ICC/E.S.O.M.A.R. international code of marketing and social research practice.
Contributors: International Chamber of Commerce.; Esomar.
Series: Publication / International Chamber of Commerce -- no 312; Publication (International Chamber of Commerce) -- no. 312.
Publisher: International Chamber of Commerce; European Society for Opinion and Marketing Research
Published: 1977
Place of publication: Paris [France]; Amsterdam [Netherlands]
Language: eng
Number of pages: 26
Subjects: Marketing research -- Moral and ethical aspects.; Market surveys -- Moral and ethical aspects.; Public opinion polls -- Moral and ethical aspects.
Other titles: International code of marketing and social research practice.; Marketing and social research.
Notes: Cover title: Marketing and social research.