How to produce creative advertising
Subtitle: proven techniques & computer applications
By: Ann Keding, Thomas Bivins.
Contributors: Bivins, Thomas H. 1947-
Publisher: NTC Business Books; Natl Textbook Co Trade
Published: 1991
Place of publication: Lincolnwood, Ill., USA
Language: eng
Number of pages: 181
Subjects: Advertising.; Advertising -- Data processing.; Advertising copy.; Advertising layout and typography.; Advertising media planning.
Other titles: Creative advertising.
Notes: Includes bibliographical references and index.