CRM Leadership and Alignment in a Customer Centric World
Publisher: Xlibris Corporation
Published: September 30, 2003
Language: eng
Format: Hardcover
Number of pages: 184
ISBN-13: 9781413400854
Subjects: Economics, Finance, Business and Industry; Management & management techniques; Leadership; Customer relations; Business & Economics; Business / Economics / Finance; Business/Economics; Management; Customer services; Electronic commerce; Technological innovations
First sentence: The industry tends to describe CRM and e-Business as a set of applications with certain capabilities.