Lebenswelt "Werbung"
Subtitle: eine sozialpsychologische Studie über Macht und Identität
By: Friedemann W. Nerdinger.
Series: Campus Forschung ;; Bd. 658
Publisher: Campus Verlag
Published: 1990
Place of publication: Frankfurt/Main; New York
Language: ger
Number of pages: 284
Subjects: Advertising -- Social aspects.
Notes: Includes bibliographical references (p. 271-284).
Originally presented as the author's thesis (doctoral)--Universität München, 1989.