New concepts for food industry marketing and planning
Subtitle: a series of articles from the seminar presented to the Grocery Manufacturers of America, inc., on marketing applications of the studies prepared for the National Commission of Food Marketing by Arthur D. Little, inc.
Contributors: Grocery Manufacturers of America; Little (Arthur D.) inc.
Published: 1967
Place of publication: [Cambridge, Mass.]
Language: eng
Number of pages: 73
Subjects: Food industry and trade -- United States -- Congresses