International Marketing Strategy
Subtitle: Analysis, Development and Implementation
Edition: 3 edition
Publisher: Int. Cengage Business Press
Published: September 13, 2001
Language: eng
Format: Paperback
Number of pages: 608
ISBN-13: 9781861527721
Subjects: International business; Sales & marketing; International - Marketing; Business / Economics / Finance; Business & Economics; Business/Economics; Advertising & Promotion; Exports & Imports; Business & Economics / Marketing / General