Service Innovation
Subtitle: Organizational Responses to Technological Opportunities & Market Imperatives (Series on Technology Management)
Contributors: Joe Tidd (Editor); Frank M. Hull (Editor)
Publisher: Imperial College Press
Published: November 2003
Language: eng
Format: Hardcover
Number of pages: 452
ISBN-13: 9781860943676
Subjects: Management & management techniques; Service industries; Management Science; Business / Economics / Finance; Business & Economics; Business/Economics; Operations Research; Advertising & Promotion; Industries - Service Industries; Production & Operations Management
First sentence: We know a great deal about the organization and management of new product development in the manufacturing sectors, but comparatively little about how applicable this is to the service sector (Miles, 2000; Tidd et al., 2001).