1001 Ideas to Create Retail Excitement
Edition: Rev Sub edition
Publisher: Prentice Hall Press; Prentice Hall
Published: September 30, 2003
Language: eng
Format: Paperback
Number of pages: 304
ISBN-13: 9780735203433
Subjects: Sales promotion; Sales & Selling - General; Marketing; Sales Management; Business & Economics; Business / Economics / Finance; Business/Economics; Marketing - General; Business & Economics / Sales & Selling; Retail trade
First sentence: NEVER HAS A nation undergone such dramatic changes in virtually every aspect of life as the United States since the end of World War II, and probably no area of business has felt and continues to feel the impact of these changes as much as retail.
Notes: 2003
Revised Edition