Global Strategic Management
Publisher: Palgrave Macmillan
Published: September 6, 2002
Language: eng
Format: Paperback
Number of pages: 400
ISBN-13: 9780333793756
Subjects: Business strategy; International business; International - General; Economic aspects; Business & Economics; Business / Economics / Finance; Strategic Planning; Business/Economics; Management; International business enterpr; Human Resources & Personnel Management; Business & Economics / International; Globalization; International business enterprises
First sentence: Chapter 1 defines what globalisation means for a business enterprise.