The farm to market handbook
Subtitle: how to create a profitable business from your small farm
By: Janet Hurst
Published: 2014
Language: eng
Number of pages: 176
ISBN-13: 9780760346600
Subjects: Marketing; Farm produce; Small Farms
Other titles: How to create a profitable business from your small farm
Description: The Farm Market Handbook covers the true grit of small farming:  where the money comes from.  If your sweet corn is tall, your breed of chickens is beautiful, and your half-dozen goats give delicious milk, that's wonderful, but it's only half the battle.  What you really need to know - if you want to live and work on the farm - is how to create a successful and sustainable business.  Written by a farmer who teaches other farmers how to market their products, the Farm to Market Handbook combines a deep knowledge of the farming life and farmers; markets with hard-won experience turning farm products into a living wage.  And author Janet Hurst goes beyond farmers' markets - she explains how to sell your produce to schools, restaurants, and other venues.  You'll also read firsthand accounts from producers across the country on how they built a thriving business.--COVER.
Notes: Includes bibliographical references and index.
Table of contents: title: Elements of marketing; title: Your marketing plan; title: Is this your market?; title: Four successful farmers' markets; title: Starting a farmers' market; title: Other places to sell your produce; title: Other sources of income; title: Getting to know your customers; title: Organic certification; title: Food safety; title: The brass tacks of doing business.