- Case studies; Strategic planning -- Korea (South) -- Case studies
Other titles: Makʻetʻing chŏllyak kwa kwanggo.
Notes: Includes bibliographical references.