The case writing workbook
Subtitle: a self-guided workshop
By: by Gina Vega
Publisher: Sharpe
Published: 2013
Place of publication: Armonk, NY
Language: eng
ISBN-13: 9780765635495
Subjects: Case method; Business writing; Handbooks, manuals
Notes: Includes bibliographical references.
Table of contents: title: Introduction: how to use this workbook; title: Module 1. Getting started; title: What is a case?; title: The two main kinds of cases : teaching cases and research cases; title: Frequently used case models; title: Reality v. fiction; title: How to use cases; title: Why write cases?; title: References and readings.