Car launch
Subtitle: the human side of managing change
By: George Roth, Art Kleiner
Contributors: Kleiner, Art
Series: The learning history library
Publisher: Oxford University Press
Published: 2000
Place of publication: New York
Language: eng
Number of pages: 222
Subjects: Automobile industry and trade -- Management -- Case studies; Project management -- Case studies
Genres: Case studies
Notes: Includes bibliographical references (p. 213-222) and index