The Mind of the Customer
Edition: 1 edition
Publisher: McGraw-Hill
Published: February 3, 2006
Language: eng
Format: Hardcover
Number of pages: 304
ISBN-13: 9780071470278
Subjects: Sales & marketing; Sales & Selling - General; Sales; Business & Economics; Business / Economics / Finance; Business/Economics; Customer Service; Business & Economics / Sales & Selling; Selling; Success in business
First sentence: As customers change, the art and science of selling evolve.