Readings on Market-Driving Strategies
Subtitle: Towards a New Theory of Competitive Advantage
Publisher: Prentice Hall
Published: May 2, 1997
Language: eng
Format: Paperback
Number of pages: 540
ISBN-13: 9780321014139
Subjects: Business strategy; Management & management techniques; Sales & marketing; Investments & Securities - General; Business & Economics / Investments & Securities; Business & Economics; Business / Economics / Finance; Textbooks; Business/Economics