Consumer behavior
Subtitle: an applied approach
By: Nessim Hanna, Richard Wozniak, Margaret Hanna
Contributors: Wozniak, Richard; Hanna, Margaret
Edition: 3rd ed.
Publisher: Kendall Hunt
Published: 2009
Place of publication: Dubuque, IA
Language: eng
Number of pages: 605
ISBN-13: 9780757560347; 9780757560354
Notes: Includes bibliographical references and index.