Stealth communications
Subtitle: the spectacular rise of public relations
By: Sue Curry Jansen
Published: 2017
Language: eng
Number of pages: 242
ISBN-13: 9780745664828; 9780745664811
Subjects: Public relations; History
Notes: Includes bibliographical references (pages 196-217) and index.
Table of contents: title: Introduction: playing fast and loose with words and worlds; title: History matters: progressivism, muckraking and commercial propaganda; title: The spectacular growth of public relations: the industry; title: The industry: PR agencies and holding companies; title: Language matters: framing and spinning; title: Globalization and privatization of public affairs: nation branding; title: Fighting fire with fire: PR, social movements and NGOs; title: We are all in PR now, is there a way out?