Fashion merchandising and marketing
By: Marian H. Jernigan, Cynthia R. Easterling.
Contributors: Easterling, Cynthia R.
Publisher: Macmillan
Published: 1990
Place of publication: New York
Language: eng
Number of pages: 592
Subjects: Fashion merchandising -- United States.; Retail trade -- United States.
Notes: Includes bibliographical references (p. 573-581).