The Marketing of hospitality services
Subtitle: current issues and perspectives
By: edited by Peter J. Stevens, Ken W. McCleary.
Contributors: Stevens, Peter J.; McCleary, Ken W.
Publisher: Hospitality Publications
Published: 1986
Place of publication: Okemos, Mich
Language: eng
Number of pages: 314
Subjects: Hotel management.; Motel management.; Restaurant management.; Marketing.
Notes: Includes bibliographies.

Reprint of articles originally published: 1975-1985.