The marketing system process
Subtitle: cases and problems
By: Earl E. Baer.
Publisher: Goodyear Pub. Co.
Published: 1975
Place of publication: Pacific Palisades, Calif
Language: eng
Number of pages: 416
Subjects: Marketing.; Marketing -- Case studies.; Marketing -- Problems, exercises, etc.
Notes: Includes materials adapted from the author's Salesmanship and The sensitive I published in 1972 and 1975 respectively.
Includes index.