Strategic management
Subtitle: concepts & cases
By: Fred R. David
Edition: 8th ed.
Publisher: Prentice Hall
Published: 2001
Place of publication: Upper Saddle River, N.J
Language: eng
Number of pages: 432
ISBN-13: 9780130269959
Subjects: Case studies; Strategisches Management; Strategisch management; Strategic planning
Notes: Includes bibliographical references and indexes.
Table of contents: title: Concepts; title: Cases.; title: The Nature of Strategic Management --; title: Key Terms in Strategic Management --; title: The Strategic-Management Model --; title: Benefits of Strategic Management --; title: Why Some Firms Do No Strategic Planning --; title: Pitfalls in Strategic Planning --; title: Guidelines for Effective Strategic Management --; title: Business Ethics and Strategic Management --; title: Comparing Business and Military Strategy --; title: The Nature of Global Competition --; title: Cohesion Case: Krispy Kreme Doughnuts, Inc.--2004 --; title: Strategy Formulation --; title: The Business Vision and Mission --; title: What Do We Want to Become? --; title: What Is Our Business? --; title: Importance of Vision and Mission Statements --; title: Characteristics of a Mission Statement --; title: Components of a Mission Statement --; title: Writing and Evaluating Mission Statements --; title: The External Assessment --; title: The Nature of an External Aduit --; title: The Industrial Organization (I/O) View --; title: Economic Forces --; title: Social, Cultural, Demographic, and Environmental Forces --; title: Political, Governmental, and Legal Forces --; title: Technological Forces --; title: Competitive Forces --; title: Competitive Analysis: Porter's Five-Forces Model --; title: Sources of External Information --; title: Forecasting Tools and Techniques --; title: The Global Challenge --; title: Industry Analysis: The External Factor Evaluation (EFE) Matrix --; title: The Competitive Profile Matrix (CPM) --; title: The Internal Assessment --; title: The Nature of an Internal Aduit --; title: The Resource-Based View (RBV) --; title: Integrating Strategy and Culture --; title: Management --; title: Marketing --; title: Finance/Accounting --; title: Production/Operations --; title: Research and Development --; title: Management Information Systems --; title: The Value Chain.