The want makers
Subtitle: lifting the lid off the world advertising industry : how they make you buy
By: Eric Clark.
Publisher: Coronet
Published: 1989
Place of publication: Sevenoaks
Language: eng
Number of pages: 604
Subjects: Advertising.
Notes: Originally published: London : Hodder and Stoughton, 1988.

Bibliography: p565-569. - Includes index.